The purpose of these guidelines is to explain the use of SmartHomes brand style and to reinforce consistent application of the visual elements in all SmartHomes communications. This includes publications, advertising, presentations and all other marketing materials both online and offline.
All SmartHomes logos are available in JPG, TIF, SVG, PDF and PNG formats. These files are the only ac ceptable versions of the logos. Do not attempt to recreate any of the SmartHomes logos from scratch.
All official electronic logo art files reflect the proper proportions of each element of the logo: the logo mark, and the font. These proportions must not be changed.
The SmartHomes logo is comprised of the logo icon, and the logo font. The SmartHome logo has two variations: the “line” version and the “stacked/icon” version.
In instances where there is more vertical space available than horizontal space for ideal placement of the SmartHomes logo,use this option of the logo.
In instances where there is more horizontal space avail able than vertical space for ideal placement of the SmartHomes logo, use this option of the logo.
ACUMIN thin light regular medium bold
A B C D E F G H I J K L a b c d e f g h i j k l m n
ACUMIN font family should be used for all Smarthomes-branded marketing and communications materials.
A B C D E F G H I J K L a b c d e f g h i j k l m n
A B C D E F G H I J K L a b c d e f g h i j k l m n
A B C D E F G H I J K L a b c d e f g h i j k l m n
A B C D E F G H I J K L a b c d e f g h i j k l m n
ROBOTO thin light regular medium bold
F G H I J K L a b c d e f g h i j k l m n
The Roboto font family may also be substituted for email applications or in instances where ACUMIN is not readily available.
i j k l m n
A B C D E
A B C D E F G H I J K L a b c d e f g h
A B C D E F G H I J K L a b c d e f g h i j k l m n
A B C D E F G H I J K L a b c d e f g h i j k l m n
A B C D E F G H I J K L a b c d e f g h i j k l m n
BRAND GUIDELINE
Color Code: 2dabe2
CMYK HSB RGB
: 69 15 0 0 : 198 80 89 : 45 171 226
Color Code: 4a5356
CMYK HSB RGB
: 70 56 54 32 : 195 14 34 : 74 83 86
CMYK HSB RGB
: 0 0 0 0 : 0 0 100 : 255 255 255
Color Code: 000000
CMYK HSB RGB
: 0 0 0 100 : 0 0 0 : 0 0 0
Color Code: a6a7aa
: 37 29 28 0 : 217 3 67 : 166 167 170
