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CAKE & PIE POST (C&PE 2021 Edition) - ISSUE 3

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ISSUE

06 | 20 | 21 cataract • anterior segment • kudos • enlightenment | posterior segment • innovation • enlightenment

C A K E A N D P I E M A G A Z I N E S ’ D A I LY C O N G R E S S N E W S O N T H E A N T E R I O R A N D P O S T E R I O R S E G M E N T S

HIGHLIGHTS

05

What has chocolates got to do with glaucoma?! Find out more...

spoonful of ophthalmic 12 Aresearch? More like a

We’ve Gone Bananas Russian Irises, Myopia on Motorbikes and Retinal Oopsies

wheelbarrow! Panel of ophthalmologists 17 and optometrists tackle the best approach to busting the myopia epidemic in Asia-Pacific

Published by

Matt Young

CEO & Publisher

Hannah Nguyen COO & CFO

Robert Anderson Media Director

Gloria D. Gamat Chief Editor

Brooke Herron Editor

Ruchi Mahajan Ranga Brandon Winkeler International Business Development Writers

Andrew Sweeney Chris Higginson Hazlin Hassan Joanna Lee Sam McCommon Maricel Salvador Graphic Designer

Media MICE Pte. Ltd.

6001 Beach Road, #19-06 Golden Mile Tower, Singapore 199589 Tel. Nos.: +65 8186 7677 | +1 302 261 5379 Email: enquiry@mediamice.com mediaMICE.com

piemagazine.org cakemagazine.org cookiemagazine.org

by Andrew Sweeney

E

verybody that felt a little bit bananas at the first ever CAKE & PIE Expo, please say “Aye”. “Aye”. Is it just me? I don’t think so. Well, that’s just the way we like it. And we have to say we’re pretty happy with how the first-ever CAKE & PIE Expo turned out. We got to bring together some of our favorite ophthalmologists from around the world, and also make some new friends from emerging societies and new markets. From starting the day with cool cataracts, to ending the day with a marvelous masterclass in managing myopia, Day 2 of the Expo had it all. We set up a video vault to keep you completely engrossed with reams of content about all aspects of ophthalmology, perfect for those locked down or looking for some light viewing before bed. The exhibition hall was bursting with virtual booths, and we hope you dropped by to say hello to the Media MICE team. (We locked a couple team

members in there and frankly, we forgot the login information to get them back out, so they’re probably getting lonely and hungry at this point.) As you’ve probably noticed by now though, Media MICE likes to get noticed and our outlandish costumes and quirky character is definitely a marketing Cont. on Page 7 >>

HOTSHOT

Dr. Oliver Woo wins Best Headgear Award at the CAKE & PIE Expo. Actually there was no such award. No wait there is. We’re making it up right now. Winner!


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