A publication by Kenya Export Promotion and Branding Agency
JA N UA RY 2025
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KEPROBA hosts Kenya-Japan Business Forum to boost trade and investments ahead of Osaka Expo 2025 By Jonah Karanja: jkaranja@brand.ke The Kenya Export Promotion and Branding Agency in collaboration with the Ministry of Investments, Trade and Industry hosted the Kenya-Japan Business Forum at the Serena Hotel in Nairobi on Thursday January 16, 2025. The business forum hosted by the then Ag. Cabinet Secretary Ministry of Investments, Trade and Industry Hon. Salim Mvurya, alongside H.E Fuji Hiyasuki, State Minister for Foreign Affairs of Japan is one of the platforms that the country has successfully used to spur growth in trade, investment inflows and technology transfer to attain economic transformation in line with Kenya’s Bottom-Up Economic Transformation Agenda (BETA). A similar forum was held in Tokyo in February 2024 that brought together 40 private sector companies from Kenya and over 140 private sector companies from Japan to discuss business and investment opportunities. During the inauguration of the forum in Nairobi, CS Mvurya, acknowledged the significant progress in the friendly relations between the two nations, highlighting Japan’s status as Kenya’s primary partner in development cooperation. He emphasized that Kenya continues to be a vital exporter of agricultural goods to Japan, supplying items such as cut flowers and titanium ores, which collectively reached a value of $62.9 million according to the most recent trade statistics. Japan’s dedication to the development of Kenya is evident through its ongoing
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Editorial Maureen Mambo- Editor -inChief Mariam Maina - Editor CONTRIBUTORS Kellen Karuti Molly Wambui Irene Van De Graa Jonah Karanja Gertrude Mirobi Janet Opiyo Lilian Moraa Samuel Njaaga - Layout