In this Issue: Morrison in the Midwest
Girls With Guns: From A Garage to Global Success For best friends Jen and Norissa, who launched their business from Norissa’s garage, the image of transporting their clothing in hand-me-down boxes only reminds them of how far they have come. In
Morrison & Company serves clients all over the nation, with a growing presence in the Midwest.
November 2008, the now 30-something women started GWG with a simple idea: design outdoor sporting and hunting wear specifically for women,
What You Might Have Missed On Our Blog
In 2010, when Jenifer Adams and Norissa Harman delivered the first order of their “Girls with Guns”
Almost five years later, business is booming. They
clothing line to the Reno branch Scheels, they used old
outgrew Norissa’s garage long ago and now have a
family cardboard boxes – including one with the words
spacious warehouse and office, and travel to exotic
“Nana’s Blankets” scrawled across the side – to carry
locations like South Africa on hunting expeditions as
the shirts into this major sporting goods chain.
part of a pilot outdoors show. Their apparel’s popularity
Today, the Girls with Guns logo is featured prominently on the thousands of shipments of shirts, hats, sweatshirts, bathing suits, and accessories that leave GWG’s Red Bluff, California, warehouse every year. Heading out
Our company blog has seen quite a bit of traffic over the past few months. Here’s what you’ve missed if you’re not checking it out.
not just men’s wear with a few frills.
is only increasing; even Sarah Palin sports GWG gear and wore one of GWG’s signature hats on her reality television show in 2011, a big boost to the company’s name recognition.
to customers across the globe from their online store
Morrison & Company has been honored to work with
(www.gwgclothing.com) and to retailers like Scheels
Girls with Guns, assisting them with a business plan and
and Sportman’s Warehouse from Alaska to New York,
advising them on managing their incredible growth.
GWG’s apparel has become a recognizable brand that
We are thankful to be a part of GWG’s remarkable
blends femininity and fashion with the great outdoors.
journey and look forward to their continued success!
Morrison Tidbits It was a summer of hard work for the Morrison & Company team – but also a season that included a lot of fun!
www.morrisonco.net
Newsletter | Fall 2013