NAF Marketing Leadership Collective November 3–4, 2026
Arrival at 8:00 AM for Breakfast | Sessions Begin at 8:30 AM Day 1 – Tuesday, November 3 Time
Session / Participants
Focus
8:00 AM
Breakfast + Arrival
Breakfast, coffee, and connection.
8:30–9:30
Gifts + Get to Know You Icebreaker All Leaders
Gifts and a fun team activity.
9:30–10:30
OKR Review + Discussion Facilitator – Jessica | Group Discussion
Wins, challenges, lessons learned, and 2027 opportunities. Virtual holiday party discussion.
10:30–11:00
Internal Communications Mapping Session Lead – Meghan
Internal messaging, channels, and opportunities.
11:00–11:15
Break
11:15–12:30
2027 Roadmap Working Session Facilitator – Tara | All Leaders
Priorities, initiatives, gaps, and dependencies.
12:30–1:15
Lunch – Mendocino Farms
Marketing Leadership lunch in office.
1:15–2:00
Cross-Team Collaboration – Consumer Direct Guest – Chris Thomson | Group Discussion
Shared opportunities and stronger alignment.
2:00–2:45
External Communications Mapping Session Lead – Ciara
External messaging, channels, and opportunities.
2:45–3:00
Break
3:00–4:00
Succession Planning + Leadership Bench All Leaders | Group Discussion
Future leaders, development needs, and coverage gaps.
4:00
Day 1 Sessions Conclude
Personal time before evening activities.
5:00
Team Activity – SONNi Perfume Making
Team bonding. Dress Code – Casual Chic.
6:45
Team Dinner – Shorebird
Dinner together. Dress Code – Casual Chic.
NAF Marketing Leadership Collective November 3–4, 2026
Arrival at 8:00 AM for Breakfast | Sessions Begin at 8:30 AM Day 2 – Wednesday, November 4 Time
Session / Participants
Focus
8:00 AM
Breakfast + Arrival
Breakfast, coffee, and connection.
8:30–9:30
Day 2 Kickoff + Roadmap Working Session Facilitator – Tara | All Leaders
Recap Day 1 and advance 2027 priorities.
9:30–10:00
Selling Up Session Lead – Tara
Position Marketing’s value and gain leadership buy-in.
10:00–10:30
Cross-Team Collaboration – Servicing Guests – Roger + Carol | Group Discussion
Shared initiatives and partnership opportunities.
10:30–11:30
2027 Roadmap Finalization Facilitator – Tara | All Leaders
Finalize priorities, direction, and alignment.
11:30–12:00
Leadership Commitments + 2027 Ways of Working All Leaders | Group Discussion
Leadership commitments and ways of working.
12:00–1:15
Lunch – Panini Grill
Connect with local Marketing colleagues in office.
1:15–1:45
Cross-Team Collaboration – PAC Guest – Renae Souza | Group Discussion
Employee relations processes and leadership best practices.
1:45–2:00
Break
2:00–2:45
2027 Roadmap Review with Christy Facilitator – Tara | All Leaders
Present priorities, gather feedback, and align.
2:45–3:15
Christy Debrief + Next Steps Facilitator – Tara | All Leaders
Confirm adjustments, action items, and accountability.
3:15–4:00
Cross-Team Collaboration – Data Engineering + Analytics Guests – Priya + Huruy | Group Discussion
Partnership opportunities and shared priorities.
4:00–4:30
Leadership Awards + Collective Close Session Lead – Tara
Celebrate our leaders and close out the Collective.
6:30
Team Dinner – A Restaurant
Dinner together. Dress Code – Dressy Chic.