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Red Rock, NV March 2021

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M A R C H 2 02 1

HOME SWE ET HOME


LAND ROVER DISCOVERY:

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Jaguar Land Rover Las Vegas

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LIFESTYLE LETTER

MARCH 2021 PUBLISHER

Cristine Lindholm | cristine.lindholm@lifestylepubs.com EDITOR

Paige Candee | paige.candee@lifestylepubs.com

There’s No Place Like Home WELCOME TO THE 2021 HOME ISSUE OF RED ROCK LIFESTYLE! The value of real estate in Las Vegas has increased quite nicely since last year. For many of us, our home is the largest asset in our financial portfolio so this is of course good news. Since the pandemic, our homes became a place of solace and togetherness. Perhaps this is the real reason the value of our homes are up and in fact, immeasurable.

AD DESIGNER

Matthew Endersbe L AYO UT DESIGNER

Kelsey Proctor CONTRIBUTING WRITERS

Patranya Bhoolsuwan, Kristen Routh-Silberman, Shan Bates, Mary M. Zukowski, Cristi Jessee, Amy Belka CONTRIBUTING PHOTOGRAPHERS

Gian Sapienza, Marcy Johnson, Tonya Harvey, Roy Alamo, Mikel Conrad

Take me for instance. Just when I was beginning to determine if it was time to downsize, I started to work from home and both my adult children decided to live with me full time. Whether it was cooking, streaming programs, or enjoying a fireside conversation in the backyard, I have thoroughly enjoyed this time together. Now, instead of giving up the extra space, I find myself considering redecorating or renovating. Perhaps you are just like me and you too want to enjoy your time at home. Whether you’re in the market for a new home or want to renovate and redesign the one you own, it is our hope that you find some amazing inspiration in this issue of Red Rock Lifestyle. The stories are about and from local business owners who love and serve their customers in meaningful ways. It is our honor to partner with such top-notch businesses and share their passion and expertise with you, our readers.

CORPORATE TEAM CHIEF EXECUTIVE OFFICER Steven Schowengerdt CHIEF SALES OFFICER Matthew Perry CHIEF FINANCIAL OFFICER DeLand Shore ART DIRECTOR Sara Minor OPERATIONS DIRECTOR Janeane Thompson

There truly is no place like home. The way you decorate each room and the memories you create are uniquely yours.

AD MANAGER Chad Jensen REGIONAL SALES DIRECTOR Eric Williams WEB APPLICATIONS Michael O’Connell

Happy March, Red Rock Lifestyle! Cristine Lindholm, Publisher 514 W 26TH ST., KANSAS CITY, MO

ARIZONA | CALIFORNIA | COLORADO | CONNECTICUT | FLORIDA | GEORGIA IDAHO | ILLINOIS | KANSAS | MARYLAND | MASSACHUSETTS | MICHIGAN MINNESOTA | MISSOURI | MONTANA | NEW JERSEY | NORTH CAROLINA OHIO | OKLAHOMA | OREGON | PENNSYLVANIA | SOUTH CAROLINA TENNESSEE | TEXAS | VIRGINIA | WASHINGTON

ON THE COVER SVVC renovation. Staging provided by Furniture Market.

PHOTOGRAPHY BY GIAN SAPIENZA 4

Red Rock Lifestyle | March 2021

CityLifestyle.com/RedRock

Proverbs 3:5-6 Red Rock Lifestyle™ is published monthly by Lifestyle Publications LLC. It is distributed via the US Postal Service to some of the Red Rock area’s most affluent neighborhoods. Articles and advertisements do not necessarily reflect Lifestyle Publications’ opinions. No portion of this magazine may be reproduced in any form without written consent. Lifestyle Publications does not assume responsibility for statements made by advertisers or editorial contributors. Information in Red Rock Lifestyle™ is gathered from sources considered to be reliable, but the accuracy of all information cannot be guaranteed.


live luxury in L A S V E G A S vegasluxur yrealestate.com

We all have dreams, and they are as vast and varied as the world is wide. But they all start with inspiration, and inspiration starts with your surroundings. That’s what home is. Family. Friends. A sense of place. An amazing view. It’s all part of what makes a space a home, because your home is where you truly LIVE. 720 DRAGON PEAK DRIVE HENDERSON 8,156 SF 5 BEDS 7 BATHS 8 CAR 0.91 ACRES $9,500,000 Modern indoor/outdoor design with sensational front-row views of the Las Vegas Strip.

9013 GREENSBORO LANE, LAS VEGAS 10,533 SF | 4 BD | 7 BA | 4 CAR | 0.82 ACRES Offered at $3,975,000

604 ST. CROIX STREET, HENDERSON 11,567 SF | 5 BD | 8 BA | 4 CAR | 0.81 ACRES Offered at $4,250,000

1 HUGHES CENTER DR #401, LAS VEGAS 2,055 SF | 2 BD | 3 BA | 2 CAR Offered at $1,095,000

#1 R A N K E D R E A LTO R ® I N T H E S TAT E A N D L A S V E GA S , 2020 W S J & R E A L T R E N D S

KRISTEN ROUTH-SILBERMAN GLOBAL RE AL ESTATE ADVISOR NV LIC #S.0074661

Follow me on 702.467.7100

|

@TopVegasRealtor kristen.routhsilberman@sothebysrealt y.com

|

vegasluxur yrealestate.com

® ,™ a n d S M a r e l i c e n s e d t r a d e m a r k s t o S o t h e b y ’ s I n t e r n a t i o n a l R e a l t y A f f i l i a t e s , I n c . A n E q u a l O p p o r t u n i t y C o m p a n y. E q u a l H o u s i n g O p p o r t u n i t y. E a c h O f f i c e I s I n d e p e n d e n t l y O w n e d A n d O p e r a t e d , E x c e p t O f f i c e s O w n e d A n d O p e r a t e d B y N R T I n c o r p o r a t e d . I f y o u r p r o p e r t y i s l i s t e d w i t h a r e a l e s t a t e b r o k e r, p l e a s e d i s r e g a r d . I t i s n o t o u r i n t e n t i o n t o s o l i c i t t h e o f f e r i n g s o f o t h e r r e a l e s t a t e b r o k e r s . We a r e h a p p y t o w o r k w i t h t h e m a n d c o o p e r a t e f u l l y. * A l l i n f o r m a t i o n f r o m s o u r c e s d e e m e d t o b e r e l i a b l e a l t h o u g h n o t w a r r a n t e d o r g u a r a n t e e d b y S o t h e b y ’ s I n t e r n a t i o n a l R e a l t y ®


INSIDE THE ISSUE MARCH 2021

FEATURES 12 Culinary Intelligence Elevated digital experience with nextlevel customization

16 Vegas Native Owned Furniture Company's Imports Showroom Brings World-Class Imported Furniture and Bespoke Design Consultation

22 Sanctuary Reimagined Renovation Expert Shares Home Improvement Trends

22 12

34 Las Vegas Realty Report Residential Real Estate Market hot streak despite bleak economy

16

34

DEPARTMENTS 4

Lifestyle Letter

8

Good Times

10

Around Town

12

Tech Savvy

16

Locally Owned

28 Open House 32 Lifestyle Calendar 34 Our Town


Exceptional Customer Service and Satisfaction is Our Top Priority Here at Findlay RV • Knowledgeable Friendly No Hassle Sales Staff

• A Vast Parts and Accessories Department

• Master Certified Factory Trained Service Technicians

• Simple Hassle Free, Low Interest Rate Financing

• 26 Spacious Bay Service Department

• Professionally detailed and sanitized at delivery

Spring is here and what better time to start planning your family vacations than Now! We offer a Large Selection of New and Pre-owned travel trailers, 5th wheels, toy haulers and Class A or Class C motor homes! Please call Mark Karam Internet Manager at 830-237-8059 to set your appointment to come view our large selection. For more information, and if you have service or parts questions, please call 702-435-2500.

702.435.2500

|

findlayrv.com

4530 Boulder Highway Las Vegas, Nevada 89121


GOOD TIMES

St. Jude’s Ranch for Children's Healing Center Kick-Off St. Jude’s Ranch for Children kicked-off the initial stages of its Healing Center construction project to provide safe therapeutic homes for child victims of sex trafficking. The non-profit organization has selected Grand Canyon Development Partners, EV&A Architects, and Taney Engineering to move forward on the design and development of the Healing Center, the first of its kind in the country.

8

Red Rock Lifestyle | March 2021


Home is the starting place of Love,Hope &Dreams WATER RIGHTS SURVEYOR (WRS) | CERTIFIED FEDERAL SURVEYOR (CFEDS)

PROFESSIONAL LAND SURVEYING SERVICES FOR:

RESIDENTIAL COMMERCIAL PUBLIC WORKS

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AROUND TOWN

S T A T I O N E R Y, G I F T S , & H O M E D E C O R

HASH HOUSE A GO GO OPENS IN SUMMERLIN January 14, 2021 officially became Hash House PERFECT FOR LIFE'S BIG EVENTS T WO LO CATIONS: VILLAGE SQUARE (O G) & DT S (POP-UP) (702) 804-0544 ALLIGATORSOUP.COM

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A Go Go Day in Las Vegas when its newest location opened at The Shoppes at Canyon Pointe in Summerlin. The popular brunch and dinner spot offers a generous, over-the-top, mouth-watering menu including their signature house hashes and scrambles; oversized flapjacks and waffles; homemade biscuits and jam; multiple varieties of their twisted burgers, and their world famous

7 Consecutive Years

2014, 2015, 2016, 2017, 2018, 2019, 2020

sage fried chicken and waffles; accompanied by signature Bloody Marys, the award-winning Kiwi Watermelon Lemonade and more, in addition to a full-service bar. hashhouseagogo.com

#1 Fina n c ia l Adv iso r in N eva da* a n d t h e o n ly a dv iso r in N eva da ra nke d in t h e n a t io n’s Top 100 In d ep e n de n t Fin a n c ia l Adv iso rs in th e Wa ll S t re e t Jo urn a l a n d B a rro n’s * * SEE Impor tant Disclosure at www.iccnv.com/disclosure

RANDY A GARCIA, CEO THE INVESTMENT COUNSEL COMPANY: Financial Advisors | Wealth Management 702-871-8510 | iccnv.com 10000 West Charleston Boulevard, Suite 280 Las Vegas, Nevada 89135 10

Red Rock Lifestyle | March 2021

SUBARU OF LAS VEGAS HONORS HOMETOWN HEROES Each month Subaru of Las Vegas honors a local First Responder for their outstanding work in our community. Recipients are awarded a Subaru of Las Vegas Road Trip consisting of a new Subaru to use for


3 days, a 2-night stay at Casablanca

Your Heath & Wellness Dentists

Resort & Casino, and additional prizes donated by local partners including Bass Pro Shops, Distill, and Raising Cane's. You can nominate a Hometown Hero to be recognized by visiting subaruoflasvegas. com. Pictured: Sergeant Jonathan J. Robinson and family.

DOWNTOWN SUMMERLIN UNVEILS PLANS FOR 1700 PAVILION AND TANAGER ECHO The

future

of

Downtown

Summerlin is all about connectivity... connecting

residential

tranquility

to urban energy. Plans for a new

Paul VreNon, DDS, AAACD, MAGD & Tammy Sarles, DMD, FAGD

10-story office building, 1700 Pavilion and a second phase of the Tanager luxury apartment complex, Tanager Echo were recently announced with construction expected to begin later this year. The revitalized master

A healthy smile is a vital part of your overall health and wellness. Dr. Paul VreNon and Dr. Tammy Sarles along with their skilled team at Desert Breeze Dental can help you reach your dental goals with personalized plans that are designed to deliver smiles that are beautiful.

plan is the result of an extensive exploration of new ways to integrate innovative design, architecture, and state-of-the-art amenities into Summerlin’s downtown urban core, while enhancing Downtown Summerlin’s connectivity—between its retail area and entertainment offerings. summerlin.com

Would you like to get in touch with us? We would love to hear from you!

8650 West Spring Mountain Road, Suite 101 Las Vegas, NV 89117 702.869.0032 MyDesertBreezeDental.com

Contact us at CityLifestyle.com/ RedRock using the Get In Touch link and let us know what you think. CityLifestyle.com/RedRock

11


TECH SAVVY

connecting to culinary intelligence

Red Rock Lifestyle | March 2021

ARTICLE MARY M. ZUKOWSKI | PHOTOGRAPHY MIKEL CONRAD

C U L I N A RY 12


STRIKING, ENTICING, EXCLUSIVE, SENSUAL,

SCULPTED…WHO

KNEW

THESE

RACY TERMS WOULD BE DESCRIBING KITCHEN APPLIANCES?! We found game-changing and rule-breaking distinctive product lines from JennAir at Ferguson Kitchen, Bath & Lighting Gallery right here in the Valley These are not just necessary and functional pieces anymore, they can connect you to an expansive culinary center through an unprecedented digital platform. Ranges are no

All of this is flashy and exciting, but in the case

longer the heavy commercial and space hog-

of JennAir it is also importantly married with func-

ging pieces, now they have clean lines and bra-

tion and affordability.

zen brass accents, the “jewelry” of the kitchen. Cooktops can be integrated into your kitchen

Las Vegas Interior Designer Miquelle Quinn said “It’s what we pray to the Design Gods for!”

island with powerful downdraft technology born

In 1965 Lou Jenn defied convention introducing

from JennAir’s innovation. Refrigeration that is

“downdraft ventilation.” Without the need for a

flawless and flushed into cabinetry is offered in

hood over your range, this drew the kitchen into

tantalizing textures like leather “Cognac” and

the center of attention by knocking down walls and

“Croc.” Interiors are lit in dramatic LEDs and

opening up floorplans. Breaking away from tradi-

encompass smart cooling technologies.

tional rules meant new freedoms in design, with the ability to untether appliances and move them around. Today’s innovation stretches far beyond with mind-blowing smart technology, refrigeration, microwaves, and dishwashers available in drawers. All of this lending itself to limitless creativity in the placement of appliances. Go ahead, be bold, the high-tech kitchens of The Jetson’s style we imagined of the future are here today. The JennAir App engages you into a complete mobile experience. Synced with Yummly, you can connect to a whole new world of culinary intelligence. Try a new recipe with step-by-step instructions and video tutorials. Command Alexa or Google Assistant to help you produce dinner from the ingredients you have in your fridge. Preheat your oven from your phone whether you are at the market or simply a few rooms away. Need help? One touch for service connects you to “badass agents” resolving any issue. JennAir offers seamless digital integration, tech savvy is now tech sexy!

CONTINUED >

INTELLIGENCE

JENNAIR AT FERGUSON’S SHOWROOM ELEVATES THE DIGITAL EXPERIENCE WITH NEXT-LEVEL CUSTOMIZATION; THE TECH IS NOT JUST SAVVY - ITS TECH SEXY!

CityLifestyle.com/RedRock

13


TECH SAVVY (CONTINUED)

Redefining appliances with two design expressions are JennAir’s Rise and Noir. Rise has a more transitional appeal with mixed metals, and signature reverse knurl gripping, and coming on the scene with distinctive eye-catching gold accents in the burner component and handles. It is the first decorative piece to jazz up ranges in a long time. Miquelle Quinn Interiors shares that she loves the longevity of these accents. They are interchangeable and removable, though she feels the beauty of the gold features in Rise are subtle enough for a long shelf life mixing with styles for years to come. Meanwhile, the Noir products contrast with sleek, modern lines, and unique indulgent lace highlights. The contemporary design in Noir blends well into

diamond textured handle, and “hear the hush” and

the current trends with crisp curves and reflective

tranquility of the dishwasher. Curate on a digital

black glass. From traditional to ultra-modern styles,

display with endless combinations to suit your

there’s fashion to fit every kitchen.

style of cooking. Whether you are building or

The true brilliance though lies in the advanced technology with end-to-end automated perfection,

remodeling you can arrange appliance suites that match your lifestyle.

interacting your appliances to all of your smart home

These designer tools are now available for you to

devices. Through the power of the app, access real

engage in, to create a kitchen that is truly reflec-

time notifications, control temperatures from any-

tive of your style. Whether you are building a new

where, remote start your dishwasher cycles and

home, or remodeling your current home, there is

directly access customer service with one touch.

much more sophistication in the technology to be

Specifically tailored to your personal preferences there are some truly thoughtful features like the abil-

integrated in your design. “JennAir’s

appliance

suites

have

designer

ity to organize drawer dividers. Make room to chill

touches that work within traditional spaces,” stated

the charcuterie tray until you are ready to entertain.

Melissa Fanelli, Ferguson’s Showroom Manager.

How about a connected temperature probe that

“Using the showroom along with the app on your

lets you know when dinner is done without even

phone you can completely configure the details of

opening the oven door? And special Sabbath Mode

your dream kitchen.”

settings honoring the Shabbat and other religious holidays for those that are observant. Touch, listen and explore these amenities at Ferguson Kitchen, Bath & Lighting Gallery’s one-

Appointments are encouraged to experience the innovation and for Ferguson’s designers to partner with you to mold your wildest kitchen dreams into a reality.

of-a-kind showroom featuring all of JennAir’s

Tech Sexy Kitchens will save you valuable time

innovation. Built as a completely immersive expe-

by eliminating extra steps, simplify elements of your

rience it is the only display like this in the entire

life with next level customization, and are solidly

nation. Visitors can create, feel the patent-pending

reliable, exclusive and envy inspiring.

14

Red Rock Lifestyle | March 2021


LOCALLY OWNED Furniture Market Owners and Native Las Vegans Robert and Liz Werner

V E G A S N AT I V E OWNED FURNITURE C O M PA N Y ' S I M P O R T S PERSONIFY THE RED ROCK LIFEST YLE LUXURIOUS SHOWROOM BRINGS WORLD-CLASS IMPORTED FURNITURE AND BESPOKE DESIGN CONSULTATION TO AFFLUENT LAS VEGAS HOMES ARTICLE SHAN BATES | PHOTOGRAPHY TONYA HARVEY

16

Red Rock Lifestyle | March 2021


P

RESTIGIOUS GLOBAL BRANDS. High-end design services.

One-of-a-kind pieces. These intersections of elegance and design are Las Vegas Valley’s exclusive Furniture Market. Owned by native Las Vegans Robert and Liz Werner, Furniture Market is an industry leader in fine home furnishings with a bespoke customer experience. The showroom boasts more than 43,000 square feet of luxe global brands and Las Vegas’s highest end imported furniture. Red Rock Lifestyle met with marketing director Bob Lomassaro

to better understand the caliber and exclusivity of the pieces that Furniture Market provides to discerning homeowners.

"We offer more than 200 of the world's most prestigious brands of fine luxury furniture," Lomassaro shares. This includes recognizable artisans, such as Gamma Arredamenti, Lazar, Catalan, and Natuzzi Italia. “We have the only Natuzzi showroom in Las Vegas; 85 percent of our furniture is built by Italian, German, and Norwegian craftsman artisans.” Furniture Market is also the sole importer of many brands on the West Coast, including the new, buzzed-about brand Reflex Angelo. One of the few design destinations in town specializing in contemporary and transitional furniture, Furniture Market is an interior design studio with immediate access to luxury furnishings. Under the showroom’s spotlights, customers can experience carefully curated design vignettes to understand the aesthetic of the high-quality craftsmanship. Having started the company more than a decade ago, the Werners have always maintained the principle of elegant homes centered on the perfect piece for the environment. “Furniture fills the room,” they have often been quoted as saying. “The right furniture completes the room.” And there is something to see from each of the brands that Furniture Market takes pride in importing. Other high-end stores in town might pull out an elegant brochure to showcase pieces. Here, a team of talented, highly qualified design consultants, is tasked with finding the right furniture to fit any home and budget. A buyer can experience a 4 to 5-piece luxury brand setting and partner with the design consultants to determine the best option.

CONTINUED >

CityLifestyle.com/RedRock

17


LOCALLY OWNED (CONTINUED)

Additionally, Furniture Market features a full sample room where clients can select

also offers white glove in-home delivery and set-up of all pieces.

from a large array of fabrics and leathers

Longtime Las Vegans might recognize

in a nearly endless selection of colors, tex-

Furniture Market’s location as the for-

tures, or grades of materials desired.

mer Flower Market and Antiques Gallery.

The company also offers qualified pur-

Robert and Liz Werner’s husband and wife

chasers no-obligation in-home design

team evolved the business from an antique

visits. Design consultants visit the home,

store to the prestigious luxury showcase it

gain an understanding of what the owner

is today. Both are committed community

is trying to achieve in the space, and design

members, including the support of Toys for

a custom portfolio for the room.

Tots, Susan G. Komen, and Three Square. The

“Our team will configure the furniture,

Werner’s local roots—combined with their

so it fits perfectly in the room,” declares

customer-centric business model and a pas-

Lomassaro. “It will look as if it were

sion for beautiful, imported furniture—make

meant to be there.” Furniture Market

Furniture Market Vegas’ design destination.

18

Red Rock Lifestyle | March 2021

“These pieces are tailored to our clients’ colors, fabrics, style, and budget to fit their home,” Lomassaro says.


SERVICE STYLE

YOU

WE

DESIGN

6675 S. Eastern Ave Las Vegas, NV 89119

I

fmvegas.com I

LIVE LOVE ENJOY

702 · 436 · 3960


Subaru.

More Than A Car Company

(TM)

SUBARU OF LAS VEGAS is located in the heart of exciting Las Vegas, Nevada at 6455 Roy Horn Way. As a proud member of the Findlay Automotive Group, we are your premier source for NEW, USED, and CERTIFIED PRE-OWNED (CPO) Subaru vehicles in Southern Nevada.

At Subaru of Las Vegas, it’s all about the culture, and General Manager Burton Hughes says it’s a cool one. The dealership that’s part of the Findlay Automotive Group is the first import brand the company added to their Oldsmobile franchise in 1971, and it’s far from your typical car dealer. When the 70,000 square-foot two-story facility opened three years ago, it was built with Subaru owners and their lifestyle in mind. “This dealership was designed from the ground up to be pet friendly, Burton said. “We have a dog park out in front, and pet-friendly facilities inside. The average Subaru owner also has a dog and some of them have cats so that’s part of the fun vibe you feel at our facility with dogs running around the dealership throughout the day.” Inside the bright and airy showroom you’ll find an expansive customer lounge with a variety of seating options from club chairs to a “quiet” area; an entertainment space to the Discovery Children’s Museum Kids Zone. Central to all of that is our STI Café with complimentary fruits, snacks, espresso drinks, slushies, and boxed water to help with the environment. With COVID restrictions limiting the availability of self-serve refreshments in many locations, Subaru of Las Vegas chose to hire staff to serve the customers and preserve the unique environment focused around Extraordinary Customer Service. The customer lounge is also home to a classic 1969 Subaru minivan that was

featured on the History Channel’s program Tanked. The episode turned the minivan into a 350-gallon saltwater aquarium with tropical fish, and guests regularly take selfies in front of it and post to social media. The showroom floor also has an award-winning Subaru STI race car on display which garners a lot of attention as well. Subaru of Las Vegas is located at 6455 Roy Horn Way along the 215 Beltway between Rainbow and Jones Boulevards, and has about 500 new and used cars on its grounds at any given time. To facilitate the service needs of the growing population of Subaru cars and SUV’s in the valley, Subaru of Las Vegas has more than 40 service bays to serve the customers. The Parts and Accessories department features an array of products beyond what you would typically find at a dealership. “People who buy Subarus like to engage with the great outdoors, and so we have rooftop tents and all kinds of accessories to help facilitate all of the things you can do in a Subaru,” Hughes said. Hughes has served as general manager since 2007 and guided the dealership during the Great Recession which took its toll on the valley. The dealership was down to 17 employees at one time and is now back up to 135. It sells about 200 or more Subarus a month and currently has zero-percent financing for many new models to well-qualified buyers. “There’s no question that God has blessed me with this opportunity to represent a really great brand within the Findlay Automotive Group”,


SUBARU OF LAS VEGAS GIVING A SUBARU CROSSTREK TO SOL, THE LADY WHO CLEANS THE ENTIRE DEALERSHIP EVERY SINGLE DAY WITH NOTHING BUT A SMILE.

SUBARU OF LAS VEGAS HONORING A HOMETOWN HERO (SUBMIT YOUR NOMINATION AT WWW.SUBARUOFLASVEGAS.COM)

SUBARU OF LAS VEGAS MAKING A WISH COME TRUE FOR SEVEN YEAR OLD LUCAS.

Hughes said. “All-wheel drive vehicles in the desert were certainly not the norm. When I became the general manager, we were probably selling 25 new Subarus a month and those 25 people were probably the ones that wanted to take it up in the mountains or travel into areas with inclement weather. Since then, Subaru has continued to build and improve on their all-wheel drive system, safety reputation and reliability. They build a great product.” Consumer magazines and their ratings score Subaru high for resale value and longevity. Kelly Blue Book has named it the Most Trusted Brand for five years running. “There is such a great story of where Subaru has come from,” Hughes said. “One of the things that sets Subaru apart is that most manufacturers want their retailers to just sell a lot of cars and service their customers correctly. Subaru goes a step beyond that in that they want us to engage with our local communities—to give back. They built a platform to do that – it’s called the Subaru Love Promise, and the expression of those promises is how we engage with our community. We’re constantly looking for opportunities and building partnerships with great organizations like Make-A-Wish, Feeding America, Meals On Wheels, the National Park Foundation, ASPCA, and so many more. We’re just not selling cars. The whole focus and culture of our store and brand is to engage and make the world a better place to live for all of us. It’s why we are here and what we do.”

702.495.2100 » subaruoflasvegas.com


sanctuary reimagined LAS VEGAS RENOVATION EXPERT SHARES HOME IMPROVEMENT TRENDS

ARTICLE PATRANYA BHOOLSUWAN PHOTOGRAPHY GIAN SAPIENZA

22

Red Rock Lifestyle | March 2021


"I t 's about creating areas for quieter rel axation," Schrimpf continued. " New spaces for reflection and wellness. Obviously, wh at clients want varies from person t o person and ch anges c an be personalized, which makes every project uni que." IN THE PAST YEAR, MORE AMERICANS

homeowners are now deciding to invest in

ARE REDEFINING THE TERM “SANCTU-

their backyard amenities.

ARY.” It’s become a place many of us are now

“People aren’t going out as much now,

finding within the confines of our own homes.

they aren’t traveling or spending money on

“For many, before the pandemic, a house

things like fancy vacations. Instead, they

was mainly a place to eat, sleep, and occa-

are investing in their homes,” said Schrimpf.

sionally entertain. The quarantine changed

“A family cruise for 15 to 20 thousand dollars

that for a lot of people. They are now looking

is now being put into home improvements

at their personal space differently,” said Alan

and those upgrades are now becoming

Schrimpf, founder and owner of Southern

really important to overall well-being.”

Vegas Valley Contracting.

Schrimpf said his number one home

Schrimpf, with more than 30 years of

improvement request from clients last year

experience as a general contractor, said he

was for pools and spas, followed by outdoor

logically saw this perspective shift coming

kitchens (including gourmet outdoor kitch-

with more people finding themselves spend-

ens), entertainment spaces, and fire pits/

ing more time at home due to the pandemic.

tables. Multi panel sliding glass door requests

“Last year alone, we saw a 20 to 30 per-

ran a close third. The general trend was that

cent jump in business,” said Schrimpf. “And

people want to bring the nature and serenity of

it’s really because people aren’t leaving their

the outdoors inside their home and vice versa.

house very much. They finally had time to

“It’s about creating areas for quieter relax-

pause, look around, and say ‘hey maybe

ation,” Schrimpf continued. “New spaces

we need a change.’”

for reflection and wellness. Obviously, what

With most of his clients based in the

clients want varies from person to person

Summerlin and Red Rock area, Schrimpf

and changes can be personalized, which

said the calls have been coming in practi-

makes every project unique.”

cally non-stop for home improvements in 2020 and into 2021. His business, which

Creating an “escape” or a “sanctuary” has been a recent trend.

has been in the Vegas Valley for more

“I am not surprised that business took off in

than 2 decades, specializes in everything

2020,” said Schrimpf. “And it’s easy to see why

from customized and renovated kitchens,

more people are moving here from places like

bathrooms, and interiors to upgraded

California and New York and buying homes.

or design-build landscaping and swim-

They are getting a bang for their buck espe-

ming pools. And when it comes to pools

cially with the interest rates still low and the

and outdoor living spaces, he said many

‘work from home’ trend likely here to stay.” CONTINUED >

CityLifestyle.com/RedRock

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SANCTUARY REIMAGINED (CONTINUED) “From the start, I like to have an honest consult with our clients. I tell them to look at ‘home’ in several aspects: How long do you plan to stay here? Rather than renovating where you are, would you consider selling and buying new? If you do buy new and complete your customization after closing, you’ll have a wider variety of choices as compared to the limited few from the builder. This approach is an opportunity to get more customization for your money. I just simply ask what’s worth more to them,” said Schrimpf. “I think more people need to need to think of their home as an investment, a retirement tool. All that money you invested is capital gains money. It’s an asset you can enjoy now if you choose to and there are different scenarios which might work.” Having spent his career building everywhere from Hawaii to Florida, he said that experience helped him understand the needs and wants of a diverse group of clients. Ones who share his passion for the beautiful Las Vegas Valley. “Like so many of my clients, I just love this area. You can enjoy so much from here,” said Schrimpf. “We are lucky to live where we do and make this place our home. I love helping my clients with indoor-outdoor spaces and create their ideal vision of ‘home.’”

24

Red Rock Lifestyle | March 2021


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Red Rock Lifestyle | March 2021


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OPEN HOUSE Henry Cho in his gourmet kitchen

ARTICLE CRISTI JESSEE PHOTOGRAPHY MARCY JOHNSON

FROM MINNESOTA TO NEVADA; A FAMILY'S NEW HOME JOURNEY 28

Red Rock Lifestyle | March 2021

Chick-fil-A Franchise Owner Relocates To Find Community in Summerlin


“We rea l ly wa nted to feel a sense of com mu n it y,” Hen r y sa id. “ T h is was as i mpor ta nt to us as the house we chose to ma ke ou r home.”

THE LAS VEGAS REAL ESTATE MARKET IS HOTTER THAN

to have a game room upstairs for their girls. Henry really wanted a

EVER. Record low interest rates are driving sales with scarce

chef’s gourmet kitchen, as he loves to cook. It became clear early

resale inventory available for eager buyers. Many of those

on that the Cho’s were leaning toward buying new and I learned

buyers are migrating from other states, looking to take advan-

that their home in Minnesota had been new construction.

tage of Nevada’s lack of state income tax, sunny weather, and affordable cost of living.

Shortly after we first connected in the fall of 2018, we toured several new home communities in Henderson and Summerlin. The

For the Cho Family, who moved here from Minnesota in March

Cho’s traveled back to Minnesota and were close to making

of 2020, the dream included finding the perfect home and opening

a decision, however, backed off because the logistics didn’t

a new business. They owned Chick-fil-A franchises in Minnesota

work. They still had to sell their home in Minnesota. The timetable

and planned to open a store on South Las Vegas Boulevard. They

and down payment had to make sense.

wanted to live in a community where they could get to know their neighbors, and their two daughters could play safely outside.

Then I sent them the floorplan for a home in Reverence, by Pulte Homes in Summerlin. The home checked all their boxes

The Cho’s agreed that they needed at least five bedrooms and

and was within their price point. Not to mention, it was min-

wanted more than 2500 square feet. It was also important for them

utes from Downtown Summerlin, hiking at Red Rock, and a CONTINUED >

CityLifestyle.com/RedRock

29


OPEN HOUSE (CONTINUED)

Cho Family

“We rea l ly

enjoyed the pro -

cess of design i ng

ever y deta i l from scratch a nd ma ki ng it ou r ow n,” Jen n i fer sa id.

guard-gated community with a pool and community/fitness center. From that point on, everything seemed to fall into place. They

“In only a year’s time, we’ve met so many wonderful people in the Las Vegas community, including our neighbors in Reverence,” Henry said.

put down their deposit in July 2019, and construction began on

The Cho family’s new business created 130 new jobs in Las Vegas

their new home. Little did we know how the world would change

in 2020. Not only have they found their community, but they have

in the coming months.

also become an integral part of elevating it and making Las Vegas a

They began preparing for the move. Construction also began

better place for other families, as well.

on their new Chick-fil-A store on South Las Vegas Boulevard. By the time COVID-19 hit in spring of 2020, there was no turning

Contributing writer Cristi Jessee is a former broadcast news journal-

back. They closed on their home in March of 2020, and their new

ist. She is now a licensed REALTOR ™️ with Keller Williams Southern

store opened in July.

Nevada (NV RE Lic# 0185049)

30

Red Rock Lifestyle | March 2021


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31


MARCH

LIFESTYLE CALENDAR

1

Wear green and get ready to enjoy

to locate and identify missing chil-

a beautiful morning run with hun-

dren and trafficked victims as well

MONDAYS DARK TO SUPPORT COMMUNITY COUNSELING CENTER OF SOUTHERN NEVADA

dreds of runners. Start your race by

as assist in procuring legal repre-

listening to a Scottish bagpiper. It’s

sentation, safe housing, and rehabil-

an event the whole family will

itative therapy for victims of sexual

enjoy, with distances from 1 Mile

exploitation. savedinamerica.org

Live Stream

to Half Marathon. bbscrun.com/

Mondays Dark is a variety show

stpatricksdayrun

20

that raises $10,000 for a different local charity every other Monday. Supported

100%

by

volunteers,

Mondays Dark features an eclectic

14

PURPLESTRIDE LAS VEGAS Virtual

WALK4FRIENDSHIP LAS VEGAS

Honor

Virtual

pancreatic cancer at PanCAN’s

The Strip for 90 minutes of chat,

The Friendship Circle Las Vegas, a

PurpleStride. Get creative in how

entertainment and a lot of laughs.

nonprofit organization for individ-

you participate — walk, run, bike

mondaysdark.com

uals with special needs, will hold

or do another favorite activity and

its

Las

help PurpleStride reach its $10

5-7

Vegas community fundraiser to

million national fundraising goal

raise awareness and resources to

to support life-changing programs

SPRING NASCAR WEEKEND

create a more inclusive community

and services for pancreatic can-

that nurtures and welcomes peo-

cer patients and their families.

Las Vegas Motor Speedway

ple of all abilities. Walk your own

support.pancan.org

See all of your favorite drivers in fab-

route, in your neighborhood or local

ulous Las Vegas during the Spring

park, and post pictures and videos

NASCAR

while

cast of guests including musical acts and stars from Hollywood and

Weekend. The

event

weekend includes the Pennzoil 400

annual Walk4Friendship

tagging

Walk4Friendship.

walk4friendshiplv.com

presented by Jiffy Lube NASCAR Cup Series race on Sunday, March 7, the Alsco 300 NASCAR Xfinity Series race on March 6, and the Silver State 200 NASCAR Camping World Truck Series race on March 5. lvms.com

MAKE & TAKE COOKING CLASS

affected

by

31 NATIONAL GEOGRAPHIC LIVE: MYSTERIOUS SEAS Virtual

Get a glimpse into the ocean’s greatest depths—and the fascinating crea-

Sur La Table

tures that live there—with two lead-

Celebrate St. Patrick’s Day with an

ing marine biologists, David Gruber

6

Irish-inspired feast consisting of tra-

and Diva Amon. Through stories and

ditional soda bread with Irish cheddar

conversation, they’ll shine a light on

FAMILY FUN STORYTIME

cheese and glaze tender corned beef

this dark, cold, and mysterious world.

with a tangy-sweet sauce. You’ll get

This virtual event is presented by The

Summerlin Library

plenty of hands-on practice braising,

Smith Center. thesmithcenter.com

Children of all ages and their families

baking and pressure-cooking, and

are welcome to join for story time in

at the end of this class you'll go home

the library theater. Space is limited.

with a feast for four and reheating

First come, first served. lvccld.org

instructions. surlatable.com

13

18

LAS VEGAS ST. PATRICK'S DAY RUN

2ND ANNUAL #CHILDSAVEDNOTSOLD FUNDRAISING DINNER

Would you like to get in touch with

J.W. Marriott Las Vegas

Contact us at CityLifestyle.com/

renowned Las Vegas St. Patrick's

Help Saved In America raise funds

RedRock using the Get In Touch link

Day Run in historic Boulder City.

to gather intelligence and evidence

and let us know what you think.

Historic Railroad Trail, Boulder City, NV

Start your Saturday morning at the

32

17

everyone

Red Rock Lifestyle | March 2021

us? We would love to hear from you!


GET INSPIRED EAT + DRINK SHOP LOCAL City Lifestyle YOUR DIGITAL DESTINATION FOR LOCAL LIVING

CityLifestyle.com/RedRock

33


OUR TOWN

ARTICLE KRISTEN ROUTH-SILBERMAN | PHOTOGRAPHY ROY ALAMO

L A S V EG A S R E A LT Y R E P O R T Kristen Routh-Silberman

THE LAS VEGAS RESIDENTIAL REAL ESTATE MARKET IS RIDING A HOT STREAK OF RECORD PRICES AND RISING SALES DESPITE THE BLEAK ECONOMY. Housing prices hit record levels last year despite the pandemic’s devastating effect on the economy and this trend should follow in 2021. The housing supply is now at 1.0 months, well below what is considered necessary for a balanced real estate market. Typically, a market that favors sellers has less than six months of supply, while more than six months of supply indicates an excess of homes for sale that favors buyers. The housing demand is also increasing as people continue to flock to Las Vegas from high-

ACCORDING TO ZILLOW’S HOME PRICE FORECAST: + Las Vegas home values have gone up 5.8 percent over the past year and the latest forecast is that they will rise 7.4 percent in the next year.

er-priced areas, especially Southern California.

+ Henderson home values have gone up 6.1 percent over

According to Nevada Census data, it is projected

the past year and Zillow predicts they will rise 7.5 percent in

there will be a 1.51 percent increase in population

the next twelve months.

between 2020 and 2025, as well as a 1.46 percent

34

increase in median income in that same timeframe.

For sellers, it is a great time to sell. Motivated buyers are look-

The Las Vegas housing market that has been

ing for houses for sale, and you are not competing with as many

doing particularly well is the Luxury Home Market

property owners. Many sellers have chosen to back out amid this

(considered $750K+). The housing market in the

pandemic. As more and more buyers enter the market the prices

area continues to rise as new residents arrive

are going to increase due to tight supply.

daily and bring millions of dollars in equity from

For buyers, the mortgage rates are the lowest ever, so they

the sale of their homes in more expensive hous-

should take advantage of scooping up more expensive houses

ing markets. Las Vegas luxury homes are setting

by locking in lower monthly payments. Lower rates can help buy-

some records for the values of properties sold. As

ers stretch their budgets for higher-end deals that otherwise are

demand for housing in the valley climbs and avail-

taken away by seasoned investors in the bidding wars. Overall, it

able inventory becomes a premium, home values

is a win-win scenario for both sellers and buyers and a great time

surge and will continue to do so in 2021.

to enter the market.

Red Rock Lifestyle | March 2021


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