"The Serpente lamp was designed by my father, Elio, in the 1960s and
stands as one of his first iconic creations, a piece that has never left
the catalog. It truly reflects his design philosophy: geometry, nature,
movement, functionality, and technology, all in perfect harmony.
Those were the years when Design came to life: the seamless union
of form and function, the bold embrace of vivid colors like orange,
yellow, blue, and green, and the flourishing of the Pop movement.
It was also a time of experimentation, exploring new materials such
as plastics and innovative production technologies.
Orange, in particular, became a symbol of that era: warm, vibrant,
full of optimism and energy. It’s a color that radiates strength, joy,
excitement, and an irrepressible zest for life.
The Serpente itself “wore” not only white but also other striking
colors, including this very shade of orange. To celebrate the lamp’s
60th anniversary, we’ve decided to reissue it in this emblematic
color, reviving the spirit of that extr
