Happy Hippy Brand Study

Page 18

OUR PERSONALITY Our brand personality is easily seen through what we do. Our socks represent everything we stand for and it‘s something we are proud of. We want to present ourselves in a way that is warm and open to our diverse and different audience. We describe ourselves as friendly/personable, high energy, modern, fun, and inclusive. We want to stand out as more than just a sock brand, but rather as something that allows people to unapologetically be themselves.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Happy Hippy Brand Study by Moon Kang - Issuu