Souks to Malls: Retail Evolution in the Gulf - The People is a commemorative book celebrating the 30th anniversary of MECS+R. This publication highlights the transformation of the retail industry in the GCC, from traditional souks to modern shopping malls, through the personal stories of key individuals who have shaped and driven this change. Spanning 2004 to 2024, the book reflects on their contributions, challenges, and achievements, providing insights into the growth of the Gulf's retail sector over three transformative decades. A must-read for anyone interested in the region's retail evolution.