MOUNTAIN MARKETING NEWSLETTER
Welcometoourmonthlynewsletterwhereyoucangetarecapof what’sbeengoingonwithmarketingintheMountainRegion!
Thehottestandlatestcollateral thatcanelevateyourbusiness, socialmediatips&tricks,and aninsightintowhatotherLOs areuptoinourregion.
Weofferaservicetoconsistentlypostonyoursocialchannels3xeveryweek(Mon, Wed,Fri),ensuringyourpagestaysactiveandengaging.Atthebeginningofeach week,wewillnotifyyouofthecontentthatisscheduledalongwithcaptions.
RegionalMarketingHighlight
RegionalRecruitingFlipBooks
TheColoradoandArizonaRegionRecruitingFlipbookshelpNew AmericanFundingattracttoploanofficertalentbyshowcasingthe company’sstrengthsandresources.TheyhighlightNAF’scultureof trustandteamwork,innovativeproductslikeNAFCashandOne-Time CloseConstructionLoans,andadvancedtechnologythatstreamlines themortgageprocess.Eachflipbookincludesdetailsonmarketing support,builderprograms,onboardingbenefits,anddiversity initiatives,alongwithdirectcontactinformationforregional leadership.ThesetoolsdemonstratehowNAFempowersloan officerswiththeresourcesandpersonalizedsupportneededtogrow theirbusinessandsucceedintoday’scompetitivemarket.
ExploreCollateral
ExploreCollateral
ColoradoCollateralHighlight
CustomCo-BrandedListingFlyer
ExploreCollateral
CustomCo-BrandedListingFlyersareapowerfulwayforloan officerstopromotetheirserviceswhilesupportingrealestate partners ThisflyerwascreatedforDakotahKuntzandco-branded withHi-PointHomeBuilderstoshowcaseenvironmentallyfriendly “green”homesduringaBuilderParadeofHomesevent.Ithighlights abuyingincentiveofupto4%towardthepurchasewhenusingNew AmericanFundingasthelenderofchoice,alongsidemultiplehome imagesandclearmessaging.Bycombiningbothbrandsinone polisheddesign,theflyerstrengthenspartnerships,attracts buyers,andprovidesaddedvaluethroughfinancingoptions—all whiledeliveringaprofessional,cohesivelook.
ArizonaCollateralHighlight
DigitalEventInviteCampaign
AdigitalinvitecampaignisaneffectivewayforLoanOfficerstopromoteevents witheaseandprofessionalism.ForDanHuss’sLunchandLearnevent,What’sNew atNAFonNovember20th,thecampaignincludedaBONZOemailfeaturinga custom-designedheaderandanEventbriteregistrationpagetocreatea cohesive,brandedexperience.Thisapproachensurespolishedbranding, simplifiesregistration,andboostsattendance,makingeverydetailfeel professionalfromstarttofinish.
UtahCollateralHighlight
BONZOCustomCo-BrandedEmail
CustomCo-BrandedBONZO emailsareaneffectivewayfor loanofficerstopromotetheir serviceswhilesupportingrealtor partnersthroughapolished,unified design Theseemailscombineboth brands,includepersonalized messaging,andprovideclear calls-to-action,makingiteasyfor recipientstoengage.Theexample shownwasanemailsentbyKarol Johnsontoacustomemaillist uploadedandtaggedinBONZO, featuringcollaborationwitha realtortoofferguidanceon homeownershiptransitionsand financingoptions.Bydelivering valuableinformationand showcasingbothprofessionals, thisapproachstrengthens partnerships,buildstrustwith clients,andensuresa professional,compliantlookthat drivesengagement.
TechTools
YourapplicationlinkisgettinganupgradetoNAFLink!
What’snotchangingYourmicrositeURLstaysexactlythesame— noactionneededthere.Yourapplylinkwillalsobeautomaticallyupdated withinyourmicrosite.
IMPORTANTNOTEFORRETAILLO’s
Updateanyapplicablematerialsthatincludeyourdirectapplylink,like~
·YourOutlookemailsignature
·YourBonzoemailsignature
·Digitalbusinesscardsorothermarketingpieces
Yourregionalmarketingteamhasalreadystartedhelpingyouall withthisinadvance!Ifyouhappentohaveanyquestionsaroundthis andwanttomakesureALLofyouritemsaredialedinfeelfreeto reachouttodoubleconfirm.
Sendanemailtoswmarketing@nafinc.com
ContentDrops
AmplifyYourMarketingwith NAFPathwayResources Boostyourbusinessbyshowcasing thePathwaytoHomeownership Programwithourcustomizableflyer andsocialmediatemplates. Showcaseyoursuccessstoriesand helpmorehomebuyersachievetheir goals.SpecialthankstoMarcGervais forhishelpincreatingthesevaluable resources.
*To access Collateral sign into PingID before clicking the link
NewHolidayGreetingCards
ElevateYourMarketingwithOurNew Postcards
Ournewpostcardsarenowavailable tohelpyoudrivebusinessand engagewithyourclients.Download todayandcobrandwithyouragents tobuildyourbusiness.
Staytopofmindwithyourpastclients andreferralpartnersthisholidayseason usingournewgreetingcards.Our designsarecustomizableandperfectfor nurturingrelationshipsandbuilding brandawareness.
SocialStrategy
FiveNewTemplatesReadyForYou!
Highlightanopenhouse,afunded loan,topproducers,andmore.Each onecanbefullybrandedwithyour info. Don'thaveaccesstoCanva?Reach outtoyourregionalmarketing representativeforhelpediting. Happyposting!
ViewInAdvocacy
1.“Stopscrollingifyou’veeverthoughtbuying
3.“POV:You’retryingtobuyahomein2025 anddon’tknowwheretostart.”
ThistrainingcoverseverythingyouneedtogetstartedwithBonzo!
You'lllearnhowto:
SetupandpersonalizeyourBonzoaccount IntegrateOutlook
Manageyourdatabase
Usefilters
Createtagsandlists
Usetoolslikecampaigns,broadcasts,andthecontentlibrary We'llalsohighlightkeyresourcesand1:1communicationtips.
December2025