NEW DOOR DEALS '26
HAIR CARE
milk_shake experience
INVEST
6 color maintainer shampoo sulfate free 10.1 oz 6 color maintainer conditioner 10.1 oz
6 leave in conditioner 11.8 oz
6 whipped cream 6.8 oz
3 deep conditioning mask 6.8 oz
3 insta.light shampoo 10.1 oz
3 insta.lotion 8.4 oz incredible
3 incredible milk 5.1 oz
3 incredible oil 1.7 oz
3 incredible serum 1.7 oz make my day
3 make my day shampoo 10.1 oz
3 make my day conditioner 8.4 oz flower vibes
3 color maintainer shampoo flower 10.1 oz
3 color maintainer conditioner flower 10.1 oz
3 leave In conditioner flower edition 11.8 oz
3 incredible milk flower 5.1 oz
3 whipped cream flower 6.8 oz silver shine
3 silver shine shampoo 10.1 oz
3 silver shine light shampoo 10.1 oz
3 silver shine conditioner 8.4 oz
3 silver shine toning spray 3.4 oz integrity & strength
3 integrity & strength nourishing shampoo 10.1 oz 3 integrity & strength nourishing conditioner 10.1 oz 3 integrity & strength intensive treatment 6.8 oz moisture & more
3 moisture & more shampoo 10.1 oz
3 moisture & more conditioner 8.4 oz
3 moisture & more whipped cream 6.8 oz
3 moisture & more lotion 6 x 0.4 oz
3 moisture & more serum 3.4 oz volume solution
3 volumizing shampoo 10.1 oz
3 volumizing conditioner 10.1 oz curl passion
3 curl passion shampoo 10.1 oz
3 curl passion conditioner 10.1 oz
3 curl passion mask 8.4 oz
3 curl passion leave in 10.1 oz
3 curl passion primer 6.8 oz
3 curl passion defining gel 6.8 oz
3 curl passion enhancing fluid 6.8 oz
3 curl passion curl shaper 6.8 oz
3 curl passion curl perfectionist 6.8 oz icy blond
3 icy blond shampoo 10.1 oz
3 icy blond conditioner 8.4 oz
3 icy blond toning spray 3.4 oz cold brunette
3 cold brunette shampoo 10.1 oz
3 cold brunette conditioner 8.4 oz
3 cold brunette toning spray 3.4 oz
This intro package contains the full range of shampoos, conditioners and treatments.
scalp care
3 purifying blend shampoo 10.1 oz
3 normalizing blend shampoo 10.1 oz
3 energizing blend shampoo 10.1 oz
3 energizing blend conditioner 10.1 oz
3 energizing blend treatment 1.1 oz
3 deep detox shampoo 10.1 oz lifestyling
3 lifestyling dry shampoo 6.8 oz
3 lifestyling extra strong hairspray 8.8 oz
3 lifestyling powder pop 0.18 oz
3 lifestyling thermo protector 6.8 oz
3 lifestyling let it shine 6.8 oz
FREE
3 lifestyling smoothing cream 5.1 oz
3 lifestyling texturizing cream 3.0 oz
3 lifestyling glossy wax 3.0 oz
3 lifestyling liquid styler 6.8 oz
3 lifestyling medium hold gel 5.1 oz
3 lifestyling blow dry primer 6.8 oz
3 lifestyling shaping foam 6.8 oz
3 lifestyling texturizing spritz 8 oz
3 lifestyling volumizing mousse 6.8 oz
3 lifestyling bodifying cream 4.2 oz
1 color maintainer shampoo sulfate free 33.8 oz
1 color maintainer conditioner 33.8 oz
1 deep conditioning mask 16.8 oz
1 leave in conditioner 33.8 oz
1 silver shine shampoo 33.8 oz
1 silver shine conditioner 33.8 oz
1 integrity & strength nourishing shampoo 33.8 oz
1 integrity & strength nourishing conditioner 33.8 oz
1 integrity & strength intensive treatment 16.8 oz
1 moisture & more shampoo 33.8 oz
1 moisture & more conditioner 33.8 oz
1 insta.light shampoo 33.8 oz
1 insta.lotion 16.8 oz
1 icy blond shampoo 33.8 oz
1 icy blond conditioner 33.8 oz
78 assorted foil pack samples
48 milk_shake shoppers
4 milk_shake stylist apron
4 milk_shake cutting cape
4 milk_shake technical cape
4 milk_shake yellow window sticker
*All Intro Deals have a one purchase limit per stylist
milk_shake best sellers
INVEST
3 color maintainer shampoo sulfate free 10.1 oz
3 color maintainer conditioner 10.1 oz
3 leave in conditioner 11.8 oz
3 incredible milk 5.1 oz
3 whipped cream 6.8 oz
3 insta light shampoo 10.1 oz
3 insta lotion 8.4 oz
flower vibes
3 color maintainer shampoo flower 10.1 oz
3 color maintainer conditioner flower 10.1 oz
3 leave In conditioner flower edition 11.8 oz silver shine
3 silver shine shampoo 10.1 oz
3 silver shine conditioner 8.4 oz integrity & strength
3 integrity & strength nourishing shampoo 10.1 oz 3 integrity & strength nourishing conditioner 10.1 oz moisture & more
3 moisture & more shampoo 10.1 oz
3 moisture & more conditioner 8.4 oz icy blond
3 icy blond shampoo 10.1 oz
3 icy blond conditioner 8.4 oz lifestyling
3 lifestyling dry shampoo 6.8 oz
3 lifestyling powder pop 0.18 oz
3 lifestyling thermo protector 6.8 oz
3 lifestyling let it shine 6.8 oz
FREE
3 lifestyling smoothing cream 5.1 oz
3 lifestyling shaping foam 6.8 oz
3 lifestyling texturizing spritz 6.8 oz
3 lifestyling volumizing mousse 6.8 oz
3 lifestyling bodifying cream 4.2 oz
1 color maintainer shampoo sulfate free 33.8 oz
1 color maintainer conditioner 33.8 oz
1 moisture & more shampoo 33.8 oz
1 moisture & more conditioner 33.8 oz
1 icy blond shampoo 33.8 oz
1 icy blond conditioner 33.8 oz
36 assorted foil pack samples
24 milk_shake shoppers
1 milk_shake stylist apron
1 milk_shake cutting cape
1 milk_shake technical cape
1 milk_shake yellow window sticker
These intro packages contain the most popular retail shampoos, conditioners and backwash products plus a merchandising kit to make your salon look fabulous.
SAVE 38%
our most loved favorites, made to make every day a feel-good hair day.
discover the signature milk_shake® experience — exceptional performance, irresistible fragrance, and hair that looks and feels its best. these best-sellers showcase the iconic products that de!ne milk_shake®.
milk_shake top 10
milk_shake try me kit
1 color maintainer shampoo sulfate free 10.1 oz
1 color maintainer conditioner 10.1 oz
1 leave in conditioner 11.8 oz
1 incredible milk 5.1 oz
1 whipped cream 6.8 oz
1 silver shine shampoo 10.1 oz
1 moisture & more shampoo 10.1 oz
1 moisture & more conditioner 8.4 oz
1 icy blond shampoo 10.1 oz
1 icy blond conditioner 8.4 oz
1 color maintainer shampoo sulfate free 10.1 oz
1 color maintainer conditioner 10.1 oz
1 leave in conditioner 11.8 oz 1 icy blond shampoo 10.1 oz 1 lifestyling dry shampoo 6.8 oz 1 lifestyling thermo protector 6.8 oz
RETAIL COLLECTIONS
STYLING
LIGHTENERS
light catcher spotlight lighteners
HAIR COLOR
master color portfolio
INVEST
135 creative permanent color 3.4 oz
31%
30 creative permanent color 3.4 oz (natural shades)
36 9 minutes color 3.4 oz
140 smoothies semi-permanent color 3.4 oz
82 the gloss demi permanent color 2.03 oz
2 the gloss demi permanent color NEUTRAL 8.4 oz
1 light catcher LEVEL 8 17 .64 oz
1 light catcher LEVEL 7 14.11 oz
1 light catcher LEVEL 9 17 .64 oz
1 light catcher black cream 250 gr
1 light catcher clear lights 250 gr
2 light catcher lift & balance .01 3.4 oz
2 light catcher lift & balance .013 3.4 oz
2 light catcher lift & balance .03 3.4 oz
2 light catcher light layers 3.4 oz
FREE
1 light catcher soft light oxidizing emulsion 40 vol 33.8 oz
5 light catcher fast toning*
2 color maintainer shampoo sulfate free 33. 8 oz
2 color maintainer conditioner 33. 8 oz
4 leave in conditioner 11.8 oz
4 incredible milk 5.1 oz
4 whipped cream 6.8 oz
2 color maintainer shampoo flower 33. 8 oz
2 color maintainer conditioner flower 33. 8 oz
4 leave in conditioner flower 11.8 oz
4 incredible milk flower 5.1 oz
4 whipped cream flower 6.8 oz 15 oxidizing emulsion 32.1 oz
6 smoothies activating emulsion 32.1 oz
6 the gloss activator 33.5 oz
6 acid color sealer
4 color sealing shampoo 33.8 oz
4 color sealing conditioner 33.8 oz
4 pro color equalizer 8.4 oz
4 instant remover 8.4 oz
1 creative large swatch chart
1 smoothies semi permanent color swatch chart
1 the gloss swatch chart
1 9 minutes swatch chart
1 9 minutes color shades mixing chart
5 color bowl
5 tint brushes
3 milk_shake stylist apron
3 milk_shake technical cape
*one of each shade.
complete color portfolio
INVEST
135 creative permanent color 3.4 oz
36 9 minutes color 3.4 oz
70 smoothies semi-permanent color 3.4 oz
58 the gloss demi permanent color 2.03 oz
28%
1 the gloss demi permanent color NEUTRAL 8.4 oz 1 light catcher LEVEL 8 17 .64 oz 1 light catcher LEVEL 7 14.11 oz 1 light catcher LEVEL 9 17 .64 oz
light catcher black cream 250 gr
light catcher clear lights 250 gr FREE 5 light catcher fast toning*
color maintainer shampoo sulfate free 33. 8 oz
color maintainer conditioner 33. 8 oz 2 leave in conditioner 11.8 oz 2 incredible milk 5.1 oz 2 whipped cream 6.8 oz 1 color maintainer shampoo flower 33. 8 oz 1 color maintainer conditioner flower 33. 8 oz 2 leave in conditioner flower 11.8 oz 2 incredible milk flower 5.1 oz 2 whipped cream flower 6.8 oz
oxidizing emulsion 32.1 oz 4 smoothies activating emulsion 32.1 oz 4 the gloss activator 33.5 oz 2 acid color sealer 2 color sealing shampoo 33.8 oz 2 color sealing conditioner 33.8 oz
2 pro color equalizer 8.4 oz
2 instant remover 8.4 oz
1 creative large swatch chart 1 smoothies semi permanent color swatch chart 1 the gloss swatch chart 1 9 minutes swatch chart 1 9 minutes color shades mixing chart 3 color bowl 3 tint brushes 2 milk_shake stylist apron 2 milk_shake technical cape
*one of each shade.
starter color portfolio
INVEST
60 creative permanent color 3.4 oz
24 9 minutes color 3.4 oz
40 smoothies semi-permanent color 3.4 oz
20 the gloss demi permanent color 2.03 oz
SAVE 37%
1 the gloss demi permanent color NEUTRAL 8.4 oz
1 light catcher LEVEL 8 17 .64 oz
1 light catcher LEVEL 7 14.11 oz
1 light catcher LEVEL 9 17 .64 oz
1 light catcher black cream 250 gr
1 light catcher clear lights 250 gr
FREE
5 light catcher fast toning*
1 color maintainer shampoo sulfate free 33. 8 oz
1 color maintainer conditioner 33. 8 oz
1 leave in conditioner 11.8 oz
1 incredible milk 5.1 oz
1 whipped cream 6.8 oz
1 color maintainer shampoo flower 33. 8 oz
1 color maintainer conditioner flower 33. 8 oz
1 leave in conditioner flower 11.8 oz
1 incredible milk flower 5.1 oz
1 whipped cream flower 6.8 oz
9 oxidizing emulsion 32.1 oz
3 smoothies activating emulsion 32.1 oz
3 the gloss activator 33.5 oz
1 acid color sealer
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 creative large swatch chart
1 smoothies semi permanent color swatch chart
1 the gloss swatch chart
1 9 minutes swatch chart
1 9 minutes color shades mixing chart
3 color bowl
3 tint brushes
1 milk_shake stylist apron
1 milk_shake technical cape
colour specifics
INVEST
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 acid color sealer 6.8 oz
1 instant remover 8.4 oz
1 pro color equalizer 6.8 oz
FREE
1 clarifying shampoo 33. 8 oz
SAVE 25%
8 oxidizing emulsion 32.1 oz
1 color maintainer shampoo sulfate free 33. 8 oz
1 color maintainer conditioner 33. 8 oz
2 leave in conditioner 11.8 oz
2 incredible milk 5.1 oz
2 whipped cream 6.8 oz
1 color maintainer shampoo flower 33. 8 oz
1 color maintainer conditioner flower 33. 8 oz
2 leave in conditioner flower 11.8 oz
2 incredible milk flower 5.1 oz
2 whipped cream flower 6.8 oz
1 acid color sealer
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 creative large swatch chart
3 color bowl
3 tint brushes
1 milk_shake stylist apron
1 milk_shake technical cape
29%
creative permanent color 3.4 oz
oxidizing emulsion 32.1 oz 1 incredible milk 5.1 oz
whipped cream 6.8 oz 1 leave in conditioner flower 11.8 oz
acid color sealer 1 color sealing shampoo 33.8 oz 1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 creative large swatch chart
3 color bowl
3 tint brushes
creative try me kit
5 creative permanent color 3.4 oz
products
1 oxidizing emulsion 32.1 oz 1 creative paper swatch chart
25%
creative permanent color 3.4 oz
oxidizing emulsion 32.1 oz
incredible milk 5.1 oz
leave in conditioner flower 11.8 oz
creative large swatch chart
tint brushes
74 9 minutes color 3.4 oz
4 oxidizing emulsion 32.1 oz
1 acid color sealer
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 9 minutes swatch chart
1 9 minutes color shades mixing chart
3 color bowl
3 tint brushes
1 milk_shake technical cape
starter
9 minutes color INVEST
38 9 minutes color 3.4 oz
2 oxidizing emulsion 32.1 oz
1 acid color sealer
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 9 minutes swatch chart
1 9 minutes color shades mixing chart
2 color bowl
9 minutes color try me kit
oxidizing emulsion 32.1 oz
9 minutes paper swatch chart complete 9 minutes color INVEST
2 tint brushes
complete smoothies
1
1
2
starter smoothies
complete the gloss
INVEST
116 the gloss demi permanent color 2.03 oz
SAVE 23%
2 the gloss demi permanent color NEUTRAL 8.4 oz
FREE
6 the gloss activator 33.5 oz
1 acid color sealer
1 color sealing shampoo 33.8 oz
1 color sealing conditioner 33.8 oz
1 pro color equalizer 8.4 oz
1 instant remover 8.4 oz
1 the gloss swatch chart
3 color bowl
3 tint brushes
1 milk_shake technical cape
starter the gloss
INVEST
58 the gloss demi permanent color 2.03 oz
2 the gloss demi permanent color NEUTRAL 8.4 oz
FREE
2 the gloss activator 33.5 oz
1 acid color sealer
1 the gloss swatch chart
2 color bowl
2 tint brushes
the gloss try me kit
INVEST
5 the gloss demi permanent color 2.03 oz
FREE
1 the gloss activator 33.5 oz
1 the gloss paper swatch chart SAVE 21% SAVE 30%
salon support
Salon Rewards Program
Designed to reward loyal milk_shake® customers with support tools that will help your business grow. Our program will provide your salon with numerous benefits, such as education, free backbar, station products, samples and marketing tools, based on the level of your purchases.
/ SILVER
$1500 - 2999 per quarter, you will earn: 5% Reward Points of your total purchases
/ GOLD
$3000 - 4999 per quarter, you will earn: 7% Reward Points of your total purchases
/ PLATINUM
$5000 - 9999 per quarter, you will earn: 10% Reward Points of your total purchases
/ DIAMOND
$10 000 (or more) per quarter, you will earn: 12% Reward Points of your total purchases
Become a concept salon and earn an additional 5% reward points!
Ask your sales representative for more details.
