EDUCATION
W e b e g i n w i t h t h e s t o n e c h o s e n
f o r y o u , i t s c h a r a c t e r a n d l i g h t
g u i d i n g e v e r y d e t a i l o f a d e s i g n
c r e a t e d t o t e l l y o u r u n i q u e s t o r y .
D a v i d A d a m s F i n e J e w e l r y
D a v i d A d a m s F i n e J e w e l r y
1 0 0 W . C e n t e r S t . F a y e t t e v i l l e
Restoring and function to the eyes and face
By Emily Starr, MS, LPC | Aligned Living Counseling & Coaching
Some of the most meaningful healing doesn’t happen when life finally gets quiet It happens when you learn how to feel steady even when it doesn’t At Aligned Living Counseling & Coaching, we take a whole- person approach to mental health because lasting change requires more than insight alone The mind and body are not separate- and neither is healing When stress, anxiety, trauma, or burnout take hold, they don’t just live in your thoughts They show up in your sleep, your energy, your mood, your focus, your relationships, and the way your body holds tension That’s why we work with the nervous system, not just the narrative Our team supports clients through anxiety, depression, trauma, life transitions, grief, and prenatal and postpartum mental health with care that is grounded, relational, and valuesbased We’re here for people who want real change- not quick fixes, not surface-level coping, and not therapy that feels like a weekly recap of everything that’s gone wrong For some clients, that work begins in a traditional therapy setting For others, it begins in a way that feels more natural: outside Outdoor therapy is one of the ways we think outside the box to support deeper healing It allows the body to settle, the mind to slow down, and the nervous system to feel safe enough to do the work that actually lasts
Outdoor therapy isn’t about turning healing into a hike or forcing positivity through a pretty view It’s a therapeutic approach that supports the whole person- mind, body, and nervous system- in a setting that naturally invites regulation, presence, and perspective When we’re outside, the body often settles before the mind catches up Breathing deepens Tension softens The pace slows For many clients, that shift makes it easier to speak honestly, feel what’s been avoided, and reconnect with themselves in a way that feels steady rather than overwhelming Outdoor sessions can be especially helpful for people who feel stuck in their head, burned out, emotionally shut down, or “fine” on the outside while carrying a lot internally Being side-by-side can also make therapy feel more natural- less intense, less clinical, and easier to enter into Northwest Arkansas offers a rare backdrop for this work: trails, trees, open skies, and quiet places that create room to breathe again In that environment, clients can process anxiety, trauma, depression, grief, life transitions, and prenatal or postpartum mental health while also building practical tools they can carry into everyday life Because healing isn’t just insight It’s internal steadiness you can carry into real life If you ve been carrying more than you can name, support is available, and it can feel grounded, personal, and deeply human
New Members:
Current Members:
Dear Fayetteville,
When I think about investment, ideas that come to mind include: belief, timing, founda tion, stewardship and the decision to pour into something before you see the return.
Two years ago, we launched Fayetteville City Lifestyle with a simple mission: to Empower people to use their God given gifts. That mission has hopefully been experienced every time someone sets this magazine down, in that they might know Fayetteville one percent more. Since then, we’ve been blessed to tell 151 stories. Early on, there were questions such as: “Will they have enough to write about?” The answer has been a resounding yes. This city is rich with character, innovation, and gener osity and we know we are still just scratching the surface.
This magazine has invested in me as much as I’ve invested in it. The launch required faith. The stabilization required stamina, and every day has required trust in God's provision, clarity, and peace that would meet me where we stood. My faith has grown exponentially because of this journey, but I know the greatest investment we’ve made is in people.
From our editorial team to our business development side, this publication has always been a team effort. Over the past year, a tactful transition has been under way. Sydney Sullivan’s leadership has grown steadily and intentionally through an apprenticeship model: I do, you watch. I do, you help. You do, I help. You do, I watch . This April, I’m proud to share that Sydney is officially assuming the title of Publisher of Fayetteville City Lifestyle. It’s been earned. It’s thoughtful. And it’s a reflection of what happens when you invest deeply in someone aligned with the mission. I couldn't be more grateful and excited to allow Sydney to step into the daily operational role as Publisher in 2026, and my stewardship will continue as the Founder of Fayetteville City Lifestyle.
Sydney has some ambitious new ideas for the magazine and the most exciting part about this promotion is my unwavering confidence in where things will con tinue going from here. Together we are focused on stewardship and reinvestment in an asset that has given us so much.
Inside this issue, we showcase this same spirit of investment in a variety of fea tures and profiles, highly focused on impact happening in Fayetteville through people... This one is especially meaningful to our team! Thank you!
With gratitude,
April 2026
PUBLISHER
Sydney Sullivan | sydney.sullivan@citylifestyle.com
CO-PUBLISHER
Gavin Magee | gavin.magee@citylifestyle.com
SOCIAL MEDIA COORDINATOR
Kate Gryder | kategryder@outlook.com
CONTRIBUTING WRITERS
Hailey Smith, Sydney Sullivan, Meredith Pinkston, Will Newton, Miceala Morano, Gavin Magee
CONTRIBUTING PHOTOGRAPHERS
Meredith Mashburn, Emma Nelson
CEO Steven Schowengerdt
President Matthew Perry
COO David Stetler
CRO Jamie Pentz
CoS Janeane Thompson
AD DESIGNER Matthew Endersbe
LAYOUT DESIGNER Andi Foster
QUALITY CONTROL SPECIALIST Megan Cagle
During Autism Awareness Month, we celebrate the unique strengths and perspectives of children on the autism spectrum throughout our Northwest Arkansas community.
Through Occupational Therapy, we build independence in fine motor development, sensory regulation, and daily living skills such as dressing, feeding, and personal hygiene.
Through Physical Therapy, we strengthen balance, coordination, and confidence in movement — encouraging
active play, participation, and inclusion with peers at home, school, and in the community.
Through Speech Therapy, we help children communicate, connect, and be heard — through spoken language, social communication support, and the use of AAC (Augmentative and Alternative Communication) devices when needed.
We believe every child has incredible potential. Here at Cross Therapy Services we are committed to helping them grow in confidence, ability, and independence — one meaningful step at a time.
What does “feeling at home” in your body during MENOPAUSE mean?
F e e l i n g a t h o m e i n y o u r b o d y d u r i n g m e n o p a u s e
o f t e n s t a r t s w i t h f i n d i n g y o u r s e l f a g a i n Y o u m a y n o t
Ar e c o g n i z e t h e p e r s o n i n t h e m i r r o r p h y s i c a l l y , m e n t a l l y ,
o r e m o t i o n a l l y a n d t h o s e c h a n g e s c a n f e e l u n s e t t l i n g .
P e r h a p s y o u t r i e d t o i g n o r e t h e m , h o p i n g t h e y w o u l d
p a s s , o n l y t o f i n d y o u r s e l f u n s u r e o f h o w t o d e f i n e y o u r
n e w n o r m a l
M a n y w o m e n d r e a d m e n o p a u s e f o r g o o d r e a s o n W e
o f t e n t a l k a b o u t t h e p h y s i c a l s y m p t o m s h o t f l a s h e s ,
n i g h t s w e a t s , b r a i n f o g , s l e e p c h a n g e s , m o o d s w i n g s ,
j o i n t p a i n , v a g i n a l d r y n e s s , a n d d e c r e a s e d l i b i d o b u t
t h e e m o t i o n a l s h i f t s l i k e d e p r e s s i o n , a n x i e t y , o r s u d d e n
O C D c a n b e j u s t a s d i s r u p t i v e , i f n o t m o r e s o Y o u a r e n o t
e x p e c t e d t o s i m p l y a c c e p t t h e s e a s y o u r n e w n o r m a l .
F e e l i n g a t h o m e a g a i n m e a n s r e c l a i m i n g a s e n s e o f
c o n t r o l . T h a t m a y i n v o l v e h o r m o n e r e p l a c e m e n t t h e r a p y ,
n o n - h o r m o n a l m e d i c a t i o n s , l i f e s t y l e c h a n g e s , o r a
c o m b i n a t i o n .
T r u s t m e y o u a r e s t i l l i n t h e r e . M e n o p a u s e i s n ’ t t h e
e n d o f y o u r l i f e ; i t ’ s t h e b e g i n n i n g o f a n e w c h a p t e r W i t h
t i m e , e f f o r t , a n d g r a c e , y o u c a n d i s c o v e r a b e a u t i f u l ,
a c c e p t h e r f u l l y - D r L i n d s e y S e a l e
Q . A .
. Feeling at home in your body during pregnancy refers to establishing a comfortable emotional and physical connection with the changes happening in your body. It involves accepting that the physical changes - the weight gain, the sensation of fetal movement, the inability to see your ankles - are purposeful
What does “feeling at home” in your body during PUBERTY mean?
. Puberty is such a tricky time for all kids but especially for girls First of all, girls on average tend to start puberty between 1-2 years earlier than their male counterparts
Secondly, and maybe more importantly is the effect of social media on a girl whose mind and body are changing so rapidly. It’s almost impossible for a young girl to not only compare herself to her social group but also to the mostly unrealistic images she sees on social media.
I think feeling comfortable during this time requires constant reminders of the normalcy of change from parents or a trusted mentor This includes purposeful education, encouragement and unconditional love
p o s s i b l y s p i c i e r v e r s i o n o f y o u r s e l f a n d l e a r n t o l o v e a n d
What does “feeling at home” in your body during PREGNANCY mean?
Girls need education to understand that the changes occurring in their mind and bodies are purposeful and were designed to happen And importantly that they were designed to be unique from every other girl - Dr Robert Hix
Q .
A .
Mentally, it includes building confidence and trusting that your body knows how to support a pregnancy The suggestions, intended to help you enjoy your pregnancy, are not a standard to meet, but rather gentle reassurance -Dr. Emily Hinton
What does “feeling at home” in your body during POSTPARTUM mean?
o g n i z e
y o u r s e l f a n d a c c e p t t h e s e c h a n g e s a s n o r m a l
I l i k e t o r e m i n d m o m s t h a t i t ’ s i m p o r t a n t t o
t a k e t i m e t o d o l i t t l e t h i n g s e a c h d a y f o r
y o u r s e l f ; t a k e a w a l k , d o y o u r s k i n c a r e r o u t i n e ,
l i s t e n t o a p o d c a s t w h i l e y o u t a k e a g i r l s h o w e r
R e m i n d y o u r s e l f t h a t w h i l e s o m a n y t h i n g s a r e
c h a n g i n g , t h e r e a r e s o m a n y t h i n g s t h a t a r e
s t i l l f a m i l i a r a n d m a k e y o u f e e l a t h o m e . ” Y o u
g r e w a l i t t l e h u m a n T h a t t a k e s h a r d w o r k a n d
s h o u l d b e c e l e b r a t e d
- D r M e r e d i t h M c K i n n e y
Premier Dermatology | Aesthetics & Wellness is proud to open our newest location at the Walmart Campus on March 2nd. Welcoming both Walmart associates and the community, this beautiful new space is designed to elevate your experience in skin health, aesthetics, and whole-body wellness.
Join us as we celebrate our Grand Opening on March 5th and discover a new era of personalized wellness.
Thrive Wellness Center in Fayetteville invites the community to Rhyme and Rhythm of Healthy Living on Tuesday, April 7, from 6–6:30 PM. This free, in‑person session explores how daily movement, rhythm, and simple wellness practices can improve overall health and vitality. Attendees will learn techniques to support natural body movement, energy, and balance in everyday life. Perfect for anyone looking to feel better, move more freely, and embrace a holis tic approach to wellness.
Creativille 2026 at Fayetteville’s Community Creative Center, April 16–19, is a four day hands retreat. Explore mixed media, print making, polymer clay, and sunprint workshops while connecting with local artists. Open to teens and adults of all skill levels, sessions run throughout the day. Registration is recommended—spaces are limited!
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Make spring cleaning easier with Clothes Line 479, Fayetteville’s full‑ser vice laundry pick‑up and delivery service. Simply schedule a pickup through their app, leave your laundry bag out, and enjoy fresh, clean, folded clothes delivered back to your door — perfect timing for tackling seasonal closet refreshes. With wash‑and‑fold, comforter care, and convenient recur ring pickups, it’s a simple way to check a big chore off your spring to‑do list.
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with a
Saturday, April 25, 2026
5:00 - 10:00 PM | Heroncrest, Elm Springs
Amanda Jenkins, Corporate Chair Walmar t Health & Wellness
Dr. Rachel Kilpatrick Honoree Washington Regional Medical
Ashlee Pratt Gala Chair, Dexcom
The Tharnish Family Fund A Cure Chairs
ArcBest & Bristol Myers Squibb
.
,
W o r n
c o m p a a c k
m e a n s t h e
j o b d o e a m
t h a t p r o t e c t s y o u r i n v e s t m e n t e v e r y
s t e p o f t h e w a y .
F r o m t h o u g h t f u l , i n t e n t i o n a l d e s i g n
t o u n c o m p r o m i s i n g q u a l i t y
c r a f t s m a n s h i p , e v e r y d e t a i l i s
h a n d l e d w i t h c a r e
G u i d e d b y i n t e g r i t y , t r a n s p a r e n c y ,
a n d a c o m m i t m e n t t o d o i n g w h a t ’ s
r i g h t , y o u c a n m o v e f o r w a r d w i t h
c o n f i d e n c e k n o w i n g y o u r h o m e
a n d y o u r i n v e s t m e n t i s i n t r u s t e d h a n d s
- A d a m R e y n o l d s , O w n e r
After three incredible years in our Fayetteville lo cation, Salon Fifty-Four is relocating to Rogers, Arkansas. As we begin this exciting new chapter, some of our stylists wil l be moving with us to our new Rogers space, while others will be transitioning into new locations. To ensure a smoot h and seamless experience, we’ve outlined where eac h of our talented stylists will be so you can continue receiving the exceptional care and service you know and trust.
OLIVIA YEAGER
OWNER, SALON FIFTY-FOUR
1800 S 52 ST #101 ND ROGERS, AR 72758
@OLIVIABLAIRYEAGER SALONFIFTYFOUR.CO
MICKEE JEAN CLARK
STYLIST, SALON FIFTY-FOUR
1800 S 52 ST #101 ND ROGERS, AR 72758
@HAIRBYMICKEEJEAN SALONFIFTYFOUR.CO
KYLER RICHARD
STYLIST, SALON FIFTY-FOUR
1800 S 52 ST #101 ND ROGERS, AR 72758
@HAIRBYKYLERRICHARD SALONFIFTYFOUR.CO
KRISTIN COLLINS
ESTHETICIAN, SALON FIFTY-FOUR
1800 S 52 ST #101 ND ROGERS, AR 72758
@KRISTINHBEAUTY SALONFIFTYFOUR.CO
SAMMIE LYNN
OWNER, OPAL & IVY 577 MILLSAP RD #8 FAYETTEVILLE, AR 72703 @SAMMIELYNNPRO OPALANDIVYTHESALON.COM
72703 @KATIEAWTREY.HAIR OPALANDIVYTHESALON.COM
STYLIST, OPAL & IVY 577 MILLSAP RD #8 FAYETTEVILLE, AR 72703 @_HAIRBYTAYLORNICOLE_ OPALANDIVYTHESALON.COM
KAMRYN MILLER
STYLIST, SALON ELLEN
106 INDUSTRIAL PARK RD. A HARRISON, AR 72601
@KAMRYNMILLERRRR 870-741-3002
We are deeply grateful for the memories, growth, an d community built over the past three years in Faye tteville, and we couldn’t be more excited for what’s ahead. Thank you for being part of the Salon Fifty-Four journey
THE ANTHONY TIMBERLANDS CENTER FOR DESIGN AND MATERIALS INNOVATION AT THE UNIVERSITY OF ARKANSAS IS A MASS-TIMBER EDUCATIONAL FACILITY WITH AN AWARDWINNING DESIGN.
ARTICLE BY WILL NEWTON PHOTOGRAPHY BY EMMA NELSON
In August 2025, the University of Arkansas’ Fay Jones School of Architecture and Design opened the doors to its latest educational building – a facility with a fitting name given its material character and namesake. The Anthony Timberlands Center for Design and Materials Innovation, which earned its name from the owner of Arkansas based timber company, Anthony Timberlands, Inc., is almost entirely built out of … mass timber. Rooted on Martin Luther King, Jr. Boulevard, the 44,000 square foot edu cational building was constructed using various types of wood, including southern yellow pine, black locust, cherry, white oak, bodark and spruce pine fir.
“The idea is to have this storybook of timber, as the architects call it, and you can walk around the building with students and visitors and go, ‘You ever wonder what cherry looks like? ’... We’re trying to indicate that wood is naturally everywhere, and it can be used, and it should be used to its natural advantage wherever you position it,” said Peter MacKeith, Dean of the Fay Jones School of Architecture and Design.
“THIS BUILDING IS AN INDICATION THAT DESIGN EXCELLENCE CAN OCCUR IN ARKANSAS AND AT THIS UNIVERSITY...”
The four story, mass timber constructed center was added to the university in response to the School of Architecture’s increasing number of admissions and their growing ambition for innovative, hands on educational experiences. MacKeith saw an addition of a new education building as an opportunity to not only meet student needs through new classrooms and workshops, but to give students a firsthand look at construc tion with sustainable materials, and to bring attention to the natural resources that Arkansas has to offer.
“This building is an indication that design excellence can occur in Arkansas and at this university, and that the school can be an active actor in promoting design excellence, not only through the quality of our students, but through the work that we do, the buildings that we have, and, of course, we can source this as much as possible out of the state of Arkansas,” MacKeith said.
The center was built using approximately 80% mass timber, with wood sourced primarily out of Arkansas forests (with a few European exceptions). The facility offers a space for mass and tim ber research as well as a home for the university’s new integrated
wood design graduate degree program. At the base of the building is a grand scale fabrication lab that offers architecture and design students a space to take their projects to the next level.
The design for the facility was acquired through an interna tional competition held by the school and university. Sixty nine architecture firms from around the world – an “incredibly high number” of submissions for the university, said MacKeith – pitched mass timber focused design plans for the center. The finalists each received a stipend to further develop their design concepts and to build a model to be judged by the university. The university chose Grafton Architects of Dublin, Ireland, the recipients of the 2020 Pritzker Architecture Prize; modus studio of Fayetteville; and Ground Control of Doylestown, Pennsylvania to bring the building to life.
Jason H. Wright, principal at modus studio, said the oppor tunity to work on the center was one that couldn’t be ignored.
“We’ve completed a few projects using mass timber, so that definitely piqued our interest, but this project was for the University of Arkansas, which was another bonus. To add to
that, it was specifically for the Fay Jones School of Architecture and Design, from which myself and my two partners graduated, so there was that emotional connection to the project, as well,” Wright said.
Working alongside Grafton Architects, the modus studio team “acted like a cultural bridge” for the Ireland based firm, aiding them in the process of designing buildings in the United States, as well as serving as “consul tants” to ensure the design was up to code.
“From a design perspective, it was very rewarding to be able to share the table with them and to manipulate the original concept in a way that made it very specific to Northwest Arkansas,” Wright said.
Although students did not aid in the con struction of the center directly, they still had a say in the development of the building, accord ing to MacKeith. They received several first hand workshop opportunities to learn how the architects approached the building’s design and construction. Students also designed almost all of the wooden furniture in the cen ter’s design studios and public spaces.
The cross collaborative efforts to ensure the facility was top of the line did not go unno ticed. The Anthony Timberlands Center has already received several prestigious awards for its design. Additionally, the public’s positive perception of the project brings in regular tours of the innovative educational facility.
Now that the facility is fully operational and open to students, MacKeith said he views the Anthony Timberlands Center as a significant accomplishment for the school and univer sity and for his tenure as Dean. Though he is stepping down from the leadership role this summer, he’s not leaving the Fay Jones School of Architecture and Design anytime soon. MacKeith will be honing his focus to continue developing the facility.
“I can say that the school is in a very good position, and it’s healthy for there to be a change of leadership,” MacKeith said. “Going forward, I’m going to be at the Anthony Timberlands Center much more than anywhere else and much more focused on the future of this facility and the research and innovation coming out of it.”
I
A S H L E Y E. I N G R A M , D . M . D .
A
S S O C I A T E D E N T I S T
new doctor
D r . A s h l e y I n g r a m w a s b o r n
a n d r a i s e d i n L i t t l e R o c k ,
A r k a n s a s , a n d h a s a l w a y s
h a d a p a s s i o n f o r l e a r n i n g ,
c o n n e c t i o n , a n d h e l p i n g
o t h e r s S h e e a r n e d h e r
B a c h e l o r o f A r t s i n S p a n i s h
w i t h a m i n o r i n B i o l o g y f r o m
t h e U n i v e r s i t y o f A r k a n s a s
i n 2 0 2 1 , w h e r e s h e e n j o y e d
c o m b i n i n g h e r l o v e o f
s c i e n c e w i t h l a n g u a g e a n d
c u l t u r e S h e w e n t o n t o
e a r n h e r D o c t o r o f D e n t a l
M e d i c i n e f r o m A T S t i l l
U n i v e r s i t y – M i s s o u r i S c h o o l
o f D e n t i s t r y a n d O r a l
H e a l t h , g r a d u a t i n g i n 2 0 2 5
D r I n g r a m i s d e d i c a t e d t o
p r o v i d i n g c o m p a s s i o n a t e ,
p e r s o n a l i z e d c a r e f o r
p a t i e n t s o f a l l a g e s S h e
b e l i e v e s i n b u i l d i n g s t r o n g
r e l a t i o n s h i p s a n d c r e a t i n g a
w e l c o m i n g e n v i r o n m e n t
w h e r e e v e r y o n e f e e l s
c o m f o r t a b l e a n d u n d e r s t o o d
H e r g o a l i s a l w a y s t o d e l i v e r
h i g h - q u a l i t y , e t h i c a l c a r e
t h a t p r o m o t e s l o n g - t e r m o r a l
h e a l t h a n d c o n f i d e n c e i n h e r
p a t i e n t s ’ s m i l e s
O u t s i d e t h e o f f i c e , D r
I n g r a m e n j o y s r e a d i n g ,
t r a v e l i n g , b a k i n g s o u r d o u g h
b r e a d , a n d c h e e r i n g o n t h e
R a z o r b a c k s S h e l o v e s
s p e n d i n g t i m e o u t d o o r s , e s p e c i a l l y o n t h e w a t e r , a n d
t r e a s u r e s t i m e w i t h h e r
f a m i l y , f r i e n d s , a n d h e r
G o l d e n R e t r i e v e r , I v y
C o m m i t t e d t o l i f e l o n g
l e a r n i n g , s h e c o n t i n u e s t o
e x p a n d h e r s k i l l s t h r o u g h
c o n t i n u i n g e d u c a t i o n a n d
t h e i n t e g r a t i o n o f n e w
t e c h n i q u e s a n d t e c h n o l o g y
NWA FOUNDERS IS A PODCAST DEDICATED TO ENRICHING THE COMMUNITY WITH STORIES FROM LOCAL BUSINESS FOUNDERS.
ARTICLE BY WILL NEWTON PHOTOGRAPHY BY MEREDITH MASHBURN
All it takes to change the trajectory of your career is an idea and the willingness to take a risk – and the escalating success of Northwest Arkansas is more than enough proof. Each year, more and more small businesses place their roots in the region, seasoned businesses document another successful year and the Fortune 500 compa nies that call Northwest Arkansas home con tinue to reap the benefits they sewed several decades ago. These successful business ven tures, no matter the scale of the establish ment, all have one thing in common: a story to share. No success story comes without
“We want to build a place where people could learn and find value from people who actually live where they live.”
times of struggle or hardships, but it’s these particular moments that become learning experiences, not only for the business, but for entrepreneurs in all stages of life. Two lifelong Northwest Arkansas natives recog nized this phenomena and decided to take their own leap of faith within their careers to give these business founders a platform to share these stories.
NWA Founders, a Fayetteville based pod cast, was founded by Cameron Clark, owner of CJC Development, and Nick Beyer, owner of Neat Commercial Cleaning, after decades of watching their hometowns in the region
evolve into the booming business commu nity its inhabitants know today.
“I grew up in Springdale, and Cameron grew up in Fayetteville, and we watched this place change a lot. We repeatedly talked about how amazing these businesses are that are here and how many amazing founders we have here in Northwest Arkansas, and so that was really the inspiration of what we wanted our podcast to do. We want to build a place where people could learn and find value from people who actually live where they live,” Beyer said.
The duo launched the podcast with the goal of providing the community with
intimate testimonies of how businesses in the area were started, how they navigated roadblocks and their strategies to keep momentum going.
The podcast’s first episode aired in late 2024 and continues to release episodes bimonthly. Since its genesis, the pod cast has welcomed reputable business leaders within the region such as Andrea Allen of Onyx Coffee Lab, Mark Zweig of The Zweig Group and Todd Simmons of Simmons Foods. Clark and Beyer typi cally recruit leaders of well established local businesses, as the duo feels these
“We have so many healthy businesses this year because we have founders who truly care about the community and their customers.”
business founders have witnessed differ ent seasons within the business’ lifespan, from navigating loans, to hiring their first employees, to their first time scaling up their business.
“Our goal is that, when listeners are lis tening to these different stories, they can identify with certain aspects, especially if they’re an aspirational business owner or if they’re already in the middle of the storm. We hope they hear it and understand that they’re not the first to go through some thing like that,” Clark said.
Clark and Beyer collaborate with Daniel Matthews of Rockwell Productions for audio and visual support. Since hosting NWA Founders is a side project outside of their full time career ventures, the pod cast does not have a studio headquarters. Instead, the co hosts travel to and set up shop within the companies that their guests have founded. This not only pro vides convenience and comfortability for their guests, but also grants viewers of the podcast a chance to see what the founders’ world looks like, Clark said.
With their podcast’s goal to provide local listeners, which reaches up to 3,000 a month across listening platforms, with
foresight into different facets of founding a business, it was inevitable for the co hosts to learn some tips along the way. Beyer and Clark recognized that they regularly have guests discuss their commitment to giving back to Northwest Arkansas, and both aspire to mimic this philosophy in their own business ventures.
“We have so many healthy businesses here because we have founders who truly care about the community and their customers, and every founder that we’ve interviewed has cared more about their customer experience and happiness than they do about the success of their busi ness,” Beyer said.
Clark and Beyer have no interest in slow ing down the trajectory of their podcast anytime soon. As its reputation grows in popularity and founders make their way onto the show, the co hosts are secure in the fact that NWA Founders will continue its mission of being locally based.
“We’re not trying to be this big national podcast or anything – we just want to pro vide a way to encourage the businesses here in our community,” Clark said.
NWA Founders can be found on all streaming platforms.
ARTICLE BY HAILEY
THE UNIVERSITY OF ARKANSAS BLENDS LIMESTONE CAMPUS CHARM WITH DOWNTOWN BRICK, GUIDING STUDENTS FROM COLLEGE LIFE TOWARD CAREERS AND LASTING PROSPERITY.
University
As a land grant institution in the state of Arkansas, the University of Arkansas' mission extends beyond classrooms and county borders. This mission has been carried forward for decades through dedica tion to strategic investment and opportunity across the Natural State. The university's mission has always included serving Arkansas through research and discovery; and they have been able to achieve this through hiring faculty who conduct applied research to solve everyday challenges facing the state.
Since its founding in 1871, the university has upheld a promise to make higher education acces sible to all communities and demographics. With Arkansas ranking among states with higher levels of economic need, one long term focus initiative is the Land of Opportunity Scholarship for Arkansans. This program aims to cover and invest supplement resources for students in need, so they do not have to work full time while pursuing their degrees. The goal reflects a commitment all institutions should strive for, especially in supporting students from lower socioeconomic backgrounds.
One of the most influential leaders in Fayetteville is the Chancellor of the University of Arkansas, Charles Robinson . Since being named chancellor in 2022, he has significantly shaped the university’s long term direction and definition of re investment.
“When I came here from Texas in 1999, I didn't know much about the university. I knew it had pres tige, and as a historian, I would be able to gain ten ure. But I quickly learned that everyone knows the Razorback brand and that it represents the state as a whole. There is a shared belief that there is no place like the University of Arkansas,” Robinson says.
In 1999, admissions tallied approximately 15,000 students. Today, enrollment has grown to nearly 35,000. It is no secret to Robinson why so many stu dents from Texas choose to attend the university and to remain in Arkansas after graduation. Arkansas does not offer targeted scholarships to students from Texas or Missouri; instead, discounts are based on GPA. “Every one of them pays more than any Arkansan and still chooses to come here,” Robinson notes. Driving down College Avenue or Martin Luther King Jr. Boulevard, Texas license plates are a common sight to see in the traffic flow. Additionally, 23% of out of state students remain in Arkansas after grad uation, a strong indicator of the state’s growth and opportunity for young professionals.
A defining goal of the university’s long range strategy is to cultivate and retain homegrown talent. By increasing access for first generation
“WE EXPECT THIS FALL’S FRESHMAN CLASS TO BE EITHER THE LARGEST OR SECOND-LARGEST IN UNIVERSITY HISTORY, WITH AROUND 7,100 STUDENTS. WE’VE BEEN MORE SUCCESSFUL IN ATTRACTING ARKANSAS STUDENTS AND WILL CONTINUE RAISING OUR STANDARDS FOR OUT-OF-STATE ADMISSIONS.”
students and expanding partnerships with high schools and com munity colleges, the university is working to ensure higher edu cation feels attainable, and transformative for more Arkansans. Internships with Arkansas based companies, hands on research opportunities, and entrepreneurship programs connect students to in state industries before graduation and reinvests into the local ecosystem. While supporting students who aspire beyond state borders, the university also provides global opportunities such as study abroad and international coursework, offering exposure to the world beyond Fayetteville.
The result is a cycle of investment and reinvestments: students gain opportunity, employers gain skilled workers, and communi ties gain leaders committed to staying and serving.
Long term pillars such as statewide partnerships, workforce development strategies, and research funding are shaping a prom ising future for the institution. Through colleges spanning engi neering, agriculture, and the arts, the university aligns its teaching and research with Arkansas’s evolving economic needs. Research expenditures have reached record levels, with faculty and students working on solutions that serve local industries while positioning the state for national and global competitiveness.
A recent addition to campus, the National Multi User Silicon Carbide Research and Fabrication Facility, supports advanced power electronics research for energy, transportation, and data centers. It is the only facility of its kind in the United States and has drawn national attention. The long term goal is to attract federal investment in domestic chip production, supported by more than two decades of interdisciplinary research across engineering and physics. Biomedical research is another growing focus, with new faculty hires strengthening the university’s research portfolio.
Long term investment is not measured by dollars alone. It is about building infrastructure that compounds over time: new facilities, interdisciplinary institutes, and expanded scholarship programs that strengthen Arkansas’s talent pipeline for generations.
Whether pursuing degrees in nursing, engineering, or the arts, University of Arkansas graduates contribute meaningfully to the state’s future. In an era when institutions are often judged by rankings or headlines, the university’s deeper legacy is found in stronger communities, expanded opportunity, and leaders shaped by a campus that views investment not as a transaction, but as a lasting commitment.
Mojitos invites you to explore their exciting menu created from a collection of recipes featuring founder, John Montes' Mexican and American roots. You will taste it in their food that is freshly prepared every single day with many local ingredients. They offer specialties that reflect the culinary diversity of Mexico with a local flair.
THE URBAN LAND INSTITUTE BRINGS PEOPLE TOGETHER TO BUILD BETTER.
ARTICLE BY MICEALA MORANO PHOTOGRAPHY BY EMMA NELSON
For the Urban Land Institute, real estate development in Fayetteville goes beyond mapping out building dimensions and creating floor plans. It’s about intentionally creating spaces for community, movement and wellness. It’s also about building the minds of people who will continue to create authen tic connections through smart real estate development.
Inside the Anthony Timberlands Center in south Fayetteville, a group of University of Arkansas students from across disciplines worked to build a city with welcoming spaces and a vibrant culture.
Every detail, from transportation to amenities, was essential to thoughtful placemaking. Their work centered on people and on how to take their needs into account when redeveloping urban and suburban spaces.
These students redeveloped the area around a strip mall in Austin, Texas, ulti mately submitting their master plan to the Urban Land Institute’s Hines Student Competition. It included affordable housing, new businesses, a central park area, and well connected streets, amenities experts say Fayetteville also needs.
Ken McCown is the chair of the landscape architecture department at the Fay Jones School of Architecture at the University of Arkansas. He said the collaboration between the university and ULI has been in the works for a cou ple of years. Students from across campus took a seminar taught by McCown and other development experts on how to prepare for the Hines competi tion. These students also took important career lessons from experts across architecture, landscape architecture, and real estate development.
Jessica Hester is the CEO of Verdant Studio and the mission advancement chair at the Urban Land Institute. Hester participated in the Hines Competition when she was a student and now men tors students from the University of Arkansas. For her, guiding these students through this competition helps create the next generation of thought leaders to push Fayetteville forward. “We are trying to create the future leaders of ULI and future participants in civic engagement, and that’s what this course does,” Hester said. “Everyone who participates, whether they end up in landscape architecture, architecture, or real estate, is going to be a better citizen, supporting development happening in our region and beyond.”
McCown said the collaboration helps prepare students for the real world and creates better communities by bringing many perspectives to
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the table. “Their discipline is one of many that contribute to the built environment,” McCown said. “One metaphor I like to make is that it’s like students learning how to play guitar, play drums, but they’re not in a band yet. You need to be in a band to make music, and urban design is like making music, right? You have to have all of the instruments working together to make beautiful harmony in beautiful places.”
Hester said bringing these students together also brings a wealth of new perspectives on how to build a city that serves everyone. “There is not a project that gets built in real life that isn’t impacted by disciplines from all across the region, by people from all walks of life,” Hester said. “Everybody has an opinion on development and you need lots of people on your team to make that development come to fruition.”
Ken McCown is the chair of the landscape architecture depart ment at the Fay Jones School of Architecture at the University of Arkansas. In his work and his teaching, he focuses on sustainable urban design. He said the collaboration between the university and ULI has been in the works for a couple of years. Ultimately, five students from across campus ended up taking a class taught by Hester and McCown on how to prepare for the Hines competition.
Years before these students stepped into the classroom, Jeremy Hudson had a vision for Fayetteville’s growth. “Smart growth is just being a good steward of the resources we have,” Hudson said. “It’s realizing that we certainly want to grow. We certainly need to grow, but we want to grow in a way that preserves not just natural resources in the sense of water and land, but also cultural resources.” His proj ect, the Eco Modern Flats apartments on Hill Ave., was a finalist for the Urban Land Institute’s Global Award of Excellence. From there, he connected with Urban Land Institute leaders, who shared his goal
Ken McCown Chair of Landscape Architecture at the Fay Jones School of Architecture, University of Arkansas, leading sustainable urban design education.
of creating healthier built communities, and he was able to create a satellite council and a place where local architecture and real estate experts could gather and share ideas.
ULI’s work on creating a better Fayetteville has had a growing impact. ULI’s leaders have played a major role in the planned redevelopment of the 71B corridor, which has already begun its first phase on College Avenue. The project promises to improve the health of people who live and work in the area by utilizing mixed use development, combining affordable, sustainable housing with new businesses and healthy community spaces.This type of development expands transportation options beyond cars and empowers people to take wellness into their own hands by offering more opportunities for intentional movement. This, in turn, has led to building communities where people can con nect and truly know each other.
Hudson said the work ULI does is important because it focuses on helping people and crafting communities. “You’re going to be happier, going to be healthier [too],” Hudson said. “If you live in a place that has trails or a place where you can walk to not just your immediate neighbors but your surrounding community, you’re not only going to live longer. You’ll hopefully live in Northwest Arkansas longer because these are the ties that keep people in a place.”
From our playground waiting room to our friendly staff, we make sure that every kid from every background feels loved and welcomed We offer pediatric preventative & restorative services as well as orthodontics for children, teens, and adults
Our mission is to provide exceptional pediatric dental and orthodontic care in a gentle and fun environment where kids feel safe and parents can relax.By building a foundation of trust, we strive to ensure that each child has the most positive experience possible.
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Building a Legacy
ARTICLE BY MEREDITH PINKSTON | PHOTOGRAPHY BY EMMA NELSON
Estate planning often lands in the category of things to do someday, a task to be handled after the kids are raised, or the business has grown, or life slows down.
But according to the team at Legacy Law Firm, waiting is one of the biggest mistakes families make.
Laura Sossamon, founder, explains, “Create a plan based on your life as it looks today because you can always change and amend it later.” At its core, proac tive estate planning isn’t about preparing for death; it is about protecting the people you love and preserv ing the unity of your family long term. The first step of estate planning at Legacy Law Firm is listening. The first consultation isn’t about signing documents; it is about understanding the full picture: assets, debts, business interests, retirement goals, and family dynamics. Asking questions like, “Do you have minor children? A blended family? A child with special needs? Is there a business that would need leadership if something happened?” “There’s no one size fits all plan,” Laura Sossamon explains. “Every family is unique, and their estate plan should reflect that.”
From there, clients typically consider three pri mary planning tools: a last will and testament, a revo cable living trust, or, in certain situations, an irrevo cable trust. Each option serves a different purpose, depending on the family’s goals and complexity. To make trusts easier to understand, the firm uses a simple analogy. “Think of a trust like a box,” she says. “When you sign the trust document, you’ve created the box. But you have to put your assets inside it. Whatever is inside that box avoids probate.” Funding the trust is an important step that is often over looked; without it, even a carefully drafted trust may not accomplish its true purpose. The “box” analogy reflects the firm’s broader commitment to client edu cation. The firm encourages its clients to understand not only what they are signing, but also how it works and why it matters.
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Laura Sossamon lays out her firm’s recommendations for estate planning.
• Do create a plan based on your current circum stances. Life can change, but revocable trusts and wills can be amended as needed.
• Do review your estate plan regularly. Major life events like marriages, divorces, births, deaths, or significant financial changes are cause for an update.
• Do name guardians for minor children. For parents, this is one of the most critical decisions they can make. Without clear instructions, the state will decide.
• Do thoughtfully structure inheritances for young beneficiaries. Leaving a large sum to an 18 year old rarely produces the desired outcome. Staggered distributions tied to age or milestones can protect and guide the next generation.
• Do communicate your intentions. Clear conversa tions with family members can prevent confusion, jealousy, and misunderstandings later.
There are also many misconceptions or “don’ts” in estate planning that can create unnecessary stress ors. Many people assume that having a will means their estate will avoid probate, but it doesn’t. The purpose of a will is to dictate how assets are distributed, but it still requires a court supervised process that can take several months and become part of the public record, losing your sense of privacy. Another misconception is that a surviving spouse will automatically inherit everything. But, without a clear plan established, under state law, assets may be divided between a spouse and children, which can create complications, particularly in blended families. “Upon property ownership, estate planning starts to become import ant,” Laura said, “but upon marriage and children or business ownership, it becomes absolutely critical.”
Finally, dying without any plan, known as dying intestate, leaves asset distribution entirely up to state statutes. This can produce results that do not reflect a family’s actual wishes. While estate planning primar ily focuses on financial assets and documentation, its deeper purpose is relational. Creating an intentional plan is not only a stress reliever for the client but also protects minor children and vulnerable beneficiaries. It ensures business continuity. It preserves privacy and avoids probate. And most importantly, it allevi ates the risk of conflict during an already emotional time. Probate alone can take up to seven months or longer, and during this time, assets may be inacces sible. A properly funded and established trust can significantly smooth out a very challenging process.
“Our core values of humility, truth, courage, and love are the lens that we’re looking through in everything that we do,” Laura Sossamon said. “And our vision is to transform the practice of law by creating a culture where passion for truth and justice flows from love.
For business owners, proactive planning is critical. Without a succession plan, operations can stall over night, affecting employees, clients, and contracts. “Putting a plan in place is an act of love,” Sossamon says. “You’re removing confusion. You’re providing peace of mind. You’re protecting the people who depend on you.”
Founded six and a half years ago, Legacy Law Firm has grown with a clear mission in mind. Its core values, humility, truth, courage, and love, guide client inter actions and internal culture. Laura Sossamon starts weekly team meetings, including affirmations, rein forcing unity and shared purpose among attorneys and staff. The firm’s vision is to transform the practice of law by creating a culture where passion for truth and justice flows from love. That philosophy carries into all the work the team does and every estate plan drafted. Because the firm believes legacy is not just about transferring wealth. It’s about preserving unity, protecting children, and ensuring that what you’ve built continues to bless the next generation.
Proactive estate planning may not feel urgent, but it is extremely important, and at Legacy Law Firm, the goal is to help families move forward with clarity and confidence long before crisis strikes.
And in doing so, help build a legacy that lasts.
ARTICLE BY GAVIN MAGEE
Founded by investing pioneer Mary Ann Greenwood, this is Fayetteville’s longest standing independent wealth management firm. Greenwood has been a trailblazer, building a fee only fiduciary practice decades before the industry embraced that model, insisting advisors invest alongside cli ents, and mentoring generations of young professionals. Now managing over $2 billion in assets under CEO Brock Gearhart, the firm has evolved into a multi family office. With more female advisors than male and deep philanthropic ties to Northwest Arkansas, Greenwood Gearhart’s legacy is inseparable from Fayetteville’s identity.
Named for the year Fayetteville was founded, 1828 Capital was launched by Arkansas natives Edward Prewitt, Max Mahler, and Mark Gilbert after departing Wells Fargo Advisors. The team brought over $1.6 billion in client assets and decades of combined NWA experi ence. All three founders have deep Fayetteville roots, Prewitt and Mahler were born and raised here and are University of Arkansas graduates. Their move to an independent firm signals a broader trend of top tier advisors planting flags locally and keeping wealth management decisions homegrown.
Co founded by University of Arkansas graduate and attorney Chadd Mason, Cabana grew from a Fayetteville startup into a national firm after Mason’s family lost an inheritance during the early 2000s recession and he vowed to build better risk management tools. The result was CARA, a proprietary algorithm that dynamically reallo cates assets based on economic cycles. Named the fastest growing company in Arkansas by Inc. Magazine in 2019, Cabana surpassed $1 billion in AUM by 2020, proving that innovative financial technology could be built in Fayetteville, not just Silicon Valley.
1. PRZ CPAs & Advisors (1991)
A full service Fayetteville CPA firm serving Northwest Arkansas for over three decades. PRZ has carved out specialties in nonprofit and governmental auditing as well as construction contractor account ing, two niches that reflect the region’s growth in both public institutions and development. Their multi professional tax team handles individual and business preparation, making them a go to for Fayetteville families and business owners alike. Their longevity speaks to consistent, relationship driven service.
Led by Allen Pierce, this CPA practice has built a loyal following among small and mid size businesses. What distinguishes Pierce is his reputation as a true strategic partner, clients describe him not as a bookkeeper but as an advisor who helps them think about profit ability, tax optimization, and long term planning. With over 40 years of professional experience, Pierce represents the kind of deeply personal, one on one CPA relationship that Fayetteville business owners value in a market increasingly served by larger regional firms.
A boutique accounting firm headquartered in Fayetteville, Sandlin & Parham has built its practice on personalized attention to indi vidual and business tax clients. As a smaller firm, they offer the kind of direct access, partner level service that gets harder to find as our landscape grows. They’re a Fayetteville Chamber member and a familiar name among locals who prefer working with professionals who know the community as well as the tax code.
1. Signature Bank of Arkansas (2005)
The quintessential Fayetteville startup bank story. Founder Gary Head raised $45 million in capital at a bar on Dickson Street, the largest bank capital raise in Arkansas history at the time, and opened Signature’s doors on N. Crossover Road. The bank has since grown to nearly $1 billion in assets and expanded across the state while keeping its head quarters firmly in Fayetteville. Its launch of Banco Sí, Arkansas’ first dedicated bilingual banking experience, reflects a commitment to serving the region’s evolving demographics. A true local original.
Fayetteville’s namesake bank opened with a mission centered on dignity, respect, and local decision making. With five Fayetteville branches plus locations in Farmington, Prairie Grove, and West Fork, it became a pillar of community banking in Washington County. In 2015 it merged with Farmers and Merchants Bank of Stuttgart but retained its name and local identity. Its location on the historic town square con nects it to a banking lineage on that site stretching back to the 1800s, making it both a modern institution and a piece of Fayetteville history.
One of Arkansas’ oldest family owned banks, founded in the small south Arkansas town of Harrell. Now led by fifth generation chair man Jon Harrell, the bank entered the Fayetteville market in 2014 and quickly became a significant player, growing so fast that lead ership called it “two years ahead of schedule.” The bank relocated its charter to Northwest Arkansas in 2019, signaling the region’s momentum. Its name honors over a century of family stewardship, and its Fayetteville expansion represents a compelling blend of deep Arkansas heritage meeting NWA’s booming economy.
ARTICLE BY HAILEY SMITH | PHOTOGRAPHY BY MEREDITH MASHBURN
INVEST INTO ZEROPROOF OPTIONS WITH THIS MOCKTAIL STEEPED IN SPICE, STORY, AND SEASONAL COMFORT
“Even if you don’t see something on our menu, our well trained bartenders can quickly create a drink for you,” says Caitlin, bartender and manager at Atlas. With the rise of zero proof drinks, the beloved fine dining spot on N Block Avenue has embraced the movement with full flavor and creativity. These alcohol free cocktails are not just a trend — they are transforming the dining experience and welcoming a wider range of guests into the Atlas fold.
“Zero proof drinks also open up a whole new audience to Atlas,” Caitlin shares. “We love seeing both new and longtime customers excited to try some thing fresh with our seasonal rotations.”
One mocktail in particular captures that spirit perfectly:the “Chi Cha Moratta”. Inspired by Caitlin’s travels to Peru, this drink is a bold, spiced winter refreshment with roots in tradition and a modern Atlas twist. The process is slow and intentional, starting with a long simmer of flavorful ingredients. Here’s what goes into it:
This mixture simmers for several hours, producing a deep, vibrant purple drink that’s layered, warm ing, and as thoughtfully crafted as any cocktail on the menu. With tea infusions now joining the bar tender’s toolkit, Atlas continues to experiment with new ways to deliver complexity and spice with out the spirits.
• Purple corn
• Pineapple rind
• Cinnamon
• Allspice
• Fig leaf
• Lime juice
• Citrus peels
• Mole bitters
• A couple of secret ingredients (we’ll let Caitlin keep those to herself)
Zero-proof drinks also open up a whole new audience to Atlas, bringing in new and old customers ready to try something new with their seasonal rotations. Atlas states that “Even if you don’t see something on their menu, their well-trained bartenders can quickly create a drink for you”.
The Fayetteville City Lifestyle team is continually invested in being a pillar of the community
GAVIN MAGEE, FOUNDER
Two years ago, I founded Fayetteville City Lifestyle with a core belief: to empower people to use their God given gifts. From day one, that mission has been achieved through simple intentional investment. Not just into partners we work with, but into our team, growth, leadership and helping people to live out and apply their gifts in the Fayetteville community.
Of all investments, Sydney Sullivan’s journey reflects that heart. Sydney started as a freelance writer, grew into Publication Director (2025), and now steps into the designation of Publisher as we pursue raising our bar in year three. The formation of FCL has always been rooted in reinvest ment and this action further supports this thesis and continued mission.
As the Founder, I am honored to let Sydney guide us:
“My goal at FCL reflects the foundation Gavin has built: that every time someone engages with us, flipping through the magazine, scrolling our social media, or connecting with our team, they feel empowered in their God-given gifts and discover just 1% more about the incredible community we call Fayetteville.”
ARTICLE BY GAVIN MAGEE
SYDNEY SULLIVAN, PUBLISHER
ARTICLE BY SYDNEY SULLIVAN
Whether you’re hunting vintage trea sures, discovering handmade goods, or soaking up the sunshine along sce nic trails, Fayetteville in April offers something joyful for everyone, mak ing it the perfect time to explore, con nect, and celebrate our lively town.
Dig into the joy of growing your own food at a free Garden Foundations workshop with Paul Deer, Farm Manager at Apple Seeds. Held Saturday, April 4 (9 AM–12 PM), this hands on ses sion covers everything from choosing a garden site to seed starting, watering, weed management, and sheet mulching basics. Perfect for beginners, the work shop offers practical tips, sustainable practices, and local resources to help your garden thrive.
Downtown Fayetteville comes alive during the FayetteVINTAGE Spring Block Party Market, returning bigger than ever for its fourth year. Hosted at the Fayetteville Town Center on the historic Square, this high energy market features curated vintage fash ion, artisan goods, live DJs, pop up art, and local food. Shop one of a kind finds, connect with the creative community, and soak up spring vibes at this free, family friendly event.
Give back to one of Fayetteville’s most loved outdoor spaces during the 2026 Lake Fayetteville Spring Cleanup on Saturday, April 25. Hosted by the Lake Fayetteville Watershed Partnership and the City of Fayetteville, volunteers will help remove litter from trails, shore lines, and waterways around Lake Fayetteville. Whether you come solo or with a group, it’s a mean ingful way to protect our watershed and enjoy a day of community stew ardship outdoors.
Cycling takes center stage as the Highlands Gravel Classic returns on April 25, 2026. Part of the UCI Gravel World Series, this premier race draws athletes from around the globe to compete on scenic, canopy cov ered Ozark gravel roads. Riders can choose between two challenging courses with breathtaking Boston Mountain views. Spectators can expect world class competition and unforgettable Fayetteville scenery.
Shop local in the biggest way possible at the NWA Makers Market on Sunday, April 26, from 9 AM–5 PM at the Washington County Fairgrounds. With 300+ Northwest Arkansas makers, this one day market features handmade art, furniture, food, drink, and goods— all locally made. Enjoy live music, food trucks, a beer garden, kids’ activities, and even kid vendors. Dog friendly and rain or shine, it’s a can’t miss cel ebration of NWA creativity.
