El Excentrico Magazine de San Jose: This local publication covered and highlighted the Mexican and Latino Culture in the Santa Clara Valley from 1949 to 1981.
These were small format bilingual magazines that featured many of the businesses, talent, entertainment, happenings and doings of the area.
Around 1978, the writers of El Eccentrico began a series called Ride On! These short articles packed a lot of history about San Jose's lowrider culture, events, clubs, and photos of local cars.
