MEWS NEWS SUMMER 2019
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EST 197 1
T H E IM P O RTA NCE OF PR ICING R IGHT.
Is it to do with the agent or the willingness of an owner to judge each agent on their accuracy and ability to deliver the promised sale?
Is it to do with the agent or the willingness of an owner to judge each agent on their accuracy and ability to deliver the promised sale?
If you have ever been an agent or know of one, they undoubtedly confess to the frustration caused by ‘fear and greed’. It is these emotions that dictate the decision-making process both for buyers and for sellers. Apart from being natural and universal they are often the reason behind why their property remains unsold.
Like all emotions, they need to be acknowledged and tempered in any financial decision and never more so than in markets like this, where uncertainty amplifies their effect. The basis for why a good agent can help is because they unemotionally evidence their advice. We all believe that our houses are wonderful, and we all have hope and belief that they will achieve a record price when put on the market. We have always found that evidence is the basis to forming a grounded and accurate opinion. With every appraisal we use our mews specific knowledge to draw a far more accurate understanding on price than would be capable without our 48 years of mewsaholic knowledge. Therefore, for us it comes as no surprise that the last 5 sales this year, have achieved their asking prices or more and many of them were houses that had previously been marketed by other estate agents. Our skill is show and not tell our clients what is achievable by evidencing our valuations with market reports, sold prices from the land registry and the length of time of time their competition has been on the market for at unrealistic prices. We listen to what our owners want to achieve, and the timescale they want to sell in, then we customise and provide the right strategy to achieve it. This seems variable and quite frankly it is. For the perceived price of a property depends on the situation of the buyer and their “need” level to acquire a new property or to release equity for a forward investment.
Currently the market has few buyers with a genuine “need” and on the flip side some buyers are looking to take advantage of the uncertainty, but the bulk of buyers are sitting on their hands waiting for others to patch the way first. The outcome on perceived values can therefore be a swing of 30-50% in some cases between the two buyer types who are willing to make a decision. So, taking each property individually and openly assessing the seller’s requirements and needs, we have set price strategies that enable the outcome which we see in the below recent examples. Cranley mews - asking £1.85m achieved £2.1m, Wavel mews - asking £975k achieved £985k, Osten mews - asking £1.1m achieved £1.1k, Eagle house mews asking £1.25m achieved £1.25m, Abingdon villas - asking £4.95m achieved £4.925m Hope is good but if you want to sell on this market one needs to temper your natural optimism and employ an agent who you trust based on integrity and the tangible evidence they bring with them. Their results and their credibility should be the proof of their success. If you would like to know how the current situation impacts your property; We would be glad to provide an evidenced report to go along side our specialist opinion of your mews value.
Marlon Lloyd-Malcolm Sales Manager
I S I T T H E R IG HT TIME TO S E LL YO UR M EWS HOUS E ? We currently have the highest number of buyers and sellers of mews houses registered than ever before, yet transactions are at an all time low. Without stating the obvious the current uncertainties have caused an unprecedented level of impotency with everyone waiting to see what happens. I am constantly asked for advice on what to do by both sides so I thought I should write an idiot’s guide for each scenario: TH E UP-SIZE R
T H E R E NTA L I N V E STOR
This is a perfect market for upsizing as the percentage you will have to discount the property you are selling will represent a considerably lower amount of money than the same percentage you will be discounting from the more expensive property you are buying. The punitive stamp duty levelled on very expensive properties has depressed their prices far more than the lower price brackets so you will receive a double benefit. The Land registry has reported a collapse in average sale prices in Central London. Yes, prices have fallen however the main reason for this is the total stagnation at the top end of the market so, the majority of transactions are at the lower end meaning that if you price right, you will find a buyer.
With the Government’s war on private landlords, rental investors have had a hell of a time of it and many have thrown in the towel. In fact, so many have sold that the Chancellor announced this year that an extra billion pounds was raised in capital gains tax from landlords selling their investments.
TH E D OWNSIZE R This is not a downsizers market, unless you have found the perfect forward purchase, or an opportunity which you can realise with the cash, it would be sensible to ride out the Brexit tomfoolery until confidence returns. The industry believes next Spring should deliver some green shoots, but it really is anyone’s guess.
So, should you join them? Unless you have a good reason to extract your equity, I would hold and let as this sell off is starting to cause a paucity of rental properties which has started to drive rental prices upwards. A lot of would-be-buyers, lacking confidence in the market, are continuing to rent. In fact, so many of our tenants are renewing, it is causing us a problem with supply for our new tenants. I would also use any time between tenancies to improve your property which will not only improve your rental yield but also its end value when you come to sell in what will be a more buoyant market. M OVI NG O U T TO T HE COU N T RY The old saying: “if you sell your house in London, you’ll never be able to buy back in”, in the short term, no longer holds. However, in the long term, inflation and population pressures guarantees that house prices increase in the long term, as every previous generation will attest to. A safer bet would be to take a let-to-buy mortgage to acquire a country house and enjoy the better equity growth that Central London houses produce.
C AS HING OUT
S H O U L D I BU Y
Whether this is a good time to cash out or not is a purely subjective and one that should be based on what you think will happen over the next few years balanced by what you want to achieve.
If you can afford to buy a Central London property, and will own it for more than two years, then buy right now. There is currently the best choice of properties available I have seen for a decade and the prices are more than sensible right now. Unless you enjoy paying your landlords mortgage for him.
Afterall, shrouds have no pockets, your children may want to buy their first property and there may well be other investments available to you that will generate better yields right now. Life goes on so if you’re worrying about not selling at the top of the market do remember that properties go up and down on the same tide and right now that tide is slack. THE MUST SE LL S If you fall into this category don’t hang on do, it now. Price right and you’ll get a full price. Ask too much, because every penny counts, and you will see your carrying costs erode your equity until either there is nothing left or the bailiffs change the locks. We have sold two repossessions this year where our client changed from the owner to being the receiver purely because the seller would not listen to our advice.
If you are moving from abroad with a strong currency the week pound is advantaging, you by up to 25% more. So, to you my friend, it looks somewhat like a fire sale. Buy! SU M M A RY This is by no means an exhaustive list, but it should cover most people’s situations but do please remember that a good estate agent is worth his weight in gold. In the main, estate agency has become dumbed down corporate, one size fits all sausage machine because it suits the agency. At Lurot Brand we ask enough questions to form the right strategy for each customer. Not everyone understands the difference but the ones that do keep coming back to us.
James Robinson General Manager
FO R SAL E
W2 11 LE IN STER M E WS PRICE ON APPLICATION
• Freehold
• 5 Bathrooms
• 4 Bedrooms
• Garden
• 2 to 3
• Residents Parking
Reception Rooms
• Garage
SW7 • £4,9 50,000 7 7 STANHOPE ME WS E A ST Freehold • 3 Bedrooms • 2 Reception Rooms • 3 Bathrooms • Roof Terrace • Resident Parking •
SW7 • £4,750,000 7 E LVASTO N MEWS • Freehold • 2 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Roof Terrace • Balcony • Resident Parking • Double Garage FOR SA L E
FO R SAL E
SW7 • £4,000,000 4 O NS LOW ME WS W E ST Freehold • 4 Bedrooms • 2 Reception Rooms • 3 Bathrooms • Roof Terrace • Resident Parking • Garage •
W2 • £3,500,000 36 R ADNO R ME WS • Freehold • 4 Bedrooms • 2 Reception Rooms • 4 Bathrooms • Garage
W1T 8 BER N E RS M E WS
• Freehold
• 2 Bathrooms
• 2 to 3 Bedrooms
• Roof Terrace
• 3 Reception Rooms
• Garage
£4,0 0 0,0 0 0 FOR SA L E
FO R SAL E
SW5 5 L AV ERTO N M E WS £ 3,5 0 0,0 0 0
• Freehold
• 3 Bathrooms
• 3 Bedrooms
• Roof Terrace
• 2 Reception Rooms
• Resident Parking
SW7 • £3,450,000 5 5 QUE E NS GATE ME WS Freehold • 4 Bedrooms • 2 Reception Rooms • 3 Bathrooms • Development Opportunity •
SW7 • £3,2 50,000 2 RUTL AND G AT E MEWS • Freehold • 3 Bedrooms • 3 Reception Rooms • 3 Bathrooms • Garage
FOR SA L E
FO R SAL E
W 11 • PRICE ON APPLICATION 2 3 ST. LUKE S ME WS Freehold • 3 Bedrooms • 1 Reception Room • 2 Bathrooms • Development Opportunity • Roof Terrace • Garage •
W2 • £3,0 0 0,0 0 0 25 HYDE PARK G ARDEN S MEWS • Freehold • 3 Bedrooms • 1 Reception Room • 2 Bathrooms • Garage
W2 • £2 ,9 9 9,995 2 GARDE N ME WS Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Roof Terrace • Garage •
SW7 • £2 ,8 0 0,000 34 QUE E N’S GAT E P L AC E MEWS • Freehold • 4 Bedrooms • 1 to 2 Reception Rooms • 3 Bathrooms • Resident Parking • Garage
FOR SA L E
FO R SAL E
W2 5 SUSSEX MEWS WEST £ 3,0 0 0,0 0 0
• Freehold
• 4 Bathrooms
• 5 Bedrooms
• Roof Terrace
• 3 Reception Rooms
• Resident Parking
W2 4 CRAVEN HILL MEWS
• Freehold
• 3 Bathrooms
• 5 Bedrooms
• Garden
• 1 Reception Room
• Resident Parking
£ 3,0 0 0,0 0 0 FOR SA L E
FO R SAL E
W2 • £2 ,8 00,000 3 5 L ANC ASTE R ME WS Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathroom • Resident Parking • Double Garage •
SW1 0 • £2 ,750,000 26 CO L E HE R NE MEWS • Freehold • 4 Bedrooms • 2 Reception Rooms • 3 Bathrooms • Resident Parking • Garage
W1 1 • £2 ,6 50,000 5 ADDISON PL AC E Freehold • 1 to 2 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Patio • Resident Parking • Garage •
W2 • £2 ,500,000 3 PR INCE S M EWS • Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Resident Parking
FOR SA L E
FO R SAL E
W11 12 CO LVIL L E M E WS £ 2 ,7 5 0,0 0 0
• Freehold • 3 Bedrooms
• 3 Bathrooms
• 2 Reception Rooms
• Resident Parking
W2 • £2 ,70 0,000 20 PRINCE S ME WS Freehold • 3 Bedrooms • 1 Reception Room • 2 Bathrooms •
SW7 • £2 ,550,000 7 OSTE N ME WS • Freehold • 4 Bedrooms • 1 Reception Room • 4 Bathrooms • Resident Parking
FOR SA L E
FO R SAL E
SW7 • £2 ,550,0 0 0 1 A BAR NABY PL ACE Leasehold • 2 Bedrooms • 3 Reception Rooms • 2 Bathrooms • Garden • Patio • Resident Parking •
W9 • £ 2 ,5 0 0,000
11 PINDO CK MEWS
• Freehold • 1 Bedroom • 1 Reception Room • 1 Bathroom • Development Opportunity • Double Garage
SW1 0 • £2 ,50 0,000 5 HOB ME WS Freehold • 2 Bedrooms • 1 Reception Room • 2 Bathrooms • Roof Terrace • Garage •
W2 • £2 ,450,000 19 A PRINCE S MEWS • Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Resident Parking
FOR SA L E
FO R SAL E
W1G 21A HA R L EY P L AC E £ 2 ,5 0 0,0 0 0
• Leasehold • 2 Bedrooms
• Garden
• 1 Reception Room
• Off Street Parking
• 2 Bathrooms
• Garage
W1G 4 D UN STA B L E M E WS
• Leasehold
• 2 Bathrooms
• 2 Bedrooms
• Balcony
• 2 Reception Rooms
• Garage
£ 2 ,45 0,0 0 0 FOR SA L E
FO R SAL E
W2 19 PR IN CES M E WS £ 2 , 25 0,0 0 0
• Freehold • 3 Bedrooms
• 2 Bathrooms
• 2 Reception Rooms
• Resident Parking
W2 12 SO UTHWI C K M E WS £ 2 , 25 0,0 0 0
• Freehold • 4 Bedrooms • 2 Reception Rooms • 3 Bathrooms
FOR SA L E
FO R SAL E
W2 • £2 ,1 50,0 0 0 1 0 VIC TO R IA GROVE ME WS Freehold • 2 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Resident Parking • Garage •
W1 4 • £2 ,0 0 0,000 12 NAPIE R PL AC E • Freehold • 4 Bedrooms • 1 Reception Room • 3 Bathrooms • Patio • Resident Parking
W11 1 L A M BTO N P L AC E
• Freehold
• 1 Bathroom
• 3 Bedrooms
• Resident Parking
• 1 Reception Room
• Commercial Property
£ 2 ,0 0 0,0 0 0 FOR SA L E
FO R SAL E
SW5 • £2 ,000,000 12 S PE AR ME WS Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Roof Terrace • Resident Parking •
W2 • £1 ,8 0 0,000 16 FRE DE R ICK CLOSE • Freehold • 2 Bedrooms • 1 Reception Room • 1 Bathroom
SW1 0 • £1 ,79 5,000 4 ADR IAN ME WS Freehold • 3 Bedrooms • 1 Reception Room • 2 to 3 Bathrooms • Off Street Parking •
W1 1 • £1 ,750,000 31-33 ANS L EIGH PL AC E • Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Roof Terrace • Off Street Parking
FOR SA L E
FO R SAL E
W1 4 • £1 ,750,0 0 0 2 7 RUS S E L L GARDE NS ME WS Freehold • 5 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Development Opportunity • Roof Terrace • Resident Parking • Garage •
W1 1 • £1 ,6 50,000 4 HE AD’S ME WS • Freehold • 3 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Garden • Resident Parking
W2 • £1 ,550,000 3 R AINS FORD STREET Freehold • 3 Bedrooms • 1 Reception Room • 2 Bathrooms • Off Street Parking •
W1 1 • £1 ,50 0,000 4 HIPPODROME MEWS • Freehold • 2 Bedrooms • 2 Reception Rooms • 2 Bathrooms • Roof Terrace
FOR SA L E
FO R SAL E
W9 22 CHIPPENHAM MEWS £ 1 ,5 0 0,0 0 0
• Freehold • 3 Bedrooms
• 3 Bathrooms
• 1 Reception Room
• Garage
SW1 2 • £1 ,300,000 11 ANCHO R ME WS Share of Freehold • 4 Bedrooms • 1 Reception Room • 2 Bathrooms • Garage •
W2 • £1 ,050,000 51A ST. MICHAEL S ST REET • Freehold • 2 Bedrooms • 1 to 2 Reception Rooms • 2 Bathrooms • Patio • Off Street Parking
FOR SA L E
FO R SAL E
W1 4 • £9 50,0 0 0 1 COME R AGH ME WS Freehold • 1 Bedroom • 2 Reception Rooms • 2 Bathrooms • Resident Parking •
W2 • £9 50,000 4 LONDON ME WS • Freehold • 2 Bedrooms • 1 Reception Room • 1 Bathroom • Garage
SW1X
GROSVENO R C R E SC E NT M E WS
£ 1 7,50 0,00 0
4 B E DS
W1 1
POWIS M E WS
£ 8,500,00 0
3 B E DS
SW7
PRINCE S G AT E M E WS
£ 7,6 50,00 0
4 B E DS
SW7
QUE E N’S G AT E P L AC E M E WS
£6,450,00 0
4 B E DS
W1 G
WE YMOU T H M E WS
£ 5,50 0,00 0
3 B E DS
W2
L ANC AST E R M E WS
£ 3,6 50,00 0
3 B E DS
W2
LE INSTER M E WS
£ 3,6 50,0 00
3 B E DS
W2
ST. PE TE RS BU R G H M E WS
£ 3,0 00,0 00
3 B E DS
SW1X
WILLIAM M E WS
£ 2 ,9 50,0 00
3 B E DS
W9
WARWIC K P L AC E
£ 2 ,8 50,0 00
4 B E DS
W8
KE L SO PL AC E
£ 2 ,8 50,00 0
4 B E DS
W1 1
LE DBURY M E WS WE ST
£ 2 ,50 0,00 0
2 B E DS
SW7
COLBEC K M E WS
£ 2 ,49 5,0 00
4 B E DS
W1 1
HOLL AN D PAR K M E WS
£ 2 ,3 00,0 00
2 B E DS
W1 1
HOLL AN D PAR K M E WS
£ 2 ,2 50,0 00
2 B E DS
W2
CL ARE N DO N M E WS
£ 2 ,1 0 0,00 0
3 B E DS
W1 1
ST. LUKE S M E WS
£ 2 ,07 5,00 0
2 B E DS
NW 1
MURR AY M E WS
£ 1 ,9 9 9,00 0
5 B E DS
W2
PORCHEST E R P L AC E
£ 1 ,9 50,0 00
4 B E DS
SW10
CRE S SW E L L P L AC E
£ 1 ,7 50,0 00
2 B E DS
SW7
STANHO P E M E WS E AST
£ 1 ,7 50,00 0
2 B E DS
W1 U
GLOUCE ST E R P L AC E M E WS
£ 1 ,550,00 0
3 B E DS
W9
S HIRL AN D M E WS
£ 1 ,500,0 00
3 B E DS
W1 K
RE E VE S M E WS
£ 1 ,49 0,0 00
2 B E DS
NW 1
BOSTON P L AC E
£ 1 ,3 50,0 00
3 B E DS
W2
STANHO P E P L AC E
£ 1 ,2 9 0,0 00
2 B E DS
SW7
STANHO P E M E WS SO U T H
£ 1 ,1 50,0 00
1 B E DS
W9
E LGIN M E WS NO RT H
£ 1 ,1 00,0 00
3 B E DS
W9
E LGIN M E WS NO RT H
£ 97 5,00 0
3 B E DS
W1 1
RUSTON M E WS
£ 97 5,00 0
3 B E DS
W1 H
WAT SON M E WS
£67 5,0 00
1 B E DS
A L SO AVA I L A B L E
TO L ET
W11 2 H OR BURY M E WS £ 3,0 0 0 pw
• Long Let • 3 Bedrooms
• Roof Terrace
• 2 Reception Rooms
• Balcony
• 2 Bathrooms
• Garage
• Patio
• Unfurnished
W11 8 L A DBRO KE WAL K
• Long Let
• 3 Bathrooms
• 4 Bedrooms
• Garden
• 1 Reception Room
• Unfurnished
£2,0 0 0 pw TO L E T
TO L ET
SW7 6 A COL BECK M E WS £ 1 ,9 9 5 pw
• Long Let
• 3 Bathrooms
• 3 Bedrooms
• Resident Parking
• 2 Reception Rooms
• Furnished
SW7 6 M A N SO N M E WS £ 1 ,6 0 0 pw
• Long Let
• Resident Parking
• 5 Bedrooms
• Garage
• 2 Reception Rooms
• Unfurnished
• 3 Bathrooms • Roof Terrace TO L E T
TO L ET
W1H 7 BRYANSTON MEWS WEST £ 1 ,49 5 pw
• Long Let
• 2 Bathrooms
• 3 Bedrooms
• Garage
• 1 Reception Room
• Unfurnished
SW7
• 4 Bedrooms
• Roof Terrace
25 PRINCES GATE MEWS
• 1 Reception Room
• Garage
• 3 Bathrooms
• Unfurnished
£ 1 , 3 5 0 pw TO L E T
TO L ET
W2 12 SOUTHWICK MEWS £ 1 , 1 0 0 pw
• Long Let • 4 Bedrooms
• 3 Bathrooms
• 2 Reception Rooms
• Furnished
SW1 W • £9 00 pw 2A BURTO N ME WS Long Let • 2 Bedrooms • 1 Reception Room • 2 Bathrooms • Furnished •
SW7 • £89 5 pw 7 R E LTO N MEWS • Long Let • 2 Bedrooms • 1 Reception Room • 2 Bathrooms • Conservatory • Unfurnished
TO L E T
TO L ET
W11 1 LEDBURY MEWS NORTH £ 89 5 pw
• Long Let
• 2 Bathrooms
• 2 Bedrooms
• Resident Parking
• 1 Reception Room
• Unfurnished
NW1 7 HANOVER TERRACE MEWS
• Long Let
• 1 Bathroom
• 2 Bedrooms
• Roof Terrace
• 2 Reception Rooms
• Unfurnished
£ 75 0 pw TO L E T
TO L ET
W2 41A BATHURST MEWS £ 72 5 pw
• Long Let
• 2 Bathrooms
• 2 Bedrooms
• Garage
• 1 Reception Room
• Unfurnished
W2 • £635 pw 89, 50 KENSINGTON GARDENS SQUARE Long Let • 2 Bedrooms • 1 Reception Room • 2 Bathrooms • Balcony • Concierge/Hotel • Unfurnished •
W1 0 • £6 0 0 pw 2 GOL BOR NE MEWS • Long Let • 2 Bedrooms • 1 Reception Room • 1 Bathroom • Furnished
TO L E T
SO UTH KE NS INGTON 4-5 Kynance Place SW7 4QS
H YDE PAR K 37-41 Sussex Place W2 2TH
N OT T I N G HI L L 8 Landbroke Grove W11 3BG
M E WS H O US E SALES I N LU ROT BR AND’S CORE AR EA S OV ER 1 2 M ON THS 90
Graph information gathered from Rightmove and Lonres
80 70 60 50 40 30 20 10
AG E N T
Wilfords
You Home
Winkworth
Thackerays
Susan Metcalfe
Savills
Strutt & Parker
Sandersons
Ryletts Residential
Rickman
Rockstone
Residential Land
Nicolas Van Patrick
Milton Stone
Mountgrange Heritage
Martin & Co.
Marsh & Parsons
LU ROT BR A N D
Knight Frank
Kinleigh Folkard
LHH Residential
Jonathan Arron
JLL
John D Wood
Jackson Stops
Harding Green
Homesite
Hamptons
Harrods Estates
Foxtons
Goldschmidt & Howland
Douglas & Grodon
Dominic
Domus Nova
Cluttons LLP
Chancellors
Chase Evans
Chestertons
Casa Londra
Campden Estates
Birch & Co
Carter Jonas
Berkshire Hathaway
Bective Leslie Marsh
Ballards EA
Anthony Sharp
Beaucamp Estates
0
ME E T THE TE A M Antoine Lurot Chairman
James Robinson General Manager
Marlon Lloyd Malcolm Head of Sales
Tiburcio Sanz Property Manager
Melissa Stevenson Company Secretary
Deborah Battsek PR Consultant
Robert Silverton Accounts Department
Tom Rankin Sales Negotiator
Charles Granville Sales Negotiator
Julia ArwasMarla Lettings Renewals Clerk
Mollie Crowley Head of Lettings
Sophie Radcliffe Rebecca Head Lettings Associate Lettings Associate
Ugne Krymcevaite Office Manager
SAL E S +44 (0)20 7590 9955 • LE T T I NG S +44 (0)20 7590 9955 W W W. LU ROT B R A ND.CO.U K
2017 Lurot Brand Ltd. No part of this publication may be reproduced without our consent, Lurot Brand Ltd - Registered in England no. 02035540 Lurot Brand Ltd - Registered in England no. 2692642 Registered Office: 41 Sussex Place, London, W2 2TH. Producted by FOURLY