‘WHITTLESEA POST’ EDITION URBAN AREAS: BUNDOORA • EPPING • EPPING NORTH • LALOR • MILL PARK • SOUTH MORANG • THOMASTOWN • WOLLERT Local and Independent. Not associated with any other publication in this area.
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● Lydia Wilson, Chair, Administrators, City of Whittlesea OPINION: THE CITY OF WHITTLESEA intends to reduce its communications to local residents via The Local Paper from weekly to just once a month.
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In an email to The Local Paper late last week, the Council - led by Administrator Lydia Wilson and with an expanded $305 million annual budget - signalled that it would reduce the rate of its annual advertising spend to communicate with ratepayers.
The City of Whittlesea has a population of close to a quarter of a million people, and is one of the fastest growing municipalities in Victoria. The Local Paper is the only local newspaper that covers the entire Whittlesea municipality on a weekly basis, with two editions (‘Regional’ and ‘Urban’) in print and online. The curiously-named Northern Star Weekly publishes every third week. The Whittlesea Review has a circulation of about 1000 copies. Whittlesea Council did not respond by press time to an invitation of right-of-reply. ● Editorial - Page 3
● Kristi High, Executive Manager Public Affairs ■ Whittlesea Council’s decision to reduce its contact with local residents through The Local Paper is being co-ordinated by Kristi High, the Council’s Executive Manager Public Affairs. Ms High, a resident of the Macedon Ranges, is in charge of the grandly titled ‘Public Affairs Directorate’. She is paid a six-figure annual salary. According to Council’s website, the directorate is made up of five teams, including advocacy, communications, customer service, community engagement and customer first. “Together the teams ensure the community has access to the information it needs when it needs it and the opportunity to share their ideas and opinions about Council’s services and projects,” the City website says.
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