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Westfield, MA September 2021

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ALSO SERVING SOUTHWICK

Style + Beauty


A full-service firm, here for you in Westfield When Life Gets Legal SM

Chip Smith

Jonathan Breton

Daniel McKellick

Comprehensive Business & Corporate Legal Services: ·LLC & Corporation Formation ·Commercial Real Estate ·Commercial Lending

·Zoning & Permitting ·Contract Drafting ·Employment Law

Legal Tip of the Month from Bacon Wilson Have you thought about the future of your business after retirement? Whether you own a small business, large business, or a family business, it is important to take the time to prepare a business succession plan. Having a succession plan in place helps business owners plan for the future and allows a smoother transition into retirement, while promoting the company’s growth. A properly-prepared succession plan means a business owner can protect their legacy, and can often benefit from correcting or modifying tax structure. Even for businesses that have been operating for many years, it is never too late to start planning. Our attorneys can work with you through a step-by-step process to help you prepare for retirement and ensure the continued success of your business.

99 Springfield Road, Westfield \ 413.562.6611 WESTFIELD SPRINGFIELD AMHERST HADLEY NORTHAMPTON BACONWILSON.COM


LIFESTYLE LETTER

SEPTEMBER 2021 PUBLISHER

Candice Berube | candice.berube@lifestylepubs.com EDITORIAL COORDINATOR

Style + Beauty Abounds Across Westfield and Southwick MY FAVORITE PART ABOUT BRINGING WESTFIELD LIFESTYLE TO THE COMMUNITY IS THAT I HAVE THE PRIVILEGE TO BE PART OF WESTFIELD AND SOUTHWICK'S AMAZING GROWTH MONTH AFTER MONTH. The Style and Beauty industry are a big part of this growth, and how fun to inspire you with their stories and shed light on our unique finds in our gift giving guide!

Madeline LeBlanc | madeline.leblanc@lifestylepubs.com AD DESIGNER

Matthew Endersbe L AYO UT DESIGNER

Kelsey Proctor CONTRIBUTING WRITERS

Andrea Bugbee, Nicole Wzorek, Kelly Miller CONTRIBUTING PHOTOGRAPHERS

Kat Kattler Photography, Hannah Josephine Photography

You may not be aware, but Westfield has a talented dress designer in Nicole Wzorek - isn't our cover stunning? Southwick town staple, Designer’s Edge Salon and Spa, continues to bring cutting edge hair and cosmetic services to the community. And perhaps you've wondered about The Spa in Westfield. . .read ahead to learn more! Have you heard about permanent makeup? It is more than just micro-blading, and Kelly Miller shares how she brings her expertise to her clients. Additionally, it is our pleasure to share Southwick Insurance Agency's story as they celebrate their 35 years in business. Lastly, be sure to read up on our Local Experiences, and check out the different locations for fashion and beauty!

CORPORATE TEAM CHIEF EXECUTIVE OFFICER Steven Schowengerdt CHIEF SALES OFFICER Matthew Perry CHIEF FINANCIAL OFFICER DeLand Shore

As you read through these pages, you may notice one more thing - just shy of two

ART DIRECTOR Sara Minor

years old and we have been able to upgrade our magazine to a perfectly bound,

OPERATIONS DIRECTOR Janeane Thompson

gorgeous masterpiece! This is a huge benchmark for our publication, as our sup-

AD MANAGER Chad Jensen

porting businesses continue to see the value in what we bring to the community.

REGIONAL SALES DIRECTOR Eric Williams

We love to have you all represented and we invite you to reach out if you want to be

WEB APPLICATIONS Michael O’Connell

part of our positive monthly message! #seeyouaroundtown Yours in health, 514 W 26TH ST., KANSAS CITY, MO

Candice Berube, Publisher 413-519-6752

ARIZONA | CALIFORNIA | COLORADO | CONNECTICUT | FLORIDA | GEORGIA IDAHO | ILLINOIS | KANSAS | MARYLAND | MASSACHUSETTS | MICHIGAN MINNESOTA | MISSOURI | MONTANA | NEVADA | NEW JERSEY NORTH CAROLINA | OHIO | OKLAHOMA | OREGON | PENNSYLVANIA SOUTH CAROLINA | TENNESSEE | TEXAS | VIRGINIA | WASHINGTON

CityLifestyle.com/Westfield ON THE COVER Nicole Wzorek Designs PHOTOGRAPHY BY KAT KATTLER PHOTOGRAPHY 4

Westfield Lifestyle | September 2021

Proverbs 3:5-6 Westfield Lifestyle™ is published monthly by Lifestyle Publications LLC. It is distributed via the US Postal Service to some of the Westfield areas’ most affluent neighborhoods. Articles and advertisements do not necessarily reflect Lifestyle Publications’ opinions. No portion of this magazine may be reproduced in any form without written consent. Lifestyle Publications does not assume responsibility for statements made by advertisers or editorial contributors. Information in Westfield Lifestyle™ is gathered from sources considered to be reliable, but the accuracy of all information cannot be guaranteed.


Checking. Redefined. WB Performance Checking

n Mobile banking app featuring mobile deposit,

digital wallet, Zelle® and WB CardControl

“Ever since I moved to Westfield and started flying with Fly LUGU, I have had nothing but positive experiences. Their staff is helpful and stops at nothing to accommodate their students. Flight training here is safe, thorough, and enjoyable!” -Ale Hillman

n Unlimited rebates of other banks’ ATM fees n Free identity restoration services

To open an account, stop by our Westfield or Southwick offices today. Westfield | 26 Arnold Street, 560 East Main Street, 300 Southampton Road, 141 Elm Street*

Personalized flight instruction catering to your individual needs and schedule.

Vist us at Westfield-Barnes Airport.

Southwick | 462 College Highway *available by appointment Zelle and the Zelle related marks are wholly owned by Early Warning Services, LLC and are used herein under license.

westfieldbank.com Member

FDIC

413-579-5737 WWW.FLYLUGU.COM CityLifestyle.com/Westfield

5


INSIDE THE ISSUE SEPTEMBER 2021

FEATURES 18 Southwick Insurance Agency Keeping promises close to home

22 Nicole Wzorek Designs Bringing my customers’ vision to life!

26 The Spa A Med Spa at New England Dermatology & Laser Center

18 22

34 Designer’s Edge Salon and Spa Beauty’s Best with a Homey Feel

34

26

DEPARTMENTS 4

Lifestyle Letter

8

Good Times

10

Around Town

14

Local Experiences

18

Our Town

22 Local Limelight 30 Local’s Choice 34 Locally Owned 38 Lifestyle Calendar 42 Trend Setter


Medically-trained, licensed staff offering Anti-aging, Acne and Aesthetic treatments in a physician-super vised, well-appointed Spa setting. Fea tur i ng : Skin C e u t icals, Emin e n ce an d Glytone p rod u cts C los e d S un d ay/Mond ay | O p e n Tue sd ay/ Th u rs da y 1 0-8 , Wed n e sd ay 10 - 6, Frid ay 10 - 5 , Saturd a y 9 -3

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415 East Main Street Westfield, MA 01085 413-569-5364

15 College Highway 135 King Street Southampton, MA 01073 Northampton, MA 01060 413-570-7070 413-264-1760

©2021 Anytime Fitness, LLC. Terms and Conditions may vary based on applicable state laws and regulations. Each Anytime Fitness is independently owned and operated.*

CityLifestyle.com/Westfield

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GOOD TIMES

Greater Westfield Chamber of Commerce The Greater Westfield Chamber of Commerce held it’s first in person After 5 Connection in 2021 at the Westfield Starfires field on July 20th. They were so happy to see their members again and enjoy an evening of networking while watching a great game! www.westfieldbiz.org.

Emsculpt NEO Tour Bus Event at The Shot Shop Longmeadow The Shot Shop Medical Rejuvenation Med Spa hosted BTL Aesthetics as they brought their EmsculptNeo tour bus back to Longmeadow. Many came out to experience the best in body contouring, giveaways, swag bags, raffles, and more. 413-561-SHOT. www.sssmedspa.com

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Westfield Lifestyle | September 2021


Where you bank matters. Your community depends on it. The simple decision of where you bank and how your bank deploys your money can have a big impact on your community. With Berkshire, you are banking local while enjoying the premium service offerings the big banks provide mixed with that smaller bank attention to service. All while helping us meet our top priorities of fostering small businesses and growing the local economy. Thank you for supporting us for 175 years.

berkshirebank.com Member FDIC

Rev. 7/21


Sypek Law & Insurance

AROUND TOWN

Experience and Integrity For All of Your Legal and Insurance Needs

Thinking of buying or selling in this hot housing market? Let Sypek Law & Insurance take the stress out of closing. Call today for your free, no-obligation phone consultation. 60 Court Street // Westfield // 01085

413–642 –5276 www.sypeklaw.com

rich@sypeklaw.com // cathy@sypeklaw.com

REHAB RESOLUTIONS AND RESULTS IN WELLNESS WELCOME NEW MANAGER Rehab Resolutions, Inc, and Results in Wellness, LLC, would like to welcome a new manager on board, Matthew Hannoush. Matt graduated with a Business Management Degree from Westfield State University. He strives for better health and loves helping others achieve the best version of themselves, whether it is in the gym or at work. Both companies' missions align with his mentality and passion. Matt’s main objective will be to help a seamless transition from injury rehabilitation at Rehab Resolutions to thriving in the community at Results in Wellness.

SERVING THE COMMUNITY FOR 22 YEARS INDOOR AND OUTDOOR SEATING AVAILABLE TUESDAY - THURSDAY 3:30PM TO 8PM FRIDAY AND SATURDAY 3:30PM TO 8:30PM BANQUET ROOMS AVAILABLE 7 DAYS A WEEK, CALL KAREN TO PLAN YOUR NEXT EVENT AT TUCKER'S. OFFSITE CATERING ALSO AVAILABLE IT'S NOT TOO EARLY TO THINK ABOUT THE HOLIDAYS!

625 COLLEGE HIGHWAY, SOUTHWICK 413.569.0120 10

WWW.TUCKERSRESTAURANT.COM

Westfield Lifestyle | September 2021

FLY LUGU FLIGHT TRAINING PARTNERS WITH BOY SCOUTS OF AMERICA Fly LUGU Flight Training is partnering with Boy Scouts of America to help the local troop earn their Aviation Merit Badge. Flight instructors from Fly LUGU are volunteering their time to help the young


Scouts attain the badge. For many of the Scouts, it is their first time being up close to a small aircraft and the hands on experience is invaluable which is apparent by the smiles on their faces. Follow @ flyluguflighttraining and @wmc_boyscouts to keep up with aviation in your community!

SOUTHWICK 250TH BIRTHDAY PARADE The Southwick 250 Committee is holding the rescheduled town birthday parade on October 16, 2021. Interested parties may sign up on the Southwick

town

website

at:

https://www.

southwickma.org. “We are excited to be able to finally have the parade safely to top off our town’s 250th birthday celebration” said Jim Putnam. “Although it’s actually the 251st, since we had to wait a year, townspeople have been asking when it was going to happen, and some have already signed up. All are welcome to participate, enjoy the music, the animals and so much more. As it will be held outside, people will be

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able to social distance if they wish.” The Parade will include farm animals, the 250 Trolley, bands, local town civic groups, businesses, and groups from neighboring towns. Participants will leave from the Staging Area on Hudson Drive at 1pm, and proceed west to Rt. 10, to the town hall. The 250th Committee is asking for volunteers to help with parade logistics. Please contact Jim Putnam for details, jimp@southwick250.org.

MATTHEW S. SOSIK ELECTED TO MA BANKERS ASSOCIATION BOARD Matthew S. Sosik was elected to the Board of Directors of the MA Bankers Association at its annual meeting in June.

CONTINUED >

( 4 1 3 ) 5 7 9 - 2 8 2 7 | office@adorseyconstruction.com w w w. a d o r s e y c o n s t r u c t i o n . c o m CityLifestyle.com/Westfield

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AROUND TOWN Sosik is the CEO of Hometown Financial Group, Inc., based in Easthampton. He also serves as President and CEO of bankESB, a subsidiary of Hometown Financial Group. Sosik joined Hometown Bank in 1996 after five years as a bank examiner with the FDIC. In 2013, he became the President and CEO at bankESB and began to build Hometown Financial Group through a combination of growth strategies and m&a transactions.

Kick off the school year in style! 99 ELM STREET, WESTFIELD

//

413.564.0062

Book online at vividhairsalonandspa.com

ASK THE EXPERT WITH @SHOTSHOPLEAH With the end of summer here, is there anything special I should be doing for my skin? Absolutely! This is the perfect time to exfoliate dead skin cells that have built up over the summer. Especially as skin becomes dehydrated, removing these cells will help to better prepare skin for moisturizing products. We suggest coming in for a medical-grade facial like the Diamond Glow Facial or HydraFacial to kick off your post-summer skin care routine. We also offer a popular Skin Care Boot Camp. Call The Shot Shop at 413-561-SHOT.

WESTFIELD KIWANIS CLUB SUPPORTS SOUTHWICK LIBRARY On July 19, 2021, President Amanda Brodkin

RESILIENCE PHYSICAL THERAPY AND WELLNESS PHYSICAL THERAPY

|

SPORTS REHAB

|

WELLNESS

and Vice President Lesley Lambert visited the Southwick Library to present a check in honor and memory of Kiwanian Suzanne Davis, whom we lost this year.

413 - 7 8 9 - 0 7 5 2 RESILIENCEPTWELLNESS.COM 470 SHOEMAKER LANE AGAWAM, MASSACHUSETTS 01001 12

Westfield Lifestyle | September 2021

They presented Library Director, Lynn Blair, the check. Lynn assured that the money would be used in the children's library, which Suzanne would have loved.


Call to Schedule Your FREE, No-Obligation, Hydro-Seeding Estimate.

The library boasts an antique card catalog that promotes Suzanne Davis' seed library. The drawers

Mention Westfield Lifestyle and receive

are filled with seeds that residents can use to gar-

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den. Suzanne's legacy grows in many ways!

for New Clients when they sign up for weekly or biweekly lawn care

Call Justin at 413-454-8068

Westfield, MA Justin444y@yahoo.com

Kickstart your Fall!

BUILD RESILIENCE, MANAGE STRESS & COPE EFFECTIVELY

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CROSSFIT CATCH "FREE CLASS FRIDAYS" AT NEXT FITNESS Come learn what CrossFit Catch is all about! Whether you’ve done CrossFit before and want to

ALL INTAKES

try a new gym, or you’re a new athlete and want to give it a shot, this is the place for you! Come to any of our class times: 5:15am • 6:20am • 9:00am • 12:00pm • 4:15pm • 5:30pm • 6:45pm. 470 Shoemaker Ln, Agawam. 413-786-6398.

Would you like to get in touch with us? We would love to hear from you! Contact us at CityLifestyle. com/Westfield using the Get In Touch link and let us know what you think.

CALL TODAY FOR FREE PHONE CONSULT 41 3 . 57 9. 8 8 8 7

|

S E R E N D I P I TY P SYC H .CO M

193 RUSSELL ROAD IN WESTFIELD CityLifestyle.com/Westfield

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LOCAL EXPERIENCES

STYLE FALL IS GIVING US ALL THE FEELS FOR FASHION, FAMILY, AND A LITTLE RELAXATION. Whether you are looking to refresh your closet with some local boutique finds, gather the family for a unique photo shoot, or unplug for a pamper-friendly experience, we have you covered.

RELAX AND UNWIND + The Shot Shop in Enfield and Longmeadow is the perfect pampering destination. 841 Enfield Street, Enfield, CT + Try the Salt Booth and other homeopathic therapies at Results in Wellness! 99 Springfield Rd, Westfield, MA + Want a spa day? Head to The Spa at New England Dermatology. 57 Union Street, Westfield, MA + Honey Hair & Beauty is your destination for all things glam! 94 Meadow Street, Westfield, MA + Parallel Skin Spa is a private inclusive skin spa offering unparalleled experiences! 285 College Highway, Southampton, MA

14

Westfield Lifestyle | September 2021

scan for more photos & the full list


GREAT FAMILY PHOTO SHOOT LOCATIONS + Grandmother's Garden portrays the perfect background for any kind of photoshoot! Smith Ave, Westfield, MA + Amelia's Garden at Amelia Park is a great location for some portraits. 21 South Broad Street, Westfield, MA + Half Mile Falls Park offers beautiful scenery for any photoshoot! 3 N Elm St, Westfield, MA + Hampton Ponds State Park provides a great beach background! 1048 N Rd, Westfield, MA + Any spot in Stanley Park is a stunning location for a family photo shoot. 400 Western Ave, Westfield, MA

scan for more photos & the full list

LOCAL FASHION FINDS + Rosewood Home & Gifts is your local destination for all gifting, home decor and women’s clothing needs! 34 Elm Street, Westfield, MA + At Pilgrim Candle Co make sure to browse through the lovely jewelry, clothing, handbags and accessories that will make your look complete! 16/36 Union Avenue, Westfield, MA + Head to Giftology Westfield to find the perfect gift! 99 Springfield Street, Westfield, MA + Looking for the perfect date night outfit? Visit Be Bella Boutique! 34 School Street, Westfield, MA + A Sophisticated Boutique is a boutique where you can create your own unique endless styles! 28 Main Street, Westfield, MA

scan for more photos & the full list

CityLifestyle.com/Westfield

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YOUR LOCALLY GROWN, LOCALLY KNOWN PET AND GARDEN SUPPLY STORE

288 Union Street Westfield Mon-Fri 8-6 | Sat 8-4 | Sun 10-4

DOES YOUR LAWN LOOK GREAT RIGHT NOW? The wetter then usual summer has many lawns looking lush

WANT TO KEEP IT GREEN THIS FALL AND NEXT SPRING?

The excessive rain also washes away calcium and other nutrients in the soil; adding lime will add calcium back to your lawn & increase the pH which helps the grass take up micronutrients and promotes healthy root development as we head towards the end of the growing season.

WANT TO SAVE TIME, EFFORT & MONEY?

Try the Cal-Turf-Pro chelated organic lime... It goes 5x further than regular pelleted lime and is more available to your lawn... so you use have fewer bags to handle and better results!

413-562-3689 www.westfieldfeed.com

DOES THIS ALL SOUNDS LIKE GIBBERISH?

Don’t worry, the folks at your local feed store will steer you straight when you come down to talk lawn care!

TWO GENERATIONS OF MASCIADRELLIS.

A team you can trust for all your heating and cooling needs. Call: 413-562-0500 or email: masciadrelli@comcast.net

DANCER’S I M AG E

Fall Registration NOW OPEN

W W W. D A N C E R S I M A G E W E S T F I E L D . C O M 413-210-4832 | BETH@DANCERSIMAGEWESTFIELD.COM 16

Westfield Lifestyle | September 2021


Providing affordable, adaptable and accommodating funeral services to the greater Westfield Community.

We are Proud to be Veteran & Family Owned

4 Princeton Street | Westfield, MA

(413) 562-5576 westfieldfuneralhome.com

Thank you for voting us “BEST DENTIST” Thank you for voting us “BEST DENTIST”

Alan M. Kasperowski, DDS • Bryan M. Kasperowski, DMD, FAGD • Meghan Kelley, DMD

Ala n M . Ka sp e rowski, DDS • B r yan M . Ka s p e rows ki , D M D, FAG D • M e gha n Ke l l ey, D M D Specializing in expert dental care including preventive, restorative, implant and cosmetic services Specializing in expert dental care including preventive, restorative, implant and cosmetic services 79 Broad Street, Westfield, MA • (413) 562-5494 • drkasperowski.com 79 B roa d St re e t , We st f ie l d , M A • (41 3 ) 562- 5494 • d rka s p e rows ki .com CityLifestyle.com/Westfield

17


OUR TOWN

Southwick Insurance

Agency KEEPING PROMISES CLOSE TO HOME ARTICLE ANDREA BUGBEE PHOTOGRAPHY HANNAH JOSEPHINE PHOTOGRAPHY

BACK IN THE 1980S, SOUTHWICK NATIVE DAN HESS LEFT

“We had a family whose house burned down last winter.

HIS FIRST CAREER AS A MIDDLE SCHOOL HEALTH AND PE

They had a newborn, a week old,” he said. When he found

TEACHER TO TRY SOMETHING NEW. He began selling insurance.

out, Hess immediately sounded the alarm with friends and

“I was taking a chance, that’s for sure,” this entrepreneur said,

associates to secure the family a place to stay while their

harkening back to Southwick Insurance Agency’s earliest days. “I

house was being rebuilt.

remember taking a loan from the Money Store for $25,000 to get

“We found them a home within a week. I take pride in that.

started. It’s very difficult for a new agent. You don’t have customers.

Those are the things that make you feel good,” Hess said.

You don’t have money. All you have is your license.”

“Insurance isn’t selling people a shiny new object. It’s selling

Thirty-five years later, it’s safe to say Hess’s chance was one worth

a promise, and I like to keep my promises.”

taking. Today, Southwick Insurance Agency has 8,000 customers

More than that, Hess said, “It’s part of my DNA to protect

from across Hampden County, and he says his business has been

the community.” He donates regularly to the police. He paid

growing at a rate of 5% to 10% per year.

for a dumpster to rid North Pond of trash and debris, and

As with many of today’s small businesses, his biggest competitors come from the internet.

he’s been a backbone supporter of residents’ groups such as Citizens Restoring Congamond and Save Southwick.

“People think if they go online they’re going to save money,” Hess

Asked why he supports our area so staunchly, Hess

said. “But I’d say we take two customers for every one the online

offered an answer no internet company ever could. “Well,

companies take from us. Our rates are competitive, and we provide

because I live here,” he said.

a lot more service.” Southwick Insurance shops multiple companies for the best prices. They also provide registry service, claims assistance, and

“Southwick is a beautiful community. We have our farms. We have our lakes. We have such a nice town. I just want to keep it that way.”

personalized coverage reviews. “You want to tailor your coverage to your own needs. That’s where we step in,” Hess said. “Sometimes

LOCATIONS:

we save people thousands of dollars - especially if they have young

562 College Hwy, Southwick, 413-569-5541

drivers. It’s amazing.”

2240 Westfield St, West Springfield, 413-746-2822 www.southwickinsagency.com

18

Westfield Lifestyle | September 2021


“Insurance isn’t selling people a shiny new object. It’s selling a promise, and I like to keep my promises.” Owner, Dan Hess

CityLifestyle.com/Westfield

19


SOUTHWICK INSURANCE AGENCY, INC.

549 COLLEGE HIGHWAY SOUTHWICK, MA

413.569.3108 DESIGNERSEDGESALONSPA.COM BOOK ONLINE NOW!

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HAIR | SKIN | NAILS | LASHES 20

Westfield Lifestyle | September 2021

Celebrating 35 Years in Business! Thank you to our over 8000 clients for your patronage and loyalty!

562 College Highway

Southwick, Massachusetts 01077 413-569-3522 • southwickinsagency.com dhess@southwickinsagency.com


Mention This Ad For A $10.00 Discount for New Clients

THANK YOU

CrossFit is a lifestyle that implements

to everyone who voted for us and made this possible!

safe functional

movements with

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We offer a variety of services for dogs and cats including: In-home and virtual behavior consults, customized training & behavior packages, train & walk services, and more!

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CityLifestyle.com/Westfield

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LOCAL LIMELIGHT

“CUSTOM PIECES WILL SHOW OFF YOUR FIGURE FLAWLESSLY AND HELP YOU EMBR ACE IT. EVERYONE DESERVES THAT TYPE OF CONFIDENCE!”

who

where

Nicole Wzorek Designs

22 Little River Rd, Westfield MA NicoleWzorekDesigns@gmail.com www.NicoleWzorekDesigns.com (413) 250-1167

what Custom gowns, corsets, lingerie and bridal alterations.

advice Have fun with life, dress exceptionally!

22

Westfield Lifestyle | September 2021


ARTICLE NICOLE WZOREK | PHOTOGRAPHY KAT KATTLER PHOTOGRAPHY

NICOLE WZOREK BRINGING MY CUSTOMERS’ VISION TO LIFE!

DESIGNS THE ART OF CREATING SOMETHING OUT OF NOTHING IS

me with a million ideas and I can bring their vision to life! I work

WHAT INSPIRED ME TO START DESIGNING. I was never into

with many brides and enjoy being able to make their wedding

fashion design, until one day in college I signed up for a design

day even more special. For the special occasion clients, my joy

competition. After making a gown for the contest, I was fasci-

comes from seeing how excited the ladies get when they finally

nated with making clothing and never looked back. I appreciate

see their custom garment! If you need a custom dresses or

all art forms, and enjoy being able to see a creation come to life

bridal alterations, message me or email me at nicolewzorekde-

the more I work on the project. I love when a client comes to

signs@gmail.com, www.nicolewzorekdesigns.com.

CONTINUED >

CityLifestyle.com/Westfield

23


LOCAL LIMELIGHT (CONTINUED)

24

Westfield Lifestyle | September 2021


IS COMING TO TOWN!

September means back-to-school and Vera has you covered with the perfect totes for teachers and backpacks for students! Don’t forget all the coordinating lunchbox options, too!

Shop your all time favorite Lifestyle brand at Westfield’s premier gift shop, Rosewood!

FIND US ON FB

*

34 Elm Street, Westfield, MA

*

413-642-5365

*

rosewoodwestfield.com

LASHES • WAXING • SKINCARE • NAILS

Owner Ciara Dumont is Welcoming New Clients at

psst...mention Westf ield Lifestyle for 15% off your f irst service 38 elm street • suite 10 • westfield ma 01085 online booking: glowstudioma.squarespace.com

V

@ glow_studio_ma CityLifestyle.com/Westfield

25


the spa ARTICLE CANDICE BERUBE | PHOTOGRAPHY KAT KATTLER PHOTOGRAPHY

A MED SPA AT NEW ENGLAND DERMATOLOGY & LASER CENTER

THE SPA AT NEW ENGLAND DERMATOLOGY PROVIDES

RESTORATIVE

AND

The Spa has offered Aesthetic services at New England Dermatology

TREATMENTS, INCLUDING YOUR FAVORITE SPA

in our Springfield location for over 20 years. The Spa in Westfield

SERVICES AND PRODUCTS, IN ADDITION TO A

became an extension of New England Dermatology in February of

COMPLETE LINE OF MEDICALLY SUPERVISED

2015 as a way to marry dermatologic skin care with cosmetic skincare

ESTHETIC PROCEDURES. The Spa offers guests an

in a relaxing, professional atmosphere. Our staff are highly trained and

escape from the rigors of the day-to-day by focusing on

our management has over 30 years experience in the Spa industry,

inner and outer wellness.

many having worked with the practice for more than 15 years.

The Spa at 57 Union Street, Westfield

26

TELL US ABOUT THE SPA

NOURISHING

Westfield Lifestyle | September 2021


WHAT MAKES THE SPA DIFFERENT FROM OTHER MED SPAS? We work as an extension of our physicians. This is unique at our location as our physicians are on site. We offer medical treatments like

WHO IS YOUR STAFF?

Patch Testing, Blu U treatment for mild to moderate Actinic Keratosis,

Our team consists of 9 medically-trained Licensed Aestheticians

as well as Aesthetic treatments. We are primarily a Dermatology

with no less than 9 years experience. They all have a passion for

practice and so our services cater to all aspects of the skin.

helping our patients/clients achieve optimal results.

WHAT SERVICES DO YOU OFFER?

SIGN ME UP! HOW DO I MAKE AN APPOINTMENT?

Chemical peels, Facials, BT Titian MN, LED Facials, IPL, LED

Call our office at 413 686-9800. Closed Sunday/Monday. Open

Acne treatments, Hydrodermabrasion, Laser Hair Removal,

Tuesday/Thursday 10-8, Wednesday 10-6, Friday 10-5, Saturday 9-3.

Manicure and Pedicures

57 Union St, Westfield. www.nedlc.com.

WHAT ARE CUSTOMERS SAYING ABOUT THE EXPERIENCE? People feel confident coming to our spa because they know there is always a physician on the premises. We are literally separated by

Celluma SKIN is clinically proven for the treatment of wrinkles, acne and pain. Celluma is the only device that is FDA-cleared to treat with blue, red and infrared simultaneously.

a door. There is confidence in knowing our sanitation and cleanli-

Bt-titan MN microexfoliation is an exceptionally effective

ness meets all medical practice standards, including disposable or

advanced new service that leaves skin smooth, bright and glowing

sterilized implements, that come in contact with our patients/clients.

with improved overall texture.

Patient Krystin Lynch enjoying the Celluma SKIN Treatment Aesthetician Svetlana Atayan administers bt-titan MN microexfoliation

CityLifestyle.com/Westfield

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Offering flexible courses for •

Undergraduate programs

•

Graduate programs

•

Professional Development and Personal Enrichment programming

Ready to enroll? We can help! Visit GoBackNow.com or call us at (413) 572-8020

At MBK, we are more than just tax advisors. We work with you to understand your business objectives, personal goals and fiduciary responsibilities. We use our in-depth knowledge to develop effective, proactive strategies to put you in the most tax advantageous position possible. And we’re here for you all year long—not just during tax season.

413-536-8510 | mbkcpa.com 28

Westfield Lifestyle | September 2021

Showcasing Designers Choice Cabinetry with Ivory Wave Hanstone Quartz Countertops

FULL SERVICE KITCHEN & BATH REMODELING Multiple lines of custom and stock kitchen & bath cabinets. Custom Laminate, Corian, Granite and Quartz Countertops. VISIT OUR SHOWROOM AND MENTION WESTFIELD LIFESTYLE TO RECEIVE A FREE CUTTING BOARD.

7 South Maple Street in Westfield # 413-568-0100


CREATIVE & COST-EFFECTIVE PROMOTIONAL PRODUCTS

Fashion,Function,Branding chhengraving@cs.com

SPECIALIZING IN CUSTOM WOOD FLOORING AND ARCHITECTURAL MILLWORK.

430 Main Street Agawam, MA 01001 413-789-2041

Build with pride. Finish with Ponders. (413) 562-8730 | PONDERSHOLLOW.COM CityLifestyle.com/Westfield

29


LOCAL’S CHOICE

E

IT

D

editor's pick

O

STYLE AND BEAUTY GIFT GUIDE ARTICLE MADELINE LEBLANC

R’ 30

Westfield Lifestyle | September 2021

S

I love all things fashion and food, when choosing these items my inner fashionista came out! I hope you enjoy!


01

02

STYLE IS THE BEST WAY TO EXPRESS YOURSELF AND WHO YOU ARE. We set out to discover the best style and beauty gifts for women at our local boutiques and here is what we found...

04

PICKS

03

05

06 01 HILLTOWN CHIC, customizable hats $25 each or 2 for $45, 24 School St, Westfield | 02 ROSEWOOD HOME & GIFTS, home decor and accessories range from $25-$77, 34 Elm St, Westfield | 03 BE BELLA BOUTIQUE, accessories and clothing items range from $22-$62, 34 School St, Westfield | 04 PILGRIM CANDLE CO, Caroline Hill accessories range from $15-$60, 36 Union Ave, Westfield | 05 BUDSUDS SOAPERY, hand-made soaps $8 each or 4 for $24, 14 School St, Westfield | 06 GIFTOLOGY WESTFIELD, handmade from sand, Dune jewelry, range from $225-$325, 99 Springfield St, Westfield

CityLifestyle.com/Westfield

31


Pizza & Pasta

Penne Gorgonzola

CREATING

Happy Smiles

Dine-In, Take out & Delivery 413-562-4600 | 413-562-4700 Order online @ Alessios-Pizza.net Hours: Mon-Thrus: 11:00AM - 9:00PM Fri-Sat 11:00AM-10:00PM Closed Sundays

280 Southampton Road in Westfield

INVISALIGN® CLEAR TOOTH ALIGNERS

CERAMIC (tooth colored)

GET INSPIRED

BRACES

TRADITIONAL METAL BRACES

REEN & WILLCUTTS O R T H O D O N T I C S

WESTFIELD

53 Court Street

WEST SPRINGFIELD CHICOPEE

46 Daggett Drive

SHOP LOCAL

1146 Memorial Drive

CALL TO SCHEDULE YOUR F RE E C O N S U LTAT I O N W H E N YO U MENTION WESTFIELD LIFESTYLE

413 .733 . 2477

32

EAT + DRINK

Westfield Lifestyle | September 2021

City Lifestyle YOUR DIGITAL DESTINATION FOR LOCAL LIVING


Westfield is so much more than a place on the map. We’ve got black squirrels, beautiful parks, and a stunning downtown green. All this and amazing Whip City Fiber gigabit internet too!

Only $69.95/month + FREE MONTH of gigabit internet! No Contracts Free Equipment and WIFI Ask about our Premier Phone service Learn more about our promotions at www.whipcityfiber.com/promo/westfield

whipcityfiber.com | 413-485-1251 CityLifestyle.com/Westfield

33


LOCALLY OWNED

ARTICLE ANDREA BUGBEE PHOTOGRAPHY HANNAH JOSEPHINE PHOTOGRAPHY

DESIGNER’S EDGE SALON AND S PA

Owner, Ashley Augustus

BEAUTY’S BEST WITH A HOMEY FEEL

34

Westfield Lifestyle | September 2021


Staff at Designer's Edge

DESIGNER’S EDGE IS A CORNER OASIS LOCALS RELY ON FOR EVERYTHING FROM QUALITY HAIRCUTS TO SIGNATURE, HAND-BLENDED BALAYAGE. This sophisticated salon is Southwick’s source for color maintenance, root shading, skin treatments, brow shaping, Brazilian blowouts, disaster corrections, first haircuts, special-day makeovers, and spa “aaahs.” Designer’s Edge offers top-shelf amenities - yet it’s the comfortable, family atmosphere customers love most of all. “We like positive energy. We don’t want any negativity here,” said Ashley Augustus, Designer’s Edge lead artist and owner. “Everybody says when they come in here they can talk with anyone, not just their stylist. We try to create that homey feel.” One reason Designer’s Edge feels like family is because it’s a family business. Augustus’s mom, Denise Jenkins, started this Southwick icon forty years ago when puffy perms and blue eyeshadow were all the rage. Styles have changed, but Jenkins’s warmhearted ways and attention to excellence remain this business’s brand. “We have a tradition of mentorship,” explained Augustus, a talented artist in her own right and just as cozy to chat with as her mom. Through their Associate Program, Designer’s Edge hand-selects new stylists they feel will flourish, then pairs them with a senior stylist who guides their growth as they master beauty’s complex science, perfect their technique, and hone their hearing to understand each client’s unique challenges and ideals. CONTINUED >

CityLifestyle.com/Westfield

35


LOCALLY OWNED (CONTINUED)

“The goal is to grow, and continue to grow,” Augustus said, referring to the constant education she offers her staff of nearly 20. Beyond the Associate Program, Designer’s Edge is a Redkin Elite Salon and regularly hosts outside artists for professional trainings. Augustus added, “We’re a very sharing staff, too.” Stylists swap tips, friendly conversations flow between booths, and there’s zero drama if a client is desperate for a haircut and needs to see someone new. The result is a salon where customers leave looking great - and feeling like they just spent the hour catching up with friends. “We try to bring out our clients’ inner beauty, too. You know what I mean?” Augustus asked. Occasionally, she said, she’ll have a client who fixates on a perceived defect with their natural looks. “I have to tap them on the shoulder and say, ‘Stop it. You’re beautiful.’” The tone she uses, like a sister’s, is honest and kind. After all, Augustus is a stylish woman not afraid to let her customers know that beauty goes far beyond what they can buy in a bottle. “It’s ‘look good, feel good’ for sure, but you can only change your hair so much. Maybe try a new lipstick or buy a new outfit,” she said. “And don’t forget about all the other aspects of life that make you feel good, too.” Sage advice and the best in beauty aside, “Our niche is, ‘You’re going to come in here and you’re going to get a good haircut.’ That’s what we’re known for,” Augustus said. “We always want to be the best of Southwick hair. We’ve been blessed to be super busy.” www.designersedgesalonspa.com

“ It ’s ‘ lo o k g o o d , fe e l g o o d ’ fo r sure, b ut d o n’ t forg et ab o ut all t h e ot h e r a sp e c t s of life t h at m ake yo u fe e l g oo d , t o o.”

36

Westfield Lifestyle | September 2021

Stylist, Adina Pignatare


GIFTOLOGY WESTFIELD NOW OPEN!

Giftology specializes in unique gifts from over 150 vendors. After revamping the concept to focus on supporting small business, we wanted to adjusted our approach to our customers’ shopping needs and experience. We still offer Pandora Jewelry, Brumate, Mud Pie, and many others. However, we now also carry over 100 small vendors such as Dune Jewelry, Lynn and Lianna Serveware, Scout, and the wildly popular Love Mich coozies. Giftology is also collaborating with The Vintage Petal to offer fresh flowers with a vintage twist.

We are excited to now be a part of the Westfield community!

(413) 200-7428

| giftology.com

|

99 Springfield Street Westfield, Massachusetts 01085

Good Times: Paint and Play Workshops 25% off September Fragrance of the Month Apple Pie

Call Us at 413-562-2635 or visit pilgrimcandle.com

Find us on Facebook: @pilgrimcandle

36 Union Avenue in Westfield CityLifestyle.com/Westfield

37


1 WESTFIELD WOMAN'S CLUB 23RD ANNUAL SUMMER TEA

Stanley Park, 400 Western Ave, Westfield

SEPTEMBER

LIFESTYLE CALENDAR

Come join us for a great afternoon of Hat Contests,

Trifles, Raffles, and a light lunch! 1pm-4pm at Stanley Park. Tickets are $25. Make checks payable to Westfield Women's Club and mail to WWC Summer Tea, P.O Box 651, Westfield 01086.

3 ACOUSTIC KG WITH CHRIS CIRULLO

Westfield River Brewing, 707 College Hwy, Southwick

Free concert at Westfield River Brewing featuring Acoustic KG with Chris Cirullo 6pm-9pm. For more info, visit www.westfieldriverbrewing.com.

3, 10, 17, 24 HOLISTIC FARMERS MARKET

Brass Rail, 90 Point Grove, Southwick

treat yourself.

Holistic Farmers Market at Brass Rail in Southwick, every Friday 1pm-6pm. A weekly local small biz vendor fair hosting a glorious range of holistic goods & services from local produce to handmade goods, yoga classes & more.

6 FREE GRIEF WORKSHOPS AT SERENDIPITY PSYCH Virtual

Coping with a loss can be difficult & everyone copes in

DIO STU NG I M CO

their own way. Serendipity Psych created two unique workshops: Decoding Grief & 2nd Wave Grief, both

!

SOON

filled with resources, coping skills & support. Download today & work through the workshop at your own pace. www.serendipitypsych.com

F LOW E R S U B S C R I P T I O N S

F LOW E R D E L I V E RY

from $27 Weekly / Bi-Weekly / Monthly

Special Occasions Events

6 WOD FOR WARRIORS

CrossFit TLA, 809 College Hwy, Southwick

September is Childhood Cancer Awareness Month! Join us at TLA to “WOD for Warriors” and help us raise

413.626.0624 38

www.bloomsflowertruck.com

Westfield Lifestyle | September 2021

money for Hope vs. Cancer. All are welcome! 9:30am.


7, 9 GENTLE YOGA

Results in Wellness, 93 Springfield Rd, Westfield

Come relax on your mat with some gentle deep stretching and simple guided meditation. We have props and modifications to accommodate everyone. If you can breathe, you can enjoy gentle Yoga. Simple, easy self-care every Tuesday and Thursday. 10am. 413-642-5587.

8 TAI CHI

Westfield Athenaeum, 6 Elm St, Westfield

Adults come join us for a gentle Tai Chi Class, 3:30pm 4:30pm in the Lang Auditorium! To inquire, email Becky at bblackburn@westath.org.

Memberships Start As Low As $19.95 and Include Weights, Cardio Equipment, Group Classes and CrossFit.

11

470 Shoemaker Lane Agawam, Massachusetts 01001 413-786-6398 | neweraxtremetraining.com

WESTFIELD HALF MARATHON 28 West Silver Street, Westfield

WALK OR RUN the 26th Annual Westfield HalfMarathon on September 11th, 2021, at 10:30am or virtually at a course of your choosing! Find tickets at https://runsignup.com/Race/MA/Westfield/ WestfieldHalfMarathon.

13 AFTER 5 CONNECTION

Tekoa Country Club, 459 Russell Rd, Westfield

Greater Westfield Chamber of Commerce After 5 Connection at Tekoa Country Club from 5 – 7pm. Be prepared to talk briefly about your business, what you do and WHY, and then share with us how we can help

YOU’VE TRIED THE REST, NOW TRY THE BEST! BEST CAULIFLOWER PIZZA IN WESTERN MASS

your business grow in 2021!! www.westfieldbiz.org

$2 OFF ANY CAULIFLOWER PIZZA

17, 24

EXPIRES SEPTEMBER 30, 2021

LEVEL 1 REIKI TRAINING: SCALAR AND SOUND Results in Wellness, 93 Springfield Rd, Westfield

Join Reiki Master Teacher, Denise Lajeunesse, to learn more about Scalar/Bioscalar energy and how it works with Reiki. Expand your knowledge on Reiki as

413-786-9977 NICKYSPIZZAMA.COM 1000 MAIN STREET IN AGAWAM

CONTINUED >

CityLifestyle.com/Westfield

39


SEPTEMBER

LIFESTYLE CALENDAR a meditation lifestyle, chakras, sound, and the power

of intention. *Certification only upon completion of all classes. Sept 17, Sept 24, & Oct 1. 413-642-5587.

19 STRENGTH & CONDITIONING PREVENT INJURIES, DEVELOP SPEED, POWER, STRENGTH, AND ENDURANCE

DAKIN HUMANE SOCIETY HOSTING BARKS & BREWS Fort Hill Brewery, 30 Fort Hill Rd, Easthampton

The sixth annual Barks & Brews event, presented by

Dakin Humane Society, will take place on Sunday,

September 19 at Fort Hill Brewery in Easthampton. The event will begin with a VIP Preview Hour from

12 noon to 1pm, with general admission taking place from 1– 4pm. For more information, visit

YOUTH 11-14 HIGH SCHOOL 14-18 COLLEGE & ADULT 18+

413-579-1922 // FULLPLATEFIT.COM FULLPLATESTRENGTH@GMAIL.COM 66 SOUTH BROAD STREET WESTFIELD

www.dakinhumane.org.

19 ARCADIA FOLK FESTIVAL

Arcadia Wildlife Sanctuary, 127 Combs Rd, Easthampton

This outdoor fall musical event will bring the community together around music in the heart of the

Pioneer Valley to celebrate 78 years of Arcadia

Wildlife Sanctuary. 10am-6pm. For more info, visit www.arcadiafolkfest.com

20 SOUND MEDITATION

Results in Wellness, 93 Springfield Rd, Westfield

Join Denise for a Sacred Sound Journey and Guided Meditation. Come immerse yourself in the synergy of sacred sounds and guided meditation with crystal and Tibetan bowls, rhythm of drums, gongs and more. 6pm. 413-642-5587.

MAXIMIZE YOUR MEDICARE PL AN BENEFITS CALL TO REQUEST YOUR NO-OBLIGATION MEDICARE PL ANS REVIEW TODAY ***MY SER V ICE S ARE F R EE ***

YOUR SAVINGS COULD BE SUBSTANTIAL .

CHRISTINA BEEKE

SEPTEMBER BREAKFAST AT 104TH FIGHTER WING AT BARNES 75 Falcon Way, Westfield, MA

Join the Greater Westfield Chamber of Commerce for the 2021 September Breakfast to be held at the 104th

INDEPENDENT INSUR ANCE AGENT

Fighter Wing, 7-9am. Event is sponsored by Mestek,

(413) 97 7-6016 cbeeke1@gmail.com

Inc. www.westfieldbiz.org

Sunfirematrix .com/app/consumer/gara/16993837/#/ Are not affiliated with Medicare

40

23

Westfield Lifestyle | September 2021


Ready to eat right?

to your most centered, peaceful, vibrant self. Private inclusive skin spa, appointment only. 285 College Highway, Southampton

413-564-9917 // parallelskinspa.com 24/7 Online Booking

Call me to get started! jenthedietitian.com | 413-579-5450 jen@jenthedietitian.com 102 Elm Street, Suite 17 Westfield, MA

LESLE Y L AMBERT RE ALTOR

OVER 85% OF MY BUSINESS COMES FROM REFERRALS

Tim Flynn

IRT-1848F-A

Financial Advisor 20 Elm Street Suite A Westfield, MA 01085 413-562-4030

edwardjones.com Member SIPC

My clients tell their friends and family about their excellent experience of working with me and I would love to show you, too! (413) 5 75 -3 611 | W W W.WE ST ER NMAH O ME S .N E T R E ALE STAT E .LE SLE YL A M B E R T @ G MAI L .C OM CityLifestyle.com/Westfield

41


TREND SETTER

Kelly

Miller

PERMANENT MAKEUP ARTIST EXTRAORDINAIRE

1

What is permanent makeup and how did you get into it? Permanent makeup, also referred to as PMU, is a form of cosmetic tattooing. It’s a delicate process that is done with either a manual blade or a tattoo machine. The process leaves a

2

natural and beautiful result that lasts up to two years before needing a color boost. My passion stemmed from my work in a local tattoo shop, where I was taught the

ways of body art.

BORN AND RAISED IN WESTERN MASSACHUSETTS, I LOVE THE OUTDOORS, HIKING AND

What services do you offer and what are the most popular?

ALL THINGS CREATIVE. My career in cosmetology started fifteen years ago where I developed a

I offer a variety of services such as Microblading, Combo brow, Powder brow, Lip

passion for bringing out

blushing, lash line enhancement, freckles, as well as facial waxing.

the best in others. I now

Microblading is the most sought after but it’s not necessarily the best procedure for

have a thriving business

everyone. I go over what would be the best fit for each client when we meet in person.

doing something I absolutely love!

Who are the best candidates and what should a client expect from the experience?

3

Insta: beauty.and.the.brow

The perfect candidate is anyone looking to make their morning routine shorter and

Email:

easier! Someone that wants the confidence to get caught in the rain knowing their

KellyMbeauty5@gmail.com

makeup won’t wash off. Each appointment, whether its lips, eyes, or brows, is roughly between two-three

Website:

hours. Everyone’s skin reacts differently, so I make sure there’s enough time for

http://www.beautyandthe

appointments without being rushed.

browkelly.com

4

What do you love about your career? I take great pride in helping my clients feel beautiful. I am blessed to meet wonderful people who have a story to tell and I learn a lot from those I meet. It is amazing to be able to leave my place of work and go home feeling fulfilled and gracious for the opportunity to help people feel better about their appearance, but more importantly improve their confidence.

42

Westfield Lifestyle | September 2021


Get your banking off on the right foot. EXCLUSIVE CHECKING OFFER

ENJOY A

$200

*

ACCOUNT BONUS when you open a FREE Get Real Checking account. Ask us how! • FREE mobile banking with Touch ID, Face ID and Zelle® • FREE online banking and bill pay • FREE of monthly service charges • UNLIMITED ATM Refunds** Visit our Westfield Office at 85 Broad Street to get started.

Unlock your potential Member FDIC | Member DIF

*$100.00 promotional offer is for opening a Get Real Checking or Basic Checking account and activating direct deposit (of at least $25.00) or signing up for online banking and conducting 5 debit card transactions using your debit card within the first 60 days of account opening ($100.00 will be credited to the account by the last day of the statement cycle following the 60th day the account has been open). $50.00 promotional offer is for making 5 bill payments using online banking and enrolling in eStatements within 60 days of account opening ($50.00 will be credited to the account by the last day of the statement cycle following the 60th day the account has been open). Minors (anyone younger than 18) are not eligible for Online Bill Pay. $50.00 loyalty bonus will be paid after the account has been open for 12 months ($50.00 will be credited to the account by the last day of the statement cycle following the 365th day the account has been open). Bonuses are for new customers and limited to one account per customer. In accordance with applicable regulations bonus payouts may be 1099 reportable. Account must be in good standing and have a positive balance at the time the bonus is paid. Minimum to open the account is $10. May not be combined with other promotional offers. This is a limited time offer and subject to change without notice. **For Get Real Checking: Other bank ATM surcharge fees that are charged to the account during current statement cycle will be refunded on the last business day of the current statement cycle. Accounts closed or changed to another product during statement cycle will not receive a refund of other banks’ ATM surcharge fees. Not responsible for surcharges or fees imposed by other banks, ATM operators and/or networks based outside of the continental United States, Alaska, Hawaii or U.S. Territories. Zelle and the Zelle related marks are wholly owned by Early Warning Services, LLC and are used herein under license.


BEST ELECTRIC CARS FOR 2021 2021 LINCOLN AVIATOR GRAND TOURING

From “Best Electric Cars for 2021” on Autotrader.

Autotrador is a registered trademark and used with permission. Lincoln Aviator Grand Touring model shown with available features .Available at Lincoln EV-certified dealers only.

C E L E B R AT I N G O U R

92 nd ANNIVERSARY! Monday - Thursday 9a-8p | Friday - 9a- 6p Saturday 9a-5p | Sunday 12p- 4p

Where customers become friends since 1929!

245 Springfield Street, Agawam 413-786-0430 | saratlincoln.com


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