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April 28, 2023 IN THIS ISSUE:
COMMENTS FROM OUR CEO
New resources in the Promo Center
I would like to take this opportunity to thank those dairy farmer leaders in attendance at the 2023 Annual Meeting held earlier this month. We appreciate that you shared your vision for dairy checkoff based on what you hear from the dairy farmers you represent in our 10-state region. This meeting is especially unique because it is the only time each year that all division board members can gather in the same location and discuss dairy promotion and research efforts led by the checkoff.
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Midwest Dairy is proud to be farmerled. Our dairy farmer board leaders give our staff an inside look into what dairy farmers feel is important regarding checkoff. The Corporate and Division boards are made up of dairy farmers from across the 10state region who bring their peers’ voices to the table. These boards give Midwest Dairy staff direction and insight so we can plan promotion and research efforts that resonate with what is important to dairy farmers. Many staff from Midwest Dairy were also present at this meeting and learned a great deal from the farmers in attendance. In addition to the division and corporate board meetings hosted during this event, Midwest Dairy staff were also able to highlight checkoff work in three hands-on breakout sessions this year. These breakout sessions were highly appreciated by the farmers in attendance, click here to read about their experiences and learnings.
MOLLY PELZER