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Loddon HERALD Vol 2 No 39 THURSDAY, OCTOBER 13, 2022 ISSN 2653-1550
INDIAN DRIVE Trade eye on market expansion
EYES are on the Indian and Asian markets for Wedderburn manufacturers Turf Engineering. The company has sent Bruce Moffat to a major golf exhibition in New Dehli promoting the Graden verticutting machines. Golf course and bowling green specialists, Turf Engineering wants to boost its presence in the export market. Owner Geoff Burnside said: “The company has been exporting throughout the world with our traditional products but this venture is something new to promote a new brand Graden.” Turf Engineering started manufacturing the verticutter under licence after Graden went into liquidation and was wound up in 2019. Mr Burnside said: “Our Graden is a solidly-built product, well made and robust for not only the golf industry but also contractors and councils maintaining turf to a high standard.” “The Graden range consists of both pedestrian and tractormounted versions of the verticutter machines used to thin out the couch-type grasses and stop thatch build up to reduce disease and develop a fine carpet of grass,” he said.
Michael Hayes and Bruce Moffat with the Graden machine Turf Engineering hopes will see it break into the Indian market. LH PHOTO Mr Burnside said Bruce flew out on Tuesday ahead of the New Dehli trade show today. “Bruce is one of our employees who not only makes Graden but has a vast knowledge on the machine’s use,” Mr Burnside said. “From the trade show, we
hope Bruce is able to secure new agents in that part of the world for a product which has huge potential for sales. “We want to develop new markets for the product which is no easy task in a new country for us ... we know the Graden is a good
NERVOUS FLOOD WATCH - PAGES 3
product and when shown the benefits, we’re sure there will be buyers in India and across Asia. “We have been exporting to other countries for some time and the opportunity to send Bruce to India can help position us for export growth.”
Mr Moffat is due back in Wedderburn on next week after attending the five-day trade fair. Turf Engineering has been manufacturing equipment for more than 25 years and last week was packing another ship for Britain.
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