MISSION OUR
Each and every day, we fulfill the personal safety, readiness and identity needs of our customers worldwide.
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WE ARE LION
A MESSAGE FROM TEAM LION / OUR CORE BELIEFS / BUILDING A LEGACY / OUR PURSUIT OF EXCELLENCE / OUR HISTORY / WE ARE ONE LION / OUR COMPETITIVE EDGE / LION IN NUMBERS / BEFORE, DURING AND AFTER / WHY PROFESSIONALS CHOOSE LION / RESEARCH, DEVELOPMENT & DESIGN
A MESSAGE FROM TEAM LION
Protection isn’t just delivered — it’s designed into everything we do.
At LION, readiness is more than a moment it is a continuous commitment. Through our TotalCare™ approach, we support first responders with the services, training, and lifecycle care that keep equipment performing at the highest level, day after day.
Our Repair & Maintenance Services ensure that every simulator, system, and training product operates safely and reliably. With detailed inspections, proactive maintenance, and expert repairs, we help you extend asset life, reduce downtime, and maintain the realism and consistency essential for practical training.
Training is at the heart of operational excellence. Our Operator and Technician Certifications, advanced firefighting courses, and immersive digital learning platforms build the competence and confidence needed to master LION solutions fully. Whether on-site or online, our programs reinforce safe operation, foster a deeper understanding, and promote long-term performance.
To make these capabilities accessible, we propose flexible acquisition methods, including purchase, lease, or rental, allowing you to train realistically within your operational and financial goals. And through advanced liquid CO₂ PPE cleaning, we help safeguard firefighter health with science-driven decontamination that preserves protection and extends garment life.
We are ONE LION - committed to keeping you ready.
OUR CORE BELIEFS
EXPECTING NOTHING SHORT OF EXCELLENCE
We understand that exceeding our customers’ expectations demands leadership, diligent planning, skillful organizing, rapid decision making, training and having the right tools. This is how we consistently and reliably achieve flawless execution.
LEARNING FROM EVERYONE AND EVERYTHING
We value curiosity and strong personal initiative in the pursuit of understanding our customers’ needs and exceeding them. We harness diverse points of view and even conflict as useful sources of leaning, innovation and continuous improvement.
BUILDING A LEGACY
Founded in 1898 by William Lapedes and his mother Rebecca, LION has developed an unyielding drive to protect those who protect us. After becoming a trusted supplier of firefighter station uniforms, we realized the need for advanced Personal Protective Equipment (PPE) that would protect first responders as they continued to put their lives on the line in increasingly dangerous emergency situations daily. LION responded to the call for action to provide the very best gear for firefighters and first responders.
Today, this dedication to fire safety extends beyond PPE gear to comprehensive training solutions. Our focus on safety comes forward in our work with departments of all sizes, including volunteers, to ensure that all first responders have access to the best equipment and training. Our products are designed to empower first responders in every aspect of their duties. While remaining a family business, we have the organizational and financial resources to execute some of the largest uniform, personal equipment management contracts and training projects in the world, as well as the flexibility to tailor them to our customers’ expectations.
The original wagon,
used by William and his mother to sell dry goods around LION’s hometown, Dayton, Ohio.
OUR PURSUIT OF EXCELLENCE
At LION, we are committed to continuous innovation, collaborating closely to meet the evolving needs of firefighters and first responders with honesty and transparency. Our goal is to deliver quality products that support first responders in their critical roles.
Our training solutions are not one-size-fits-all; they are tailored to meet the unique needs of each organization and are advanced in their approach. LION is one of the few companies in our industry with dedicated staff conducting fundamental research, ensuring that our solutions are effective and safe.
LION is big enough to deliver on the largest contracts but small enough to care that every emergency responder and firefighter that uses our equipment gets the features they need to be safe and successful on every call. LION is the largest provider of training equipment and facilities for first responders, having built some of the largest first responder training facilities in the world.
OUR HISTORY
LION begins as a mobile dry goods and clothing store. 1898
LION enters the firefighter station uniforms market. 1960
LION enters turnout gear business with acquisition of Janesville® and Body Guard®. 1970s - 1980s
LION introduces IsoDri® and other impactful safety patents. 1990s
LION consolidates as a global brand for all business lines and product portfolios. 2019
LION launches a line of EN compliant fire turnout gear next to its NFPA line. 2025
HAAGEN develops a complete range of Fire and Safety Training Products. 1990s HAAGEN begins as a manufacturer of heavy duty Smoke Generators. 1986
HAAGEN delivers the first multidisciplinary training centre. 2005
HAAGEN and BullEx join forces and launch digital fire technology globally. 2011 HAAGEN and BullEx join the LION Group. 2012
LION EMEA moves to new headquarter locations. 2022
LION HAAGEN
WE ARE ONE LION
First responders know better than anyone how important teamwork is in order to get the job done. Even as LION has grown, our priority has remained the same: keeping our first responders ready for whatever situation they encounter. In every part of our organization, the LION team is committed to this mission.
We are ONE LION, united by the mission to protect first responders worldwide. Through our dedicated PPE teams and ENcertified turnout gear solutions, we deliver protection that sets the standard for safety and performance. Your trust drives us to go further—supporting you with expert sales guidance, tailored product solutions, and responsive service at every step. From product design to delivery and aftercare, we stand with you and with each other, committed to nothing less than excellence.
We are ONE LION, a team united by our first responders and customers around the globe.
OUR COMPETITIVE EDGE
With over 125 years of experience in the field, we have evolved as the needs of our customers have evolved. Today, our NFPA- and EN-certified Personal Protective Equipment (PPE) is designed to meet the highest standards of safety, comfort, and durability. By combining innovation with firefighter insight, we deliver turnout gear and protective solutions that keep first responders ready for the toughest conditions while safeguarding their health and performance.
We collaborate with field experts, employ volunteer firefighters, and partner with the best local representatives to ensure safety and quality are always at the forefront of everything we do. With our own R&D department, we are constantly innovating to develop new solutions that respond to the evolving risks firefighters face in the field.
We are among the few companies that can provide an all-inclusive package, covering everything from training to personal protective equipment (PPE) to maintenance of gear and equipment. Additionally, we are one of the rare providers of patented, innovative firefighting technologies, ensuring safety, effectiveness, and cost-efficiency. This capability gives LION a unique advantage in implementing even the most complex solutions.
LION IN NUMBERS
TOTAL OF 6
Principal offices worldwide
MORE THAN 7
Factories and distribution centers
OVER 300
Clients in Fire service, Emergency service, Military, Government, Oil & gas and other industrial sectors
MORE THAN 500 Completed projects
MORE THAN 125
Years of keeping responders ready for action
MORE THAN 1200
People all committed to the LION purpose: ensure first responders and military personnel are ready for action
MORE THAN 35
Patents on technologies as diverse as materials and pattern design
MORE THAN 30 Different countries
We provide turnout gear to 7 of the 10 largest fire departments in the U.S. LION is also an organization that supports first responders worldwide. Using our Personal Protection Council (PPC), we solicit critical feedback on how LION’s product development team can address and improve the health and safety of the firefighter.
BEFORE, DURING AND AFTER
LION is a leader in the provision of protective gear, uniforms, training products, training solutions, and life cycle management services to first responders globally. Your needs are sophisticated, and we are constantly innovating across these sectors to deliver the very best.
But most importantly, we strive to invest in you and your needs at every turn. We are not a ‘one and done‘ solution provider and we have the resources, capability, and expertise to support you Before, During and After the emergency.
BEFORE DURING AFTER
TRAINING SOLUTIONS: TRAINING AND PREPARATION
Our training solutions utilize patented and industry leading technology so you can execute the most realistic, highquality training.
PERSONAL PROTECTIVE EQUIPMENT (PPE) PROTECTION, NO MATTER THE EMERGENCY
Our PPE is trusted by first responders around the world to keep them safe even in the harshest environments.
TOTALCARE: CARE TO KEEP YOU READY FOR THE NEXT CALL
Our TotalCare experts will ensure that your equipment is maintained to the highest standards so you can return to the field confident and ‘Ready for Action‘
BEFORE, DURING AND AFTER
First responders are always on and always ready for the next call. Before they rush to the emergency, LION is there. With trail-blazing technology, LION training solutions deliver the advanced training for students and instructors to enhance preparedness in the field.
Before an emergency, LION’s solutions help you train smarter and prioritize health and safety just as much as realism. These objectives are not mutually exclusive to us, rather they work together to create more dynamic solutions.
TRAINING SOLUTIONS
ۘ Products
ChimerX ۘ Training Props ۘ Modular Setups
Don’t train until you get it right. Train until you can’t get it wrong.
Our patended digital technologies, advanced live-fire simulators, diverse props, and supporting products are tuned to you no matter how elaborate your needs may be. Before, during and after
BEFORE, DURING AND AFTER
When you are the first in and the last out during an emergency incident, you need gear that will shield you even in the most extreme conditions. Since our journey into the firefighter protective equipment industry nearly 60 years ago, LION has always focused on pushing PPE to the next level to ensure that first responders can do their jobs with complete confidence.
Our PPE is engineered to not only protect you, but also to support you on the job by utilizing innovative, ergonomic designs in every layer of the protective ensemble. From turnout gear to CBRN, LION PPE remains the trusted choice of first responders globally, and we are deeply committed to upholding that trust.
We are constantly collaborating with fire companies and station houses like yours to find out how your gear needs to respond and what issues you need us to address. This research goes to our development team where concepts and models are field-tested by actual first responders.
PERSONAL PROTECTIVE EQUIPMENT (PPE)
ۘ Turnout gear
ۘ Hoods
ۘ Gloves
ۘ CBRN Hazmat
We strive to develop gear that works with you, never against.
BEFORE, DURING AND AFTER
At LION, protection goes beyond the call. Before, during, and after every operation, we stand with first responders through innovation, service, and care that lasts. Over the years, LION has established a worldwide reputation for creating and producing high-quality training equipment and gear that deliver reliable support over the long term.
LION TotalCare ensures safety and performance through comprehensive maintenance, expert aftercare, and ongoing support. Preventative services reduce downtime, protect users, and enhance training with tailored guidance and flexible rental or leasing options, keeping you ready for every challenge.
On the PPE side, Firefighters face more than flames—soot, toxins, and carcinogens can remain trapped deep inside turnout gear. Liquid CO₂ cleaning is the next generation of PPE maintenance: using pressurized carbon dioxide, it penetrates every layer to remove harmful residues that water and detergents can’t reach—without heat, friction, or fabric damage.
ۘ Service & Maintenance
ۘ Training
ۘ Acquisition Methods
ۘ PPE Cleaning
Prepare and prevent, don’t repair and repent
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TOTALCARE SERVICE SELECTOR
TOTALCARE SERVICE SELECTOR
REPAIR & MAINTENANCE SERVICES
To make sure your products work at their best, it is necessary to regularly get them checked and maintained by our LION TotalCare® team. Not only will it help your training, but it will also prolong the operational life of the training products.
THE POWER OF TRAINING
Fire and rescue operations demand precision, teamwork, and adaptability. To meet these challenges, LION has developed a complete portfolio of professional training programs, from Operator Certifications to specialized courses in Compartment Fire Behavior Training (CFBT), SCBA training, ventilation, and advanced firefighting scenarios.
ACQUISITION METHODS
LION offers you multiple ways to access training product packages, ChimerX Training Systems and Units so you can train realistically, wherever and whenever needed. Whether you’re looking to invest long-term or need short-term flexibility, our acquisition models make it easier than ever to get started.
PPE CLEANING
At LION, we believe that firefighter protection extends far beyond the frontline. That’s why we partner with DECONTEX, a company that shares our commitment to health, safety, and sustainability. In Europe, DECONTEX leads with its DECO₂FIRE
1M liquid carbon dioxide (CO₂) cleaning technology, while in the U.S., our RedZone CO₂ Clean system follows the same science-driven principles.
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REPAIR & MAINTENANCE SERVICES
REPAIR & MAINTENANCE SERVICES / TOTALCARE® OFFER / TOTALCARE® HEALTH CHECK / TOTALCARE® TRAINING
Throughout the years, LION has built a global reputation of developing and manufacturing high-performing training solutions that provide intense yet reliable training sessions for years on end.
REPAIR & MAINTENANCE SERVICES
INSPECTION
Keeping your LION equipment up to the challenge starts with TotalCare® Inspection. With this extensive product check, we analyse the condition of your equipment to ensure the quality requirements are met.
MAINTENANCE
With TotalCare® Maintenance, we can ensure your fire training products operate at maximum capacity, revolution after revolution.
REPAIR
On the rare occasion your products show signs of malfunction, our professionally trained team will be ready to restore any breakdowns. TotalCare® will deliver you clean, renewed products after extended check-ups to assure long-lasting training opportunities.
TOTALCARE® OFFER
We live by our motto: keeping firefighters safe. As training is a crucial part of becoming aware and remain familiar with the latest firefighting tactics and techniques, your training products should function at their best capacity all the time.
To make sure your products work at their best, it is necessary to regularly get them checked and maintained by our LION TotalCare® team. Not only will it help your training, but it will also prolong the operational life of the training products.
To improve and prolong the asset life cycle of your LION Training Products, we use the process shown below:
We inspect the condition of your training products. The checks are to verify your products meet all quality requirements. This includes:
ۘ Product audit
ۘ Product testing
ۘ A detailed estimation report
Training with reliable products is very important. TotalCare® Maintenance makes sure your training products are fully operational.
This includes:
ۘ Cleaning the inside of the product components
ۘ Adjusting the product components
ۘ Replacing wear and tear parts
In the rare event your product malfunctions, does not function properly or is unable to be switched ON, TotalCare® Repair will take place.
This includes:
ۘ Cleaning the inside of the product components
ۘ Adjusting the product components
ۘ Replacing wear and tear parts
ۘ Software update
TOTALCARE® HEALTH CHECK
TotalCare® HealthCheck is a systematic approach to managing the life cycle of your training centre’s simulators and safety systems. Our certified LION service engineers perform an on-site check and conduct a non-binding TotalCare® HealthCheck Report. This report advises you on where to invest in parts, simulators, or safety systems to reduce material costs and to improve the quality and reliability of your training centre, keeping your trainees safe at all time.
WHY?
ۘ Long term budget plan
ۘ Reduces material costs
ۘ Expanding the lifespan of your training solution
During the on-site assessment, our certified LION service engineers check your simulators and safety systems on three elements:
USAGE OF THE SYSTEM
Our fire training and safety systems keep track of start-up and shut down procedures, training time frame and frequency, potential failures and possible resolution, and all entries related to measurements like temperatures, the intensity of fires, and more
PERFORMANCE TEST STATUS REPAIRS
This extensive test checks duration of starting up, reliability, and resource usage of the fire training and safety systems. The goal of this test is to eliminate performance issues and make sure the training unit or structure always works to the best of its capabilities.
Heavily used simulators and safety systems will have damaged and worn parts. Our certified LION service engineers will assess the wear and tear after which they will form a lifespan indication.
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THE POWER OF TRAINING
THE POWER OF TRAINING
MASTERING LION SOLUTIONS FOR REAL-WORLD EXCELLENCE
At LION, we recognize that technology alone does not make firefighters safer or more capable; training does. Our programs equip instructors, firefighters, and maintenance teams with the skills and confidence necessary to fully leverage every LION tool, simulator, and training system.
Fire and rescue operations demand precision and adaptability, which is why our portfolio includes Operator and Technician Certifications as well as specialized courses in CFBT, SCBA, ventilation, industrial, shipboard, and aircraft firefighting. Each program blends theory with hands-on practice to reflect real operational conditions. Participants learn not only to operate systems safely but also to maintain them effectively and apply their knowledge in realistic scenarios that enhance field performance.
The value of LION training lies in the clear link between knowledge and operational excellence. Trained users prevent technical issues, maintain safety standards, and maximize the performance of simulation systems. This extends equipment lifespan, reduces downtime, and ensures long-term cost efficiency.
To complement our practical courses, we propose immersive digital learning that is accessible anytime, anywhere. This platform reinforces product knowledge, delivers scenario-based learning, and keeps teams aligned and up-to-date.
Unlock new expertise.
Ultimately, LION training builds competence, confidence, and readiness, transforming knowledge into real-world performance and helping every firefighter make the most of every LION solution.
CERTIFICATIONS
LION Operator Certification Training Foundational training for safe and compliant operation of LION systems. Participants learn system controls, operational procedures, safety protocols, and best practices to ensure reliable use during training scenarios.
LION-SYS-BASE-REF LION Operator Certification – Refresher
Annual refresher to maintain operator proficiency. Reinforces correct system use, updates on new features, and ensures continued safe operation of LION equipment.
Advanced technical training enabling participants to perform in-depth system maintenance, troubleshooting, and component-level checks to keep LION systems in optimal condition.
Renewal course ensuring technicians stay current on maintenance procedures, upgrades, and advanced diagnostic techniques for all LION systems.
Hands-on training on modern ventilation tactics, including PPV (Positive Pressure Ventilation) techniques, using the PPV house. Participants practice smoke movement control and ventilation strategy selection.
Fundamental principles of Compartment Fire Behaviour Training using the CFT ChimerX unit. Focus on reading fire conditions, heat management, and tactical decision-making.
Certification for instructors teaching SCBA use on the BAT ChimerX unit. Covers best practices for SCBA operation, instructor methodologies, and safety management.
Introduction to core firefighting tactics using the GFT ChimerX unit. Includes hose handling, extinguishment basics, approach techniques, and fire behaviour awareness.
High-level gas-based firefighting training in a dedicated building structure. Covers complex fire scenarios, tactical coordination, and advanced suppression methods.
Training in extinguishment and hazard management of HLTS pressure vessel scenarios. Focus on risk assessment, tactical cooling, and industrial firefighting procedures.
Hazmat Fire Training Firefighting techniques on the ChimerX HMT Unit focused on hazardous material fire behaviour, extinguishment strategy, and responder safety.
Introductory training for marine environments. Covers initial response, compartment-based tactics, and ship safety systems.
Damage Control Training Training on the ChimerX DCT unit, focusing on stabilizing compromised ship structures, flooding control, and emergency damage mitigation.
Basic Car Fire
Firefighting operations on modern HLTS vehicle units. Includes EV considerations, fire spread behaviour, and tactical approach.
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ACQUISITION METHODS
ACQUISITION METHODS
Flexible acquisition options for professional training packages, systems & units.
LION offers you multiple ways to access training product packages, ChimerX Training Systems and Units so you can train realistically, wherever and whenever needed. Whether you’re looking to invest long-term or need short-term flexibility, our acquisition models make it easier than ever to get started.
We offer 3 clear paths: Purchase, Lease, and Rent. Each solution is tailored to different needs, budgets and training goals.
LIST OF TRAINING PRODUCT PACKAGES
BullsEye™ Single
BullsEye™ Basic
BullsEye™ Expert
ATTACK™ Small
ATTACK™ Expert
ChimerX Car Training System
ChimerX Pressure Vessel Training System
ChimerX HMT Training Unit
ChimerX BAT Training Unit
ChimerX DCT Training Unit
ChimerX CFT Training Unit
ChimerX Helicopter Training System
ChimerX Tray Training System
ChimerX Flange Training System
ChimerX Dumpster Training System
ChimerX Wing Training System
ChimerX GFT Training Unit
ChimerX DFT Training Unit
ChimerX CFT Hybrid Training Unit
Full ownership, maximum customization 1
DIRECT PURCHASE
IDEAL FOR:
ۗ Fire academies and safety training centres
ۗ Government and defense organizations
ۗ Industrial emergency response teams
ۗ Why choose this option?
ۗ One-time investment with long-term ROI
You gain full ownership and unlimited access, making it ideal for those who want to build long-term, in-house training capabilities.
ۗ Complete freedom to tailor configurations
ۗ Best choice for regular, year-round use
ۗ Compatible with permanent or fixedlocation facilities
Spread costs, retain quality 2
FINANCIAL LEASE
IDEAL FOR:
ۗ Regional or national response agencies
ۗ Organizations with multi-year budgets
ۗ Training centres with steady growth plans
This solution gives you flexibility without compromise. At the end of the lease, you may choose to renew, upgrade, or purchase.
WHY CHOOSE THIS OPTION?
ۘ Predictable monthly costs (36, 48, or 60 months)
ۘ Keeps capital expenditure low
ۘ Allows for long-term planning without upfront pressure
ۘ All the advantages of high-end training with improved cash flow
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RENTAL
Maximum mobility and flexibility
IDEAL FOR:
ۗ Local fire departments and BHV trainers
ۗ Temporary projects or training pilots
ۗ Occasional needs for specialist training
(e.g. hazmat, tunnel, aircraft)
You don’t need to buy to train like a pro. Get access to high-impact training scenarios when you need them, where you need them.
WHY CHOOSE THIS OPTION?
ۘ Minimum rental period from just 1 month
ۘ Plug & Play delivery to your location
ۘ No ownership, no storage, no hassle
ۘ Professional-grade experience, even without a fixed training site
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PPE CLEANING
CLEANING & REPAIR
The Future of Firefighter PPE Decontamination
At LION, we believe that firefighter protection extends far beyond the frontline. That’s why we partner with DECONTEX, a company that shares our commitment to health, safety, and sustainability. In Europe, DECONTEX leads with its DECO₂FIRE 1M liquid carbon dioxide (CO₂) cleaning technology, while in the U.S., our RedZone CO₂ Clean system follows the same science-driven principles.
Both systems are supported by rigorous quality control processes to ensure PPE is not only decontaminated but also preserved at peak performance. Together, we are raising the global standard for PPE care, keeping gear clean, safe, and mission-ready after every call.
Every intervention leaves behind more than smoke. Firefighters’ turnout gear absorbs toxic residues, PAHs, and carcinogens that can threaten longterm health and compromise protection. Traditional washing methods often fail to remove deep-seated contaminants and may damage advanced protective fabrics.
Liquid CO₂ cleaning changes that. Using pressurized CO₂ in liquid form, the process penetrates every layer of turnout gear, dissolving and removing harmful substances without the need for heat, friction, or water. The patented DECO₂FIRE™ process is a proven technology, verified by eight independent notified bodies, delivers full decontamination, reducing toxins to below detectable levels while preserving fabric integrity.
This 100% waterless, ISO 23616 compliant, low-temperature, and non-abrasive process also disinfects, deodorizes, and re-impregnates the gear, restoring its water repellency and breathability. It extends garment life, lowers environmental impact, and keeps firefighters safer, longer.
Cleaner, safer, longer-lasting gear — because proper protection continues long after the fire is out.
LION TotalCare™ powered by DECONTEX. Ready for action.
