17 JULY 2023 ISSUE 427
A SPA BUSINESS PUBLICATION
State of Spa survey revealed
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The Good Spa Guide has revealed the findings of its latest consumer survey, called the State of Spa Report 2023. “The best news is that two-thirds of people expect to pay the same or more for their spa time, despite the current economic climate. time of financial instability,” said director Caitlin Dalton, speaking exclusively to Spa Business. “However, the most surprising news comes from the sections
■ Good Spa Guide readers expect to pay the same or more for their spa treatments
GSG
SHUTTERSTOCK/PEAKSTOCK
This is really heartening in a
on wellness and sustainability. Both are key to the industry but it
about going to a spa because they
appears they're not such a priority
don't feel body-confident, thermal
for the majority of our sample, who
rooms being deemed the most
say they’re a 'nice to have', but not
important factor when booking a
essential when it comes to booking.”
spa and the majority of the sample
Other key findings of the survey of
not seeing a couple’s treatment
8,827 consumers included 18 per cent
room as a priority when booking.
This is really heartening news in a time of financial instability
of respondents saying they're worried
MORE >>> http://lei.sr/m8J2K_B
Caitlin Dalton, Good Spa Guide
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