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My Hometown Magazine Digital Media Kit

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Westside News, Inc.and WN Digital Media is excited to introduce My Hometown Magazine! An exciting new full color, interactive digital magazine dedicated to residents living on Rochester’s Westside who live, work and shop locally! Our FREE monthly digital magazine is distributed to 25,000 targeted email subscribers and 5,000 printed copies to residents living in your neighborhood! The digital edition can be enjoyed anywhere, anytime on your desktop, smart phone, tablet and mobile device. . Our vibrant, interactive magazine contains local news, human interest stories about your westside neighbors, local business specials with printable menus and coupons, video stories and interviews, live remotes at businesses and community events, games, live event coverage, community calendar, health & wellness, financial, home improvement information and more. One of our top goals is to encourage our readers to shop locally and support the business community they live in. We have some some great marketing opportunities for local businesses of all types and sizes. Please find some unique and powerful marketing options below and consider partnering with us and your community!

Our Loyal Local Readers: • Consider shopping and doing business locally first • Are between 25 & 64 years old • Have a household income of $100,000+ • Are local home owners • Are local business owners • Will dine out and enjoy entertainment weekly • Will buy a vehicle, accessories & services • Shop for men’s apparel and accessories • Shop for women’s apparel & accessories • Will spend time and money on their yard & garden

Multimedia & Social Media Promotion My Hometown Magazine and it’s adver�sing partners will be promoted on all social media pla�orms!

• Shop for children’s apparel & accessories • Will travel on vacations • Will make home improvements • Will spend money on their loving pets • Will attend a local sporting event with family • Will visit local amusement parks, museums & festivals • Will purchase sports equipment and apparel locally • Will partake in the lottery or visit a local casino • Will purchase appliances and furniture locally

Special Sections / Features • Hometown Tastes • Hometown Marketplace • Hometown Yard & Garden • Hometown Health & Wellness • Hometown Home Improvement • Hometown Real Estate • Holiday Dining Guide • Summer Fun Guide

• Hometown School Sports • Hometown Kids • Hometown Seniors • Hometown Heroes • Hometown Pets • Hometown Golf Courses • Holiday Gift Guide • Hometown Happenings


MY HOMETOWN MAGAZINE ~ MONTHLY DISTRIBUTION

25,000

Email Distribu�on Per Month!

Targeted Audience of Your Neighbors on Rochester’s Westside!

5,000

Printed Copies Per Month!


MY HOMETOWN MAGAZINE ~ RATE CARD

Full Page Ad

1/4 Page Ad (Horiz.) 7.25” x 2.5”

7.25” x 9.625”

Dining Guide Page Includes: Display ad, business description, live website, menu and phone call link.

1/4 Page Ad

• Business photo

3.5” x 4.67”

Full Bleed 8.5” x 11” 1/2 Page Ad (Horiz.)

1/2 Page Ad

1/8 Page Ad

Local Marketplace Page

3.5” x 9.625”

Includes: Display ad, category title, live website,and phone call link.

3.5” x 2.5”

Air Conditioning

Dog Grooming

Tree Removal

7.25” x 4.67”

1.5” Front Cover Logo

Interactive Dining Guide

Full Color Display Ad Sizes & Rates Size

1X

6X

12X

Full Page Ad

$495

$445

$420

1/2 Page Ad

$395

$355

$335

1/4 Page Ad

$195

$175

$165

1/8 Page Ad

$150

$135

$125

Premium Position & Special Feature Rates Position:

1X

6x

12X

Full Back Cover Ad

$595

$535

$505

Inside Front Cover Ad (Pg. 2)

$595

$535

$505

Inside Back Cover Ad

$595

$535

$505

Two Page Spread

$995

$895

$845

Aga�nas Restaurant serves up homestyle Italian-American comfort food to the Rochester community in a relaxing, casual atmosphere. Here, our food is always made to order. We take great pride in our reputa�on for preparing only the finest and freshest ingredients. We offer an extensive menu that is authen�cally prepared, and served by friendly, caring people. We are not only a full-service restaurant; we also offer offsite catering and private and semi-private rooms for any special occasion

2967 Buffalo Road, Rochester, NY 14624 585-426-0150

Size: 7.25” x 2.5” Dining Guide Listing

Front Cover Logo*

$295

$265

$255

* Includes 1/4 Page ad Inside of the magazine. If applicable.

Magazine File Formats Resolution:

300 dpi

Acceptable File Formats:

PDF, JPG, PNG (HiRes)

Color:

CMYK

Photos:

300 dpi HiRes

SHELTER CREEK

MOV, MPEG2, MPEG4

Transfer Services:

WeTransfer.com

12X

$150

$125

Garden Center & Nursery

• Vegetable Plants • Annuals • Pots & Flats

• Hanging Baskets • Perennials • Fertilizer

• Topsoil

• Grown On Site

3309 Union St. North Chili, NY 14514

594-4123

Marketplace Listing Min. 6 mo Commitment

Size:

2.25” x 2.5” 6X

$75 /mo.

12X

$60 /mo.

Sports Injury Care & Rehabilitation Neck & Back Pain Pre and Post Surgical Rehab Hip & Knee Replacement Rehab Balance & Gait Disorders Arthritis & Joint Pain Orthopedic & Muscular Skeletal Injuries Neurological Conditions

Jeremy Sajdak PT, DPT Clinical Director

Churchville-Chili Grad

3237 Union Street, North Chili, NY 14466

594-1688

Lattimorept.com/north-chili-physical-therapy

Production Costs Video Commercial Production

Video File Formats 720 x 1080, 720x1280

Acceptable File Formats:

6X

Interactive Local Marketplace

ShelterCreekNursery.com

Resolution:

• Business description • Live website link • Live Menu link • Live phone call link

$200/min.

A Division of Westside News, Inc.

Gary Sajdak

585-750-4252

gary.sajdak@westsidenewsny.com


Multimedia Digital Enhancements Synergy Digital offers some exciting digital marketing opportunities for businesses of all types and sizes! These products and services can enhance your My Hometown Magazine ad or stand alone and be shared through social and traditional media such as Facebook, Twitter, Instagram,TV & Radio!. Synergy can create a professional commercial/video that showcases your special products and services, for product launches, special events, sales, new hire intros, video business cards, podcasts, a series of instructional videos and much more!

E-Mail Blasts Beyond promoting your business in the magazine, Synergy has the ability to share your message with 40,000 homeowner emails within our target market!

Video Commercials Synergy will create a professional :15 or :30 second video commercial for your business. Magazine readers can click the video icon placed within your magazine ad and your video commercial will enlarge and play right on your device! It’s just like having your own TV commercial!

Video Production Synergy will record and edit your interview, instructional video, podcast or video series for you and/or your business.

40,000

E-Mails To A Targeted Audience of Homeowners on the West Side of Rochester, NY!

Ask About Our Powerful Digital Marke�ng Opportuni�es! OTT TV • Digital Radio • Geo Fencing • Email Marke�ng Pre-Roll, and Tradi�onal TV & Radio Adver�sing

Your video will be available when a reader clicks on a link in your ad in MyHometown Magazine. Perfect For: Independant Product Representatives Health & Wellness Instructors • Doctors • Realtors • Contractors, Fitness Instructors • Stylists • Sales Representatives Business Owners and much more!

gary.sajdak@westsidenewsny.com 585.750.4252


Interac�ve Ad Samples SHELTER CREEK Garden Center & Nursery

• Vegetable Plants • Annuals • Pots & Flats

• Hanging Baskets • Perennials • Fertilizer

Jeremy Sajdak

• Topsoil

• Grown On Site

Churchville-Chili Grad

PT, DPT Clinical Director

Sports Injury Care & Rehabilitation Neck & Back Pain Pre and Post Surgical Rehab Hip & Knee Replacement Rehab Balance & Gait Disorders Arthritis & Joint Pain Orthopedic & Muscular Skeletal Injuries Neurological Conditions

3309 Union St. North Chili, NY 14514

3237 Union Street, North Chili, NY 14466

ShelterCreekNursery.com

Lattimorept.com/north-chili-physical-therapy

594-4123

594-1688

For 2021, the Blazer lineup benefits from several minor updates. The Safety Assist package that includes automated emergency braking, automatic high-beams, front pedestrian detection, and lane-keeping assist is now standard on the 2LT, 3LT, RS, and Premier trim levels. Blazers with the V-6 engine and front-wheel drive can now be equipped with a trailering package that allows this configuration to tow up to 4500 pounds versus the standard 1500 pound limit. A set of new paint colors are also now available

1271 Ridge Road West, Rochester, NY 14624 855-825-9684

Aga�nas Restaurant serves up homestyle Italian-American comfort food to the Rochester community in a relaxing, casual atmosphere. Here, our food is always made to order. We take great pride in our reputa�on for preparing only the finest and freshest ingredients. We offer an extensive menu that is authen�cally prepared, and served by friendly, caring people. We are not only a full-service restaurant; we also offer offsite catering and private and semi-private rooms for any special occasion

2967 Buffalo Road, Rochester, NY 14624 585-426-0150


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