2026 Listing Presentation

Powerfultogether

Partnership matters

Thank you for the opportunity to show you the difference Lenihan Sotheby?s International Realty can make as your partner

Our job is to make selling your home easier from start to finish And we have the experience and expertise to do just that What we?d like you to remember is simply this: Together, we will succeed

At Lenihan Sotheby?s International Realty, we have everything in place to deliver like no one else. We?ll work with you as a true partner and guide you through each step of your journey This brief presentation will show a comprehensive plan, including the mobilization of our resources and partnerships to reach the right audience of buyers.

Thank you once again for your consideration We would be honored to represent you

Yourproperty

Theattention yourpropertydeserves

At Lenihan Sotheby?s International Realty, we understand that each property and seller is unique, so we offer you an exclusive tailor-made strategy We execute that strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers around the world.

Yourcommunity isourcommunity

We live here too So we know the neighborhood, schools, and shops from the inside out to sell potential buyers on the value of the area Better yet, we know and understand the people that make up this community $ 645,20 6 Average sale price for our brokerage in 2025 27% of properties listed or sold between $1million and $3 million in the area in 2025 were handled by our brokerage

1 of 8 homes sold over $500,000 happen within our brokerage

You?lllike thewaywework

Together we?ll follow a proven path to success

1

PREPARING YOUR PROPERTY

We?ll work together and leverage our award-winning website to showcase your property in the very best light

2

FINALIZING YOUR MARKETING PLAN

We?ll provide you with an in-depth plan for unrivaled worldwide exposure

3

LAUNCHING YOUR SALE

This is the big day when we announce your listing to the world.

REPORTING YOUR PROGRESS

We'll keep you in the loop all along the way with access to our live data dashboard as well as showing details and feedback.

4 5

CLOSING THE TRANSACTION

We?re with you every step of the way, from due diligence to signature of the deed.

Theright price getsthebestresult

Experience shows that pricing a property correctly from the start results in the greatest buyer interest at the most favorable price We will carefully analyze the market using our local expertise to determine the optimal price for your property

Yourpartner

Sotheby?sis morethan justourname

Over the last two centuries, Sotheby?s auction house has built an iconic brand with unparalleled prestige. Today, Sotheby?s International Realty builds on its legacy with the auction house by offering the same elevated standards and exemplary service We harness the global power of the Sotheby?s name and its proprietary database of 1million clients to create unique opportunities and introduce your property to the most qualified buyers all around the world.

in sales volume for 2025 million

20 11

The year our heritage began

# 1

in sales above $1,000,000 for 14 years & counting

# 1

in sales above $500,000 for 14 years & counting

# 1

with the highest average list price & sales price for 14 years & counting

# 1

with the highest production per agent for 14 years & counting

# 1

agency representing both buyer & seller since 2020

Youradvantage

Theworld withinreach

Sotheby?s International Realty®is the only truly global luxury real estate brand with 26,200 advisors working in 1,100 local offices across 85 countries and territories. Sotheby's International Realty's unparalleled network works together to meet your needs and expectations

Thestrongest connection tobuyers

Recent research proves it * Sotheby?s International Realty was found to be the ?most loved and trusted brokerage.?

We scored high in awareness and recognition And we scored highest for the number of consumers who would consider partnering with us That means our marketing really connects with people looking for a home. Which for sellers means an even higher chance of being discovered by buyers.

*Sotheby's International Realty Brand Audit - June 2025 - Firefish

Brand Consideration: Top Half Per Company

Brand Awareness: Bottom Half Per Company

FI FT Y Y EA RS FORWA RD

Afoundationyou canbeconfidentin

Fifty years

This year, we celebrate 50 years of Sotheby's International Realty®? a milestone in a centuries-long legacy of discerning taste, unwavering trust, and exceptional service Sotheby?s Auction has shaped culture for over three centuries. Sotheby?s International Realty has spent five decades extending that legacy into the way people live through connecting the world?s most unique homes with the buyers who appreciate their potential

Every listing begins with confidence ? our 50-year foundation of proven excellence makes that a given

forward

ON L I N E EX PERT I S E

Reachthat bringstheworld toyourhome

We make your listing easy to find online with our Webby Award-winning website and finely tuned SEO Sothebysrealty com enables millions of visitors to immerse themselves in engaging videography, impactful photography, and inviting virtual tours.

sothebysrealty com visits in 2024 Languages

40% 65M

Visitors from outside the U.S. Organic search traffic Videos played in 2024

As soon as your property is on sothebysrealty.com, it is also distributed across a variety of leading websites across the world, maximizing reach and exposure

Noonecandraw moreeyestoyourlisting

At Lenihan Sotheby's International Realty, we partner with premier online and print publishers to deliver exceptional performance and maximize returns for our clients through strategic paid advertising and editorials As the exclusive sponsor of the Home of the Day and Luxury Living sections on the Louisville Business First website, we ensure unparalleled exposure for our listings Additionally, we feature impactful full-page and multi-spread advertisements in esteemed local publications, solidifying our presence as a leader in luxury real estate marketing.

Ourconnections becomeyourconnections

The Sotheby?s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with more than a million followers each day Additionally, our YouTube channel has more subscribers and video views than any other real estate brand

PRESS EX POSURE

Areputation youcanrelyon

The Sotheby's International Realty®press office possesses strong relationships with leading national and international media outlets that help drive buyers to our website and your property The Sotheby's International Realty brand is the most profiled luxury real estate brand in the news.

High-endresearch deliverstop-endresults

The secret to our expertise in high-end residential markets is our endless research

Our bi-annual Luxury Outlook report provides current data on trends and consumer behavior in residential markets around the globe. Naturally, the more insights we have into a market, the more we can help our clients make informed decisions.

There'smore thanoneway tosellluxuryhomes

When it comes to selling your home, you have options We are committed to meeting you exactly where you are in your selling journey and guiding you down the optimal path to finding the most qualified buyer for your home.

Whether you desire the discretion of an off-market sale, prefer a traditional market listing, or are eager to elevate your approach with an auction, we can tailor our services to meet your unique requirements

When distinguished listings need discretion

When your property needs prime time exposure

H I GH EST L EV EL OF S ERV I CE

Luxuryis anexperience notapricepoint

While Sotheby?s International Realty represents many of the world?s most distinguished properties, we hold that true luxury lies not in price, but in the quality of the experience We are committed to delivering an exceptional standard of service and care? regardless of the property's value? ensuring every client feels the distinction of working with a brand synonymous with excellence.

You?llseetheresults astheyunfold

We provide data on the web traffic for your listing and the number of showings This helps steer the sales strategy along the way and guide informed decisions.

MarketingPlan

Masterfulmarketing inaction

Priortopublishinglisting

- Listing documents signed and delivered to you

- Professional HDRphotography taken

- Optional Cinematic property HD video shot

- Optional 3D Tour shot

- Optional virtual staging

- Property remarks written by your agent

- Expert valuation of your property

Immediatelyafter listingyour property

- Post property to Greater Louisville Multiple Listing Service

- Post property to Sotheby's International Realty site (sir com) and 140+ affiliate sites

- Post videos to MLS,YouTube,Facebook,lsir com,and submit for inclusion on SIR's YouTube account and homepage and email a video link to you

- Syndicate property to top real estate websites including New York Times,Wall Street Journal,Realtor com, PropGoLuxury,Zillow,Trulia,and Mansion Global

- Syndicate property details to Apple TVapp

- Create a professionally printed custom property brochure

- Sign installed in yard

- Set up online traffic reporting to be delivered to you on a weekly basis

- Prepare and host a Broker's Open,inviting all interested agents to preview the home with food and beverages,if desired

- Introduce your home to our agents on-screen in our weekly sales meeting

- Host an Open House for the public,if desired

- Display property on office eGallery

- Provide regular updates on the sales or new listings of comparable homes in the area

Marketing

- Inclusion in advertisements in our print and digital media partners: Business First and Sophisticated Living

- Our Marketing Department will notify you when your house is featured in print advertising

- Professional representation at every showing

- Possible feature as the Extraordinary Property of the Week on Facebook and Instagram

- Possible feature on Sotheby's International Realty's YouTube channel and/or sir com homepage or social media channels

30daysafter listing

- Schedule 30 day review to go over all the marketing,showings,activity and feedback from other agents

- Update Comparative Market Analysis (CMA) to confirm price is accurate and review CMA with you

Priceadjustments

If a price adjustment is needed any time during the listing agreement:

- Notify all showing agents of new price

- Schedule and hold a Broker's Open and Open House,if desired

- Send e-blast to our extensive list of clients

Asneededuntilacceptedoffer

- Send out online marketing pieces for your home

- Provide you with updates and showing feedback

- Qualify buyer calls as serious or curious

- Skillfully negotiate and represent you

- Personally present offer(s) to you

Afteracceptedoffer

- Submit all paperwork to office

- Provide you with copies of all signed documents

- Agent meets appraiser and inspectors

- Assist with financing,insurance,repairs and title work

Oneweekafter closing

- Check in with you

- Ask for feedback to improve service

- Ask for feedback on marketing plan

Trust builds alastingrelationship

Thank you again for this opportunity to share our qualifications We would love to work with you and show you why we?ve earned the trust of so many clients Trust, of course, is all about comfort. It?s about feeling at home Which is exactly how we want you to feel all the way to your new one.

One of the world?s most trusted and respected brands

Known for unsurpassed service

The only luxury real estate company with a true global reach

Experienced agents with local insights and worldwide connections

Exclusive access to highly qualified global clientele Award-winning website

Exclusive media relationships increase your exposure

Unique content promotes your property to a select audience

Most viewed real estate channel on YouTube

Engaged social followers

Comprehensive and customized plan for your home

lsir com

© 2026 Sotheby?s International Realty All Rights Reserved Sotheby?s International Realty®is a registered trademark and used with permission Each Sotheby?s International Realty office is independently owned and operated,except those operated by Sotheby?s International Realty,Inc The Sotheby?s International Realty network fully supports the principles of the Fair Housing Act and the Equal Opportunity Act The Comparative Market Analysis (CMA) is provided for reference only CMA data has been obtained from third-party sources and is considered reliable but not guaranteed for accuracy This is not an appraisal or professional valuation All estimates may change and should be independently verified before making real estate decisions All statistics are compiled using data from the GLAR and Metro Search,Inc and Lenihan Sotheby's International Realty All information is deemed to be reliable,but is not guaranteed