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Mary Bird Perkins - Our Lady of the Lake Cancer Center Case for Support

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A message from Louis R. Bar fi e l d , M . D . Both as a surgeon and chair of the Colorectal Multidisciplinary Team and as a longtime donor and ambassador, I’ve had the privilege to be part of and work closely with Mary Bird Perkins - Our Lady of the Lake Cancer Center. Together we’ve been able to offer cancer patients comprehensive, leadingedge treatment with positive outcomes. I know that my own patients have benefited greatly from the compassionate care and expert treatment the Cancer Center has provided them. Even though I treat colorectal cancer everyday, experiencing the impact of the disease firsthand has intensified my desire to help improve care and outcomes to the very best of my ability. Five years ago, cancer directly affected my own family. My sister Jill, who lived out-of-state, was diagnosed with a very advanced form of rectal cancer at age 48. After a valiant fight that included multiple surgeries, chemotherapy and even experimental treatments, she succumbed in 2013 at age 52. Honoring the memory of Jill and her courageous struggle, I, along with my wife Lauren, an internal medicine physician, will once again offer time and support to the Cancer Center this year in order to help enhance what is an already superb institution. Today, with the dedicated support of our community, more citizens have access to high-quality cancer care than ever before. Yet the battle is far from over. The vision of becoming the Gulf South’s leading cancer care destination has set a clear path to follow as our community moves further into the 21st century. This vision sharpens our collective focus on resolutely taking the fight forward in order to achieve the goals set forth in the following pages. By giving to the Take the Fight Forward initiative, you will not only make a difference in the lives of generations of cancer patients and their friends and families, you will make it possible to realize important – even groundbreaking – advancements across all areas of care. As a passionate ambassador, I invite you to join me as we invest in the future of cancer care and the health of our community.

Sincerely,

Louis R. Barfield, M.D.


mission To

improve survivorship and lessen the

burden of cancer through collaboration.


“You have cancer.”

technological innovation, Mary Bird Perkins and Our Lady of the Lake have united to offer patients the most advanced cancer care practiced today. Because of this combination of expertise and resources, patients receive the benefit of a truly comprehensive treatment plan that includes medical, surgical and radiation treatment services embedded within a continuity of care usually seen only at leading academic cancer centers and hospitals. Fighting cancer takes courage. For many, it’s a battle for survival – both physically and emotionally – that encompasses the patient, family, friends and the entire healthcare team. Winning the fight requires people who practice oncology as an art as much as a science—innovative people who provide care and support with brilliance and

C AN C E R L AK E TH E

Through a partnership born of compassion, excellence and

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close to home, where they live and work.

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the highest quality treatment and life-long care,

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serving each patient and their family by providing access to

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the impact those words have. We dedicate ourselves to

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Perkins – Our Lady of the Lake Cancer Center we understand

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a path that will forever change their lives. At Mary Bird

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hearing these three words, placing them on

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More people than ever before are

sensitivity. The men and women of Mary Bird Perkins – Our Lady of the Lake Cancer Center are those people.

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Bound together by our passion for the fight against cancer,

And the progress continues. The facilities at Mary Bird Perkins – Our Lady of the Lake Cancer Center are growing and changing

we serve the needs of more

to meet the needs of patients and their

patients than any cancer

caregivers. Construction is near completion

program in Louisiana.

on a $23 million, 140,000 square foot expansion with amenities designed to provide

We are over 500 members strong, including

and comfortable experience possible. The

highly skilled physicians and professionals,

renovated facility features a dedicated

who provide cancer patients access to

infusion center with an on-site pharmacy

comprehensive cancer care – from prevention,

for patient convenience and expedited care.

education and early detection to diagnosis,

The infusion center blends patient privacy,

treatment, survivorship and quality of life care.

comfort and convenience with leading edge clinical design to support the healing process. The state-of-the-art radiation treatment

Cancer Center is driving the future of care in

area, including a new Elekta Versa HD

Louisiana. The groundwork has been laid.

radiotherapy system, sets a new standard

Now more than ever, we are taking the fight

for speed and precision. Because diagnostic

forward. With the support of the community

imaging plays a critical role in initial cancer

we serve, Mary Bird Perkins – Our Lady of

diagnosis, treatment planning, and palliative

the Lake Cancer Center will become the

therapies, the new Thomas J. Moran

destination cancer center for the Gulf South.

Imaging Center offers the latest in diagnostic technologies. Additionally, the Cancer Center

In 2007, the Cancer Center captured national attention by being selected to help the National Cancer Institute identify a model of

treats patients at the Outpatient Oncology Infusion Services at Picardy and LSU – North Baton Rouge Clinic.

quality community cancer care. Since then, we have added international projects such as the groundbreaking Cancer Genome Atlas Program, a cooperative effort to build a global repository of cancer cells to aid scientists

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working to identify new treatments. Just this year, we were selected for the National

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and dramatic changes in healthcare, the

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Anticipating the needs of a growing community

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each patient with the most convenient

Oncology Research Program, a nationwide

Cancer Institute’s National Community

initiative bringing additional clinical trials and behavioral research to improve cancer care delivery to residents across Louisiana.

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While new facilities, national recognition and recent treatment advancements are testament to progress, our unrelenting commitment to overcome the disease demands we do more.


Mary Bird Perkins – Our Lady of the Lake Cancer Center is launching a 5-year strategic initiative focused on becoming the destination cancer center for the Gulf South. This initiative –

– will secure $25 million dedicated to making this vision a reality.

progress


Imagine Mary Bird Perkins – Our Lady of the Lake Cancer Center AS THE REGIONAL DESTINATION FOR CANCER CARE Today, the Cancer Center offers robust inpatient and outpatient cancer care, comprehensive and innovative in scope. But with your support, there is even more we can do to fully integrate and enhance services, making the Cancer Center a place where patients from across the Gulf South region can receive care on par with the most respected and well-known academic cancer centers.

As a regional destination offering the most advanced services and care provided by nationally recognized doctors and other oncology health professionals, patients throughout the Gulf South can receive the best care closer to home. It’s a vision that would have seemed beyond reach a generation ago, but the foresight of our leadership and unwavering support of the Greater Baton Rouge community has brought us to a juncture where achieving it is within reach – a vision that could not come at a more pivotal time for people fighting cancer.


Why now? Healthcare is changing . We are striving each day to improve the health outcomes of patients while, at the same time, working smarter to reduce costs. Meanwhile, care becomes more complex as innovative treatments are developed to help oncologists treat patients based on their individual cancer profiles. Today, innovative collaborative partnerships and increased efficiency through new technologies are saving and extending lives for more cancer patients than ever before. Yet as anyone who’s read the news lately is aware, America’s healthcare system is under increasing pressure to improve results without increasing costs. This trend is exemplified in many forms, including increased federal mandates, decreased reimbursements, and other

beds, more oncologists, more survivorship programs, and more capacity to meet the individual needs of every patient and caregiver.

Vision, innovation and research require the right team. As visionary leaders in cancer care, our medical team understands how the intersection of multiple factors will determine success in cancer treatment and patient outcomes. We are already hard at work to ensure the Cancer Center will be able to offer resources and services parallel to or exceeding those found in

We realize that transforming a vision into reality does not simply happen on its own. It’s a shared endeavor that can only come about when everyone works together – friends and neighbors partnering to expand possibilities and

This is your fight. This is our fight. It’s time to take it forward.

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opportunities. The fight against cancer takes you. It takes all of us.

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national academic cancer centers.

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increased risk for cancer among aging baby boomers ­- will require more hospital

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affecting people ages 55 and older. Our changing population ­- added to the

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cancer is responsible for nearly one out of every four deaths ­- predominately

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Louisiana will rise. As the second-ranked killer of adults in the United States,

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baby boomer population ages, the incidence of cancer in the United States and

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Why now? Cancer incidence IS RISING. As our nation’s

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impacts of healthcare reform.

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TA K E THE FIGHT FORWARD

Forward

WITH PREVENTION

lives. Each year, thousands of adults

highest cancer mortality rates

with barriers to recommended cancer

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in the nation. Nearly half of our

screenings receive free early detection

state’s population is uninsured or

services from Mary Bird Perkins –

underinsured with many communities

Our Lady of the Lake Cancer Center.

federally designated as lacking

Utilizing a mobile medical clinic,

access to primary care essential to

our screening team delivers early

prevention and early detection of life-

detection while bringing evidence-

threatening diseases. Too many adults

based prevention education programs

residing in the southern United States

to community events and health

have cancers diagnosed too late for

fairs throughout the year. Across

a cure or long-term survival.

our service area, we have expanded

The best strategy to combat the

health and wellness programs with

disease? Stop cancer before it starts.

the goal of ultimately reducing

While world-class treatment is important, stopping cancer requires

community health across the region

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alone. Finding the disease early, when

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for everyone.

treatment can be more effective, saves

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more than technology and treatments

cancer mortality rates and improving

Your gift to Take the Fight Forward will improve the health and wellness of men and

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FACT: Louisiana has one of the

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Reducing cancer mortality through enhanced prevention and early detection

more, prevent more and stop cancer before it starts – will expand in scope and

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women in our community and beyond. With your assistance, our efforts – to screen

reach, saving more lives.


“I missed my mammogram just one time and later discovered that I had cancer. I simply can’t stress enough how important regular screenings are. Today, I work with the Cancer Center to provide area women with greater access to annual screenings, and the mobile screening unit provides free mammograms to women in the community. Screening for five types of cancer all year long shows how truly committed the early detection team is to the health of our city. Their work touches the lives of everyone in the community.”

DONNA COLLINS-LEWIS City-Parish Councilwoman, breast cancer survivor

prevention


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TA K E THE FIGHT FORWARD

Forward

WITH RESEARCH

of the Lake Cancer Center has had a

forward. For today’s cancer patients

clinical research department that recruits

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and those yet to be diagnosed, clinical

patients for groundbreaking clinical

research is paramount to more

trials? Our program has been recognized

effective treatments to target cancers

as a leading community research

and save lives. As a cancer patient,

program through participation in several

a clinical trial may be the best way to

National Cancer Institute initiatives.

receive the most advanced treatment, allowing access to new drugs before they are widely available. Clinical trials give patients an opportunity to not only take an active role in their own treatment but also the chance to make a difference in the lives of future generations. Did you know that for more than a

In the coming years our patients will benefit from expanded access to clinical trials and behavioral research that will drive transformations in world-class cancer care. New research partnerships will bring insight into innovative treatment options, allowing patients to receive the latest, life-saving treatment options right here at home.

decade, Mary Bird Perkins – Our Lady

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It’s the work that moves the fight

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Providing patients access to more groundbreaking clinical trials and translational research

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Your investment in Take the Fight Forward will provide additional training for clinicians, outreach for new academic research partners, and expansion of clinical research to recruit, screen, monitor and report research results. By expanding access to clinical trials for cancer patients throughout the Gulf South region, the Cancer Center will provide more access to clinical trials right here at home.

RESEAR


“I am cancer free today because of people who took part in research studies to develop successful treatment options. If I can help future generations by participating in clinical trials that will lead to the development and design of new antibodies and immunotherapy treatments, I am honored to do so. Knowing I can help other women battling breast cancer is an amazing way to give back to those who came before me.�

MEGAN GALLAGHER MABUS

cancer survivor, clincial trial participant

RESEARCH


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WITH SURVIVORSHIP Building a national model for cancer survivorship

capacity for meeting the needs of

witness individual victories each

cancer patients who will live decades

day that inspire us and give cause

beyond their diagnosis. As the

for hope – hope encouraged by the

numbers rise, the priorities of an ideal

fact that increasing numbers of

survivorship program will include

patients are living decades or more

regular screening for recurrences or

following their initial diagnosis and

related cancers, more research on

treatment. Yet this positive trend

predispositions for hereditary cancers,

is tempered by its own unique set

and support for managing long-term

of health issues. Most survivors

side effects of successful treatment.

are older adults and more likely to

Our agenda includes innovative uses

have additional chronic conditions

of social media, networking and

that can complicate treatment. To

training with primary care physicians,

adequately respond, we must expand

and special clinics for addressing

survivorship programs to correspond

issues unique to cancer survivors.

with the needs of an aging population. frequently not reimbursed by insurers

Unfortunately, health providers are for survivorship support that includes educational programs, health and counseling, patient navigation, monitoring by oncological nurses and

financial guidance and ongoing social workers.

With the help of patient navigators, the cancer center can surround each patient with the highest levels of care and guidance, helping them to overcome transportation and nutritional needs, manage pain and stress, and connect with support groups, fitness and rehabilitation programs, and financial counseling.

The bottom line is that progressive cancer centers must develop greater

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wellness programs, psychosocial

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In the fight against cancer, we

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TA K E THE FIGHT FORWARD

Forward

Your support of Take the Fight Forward will allow the Cancer Center to build a national model for cancer survivorship that expands our knowledge of evidencebased practices and holistic programs, including managing support for survivors with

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chronic conditions. In addition, it will give us the resources to educate caregivers on the most current and effective practices so patients not only survive, but thrive.


“The support I’ve received here has given me inner strength and helped me to deal with my fight and cancer journey. Through the MindBody Together Program, I have learned a different method of meditation, and it has helped me feel more peaceful. The cancer journey has been hard, and I feel blessed to have the support of such an amazing care team.”

NORA TAYLOR

cancer survivor, Mind-Body Together Program participant

SURVIVORSHIP


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TA K E THE FIGHT FORWARD

Forward

WITH INNOVATION

A revolution in cancer treatment

are only the first step in what

is underway. And it offers game-

promises to be dramatic growth in

changing insight into the genetic

patient outcomes. Our nationally

mutations that cause tumors, along

recognized medical physics

with the real promise of drugs able

program ensures our patients have

to destroy or control some of the

knowledgeable choices among novel

most common and deadly cancers.

diagnostic and treatment options.

Breakthrough discoveries in genetics take place almost daily, resulting in new treatments for cancer patients. In order to keep pace with the most

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and treatment options to target

characteristics, which can profoundly

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we must provide our physicians

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advanced life-saving strategies,

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Advancing technology and facilities in order to attract the very best cancer minds in the nation

with an arsenal of diagnostic tools

specific cancer types and tumor

affect patient outcomes. Mary Bird Perkins – Our Lady of the

To continue to effectively save and extend lives, it is essential that we attract and retain progressive, expert oncologists, surgeons, radiologists and allied health staff. In addition to new facilities designed around the needs of both cancer patients and their clinical teams, these topperforming physicians will require the type of leading edge diagnostic and treatment technologies rarely found in community cancer centers.

Lake Cancer Center’s new state-ofthe-art facilities and technologies

Your investment in Take the Fight Forward will help to transform the Cancer Center into a destination cancer center for the Gulf South by allowing us to attract the specialists and technology capable of the absolute highest standard of care for

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our patients.


“With one of the first Elekta Versa HD systems operating in the country, we can attract the best cancer minds around. In fact, Elekta is now coming here to learn the techniques we implemented on their equipment. We’re able to have a profound impact on cancer research around the world. The donor support for the medical physics research arm makes this possible.”

JONAS FONTENOT, Ph.D. Medical Physicist

INNOVATION


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TA K E THE FIGHT FORWARD

Forward

WITH TEAMWORK

Lady of the Lake Cancer Center’s focus

Simply put, it is a collaboration

on those cancers which impact our

of highly skilled teams of expert

local communities the most, our four

surgeons, oncologists, pathologists,

multidisciplinary care teams target

radiologists, palliative care specialists,

head and neck, lung, skin and soft

nutritionists, social workers,

tissue and colorectal cancers.

navigators and rehabilitation

This dedicated approach offers each

professionals – all working together

patient advanced treatment options

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to ensure the latest research and

integrated with a full range of physical

protocols are integrated into every

and emotional support services.

individualized treatment strategy.

Multidisciplinary care teams include

Multidisciplinary care is a researchbased approach that improves outcomes for patients by ensuring optimal treatment across all phases of cancer care, from diagnosis to leading edge treatment, psychosocial support,

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What is multidisciplinary care?

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Expanding integrative multidisciplinary care

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and complementary therapies.

top healthcare professionals in the community, meeting regularly to ensure patients have access to the gold standard for specific cancers, supported by more programs and services than any other cancer center in Louisiana.

Reflecting Mary Bird Perkins – Our

Your gift to support Take the Fight Forward will enable the Cancer Center to expand our multidisciplinary care teams to tackle additional types of cancer, increase continuing educational programs, as well as further cancer collaboration within our community.


“Multidisciplinary Care (MDC) Teams are a great way to bring the best minds in our community together to focus on improving cancer care for every patient. It’s talented people, each with an expertise, all focused on battling one disease – individuals functioning as a team to provide advanced, specialized care. The Cancer Center is working to expand these collaborative efforts to bring more minds and manpower together in order to tackle more types of cancer.”

JOHN M. LYONS III, M.D. Surgical Oncologist, Chair, Skin Cancer MDC Team

TEAMWORK


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TA K E THE FIGHT FORWARD

Forward

WITHOUT BARRIERS

cover co-pays. Growing deductibles,

Cancer Society this is the number

child care, gas money, associated

of Americans who will be newly

dental costs not covered by insurance,

diagnosed with cancer before this

necessary nutrition supplements,

year is over. Regardless of insurance

medical co-pays for treatment and

coverage or income, the disease will

medicines – on and on – the financial

take a financial toll on each of those

barriers many cancer patients

1.6 million and their families. The

confront can seem insurmountable.

impact will be even more pronounced

of the highest poverty rates in the

myriad of services cancer patients require month after month – even

here in Louisiana, a state with one

nation. The issue of paying for the

year after year – will only become more complex. As a result, increasing

treatment or doctor appointments due to a lack of reliable transportation or

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numbers of patients will want to delay

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children. According to the American

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the financial resources required to

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1.6 million men, women and

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Providing access and assistance to patients who need it most

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the Lake Cancer Center makes both financial counselors and patient navigators available to help those in need connect with resources in our community. In addition, the vast majority of our staff give generously to Partners of Hope, an employee giving program, to assist with practical needs associated with a cancer diagnosis.

Your contribution to the Take the Fight Forward initiative will make a positive impact in the lives of our neighbors who are waging personal battles against cancer, giving us the means to help save and extend the lives of cancer patients in the communities we serve. Donations will support patients by removing barriers to treatment and care including transportation assistance, supplements, medication, dental extractions and more.

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Mary Bird Perkins – Our Lady of


“We help resourcechallenged cancer patients get connected with lodging, transportation and basic needs so they can focus on what’s most important – their treatment – free of stress. Without assistance from the Cancer Center, some patients wouldn’t even be able to come to their appointments or continue treatment. Support from our donors makes everything we do possible. I try to do my part by personally contributing through Partners of Hope, our employee giving program.”

ORION NEWMAN, LMSN Oncology Patient Navigator Partners of Hope donor

WITHOUT BARRIERS


INVESTING IN COURAGE From expert treatment, advanced technology and survivorship, to promising clinical trials and translational research, community philanthropy is the investment in courage that inspires us all. When you treat as many people as we do, you witness extraordinary acts of courage every day. That courage deeply

Your commitment to Mary Bird Perkins – Our Lady of the Lake Cancer Center will provide the vital support to people fighting for their lives – right here at home where real healing begins. However, a major gift is transformational and will forever impact the care and treatment we offer our cancer patients, their families and the citizens of the communities we serve.

Your gift will provide advanced treatment as well as strengthen our position as the leading cancer center in Louisiana, enabling us to ultimately become the destination cancer center for the Gulf South.

neighbors, your family and many others whom you will never meet. But, it is also your Cancer Center should you ever need us. With your help, the Cancer Center can provide much-needed resources for cancer patients and our

100% of your gift will be invested right back into the community to fight cancer where it is most needed and will not be used to support administrative or

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entire community.

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Supporting the Cancer Center is an investment in the health of our city, your

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inspires us and will inspire you, too.

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operational expenses.

Through your gift, each donor has access to a selection of giving programs that fit their passions and community interests. Our donor programs provide many opportunities to personalize and meet your individual financial needs.


“You don’t have to be wealthy to be a philanthropist and impact the future of cancer care – today and for generations to come. The inspiring courage shown by those battling cancer is motivation enough. Having been a longtime smoker, I summoned the courage to get a lung screening. To my relief, my lungs were clear. I am so grateful to have such an important resource close by. I’ve been a legacy donor for over 20 years because I believe access to advanced cancer care and compassionate support right here at home is truly a lasting gift to everyone in our community. As a donor, legacy builder, board member and patient, I am proud to invest in the future of cancer care.“

FRANK McARTHUR

Emeritus board member, legacy donor, community supporter

investing


A Summary of Priorities and Funding Goals

MAJOR GIFTS Through Current Investment: Annual support is an investment in cancer care today. By supporting the collaborative mission of Mary Bird Perkins – Our

Through our vision and the support of those we

Lady of the Lake Cancer Center with a

serve, we will reach our destination. We will

gift dedicated to current needs, you will

transform cancer care in our community by

provide immediate impact for so many

Taking the Fight Forward...

fighting for their lives while helping build

WITH PREVENTION

a destination cancer center for the Gulf South.

Reducing cancer mortality through enhanced prevention and early detection

Through Long-Term Investment:

Program Investment – Current needs.................$4.5M

A gift to endowment is an investment

Endowed Investment – Future needs.................$2.25M

in the future of cancer care. Your gift

WITH RESEARCH

will provide the long-term support and security of care in our community and will

Providing access to groundbreaking clinical trials and

protect funding sources for the increased

translational research

support and services patients will need for

Program Investment – Current needs.................$4M

years to come. A gift to the endowment

Endowed Investment – Future needs.................$2.5M

is powerful and the most important

WITH SURVIVORSHIP

long-term investment a donor can make.

Building a national model for survivorship

than would otherwise be touched by a

Program Investment – Current needs.................$3.5M

donor’s generosity, leaving a legacy that

Endowed Investment – Future needs.................$2.5M

will continue taking the fight against cancer

WITH INNOVATION

forward, saving lives for generations.

Advancing technology and facilities alongside the best

Through Planned Investment:

cancer minds in the nation

A Planned Gift to the Mary Bird Perkins

Program Investment – Current needs.................$1M

Cancer Center Foundation will ensure that

Endowed Investment – Future needs.................$1M

Endowment gifts affect many more lives

leading-edge cancer care and research

WITH TEAMWORK

lives on. Planned gifts are an integral part

Expanding integrative multidisciplinary care

our patients expect and deserve today and

Program Investment – Current needs.................$1.5M

for generations to come. Your gift, your

Endowed Investment – Future needs.................$1M

WITHOUT BARRIERS Providing patient assistance to those who need it most Program Investment – Current needs.................$750K Endowed Investment – Future needs.................$500K

of maintaining the standard of excellence

legacy, will help grow our endowment and transform cancer care for patients and their families.


Donor Giving Opportunities Donors can provide major gifts for immediate needs or long-term investment. A gift can provide comprehensive support where the Cancer Center needs it most, priority support of core programs and services, or be designated to a specific program and/or diagnosis.

Major Gift

Major Gift

current Investment

Long-Term Investment

Annual

Endowment

Level Level Comprehensive Support (unrestricted) Supports comprehensive programs and services across the entire continuum of care.

Level Priority Support (core) Supports core programs and services across the continuum of cancer care including prevention, early detection, education, multidisciplinary care, clinical trials, research, survivorship and quality of life care.

Program Support (specific) Supports a specific program and/or diagnosis – Breast, Colorectal, Head and Neck, Lung Prostate and Skin Cancer.


MAJOR gifts WAYS TO GIVE A major gift to support the Take the Fight Forward initiative will transform

Gifts may take many forms, as described below. While cash gifts are most common, other forms of giving may offer donors significant benefits based on their particular goals and circumstances. For additional information, please contact the Development Office or your financial advisor.

cancer care today and for generations to come.

Current Gifts

Your generous donation will

Cash Gifts

support the full continuum

Generally accomplished via cash, check or credit card. Tax deductible for those who itemize deductions.

of care and positively impact

Pledges

the lives of cancer patients

Payable over time. Deductible in the year payment is made.

and their families. With

Matching Gifts

your support, we will realize

Takes advantage of programs offered by many employers, increasing the value of the original gift.

our vision to become the

Appreciated Property

destination cancer center

Gifts of stock, bonds, mutual funds or other appreciated property may provide favorable tax benefits.

for the Gulf South.

Property that has Lost Value

Many major gifts are made

Donor sells the property, takes a loss for tax purposes, then contributes the cash received from sale. Deductions given for both the loss and the charitable gift.

through multi-year pledges

Real Estate

or planned gifts. To learn

Possible for donor to make gift of residence, farm or vacation home, reserving right of occupancy as long as donor and spouse live.

more about how you can

Closely Held Stock

help, contact a member of

Produces a current tax deduction equal to fair market value of the stock.

our development team at takethefightforward.org or (225) 215-1224.

Deferred Gifts Charitable Gift Annuity Provides a fixed income for the lifetime(s) of one or two annuitants.

Charitable Lead Trust Donor provides assets for use for a limited period of time. Funds are invested to provide income.

Wealth Replacement Trust Protects inheritance interests of heirs. Using resulting tax savings of current or deferred charitable gifts, donor purchases a life insurance policy with heirs as beneficiaries.

CHARITABLE REMAINDER Trust Provides partial tax deduction for gift to trust and guaranteed lifetime income to donor and spouse with remainder of trust assets going to the Foundation after death of donors.

Life Insurance Make the Foundation sole owner and beneficiary of paid-up policy.

Bequests Outright bequests, as well as certain bequests in trust, are not subject to estate taxes.


RECOGNITION Recognizing the vision and generosity of our donors is important. We acknowledge all donors by inclusion in donor listings on our website and on the annual and/or cumulative donor recognition wall within the Cancer Center.

Naming Opportunities There are over 200 naming opportunities within the Cancer Center including physical space, patient programs and healing arts for a donor to honor or memorialize family, friends and loved ones. Opportunities range from $10,000 to $1 million based on gift size and donor interest.

Benefactor

$20,000 and above

Philanthropist

$10,000 to $19,999

A Rathbone Society member donor will receive the following benefits:

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• Online recognition and newsletter subscription

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Rathbone Society

• Complimentary copy of annual Community Report

An annual organization leadership briefing and Invitation to Rathbone Society event And, additional informational receptions in the community

$10,000 and above

Name-Endowed Fund

$100,000 and above

An Anna B. Lipsey Legacy Builder member will receive the following benefits: • Online recognition and newsletter subscription • Complimentary copy of annual Community Report • Personalized Donation Report • Invitations to Cancer Center events including -

An annual organization leadership briefing and Invitation to Rathbone Society event

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Anna B. Lipsey Legacy Builder

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Planned Giving Recognition

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• Invitations to Cancer Center events including -

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• Personalized Donation Report

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Major Giving Recognition

Invitation to the Anna B. Lipsey Legacy Builder event And, additional informational receptions in the community

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Forward

WITH DEDICATION AND RESOLVE Tom and Lisa Adamek take the fight forward in a meaningful way.

Loyal and committed annual donors to the mission of Mary Bird Perkins – Our Lady of the Lake Cancer Center since 2004, Tom and Lisa Adamek understand all too well the need to take the fight against cancer forward with both of their families having been

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As the Cancer Center works toward realizing its vision of becoming the Gulf South’s destination for comprehensive care, the Adameks agree that now is the time to partner with even greater resolve. “Lisa and I believe that in addition to our annual donation, a transformational major gift to Mary Bird Perkins - Our Lady of the Lake Cancer Center can help provide much-needed resources and support to more cancer patients than any other program in Louisiana,” says Tom. “It’s an important contribution to the battle against cancer that’s needed today – right here where we live and work.”

“Additionally, we’re reviewing our estate plans and looking at creative opportunities to leave a legacy through a planned gift that will help secure the future of local cancer care for our children and grandchildren. We believe every donor is unique and should have the opportunity to provide support in multiple ways which are meaningful and impactful to our community.”

“If you’re reading this, it’s likely that cancer has touched a family member, friend or coworker in your life as well,” says Lisa. “I sincerely hope you’ll join Tom and me in contributing to the Take the Fight Forward initiative. Our efforts will not only translate into innovative care and new hope for local cancer patients, they’ll ultimately help transform Mary Bird Perkins - Our Lady of the Lake Cancer Center into the destination cancer center for the Gulf South. Together we’ll be making a difference – in the hope that one day in the not-too-distant future, the three words, ‘You have cancer,’ will no longer burden future generations.”


DONOR PROFILE TOM AND LISA ADAMEK

“Tom and I both have loved ones who’ve been affected by cancer, so donating to the Take the Fight Forward initiative is a truly meaningful way for us to give back. The incredible courage shown daily by cancer survivors inspires us to do more in order to transform cancer care in our community.”

Lisa and tom adamek

Board member, dedicated volunteers and community supporters


WHY PURPLE? When Mary Bird Perkins Cancer Center (MBPCC) and Our Lady of the Lake Regional Medical Center (OLOL) formed an even closer partnership in order to provide top-flight cancer care to surrounding communities, it was decided that the new Cancer Center color would reflect our joint efforts by combining the colors representative of each institution. The blue representing OLOL was blended with the MBPCC crimson red to create purple – a fitting symbol of our unity and passionate resolve in taking the fight forward against cancer in our community and beyond.

4 9 5 0 Ess e n L a n e

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B a ton R ou g e , L ou i s i a n a

takethefightforward.org

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(225) 215-1224

70809


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