The December edition of Market Script opens with macroeconomic signals and leadership movements, followed by focused sector insights into the wedding economy, Bangladesh’s paints industry, and an in-depth interview with the Sazzad Chowdhury, Group CFO of Berger Paints Bangladesh Limited. It also explores shifting consumer attention, the implications of the potential Netflix–Warner Bros. Discovery deal, and what it takes to engage Gen Z in the FMCG space.
Brand strategy and culture feature prominently through case studies on Tanishq, Makro, and Dhaka’s evolving café culture, alongside reflections on sustainability, AI-led marketing trends for 2026, real estate and hospitality brand value, and leadership legacies.