Nurturing Growth: Sustainable Practices in College and Community Development from Recruitment to Retention By McCaela Donovan
McCaela Donovan noted that the journey from recruitment to retention in college and community development is akin to cultivating a garden. It requires careful planning, nurturing, and sustainable practices to ensure that the seeds of potential planted during recruitment blossom into thriving individuals who contribute meaningfully to their communities. Sustainable practices in this context encompass environmental sustainability, the cultivation of human capital, and social cohesion. Recruitment is the initial stage, where colleges and communities identify and attract individuals with the drive and potential to contribute positively. Sustainable recruitment practices involve casting a wide net to ensure diversity and inclusivity, nurturing partnerships with feeder institutions and community organizations, and emphasizing long-term goals rather than short-term gains. By fostering a sense of belonging and purpose from the outset, recruitment sets the foundation for retention.