Biography Of Nathalie Kyriakou

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Biography Of Nathalie Kyriakou

Nathalie Kyriakou is a marketing and communications leader with over 20 years of experience turning ideas into meaningful impact. Across technology, finance, and consumer goods, her work has always been driven by one goal: making a difference in people’s lives. Today, as Vice President of Marketing and Communications at Nolos, she leads initiatives that protect families, simplify legal and financial services, and ensure more people have access to the tools they need to feel secure Beyond her corporate role, Nathalie is active in her community, championing projects that strengthen families, promote education, and open doors to essential services.

Background and Career Beginnings

Nathalie Kyriakou was born in Beirut and raised in a trilingual household speaking English, French, and Arabic Growing up in a culturally rich environment gave her a natural ability to connect with people from diverse backgrounds, a skill that would shape her approach to marketing and communications throughout her career.

After earning her Bachelor of Business Administration from HEC Montréal, Nathalie began her professional journey in 2004 as Marketing and Communications Manager at Groupe Deschênes There, she learned how to craft a brand’s voice, strengthen its reputation, and align marketing strategies with broader business objectives

In 2010, she joined Rogers Communications in Montréal as Senior Marketing Specialist, where she contributed to high-impact acquisition and retention campaigns for consumer services. This role further sharpened her expertise in campaign execution, media planning, and creative storytelling

By 2013, Nathalie was Marketing and Digital Manager at Beiersdorf, the global company behind Nivea She helped manage national advertising campaigns, public relations initiatives, and brand ambassador programs, leveraging digital platforms to enhance visibility and strengthen brand awareness in the Canadian market

Excellence in Financial Services

In 2015, Nathalie leaped the financial services sector as a Financing Mortgage Advisor at La Capitale (now Beneva) Over the next five years, she became known for guiding clients through important financial decisions with honesty and clarity Her commitment to transparency and client care earned her recognition as one of the Top Financial Mortgage Performers for three consecutive years and one of the Top Mortgage Sales Performers for two straight years

More than just meeting sales targets, Nathalie focused on building lasting relationships, ensuring each client felt informed, supported, and confident in their decisions

Leadership at Nolos

In March 2022, Nathalie became Vice President of Marketing and Communications at Nolos, a fast-growing LegalTech and FinTech company based in Montréal Nolos is dedicated to making legal and financial services more accessible, affordable, and easy to understand, particularly for families in Quebec.

In this role, Nathalie leads the company’s brand strategy, positioning, and communications. She has been instrumental in defining Nolos’s voice and tone, ensuring every message reflects its

mission and values Her work encompasses overseeing impactful marketing campaigns that highlight the simplicity of services such as digital wills, estate planning, and financial tools. These campaigns are designed to educate, empower, and help people protect their families, homes, and assets.

Philosophy and Approach

For Nathalie, it’s all about giving back and making a difference, whether on a small scale or a much bigger one She is deeply committed to helping families understand the importance of protecting their loved ones, starting with something as essential as having a legal will. She believes that empowering people through education on legal rights and financial planning is one of the most powerful ways to create lasting change

Her professional philosophy is built on trust, empathy, and clarity Nathalie believes legal and financial services should be simple, human, and free from unnecessary jargon. At Nolos, she ensures every message reflects the company’s mission and values, always remembering that behind every legal document or financial decision is a family seeking reassurance and protection.

Being fluent in English, French, and Arabic allows her to connect authentically with Quebec’s diverse communities. This cultural sensitivity not only strengthens her communications but also ensures that Nolos’s message of accessibility, education, and empowerment reaches as many people as possible.

Awards and Recognition

Nathalie has earned recognition at every stage of her career for her ability to deliver both results and impact At La Capitale (now Beneva), she was recognized as one of the top performers in financial mortgage sales for two consecutive years and one of the top financial mortgage performers for three straight years, a testament to her client-focused approach in a highly competitive market

She has contributed to national marketing campaigns for major brands such as Nivea and Rogers, blending creativity with measurable return on investment. At Nolos, her strategic vision has been instrumental in shaping a brand identity built on clarity, trust, and relevance, helping position the company as a leader in accessible legal and financial services for Quebec families

Advocacy and Community Involvement

Beyond her corporate role, Nathalie Kyriakou is dedicated to giving back by empowering and educating others, and by helping people gain access to the resources they need to protect their families and plan for the future. She is actively involved in her community and church, where she values connection and meaningful relationships.

Nathalie’s approach is rooted in a genuine love for people, a belief in kindness, and a deep appreciation for the importance of family Through her work and personal commitments, she strives to make a positive difference in the lives of those around her.

Personal Life and Interests

Nathalie values balance and draws her greatest inspiration from her family, who remain at the heart of everything she does, both personally and in her mission at Nolos She is happiest when surrounded by loved ones, embracing her naturally warm and sociable nature.

She loves traveling, swimming, sailing, and reading, with a particular interest in books on leadership, branding, and personal growth. For Nathalie, life is about meaningful connections, shared experiences, and finding joy in both big adventures and simple moments with the people who matter most.

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