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EDITOR’S LETTER
CURATING THE FUTURE Perhaps the question we should be asking about the future of spa and wellness isn’t ‘what’s next?’ but ‘what’s worth keeping?’
T
transactional treatments towards more guided experiences, designed around what guests want to achieve. Diana Stobo (page 83) describes this move towards outcome-based experiences, with guests placing greater value on how they feel rather than in focusing on physical perfection. Perhaps the future isn’t about doing more, but about being more intentional about what we do. It’s about technology that solves real problems rather than technology for technology’s sake. Spaces designed around how people actually experience them. Treatments chosen because they meet a genuine need. Practitioners who can listen, interpret and guide. And experiences that give people knowledge, tools or benefits they can carry into their everyday lives, rather than simply something they consume while they’re with us. There is plenty to be excited about, but perhaps, amid all the talk of what’s new, the most important opportunity is to get better at recognising what genuinely improves people’s lives and to let that determine what we build, what we offer and just as importantly, what we leave out. ● JACK EMMERSON
here’s never been more happening in our industry. Longevity, regeneration, biohacking, nervous system therapies, immersive experiences – the list seems to grow by the month. And while all this innovation is exciting, it can also be a little overwhelming. As Kirsty MacCormick points out on page 80, it’s sometimes hard to know whether we’re adding something because our guests genuinely need it, or because we’re afraid of being left behind. It’s a good question, because alongside the new terminology, technologies and treatments, we’re seeing a return to familiar ideas, such as rest, connection, nature and ritual. The difference is that we’re understanding these things in new ways, and – increasingly – we have the science to back up what the industry has known from experience for years. Take the spaces we create. Susan Magsamen’s work on neuroaesthetics (page 120) forms part of a growing body of research showing just how profoundly our surroundings influence the brain and body. Light, sound, scent, texture and spatial flow aren’t simply elements of good design; together, they can powerfully influence mood, recovery and wellbeing. The same thinking is emerging in treatments and programming, as operators move beyond standalone
Jane Kitchen, editor, Spa Business Handbook janekitchen@spabusiness.com @JaneKitchenSB
T: +44 1462 431385 E : theteam@spabusiness.com
www.spahandbook.com
@spabusinessmag
SPA BUSINESS HANDBOOK 2026-2027
5
DURANGO HOT SPRINGS RESORT AND SPA
STUDIO APOSTOLI
CONTENTS 2026-2027 EDITION
36
Industry insight from spa industry professionals
78
JASON SPETH
Exciting new projects in the Development Pipeline
12
New trends are highlighted in Spa Foresight
FUTURE VIEW
INDUSTRY INSIGHTS
5
Editor’s Letter
78
Predictions
12
Spa Foresight
94
Retail reimagined
98
Future-proof design
36
6
Jane Kitchen’s thoughts on ‘The Future of Spa’
The Spa Business editorial team shines a light on new trends coming down the tracks
Development pipeline A look at standout spa and wellness projects underway around the world SPA BUSINESS HANDBOOK 2026-2027
Professionals in the spa and wellness industry share their predictions
Anna Moine gives her thoughts on how to increase retail revenue
Beverley Bayes discusses key design trends set to shape spa spaces in the coming years
104 Korea’s next tourism engine Danny Kessler highlights why South Korea’s wellness tourism market is poised for growth
112 Hyperbaric oxygen therapy
We explore the growing consumer demand for hyperbaric chambers
118 Extreme bathing
As its popularity increases, Marc Cohen shares his top tips on how to keep contrast bathing safe for guests www.spahandbook.com
ARIANNE AMORES
120 The power of place
134 Maturing market
124 The compassion advantage
138 Africa’s luxury boom
RESEARCH
142 Curious minds
Susan Magsamen explores the impact of neuroaesthetic design
Louise Baker and Amanda Winwood explain the importance of compassion and trust
130 High achiever
The latest market figures from the Global Wellness Institute
www.spahandbook.com
Highlights from the US spa market in ISPA’s newest spa industry study
HPO TECH
120 How environments can shape how we feel 112
Trevor Ward outlines the many new high-end hospitality developments in the works across Africa
Spa-goers in Québec are becoming less loyal and more inquisitive, according to new research by Ipsos
Demand grows for hyperbaric oxygen
SPA BUSINESS HANDBOOK 2026-2027
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SHUTTERSTOCK/INARA PRUSAKOVA
CONTENTS
138
146 Rest through travel
New research from Small Luxury Hotels of the World reveals that travel is widely viewed as an effective route to meaningful rest, with nature-based and wellness trips delivering the most benefits
148 Wellness starts within
Julie Garrow and Reena Sheth share details from a new publication by Intelligent Spas that shows employee wellbeing is becoming a strategic priority for spa operators
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SPA BUSINESS HANDBOOK 2026-2027
SHUTTERSTOCK/FRANTIC00
Africa’s luxury development boom
160 New findings from the WELLSurvey 2.0 152 Bigger picture
Staffing pressures, rising salaries, shifting consumer expectations: two surveys reveal the trends impacting UK spa operators
156 Efficiency over scale
Roger Allen shares the highlights of the latest Wellness Real Estate Report from RLA Global
160 Decoding wellbeing
New findings from WELLSurvey 2.0 show what consumers want
SPA CONSULTANCIES
168 Spa consultant profiles Detailed listings of global consultancy contacts
188 Spa contract management index Spa and wellness operator contacts
190 Spa consultancy index
Spa consultants from around the world
197 Spa franchise index
International spa franchises www.spahandbook.com
2026-2027 EDITION AMELIESHOOTS
PRODUCTS & SERVICES
LISTINGS
200 Company profiles
330 Contact book
Detailed profiles, background, USPs and contact information for various suppliers to the spa industry, from skincare to textiles to massage tables
310 Product innovations
Our editors highlight their picks of some of the most exciting products, services and equipment for the spa industry
www.spahandbook.com
An index of suppliers to the spa and wellness industry
334 Trade associations
An index of major trade associations for the spa and wellness industry
336 Events calendar
The biggest events for the coming year, from conferences to trade shows
THE RABBIT HOTEL & RETREAT_ALEXANDRA BARFOOT
142 Ipsos has researched spa-going in Québec 152
Two new surveys reveal the trends impacting UK spa operators
SPA BUSINESS HANDBOOK 2026-2027
9
SPA BUSINESS TEAM Jane Kitchen EDITOR
email: janekitchen@leisuremedia.com tel: +44 1462 431 385 X: @janekitchenSB
Astrid Ros
PUBLISHER / ADVERTISING SALES
email: astridros@leisuremedia.com tel: +44 1462 471 911
Liz Terry EDITORIAL DIRECTOR
email: lizterry@leisuremedia.com tel: +44 1462 431 385 X: @elizterry
Katie Barnes
EDITOR , SPA BUSINESS MAGAZINE
email: katiebarnes@leisuremedia.com tel: +44 1462 471 925 X: @SpaBusinessKB
Helen Andrews HEAD OF NEWS
email: helenandrews@leisuremedia.com tel: +44 1462 471 900
Advertising sales: +44 1462 471 911 Subscriptions: +44 1462 431 385 Circulation: +44 1462 431 385 The Spa Business Handbook is published by The Leisure Media Co Ltd, PO Box 424, Hitchin, SG5 9GF, UK. The views expressed in this publication are those of the author and do not necessarily represent those of the publisher The Leisure Media Co Ltd. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by means, electronic, mechanical, photocopying, recorded or otherwise, without the prior permission of the copyright holder, Cybertrek Ltd. Printed by The Manson Group Limited. Distributed by Royal Mail Group Ltd in the UK and Mail Handling Solutions Ltd globally.
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20TH ANNIVERSARY
GLOBAL WELLNESS SUMMIT PHUKET, THAILAND
Join us for our largest and most consequential gathering yet— bringing together global leaders in wellness, medicine, real estate, hospitality, beauty, and beyond to shape the $6.8T wellness economy.
November 10-13, 2026 Angsana Laguna Phuket Phuket, Thailand globalwellnesssummit.com
SPA FORESIGHT 2026-2027
SPA FORESIGHT 2026-2027 What’s going to have the biggest impact on spas in the future? Spa Business outlines the trends, technologies and strategies that are coming down the track AI
2
ENGINEERING WATER
3
HYROX
4
FASCIA TRAINING
5
GRIEF RETREATS
6
SONIC WELLNESS
7
THE TRUST ECONOMY
8
HOTSPOT: AFRICA 2.0
9
CLIMATE RESILIENCE
SHUTTERSTOCK/PEOPLEIMAGES
1
Consumers are using AI to discover wellness destinations
10 HYDROTHERMAL DAY SPAS 11 HIGHLY SENSITIVE PEOPLE
1. AI: THE WELLNESS WORLD GETS SMARTER
12 BIOSTACKING
AI is set to reshape the sector, with consumers using it to discover wellness recommendations that are based on their personal needs – such as stress, sleep, recovery or longevity – rather than simply searching by location or price. Operators will need to develop a stronger digital presence in order to remain visible in this new ‘discovery landscape’. Booking journeys will become more conversational, with guests interacting with AI concierges that understand their budgets and health data, rather than simply choosing an item from a menu. Inside spas, software, CRM, staffing, scheduling, energy management and
13 GEOPOLITICAL RESILIENCE 14 PATCHES 15 PEAK POPULATION 16 SELF-SOOTHING 17 LONGER TREATMENTS 18 HYPER-LOCAL 19 HOTSPOT: THE PHILIPPINES 20 SWEAT CULTURE 12
SPA BUSINESS HANDBOOK 2026-2027
maintenance systems will be merged to create intelligence platforms that enable operators to continuously optimise systems. AI will automatically adjust things such as lighting, temperature, scent and sound based on occupancy and guest profiles, while predictive maintenance – driven by systems such as Orbit4 – will identify faults before breakdowns occur, saving money and improving the customer experience. As automation increasingly handles things such as administration and routine communications, the consumer ‘perception of value’ in relation to spa and wellness will move further towards empathy, trust and the value of skilled therapists. www.spahandbook.com
DURANGO HOT SPRINGS RESORT AND SPA
2. ENGINEERING WATER: CREATING LIQUID IPs For centuries, the world’s great spa destinations have been defined by geology. Their competitive advantage flowed from naturally occurring mineral waters that could not be replicated elsewhere. We predict the next generation of spas will create that advantage in a laboratory instead. Operators are already taking the first steps. Back in 2019 Groupe Nordik explained to Spa Business that it engineers mineralrich thermal waters where natural springs don’t exist. Today, WorldSprings is taking it a step further by recreating the mineral profiles of famous thermal waters from around the world, while Aquadei has developed its Mizue water treatment system, enabling operators to oxygenate and enhance water as part of the guest experience. Engineered water will become a branded commodity and a key differentiator. Like Coca-Cola’s closely guarded recipe, proprietary mineral compositions, oxygen levels and therapeutic formulas could become valuable intellectual property. As demand grows, the companies supplying the technology to mineralise, oxygenate, purify and precisely control water will become increasingly important partners. The question is whether engineered waters will challenge the value of natural provenance. If operators can reproduce the characteristics of famous spring waters, how will destinations built on their unique geology respond? Could the heritage associated with places such as Evian, Vichy or San Pellegrino become even more valuable as authenticity becomes the ultimate luxury? Or will consumers decide that performance matters more than place?
www.spahandbook.com
Durango Hot Springs is adding dissolved oxygen into its water for differentiation SPA BUSINESS HANDBOOK 2026-2027
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3. HYROX:
HYROX
SPORTS RACING IS HOT Hyrox is becoming one of the most powerful commercial opportunities for fitness, hospitality and wellness operators. What began as a niche endurance format is evolving into a global participation sport with ambitions to become an Olympic event. In an interview with HCM – sister magazine of Spa Business – founder Christian Toetzke outlined plans for Hyrox to exceed one million annual participants within the next few years, with this being driven by partnerships, destination events and affiliated training communities. Hyrox is broadening the profile of the wellness consumer, with participation increasingly mainstream and with strong uptake among professionals aged 30 and over. There’s also growing participation by women. For spa and wellness operators, this creates a powerful new consumer category – recovery-driven athletes. Hyrox competitors train year-round and increasingly view recovery, sleep, nutrition, mobility and stress management as essential performance tools. The commercial potential is significant and spa and wellness operators that adopt Hyrox early will gain an advantage. The opportunity is to create integrated Hyrox performance ecosystems, retreats, competition weekends or training camps that combine functional training, recovery circuits, nutrition support and measurable tracking, while treatment menus can be repositioned around performance enhancement, recovery and injury prevention. As Hyrox continues to grow, a new form of fitness tourism is also emerging, with consumers travelling internationally for races.
Spa and wellness operators can create Hyrox retreats
MOVING FASCIA
Moving Fascia trains instructors in fascia protocols
4. FASCIA TRAINING: A NEW UNIVERSE FOR FITNESS For decades, fitness interventions have focused on training muscles, bones, the heart and lungs. Over the next five years, we predict far more attention will be paid to the connective tissue that links the body together – the fascia. In spas, fascia release will move beyond the treatment room and into gyms, studios and dedicated movement spaces, creating a new workout category sitting somewhere between mobility, recovery, Pilates and functional training. Interest is being driven by an expanding understanding of fascia as a body-wide connective tissue network involved in force transmission, movement and proprioception, rather than simply the ‘wrapping’ around muscles. Research into the effects of www.spahandbook.com
myofascial release is also growing, with studies reporting improvements in flexibility and range of motion. Early fascia workouts have tended to revolve around foam rolling, but the next generation will be more sophisticated. Spas, gyms and studios will combine balls and rollers with multidirectional stretching, spiralling and elastic movements, gentle bouncing, loaded mobility, vibration and self-massage. Rather than simply stretching individual muscles, instructors will programme movement across longer chains of the body. Spas will offer guided fascia classes alongside Pilates, yoga, strength and personal training, while recovery areas will connect these sessions with compression, massage and thermal experiences.
This will create an opportunity for spas to build more integrated fitness and wellbeing journeys: guests might begin with a fascia-focused movement class, continue with a recovery treatment and finish with personalised advice on mobility and self-care. We also expect assessment technology to evolve, giving greater insight into movement patterns, tissue mobility and stiffness and enabling more personalised programmes. In a spa setting, this could support a more joined-up approach between fitness instructors, therapists and practitioners. The opportunity is significant: spas have learned to treat the muscles – now they can help guests train and care for the tissue that connects them. SPA BUSINESS HANDBOOK 2026-2027
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SHUTTERSTOCK/RIDO
Emotional and physical health are inseparable
5. GRIEF RETREATS: TIME, SPACE AND SUPPORT We expect a growing number of retreats to create programmes specifically designed to support people navigating profound life transitions, such as bereavement, divorce, illness, infertility and empty nesting. Rather than promising transformation or escape, these experiences will acknowledge grief as a natural part of being human and provide the time, space and professional support to process it and develop coping strategies and resilience. The trend reflects a broader evolution within wellness as the industry moves beyond performance and self-optimisation towards emotional and mental wellbeing. Operators are recognising that guests are often carrying losses that cannot be addressed by massage, meditation 16
SPA BUSINESS HANDBOOK 2026-2027
or a digital detox alone. Increasingly, healing is being understood not as fixing what’s broken, but as learning to live alongside difficult emotions. Dedicated retreats are beginning to emerge, combining psychotherapy, group sharing, movement, breathwork, creative expression and nature immersion. Others are weaving grief-informed practices into existing wellness programmes, recognising that emotional recovery is often inseparable from physical health. At The Retreat Costa Rica, founder Diana Stobo has developed an Emotional Healing and Recovery programme in response to growing demand from guests arriving with trauma, burnout and unresolved loss. Integrating counselling with bodywork,
breathwork and energy therapies, it reflects a growing recognition that grief is held in the body as much as the mind. These programmes represent a subtle but significant evolution in the role of the spa. Traditionally, wellness destinations have offered sanctuary from everyday life. The next generation may offer something more challenging and ultimately more meaningful: a place to move through life’s most difficult experiences rather than simply escape them. For operators, the opportunity lies not in medicalising grief, but in acknowledging it. As wellness grows to embrace life’s full spectrum of experiences, grief will become a new frontier, not because it’s a niche concern, but because it is a universal one. www.spahandbook.com
6. SONIC WELLNESS: THE EVOLUTION OF SOUND HEALING
HAGASTRAND
Technology is changing how sound is delivered, while also making it more experiential. We expect this trend to accelerate as new immersive sonic experiences combine spatial audio, acoustics, original composition and responsive technology to create environments that regulate the nervous system. Rather than relying solely on a facilitator, these experiences are becoming permanent features of the spa, available throughout the day and carefully integrated into the guest journey. There are a number of examples of operators who are trailblazing in this regard. At Hagastrand Spa in Stockholm, a Gongmatic installation concludes the property’s hydrothermal circuit
with a self-playing, hand-tuned gong that resonates without mallets or speakers, transforming sound into an immersive architectural experience. Creative audio studio MindFidelity has developed Overtone, a sculptural sound installation that reimagines the traditional gong bath through highfidelity spatial audio, contemporary composition and multi-speaker immersion, enabling operators to offer consistent sonic experiences to supplement the work of live practitioners. In Italy, Lefay has commissioned a musical composition using precise frequencies in multiples of 8 Hz, intended to echo the Earth’s natural resonance and gently synchronise with the body’s rhythms.
Elsewhere, wellness operators are offering vibroacoustic loungers and commissioning AI-assisted soundscapes and bespoke audio identities. Even spa background music is no longer just for ambience, but is being reinvented as an active therapeutic medium, which is as carefully designed as lighting or scent. The implications extend beyond the guest experience. Technology makes high-quality sonic wellness more scalable, consistent and accessible, while allowing properties to create distinctive sensory signatures that are unique to their brand. As wellness design becomes increasingly multi-sensory, sound is emerging as one of its most powerful – and most underused – building blocks.
Gongmatic is a centrepiece at Hagastrand Spa, Stockholm
SPA FORESIGHT 2026-2027
As consumer interest in health, longevity and performance accelerates, so too does scepticism and in a market increasingly shaped by greenwashing, fragmented advice and competing claims, trust is emerging as the defining currency of growth. Consumers are actively building personal wellbeing ecosystems, integrating therapies, diagnostics, nutrition, recovery and behavioural health into long-term strategies. However, while engagement is high, confidence in information sources is low. The new WELLSurvey 2.0 study found that although 83 per cent use social media for health information, fewer than half trust what they see. Instead, credibility is anchored in evidence. The most trusted claims are “clinically proven” (71 per cent), “recommended by a scientist or medical professional” (67 per cent) and “evidence-based” (66 per cent). For spas and wellness operators, this represents a structural shift. Expertise, practitioner credibility and therapeutic integrity are no longer soft assets – they’re core commercial differentiators in a saturated marketplace. We predict trust will become the primary filter through which all decisions are made.
There’s an opportunity for spa and wellness businesses to be trusted sources of knowledge www.spahandbook.com
AIIMAGINOGRAPHY
7. THE TRUST ECONOMY: CRITICAL TO SUCCESS
WILDERNESS
Regeneration is key in African developments
8. HOTSPOT – AFRICA 2.0 Back in 2013, Spa Foresight identified Africa as a future growth market and more than a decade later, that prediction is beginning to come true. As investment gathers pace, the question is no longer whether wellness will grow across the continent, but what form it will take. Safari operator Wilderness offers one indication of the direction of travel (www.spabusiness.com/wilderness). Through its new Sanctuary wellness concept, it’s reimagining what spa can mean in the context of Africa, introducing contrast therapy, sensory experiences and elevated wellness programming www.spahandbook.com
into some of the continent’s most extraordinary natural settings. Another comes from Discover Collection (www.spabusiness.com/discover). Led by former Six Senses president Bernhard Bohnenberger, the company is committing to Africa alongside the more established wellness markets of Europe and the Middle East, with developments planned in Kenya, Zambia and Botswana. Crucially, a significant proportion of revenue will be channelled through the Discover Collection Foundation to support conservation and philanthropy in the communities where it operates.
We predict Africa’s greatest competitive advantage won’t simply be its landscapes or wildlife, but its opportunity to embed regeneration into the business model from the outset. If operators can combine worldclass wellness with meaningful investment in people, place and biodiversity, Africa could establish a blueprint for the next generation of wellness development. Too many emerging wellness markets have been built on the exploitation of natural resources, low-paid workers and, disproportionately, women. We believe Africa has the opportunity to chart a different course. SPA BUSINESS HANDBOOK 2026-2027
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SPA FORESIGHT 2026-2027
9. CLIMATE RESILIENCE: THE CHALLENGES WE FACE We expect climate risk to be a major determinant of the trajectory of growth and development as the century progresses. Low-lying areas without sea defences will experience more frequent flooding, rising insurance costs and strain on infrastructure, while some will also see saltwater intrusion into the water table. These pressures will lead to falling property values, climate migration and ultimately, the abandonment of some coastal cities and island nations. Some governments will manage the decline and relocation, while others will not have the resources to do so, creating massive impacts on vulnerable economies.
The Indonesian government is already committed to relocating its national capital city from Jakarta to Nusantara in Borneo, for example, partly because Jakarta faces severe long-term risk due to the rising sea levels and the over-extraction of water. New Orleans has been flagged as another city that will need to relocate, as it faces a 3 – 7 metre rise in sea levels that will make it an island in the Gulf of Mexico. Where cities can be defended, many are preparing – New York is beginning to open its new sea defences, such as the East Side Coastal Resiliency (ESCR) project, which was designed by architects BIG in response to the flooding
experienced during Hurricane Sandy, while London is gearing up to develop a second Thames Barrier around 2070, but some cities will not be saveable. Engineers are increasingly looking to the Netherlands – which has spent centuries redesigning itself around water – for technical solutions. Developers are continuing to invest in marginal areas in spite of the warnings of climate scientists and this lag between economic choices, investment and risk will increasingly impact investment outcomes. The smart money will be making climate-savvy decisions that prepare us for the long term.
BJARKE INGELS GROUP
East Side Coastal Resiliency Project in New York is preparing the city for rising sea levels 20
SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
SOAK
A second wave of hydrothermal day spas is on the way
10. HYDROTHERMAL DAY SPAS: BUBBLING UP An emerging category of urban wellness business at the intersection of social wellness, hydrothermal bathing and high-frequency usage models is poised for further growth. Often described as bathhouses, sauna clubs or contrast therapy studios, these operators increasingly share a converging economic logic rather than a shared identity. At their core, they are compact, www.spahandbook.com
urban destinations built around timed hydrothermal access. Guests book structured two- to three-hour sessions, rotating through saunas, steamrooms, cold plunges and pools. Typically ranging from 3,000 to 25,000 sq ft, the facilities are designed for throughput, repeat visitation and membership-led engagement. Early pioneers such as AIRE Ancient Baths and Bathhouse established
the city centre destination model, but a second wave has the potential to redefine scale and accessibility. What distinguishes this category is not design alone, but yield logic. Programming such as breathwork, guided sauna rituals or aquatic therapy is being layered onto fixed infrastructure to increase revenue density without altering the core asset base. SPA BUSINESS HANDBOOK 2026-2027
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SPA FORESIGHT 2026-2027
BROUGHTON SANCTUARY
11. HIGHLY SENSITIVE PEOPLE For decades, spas have sought to stimulate the senses through fragrance, music, lighting and immersive experiences. We predict the next frontier will be knowing when less is more. The catalyst is the growing awareness of the existence of Highly Sensitive People – a cohort first identified by psychologist Dr Elaine Aron in the mid-1990s and thought to comprise around 20-25 per cent of the population. Characterised by heightened sensory processing sensitivity, Highly Sensitive People experience greater empathy, creativity and intuition, but are also more susceptible to sensory overload, anxiety and burnout. Broughton Sanctuary in the UK is one of the first wellness destinations to launch a dedicated retreat for Highly Sensitive People, combining psychology, nature immersion, creativity and deep rest. We predict more operators will develop specialist retreats, workshops and therapeutic programmes aimed at this increasingly recognised and largely underserved market.
Broughton Sanctuary has developed a new HSP retreat
AMAN GROUP
12. BIOSTACKING: LAYERING WELLNESS We expect single-function wellness devices to rapidly give way to integrated, multimodality systems, or biostacking. This emerging category reflects both consumer time pressure and the accelerating convergence of biohacking, recovery science and experiential wellness design. The premise is simple: rather than isolating therapies – infrared, oxygen, vibration, light, sound or cold exposure – the next generation of equipment will combine multiple modalities into a single session. The aim is to maximise physiological impact while minimising time investment, reframing optimisation as something that can be compressed rather than accumulated. At Alila Beach Resort in California, Lumati’s Recharge Portal combines red light, hydrogen inhalation, micro-vibration and sound healing within a 20-minute experience. Other systems, including Novak Djokovic’s Regenesis Pod, push integration further still, stacking up to 10 technologies in one enclosed environment. While we expect to see growth in this area, we also picture a fundamental challenge. As modalities converge, attribution and liability become less clear, making it difficult for both consumers and practitioners to determine what’s driving outcomes and where responsibility lies in the event that issues arise.
Novak Djokovic’s Regenesis Pod
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027
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SPA FORESIGHT 2026-2027
SHUTTERSTOCK/MURATART
13. GEOPOLITICAL RESILIENCE: LIVING WITH WAR Wellness developers have largely focused on demographics, tourism demand and returns. However, we expect geopolitical resilience to become an equally important consideration. Recent events in the Middle East are a reminder that even the fastest-growing and most affluent markets can be vulnerable to forces beyond their control. Developers are increasingly considering how they would respond if conditions changed, rather than assuming stability can be taken for granted. We believe investors, operators and lenders will increasingly favour projects with robust contingency planning, strong local markets and diversified source markets, varied transport links and the ability to adapt quickly and effectively to external shocks. The industry has always planned for commercial risk. We expect geopolitical resilience to become another core metric by which wellness developments are judged.
Investors will favour projects with diversified transport links
Transdermal patches can deliver a range of wellness effects
Patches have the potential to become one of the most interesting commercial opportunities in the sector. Once associated with things such as nicotine replacement, we expect them to become available in a growing range of wellness categories. Transdermal systems can deliver ingredients such as magnesium, melatonin, CBD, vitamin B12 and adaptogens, tapping into consumer demand for non-invasive wellness solutions. In the spa, patches could be integrated into treatments – for example, recovery patches could be applied during or after a massage – perhaps as an upsell, while sleep patches could be offered during evening wellness programmes. The retail potential is attractive, because patches are lightweight and easy to merchandise, with potential margins of 50–75 per cent, especially for private-label products. Heading further into medical territory, biosensor patches are crossing over into the mainstream and increasingly being used as a gateway into health optimisation. The latest smart biosensor patches are capable of tracking things such as hydration, temperature, heart rate variability and recovery in real time – imagine guests in the sauna being able to check their hydration levels, for example. We expect this market to grow, as the worlds of wellness, diagnostics and wearable technology converge, with diagnostic patches becoming part of pre-treatment screening, personalisation during visits and post-visit interactions with guests. www.spahandbook.com
SHUTTERSTOCK/ANDREY_POPOV
14. PATCHES: GET SKIN IN THE GAME
SHUTTERSTOCK/PEOPLEIMAGES
SPA FORESIGHT 2026-2027
The world is on track to hit ‘peak population’ in 2060
15. PEAK POPULATION: HEADING INTO A GOLDEN AGE Growth in the global hospitality, spa and wellness industry is based on an assumption that there will always be more people travelling, consuming and spending. However, as the world approaches ‘peak population’ in 2060, this investment logic will fundamentally change and as populations begin to fall, changes in demand will reshape the sector. Investors will become more selective, avoiding markets that face challenges such as demographic collapse, oversupply of facilities, labour shortages and weaker domestic demand. Population decline will be slightly offset by increases in 26
SPA BUSINESS HANDBOOK 2026-2027
longevity, but the overall trend will be downwards, with some forecasters suggesting it will eventually settle between 2 billion and 4 billion globally. In the post-growth era, the winners will be those offering the most healthoriented experiences for ageing, mobile and experience-seeking consumers. Older consumers spend more on prevention, recovery, wellness and extended stays, driving investment into things such as integrated resorts, medical wellness destinations and longevityfocused offerings – a combination that could sustain demand for wellness
experiences after peak population has been reached. Hospitality, spa and wellness assets will increasingly need to be designed to be adaptable, so they can deliver a mix of wellness, healthcare, residential living and remote working support, as well as social connection. In the shorter term, according to insight from McKinsey, PwC and the World Health Organization, the years leading up to peak population in 2060 are likely to be a ‘golden era’ for hospitality, driven by rising wealth, increases in longevity, remote work and the expansion of middle classes in India, Southast Asia and Africa. www.spahandbook.com
SHUTTERSTOCK/GBJSTOCK
16. SELF-SOOTHING: NERVOUS SYSTEM RESET
In-room VR goggles can deliver selfsoothing experiences
Many people already self-soothe, they just don’t necessarily call it that. After a difficult day, they may reach for something that changes the way they feel – alcohol, comfort food, nicotine, shopping, scrolling or simply disappearing into a screen. The challenge is that few people are ever taught healthier alternatives. We predict healthy self-soothing will emerge as an important new pillar of preventive wellness, with spas and wellness businesses helping people develop practical ways to regulate stress before unhealthy coping mechanisms become entrenched. Gallup’s 2025 State of the World’s Emotional Health report – based on more than 145,000 interviews across 144 countries – found 39 per cent of adults experienced worry the previous day and 37 per cent experienced stress. Spas have spent decades soothing people. The next evolution will be teaching people how to soothe themselves, with operators offering practical toolkits using touch, breath, ritual, movement, sound, vibration and pressure. Practitioners might teach self-soothing touch, breathing techniques such as cyclic sighing, tapping, humming and vocalisation, giving guests simple interventions they can use when they feel overwhelmed or can’t switch off. Technology will support the trend, with in-room guidance, VR environments and biofeedback creating calming experiences that respond to breathing or physiological signals. Equipment manufacturers will also develop solutions based on comforting sensory input, including weighted blankets, pressure-based products and vibroacoustic technology. The goal won’t simply be to send guests home relaxed, but to teach them how to find their way back to that feeling themselves. 27
SPA FORESIGHT 2026-2027 2025-2026 Treatments lasting 2-3 hours may become the norm
SHUTTERSTOCK/SERGEY KOLESNIKOV
17. LONGER TREATMENTS, BETTER OUTCOMES: THE DEEP RESET As consumers increasingly seek wellness experiences that deliver meaningful improvements to their physical and emotional wellbeing, three- and fourhour treatments will move from the fringes of luxury spa menus to become established signature products. Short treatments can generate measurable physiological effects, with studies detecting changes in autonomic activity following relatively brief massage interventions. Longer treatments, however, give spas the opportunity to move guests beyond momentary relief into a more sustained state of relaxation. This will change the structure of the traditional treatment menu. Rather 28
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than simply booking an isolated 50- or 80-minute massage, consumers will increasingly buy two- to four-hour, multi-modal journeys combining things such as touch, scalp treatments, facials, heat, water, assisted stretching, sound and periods of uninterrupted rest. There are already early signals, with luxury spas beginning to offer treatments lasting three hours or more. Suppliers are also responding. Lemi’s Venice Head Spa, for example, combines massage, scalp treatments and other modalities on a memory-foam mattress designed to distribute weight and reduce pressure points, making extended treatments more comfortable.
The commercial challenge will be making longer experiences stack up operationally. Keeping one therapist and treatment room occupied for four hours will undermine yield, so we expect the most successful concepts to combine therapist-led treatments with technology, bathing, touchless wellness and self-guided relaxation. As consumers invest increasing amounts of time and money in their wellbeing and healthspan, extended treatments will become an important new tier on spa menus. The ultimate luxury will no longer simply be the treatment itself, but having enough time for its effects to unfold, with all the benefits this brings. www.spahandbook.com
18. HYPER-LOCAL: WELLNESS COMES HOME As the global spa and wellness market matures, a new phase of development is emerging, shaped by the economic lifecycle. In the early stages of expansion, developers compete for the largest and most profitable opportunities and once these have all been taken, the next tier of development focuses on models that are standardised and scalable. However, once markets become more developed, consumers often begin to reject standardisation and yearn for
experiences that are authentic and emotionally engaging. We expect this transition to start taking hold in the spa and wellness sector, with operators developing hyper-local concepts in response to neighbourhood identity and local culture. This trend will be driven by changes in how spa and wellness services are being consumed. Traditionally viewed as a treat, wellness is increasingly becoming embedded into day-to-day life as a neighbourhood purchase, much like a health club membership.
Consumers now increasingly want regular access to things such as recovery, social wellness and longevity services, and they also want this much closer to home. In response, we think new hyper-local offerings will be developed and operated by entrepreneurs with strong local connections and deep passion for their communities. Smaller operators can move faster, imagine more distinctive experiences into being and create the authenticity consumers value. Fragmented local markets rarely remain that way, however, and once hyper-local concepts have proven demand, a new cycle of consolidation will begin, with larger groups seeking to buy local brands to benefit from their authenticity. We believe this trend will see a strand of the wellness market that becomes more local in the short term and ultimately more consolidated, as large operators build portfolios of distinctive hyper-local brands.
Wellness will become hyperlocal before consolidation takes it global again
SHUTTERSTOCK/MILJAN ZIVKOVIC
THE FARM AT SAN BENITO
19. HOTSPOT: THE PHILIPPINES The Philippines will emerge as one of Asia’s most compelling wellness destinations. Backed by government investment and a distinctive cultural approach to healing, the country is establishing an identity uniquely its own. According to the Global Wellness Institute, its wellness economy reached US$47.3 billion in 2024, up 31 per cent on 2019, and accounted for 10 per cent of GDP. Wellness tourism is one of the fastest-growing sectors, supported by the Department of Tourism’s vision for a distinctly Filipino brand rooted in nature, community and traditional healing. Central to this is hilot, the traditional healing practice, alongside herbal medicine, thermal springs and island landscapes. Rather than replicating medical wellness models emerging elsewhere, the Philippines is blending evidence-based health programmes with indigenous therapies and its natural environment. Investment is accelerating. The Farm at San Benito, long regarded as a pioneering Asian destination spa, has become the first Autograph Collection hotel in the Philippines, giving it global visibility. The next phase will extend beyond destination spas. Megaworld’s 25-hectare San Benito Private Estate will combine wellness hospitality with residential, sport and active ageing, while Bohol and El Nido are developing experiences rooted in local culture. As competition between Asian wellness destinations intensifies, a distinctive national identity will become increasingly important. We expect the Philippines to move from being one of Asia’s less recognised wellness markets to a destination people travel to for a Filipino approach to wellbeing.
The San Benito Private Estate will span 25 hectares
UNSPLAHSH HUUM-KA
Around the world, saunas are creating community
20. SWEAT CULTURE: SAUNA BECOMES A GLOBAL LIFESTYLE MOVEMENT For the past few years, sauna has been one of wellness’s biggest success stories. But the next chapter is no longer about adding more heat; it’s about the emergence of a complete sauna culture. What began as renewed interest in thermal bathing has evolved into something far broader. Around the world, dedicated sauna clubs, urban bathhouses and destination thermal experiences are creating communities as much as delivering wellness experiences. Rituals such as aufguss have transformed the traditional sauna session into theatre, with skilled saunamasters choreographing heat, steam, music and essential oils www.spahandbook.com
to create immersive performances that attract loyal followings. Events such as Therme Bucharest’s Herbarium festival demonstrate how thermal wellness is expanding into cultural programming, education and celebration, rather than simply relaxation. The shift comes at a time when social isolation and loneliness are major public health challenges. In contrast to many forms of modern wellness, which can be solitary and highly personalised, sauna offers a shared ritual. People gather, disconnect from technology, sit together in silence or conversation and experience something collectively.
Increasingly, the value lies not only in the physiological effects of heat exposure, but in the sense of connection and belonging that accompanies it. As the market matures, an ecosystem is emerging around it. Specialist sauna architects, travelling aufguss masters, festivals, competitions and dedicated retail brands are becoming part of the experience. Even apparel is evolving, with companies such as Japan’s TTNE creating contemporary saunawear that reflects sauna as a lifestyle rather than simply a wellness activity. The result is a market that increasingly resembles surfing, yoga or running: not just a practice, but an identity. SPA BUSINESS HANDBOOK 2026-2027
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SPA FORESIGHT: THE ARCHIVE
This is our 12th year of publishing Spa Foresight in the Spa Business Handbook. Here, we look back at some of our previous predictions.
2024
2023
2021-2022
The joyconomy
Brain training
Energy generation
Sober-curious
Deep listening
Female first
Event cryo
Cognitive health
Aquatasteology
In-room rituals
Teen wellness
Self-service spas
Gesture-tech and mixed reality
Hotspot: Andorra
Hair and scalp longevity
Robot facials
Liberated wellness
Weight-loss retreats
Coolcationing
Death doulas
Hotspot: Oman
Wellness weddings
Walking
Neurocosmetics
Bio-sonification
Wellness farms
Binaural beats
Functional food
Biofeedback portals
Ai workouts
Hotspot: Bhutan
Glucose monitoring
Body sculpting
Mitochondrial health
Nocturnal living
The skin microbiome
Art in spas
Pet wellness
Stroke rehab
Democratic wellness Satellite sites Wellness clubs AI massage Dancing South Korea Wild swimming Immersive spa Regenerative hospitality Sense-hacking Multigenerational wellness Emotional healing Vagus nerve Social skills training Male-only retreats Hyperbaric oxygen therapy Mobile ice baths Ski resorts pivoting to wellness Upstate New York
The end of IVs
Pelvic health
Sustainable collagen
Trauma processing
2025-2026
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TAIM Recovery Cancer checks Lymphatics Play The metaverse Menopause Automaticity Nutrigenomics Glucose monitoring Electroceuticals Wellness chefs Sound healing Equality Wellness franchising Faecal transplants II Awe walking Thin places
www.spahandbook.com
www.spaforesight.com ■ About the authors: JACK EMMERSON
Liz Terry has been writing about and analysing the global leisure industries since 1983. She’s editorial director of Spa Business, the Spa Business Handbook and Spa Business Insider. E: lizterry@leisuremedia.com
Mental wellbeing
Touch hunger
Slow travel
Return to nature
EcSOD
Loneliness
Post-exercise
Resilience
heat treatments
Lung health
Healthy microbiome
Touchless services
Wellness for all
Staycations
Menu engineering
A new kind of exclusivity
COVID recovery
Immunity programmes
Lobbying
Medical wellness
COVID cool spots
Helen Andrews is a journalist with broad media experience, spanning documentary production and publishing. After 10 years in television production, she returned to Spa Business in 2025 as head of news. E: helenandrews@leisuremedia.com
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HELEN ANDREWS
www.spahandbook.com
2020-2021
Katie Barnes is the editor of Spa Business magazine and was launch editor of the Spa Business Handbook. Her career in publishing has focused on the international spa, beauty and health sectors. E: katiebarnes@leisuremedia.com
JACK EMMERSON
SHUTTERSTOCK/NEW AFRICA
Teen wellness was identified as a trend back in 2024
JACK EMMERSON
Jane Kitchen has a 20-year career in journalism and has worked covering the spa industry since 2015. She is the editor of the Spa Business Handbook, and editor at large for Spa Business magazine. E: janekitchen@leisuremedia.com
SPA FORESIGHT: THE ARCHIVE
The trends presented in Spa Foresight are consistently forward-thinking, putting you ahead of the curve.
2019-2020
2018-2019
2017
2016
Climate emergency
Vegan spas
Tattoo detox
Scaleable wellness
True North (and South)
Spa tribes
Spa dentistry
Iceland
Altitude rooms
Rage rooms
Grief interventions
Breathing/elimination
Olfactory therapy
Senior living
Simplicity
Spa planes
Gen Alpha
Rewilding
Therapy animals
Social good
Swaddling
Cockroaches
Extreme bathing
The virome
Rocking
Plastic free
Skin microbiome
Clean eating
Vibration therapy
Assisted stretching
Resilience
Dementia-friendly
Outdoor spas
Blue light antidotes
Wellness communities
Meditation spaces
Co-working spaces
Home wellness
mfDNA
Epigenetics
Brain optimisation
Andropause
Global onsen
Skin science
Stress programmes
Brain health
Placebo effect
Specialisation
Train like an athlete
Visual detox
ASMR
Singing
Forest bathing
Diagnostics
Ketogenic exercise
Suspension massage
Dementia
Hawaii
Menopause
Hot Spot: Haiti
Amplified workouts
Self-care
Body forensics
Walk-in spas
Reverse ageing
Spa coaching
Personal pollution sensors
Immunity challenge
Eating flowers
Climbing
Nootropics
Rest for recovery
Spa circuits
Meaningful meetings
Uzbekistan
Floatation
Leon Chaitow
Blockchain
Nose to toe fascia release
Modular fitness
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www.spahandbook.com
SHUTTERSTOCK/CREATION COMPANY
www.spaforesight.com
2015 Invisibles Faecal transplants Hot spot: Panama Massage-on-demand ASEAN market Attractions and spa Hot spot: Cuba
Senior living emerged as a Spa Foresight trend in 2018
Tiered offering Tribal investments Sport and spa Next gen skincare Haemoglobin levels Sexual wellness Biomimicry Hot spot: Bintan
2014 Loneliness Oil, gas and solar Edible environments Playing with food Neuroplasticity
Halal tourism
Cellular health
Animal movement
Robot therapists
Age-friendly design
War zones
Face massage
Fats and carbs
Spa and Wellness real estate
3D printing
www.spahandbook.com
Weather channel No front desk Spa boom in Japan Virtual trainer Bad products Over nourishment Circadian aware Microgyms Gut health Clear air and water Facial recognition Wellness cities
SPA BUSINESS HANDBOOK 2026-2027
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DEVELOPMENT PIPELINE AFRICA Mandarin Oriental Old Cataract Aswan, Egypt
MANDARIN ORIENTAL
Spa Business looks into some of the world’s most groundbreaking and significant spa projects
Opening: 2027
Mandarin Oriental Winter Palace Luxor, Egypt Opening: 2027
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SPA BUSINESS HANDBOOK 2026-2027
A Mandarin Oriental river cruise will unite three Egyptian hotels
MANDARIN ORIENTAL
The Mandarin Oriental Hotel Group has revealed plans to expand its presence in Egypt with the renovation and operation of two historic hotel properties as well as the brand’s first-ever luxury river cruise. The river cruise will unite the hotels in Luxor and Aswan, as well as the upcoming Mandarin Oriental Shepheard in Cairo, to form a seamless, end-toend experience that celebrates Egypt’s culture and history. Each of the hotels will feature a spa, and the Nile cruise will include a dedicated wellness space. The river cruise, Old Cataract hotel in Aswan and the Winter Palace hotel in Luxor are owned and developed by KG Company for Real Estate and Tourism Investment – which is part of Egyptian hospitality company Garranah Group. http://lei.sr/U7X8W_B
www.spahandbook.com
The retreat will be in the Karingani Game Reserve in Mozambique
Aman Karingani Mozambique Opening: unconfirmed
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027
AMAN MOZAMBIQUE
Aman Resorts is developing its first African safari resort and branded residences at Aman Karingani, a retreat within the 150,000-hectare Karingani Game Reserve in southern Mozambique. The property will perch above the reserve’s sweeping plains and it will have 30 standalone guest pavilions as well as a central lodge for facilities, including the brand’s signature Aman Spa and an outdoor pool. All of the pavilions, which range from one to two-bedrooms, will open onto covered decks with views across the savannahs and woodlands from their private pools. The reserve’s diverse landscape features open plains, forests and seasonal wetlands. This diversity will provide Aman with varied safari game drive opportunities. Aman Karingani will be the second property by Aman on the African continent. The opening of Amanjena in Marrakech, Morocco, in 2000 marked the brand’s debut. The Moroccan hotel is currently closed for renovation and is scheduled to open in October to celebrate its 25th anniversary. http://lei.sr/6v7a9_B
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AFRICA TOBYMITCHELL
The Kenyan location will have views of Mount Kilimanjaro
Discover Collection Lemomo Kenya Opening: Q4 2026 The Discover Collection, a hospitality membership brand for consumers looking to travel with purpose and mindful luxury, will open a location in Kenya later this year. Each of Discover’s properties will have a maximum of 50 keys and are designed to have low impact on the regions they serve. The brand is backed by hotelier Bernhard Bohnenberger, former president 38
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of Six Senses, who is CEO, owner and co-founder, alongside some private investors. The concept is designed to celebrate the spirit of the place where each property is located, while helping to preserve ecosystems, habitats and the cultural identities that make it unique. Sustainability will be a hallmark of the brand’s offerings, with environmentally responsible principles integrated into local agriculture, architecture, water and waste management systems. Discover Collection Lemomo will offer immersive Maasai cultural experiences, access to the wildlife of Amboseli National
Park and views of Mount Kilimanjaro. An on-site wellness area called The Sanctuary will not be a traditional spa, but will feature personalised journeys for each guest. Guests will need to be members of the Discover Collection to stay at any of the brand’s properties, with annual membership starting at US$3,600 (€3,320, £2,850) for an individual. A joining fee of US$650 (€560, £490) goes to fund the Discover Collection Foundation, which is a fund dedicated to promoting conservancy and other philanthropic efforts local to each unique property. http://lei.sr/j3n6T_B www.spahandbook.com
Six Senses Victoria Falls Zimbabwe Opening: 2030 The first sub-Saharan property for Six Senses will front Princess Elizabeth Island on the approach to the largest waterfall in the world. The partially concealed, tree-level lodges at Six Senses Victoria Falls will be ecological, tactile, and understated to provide a bird’s-eye platform for an authentic connection with nature and wildlife. The Six Senses Spa and wellness facilities will include four treatment rooms, a gym, a yoga deck, outdoor hot pools, a panoramic sauna, and an integrated retail and concept store. The jungle gym is literal and therefore accompanied by a ranger. In addition to the 22 lodges with private terraces, Six Senses Victoria Falls will include 15 deluxe lodges with suspended pools, with plans also afoot for 17 individual pool villas. On-site signature experiences will include an Earth Lab, Alchemy Bar, and Grow With Six Senses children’s activities. http://lei.sr/Z4T5n_B
Virgin Limited Edition Marrakech, Morocco Opening: 2027 Virgin Limited Edition, a brand by Virgin Hotels Collection, will open a new hotel just outside Marrakech with extensive wellness experiences. The wellness facilities at the new property will include a traditional Moroccan hammam, a 40 metre swimming pool, yoga, pilates, horse www.spahandbook.com
riding and courts for tennis and padel. The estate will sit within a 40-hectare organic farm, with citrus groves, olive trees, orchards and vegetable gardens that will supply three restaurants. Immersive cultural programming will be on offer at the property, which Virgin Limited Edition describes as a hallmark of its brand, to enable guests to connect deeply with the destination. The design for the property will incorporate traditional Berber craftsmanship and is inspired by Moroccan and wider African artists. http://lei.sr/E4g4J_B
RUSS KIENTSCH
VIRGIN HOTELS
The estate will sit within a 40-hectare organic farm
The spa will have four treatment rooms SPA BUSINESS HANDBOOK 2026-2027
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KERZNER INTERNATIONAL LIMITED
DEVELOPMENT PIPELINE
The property will range across 127 acres of untouched land
One&Only Fiji Nacula Island, Fiji Opening: 2029 Kerzner International is developing a resort and residences in the west of the country on Nacula Island, in the Yasawa Islands, in partnership with the Fijian health insurer and institutional investor BSP Life. BSP Life is a subsidiary of BSP 40
SPA BUSINESS HANDBOOK 2026-2027
Financial Group, which is focused on fostering growth across the South Pacific. The property, which will range across 127 acres of untouched land, is part of Kerzner International’s plan for strategic growth in the Asia-Pacific region. The project is slated to open in 2029, with a 40-key hotel as well as 20 private residences and the One&Only brand’s signature ClubOne wellness and six dining venues. http://lei.sr/m5R3Z_B
KERZNER INTERNATIONAL LIMITED
ASIA & AUSTRALASIA
www.spahandbook.com
Raffles Goa Shiroda and Fairmont Goa Shiroda Goa, India
ANANTARA HOTELS & RESORT
Opening: 2030 Hospitality giant Accor will strengthen its presence in India after signing two tropical beachfront hotel and spa destinations in Goa: Raffles Goa Shiroda, a 120-villa property spanning over 27 acres, and Fairmont Goa Shiroda, a 400-room destination spread across 56 acres. Linked by a shared beachfront club, both hotels will feature comprehensive spa, wellness and fitness facilities. Guests will also have access to an array of dining options, lounges, bars and event spaces. Accor has partnered with developer Dangayach Group to bring the destinations to life, with openings targeted by 2030. The new developments in Goa underscore Accor’s strategic focus on India as a high-potential growth market and its ongoing efforts to expand its portfolio with premium offerings. http://lei.sr/T2b8T_B
Anantara Dragon Seseh Bali Resort Seseh Beach, Bali Opening: 2028 Luxury hotel and spa operator Anantara Hotels & Resorts has signed an agreement to manage a new-build resort, spa and branded residences on the black volcanic shores of Bali’s Seseh Beach. Anantara Dragon Seseh Bali Resort will have a striking design created by British architect John Dawes and inspired by the Barong of Bali – a dragon-like www.spahandbook.com
guardian from Balinese mythology. The 216-key oceanfront destination is being developed by Taryan Group, a Bali-based real estate and development company which also owns the property. Aligned with Anantara’s holistic luxury ethos, the resort will emphasise the importance of wellness with a signature Anantara Spa, yoga and meditation studios, a modern fitness centre, an on-site surf school and three infinity pools. Residences will be available for purchase through Taryan Group, with Anantara providing overall resort management. http://lei.sr/7H3w4_B
SHUTTERSTOCK:SONG_ABOUT_SUMMER
The design is inspired by the Barong of Bali
Accor is expanding its Indian portfolio SPA BUSINESS HANDBOOK 2023
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ASIA & AUSTRALASIA HVL HOTELS
The resort will be built on the Lindeman Estate
Laval Hunter Valley Pokolbin, Australia Opening: 2027
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SPA BUSINESS HANDBOOK 2026-2027
designed the grounds’ art installations, meadows, meditation areas, a Wollemi pine grove and a 25-metre red-tiled pool along the Shiraz vineyard. More than 6,782 vines and 21,000 plants will be planted to restore the site’s former agricultural character and increase ecological activity. http://lei.sr/3m8n6_B
A red-tiled pool will be built in the Shiraz vineyard
HVL HOTELS
Private hotel owner and developer Hunter Valley Luxury Hotels (HVL Hotels) will open a new luxury resort and tourism destination called Laval Hunter Valley in Pokolbin, Australia. The 65-key property will be built on the 165-acre winemaking Lindeman Estate in the Hunter Valley. The project has attracted AUS$130 million (US$85 million, €74 million, £64 million) in investment from various partners. The aim is to create “an international hotel, made in Australia” which offers global standards with a strong sense of place. The resort’s Veraia Spa will be a two-level 1,000sq m longevity-led wellness centre with 15 treatment rooms. The spa will
include advanced longevity technology, clinical treatments and traditional spa rituals as well as medical-grade treatments focused on recovery and regeneration, plus a thermal circuit. There will also be a 100sq m gym with outdoor yoga platforms to extend the experience outdoors. Lisa Howard of TCL Landscape Architects has
www.spahandbook.com
Aman Maldives Vaavu Atoll, Maldives Opening: unconfirmed Luxury boutique hospitality brand Aman has unveiled plans to open its first resort and wellness sanctuary in the Maldives, expanding its global portfolio of 35 resorts and residences. Set on an island in the Vaavu Atoll, Aman Maldives will feature 52 luxury pool villas and 16 branded residences. True to the brand’s dedication to wellness, the resort’s 2,638sq m spa www.spahandbook.com
will be located on its own private island. The spa promises to introduce new health and rejuvenation experiences to the Maldives, including two private Spa Houses, a signature feature of Aman’s wellness offerings. Situated in one of the most secluded regions of the Maldives, famed for its pristine diving spots, the resort is being designed by longtime Aman collaborator Kerry Hill Architects. The design will draw inspiration from the island’s white coralline beaches and turquoise waters, emphasising simplicity and natural beauty. http://lei.sr/B3Z2A_B
AMAN RESORTS
AMAN RESORTS
The resort will be situated in a secluded area of the Maldives
The design will emphasise simplicity SPA BUSINESS HANDBOOK 2026-2027
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SIX SENSES BANGKOK
ASIA & AUSTRALASIA
Therme Singapore Marina South Coastal, Singapore Opening: 2030 Therme Group will develop a largescale social wellbeing infrastructure project in Singapore worth US$1 billion (US$768 million, €664 million, £507 million). The project will range across a 4-hectare waterfront site, next to the scenic waterway and dam Marina Barrage and the famous botanical attraction, Gardens by the Bay. Therme Singapore is being designed by DP Architects and Therme Arc (Therme Group’s in-house design firm). The property will integrate water, nature and architecture to become an urban wellness haven, including thermal pools, lush botanical gardens, art installations and advanced health technology. The attraction will also incorporate Therme Group’s sustainability solutions. The site is expected to attract more than two million visitors per year when it reaches full operational capacity. It is estimated that half of those visitors will be from overseas. http://lei.sr/2Y5E2_B
The Narai Hotel is being transformed by Heatherwick Studio
Six Senses Bangkok Bangkok, Thailand Opening: 2028 THERME GROUP
Therme is heading to Singapore 44
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Six Senses will operate one of two luxury hotels and a Six Senses Spa within a mixed-use development called Hatai in the Silom area of Bangkok, Thailand. Owned by Narai Hospitality Group, the site used to be home to the original Narai Hotel but is now being transformed by Heatherwick Studio into a building shaped like a series of stacked Thai lanterns. The building will meet the requirements for sustainable and
healthy building design certifications LEED Gold and WELL Gold. Six Senses Bangkok will have 100 rooms and the Six Senses Spa, complete with a combination of high-tech, high-touch treatments. Integrated wellness offerings found at other Six Senses properties will also be on offer, including mindful sleep programmes and nourishing cuisine. There will be a smaller Narai Hotel, in addition to the Six Senses Bangkok, offering approximately 300 rooms in total when the development opens in 2028 – shortly after what would have been the original Narai Hotel’s 60th anniversary. http://lei.sr/u7F4w_B www.spahandbook.com
Sanya Horizons Sanya, China Opening: Q1 2027 German architect Ole Scheeren has won a design competition for his vision for a tropical resort complex in the beachfront city of Sanya, on the Chinese island of Hainan. Scheduled to complete in 2026, Sanya Horizons has been designed for developer CDF Investment and Development and will be sited on 83,500sq m of lush beachfront property.
The property will consist of two hotels under IHG luxury brands – The Regent Sanya Bay and Hotel Indigo Sanya Bay. The hotels will sit on top of each other to occupy a smaller footprint and also match Scheeren’s signature architectural style of stacked cube formations. Technical drawings indicate plans for wellness facilities and a pool spread across a public Sky Deck with impressive oceanfront views. Pitched to become one of the largest in the world, the infinity-edge pool will span 153 metres in width and cantilever above the ocean, projecting bathing guests towards the surf of the
beach in mid-air. Sanya Horizons will rise 160m above the waterfront and is being conceptualised to embrace, integrate and amplify the surrounding nature to create a unique ecological leisure destination. Through the offsets and openings between the stacked volumes, a variety of natural plantings and gardens will emerge throughout the building, almost doubling the amount of green space on the site. Providing a vertical jungle, the ‘hanging gardens’ will be experienced on every floor and from every guest room, to provide a more holistic resort experience. http://lei.sr/w3k5y_B
BÜRO OLE SCHEEREN
Ole Scheeren has created the resort complex in China
XXXXXX
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SPA BUSINESS HANDBOOK 2026-2027
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KEMPINSKI HOTELS
ASIA & AUSTRALASIA
Mandarin Oriental, Seoul Seoul, South Korea Opening: 2030 Mandarin Oriental will operate a boutique-style luxury hotel and spa in Seoul’s Central Business District, north of the Han River. The 128-key property is being developed by Hanwha Group. The Spa at Mandarin Oriental will be a destination spa that ranges across four floors with a concept that offers a serene sanctuary and a deep connection to nature via immersive art experiences, natural materials, ambient light and organic textures. Therapies will incorporate Korean healing traditions, advanced beauty protocols, plus recovery and performance treatments. Mandarin Oriental says every element of the spa has been crafted to help guests “recover, perform and evolve physically, mentally and emotionally.” Core themes will include Traditional Healing, Korean Beauty, Mind Reset, Body Performance and “Future Bathing”. http://lei.sr/S5J3j_B
A 1,500sq m Resense Spa will be part of the property
KEMPINSKI HOTELS
MANDARIN ORIENTAL HOTEL GROUP
This is Mandarin’s first Korean hotel 46
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Kempinski Saigon River Dong Nai, Vietnam Opening: Q4 2026 Kempinski Hotels is making its mark in Vietnam with a luxury waterfront property overlooking the Saigon River. Kempinski Saigon River, designed by Kengo Kuma and Associates, will feature 100 guestrooms along with a 1,500sq m Resense Spa offering immersive wellness experiences rooted in local remedies.
The hotel is currently being developed in cooperation with Vietnamese property developer Ecopark Corporation, which owns other luxury hotels across the country. Situated in Dong Nai on the outskirts of Ho Chi Minh City, Kempinski Saigon River is part of a broader 55-hectare development called Ecovillage Saigon River that will also feature residences, schools, a sports club and retail areas along 700 metres of riverfront, connected to Ho Chi Minh City via a 45-minute speedboat ride. http://lei.sr/C4K9x_B www.spahandbook.com
STUDIO APOSTOLI
STUDIO APOSTOLI
STUDIO APOSTOLI
Studio Apostoli will head up the design of the wellness-centric eco resort
STUDIO APOSTOLI
Tavan Jargal Resort Ulaanbaatar, Mongolia Opening: unconfirmed Verona-based spa and wellness design firm Studio Apostoli has been appointed to support the creation of a wellness-centric eco-resort 40km from the Mongolian capital of Ulaanbaatar. Developed by Devjikh Tsog Khugjil, Tavan Jargal Resort is currently in the preliminary design and business planning stages. www.spahandbook.com
The vision for the 13-hectare development is to create a high-end wellness oasis tucked away in a protected national park that showcases Mongolian culture and the area’s natural beauty through thoughtful architecture. Nestled between rolling hills and water sources, the resort has been designed with organic shapes and natural materials to help it integrate seamlessly into the landscape. The resort, owned by the Altangobi Group, will consist of a two-level hotel, a 2,650sq m spa, 27 villas – some featuring their own wellness facilities
– and 19 traditional Mongolian nomadic dwellings called Gers. The concept behind Tavan Jargal is rooted in wu xing, or the five elements of Eastern philosophy, which are combined to ensure harmony and balance and are nurtured by sustainability, one of the founding values of the development. Studio Apostoli is overseeing architectural and interior design, spa consulting and management, business modelling and planning, marketing and the sustainability strategy. http://lei.sr/s5X4x_B SPA BUSINESS HANDBOOK 2026-2027
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THERME GROUP
ASIA & AUSTRALASIA
The site will have hotels, condos and cruise ship and car ferry access
Therme Korea-Incheon
Opening: 2031 Therme Group is collaborating with the South Korean Incheon Free Economic Zone (IFEZ) Authority to develop Therme Korea-Incheon, a wellbeing resort in the city of Incheon. The landmark destination will be developed in the Songdo Golden Harbour, a commercial district in Songdo International Business District. The site is a strategic location for Therme Group due to both its facilities and transport links. It has been designed as a comprehensive tourism and leisure 48
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Korean wellness traditions will be on offer
complex with hotels, condominiums and retail and also has access for cruise ships and car ferries. The project will measure 99,041 sq m across two commercial land parcels and will feature Therme’s nature-integrated design, dome glass structures and year-round indoor facilities, including a spa, waterpark and wellness experiences. Therme
THERME GROUP
Incheon, South Korea
Korea-Incheon will have extensive botanical gardens, including more than 1,700 palm trees and 800,000 plants. There will be an advanced water purification system on site, using ozone water treatment technology and air filtration. Korean traditions of public social jjimjilbang baths and healthy food are expected to be on offer at this resort. http://lei.sr/G8r8H_B www.spahandbook.com
Mandarin Oriental, Bali
Mineral-rich geothermal water will be used in the project
Bukit Peninsula, Bali Opening: 2027
Phillip Island Hot Springs Phillip Island, Australia Opening: Q4 2026 The Phillip Island Hot Springs project, a 13-hectare geothermal bathing facility, is due to open on the south coast of Phillip Island in the Bass Coast Shire, Australia. Approximately 100km from Melbourne, the project is owned by the Onsen Group, a group of health and wellnessfocused investors. Hatcher Advisory is managing the development. These two firms became involved in the project in late 2024, though the project was first reported to be in development in 2019. More than AUS$60 million (US$39.0 million, €36.0 million, £30.0 million) has been committed to the project, which has been designed in collaboration with Australian landscape architecture firm Orchard Design. The project has been designed as a sustainable, year-round www.spahandbook.com
destination that celebrates Phillip Island’s natural beauty and capitalises on the growing demand for wellness tourism. The first stage of the development to open will be the Lagoon Bathing Precinct, which will have views of the Bass Strait. It will be the flagship offering at the facility, with what the developers are calling “Australia-first geothermal experiences”. Key features include a variety of geothermal pools, including cave-style bathing, reflexology walks and family-friendly zones. There will also be a range of saunas, steamrooms, cold plunges and outdoor relaxation areas. Phillip Island sits on top of a deep granitic aquifer that naturally heats groundwater to geothermal temperatures reaching a maximum of 70 degrees Celsius. The bathing facilities at the project will use a blend of this naturally mineral-rich geothermal water, seawater and fresh water to create diverse experiences – including cooling and contrast pools. http://lei.sr/9E8b4_B
MANDARIN ORIENTAL HOTEL GROUP
PHILLIP ISLAND HOT SPRINGS
A new Mandarin Oriental resort is set to launch on Bali’s Bukit peninsula, with 110 bedrooms and 68 private residences. The wellness sanctuary will be a highlight of Mandarin Oriental, Bali; spa-goers will be able to enjoy Mandarin Oriental’s signature programmes as well as exclusive treatments inspired by Balinese healing traditions and customs. Amenities will include heat and water therapies, outdoor swimming pools surrounded by private cabanas and a fitness centre with outdoor space for yoga and other wellness options. The property will provide views of the Indian Ocean and offer access to a secluded beach. Design Lab Architects is bringing the resort to life with assistance from architect Bill Bensley and interior designer Jeffrey Wilkes. The project is a collaboration with local real estate developer Harmoni Bali. http://lei.sr/D5y8N_B
The property overlooks the Indian Ocean SPA BUSINESS HANDBOOK 2026-2027
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DEVELOPMENT PIPELINE AMANCAYA
The archipelago is known for its crystal-clear waters
CENTRAL & SOUTH AMERICA Amancaya - The Bahamas Amancaya will feature a handful of Aman Residences
Exuma, The Bahamas
Enveloped by untouched natural landscapes, Aman’s first Bahamian resort will be set on a Caribbean archipelago known for its crystal-clear waters and world-class diving. Meaning ‘peaceful island’ in Taíno, Amancaya will feature a 36-pavilion resort and a handful of exclusive Aman Residences, alongside an expansive Aman Spa, Beach Club and an array of signature and exclusive dining concepts. Set across 400 acres of remote land on two private cays, villas to own at Amancaya will offer owners a one-of-a-kind home in the heart of the Exumas. Featuring three- to five-bedrooms, villas are designed with the Aman values of privacy and serenity in mind. http://lei.sr/n6N7e 50
SPA BUSINESS HANDBOOK 2026-2027
AMANCAYA
Opening: unconfirmed
www.spahandbook.com
Rosewood Exuma East Sampson Cay, Bahamas Opening: 2028 Rosewood Hotels and Resorts has partnered with Miami-based private investment company Yntegra Group to realise a brand new private island resort on Exuma, an archipelago of 365 islands in the Bahamas. Rosewood Exuma will be situated on a 124-acre private island referred to as East Sampson Cay and will feature 33 beachfront suites and a signature Rosewood Asaya spa designed to immerse guests in Bahamian wellness traditions. Featuring six treatment rooms, the 20,000sq ft Asaya spa will be home to a hydrotherapy facility, an outdoor tranquil pool and a fitness centre. The wellness facility will be complemented by an outdoor sports centre featuring tennis, padel and pickleball courts, as well as watersports equipment. http://lei.sr/e1G1i
Six Senses Belize Secret Beach, Belize Opening: 2028 Six Senses is set to open a new tropical island retreat on a stretch of secret beachfront in Belize that will be home to 45 resort villas and 24 overwater residences. Set across two areas – Secret Beach and a 10-acre private island about two miles away – Six Senses Belize will feature a signature Six Senses Spa and Wellness Village at the heart of the destination. Built around the natural lagoons to the north of the preservation area, the wellness hub will offer inward-looking, healing experiences among the existing mangroves at the edge of the wetlands. Initially, it will feature an Alchemy Bar, Holistic Anti-Aging Center, fitness centre, www.spahandbook.com
indoor and outdoor treatment areas, Temazcal lodge and outdoor yoga pavilion. Spa treatments and wellness programmes will focus on natural healing, energy medicine and traditional Mayan practices. There are also plans for organic gardens complemented by a labyrinth, mushroom hut, cooking school, food market and teens’ club. Another outdoor pool, ice cream parlour, overwater restaurant, dive centre and Cinema Paradiso will complete the mix. During construction, the landscape will be protected as a natural preservation area for the existing flora and fauna and will be made accessible to connect to the island’s biotope. The resort and residences are being brought to life thanks to a design collaboration between architects Studio Caban, interior design house Maed Collective, landscape designer Maat Handasa, and sustainability experts XCO2. http://lei.sr/x3b7H_B
SHUTTERSTOCK/ MARIDAV
SIX SENSES
Six Senses Belize will have extensive wellness facilities
The resort will be on a private island SPA BUSINESS HANDBOOK 2023
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CENTRAL & SOUTH AMERICA MINOR HOTELS
Anantara Preá Ceará Resort Ceará, Brazil Opening: 2028 Hotel owner, operator and investor Minor Hotels has announced plans to unveil a second Anantara property in Brazil, located in the state of Ceará on the country’s northeast coast. Anantara Preá Ceará Resort will offer 60 guest rooms and villas, 25 branded 52
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residential bungalows and a Presidential Suite. To be built within the high-end Vila Carnaúba real estate development, Anantara Preá will be home to a signature Anantara Spa which will offer a wide range of spa treatments and wellness programmes. The new resort is being developed in partnership with Grupo Carnaúba. The partnership aims to strengthen the real estate market in the region with the introduction of the Anantara brand providing a luxury experience for discerning travellers. http://lei.sr/Y8J8d_B
MINOR HOTELS
The new resort will feature a signature Anantara Spa
www.spahandbook.com
NOBU HOTELS
James Packer and Daniel Shamoon are investors
Nobu Beach Inn
The property will include 25 residences
The Beach Club, Barbuda
Nobu Hospitality will open a US$250 million (€230 million, £198 million) Nobu Beach Inn hotel at The Beach Club, Barbuda. Described as a low-density, barefoot luxury retreat, The Beach Club, Barbuda is set across 400 acres and two miles of beachfront on the island’s southwest coast. The property is being created in partnership with Australian investor James Packer and Daniel Shamoon – co-owner of Luxury Hotel Partners. There will be a beach club, oceanfront pool and an indoor-outdoor spa. Nobu Hospitality says an evolving portfolio of visiting wellness practitioners, DJs, fitness experts and chefs will bring unique wellness experiences to the island. The Nobu Beach Inn hotel will have 36 bedrooms across 17 villas and 25 beachfront residences. The four or fivebedroom residences start from US$12 million (€11 million, £9.5 million). http://lei.sr/q4w2g_B www.spahandbook.com
NOBU HOTELS
Opening: Q4 2026
SPA BUSINESS HANDBOOK 2026-2027
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CENTRAL & SOUTH AMERICA Equinox Resort Anguilla Port Nimara
The resort will include a luxury wellness spa
Anguilla Opening: 2029
MARRIOTT
Equinox Hotels will operate a marina lifestyle destination called Equinox Resort Anguilla Port Nimara, the first Caribbean site for the brand. Located at the south west end of the island in a privately-owned location, the Port Nimara Resort has beachfront views and a 118-berth marina. The project is being designed by architects Perkins and Will and developed by South West Harbour Inc, a joint venture of SF Investments Ltd, Time Equities Inc and Antillean Developments Inc. There will be 62 guestrooms and a range of branded residences options, including 18 oceanfront villas, 18 upland villas and 35 Equinox residences. The resort amenities will feature The Spa by Equinox Hotels, an Equinox health club, an all-day dining venue for healthy food, luxury shopping and access to a lively promenade for further upscale restaurants and access to the beach. http://lei.sr/h9N9V_B
Ritz-Carlton Reserve Rio de Janeiro, Brazil Opening: Q4 2026 EQUINOX RESORT ANGUILLA PORT NIMARA
The resort will have a Spa by Equinox 54
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Marriott is set to bolster its exclusive Ritz-Carlton Reserve portfolio with a brand new property in South America in Costa do Sol, Rio de Janeiro. The eco-luxury resort will open as part of the ambitious Maraey project, an 844-hectare sustainably-minded urban development designed to harmonise with the local ecosystem and champion economic development. By integrating environmental conservation with
economic growth, the vision behind the tourist and residential project is to promote a high quality of life while preserving the region’s natural beauty. Marriott reports the upcoming RitzCarlton Reserve will feature 58 villas, 80 residences, a luxury wellness spa, pools and culinary venues, in addition to a dedicated leisure and sports area. Ritz-Carlton Reserves are exclusive resorts tucked away in some of the world’s most striking areas of natural beauty. The brand’s philosophy focuses on luxury, highly personalised service, human connection and celebrating the destination’s natural environment. http://lei.sr/v9X7x_B www.spahandbook.com
KALA DESIGN GROUP
The architecture merges biophilia and sacred geometry
Punta Cana, Dominican Republic Opening: Q4 2026 Marriott International will debut The Luxury Collection Punta Cana resort in the Dominican Republic with a tropical destination spa called Playa Serena Spa. The property is owned by Grupo Puntacana and the 1,200sq m spa has been designed by Ana Ramirez of Kala Design Group. Other collaborators on the project include Lynn Curry of Curry Spa Consulting; interior design by Susurrus and landscape architecture by Maat Handasa. Playa Serena Spa is described as a living sanctuary sculpted from the earth, www.spahandbook.com
inspired by the Taíno sun god Yúcahu Bagua Maorocotí, a symbol of vitality, light and life. The architecture has been crafted to embody the island’s natural rhythm, merging biophilia, sacred geometry and contemporary wellness design. Rammed-earth walls in warm terracotta tones echo the Caribbean soil in order to ground the senses in warmth and texture. The spa will have seven treatment bungalows, five of which will be singles with private shower gardens. The other two will be double suites, with private steamrooms, a shower garden and a plunge pool – designed for multiple hours of relaxation and jungle immersion. There will be a social thermal area with a herbal sauna, hot and cold plunge pools, plus experience showers. The spa’s hydrotherapy circuit will
have a Watsu pool, reflexology experience and other water-focused rituals. An apothecary will provide herbal mixology and custom-made skincare. There will also be a yoga pavilion and a movement garden. http://lei.sr/U8u8Y_B KALA DESIGN GROUP
The Luxury Collection Punta Cana
The spa will have seven treatment rooms SPA BUSINESS HANDBOOK 2026-2027
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EUROPE
ZUH VISUALS
This is the first French property for Buchinger Wilhelmi
Buchinger Health Resort Roquefort-les-Pins, France Opening: 2029 A new flagship Buchinger Health Resort will open in 2029 on the Côte d’Azur, bringing the signature Buchinger Wilhelmi approach to longevity via therapeutic fasting to France for the first time. The new property will follow the 56
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Buchinger family’s well-established clinics at Lake Constance in Germany (opened in 1953) and in Marbella, Spain (since 1973). Designer Mattheo Thun will work on the interiors and architecture will be by Gomis et Associés from Nice. Already, the 95-key clinic’s plans have been awarded the gold standard in the sustainable construction certification system for the region, the Bâtiment Durable Méditerranéen. Construction will include
the fitting of 400sq m of solar panels and the resort’s blueprint has been praised for its commitment to outstanding air quality – especially as a silent car-free area. Within a 44-hectare plot, the total building area will range 18,000sq m and a 1,500sq m biodynamic farm will supply the kitchens. The spa and wellness space will measure 3,400sq m and there will be a medical centre staffed by eight doctors. http://lei.sr/2f2d6_B www.spahandbook.com
The Park Gstaad, A Four Seasons Hotel Gstaad, Switzerland Opening: 2027 Four Seasons will take over the management of legendary Swiss alpine skiing retreat The Park Gstaad. The property is one of Europe’s best-known mountain destinations and became the town’s first fivestar hotel when it opened in 1910. Owned by philanthropist, investor and sportswoman Dona Bertarelli, the property is undergoing a comprehensive refurbishment. The destination is set to reopen under the name: The Park Gstaad, A Four Seasons Hotel, featuring 75 luxury rooms and suites alongside a collection of penthouse residences. Wellness will play a central role in the guest experience, with highlights including a modern fitness centre and a 1,000sq m destination spa. The spa will be home to 10 treatment rooms, relaxation areas and both indoor and outdoor swimming pools. http://lei.sr/J8p7r_B
LA MAVIGLIA
A 16th century Masseria will be transformed
LA MAVIGLIA
La Maviglia Puglia, Italy Opening: 2027
www.spahandbook.com
A 5,000sq m medical spa will be included
Guests will also have access to four culinary outlets, a large swimming pool, landscaped gardens, a private beach club and an 18-hole golf course that integrates cultural touchstones from the 16th and 18th centuries, including ancient water features, olive vineyards and fruit orchards. The property is owned by Ultimate Collection, a Swiss-based development company led by Swiss Italian businessman Nicola Cortese. http://lei.sr/6L6C3
FOUR SEASONS HOTELS & RESORTS
Plans have been unveiled for La Maviglia, a new luxury resort and expansive medispa set to open in Italy’s Puglia region, renowned for its Primitivo wine. Spanning 202 hectares of lush olive orchard landscape and situated moments from picturesque beaches, La Maviglia resort is being brought to life following the sensitive transformation and expansion of an original 16th-century Masseria by acclaimed design firms Oppenheim Architecture and Enea Landscape Architecture. The resort will offer 70 suites, a 20-room hotel, 35 villas and a 5,000sq m medical spa including consultation and treatment rooms, a wet area, relaxation zones, an outdoor lap pool, sports facilities and ample outdoor spaces. The wellness facility is being developed in collaboration with industry consultancy Maina.
The Park Gstaad will be a Four Seasons SPA BUSINESS HANDBOOK 2026-2027
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EUROPE THERME GROUP
The Maybourne Saint-Germain Paris, France Opening: 2027 Luxury hospitality group Maybourne Hotel Group will open a location in the historic Saint-Germain-des-Prés district in Paris. The palace-style hotel will introduce 101 guest rooms and suites, alongside 23 branded residences . Maybourne’s pioneering wellness and longevity brand, Surrenne, will sit at the heart of the development. First launched in 2024 at The Emory in London, Surrenne is designed to offer a guest-centric, science-backed and results-driven approach to wellness, with a holistic influence. Conceptualised by industry consultant Inge Theron, the concept integrates cutting-edge health advancements with a refined, high-touch service philosophy. Maybourne says the Parisian flagship will become one of the city’s largest luxury spa and health clubs and offer health, fitness and beauty services, as well as exclusive access to three pools within the property. http://lei.sr/T7S8E_B
Living waterslides will incorporate a 3D-printed structure
Therme Manchester Manchester, UK Opening: 2028
THE MAYBOURNE HOTEL GROUP
A large Surrenne spa will be included 58
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Thermal wellbeing organisation and developer Therme Group has unveiled its updated plans for Therme Manchester, the UK’s first city-based wellbeing resort, at TraffordCity. Therme Group is working in partnership with Peel L&P to deliver the project, at a cost of over £250m (US$328.5m, €299.3m). In addition to a waterpark, thermal bathing and a wellbeing spa, plans include immersive digital art, an on-site urban farm and botanical gardens. This combination of features is designed to create an integrated experience to benefit physical and mental health.
The new design also includes a green ‘vertical forest’ multi-storey car park to remove the need for under-venue parking and reduce the amount of excavation needed thereby simplifying the build process and lowering environmental impact. New guest attractions include an allseason urban beach and living waterslides – claimed to be the first in the world – incorporating a 3D-printed superstructure housing thousands of plants. A snow room, multi-sensory showers and oxygen rooms will also be on offer, as well as a visitor and education centre for events on sustainability, food and nature. Biodiversity will be central to Therme Manchester via a 10,000sq m wellbeing garden, hydroponic vertical farm, more than 1,500 trees and roof-top beehives which will produce honey for use in restaurants and wellbeing treatments. http://lei.sr/T2R7m_B www.spahandbook.com
BodyHoliday Algarve Portugal will be BodyHoliday’s first location outside St Lucia
Algarve, Portugal Opening: 2029 SUNSWEPT RESORTS
Portuguese climate, food, culture and landscape all played a part in determining the first resort site outside of the flagship property on the island of St Lucia in the Caribbean. The 26-acre site in the Eastern Algarve, which has 100,000sq m of white sandy coastline, will have 175 guest rooms and 30 residential apartments – a first for the brand. Architecture is by Gensler and construction is due to start in early 2027. The property will offer the signature BodyHoliday sports programmes, fitness facilities and multiple pools, as well as a 40,000sq ft wellness centre with more than 40 treatment rooms. http://lei.sr/2P9c3_B
EUROPE Rayners Penn The property will include a 4,000sq m Lefay Spa
Penn, UK Opening: 2027
SHUTTERSTOCK/ALEH ALISEVICH
Rayners Penn, a multi-million-pound project set to convert a historic English country property and former school into a spa destination, will be home to a 33-bedroom luxury hotel, a luxury spa, two restaurants and a cookery school. The initiative will involve the careful restoration of Rayners Estate, a 19th-century property set in the scenic village of Penn. Since 2021, the property has been privately owned by a local family. Proposals for the spa include a mix of single and double treatment rooms, a co-ed thermal suite, relaxation areas, spa suites, a mindfulness studio and an orangery. Additional facilities will include separate sex locker rooms, VIP treatment rooms, a juice bar and a nail salon. Spa guests will also have access to an outdoor area offering gardenfronted treatment suites, bathing pools and a relaxation terrace with views of the estate’s wildflower meadows. http://lei.sr/t6F9D_B
Lefay Aminona Resort Crans-Montana, Switzerland Opening: unconfirmed
The 19th century property will be restored
RAYNERS PENN
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Spa resort operator Lefay Resorts & Residences has been appointed by developer Aminona Luxury Resort and Village SA (ALRV) to manage its new luxury spa resort located in CransMontana, Switzerland. ALRV is in charge of the full development process, from planning, permitting and construction to the sales and marketing. The Aminona Village Masterplan involves the creation of a new mountain destination with hotels, shops, restaurants,
bars and activities and a variety of recreational and supporting facilities. Overlooking the iconic Mont Blanc and Matterhorn mountains, the upcoming resort will mark the brand’s first property outside of Italy. Nestled in alpine forests, the destination will offer 106 suites and 12 serviced branded private chalets. It will be home to a 4,000sq m Lefay Spa featuring 21 treatment rooms, multiple indoor and outdoor swimming pools, wet zones and an adults-only area. The facility’s healing approach will be founded upon the original Lefay Spa Method which combines Traditional Chinese Medicine (TCM) and Western Scientific Research to regenerate body, mind and spirit. http://lei.sr/7k2c8_B www.spahandbook.com
Cavtat, Croatia Opening: 2029 A €285 million (US$316 million, £242 million) next-generation luxury yachting destination, Marina Resort Cavtat, is being developed on the Dubrovnik Riviera with wellness and regenerative programming by Under a Tree Consulting. The property will have a 151-berth marina, two five-star hotels, luxury villas, branded apartments, a wellness retreat, a performance hub, yacht club and a retail/dining village. The resort is set within an unspoiled hillside amphitheatre that offers sea views and a panoramic funicular, allowing guests to move up and down the landscape, and has been described as a wellnessintegrated coastal destination where marina life, regenerative living and slow luxury converge, and where the wellness concept flows through every touchpoint.
The resort will include 70 rooms
Lanserhof Marbella Marbella, Spain Opening: 2027
Marina Cavtat and Resort is owned by developers Dalmi Resorts International. The resort will be operated by Dalmi Resorts, in partnership with 360 Pacifica. http://lei.sr/b3V3C_B
CICADA DESIGN DALMI RESORTS INTERNATIONAL
The resort is a wellness-integrated coastal destination
LANSERHOF GROUP
PHOTOS: CICADA DESIGN DALMI RESORTS INTERNATIONAL
Marina Resort Cavtat
Medical wellness resort operator Lanserhof Group has announced plans to open a new health destination near Marbella. The property will mark Lanserhof’s fourth European resort and join its portfolio of destinations located in Lans (Austria), Tegernsee and Sylt (Germany), as well as clinics in London and Hamburg. The 24,000sq m resort will feature 70 rooms and high-end wellness facilities as well as medical equipment and services. The upcoming Lanserhof outpost will be located within the renowned Finca Cortesin resort, which is centred around an award-winning hotel and a golf course. Lanserhof has partnered with AltamarCAM, a global asset manager specialising in private markets, and Spanish real estate investment group Inbest-GPF. The two companies will invest more than €100 million (US$105.4 million, £86.8 million) in the development of a state-of-the-art building. http://lei.sr/m3E5P_B SPA BUSINESS HANDBOOK 2026-2027
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THERME GROUP
MIDDLE EAST The structure includes suspended botanical gardens
Therme Dubai Dubai, UAE Opening: 2028 Therme Group has unveiled plans for a futuristic AED2 billion (US$545 million, €526 million, £438 million) flagship in the Middle East, called Therme Dubai – Islands in the Sky. Designed by architects 62
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Diller Scofidio + Renfro, Therme Dubai will be located in Zabeel Park, beside the Royal Palace in the heart of Dubai. Blurring nature and city living, the landmark will span 500,000sq ft with a 100-metre-tall structure and is designed to welcome 1.7 million visitors annually. Transforming Dubai’s skyline and offering striking views of the city, the development will feature botanical gardens suspended from the air, stacked terraces and
cascading bathing pools – as well as cultural events and social spaces. Each island will be a platform for thermal pools, decks and verdant indoor and outdoor vegetation; with distinctive atmospheres and views of the Dubai skyline. The project is being developed in collaboration with Dubai Municipality and was approved by Sheik Hamdan bin Mohammed bin Rashid Al Maktoum. http://lei.sr/U2M6h_B www.spahandbook.com
OMANI MOUNTAIN DESTINATION
A wellness enclave called The Vessel will be central to the development
Omani Mountain Destination Jabal al Akhdar, Oman
Oman’s Ministry of Housing and Urban Planning (MoHUP) has revealed plans for an ambitious high-altitude mixedused development project called Omani Mountain Destination (OMD) on Jabal al Akhdar. Situated 2,400m above sea level and 95 miles from Oman’s capital of Muscat, the US$4.2 billion project will contribute to the nation’s projected pipeline of planned projects worth more than US$33 billion. Masterplanned by AtkinsRéalis and designed in consultation with local communities, OMD has been designed as a high-altitude haven comprising 2,527 residences, 2,000 hospitality rooms within www.spahandbook.com
OMANI MOUNTAIN DESTINATION
Opening: unconfirmed
upscale hotels and a bespoke health and wellness enclave dubbed The Vessel. Central to OMD’s ethos is its commitment to social and environmental sustainability, featuring a biodiversity hub for both local and international research, dedicated wellness zones, a high-altitude sports hub,
amphitheatres, a museum and sprawling green spaces. The masterplan is designed to recognise nature’s intrinsic value in quality of life and wellbeing, and features an urban lifestyle centred around people, walkability and community spaces. http://lei.sr/T2t9s_B SPA BUSINESS HANDBOOK 2026-2027
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MIDDLE EAST
Dubai, UAE Opening: 2027
AMAN RESORTS
Aman Dubai
The property will have a view of Dubai’s skyline
Luxury hospitality group Aman Resorts and Hotels has announced plans to debut in the UAE with an all-suite hotel and spa in Dubai. Designed by Kerry Hill Architects, Aman Dubai will have a prime coastal position directly on Jumeirah Beach with panoramic views of the azure water and Dubai’s skyline. It will feature a limited number of Amanbranded residences, an extensive Aman Spa covering more than 2,000sq m, several choices of restaurants and an Aman Club. The project is owned by Bright Start, a real estate investment company with a portfolio of real estate assets, including high-end hospitality projects, residential developments and commercial venues. Bright Start has appointed H&H Development – a UAE-based real estate developer – to deliver the project. http://lei.sr/9W6K8_B AMAN RESORTS
The project is owned by investment company Bright Start
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www.spahandbook.com
RITZ CARLTON RESERVE TROJENA
Four Seasons Hotel and Residences Diriyah Diriyah, Saudi Arabia Opening: 2028 Saudi Arabian developer Midad Real Estate has signed an agreement with the state-owned developer Diriyah Company to invest SAR 3.1 billion (US$827 million, €760 million, £652 million) in the creation of Four Seasons Hotel and Private Residences Diriyah. The property’s footprint will measure 235,938sq m in the historic town of Diriyah on the northwestern outskirts of the Saudi Arabian capital Riyadh. Diriyah is becoming a heritage and tourism destination because it served as the capital of the first Saudi state (between 1727-1818). Preserved historic palaces, mosques and buildings made from earth in the At-Turaif district are a UNESCO World Heritage Site. The 159-key hotel and residences will be one of nearly 40 luxury hotels in the “City of Earth” masterplan for Diriyah. http://lei.sr/6E8D4_B
Neom will be the size of Belgium when complete
SHUTTERSTOCK/ADEL14R
Ritz-Carlton Reserve Trojena Trojena, Saudi Arabia
Marriott International has signed a new deal with Neom to open a Ritz-Carlton Reserve property as part of Trojena, a brand new year-round mountain adventure destination in Saudi Arabia. Trojena is a mountainside tourism location within the vast US$500 billion (€462.7 billion, £396 billion) Neom giga-project in Tabuk province, which will be nearly the same size as Belgium once complete. The Trojena reserve is expected to feature 60 expansive villas and a range of amenities including a luxury spa, swimming pools and multiple culinary venues. http://lei.sr/S9m8D_B www.spahandbook.com
FOUR SEASONS HOTELS & RESORTS
Opening: 2027
The property will include a luxury spa
Diriyah is a heritage destination SPA BUSINESS HANDBOOK 2026-2027
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Siro Olaya Riyadh Riyadh, Saudi Arabia Opening: 2028 Kerzner International has signed a deal to operate a new Siro recovery hotel in Saudi Arabia, located in Olaya, a business and residential district in Riyadh. Designed to offer guests a holistic fitness and recovery experience, Siro Olaya Riyadh will feature 200 keys and represents Kerzner’s first foray into Saudi Arabia. Siro destination hotels support guests to unlock their mental and physical potential through five key pillars: fitness, nutrition, sleep, recovery and mindfulness. Health and wellbeing are a part of every step of the customer journey including access to extensive fitness and recovery facilities, nutritious F&B options and sanctuary-like guestrooms designed to promote recovery. http://lei.sr/D3v9e_B 66
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Dubai, UAE Opening: 2027 Janu, a brand by the Aman Group, will open its second location in Dubai, with a wellness and fitness space measuring 1,700sq m and a separate inaugural private members’ Janu Club. Developed by Dubaibased developer H&H, the 150-key hotel and 57 private residences will be located in a mixed-use development that measures 1.3 million sq ft in the heart of the Dubai International Financial Centre (DIFC). The 34th floor will house a lounge, wellness facilities, restaurants and an infinity pool. Designed by Herzog and de Meuron, Janu Dubai’s design incorporates a sculpted facade that mixes Janu’s contemporary design language with Arabic architectural influences.
Wellness facilities will be on the 34th floor
Meaning ‘soul’ in Sanskrit, Janu is a hotel, residence and lifestyle brand based on social connection, equilibrium and human interaction. Wellness is a key component of its philosophy. http://lei.sr/r8z6d_B
Wellness is a key component of Janu’s philosophy
AMAN GROUP
KERZNER INTERNATIONAL
Health and wellbeing are central to Siro
Janu
AMAN GROUP
MIDDLE EAST
www.spahandbook.com
ALDAR
Fahid Island
ALDAR
The island will be the first Fitwel-certified wellness island
Abu Dhabi, UAE Opening: unconfirmed UAE-based developer Aldar has unveiled a masterplan to turn Fahid Island into the world’s first Fitwel-certified wellness island at a development cost of AED40 billion (US$10.8 billion, €9.5 billion, £8 billion). Aldar is planning to make Fahid Island the place where entertainment and culture meet wellness; it is located between lifestyle destination Yas Island, with its theme parks and attractions, and cultural centre Saadiyat Island. The a 2.7sq mile island in Abu Dhabi has 11km of coastline and will be a wellness sanctuary, offering visitors and residents easy access to the water. Thirty per cent of the land on the island will be dedicated to natural spaces, including lush vegetation, gardens and green trails. The 10km landscaped Berm Park will create a visual and acoustic www.spahandbook.com
Entertainment and culture will meet wellness at Fahid
buffer and will also become a wellness and fitness corridor – with running tracks, three cycling routes, water stations, fitness nodes and shaded rest areas. More than 6,000 luxury residences are planned, ranging from apartments and townhouses to ultra-luxury villas. There will also be a 2km waterfront promenade with retail outlets. Hotels and residences will have spas, health clubs and wellness
clubs and the Fahid Beach Club by Barbossa will be open to the public. Designers already engaged on the project include Japanese architects Kengo Kuma and Koichi Takada, who have worked on two separate residential concepts. Further developments are being planned by ACME (with its HQ in London) and NAGA Architects (UAE-based). http://lei.sr/y8g3Q_B SPA BUSINESS HANDBOOK 2026-2027
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MIDDLE EAST SHA WELLNESS CLINIC
SHA Emirates AlJurf, UAE Opening: 2027
The development will have a SHA Wellness Clinic and residences
SHA WELLNESS CLINIC
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Spanish wellness brand SHA Wellness Clinic is busy preparing to bolster its wellness portfolio with a hyper-exclusive island wellness enclave. SHA Emirates Island at AlJurf – created by Abu Dhabi-based development partner IMKAN – will bring together a SHA Wellness Clinic, a health resort, 137 beachfront residences and multiple pavilions dedicated to health and wellbeing. The 12.5-hectare site will be set amid hundreds of thousands of planted trees that form a verdant forest in the middle of the desert, so guests will always be immersed in nature. The destination is being created following an investment of AED600 million (US$163.4 million, €146.8 million, £124.5 million) and will include 110 treatment rooms, 120 suites and a large real estate component with 150 residences. The low-density UAE development will be home to a range of onsite amenities, including an on-site spa for relaxation and rejuvenation as well as high-end medical treatments; Holistic Pavilion focused on mental and spiritual wellbeing with yoga and meditation; a wellness kids club; sports pavilion and marine pavilion. http://lei.sr/T2U8V_B www.spahandbook.com
ALDAR
The Wilds is a new wellness-focused community in Dubai
The Wilds Dubai, UAE Opening: 2029 UAE developer Aldar has announced plans for The Wilds, a new wellness-focused community coming to Dubai, designed to immerse residents in nature while promoting sustainability and wellbeing. Developed in partnership with Dubai Holding, the project will combine premium residences with green spaces to create a living environment that supports both www.spahandbook.com
healthy living and biodiversity. The Wilds aims to redefine what it means to live in harmony with nature, offering families and young people a tranquil environment surrounded by greenery and wildlife. Claimed to be a first-of-its-kind in Dubai, the property will host a wide range of wildlife within a residential setting. It will focus on the safe integration and retention of various species, alongside native plants within a woodland sanctuary. Features such as ponds, expansive lawn areas and dry stream habitats will enhance the landscape, while manmade bird nests, bee-keeping zones, and duck houses will further contribute to the
community’s commitment to sustainability. A striking architectural feature of the development will be The Nest, a signature community pavilion that integrates seamlessly with the natural environment, serving as a visual landmark and gathering space for residents. For those seeking relaxation, the development will feature shaded wellness pavilions, meditation spaces, resort-style swimming pools and cocoon hammocks. Walking and cycling trails will weave through the master plan, inviting residents to explore and unwind in natural surroundings. http://lei.sr/s8b3j_B SPA BUSINESS HANDBOOK 2026-2027
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DEVELOPMENT PIPELINE
NORTH AMERICA Anantara Miami Resort and Residences Miami, US Opening: 2030
Miami will be the first North American location for Anantara
The urban sanctuary will have a dedicated vitality centre
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The 50-floor tower is being developed in partnership with One Thousand Group in the city’s Design District, where Wynwood and Edgewater neighbourhoods intersect, with views over Biscayne Bay. Architecture is by Kohn Pedersen Fox (KPF), in collaboration with ODP Architecture and Design and with interiors by Patricia Urquiola. http://lei.sr/3D2u8_B www.spahandbook.com
GLADSTONE IMMERSIVE
GLADSTONE IMMERSIVE
Minor Hotels will open its first Anantarabranded property in North America, Anantara Miami Resort and Residences, which will feature the brand’s philosophy of immersive, experience-led hospitality in an urban sanctuary. Anantara Miami will have a dedicated vitality centre, with a focus on longevity, including facilities for movement, nutrition and recovery. Holistic programming will be based on signature Anantara Thai healing traditions. There will be 50 hotel suites, 100 private residences and 120 resort residences – where owners will make their residences available to hotel guests.
Harmony Village, Alberta, Canada Opening: 2028 Set on the shores of Harmony Lake, the 5.5-acre Everwild Harmony Nordic Spa and Hotel will have 138,000sq ft of wellness space, including 16 treatment
rooms. It is set to become the flagship for the Everwild brand, employing up to 300 people and welcoming approximately 200,000 visitors in its first year of operation. The Nordic wellness experience at the destination spa hotel will include a thermal circuit featuring steamrooms, hot and cold pools, hydrotherapy facilities and curated wellness rituals. Various saunas – some of which will float on the lake – as well as a salt flotation pool, lakefront relaxation zones,
EVERWILD HARMONY OMEGA
Everwild Harmony Nordic Spa and Hotel
fire gardens and three docks to facilitate access to the water round out the offering. With architecture by DAAS Architecture, the property will also have a 26-room hotel and a restaurant with capacity for 225 seats. The design inspiration comes from European farmhouses, using warm wood, textured masonry and metal detailing that connects the lakeshore and Alberta prairie landscape. http://lei.sr/K6z8Z_B
Everwild Harmony will include 138,000sq m of wellness space
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NORTH AMERICA
The Wolseley Hotel New York New York City, US Opening: 2027
The nature-centric eco-village will be powered naturally
GEOLAGOON
Minor Hotels will open its first hotel under its new brand, The Wolseley Hotels, in New York, which will include a wellbeing centre. The brand is inspired by The Wolseley restaurant in London’s Piccadilly, which is renowned for its 1920s building and opulent interiors. In the centre of New York City, the inaugural hotel will occupy the building at 130 West 44th Street, which was originally constructed in 1905. The property is owned by New York-based investment and hospitality development company Ben-Joseph Group Holdings. It will have 76 guest rooms in addition to the restaurant that will serve as the social centre for the hotel, The Wolseley New York. This venue will offer the grand café experience established by its London namesake with all-day dining and signature cocktails. There will also be a cellar-level speakeasy bar. http://lei.sr/4d6S7_B
GeoLagoon Quebec City, Canada Opening: 2027
MINOR HOTELS
Plans for a net-zero geothermal bathing lagoon and chalet village near Québec City, Canada are blazing a trail in sustainability. GeoLagoon, a privately funded company, is on a mission to create a relaxing nature-centric eco-village which it claims will be powered entirely by natural resources in Charlevoix, a region northwest of the province’s capital.
The beating heart of the destination would be a man-made 120,000sq ft lagoon which would be one of the largest of its kind in the world. Underneath the lagoon, a vast patent-pending thermal reservoir will be heated to 70˚C by a combination of geothermal, solar and biomass energy. This is designed to not only keep the lagoon at a toasty 38˚C throughout the year but to also heat the accommodation. It’s proposed that the site will feature 300 prefab chalets clad in solar and thermal panels, which will power the water heaters in the reservoir. http://lei.sr/h5G7j_B
The lagoon will be the heart of the destination
GEOLAGOON
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SHENANDOAH NATURE RESORT
SHENANDOAH NATURE RESORT SHENANDOAH NATURE RESORT
SHENANDOAH NATURE RESORT
The resort will provide impact awards that benefit people in need
The Shenandoah Nature Resort Shenandoah Valley, Virginia, US Opening: 2028 The Shenandoah Nature Resort will be a US$200 million (€184 million, £156 million) wellness destination in the Shenandoah Valley of Virginia in the US. The property has been designed to reimagine the traditional spa experience by blending ancient and modern wisdom in what is described as a “spiritually expansive and scientifically grounded approach”. www.spahandbook.com
The resort’s mission is to provide transformational experiences that serve the greater good. The guest programming will be based on four pillars: relax, release, connect and love. The 640-acre property will have 120 rooms for accommodation with a spa and aquatics centre. There will be an indoor-outdoor pool and 20 treatment rooms. Fitness and yoga facilities will also be on offer. Guests will have the option to take part in more than 40 daily group activities as well as access to a retail space and a flexible space to host holistic experiences for groups.
The Shenandoah Nature Resort has been envisioned as a place where hospitality and meaningful impact coexist, and will include an endowment programme that will provide impact awards benefiting veterans, abuse survivors, first responders and others. Design partners for the site include Olson Kundig Architects, Marlon Blackwell Architects, interior designer Clodagh and landscape architect Coen + Partners. The resort’s design has been informed by a partnership with The Regenesis Group, whose leaders co-authored the original sustainability LEED standards. http://lei.sr/4s8W5_B SPA BUSINESS HANDBOOK 2026-2027
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NORTH AMERICA
Ameyalli Heber Valley, Utah, US Opening: 2028 Ameyalli – an Aztec term meaning “a place where the healing water flows” – is a residential wellbeing resort and historic hot springs destination anchored by a 50,000-square-foot indoor/outdoor Wellbeing Center with a subterranean mineral pool, a 55-acre natural geological preserve, and a biodiverse garden that will support the property’s gardento-table dining experience. Guests will have access to a geothermal water circuit, an outdoor sauna, sunken lounges and a raw-edge water sanctum that blends with the scenic surroundings. Fitness amenities will include a yoga and Pilates studio, an outdoor movement lawn, two pickleball courts, functional fitness spaces and healing and recovery sanctuaries. http://lei.sr/C4z7P_B
The resort will be Hoshino’s first in the United States
AMEYALLI
Hoshino Resorts New York Sharon Springs, New York, US Opening: 2028
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Luxury Japanese hospitality brand Hoshino Resorts is set to make its mark in the US wellness market with a new hot springs development in New York state’s historic spa village of Sharon Springs. The 40-key property will blend the tradition of Japanese ryokan inn-style accommodations with onsen bathing facilities powered by Sharon Springs’ mineral-rich hot
springs. It will be located approximately a 3.5-hour drive from New York City. Hoshino Resorts described the project as a “significant milestone” in its global expansion, adding that its vision is to revive Sharon Springs’ storied history of mineral water therapy while offering a tranquil retreat showcasing the restorative benefits of onsen culture. Led by fourth-generation family member Yoshiharu Hoshino, the 110-year-old company seeks to provide a unique experience focused on the local charms of each destination and a high level of omotenashi (Japanese-style hospitality). http://lei.sr/T6b9R_B www.spahandbook.com
THE WELL
The Well will include a 40,000sq ft rooftop oasis
Miami, Florida, US
THE WELL
THE WELL
The Well Coconut Grove
Opening: 2028 The Well is creating a new wellness-centric residential and membership community in the Miami neighbourhood of Coconut Grove. The Well Coconut Grove will be home to 194 residences across eight floors, paired with state-of-the-art wellbeing amenities designed to help residents “thrive physically, mentally and spiritually”. Facilities will include a 13,000sq ft wellness centre – home to a communal bathhouse, crystal cave relaxation lounges, a hyperbaric chamber and a Vitality Lounge, as well as physical therapy and functional medicine services; a 40,000sq ft tropical www.spahandbook.com
A 13,000sq ft wellness centre will anchor the urban development
rooftop oasis – featuring a private pool, hot and cold plunges, cabanas and a pickleball court; social spaces – including an aperitif bar, a tea garden and the Conservatory, an indoor/outdoor area for coworking and IV therapy; and personalised wellness
services including bi-annual health coaching sessions, curated events and preferred pricing on treatments, plus access to modern wellness tech such as Theraguns, infrared blankets and lymph boots. http://lei.sr/A3A7v_B SPA BUSINESS HANDBOOK 2026-2027
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SIRO Palmilla Los Cabos, Mexico Opening: 2027
SIX SENSES
Kerzner International has signed a deal to operate a new Siro recovery hotel in Mexico as part of a new masterplan development called Palmilla Reserve. Comprising 120 keys and a cluster of Siro branded residences – 14 of which will be standalone villas – Siro Palmilla will be located in Los Cabos near One and Only Palmilla, a flagship property of the One and Only portfolio, which is also run and operated by Kerzner. Designed to offer guests a holistic fitness and recovery experience, Siro’s destination hotels support guests to unlock their mental and physical potential through five key pillars: fitness, nutrition, sleep, recovery and mindfulness. Health and wellbeing are a part of every step of the customer journey including access to extensive fitness and recovery facilities, nutritious F&B options and sanctuary-like guestrooms designed to promote recovery. http://lei.sr/D3v9e_B
Six Senses Napa Valley Napa Valley, California, US Opening: 2030
KERZNER INTERNATIONAL
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Natural thermal water rises from the on-site Aetna Springs
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Six Senses is taking its wellness and sustainability formula to a sanctuary in California’s Napa County, an agricultural haven producing some of the world’s most sought-after wine. Named after the natural thermal Aetna Springs discovered in the 1870s, the original resort thrived until the 1970s as a natural spa destination. The resort will marry the region’s beauty with the unique natural resources of the original Aetna Springs. The existing structures will be sensitively preserved, and the landscape regenerated to bring back the beauty and functionality of the natural mineral springs, with a focus on native planting. As for the historic resort itself, architecture firm Olson Kundig will work alongside Californiabased Architectural Resources Group and developer Weller Development Partners to ensure the structures are preserved
and adapted to suit the next chapter in its story. There will be a choice of 95 rooms and suites, including ten tent-style structures, with interiors designed by 1508 London, as well as 16 branded residences, which will be serviced by Six Senses. Programming will include yoga, meditation, mindfulness, visiting practitioners and various treatments and therapies, all inspired by nature. Personalised longevity programmes will work on the mind-gut-skin connection, fusing scientific advances in neuroscience with ancient wisdom. In addition, the mineral springs will be revived with indoor and outdoor thermal experiences and wild swimming activities. Restored greenery will ensure pockets of privacy for a secluded post-swim lounge on the surrounding decks. Layered onto this will be indoor bathing, using local herbs and essential oils for hot and cold therapies. The Alchemy Bar will be the place to blend scrubs and soaps to suit the season and mood, using ingredients picked from the resort’s organic garden. l http://lei.sr/W2P6h_B www.spahandbook.com
INDUSTRY INSIGHTS Predictions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p78 Retail reimagined . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p94 Future-proof design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p98 Korea’s next tourism engine . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p104 Hyperbaric oxygen therapy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p112 Extreme bathing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p118 The power of place . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p120 The compassion advantage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p124
PREDICTIONS
INDUSTRY PREDICTIONS What’s to come in the year ahead? Jane Kitchen asks industry experts how they think the next year will pan out and what will be the hottest trends...
“People want places where wellness is social, not solitary” Martin Goldmann, founder, ASPA International
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MARTIN R GOLDMANN
omething interesting is happening in cities across the world. People are gathering in warm pools, sharing steam rooms, swapping quiet moments, and calling it a night out. The modern bathhouse is returning, and it is arriving with intention. The new wave of social wellness clubs is more than a design trend; it signals a shift in how people want to live. After years of digital overload and isolation, there is a growing appetite for connection that feels natural and unforced. Communal bathing offers this in a way few other environments can manage. There is a calm rhythm that invites people to slow down, look up, and take part in a shared ritual that is both ancient and refreshingly modern. For developers, this is a unique moment. These venues are becoming cultural anchors. Conversations happen more easily when distractions are nowhere to be found. Guests are drawn to the sense of openness that communal spaces create, which makes social wellness clubs ideal for neighbourhoods looking to build identity and footfall.
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The business case is compelling. Unlike many hospitality concepts that rely on constant novelty, wellness rituals thrive on consistency. Warmth, water, scent, and sound create a predictable experience that people return to. Membership models fit naturally into this rhythm, as do thoughtful retail elements, seasonal experiences, and food that complements the atmosphere. There is also a design opportunity that many in the property world will find exciting. These spaces reward creativity, blending architectural elegance with practical considerations such as acoustics, circulation, and temperature control. They invite developers to play with materials that evoke grounding comfort. Natural stone, timber, and soft light become part of the ritual. When done well, the building itself becomes a wellness instrument. For those exploring new ventures, this is a category with momentum. The demand is clear. People want places where wellness is social, not solitary. They want a break from the constant hum of individualism and an experience that feels communal without feeling crowded. www.spahandbook.com
SHUTTERSTOCK/LESZEK GLASNER
There is growing appetite for connection that feels natural
BBSPA_GROUP
PREDICTIONS
“Today, the stakes are higher, the market is noisier, and consumers are more informed” Kirsty MacCormick, SVP, global operations, BBSpa Group
W
ho isn’t feeling the confusion around spa, wellness and now longevity? Even seasoned professionals are questioning what these terms truly mean today. Are we investing in equipment because our guests want it, or because we’re all afraid of being left behind? When I started in this industry 40 years ago, things were simple. We were therapists working in beauty departments. Then ‘spa’ arrived. A few beauty rooms, a sauna, a steamroom, a pool and a small gym suddenly qualified a property as having
Are we investing in equipment because our guests want it?
SHUTTERSTOCK/GORODENKOFF
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a spa. The experience was equally basic: beauty treatments, a quick dip, five minutes in the sauna and a run on a treadmill. Today, the stakes are higher, the market is noisier and the consumer is more informed. But with that evolution has come uncertainty. The terminology has expanded faster than our understanding. Spa, wellness, medical wellness, longevity, biohacking, immersive, regeneration… It’s no wonder the industry is confused – and if we’re not confused, our guests and staff certainly are. This raises the question: what do guests actually want to experience while staying with you? Too often, concepts are bolted on without strategy, integration or an understanding of what creates value for the guest or the business. Take sleep programmes – they’re everywhere and while sleep is undeniably important, perhaps we’re narrowing our focus too much. Instead of replicating the same concepts as every other hotel, should we be concentrating more on experiences guests can actively engage in? Experiences that inspire curiosity, stimulate creativity and offer genuine connection and community. Wellbeing isn’t only about slowing down. It’s equally about feeling alive: through ritual, play, nature, movement, culture and shared moments. When we design opportunities for guests to participate, not just receive, experiences become far more memorable and meaningful. Wellness is no longer a department – it’s a project-wide positioning strategy. Spa and wellness doesn’t live behind a door anymore; it is woven into the DNA of the entire asset. What the industry needs now is clarity, honesty and commercial intelligence. Otherwise, it won’t just be the industry feeling the confusion; our guests will, too. www.spahandbook.com
“Spa treatments are becoming a modern longevity ritual” Theresa Armour, co-founder, Burke Williams Spa
JASON SPETH
Spa treatments can shift the body into a restorative state
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JASON SPETH
fter more than 40 years in the wellness industry, I’ve seen how powerful consistent, restorative practices can be for physical, mental, and emotional health. These ancient traditions, embraced for centuries across cultures, address one of our most basic human needs and go far beyond simple relaxation. They engage the body, mind, and spirit, offering profound benefits that promote healing, reduce stress, and improve overall wellbeing. Today, spa treatments are becoming a modern longevity ritual. They create space for the body to slow down, restore, and return to balance. In a world where many people live in a constant state of stress, therapies such as massage, hydrotherapy, and results-driven www.spahandbook.com
skincare help shift the body out of “fight or flight” and into a restorative state. When the nervous system is supported, circulation improves, muscle tension releases, and the immune system strengthens. Over time, these moments of care contribute to better sleep, improved energy, and healthier skin. Longevity isn’t only about adding years to life; it’s about the number of years lived in good health. Consistent rituals that restore and reset the body can lead to meaningful improvements in both physical and mental wellbeing. Therapeutic touch, warm whirlpools, steam rooms, and quiet spaces invite the body to exhale and support a more balanced, sustainable approach to health and healing. SPA BUSINESS HANDBOOK 2026-2027
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MARIA NYSTEDT
MARISA SAKURA DALNÄS
PREDICTIONS
Sauna culture is booming, with new outdoor concepts
“Without löyly, the sauna has no soul” Maria Nystedt, senior project manager, Raison d’Etre
A
s a spa and wellness consultant, I’ve travelled the world and seen breathtaking spas, but the saunas have often left me with a sad heart. The world is missing out on one of the simplest, most powerful wellness rituals. In a time when everyone talks about longevity and advanced modalities, we are overlooking one of the most accessible longevity practices: sauna and sweat. Of course, readers will question this, knowing sauna is a core spa experience. But my question is: are we really giving guests the best sauna experience? Unfortunately, there are too many saunas around the world that are too cold, too hot and dry, built with the wrong wood or – worst of all – have a sign saying “no water on the stove”. Without löyly (the Finnish word for steam), the sauna has no soul. Sauna bathing is booming, new concepts are emerging and outdoor, movable saunas are drawing strong communities with long waiting lists. 82
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Spas, and especially hotel spas, cannot afford to lag behind. We need to ensure this key wellness element offers an experience that is as authentic as possible in a space that functions well and has been constructed correctly. The truth is, guests don’t shy away from authenticity – they long for it. Much of my research into guests’ needs and wishes points to a growing demand for traditional rituals and the real thing. Therefore, I’m calling on spa designers and owners to make the most of the global sauna trend and create saunas that are true to Finnish tradition, where water is poured on the stove to create löyly. The steam makes the sauna more enjoyable, easier to breathe in and more beneficial. It transforms the sauna from simply a hot room into a ritual. Many spa guests miss out on the true sauna experience because of the lack of löyly and I believe it is our industry’s responsibility to change that. www.spahandbook.com
“Demand is evolving from transactional treatments to more guided, outcome-based experiences” Diana Stobo, founder and owner, The Retreat Costa Rica
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THE RETREAT COSTA RICA
THE RETREAT COSTA RICA
he spa industry is undergoing a quiet but significant reset, back to what I believe are the foundations of health: nervous system regulation, emotional wellbeing and rest. Guests are shifting away from chasing physical perfection and moving toward how they feel. Ageing is inevitable; navigating it with support and intention is key. Demand is evolving from transactional treatments to more guided, outcome-based experiences. Many guests arrive unsure of what they need but are willing to trust practitioners and invest in curated, multi-day programmes. This is why nervous system therapies have become a priority. In hospitality, integrated wellness programmes outperform traditional spa models. Industry data shows a 26 per cent increase in total revenue per available room. We have seen a 30 per cent year-over-year increase as offerings shift toward esoteric, restorative care alongside results-driven protocols.
Nervous system regulation has become a priority
Preferences continue to change. Regenerative aesthetics, exosomes, NAD, Ayurveda and nervous system therapies are gaining traction over more aggressive, surface-level interventions. Guests are investing in long-term results, often spending $1,000 or more per stay on layered, multi-modality treatments that build confidence and deliver meaningful outcomes. Ultimately, they want to feel better about where they are and age well, and our role is to understand that shift and guide them there.
KENT RICHARDS
PREDICTIONS
“We need to promote career opportunities from the greater wellness economy to create career paths for our industry”
T
hroughout my years in corporate spa and hospitality, many statistics and sayings have stuck in my mind longer than expected. One comment, though, made a very strong impression: “There is no limit to the number of hotels and spas we can build, but finding the right number of people to lead them remains our biggest challenge”. This statement was shared almost ten years ago but remains true today. We need to ask the question to understand why resources such as human talent fail to be enough for the industry. COVID-19 is correctly part of the blame, but there are other reasons too. How can we promote career opportunities effectively? Despite the existence of multiple international colleges, the number and quality of graduates produced are either insufficient, unsuitable or disregarded as facilities continue to compete over experienced, successful teams. The Global Wellness Institute has said the global wellness economy is now valued at US$6.8 trillion, while the spa market is only US$165 million. We need to promote career opportunities from the greater wellness economy to create career paths for our industry. The options are numerous, covering not only therapists and operations, but also branded residences, procurement, design, IT, hospitality, fitness, HR and training. We have come too far to fall behind. Nothing beats human touch and sincere care. When we grow this resource for wellness, we overcome the smaller challenges too. 84
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SHUTTERSTOCK/DRAZEN ZIGIC
Kent Richards, founder, Wellness World Global
Finding people to work in spas remains a huge challenge
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SHUTTERSTOCK/APEX STUDIOS
Too many options of activities can be overwhelming
“We must get to know our guests as individuals – and ‘prescribe’ what they need’’ Chunxia Gao, global director of development and wellbeing, Discover Collection
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CHUNXIA GAO
ow often have we said after a holiday “Oh, I’m tired! I need a holiday”? Why is it that we feel this way when we should feel at our most relaxed? Travelling, rushing, doing too much or too little, not sleeping well in a new environment – the list goes on. Lying by the infinity pool scrolling on social media doesn’t help us to recharge either. Luxury hospitality has been effective in creating the most beautiful and relaxing environments with a range of exciting activities, but hotels often leave the guests to decide, and assume that they will know what they want. For those of us working in the wellbeing and wellness sector, we forget sometimes that too many options can
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be overwhelming. If someone is stressed, their mind doesn’t automatically slow down just because they’re on holiday. Instead of trying to increase spa capture rate and average spend, the question we must ask ourselves is: what are we doing to proactively engage with our guests? What are we doing to make their time most memorable and meaningful? The business will follow. This means we must get to know our guests as individuals – and “prescribe” what they need. Every detail matters, including the reason for booking the break in the first place, whether it’s time alone or to reconnect with family. It is not “escapism” but ways to arm our guests to live better and healthier even after they get back home. SPA BUSINESS HANDBOOK 2026-2027
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PREDICTIONS
Wellness has become an important part of the Alpine lifestyle
“As guests are introduced to longevity concepts, diagnostics and biohacking programmes, there’s a clear opportunity to elevate the hospitality experience” Aline Gärner, spa manager at The Chedi Andermatt
THE CHEDI ANDERMATT
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lpine travel is entering a new era – defined not by indulgence, but by purposeful wellness. Across the industry, travelers are seeking experiences that go beyond relaxation, favouring longevityled wellness where advanced therapies, diagnostics, and recovery protocols are seamlessly integrated into their stay. As spa manager at The Chedi Andermatt, we see firsthand how mountain travelers are seeking more than traditional spa treatments. They want targeted, non-invasive therapies that address muscle recovery, cellular repair, and stress regulation. This convergence of science and setting is what makes Alpine destinations uniquely powerful. Altitude, climate, and landscape already contribute to physical and mental reset; paired with evidencebased longevity practices, the impact becomes even more profound. Wellness has become an essential part of the Alpine lifestyle, helping guests feel restored and prepared for the next day on the mountain. As guests are introduced to longevity concepts, diagnostics and biohacking programmes, there’s a clear opportunity to elevate the hospitality experience from episodic wellness to evidencebased wellbeing – with benefits that extend well beyond the stay.
AIMEERAUPP
AIMEERAUPP
PREDICTIONS
Gen Z is increasingly turning toward Eastern medicine
“Practices rooted in Eastern medicine are being recontextualised through a modern lens” Aimee Raupp, MS, LAc, advisor of Chinese Medicine for The Well
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en Z is reshaping the future of wellness and notably, they are turning toward Eastern medicine not as an alternative, but as a foundation. What I’m seeing clinically and across the wellness space is a clear shift away from quick fixes and toward regulation at the root level. This generation intuitively understands that health is not just biochemical; it is rhythmic, environmental, and deeply connected to how we live. Circadian rhythm is becoming central. We are seeing increased awareness around light exposure, sleep timing, and the impact of modern living on hormonal health. Practices rooted in Eastern medicine, like acupuncture, herbal therapy, and 88
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seasonal living, are being recontextualised through a modern lens of nervous system regulation and endocrine balance. At the same time, there is growing interest in regenerative approaches that support mitochondrial function through targeted nutrition, botanicals, and lifestyle interventions that reduce inflammation and optimise cellular energy. This is where the future of wellness is heading. Not more intervention, but better alignment. The most forward-thinking wellness businesses will be those that integrate these principles, helping clients not just feel better temporarily, but truly restore function by bringing the body back into balance with nature. www.spahandbook.com
JAMES G
“This market no longer rewards being better – it rewards being clearer”
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he spa and wellness industry has reached a point where playing it safe is no longer a strategy. Across traditional spas, bathhouses, and longevity concepts, the middle ground is steadily disappearing. Guests are no longer seeking moderation; they want either ease and frequency, or depth and distinction. When an offering sits in between, with mid-range pricing, loosely defined benefits and an experience without real conviction, demand softens and differentiation fades. Traditional day spas feel this most acutely. Properties that promise relaxation without true escape, or outcomes without measurable results, are being squeezed by lower-cost and membership models on one side and highly curated destination experiences on the other. The value of the middle becomes hard to articulate. Better linens and nicer waiting areas don’t cover the difference between an $85 massage and a $150 one. Bathhouses show the same divide. Concepts that fully commit to heritage, ritual and immersive design are resonating. Those that dilute the experience or chase trends without coherence lose the cultural gravity that built community in the first place. Biohack and longevity centres face an even sharper contrast. The winners are either disciplined, protocol-driven environments rooted in credibility and data, or accessible lifestyle concepts built for consistency. Blending expensive equipment with unclear outcomes rarely earns trust or loyalty. This market no longer rewards being better – it rewards being clearer. Choose a lane and invest deeply. The middle is not neutral, it is where momentum stalls.
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James Gu, senior director of spa, Equinox
Bathhouse concepts must commit to heritage and ritual
PATRICK SAUSSAY
PREDICTIONS
“Three complementary expressions of longevity are shaping the wellness landscape” Patrick Saussay, founder and CEO, Global Project and Spa Advisory
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wellness destinations offering immersive experiences rooted in nature and conscious living; and more accessible urban spas providing preventive care and wellness experiences. This move towards longevity reflects a shift in the way we relate to health, time and quality of life. For industry stakeholders, the challenge will be to move beyond traditional divides between technology and tradition, plus exclusivity and accessibility, to create hybrid, credible and human-centred approaches that support not only longer lives, but more balanced and fulfilling ones.
In the West, longevity is associated with high-tech solutions
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ongevity has become one of the most prominent themes shaping today’s wellness industry. From international summits to next-generation spa concepts, it’s often presented as a new frontier, driven by scientific breakthroughs and advanced medical technologies. Yet while the terminology may feel new in the Western world, the philosophy behind it is much older. Longevity is not merely about extending lifespan; its true ambition lies in preserving vitality, cognitive clarity, emotional balance and overall quality of life over time. In the West, longevity is largely associated with high-tech, data-driven solutions. The rise of longevity centres illustrates this scientific vision of wellbeing. Blood, DNA, metabolic and hormonal analyses allow the body to be read as a complex set of data points, guiding highly personalised programmes. At this stage, however, these centres remain very exclusive. The level of expertise, technological sophistication and investment required restricts their expansion, even if such services could become part of a broader healthcare ecosystem in the future. By contrast, in Asia longevity is not a programme, but a lived philosophy embedded in everyday habits. From Ayurveda to TCM, health has historically been understood as a dynamic balance between body, mind, nutrition, environment and lifestyle rhythms. Here, prevention relies less on technology and more on consistency of movement, breathing, diet, emotional balance, connection to nature and spirituality. Three complementary expressions of longevity are shaping the wellness landscape: technology-driven longevity centres focused on diagnostics and optimisation; international
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In Asia, longevity is a lived philosophy embedded in habits
ANANDA IN THE HIMALAYAS
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Repeat clients are key for aesthetic treatments
“We will see more of a presence of day spas and med spas under one roof”
CASSANDRA KLEPAC
Mia Crawford, director of retail, Viva Day Spa
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ne certainty the spa world can consistently count on is that trends, client expectations and overall industry standards will be in a constant state of evolution. Clients are selective with their pocketbooks, and spas must lean into the pivot by offering more value to the consumer to earn their repeat business. One shift is appearing within the elevation of day spas in urban markets. Day spas offer a respite for clients in the comfort of their community and allow them to incorporate self-care into a weekly or monthly routine, rather than waiting for a special occasion or a visit to a destination resort. We will see more of a presence of day spas and med spas under one roof, blending wellness, advanced aesthetics and a curated retail mix in an approachable venue. The accessibility of this new model of luxury day spa and med spa will allow KPIs such as client retention rates and rebooking percentages, which will reflect stable performance and withstand any shifts within the industry. Future models will focus on repeat clients as a cornerstone of the business, offering attractive valueadds to clients and earning their ongoing trust. www.spahandbook.com
JESSICA SHEA
“Guests increasingly understand their own neuroplasticity and how lifestyle choices influence stress, mood, and cortisol levels” Jessica Shea, vice president of wellness, retail and leisure operations, Hilton
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he spa and wellness world is undergoing a powerful shift toward mental fitness – long championed by our industry but now embraced by consumers at unprecedented scale as they seek calm in an overstimulated world. A rebound from tech and AI overload is driving people to reclaim cognitive clarity and emotional balance. Guests increasingly understand their own neuroplasticity and how lifestyle choices influence stress, mood, and cortisol levels. Movement is now widely recognised as a mental-health modality, with research showing that even 20–30 minutes of moderate exercise can reduce anxiety for hours. Even mild dehydration – just a 2 per cent drop in body water – can impair memory and attention. This awareness is accelerating demand for experiences and education that build mental resilience: breathwork, meditation, mindfulness, and emerging fields like neuronutrition. Spa journeys continue to offer deep calm with greater intention, supported by modalities that ease physical tension and mental load, and technologies such as binaural acoustics that help shift brainwave states. Design expectations are rising as guests seek environments rooted in neuroaesthetics and low-stimulation “hushpitality” spaces. At Hilton, we’re extending this across the guest journey – from restorative, wellnessprogrammed guestrooms to meetings and events. As science validates ancient practices, guests are seeking not just relaxation but cognitive restoration, emotional resilience, and environments that help them feel fully human again. l
Demand for breathwork is growing
INDUSTRY INSIGHTS
RETAIL REIMAGINED Retail expert Anna Moine explores how to increase revenue streams in spa and hospitality
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n today’s competitive spa and hospitality landscape, operators continue to invest heavily in design, programming, and elevated guest experiences. Yet one of the most immediate and high-margin opportunities remains consistently underdeveloped: retail. Within many spa environments, retail exists – but it rarely performs to its full potential. Beautifully designed boutiques, thoughtful product selections, and a captive, experience-driven audience are already in place. What is often missing is the strategic framework required to convert these assets into a meaningful and consistent revenue stream.
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Well-executed retail can become a reinforcement of brand identity
The result is not an absence of retail – but a quiet and ongoing loss of revenue opportunity.
From amenity to revenue driver Retail in hotels & spas has traditionally been treated as a complementary offering – an extension of the experience rather than a core business unit. However, high-performing operators are beginning to shift this perception. Executing retail with intention becomes a reinforcement of brand identity, a vehicle for guest engagement beyond the visit and a measurable contributor to profitability. www.spahandbook.com
Assortment strategy At the core of high-performing retail is not just product – but product architecture. A highly effective model is the 40/40/20 assortment framework, which balances revenue stability with discovery and cultural relevance:
40% Private label The foundation of the business to drive margin, reinforce brand identity, and create continuity between the experience and at-home use. These are the items guests trust and return to.
When retail is approached through a structured framework – and enriched through meaningful collaboration – it evolves into far more than a point of sale SPA BUSINESS HANDBOOK 2026-2027
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The hospitality and spa industries excel at creating immersive environments, yet retail is rarely treated as part of that experience
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High-performing spa retail achieves capture rates of 20-35%
40% Accessories, giftables & higher-end items
Collaboration as a strategic expression of assortment
This category drives incremental spend while elevating perception. Thoughtfully curated accessories, wellness tools, apparel, and higher price-point items encourage gifting, impulse purchases, and basket building.
The most compelling retail environments use collaboration not as an add-on, but as a core component of their assortment strategy. A strong example can be found across the Yucatán Peninsula, where boutique haciendas have reimagined retail through meaningful partnerships. Taller Maya, a collective established in 2002, works with artisan communities to preserve Mayan craftsmanship while creating sustainable economic opportunity. Through a structured commercial platform, the organisation has enabled consistent quality, innovation, and market access. Within these hospitality environments, handcrafted products are not treated as
20% Local / artisanal This is where spa retail can become truly distinctive. Locally sourced, handcrafted, and culturally rooted products can help to create authenticity, storytelling, and emotional connection for your guests – all elements that cannot easily be replicated online or even in traditional retail environments. 96
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peripheral souvenirs; instead, they are intentionally integrated into the 20% local/ artisanal component of the retail mix. Each piece is labeled with the artisan’s name, region, and the number of hours required to create it – transforming product into narrative and transaction into connection. This approach achieves multiple objectives simultaneously: anchoring retail in a strong sense of place, differentiating the assortment in a meaningful way, supporting local communities – particularly women artisans – and enhancing perceived value through craftsmanship and storytelling. It also reinforces the broader role of the 40/40/20 framework: l Private label builds the business l Accessories and giftables drive the spend l Local and artisanal products create the soul. This creates a seamless progression from service to purchase – one that feels intuitive rather than transactional.
Experience as a retail multiplier The hospitality and spa industries excel at creating immersive environments, yet retail is rarely treated as part of that experience. www.spahandbook.com
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Retail must be positioned as a strategic, experience-driven unit
Pop-ups, trunk shows, and seasonal activations introduce urgency, discovery and repeat visitation. They also allow operators to refresh the 40/40/20 mix dynamically – introducing new accessories and giftables, testing higher-end items, and rotating local artisans to maintain relevance and excitement. Retail, in this context, becomes fluid rather than fixed.
Lost revenue and financial opportunity Many hotel and spa retail environments underperform due to a lack of cohesive identity, clear merchandising hierarchy, product storytelling, and integration with the treatment journey. Guests are often willing to buy – but are not guided toward a decision. The commercial implications www.spahandbook.com
are considerable: high-performing spa retail environments achieve capture rates between 20 per cent and 35 per cent, while many under-optimised operations remain at 10 to 15 per cent. To unlock this potential, retail must be repositioned not as a passive amenity, but as a strategic and experience-driven business unit. This requires disciplined assortment planning (40/40/20), elevated merchandising, integrated storytelling, thoughtful collaboration and ongoing experiential programming. The foundation already exists: compelling spaces, engaged guests, and high-quality products. What is missing is alignment. When retail is approached through a structured framework – and enriched
through meaningful collaboration – it evolves into far more than a point of sale. It becomes a continuation of the experience, a reflection of place and purpose and a powerful and scalable revenue stream. Retail is no longer underleveraged, but rather becomes indispensable. l n About the author: Anna Moine is a retail and spa strategist specialising in creating immersive shopping experiences. Known for her nontraditional approach to development, she aims to transform concepts into retail spaces that delight and engage consumers. www.almconsult.us SPA BUSINESS HANDBOOK 2026-2027
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FUTURE-PROOF
DESIGN
Beverley Bayes, Sparcstudio’s creative director, discusses three key design trends that will shape spa spaces in the coming years.
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COWORTH PARK
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he demand for wellness continues to grow with investors and operators keen to push the boundaries of what can be delivered in the space available. Enhancing facilities with considered design that serves the guests’ needs is good business sense, and correctly done can significantly improve revenue and return on investment. Investors are increasingly looking at longevity as a pathway to business success. We are witnessing an incredible shift in mindset, not only from consumers, but from spa operators and owners where longevity concepts and biohacking equipment are increasingly at the top of their wish lists. While lifespan and health programming aren’t right for every property, I expect to see more demand for longevity-led programming and also a rise in ‘social wellbeing’ clubs that offer longevity/recovery treatments and services in a very accessible and also in a social setting, which can be visited on a regular basis. Examples of social experiences/ shared longevity experiences can include
Touchless technology can enhance the spa experience
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The ability to customise materials and finishes is key to a spa’s aesthetic
The focus on medical-led programming shouldn’t negate the need for a softer more biophilic approach to colour, spatial design and furnishings four-person hyperbaric chambers, luxury private contrast therapy suites and destress relax vitamin infusion lounges. The focus on medical-led programming shouldn’t negate the need for a softer more biophilic approach to colour, spatial design and furnishings, and good lighting (as in any spa) is essential to creating a soothing experience and negating any anxiety about procedures or experiences. It actually becomes more important so that the space isn’t over medicalised, and as designers, the ability to be able to customise materials and finishes of the large and often very ‘expensive’ pieces of www.spahandbook.com
equipment is key, to ensure that they fit with the overall aesthetic of the spa brand and are not overly branded themselves. As designers, we must work even harder to create calming, reassuring experiences. This means carefully considering the journey from reception and waiting areas through to consultation rooms, diagnostic spaces, and support areas. Each stage should be thoughtfully designed with genuine attention to guest needs, creating environments that feel welcoming, convivial, and distinctly non-clinical – think of spaces that actively encourage relaxation and help reduce stress.
The rooms housing medical equipment will require extra space and need to be well-designed and functional, easy to maintain and clean for hygienic purposes, supported by good back of house spaces for storage etc. Sound-proofing certain rooms may become essential, especially for any large-scale MRI or scanning equipment. It’s also about thoughtful detailing – seamlessly integrating technology through bespoke joinery, carefully selected materials, and refined finishes (moving beyond the all-too-common “chair and pot plant” styling solution). Most importantly, it’s about striking a delicate balance SPA BUSINESS HANDBOOK 2026-2027
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Social areas that are cocooning and draw on nature’s elements are key
Guests are increasingly expecting spaces where they can congregate, chat and connect between guest comfort and intuitive use of new equipment, ultimately creating a truly luxurious, spa-like experience.
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and connect, not only with friends and family, but also to make new connections with other guests or members. This will be driving a lot of spa design in the future as spas aim to capture the zeitgeist. Social areas and beautiful lounges that draw on nature’s elements are key here. They need to be cocooning and offer a contemporary look, with super comfy seating and hidden nooks. Larger deep relaxation areas are also in high demand (if space allows) with
forward-looking spa directors requesting touchless technology to enhance the guest experience in the space such as the introduction of vibroacoustic beds. As designers, we consciously address this at the space-planning stage by incorporating areas that facilitate social wellbeing. These might take the form of a mini lounge within a fitness space, a cosy niche or central seating area within changing rooms, an anteroom for gathering before or www.spahandbook.com
CALCOT MANOR
Flexible spaces can be used for relaxation or learning
after studio classes, or flexible spaces within spa lounges or cafés designed for relaxation, recharging and learning. A good example is The Grain Store at Calcot in England, where members and guests can come together to attend local artisan workshops, wellbeing talks, or group craft sessions. These experiences focus on sustainable, mindful, and personalised creation – often referred to as ‘cosy crafts’ – reinforcing connection through shared, intentional activity. www.spahandbook.com
Club members are also looking for multipurpose spaces where they can catch up on emails, as the work-fromhome (or anywhere) trend is here to stay. The traditional spa café is undergoing a revolution as it doubles as a workspace that is elegantly designed and can host meetings (in-person and online) while delivering healthy, nutritious food. We’re even designing changing rooms to reflect the club-like nature of the space with sofas for lounging, TVs and luxe vanity stations.
The growth of sauna culture Saunas have been an integral part of wellness rituals in the spa market for decades, but a new emerging sweat culture is set to change the way people enjoy heat experiences in the next five years. Community and a sense of belonging are at the core of this new trend. Aufguss rituals are becoming more widespread, and spas are now designing their thermal spaces specifically to accommodate these theatrical rituals. Spa and hotel owners SPA BUSINESS HANDBOOK 2026-2027 101
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It’s not unusual for an owner to request a sauna that fits around 30 people with views of nature and space for thermal rituals’
The social aspect of sauna is driving demand
need to be mindful of this when space planning, ensuring that the sauna is large enough to accommodate this growing audience and can also host Aufguss rituals. It’s not unusual for an owner to request a sauna that fits around 30 people with views of nature and space for thermal rituals. The social aspect of sauna is driving this demand as we’re seeing groups of friends meeting for an evening to enjoy a unique sauna ritual with drinks and nibbles served in a cosy lounge. Being able to offer a drink or food pre- or 102 SPA BUSINESS HANDBOOK 2026-2027
post-sauna is another important revenue generator and should be considered as part of any development going forward. Saunas located in a natural landscape such as a beach, lakeside or forest setting offer true connection to the elements; large, glazed walls allow guests to enjoy a view of the changing sky and an opportunity to plunge into a cold sea or natural pool and relax by an open fire. Over the past five years, Sparcstudio has been opening the sauna to the outside world with floor-to-ceiling glass
offering impressive views of nature, such as England’s Cottonmill Club at Sopwell House, a spa at a country house hotel just 15 minutes from London. l n About the author: Beverley Bayes is creative director of Sparcstudio, an independent, creative design studio specialising in spa and wellness design for over 15 years in the spa, wellness, fitness, hotel, and resort sectors. www.sparcstudio.co.uk
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Where wellness meets tradition Present in over 40 countries the premium partner brand for spas featuring hammans World Spa Brooklyn – Aire Ancient Baths – The Cosmopolitan MGM Las Vegas – Palm Heights Grand Cayman – Rain Spa Montreal – Rosewood Villa Magna Madrid – Sheraton Portugal – The Sukhothai Bangkok – Radisson Blu Belgium – Marriott Azerbaijan – Sofitel Abidjan – The Ritz Carlton Istanbul – Kempinski Malta – Shangri La Abu Dhabi
Explore our exceptional treatment protocols by reaching out to contact@charmedorient.com
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INDUSTRY INSIGHTS
Korea’s next tourism engine From healing landscapes to integrated wellness systems, South Korea’s wellness tourism market is abundant with choice. Danny Kessler outlines why the country is poised for growth
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outh Korea is entering a decisive phase in the evolution of wellness tourism. Long recognised for medical tourism, K-beauty, and urban luxury hospitality, the country is now repositioning wellness as a nationally structured, regionally embedded, and globally legible tourism sector. This shift reflects both global market momentum and a domestic policy turn toward what is increasingly described not as leisure or luxury, but as “true rest of body and mind.” In March 2025, the Korean National Assembly passed the ‘Act on the Promotion of the Healing Tourism
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Industry,’ establishing the country’s first comprehensive legal framework for wellness tourism – internationally known as healing tourism. The Act came into force in April 2026 and marks a structural inflection point: wellness tourism is no longer peripheral, experimental, or loosely defined; it is now a formal industry category with regulatory standards, registration systems and national support mechanisms. This legislative move aligns with a rapidly expanding global market. According to data from the Global Wellness Institute, global wellness tourism is expected to reach approximately $1.12 trillion in 2025,
with projected annual growth of 10.2 per cent through 2028. The Korea Tourism Organisation, together with the Ministry of Culture, Sports and Tourism, has identified “Revitalising Wellness & Healing Travel” as a key trend within its 2025 tourism outlook, articulated through the S.P.E.C.T.R.U.M. framework. Together, policy and market forces are converging to reposition Korea as a next-generation wellness destination.
From luxury add-on to biological and psychological recovery Globally, wellness tourism has moved beyond spa indulgence and passive relaxation. www.spahandbook.com
Travel today is increasingly framed as biological recovery, nervous-system regulation, and psychological recalibration in response to digitally saturated lifestyles, rising longevity, and ageing populations with greater cultural spending power. Korea’s policy language reflects this shift. The Healing Tourism Industry Act defines healing tourism as tourism activities that utilise landscapes, hot springs, food, barefoot walking trails, and other healing resources to promote health recovery, enhance wellbeing, and improve quality of life. Crucially, the Act distinguishes between healing tourism service businesses (programme-based operators) and healing tourism facility businesses (registered accommodations and sites), establishing minimum programme, staffing, and professional training requirements for each. This approach mirrors global best practice while retaining Korean specificity. It recognises that wellness outcomes are shaped not only by treatments, but by environmental design, cultural ritual and programme coherence – a systems view that positions wellness tourism as an integrated experience rather than a standalone amenity. www.spahandbook.com
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Wellness tourism is no longer peripheral, experimental, or loosely defined; it is now a formal industry category with regulatory standards
Korea’s spiritual heritage is part of its wellness future
Korea’s core wellness asset classes Korea’s strength lies in the diversity and density of its healing resources. Under the Act and related policy guidance, wellness tourism experiences are broadly anchored in three interconnected asset classes:
1. Natural healing environments Forests, oceans, rivers, lakes, islands, and gardens form the ecological backbone of Korean wellness tourism. From forest bathing (숲치유) zones and coastal meditation retreats to island-based slow travel, these environments support stress reduction, sleep recovery, and autonomic nervous system balance. Unlike many destinations, Korea’s compact geography allows rapid transitions
between urban centres and restorative landscapes, a competitive advantage for short-stay and repeat wellness travel.
2. Cultural and embodied practices Crafts, art, music, dance, meditation, tea culture, herbal medicine, and mindful movement form the experiential core of Korean wellness offerings. These practices transform wellness from a consumable service into a participatory, meaning-driven experience. Increasingly, programmes integrate traditional practices with contemporary health narratives – linking ritual, identity, and mental resilience in ways that resonate with global wellness travellers seeking authenticity. SPA BUSINESS HANDBOOK 2026-2027 105
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3. Healing architecture and walkable ritual space Barefoot walking paths, perimeter trails, temples, botanical gardens, museums, and art galleries provide spatial containers for healing experiences. These environments slow time, structure attention, and enable contemplative movement. Their value lies not in spectacle, but in legibility and repeatability – spaces designed to support daily rhythms of reflection, recovery, and connection.
Policy as platform: enabling quality, safety, and scale One of the most significant contributions of the Healing Tourism Industry Act is the introduction of registration and operational standards. Many wellness operators previously fell outside existing tourism categories, creating gaps in quality control, safety oversight, and investment clarity. The new framework establishes: ● Clear definitions of healing tourism resources and facilities 106 SPA BUSINESS HANDBOOK 2026-2027
Temples and botanical gardens enable contemplative movement
● Minimum programme and staffing requirements ● Conditions for accessibility, local integration, and professional operation ● Foundations for regional healing tourism zones aligned with local characteristics This policy infrastructure enables scalable credibility – a prerequisite for international market growth, cross-sector partnerships, and long-term investment.
Beomeosa Temple: from sacred site to global wellness hub A tangible example of Korea’s evolving wellness tourism model can be seen at Beomeosa Temple in Busan. The temple has begun construction on a
new International Templestay Center, scheduled for completion in August 2027, in response to rising international demand for meditation-based wellness experiences. The new centre will include lodging and spaces designed specifically for meditation and mindfulness programmes. Covering 646.51 square metres across three buildings, the project represents an investment of 3.375 billion won (US$2.3 million, £1.72 million, €2 million), supported by national and district funding through the Templestay Facility Support Program. Beomeosa’s ambition extends beyond accommodation. The temple aims to position itself as a hub for mental healing and K-culture exchange, www.spahandbook.com
Wellness in Korea is distinctive and approachable
Policy and market forces are converging to reposition Korea as a next-generation wellness destination developing healing-focused K-wellness tour packages for global audiences. Partnerships with Busan City, Geumjeong District, local universities, and cultural organisations will support education, research, and content development – laying the groundwork for a sustainable, programme-driven operational model. This approach exemplifies how Korea’s wellness future lies at the intersection of spiritual heritage, spatial design, public policy, and international engagement.
As wellness events proliferate domestically and abroad, Korea’s wellness tourism trajectory is becoming increasingly clear. The sector is shifting from fragmented offerings toward coherent wellness systems – linking environment, culture, policy and professional practice. With national legislation in place, expanding regional initiatives and globally legible cultural assets, Korea is positioned to move beyond imitation of Western wellness models. Instead, it can offer a distinctive, evidence-informed, and culturally grounded wellness proposition – one that addresses the demands of longevity, digital fatigue, and the search www.spahandbook.com
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Toward an integrated Korean wellness narrative
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Korea’s wellness strategy is no longer sectoral but systemic – spanning legislation, sacred space, regional design, and consumer behaviour
for meaningful rest. Wellness tourism in Korea is no longer about escape alone; it is about restoration with structure, healing with credibility and travel with purpose.
From tourism to daily life: Olive Young’s ‘wellness’ playground model This ecosystem logic is not confined to tourism sites; it is increasingly visible in Korea’s consumer infrastructure. Olive Better, launched by Olive Young, appears to address consumer uncertainty about what “wellness” means in practical, everyday terms. The new wellness-focused 108 SPA BUSINESS HANDBOOK 2026-2027
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Wellness tourism in Korea is about healing with credibility
retail concept has deliberately dialed down its emphasis on beauty. In its place is a reframing of wellness as daily, approachable, and behaviour-based rather than aesthetic or aspirational. Olive Better invites visitors to discover their own version of wellbeing. Instead of prescribing a singular ideal, the store’s neatly organised shelves are divided into six intuitive life categories: Nourish Well, Eat Well, Fit Well, Care Well, Relax Well, and Glow Well. Together, these sections map directly onto daily routines – eating, exercise, supplementation, skincare, stress
management, and hygiene. The layout subtly encourages reflection on personal habits and small behavioural adjustments. Just as national policy is formalising programme standards and environmental coherence, Olive Better translates wellness into legible micro-rituals at home. Retail becomes a preparatory layer for tourism: daily behaviour primes consumers for deeper, destination-based healing experiences. Wellness is no longer confined to temples, forests, or resorts – it is rehearsed in kitchens, bathrooms, and living rooms. Together, these developments suggest that Korea’s wellness strategy is no longer sectoral but systemic – spanning legislation, sacred space, regional design, and consumer behaviour. l
n About the author: Danny Kessler is a professor at Minseok College of Liberal Arts at Dongseo University and director of the Wellness Research Lab. He is the first Ph.D. in Wellness Tourism in South Korea and specialises in healing tourism systems, cultural wellness practices, and sustainable destination development.
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SPONSORED
SHAPING THE FUTURE Longevity trends will take centre stage at FIBO 2027
Longevity is a fascinating but still loosely defined topic. Many offerings marketed under this term are primarily used as a branding tool, which creates confusion for both guests and hotels. There is a lack of clear standards and orientation. For hotels, this means focusing on a holistic approach rather than offering isolated services or equipment. The goal should be to provide personalised support, helping guests integrate longevity into their daily lives while educating them and presenting it as an accessible lifestyle tailored to the individual. Another key challenge is meeting guests where they are – physically and mentally. This requires strong pre-arrival communication to understand their needs and goals. Hotels must also define their positioning in the longevity space and invest in staff training. Ultimately, it’s about supporting people in improving their health – an approach FIBO has championed for over 40 years. 110 SPA BUSINESS HANDBOOK 2026-2027
FIBO
The longevity market is emerging as a key area of investment. Where do you see the biggest challenges?
The Longevity in Hospitality Summit combines science with real-world case studies Anke Brendt, product manager, FIBO
What role can FIBO play in bringing together hospitality, health, and fitness stakeholders and advancing longevity concepts? FIBO is an ideal platform to drive longevity forward. It brings together key elements such as fitness, mental health, nutrition, and recovery, while offering a comprehensive overview of trends and innovations. For hotels, it provides
a unique opportunity to discover and test new products and solutions. In a highly competitive market, understanding future developments early is crucial. FIBO not only inspires but also delivers practical ideas that can be directly implemented. A standout is the Longevity in Hospitality Summit, which will be held for the second time on 8 April 2027 and tailored specifically to industry needs. www.spahandbook.com
JANNIK HAMMES FOTOGRAFIE
The next Longevity in Hospitality Summit will take place on 8 April 2027 during FIBO
JANNIK HAMMES FOTOGRAFIE
What learnings did you take away from the Longevity in Hospitality Summit this year? The Summit was a great success, bringing together 110 participants from around the world. Speakers including Anna Bjurstam (formerly Six Senses), Stuart Greif (Forbes Travel Guide), and Olivier Harnish (Lunasole Hospitality) shared valuable perspectives. Rather than focusing purely on science, the event combined research, real-world case studies and panel discussions with diverse viewpoints and personal experiences. What stood out most was the wide range of perspectives – and
how much potential the industry still holds. The Summit created space for meaningful exchange, both during sessions and at the networking dinner.
Mark your calendars now As the world’s leading platform for wellness and health, FIBO (8-11 April 2027) is the place to discover what’s next. A key highlight awaits at the start, as the Longevity in Hospitality Summit enters its third edition on 8th April, delivering fresh insights, new perspectives and tangible ideas to take straight into your business. l More: www.FIBO.com SPA BUSINESS HANDBOOK 2026-2027 111
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HPO TECH
HYPERBARIC OXYGEN THERAPY
Once set up, HBOT chambers can be controlled by the user
More spa-goers are discovering the benefits of HBOT
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ith their sci-fi sealed metal capsule appearance, hyperbaric oxygen therapy (HBOT) chambers may look like they should only be used in a lab. However, with a growing consumer thirst for rapid recovery and improved longevity, they’re increasingly making their way into the wellness market. Already well-used by sportspeople and patients in medical environments, more spa-goers are now discovering the benefits too. HBOT works by increasing pressure inside the chamber to a higher level than the outside ambient pressure. It’s measured via atmospheres absolute (ATA), based on the amount of pressure exerted on a body. This creates an oxygen-loaded environment, so that more oxygen is taken in through the lungs to enrich blood plasma (up to 25 times more than normal). This oxygen enrichment has varied health benefits. It can help athletes improve their performance and speed up recovery, tame inflammation and boost the immune system. It can also increase tissue www.spahandbook.com
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When it comes to delivering measurable wellness benefits and healthy financial returns, hyperbaric chambers can punch well above their weight as a spa ‘treatment’
regeneration, slow down oxidation and ageing and help keep the brain younger. Spas looking to install an HBOT chamber may first need to educate their customers and staff on their benefits and usage. Today’s models are very user-friendly and can even be controlled from inside by the user themselves. Some models can seat two to four people, making it a more sociable experience. The return on investment of an HBOT can also be very impressive. While the upfront capital costs may be significant, operational costs are minimal and
sessions and packages can be priced at a premium due to the expected health benefits delivered – meaning that operators could see a relatively rapid payback if the demand is sufficient. White labelling is common, with many companies using third-party partners to produce chambers to a specific design brief or to create unique programmes and protocols. Here we talk to leading HBOT equipment manufacturers and distributors about the features and benefits of their most spa-friendly models. SPA BUSINESS HANDBOOK 2026-2027 113
INDUSTRY INSIGHTS HPO TECH
Unlike traditional lying-down models, Zeugma is a sitting chamber, shaped like an embryo What programmes are available? Zeugma 2.0 ATA provides seven pre-set HBOT protocols, from brain performance and longevity to post-surgery recovery.
Alexandru Harbuzaru Chief business development officer, HPO Tech
The Zeugma hyperbaric chamber (2.0 ATA) we manufacture is our top choice for spas, blending futuristic design with exceptional comfort. Its spacious interior, panoramic visibility and intuitive software create a calming, user-friendly experience. To fit into spa environments, Zeugma is fully customisable with colour palettes, leather finishes, branding and optional automatic recliner seats.
Can they be personalised? Yes, by pressure level, oxygen versus air break timing and duration. The digital control panel enables smart automation, custom inputs and real-time patient monitoring for effectiveness. How is the treatment monitored or controlled? Users can operate controls inside or
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What makes Zeugma different? It merges design, comfort and advanced technology. Unlike traditional lying-down models, it’s a sitting chamber, shaped like an embryo, focused on the user inside, with generous ergonomics, panoramic visibility and interior comfort. It stands out because of its customisation capabilities, ensuring each unit reflects its spa environment while delivering safe, effective and personalised HBOT experiences.
With premium pricing, ROI can be achievable in under a year
HPO TECH
How does it work? It has precise and advanced digital pressure control and automated operation, allowing bespoke protocols. Oxygen is delivered through a built-in breathing system mask that’s designed to optimise intake and remove carbon dioxide. What ROI can operators expect? The chamber starts at US$120,000 (€104,150, £91,840), inclusive of all options and comes with a two-year warranty with maintenance. With session pricing between US$90-US$200 (€78-€174, £65£146), operators typically achieve a return on investment within seven to nine months.
staff outside. Panoramic windows and an intercom system ensure continuous monitoring and communication.
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HENSHAW HYPERBARICS
Zenara’s finish, fabrics and seat design can be customised
Director, Henshaw Hyperbarics Our new Zenara chamber is perfect for spas. It’s luxurious, relaxing and has the latest technology and comes in a one- or two-person model. How does it work? The specially-designed chamber increases air pressure to between 1.3 and three times normal atmospheric levels. Clients breathe in highly concentrated oxygen, which dissolves not only into red blood cells but also directly into plasma, lymph fluid and tissues. This technology ensures oxygen reaches even areas with poor circulation, stimulating cellular repair, reducing inflammation and promoting new blood vessel growth. Zenara is designed to be luxurious and relaxing with all the finishing touches you’d expect, such as entertainment systems, bluetooth speakers and LED colour-changing lights. What ROI can operators expect? We have chambers to suit most budgets. A one-person chamber starts at £105,000 (US$140,498, €119,658) and we also have two-person models, all fully customisable. Our chambers use www.spahandbook.com
HENSHAW HYPERBARICS
Jeff Hope
Our chambers are designed to be luxurious and relaxing medical-grade oxygen concentrators, so there are no ongoing costs for oxygen tanks. We advise servicing every six months and offer service level agreements, which extend our business warranties from one to three years. Typical charges for an HBOT session are between £60-£150 (US$78-US$196, €53-€132) per hour. What treatments are available? Zenara is one of the world’s first trivector smart hyperbaric chambers, designed to deliver more powerful results than conventional equipment. It offers targeted hyperbaric therapy; a built in breathing system to optimise
O2 breathing breaks, enhancing cellular response; and smart pressure wave technology for accelerated recovery. Can programmes be personalised? The compression/decompression speed, pressure levels, temperature and session length can be tailored – but only by staff trained to deal with each client’s needs. We partner with Hyperbaric Excellence, which delivers doctor-led online training. We can also deliver in-person training to clinics, over one to four days. How is the treatment monitored or controlled? We use semi-automated software and there’s an external and internal control panel which allows real-time changes. What’s your USP? We have 17 years’ experience in the industry and the largest range of HBOT chambers in the UK, constructed to the highest standards. We excel in the support we provide across everything, including medical, technical and marketing aspects. SPA BUSINESS HANDBOOK 2026-2027 115
INDUSTRY INSIGHTS
MIHAI POP
The C2 comes pre-loaded with eight scientificallydesigned protocols
MIHAI POP
We’ve redefined HBOT for wellness with modern design and customisable features
Valentin Ovidiu Ancuta Co-founder, OxyHelp
For spas, the ideal choice is the OxyLife C2 chamber. This premium two-seater balances intimacy and comfort in a spacious, customisable environment. With features like recliner chairs, ambient lighting, entertainment options, aromatherapy and five safety systems, the C2 is designed to deliver luxury, reliability and advanced oxygen therapy. How does it work? OxyLife C2 uses oxygen-enriched air delivered via masks or cannulas, while the chamber itself is safely pressurised with filtered atmospheric air. Advanced 116 SPA BUSINESS HANDBOOK 2026-2027
sensors continuously monitor oxygen and CO2 levels. Its core, the MIAH-PS automated pneumatic system, has been created for smooth pressurisation, precise stability and industry-leading ventilation. What ROI can operators expect? The chamber price typically ranges from €100,000 (US$115,218, £88,138) to €180,000 (US$207,393, £158,647), depending on configuration. Ongoing costs are minimal – routine checks, filters, and concentrators (no cylinders needed). Spas usually charge €80–€250 (US$92-US$288, £70-£220) per session, with ROI achievable in 12-36 months. What programmes are available? Sessions typically last between 45-90 minutes and include anything from light relaxation to intensive anti-ageing, vitality or cognitive programmes. There are also eight pre-loaded, scientifically-designed protocols.
Can they be personalised? All protocols can be fully customised. Operators can adjust pressure depth, pressurisation speed and session length, or add advanced features like pressure cycles with air breaks. How is the treatment monitored or controlled? OxyLife C2 is fully-automated and controlled via touchscreen or tablet, with mirrored command systems inside and outside. Back-up mechanical buttons and emergency functions ensure safety. What’s your USP? OxyHelp chambers stand out for safety, reliability and design. With five independent safety systems, full EU certification and advanced automated pneumatic technology, they set a benchmark in performance. Our chambers also deliver around three times the ventilation to avoid CO2 build up. www.spahandbook.com
LOVINFIT
No consumables are needed and electricity costs are negligible
Christian Orlandi Lovinfit offers a very wide range of HBOT chambers suitable for spa use. Suprema, our latest model for one or two guests, features a 270° panorama of glass. It’s very low noise and completely customisable for any spa brand. How does it work? On the technical side, it’s designed to deliver the highest standards with 1.95 ATA pressure (the strongest pressure allowed outside of hospitals) and up to 30 litres of oxygen, that can be controlled by guests and operators. It needs no consumables thanks to its medical-grade concentrator, can be powered by a standard 220V plug and allows the use of tablets, phone and entertainment systems inside. What ROI can operators expect? The costs range from €25,000 (US$28,805, £22,068) up to €125,000 (US$144,023, £110,173). There are no fees, no consumables, just the cost of electricity. Electricity consumption up to 3kw per hour when in use means a running cost of just €0.35 (US$0.40, £0.31) to €0.4 (US$0.46, £0.35) per hour, making it cost negligible. www.spahandbook.com
LOVINFIT
Founder & CEO, Lovinfit
We have options for red light and hydrogen inhalation inside the chamber One hour of treatment could be priced from €100 (US$115, £88) to €150 (US$173, £132) in small to mediumsized cities for packages (10 sessions or more) and up to €250 (US$288, £220) in top wellness venues in major cities and resorts. Even with just two customers per day, the ROI for a medium model is around six to eight months. What programmes are available? There are preset levels that can be chosen according to the customer’s focus – such as brain and cognitive benefits, detox,
anti-inflammatory and musculoskeletal rehab, performance and sports recovery, anti-stress, collagen boosting etc. We also have options for red light and hydrogen inhalation inside the chamber, to make it an all-in-one longevity station. What’s your USP? We’re a one-stop shop with the most complete range of hyperbarics. Thanks to our production of red light and ‘cryo+hydrogen’, we can combine technologies and be a long-term partner for full turnkey setups. l SPA BUSINESS HANDBOOK 2026-2027 117
INDUSTRY INSIGHTS
EXTREME BATHING common sense safety The popularity of contrast-bathing is increasing, but there are a few tips to keep it fun, as Marc Cohen explains
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ontrast bathing – which involves alternating between hot, cold and thermo-neutral environments – offers multiple health benefits, including improved resilience, recovery and relaxation. A growing awareness of these benefits has led saunas, hot tubs and ice baths to be used in homes, gyms and bathing facilities without medical supervision. While contrast bathing is both accessible and enjoyable, heat is powerful and too much or too little can harm as well as heal. To avoid adverse effects, it’s essential to adhere to these simple safety principles: drink, take care, tune in, be aware and rest.
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Drink Proper hydration is essential to regulate body temperature, detoxify the system and flush away contaminants and waste – yet contrast bathing may cause dehydration. This can be due to excessive sweating caused by heat and increased urine production from extra blood flow through the kidneys caused by cold. It’s therefore vital to stay well-hydrated before, during and after contrast bathing.
Contrast bathing can cause dehydration so it’s essential to drink fluids
Take care
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Adding salt, minerals or herbs to guests’ drinking water can further enhance absorption and electrolyte balance.
Special care is needed around hot or cold elements, as heat sources such as steam or hot surfaces can cause burns or scalds while sub-zero temperatures risk frostnip or frostbite. Care is also needed to avoid dizziness, faints or falls caused by sudden changes in posture or slippery surfaces. It’s therefore prudent for guests to be advised to move slowly, sit briefly before standing to stabilise blood pressure and also to ensure floors are dry and free of slip hazards.
Contrast bathing evokes ‘forced mindfulness’
It’s important for guests to avoid going beyond feeling ‘comfortably uncomfortable’ at any time
Tune in Contrast bathing allows people to experience the joy of cooling down when hot, heating up when cold and the bliss of thermal-neutral comfort. It also evokes “forced mindfulness” – when thermal stress demands complete attention. This provides an opportunity for people to practice staying calm under duress. To ensure guests stay safe and avoid being overwhelmed, advise them to tune into their feelings, maintain calm breaths and never let themselves be pressured to go beyond their limits. Also ensure they can easily exit, rest and rehydrate whenever needed. This is especially important for those with anxiety or PTSD, as cold exposure can mimic anxiety symptoms.
Be aware Being aware requires people to actively monitor their reactions and stop the session, drink some water and rest if they experience adverse symptoms such as www.spahandbook.com
fainting, dizziness, nausea, uncontrolled shivering or excessive discomfort. It’s important for guests to avoid going beyond feeling “comfortably uncomfortable” at any time and also wise for them to avoid contrast bathing while under the influence of drugs or alcohol. Consult a healthcare provider if they have heart issues or other conditions of concern.
Rest Rest is vital after contrast bathing, much like relaxation at the end of a yoga class. Deep relaxation in a comfortable thermoneutral environment lets the mind and body settle into homeostatic equilibrium and experience the deep stillness that comes with actively doing nothing. Doing nothing is not just a form of relaxation, it’s
a profound spiritual practice that fosters a sense of being in balance with nature.
Enjoy Contrast bathing allows people to build resilience under stress and experience deep relaxation. To minimise risks, prioritise comfort, progress slowly and consult a healthcare provider with any concerns. l n About the author: Professor Marc Cohen is a medical doctor, university professor and wellness trailblazer who researches holistic health. He is co-owner of Extremely Alive Wellness Tonics and Maruia Hot Springs, owner and founder of Beautiful Water and founder of the Extreme Wellness Institute. SPA BUSINESS HANDBOOK 2026-2027 119
INDUSTRY INSIGHTS
The POWER of place As neuroaesthetics gains scientific credibility, the wellness sector has an opportunity to move beyond intuition and embrace evidencebased design. Susan Magsamen explains more.
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Aesthetic design can improve client satisfaction
THE FUTURE LABORATORY
very environment is already influencing guests’ nervous systems – the question is: are you designing for stress regulation and health restoration? As the field of neuroaesthetics gains momentum, science is now validating what our industry has long believed: that environments are powerful drivers of wellbeing. Underpinning the broader field of neuroarts, neuroaesthetics is the scientific study of how the arts and aesthetic experiences – what we see, hear, smell and touch – change the brain, body and behaviour. From lighting and acoustics to materials, scents and spatial flow, these elements directly affect outcomes like cortisol levels, heart rate variability, mood and cognitive clarity. When you design with intention – what I call ‘aesthetic design’ – you can improve client satisfaction and ultimately drive wellbeing and business performance. Interest in the field is accelerating and we’re seeing healthcare, real estate, hospitality and workplace design all converge around the
Alignment across sight, sound, smell and touch is critical for regulation
ARIANNE AMORES
idea that environments are active agents in human health.
Seminal reports For the wellness sector, this is a pivotal moment. The industry has long understood the intuition of these ideas, but now we have the evidence. In January 2026, IAM Lab released two seminal reports – Intentional Spaces: The Power of Place Foundations and Intentional Spaces: The Power of Place www.spahandbook.com
We want to make intentional, healthsupportive design the default, not the exception
Roadmap. They’re part of its Intentional Spaces Initiative, which has been running for five years and has seen IAM Lab engage with dozens of global experts across neuroscience, architecture, design, psychology and the arts for key insights. Foundations also draws from a study commissioned by Thermengruppe Josef Wund, the thermal spa operator now owned by Therme Group. It’s the scientific backbone which translates complex research into accessible insights about SPA BUSINESS HANDBOOK 2026-2027 121
INDUSTRY INSIGHTS
The brain is constantly scanning environments for safety vs threat
IAM LAB, GOOGLE DESIGN AND REDDYMADE ARCHITECTURE
Working as a system Together, these reports move from theory to strategy, to lived experience, offering the ‘why’ and ‘how’ of designing spaces that support wellbeing. The work of IAM Lab isn’t just about publishing research – it’s about activating it. From our work, we know that: ● The brain is constantly scanning environments for safety versus threat 122 SPA BUSINESS HANDBOOK 2026-2027
The industry has long understood the intuition of these ideas, but now we have the evidence ● Sensory coherence – alignment across sight, sound, smell and touch – is critical for regulation ● Small design shifts can produce outsized physiological effects ● Personalisation and cultural context matter deeply
Small design shifts can produce outsized physiological effects
AI IMAGE BY THE FUTURE LABORATORY
how environments impact the brain and body, with a particular focus on how the sensory experience shapes perception, regulation and overall wellbeing. Roadmap is a strategic guide. It outlines how to integrate neuroaesthetic principles into practice, offering actionable pathways for sectors like wellness, hospitality, healthcare and real estate to begin implementing this work.
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AI IMAGE BY THE FUTURE LABORATORY
We’re sensitive to subtle lighting changes, textures and soundscapes
We’ve also found that environments don’t just influence momentary experience – they can shape longer-term outcomes related to stress, resilience and overall wellbeing. This has profound implications for spaces like spas, where the goal is not only relaxation, but restoration and lasting impact. One of the biggest surprises was just how sensitive we are to micro-features of environments – subtle lighting changes, textures, or soundscapes can significantly shift emotional and physiological states. Another revelation was how often these elements are considered in isolation. What matters most is how they work www.spahandbook.com
together as a system. When environments are designed with coherence and intention, they can support regulation and connection in a much more powerful way than any single feature alone.
Relevance to spas There are several emerging areas that are particularly relevant to spas: ● Multisensory integration research. Showing how combining modalities (sound + scent + light) amplifies impact ● Nature exposure and biophilic design. Demonstrating measurable reductions in stress and improved recovery
● Arts-based interventions in healthcare. Linking music, visual art and movement to pain reduction and faster healing The takeaway? Wellness spaces can move from an amenity to evidencebased intervention environments. ●
■ About the author: Susan Magsamen is executive director of the International Arts + Mind Lab Center for Applied Neuroaesthetics (IAM Lab) at Johns Hopkins University in the US. SPA BUSINESS HANDBOOK 2026-2027 123
INDUSTRY INSIGHTS
The compassion advantage The future of spa lies in more than beautiful environments and exceptional treatments. Louise Baker and Amanda Winwood explore how neuroscience, inclusivity and therapist wellbeing are reshaping guest expectations
Guests return to places where they feel supported
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or many years, the spa industry has defined itself through indulgence. Beautiful environments, luxurious products and the promise of escape have been at the heart of the spa experience. But the expectations of today’s guests, and the realities facing spa operators, are changing rapidly. We are entering a new era in which the success of spas will depend not only on ambience or treatments, but on their ability to deliver something far more fundamental: active regulation, compassion and meaningful wellbeing. This shift is not simply philosophical. It is neurological. And it is increasingly commercial.
A turning point The spa industry sits within a wellness economy that continues to expand globally. In the UK alone, the wellness market is estimated to exceed £170 billion (US$230 billion, €198 billion), while the spa sector is valued at between £3 billion and £4 billion annually (US$4.1 billion–5.4 billion, €3.5 billion–4.7 billion). Yet growth will not be evenly distributed. Operational costs are rising, therapist recruitment and retention remain challenging and guests are becoming more discerning about where they invest their wellbeing budgets. Competition from wellness retreats, boutique brands and digital health platforms is also increasing. In this landscape, spas must evolve beyond offering treatments
Spas that pioneer brain-led wellbeing will lead the industry
Spas must evolve beyond offering treatments and begin delivering experiences that produce meaningful outcomes and begin delivering experiences that produce meaningful outcomes. Increasingly, those outcomes are tied to how the brain and body allocate resources under different conditions. Spas that understand this and pioneer brain-led wellbeing will lead the next chapter of the industry.
Every treatment is a nervous system experience At its core, the spa environment engages the brain’s predictive and regulatory systems. Sensory inputs such as touch, scent, sound, light and temperature are continuously processed by the brain to answer a central question: is this environment safe, relevant and worth my
energy? Rather than thinking in terms of simple relaxation, it is more accurate to say that spa experiences influence how the brain allocates its resources between vigilance, recovery and internal processing. When the brain infers safety from its environment, breathing becomes more efficient, cardiovascular patterns adjust and systems involved in restoration, digestion and repair become more active. This is not an on/off switch between stress and relaxation, but a dynamic rebalancing. The brain also encodes these experiences. Through learning and memory processes, environments that consistently signal safety become easier to return to, both physically and emotionally. Guests return to places where SPA BUSINESS HANDBOOK 2026-2027 125
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INDUSTRY INSIGHTS
Spas that embrace inclusivity can benefit from stronger loyalty, increased referrals and opportunities to partner with healthcare providers they feel supported and understood. This is why experiences that focus on genuine regulation create stronger loyalty than those built solely on aesthetics or luxury products. For spa leaders, treatments are not simply services; they are structured physiological experiences that shape how people feel and function.
People first
Facial expression, vocal tone and touch all create co-regulation signals 126 SPA BUSINESS HANDBOOK 2026-2027
However, this cannot be delivered by depleted teams. Therapist burnout remains one of the industry’s most significant challenges. Long hours, emotional and physical demands and working in enclosed environments can create sustained pressure on the brain and body, affecting performance and retention. Human beings continuously exchange signals through facial expression, vocal tone, touch and movement. These signals influence how safe or alert we feel and create a form of co-regulation, where one person’s physiological state affects another’s. A therapist who is attentive and present is not simply being professional; they are actively shaping the client experience in real time. Equally, if a therapist is rushed or fatigued, this is often detected immediately at a subtle level. Chronic stress affects attention, flexibility and sensory awareness – all of which are essential for high-quality treatment delivery. The business implications are www.spahandbook.com
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Trust is becoming a defining feature of modern luxury
clear. Burnout is associated with higher staff turnover, declining client satisfaction and increased recruitment costs. Conversely, spas that invest in therapist wellbeing see stronger retention, greater consistency and better client outcomes. Simple practices before shifts, clear consultation frameworks and training in nervous system awareness can support therapists in delivering consistently high-quality experiences. These are not abstract wellbeing initiatives. They are operational strategies.
Widening access Alongside neuroscience, another shift reshaping the industry is the growing need for inclusive wellbeing services. One in two people will experience cancer during www.spahandbook.com
their lifetime. Millions live with chronic illness, autoimmune conditions or longterm stress-related health challenges. Mental health concerns are widespread and menopause will affect every woman. For many of these individuals, traditional spa environments can feel inaccessible or unpredictable. Many health conditions are associated with changes in sensory processing and threat sensitivity. What feels neutral or enjoyable to one person may feel overwhelming to another. Historically, spas have been designed around an idealised image of health and beauty. The future of wellness lies in welcoming a much broader demographic. Inclusive treatment design, including adaptations for clients living with cancer, chronic conditions, neurodivergence
or trauma, is both compassionate and commercially intelligent. Spas that embrace inclusivity can benefit from stronger loyalty, increased referrals and opportunities to partner with healthcare providers, corporate wellbeing programmes and local communities. Inclusivity is not a niche offering; it reflects the reality of modern society.
Building trust Sustainability is another defining factor in the future of spa leadership. Consumers increasingly expect transparency from the brands they support, while environmental, social and governance considerations are becoming part of business decisionmaking throughout hospitality. SPA BUSINESS HANDBOOK 2026-2027 127
INDUSTRY INSIGHTS
For spas, sustainability is also a strategy for long-term resilience. Shorter supply chains, responsible sourcing and refillable systems can strengthen trust while protecting margins. When sustainability is visible and credible, it increases perceived value and supports premium pricing. In an increasingly complex world, trust is becoming a defining feature of modern luxury. Guests are more likely to invest in brands that demonstrate integrity, responsibility and genuine care.
The evolution of luxury Luxury itself is evolving. The days of relying solely on visual opulence and elaborate facilities are changing. Today’s guests are seeking experiences that feel thoughtful, intelligent and relevant to their lives. They want to leave not only feeling better, but understanding something about their own wellbeing. The future of luxury lies not in excess, but in intelligence – environmental, emotional and commercial. The spas that will thrive are those that understand how people respond to environments, prioritise their teams, widen access to wellbeing and embed sustainability into how they operate.
A new direction The spa industry has a significant opportunity in a world that is increasingly demanding on attention, energy and recovery. Modern life places sustained pressure on how people think, feel and function. Many individuals spend long periods in states of heightened vigilance or mental fatigue. Spas, salons and therapists are uniquely positioned to provide environments that support recovery and reset. 128 SPA BUSINESS HANDBOOK 2026-2027
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An attentive, present therapist shapes the client experience
The future of spa and wellness will belong to those who combine compassion with science, and integrity with innovations To achieve this requires a shift in mindset. The most successful spas will move beyond providing treatments and begin designing experiences that genuinely support human wellbeing – experiences that are person-led, responsive and grounded in an understanding of how people actually function. The commercial rewards for those willing to lead this shift are clear: stronger loyalty, higher perceived value, better staff retention and a more resilient business model. Ultimately, the future of spa and wellness will belong to those who combine compassion with science, and integrity with innovation. Because the brain encodes experience. And people return to places where they feel genuinely well looked after. ●
■ About the authors: Louise Baker is an applied neuroscientist, hypnotherapist and wellbeing educator with over 40 years’ experience. With an MSc in Neuroscience and Psychology of Mental Health, she specialises in translating complex brain science into practical, human-centred approaches to wellbeing. Amanda Winwood is the founder of Made for Life Organics, an ethical, award-winning, and B Corp-certified skincare and wellness brand. For over 24 years, Amanda has championed the power of herbs and aromatherapy to nurture wellbeing, inspiring a movement that bridges nature, science, and compassion.
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RESEARCH ROUND-UP High achiever . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p130 Maturing market . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p134 Africa’s luxury boom . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p138 Curious minds. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p142 Rest through travel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p146 Wellness starts within. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p148 Bigger picture . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p152 Efficiency over scale . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p156 Decoding wellbeing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p160
RESEARCH
HIGH
ACHIEVER The latest figures value the global wellness economy at US$6.8 trillion,
STUDIO TIM FU
an all-time record high. Helen Andrews shares the key findings
Wellness real estate is the fastest growing segment
GLOBAL WELLNESS ECONOMY: $6.8 trillion in 2024
Wellness is now a larger market than other global industries, including sports, tourism and the pharmaceutical sector
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he global wellness economy hit US$6.8 trillion (€5.86 trillion, £5.17 trillion) in 2024, according to the latest data from the Global Wellness Institute (GWI). Diagram 1 gives a breakdown of this figure, which is a record peak for the fourth year in a row since COVID-19. The 100+ page GWI report, titled Global Wellness Economy Monitor 2025, was released at the Global Wellness Summit (GWS). The research, which provides data on 11 wellness sectors, predicts the global wellness economy will reach nearly US$9.8 trillion (€8.45 trillion, £7.45 trillion) in 2029. Trends fuelling this growth include an ageing population, increasing rates of chronic disease, mental unwellness and the market’s pivot to focus on prevention and longevity.
Johnston, GWI senior researcher, said: “Even though it may feel like longevity is the hottest buzzword, it’s not a new concept. We’ve already had a longevity revolution in history – lifespan has doubled due to public health initiatives and healthier food being made available.” She added: “Any future gains in longevity will require advances in medical and wellness markets. The potential impacts are huge and there’s plenty of money to be made too.”
Longevity insights
Room for expansion
While the report doesn’t quantify longevity as a standalone sector, GWI researchers say longevity-related services increasingly sit at the intersection of wellness, health/ medical care, and biotech. Presenting findings live on stage, Katherine
The Global Wellness Economy Monitor 2025 shows the market increasing 7.9 per cent from 2023-2024, doubling in size since 2013. It now represents 6.12 per cent of global GDP and with the new predicted forecast of US$9.8 trillion in
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Note: Numbers do not add due to overlap in sectors. Source: Global Wellness Institute
2029, it’s likely to outpace the projected global GDP growth of 4.5 per cent annually. Wellness is now a larger market than other global industries – sports, valued at US$2.7 trillion (€2.33 trillion, £2.05 trillion); tourism, at US$5 trillion (€4.3 trillion, £3.8 trillion); and it is almost four times larger than the US$1.8 trillion (€1.55 trillion, £1.37 trillion) pharmaceutical industry. “As of 2024, we can say the entire wellness economy has recovered from the pandemic. We can now say we are truly in the post-pandemic era,” Johnston told delegates. North America leads growth at 7.9 per cent, followed by the Middle East & North Africa at 7.2 per cent and Europe at 6.3 per cent. Spending remains highest in North America and Europe, significantly outpacing Latin America–Caribbean, Asia, and MENA. SPA BUSINESS HANDBOOK 2026-2027 131
Fastest-growing sectors
New valuations
Wellness real estate has risen 19.5 per cent annually over the last five years, reflecting the pandemic-driven awareness of how environments affect physical and mental health. Mental wellness has gone up 12.4 per cent annually from 2019-2024, with the US market worth US$125 billion (€107.74 billion, £95.0 billion) and China US$16 billion (€13.80 billion, £12.2 billion). Highgrowth areas include cannabis products, meditation, mindfulness and sleep. Wellness tourism and spas are rebounding strongly, with year-on-year growth of 13.8 per cent and 14.6 per cent from 2023-2024, respectively, while thermal/mineral springs rose 11.1 per cent. Growth in workplace wellness remains slow (0.7 per cent annually over five years) due to the shift toward remote and gig work.
Fresh valuations for the 11 sectors that make up the global wellness economy were provided: ● Personal Care & Beauty – US$1.35 trillion (€1.16 trillion, £1.03 trillion) ● Healthy Eating, Nutrition & Weight Loss – US$1.15 trillion (€0.99 trillion, £0.87 trillion) ● Physical Activity – US$1.14 trillion (€0.98 trillion, £0.87 trillion) ● Wellness Tourism – US$894 billion (€771.1 billion, £678.7 billion) ● Public Health, Prevention & Personalised Medicine – US$676 billion (€575.9 billion, £504.6 billion) ● Traditional & Complementary Medicine – US$606 billion (€522.1 billion, £460.6 billion) ● Wellness Real Estate – US$548 billion (€472.2 billion, £416.8 billion)
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RESEARCH
Spas are thriving, with 14.6 per cent growth
Katherine Johnston, GWI www.spahandbook.com
GWS 2025
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132 SPA BUSINESS HANDBOOK 2026-2027
It may feel as though longevity is the hot buzzword, but it’s not a new concept
Mental wellness is a fast-growing segment
● Mental Wellness – US$268 billion (€231.2 billion, £203.4 billion) ● Spas – US$157 billion – (€135.3 billion, £119.1 billion) ● Thermal/Mineral Springs – US$72 billion (€62.1 billion, £54.5 billion) ● Workplace Wellness – US$53 billion (€45.7 billion, £40.3 billion) By 2029, six sectors are expected to exceed US$1 trillion (€0.86 trillion, £0.76 trillion). These include traditional & complementary medicine, wellness www.spahandbook.com
tourism, wellness real estate, physical activity, personal care & beauty and healthy eating, nutrition & weight loss.
● Mental Wellness – 10.1 per cent ● Wellness Tourism – 9.1 per cent ● Thermal/Mineral Springs – 10.0 per cent
Growth forecast
Projections for all sectors confirm that wellness is now a mainstream, high-growth market with clear opportunities for expansion. Overall, these figures underline a strong market trajectory, highlighting where capital, development and operational focus can yield the highest returns. l
GWI’s five-year growth predictions (2024-2029) highlight sectors that could present key opportunities for investors and operators: ● Wellness Real Estate – 15.2 per cent ● Traditional & Complementary Medicine – 10.8 per cent
SPA BUSINESS HANDBOOK 2026-2027 133
RESEARCH
Maturing market The latest ISPA US Spa Industry Study highlights another year of revenue growth and strong consumer engagement while revealing emerging workforce, profitability and operational challenges shaping the industry’s future. Nelson Lane outlines the study’s highlights
T
134 SPA BUSINESS HANDBOOK 2026-2027
Total industry revenue in the US reached $23.5 billion
SHUTTERSTOCK/DEKAZIGZAG
he US spa industry continued its upward trajectory in 2025, building on several years of sustained momentum while entering a new phase of operational maturity and strategic focus. According to the 2026 ISPA US Spa Industry Study, total industry revenue reached an estimated $23.5 billion in 2025, representing a 4.2 per cent increase over 2024’s $22.5 billion. Growth was fueled by increases in both spa visits and average revenue per visit, reinforcing continued consumer demand for spa experiences and personalised self-care services. Commissioned by the ISPA Research Foundation and conducted in partnership with PricewaterhouseCoopers (PwC) and McIlheney Consulting, the annual study provides the spa industry’s most comprehensive view into business performance, operational trends and workforce dynamics across the United States. While the industry’s key metrics – total revenue, spa visits, spa locations, revenue per visit and employment – reflect
www.spahandbook.com
SHUTTERSTOCK/PEOPLEIMAGES
Growth was fueled by increases in both spa visits and average revenue per visit, reinforcing continued consumer demand for spa experiences The spa industry has demonstrated remarkable resilience
another year of healthy expansion, the latest findings from the ISPA Research Foundation also point to a business environment that is becoming increasingly nuanced for operators.
Revenue climbs The spa industry added approximately $1 billion in revenue in 2025, continuing a trend of steady post-pandemic growth. Since surpassing the $20 billion mark for the first time in 2022, the industry has demonstrated remarkable resilience despite inflationary pressures and broader economic uncertainty. Spa visits rose from 187 million in 2024 to an estimated 191 million www.spahandbook.com
ISPA US Spa Industry Study Big Five Statistics - 2026
2024 (YEAR END) 2025 (YEAR END) % CHANGE
REVENUE
$22.5 billion
$23.5 billion
4.2%
SPA VISITS
187 million
191 million
1.8%
LOCATIONS
21,980
22,060
0.4%
REVENUE PER VISIT
$120.3
$123.1
2.3%
2025 (JAN)
2026 (JAN)
TOTAL EMPLOYEES
376,200
376,900
0.2%
Note: All percentage calculations are based on un-rounded figures; therefore, totals may differ due to rounding.
SPA BUSINESS HANDBOOK 2026-2027 135
SHUTTERSTOCK/PEOPLEIMAGES
RESEARCH To explore the complete findings from the 2026 ISPA U.S. Spa Industry Study, including detailed benchmarking data, staffing and compensation insights, operational trends and spa industry profiling, ISPA members can access the full report through the ISPA Research Library at experienceispa.com. Together with the 2026 release of ISPA’s Playbook for Building Spa Visit Anticipation, these resources illustrate why the ISPA Research Foundation remains one of the most comprehensive and trusted sources of spa industry intelligence available anywhere in the world. Access to this research is one of the many valuable benefits of ISPA membership.
Average revenue per visit climbed 2.3 per cent to $123.10
in 2025, an increase of 1.8 per cent, while average revenue per visit climbed 2.3 per cent to $123.10. Together, those figures suggest consumers continue to prioritise wellness experiences even as discretionary spending patterns evolve. Growth in average spend per visit also reflects the industry’s ongoing emphasis on service enhancements, personalised experiences and premium offerings that elevate guest value. At the same time, the pace of growth appears to be stabilising following the accelerated rebound years that immediately followed the pandemic. The number of spa locations increased modestly from 21,980 to 22,060 in 2025, signaling a market that continues to expand carefully and strategically. Day spas continue to represent the largest segment of the industry, accounting for 78 per cent of US spa establishments, 136 SPA BUSINESS HANDBOOK 2026-2027
followed by resort and hotel spas at 10 per cent and medical spas at 8.3 per cent.
Staffing pressures While topline growth remained strong in 2025, workforce challenges continue to be one of the defining operational realities facing spa businesses. According to the study, 61 per cent of spas reported actively trying to fill unstaffed service provider positions in 2025, including 64 per cent of resort and hotel spas and 56 per cent of day spas. Employment trends also revealed evolving workforce dynamics across the industry. Total employment reached an estimated 376,900 workers in January 2026, representing relatively flat overall growth compared to the previous year. Part-time employment increased modestly, rising from 185,400 to 186,900 employees, while the
number of full-time employees remained unchanged at 176,300. Independent contractor positions continued to decline, falling 5.5 per cent year-over-year. Those shifts may indicate that operators are continuing to refine staffing models in response to labour availability, scheduling flexibility and changing business demands. When respondents were asked to identify the single biggest challenge facing their spa in 2026, staffing concerns emerged most frequently. Operators also cited retaining existing business levels, attracting new clients, managing operational costs and navigating broader economic uncertainty among their top concerns entering the new year.
Profitability and strategic growth The study’s profitability findings suggest many spas continue to maintain healthy financial performance, particularly within www.spahandbook.com
SHUTTERSTOCK/RIDO
Workforce challenges continue to be one of the defining operational realities facing spa businesses
The US saw an estimated 191 million spa visits
www.spahandbook.com
focus on facility improvements, service expansion and maintaining operational standards while adapting to shifting consumer and economic conditions.
A broader view While these key findings provide a high-level snapshot of the industry’s performance, the full 2026 ISPA US Spa Industry Study offers significantly deeper analysis across a broad range of operational and business topics. Additional sections of the report explore spa services and amenities, pricing trends, staffing and compensation benchmarks, treatment room utilisation, renovation activity, operating hours and geographic
industry distribution by spa type. Together, the findings present a portrait of an industry that continues to evolve strategically while remaining grounded in growing consumer demand for wellness experiences. For spa operators, investors and industry leaders, the latest study underscores both the strength of the market and the importance of thoughtful long-term planning in an increasingly sophisticated business environment. l n About the author: Nelson Lane is senior marketing manager for the International Spa Association. SPA BUSINESS HANDBOOK 2026-2027 137
ISPA
the resort and hotel segment. Among resort and hotel spas, 54 per cent reported profit margins of 20 per cent or higher in 2025, unchanged from 2024 levels. Profitability among other spa categories softened slightly year-overyear, with 60 per cent reporting profit margins of 10 per cent or more compared to 67 per cent the previous year. Those findings point to an industry that remains financially stable overall while operating in an environment where labour costs, pricing strategy, facility investments and guest expectations continue to require careful balancing. Looking ahead, many operators indicated plans to
RESEARCH
Africa’s Luxury Boom Trevor Ward, owner of W Hospitality Group and one of the foremost experts on the hotel industry in Africa, outlines the many new highend hospitality developments in the works on the continent
T
here’s a lot happening in the development of new hotels and resorts in Africa; each year, the international and regional (African) hotel chains are signing more and more deals with developers and owners. This is a five-year trend, divided between North Africa, which features four countries with pipeline deals, and sub-Saharan Africa, with 38 countries with pipeline deals. The growth this year – based on data received from 53 chains in Q1-2026 – is an extraordinary 19 per cent, partly because of new contributors to the survey,
but on a same-store basis (i.e. the same contributors reporting last year and this) the growth was still very high at 12 per cent – far above Lodging Econometrics’ global growth figure of 4 per cent. Each of those 675 hotels represents an agreement between a hotel chain and a potential owner of a property. They are new hotels and resorts that chains expect to be managing or branding (or both) in the future. These deals range from economy (one star) hotels to luxury (5 star and above), and in this article it is the latter – the luxury hotels and resorts – that I will focus on.
North Africa development Of the total 675 hotels and resorts, 105 of them fall within the luxury segment, representing about 16 per cent of the total. Fully 70 per cent are in North Africa (Morocco, Algeria, Tunisia and Egypt), primarily in Egypt and Morocco, which together account for 45 per cent of the total pipeline. Cairo and Marrakech are leaders in this space, alongside Egypt’s North Coast and Sharm el Sheikh. Many familiar luxury brands are under development in North Africa, including Accor’s Fairmont, Raffles and Sofitel;
Hotel chain development pipelines in Africa 2026 Regional summary
2022 Hotels Rooms
2023 Hotels Rooms
2024
2025
2026
Hotels
Rooms
Hotels Rooms
Hotels Rooms
North Africa
166
35,280
175
36,677
192
40,134
230
49,260
284
62,630
Sub-Saharan Africa
281
45,011
307
47,750
332
52,059
347
55,184
391
61,216
TOTAL
447
80,291
482
84,427
524
92,193
577
104,444
675
123,846
Source: Hotel Chain Development Pipelines in Africa
138 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
Egypt and Morocco account for 45% of the total pipeline InterContinental from IHG and Hilton’s Waldorf Astoria. Mandarin Oriental has a project in Cairo, the vintage Shepheard Hotel, and since the data were processed they’ve also announced further Mandarin-branded hotels and resorts in Egypt – in Luxor and Aswan – as well as a Nile River cruise boat that will create a circuit for their luxury guests. Other brands with hotels in development in North Africa include Four Seasons, Marriott’s St Regis, Ritz-Carlton and W, as well as Kempinski and Nobu.
Turning to sub-Saharan Africa (SSA), which includes the Atlantic and Indian Ocean islands, the region has received less attention from the hotel chains (and therefore presumably the developers), with just 35 luxury hotels and resorts spread across 14 countries, in all regions – East, West, Central and Southern. Of the total luxury pipeline in SSA, 26 are in resort areas, such as Zanzibar, which is experiencing significant expansion. Its total pipeline (across all chain scales) stands at 17 new properties, second only www.spahandbook.com
SHUTTERSTOCK/DOMINIC MEIJERS
Sub-Saharan Africa development
Seventy per cent of luxury developments are in North Africa SPA BUSINESS HANDBOOK 2026-2027 139
RESEARCH
Hotel chain development pipelines in Africa 2026 Luxury hotels and resorts by status
In planning
SHUTTERSTOCK/ANDREY_POPOV
54.3%
Wellness is an important part of the luxury market
45.7%
Under construction
Source: Hotel Chain Development Pipelines in Africa
to Marrakech, with 20. Can these locations absorb this new supply? Time will tell. Other locations in sub-Saharan Africa include the national parks in Tanzania and Kenya, such as the Serengeti and Masai Mara, as well as Zimbabwe’s Victoria Falls, and country capitals such as Yaoundé, Kampala and Kigali. The brands with new city and resort properties in SSA are similar to those in North Africa, with the addition of Minor Hotels’ Anantara brand; Banyan Group’s Banyan Tree, Banyan Tree Escape and Banyan Tree Veya; plus BWH Hotels’ World Hotel Luxury, as well as ENVI Lodges and Six Senses. Those are the raw data of the luxury hotels and resorts in the African development pipeline. We also analyse these and other data provided to us to determine when they’re going to open – remember at the time of data collection none were yet open to paying guests. 140 SPA BUSINESS HANDBOOK 2026-2027
Zanzibar is experiencing a massive expansion, second only to Marrakech Hotel development pipelines in Africa 2026 Anticipated additions to supply
120 100
15 14
80
24
60 40 20 0
25 27 2026
2027
2028
2029
TBC
Source: Hotel Chain Development Pipelines in Africa
www.spahandbook.com
SHUTTERSTOCK/FRANTIC00
Many luxury hotel groups are opening locations in Egypt
Bricks vs paper Of those 105 luxury projects, 54 per cent are under construction, while 45 per cent are still in the planning stage – what I like to think of as bricks vs paper. That’s pretty good, compared to a global percentage of less than 40 per cent under construction. In terms of scheduled opening dates, they are quite evenly spaced over this year and the next two years, with 15 projects where the chains don’t yet know the opening date – but then it’s almost entirely outside their control, as they’re neither developers, contractors nor financiers, so they are relying on their partners to deliver hotels and resorts for them to brand and/or manage. Just a side note on the distinction between branding and managing – the vast majority of these deals (90 out of the 105) are to be managed and branded by the hotel chain. www.spahandbook.com
The remaining 15 are franchise agreements, whereby the hotel chains licence the owner to use the brand, and the owner either manages the properties personally or engages an unbranded (“white-label”) management company for the operation. At the luxury level, franchise agreements are much less common than in the lower chain scales.
of the air in the bedroom to the fullservice spa and wellness centre. It’s part of the experience of travel, from the “normal” traveller to those embarking on a specifically wellness-focused trip. There will not be a single website for the brands mentioned in this article, and others in the luxury sample, that doesn’t mention wellness as part of their brand promise. ●
Wellness at the luxury level At a luxury level, a wellness facility of a lesser or greater extent – whether it be a city centre hotel or a beachfront resort – is de rigueur these days; it’s almost a part of the definition of luxury (although, when I discuss the meaning of ‘luxury’ with my clients, it always proves to be really difficult to come up with anything definitive). As other authors in this publication will have written, wellness is an important trend for leisure travel, from the quality
■ About the author: Trevor Ward is a Lagos-based expert in hotels, tourism and leisure, advising clients across Africa on development, acquisition and branding. He’s worked in 40 countries on the continent. The data are from his research publication Hotel Chain Development Pipelines in Africa. The 2026 version is available at www.w-hospitalitygroup.com. SPA BUSINESS HANDBOOK 2026-2027 141
MARIE-REINE MATTERA
RESEARCH
Curious minds Spa-goers in Québec are becoming less loyal and more inquisitive, according to new research by Ipsos
Spas in Québec contribute CA$512 million to the economy
www.spahandbook.com
MARIE-REINE MATTERA NATUR’EAU SPA
Bota Bota, the floating spa, was crowned this year’s best spa by AQS
25 per cent of spa-goers are looking to discover different facilities
Q
uébecers visit an average of two spas a year, a figure that remains stable, but loyalty to a single establishment is declining. In fact, two-thirds of spa–goers prefer to visit several spas or chains they already know (42 per cent) or to discover different facilities (25 per cent). More than ever, they’re eager for new experiences, variety and moments that are both soothing and inspiring. These are some of the revelations from the 2025 Spa Clientele Barometer, a study
www.spahandbook.com
Natur’eau Spa is one of 130 wellness establishments in the region
commissioned for the fourth year in a row by the Québec Spa Association (AQS) to track how Québecers’ habits and expectations are evolving when it comes to wellbeing. The Canadian region boasts 130 spa establishments with an average of 40 employees per site, according to a study conducted by business accountants Raymond Chabot Grand Thornton for the AQS. The sector generates 5,500 jobs and contributes CA$512 million (US$362.9 million, €314 million, £275.9 million) to the economy.
Conducted by Ipsos with financial support from the Québec Ministry of Tourism, the study is based on a survey of 500 clients who visited a spa in Québec over the past year. Its findings were presented by Julie Dussault-Remillard, director of strategy and markets at Ipsos, at the AQS’ annual congress in November.
Quality equals trust The 2025 Spa Clientele Barometer shows that the main motivations for going to a spa remain relaxation, rejuvenation and SPA BUSINESS HANDBOOK 2026-2027 143
AMELIESHOOTS
RESEARCH
the pleasure of treating oneself; however, price and promotions have become the number-one criterion (49 per cent), ahead of scenery (37 per cent) and location (30 per cent). The thermal experience remains the most frequently used service in a spa (78 per cent), with massage therapy in second place – 40 per cent of guests say they always or most of the time receive a massage during their visit. More than half of respondents say they feel more confident receiving a massage in a spa than in any other care setting. “This feeling of safety is rooted first and foremost in impeccably clean facilities and the professionalism of therapists – two essential pillars of the positioning of Quebec spas,” says AQS president and CEO Véronyque Tremblay. “This high level of trust is a major distinctive asset for the sector, reinforcing the role of spas as places dedicated to holistic wellbeing.” 144 SPA BUSINESS HANDBOOK 2026-2027
AMELIESHOOTS
More than half of spa-goers seek calm social spaces
The annual AQS spa congress featured key suppliers such as Capsix
Price and promotions are now the number one selection criterion Seeking balance and connection While silence and serenity are seen as essential for 79 per cent of visitors, more than half would also like access to social spaces that encourage conversations, reflecting a transformation: spas are becoming places for connection as much as for individual relaxation. “By combining intimacy, conviviality and collective rejuvenation, establishments can better respond to a generation of guests who associate wellbeing with social bonds,” says Tremblay. Spa clients express growing concern for safety (85 per cent) and sustainable
development (67 per cent). This evolution reflects a broader vision of wellbeing: beyond relaxation, visitors seek to unwind in responsible, authentic environments where the health of the body and that of the planet go hand in hand. When it comes to services guests would like to find in a spa, relaxation rooms and restaurants/bars rank among the most appealing. The sensory dimension of the experience should also not be overlooked either, says Tremblay; the comfort of towels, pleasant scents, tasty meals, a soothing sound environment and warm décor all help reinforce perceived value for money. l www.spahandbook.com
A global premier hosted buyer event company, connecting high-level executives from leading suppliers with pre-selected highly qualified buyers in the spa, fitness, and hospitality industries, through scheduled one-on-one meetings, networking activities, community, and purpose.
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RESEARCH
REST through travel New research from Small Luxury Hotels of the World reveals that travel is widely viewed as an effective route to meaningful rest, with nature-based and wellness-focused trips delivering the greatest wellbeing benefits. Helen Andrews shares the highlights
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Nearly half said nature-based trips help them feel rested
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Fatigue was consistent across all age groups and highest among women aged 25-44
A
survey from Small Luxury Hotels of the World (SLH) entitled The Restless Traveller found travel is perceived as an effective method for achieving meaningful rest. The SLH report was conducted by OnePoll on behalf of SLH; it surveyed 6,000 adults across the US, Australia and the UK to explore how modern life is impacting rest and how travel supports wellbeing.
Sensory overload Seventy-two per cent of respondents surveyed for the new study reported feeling tired. Fatigue was consistent across all age groups and highest among women aged 25-44. The survey asked participants how their tiredness was experienced: physically (48 per cent), mentally (44 per cent), emotionally (25 per cent) or socially (14 per cent). Some respondents also said they experienced sensory overload, felt creatively blocked and spiritually disconnected. Sixty per cent said modern life is the biggest barrier to meaningful rest. www.spahandbook.com
Some respondents said they feel sensory overload
The other main barriers cited include family responsibilities (44 per cent) and work demands (40 per cent). Eighty-nine per cent of respondents recognised travel as a way to achieve comprehensive rest and 49 per cent said “nature-based” trips were the most effective. The next best travel options for decompression, identified by participants, include wellness-focused trips (22 per cent), city breaks (19 per cent), cultural outings (14 per cent), adventurebased holidays (13 per cent), digital detoxes (10 per cent) and spiritual/ religion-related trips (8 per cent). In terms of the impact of restful travel, 67 per cent of those surveyed said it improves their mood. Fifty-two per cent said it provides them with fresh perspective, while 37 per cent said such trips improve their sleep.
Other benefits include participants feeling more grateful after travelling (34 per cent), having a better connection with nature (31 per cent) and feeling as though their creativity has been boosted (28 per cent).
The longer term impact These positive feelings are short-lived, however, according to the survey. While 39 per cent of participants said they continue to feel rested for a few days after returning home, only 12 per cent said the benefits last a month or more. Ninety-seven per cent of those surveyed agreed that regular breaks are essential for maintaining their long-term health and wellbeing, while 93 per cent said prioritising rest and wellbeing is important when choosing where to go for these restful trips. l SPA BUSINESS HANDBOOK 2026-2027 147
RESEARCH
WELLNESS STARTS WITHIN
New research highlights why employee wellbeing is becoming a strategic priority for spa operators. Julie Garrow and Reena Sheth tell us more
F
SHUTTERSTOCK/PEOPLEIMAGES
or an industry dedicated to improving the wellbeing of others, spas are increasingly recognising that employee wellness deserves the same level of attention as guest wellness. A new publication from Intelligent Spas, developed in collaboration with wellness strategist Reena Sheth, explores how spa businesses around the world are approaching workplace wellness and why supporting employees is emerging as both a business imperative and a competitive advantage. The Spa Workplace Wellness Report and Manual combines industry research, a global survey of spa operators, practical management guidance and a workplace wellness handbook template. Together, the findings reveal a sector that is increasingly investing in staff wellbeing, while also highlighting the challenges many operators face in implementing comprehensive programmes.
Main goals of your workplace wellness programme
Workplace wellness has evolved from a peripheral benefit to a strategic necessity
86%
Improve staff retention Increase productivity
79%
Enhance team morale
79%
Reduce burnout
75%
Meet industry standards
From employee benefit to business strategy
www.spahandbook.com
0%
20%
40%
60%
80%
Source: Intelligent Spas, Workplace Wellness in Spas, January 2026
SHUTTERSTOCK/ME IMAGE
Workplace wellness has evolved significantly over the past century. The origins of workplace wellness can be traced to the late 19th century during the Industrial Revolution, when factory work created unprecedented health and safety hazards. Following that era, Johnson & Johnson launched one of the first comprehensive, corporate wellness programmes in 1979, called “Live for Life”, which became the industry model for linking wellness to profitability. Their approach included health risk assessments, fitness centres, smoking cessation, stress management and nutritional counselling. Workplace wellness has evolved from a peripheral benefit to a strategic necessity. The organisations which will thrive in the coming decade are those that view wellness as a strategic investment with significant returns and not merely a cost centre, but a powerful multiplier for organisational success. The report defines workplace wellness as a holistic framework encompassing physical, mental, emotional, social and financial wellbeing. Rather than viewing
64%
Workplace wellness is a holistic framework
RESEARCH
Workplace wellness programmes by region
Leading organisations are integrating wellness initiatives into company culture and leadership practices
33%
Americas Asia Pacific
18%
Europe
Survey reveals growing adoption The global survey, conducted by Intelligent Spas and sponsored by the Asia Pacific Spa and Wellness Coalition (APSWC), found that nearly two-thirds (63 per cent) of respondents currently offer workplace wellness initiatives for employees. Retreat spas emerged as the strongest adopters, with all surveyed properties reporting active wellness programmes, compared with 50 per cent of day spas. Regional differences were also evident, with 74 per cent of Asia-Pacific operators offering workplace wellness initiatives compared with 47 per cent of respondents in Europe. Staff retention was identified as the primary objective, with 86 per cent of respondents citing employee retention as a key driver for investing in workplace wellness. The survey also revealed that the most common initiatives focus on 150 SPA BUSINESS HANDBOOK 2026-2027
74% 37%
Middle East & Africa
17% 0%
wellness initiatives as standalone benefits, leading organisations are integrating them into company culture, leadership practices and operational strategies. The rationale is clear: healthier, more engaged employees are more productive, more resilient and more likely to remain with an organisation.
67%
47% 50%
20% No
8%
40% Yes
16% 33%
60%
80%
100%
Not sure
Source: Intelligent Spas, Workplace Wellness in Spas, January 2026
strengthening social connections and team culture. Every participating spa reported implementing activities designed to foster collaboration, communication and workplace engagement. Other popular initiatives included flexible working arrangements, offered by 61 per cent of respondents, and health screenings or wellness assessments, provided by 57 per cent.
The four pillars of workplace wellness According to the report, effective workplace wellness programmes are typically built around four core pillars: Physical Wellness – including health screenings, ergonomic workspaces, access to green spaces and appropriate leave policies. Mental and Emotional Wellness – encompassing stress-management training, mental health support, employee assistance programmes and opportunities for recovery and rest.
Social Wellness – creating inclusive workplace cultures through communication, recognition programmes, mentorship and team-building initiatives. Financial Wellness – supporting employees through financial education, career development opportunities and practical benefits that reduce day-to-day financial pressures. While the specific initiatives vary between businesses, the research suggests that successful programmes share common characteristics: strong leadership support, clear communication and active employee participation.
A challenge and an opportunity Despite growing interest, implementation remains uneven. Cost was cited as the most significant barrier among operators that do not currently offer workplace wellness programmes. However, the report argues that organisations may increasingly need to view employee www.spahandbook.com
SHUTTERSTOCK/SHAKIROV ALBERT
Retreat spas are the strongest adoptors of workplace wellness
wellbeing as an investment rather than an expense. As labour shortages, retention challenges and employee expectations continue to evolve, workplace wellness is becoming an important component of employer attractiveness and long-term business sustainability. For an industry built around wellbeing, the message is straightforward: caring for employees is no longer simply the right thing to do — it is becoming a critical factor in operational success.
Resources for operators The Spa Workplace Wellness Report and Manual includes practical guidance for spa owners seeking to establish or enhance workplace wellness programmes, alongside www.spahandbook.com
a ready-to-use employee handbook template that can be adapted to individual business needs. While designed specifically for spas, many of the principles can also be applied across other service-based businesses seeking to strengthen employee wellbeing and workplace culture. l
This publication ‘Spa Workplace Wellness Report and Manual’, co-authored by Reena Sheth and Julie Garrow, and the full Global Spa Industry Survey Report entitled ‘Workplace Wellness in Spas’ are available exclusively from Intelligent Spas at www.IntelligentSpas.com
n About the authors: Julie Garrow is managing director for Intelligent Spas, where she provides ‘performance enhancing’ publications for the spa industry. She has published approximately 100 industry and consumer survey reports since 2001, plus a variety of detailed operations, management and training manuals. Reena Sheth is founder and chief wellness strategist at Gaiia, and one of Asia’s leading wellness strategists. As former regional director of wellness at Taj Hotels, she led the development of spa and wellness offerings across destinations including the Taj Mahal Palace, Mumbai. SPA BUSINESS HANDBOOK 2026-2027 151
RESEARCH
BIGGER PICTURE Staffing pressures, rising salaries and shifting consumer expectations – two new surveys reveal the trends impacting UK spa operators
Visitors want to know what facilities spas have before booking
T
wo surveys, two perspectives, one clear picture – the UK spa industry is evolving. Data released by the UK Spa Association (UKSA) highlights the challenges facing operators. Figures from the organisation, which boasts hundreds of industry members, show that therapist salaries are increasing, unfilled roles remain a concern and hitting budget targets is the top challenge. Meanwhile, fresh insights from the Good Spa Guide (GSG), one of the country’s leading organisations for rating and reviewing facilities, reveal the habits and demands of spa-goers in the country. According to the Global Wellness Institute, the overall UK wellness market is valued at £165.8 billion (US$223.8bn, €192.2 billion) and is ranked fifth out of 218 countries. It has close to 3,800 spas worth £2.4 billion (US$3.2 billion,
COWORTH PARK, THE DORCHESTER COLLECTION
RIBBY HALL
Diagram 1: Average yearly salary of full-time therapists (rounded up to the nearest thousand)
2025
2024
£22k
10%
£22k
15%
£23k
4%
£23k
4%
£24k
4%
£24k
10%
£25k
15%
£25k
18%
£26k
11%
£26k
18%
£27k
19%
£27k
15%
£28k
17%
£28k
8%
£29k
9%
£29k
4%
£30k
4%
£30k
3%
£31k
3%
£31k
0
£32k
4%
£32k
2%
£33k
0
£33k
1%
£34k
0
£34k
0
£35k
1%
£35k
0
£36k
0
£36k
1%
Over £36k
1%
Over £36k
1%
Source: State of the Spa Industry Survey, UK Spa Association, 2025
€2.7 billion). Together, the studies home in on the changes necessary to thrive in such a competitive and growing market.
Operational perspectives Modest salary rises and budget constraints are takeaways from the UKSA’s 2025 State of the Spa Industry Survey, which canvassed opinions of 108 spa operators in the UK. The majority (58 per cent) of responses fall in the hotel spa category, with the rest split fairly evenly across destination, resort, day and boutique spas. www.spahandbook.com
Ribby Hall has been voted one of the best spas in the country
Consumers say a day at a spa isn’t enough Salary uptick Notably, the UKSA’s survey shows that the top two average salaries for the country’s full-time therapists in 2025 are £27k (US$36.4k, €31.2k) and £28k (US$37.8k, €32.4k) as shown in Diagram 1. These have gone up slightly from 2024, when the top two average salaries were £25k (US$33.7k, €28.9k) and £26k (US$35.1k, €30.1k). Interestingly, some spas are turning to service charges as an alternative lever. “We’re seeing 7 per cent of operators now adding a service charge – useful
for rewarding staff when direct pay increases aren’t feasible,” says Bobby Griffiths, the UKSA’s general manager.
Added pressures While the wage trend is positive, demands on operators are clear. “There’s a massive pressure on pushing profit, but many spas are still based on a lack of investment, which would then allow them to maximise profits,” Griffiths explains. In fact, hitting budget is now the top concern for spa managers (21 per cent), superseding the usual SPA BUSINESS HANDBOOK 2026-2027 153
RESEARCH
THE RABBIT HOTEL & RETREAT_ALEXANDRA BARFOOT
Therapist vacancies in the UK are down by 9 per cent
worries about workforce. Other challenges identified include retail training (14 per cent), mental health/morale (14 per cent) and, significantly, recruitment (18 per cent). Finding staff remains problematic, Griffiths says, but signs point to incremental improvement: 35 per cent of spas report unfilled therapist roles in 2025, down from 44 per cent in 2024. However, with 11 per cent saying roles have remained open for over six months – and 7 per cent under a hiring freeze due to rises
in national insurance in the UK – the talent pipeline is still under strain. Spa operators feel competitive salary is the main factor therapists consider when accepting a role (17 per cent), followed by training and development opportunities (12 per cent) and massage limits or an RSI points system (12 per cent). “Even if a site is struggling to be able to offer other benefits, a massage limit is very easy for a venue to be able to offer to show care for their staff,” Griffiths concludes.
Diagram 2: How much would you pay for a spa day?
Between £50-£75 (US$67- US$101, €58-€87)
8%
Between £75-£100 (US$101-US$135, €87-€115)
30%
Between £100-£200 (US$135-US$269, €115-€231)
50%
Between £200-£300 (US$269-US$404, €231-€346) 10% £300+ (US$404+, €346+)
2%
Source: State of Spa Report, Good Spa Guide, 2025
154 SPA BUSINESS HANDBOOK 2026-2027
One of the most notable findings was the strong dislike of mobiles in spas What consumers say What entices UK consumers to book one spa over another, what factors make them return, what elements they enjoy the most about their spa experiences and what they’d like to see less of were some of the key questions for the 2025 State of Spa Report by the GSG, whose latest data is based on the feedback of 2,557 participants.
Reasons for booking Fifty-seven per cent of spa-goers in the UK consider facilities, such as whether there’s a pool or a relaxation space, before choosing one spa over another, the GSG report shows. Meanwhile, 69 per cent are put off by reading poor reviews of a spa, with lack of value for money coming in a close second. When asked what they enjoy most about a spa day, 59 per cent say it’s about the indulgence of spa time, 56 per cent enjoy using the facilities and 51 per cent say the treatments. Sixty-one per cent of survey participants say they’re likely to re-book at a spa they’ve already been to if offered a www.spahandbook.com
discount for a return visit. More than half also say that excellent customer service influences them to come back.
Spa anxieties When questioned about worries, 71 per cent of UK spa visitors say their main concern is that a spa will be too busy during their visit. Not feeling body confident is a top concern for 25 per cent and 27 per cent are anxious about unexpected costs they may incur at a spa. “One of the most notable findings from our survey was the strong dislike of mobile phones in a spa,” reveals GSG founder Daphne Metland, adding www.spahandbook.com
RAGDALE HALL
There’s a trend of longer, more frequent spa stays in the UK
that most people would like to see a ban on mobile phones in spas and are irritated when others ignore the rules. Survey participants left comments on this topic, such as ‘I hate it when mobile phones are allowed’ and ‘I do not like relaxing in the sauna or pool with someone filming for their Instagram’. They also aired their disappointment about outdoor areas that are dominated by people on their phones, taking selfies, drinking and vaping.
Plans to spend More than half of UK spa goers want value for money when visiting, with 50 per cent revealing that they plan to spend between
£100-£200 (US$135-US$269, €115-€231) on a spa day, as shown in Diagram 2. Metland highlights two more positive findings. “Our survey results reaffirmed the role spas play in people’s wellbeing. Some clients say spas are so vital to their mental health that they go several times a year and others believe treatments should be funded by the National Health Service,” she says. “In addition, we’ve noted a trend towards spa stays, with people saying a day at a spa is not long enough. Examples of feedback: ‘We book a couple of spa stays a year so we can have real together time’ and ‘I take two spa breaks a year – one local for a couple of days and one further afield for longer’.” l SPA BUSINESS HANDBOOK 2026-2027 155
RESEARCH
EFFICIENCY OVER SCALE Hotels with a Minor Wellness offering are quietly outperforming their larger counterparts on rate, revenue and profit. Roger Allen shares the highlights
M
inor Wellness hotels overtook their higher-spending Major Wellness peers on room rate, revenue per available room and gross operating profit in 2025, according to the latest Wellness Real Estate Report by hospitality advisory RLA Global, produced in partnership with profit-andloss (P&L) benchmarking firm HotStats. The report found that properties with a smaller wellness and leisure revenue base recorded the strongest year-on-year growth of any category, continuing and extending the momentum they built in 2024. While the classification is based solely on top-line wellness and leisure revenue, RLA Global notes association between revenue and facility size, with higher-revenue operations typically corresponding to larger wellness facilities and lower-revenue operations typically to smaller ones. The relationship between the revenue and size is indicative and shouldn’t be interpreted as conclusive. With this in mind, the shift marks a departure from the long-held assumption that a larger
156 SPA BUSINESS HANDBOOK 2026-2027
SHUTTERSTOCK/LIGHTFIELD STUDIOS
of the latest Wellness Real Estate Report, produced by RLA Global
Minor Wellness is outperforming Major Wellness
www.spahandbook.com
Seasonal variations have narrowed across the board
Major Wellness Hotels: wellness and leisure revenue annually exceeding US$1m, or more than 10% of total hotel revenues. Minor Wellness Hotels: wellness and leisure revenue annually achieving less than US$1m, or less than 10% of total hotel revenues. No Wellness Hotels: no wellness-related income.
wellness revenue base automatically drives stronger hotel performance: Minor Wellness properties are converting a comparatively modest wellness and leisure revenue base into superior rate performance and profit, while hotels with a Major Wellness offering – which still generate the highest total revenue overall – are seeing that advantage narrow once costs are factored in. This year’s report points to a genuine inflection point for wellness real estate. For the first time, Minor Wellness properties are outperforming Major Wellness on rate, revenue and profit per available room simultaneously. That tells us the market is rewarding a different kind of wellness investment – one that’s precise and well-targeted rather than simply expansive – and it’s a signal every owner and investor in this space needs to take seriously. The finding reframes the wellness investment question: it is not simply whether a larger wellness programme adds revenue, but whether the operating model built around it can convert that revenue into durable profit. The report, covering more than 13,000 hotels worldwide, also found that occupancy improved across all three wellness categories last year, with hotels featuring www.spahandbook.com
SHUTTERSTOCK/PEOPLEIMAGES
TERMINOLOGIES USED:
“
The market is rewarding a different kind of wellness investment – one that’s precise and well-targeted
Pricing and Revenue (US$) Major Wellness 2025
232
161
366
2024
227
154
352
528 519
Minor Wellness 2025
250
170
2024
241
161
279
411
265
398
No Wellness 2025
178
125
169
240
2024
176
123
165
237
ADR
RevPAR
TRevPAR
TRevPOR Source: HotStats, Author: RLA Global
SPA BUSINESS HANDBOOK 2026-2027 157
RESEARCH a Major Wellness offering recording the largest gain. Seasonality variations narrowed meaningfully across the board, reflecting a broader shift in travel demand patterns beyond traditional peak periods.
F&B Profit Conversion 2025 Major Wellness 33% 25%
28%
Department Expenses
Profitability tells a different story Minor Wellness hotels recorded the strongest growth in gross operating profit per available room, or GOPPAR, of any category in 2025, up 7.4 per cent to US$99, overtaking Major Wellness (up 2.5 per cent to US$89) in absolute terms for the first time. No Wellness hotels trailed at US$63. The gap is driven largely by cost structure. Major Wellness properties carry the highest payroll burden at 38.5 per cent of total revenue – 8.1 percentage points above Minor Wellness — reflecting the specialised staffing and amenities
26%
F&B Profit Conversion
required to sustain a larger wellness and leisure revenue base. That leaves Major Wellness with a gross operating profit (GOP) margin of 24.4 per cent, against 35.5 per cent for Minor Wellness, an 11.1-point gap that is its widest yet.
Occupancy holds steady Occupancy improved across all three categories in 2025, with Major Wellness recording the largest gain, up 1.6 points to 69.4 per cent. The occupancy gap between Major and No Wellness hotels has now narrowed to just one percentage point, underscoring wellness’s growing role in demand beyond room-night volume alone.
Geography: a growing differentiator
2025
67.9% 70.4% 67.8% 66.5% 69.8%
2024
No Wellness Source: HotStats, Author: RLA Global
158 SPA BUSINESS HANDBOOK 2026-2027
Payroll
47%
Source: HotStats, Author: RLA Global
69.4%
Minor Wellness
28%
40%
Occupancy – 2025 vs 2024 (%)
Major Wellness
No Wellness
32% 42%
A shift in the pricing hierarchy For the first time, Minor Wellness hotels command a higher average daily rate (US$250 vs US$232) and revenue per available room, or RevPAR (US$170 vs US$161), than Major Wellness properties. The reversal suggests Minor Wellness hotels are increasingly winning on room pricing itself, while Major Wellness properties lean more heavily on volume and non-room revenue to drive total performance. Major Wellness still leads comfortably on total revenue per available room (TRevPAR) – 31 per cent higher than Minor Wellness and more than double that of No Wellness hotels – underpinned by a non-room revenue contribution of 56 per cent of TRevPAR, compared with 39 per cent for Minor Wellness and just 26 per cent for No Wellness. The gap illustrates the continued commercial value of a substantial wellness offering.
Minor Wellness
Geographically, all markets recorded TRevPAR growth in 2025, with the Middle East and Africa leading momentum, reflecting continued investment in highend wellness infrastructure. The Americas remained the strongest market overall, with Major Wellness TRevPAR exceeding US$600, while Europe saw Minor Wellness outperform Major Wellness in absolute terms. AsiaPacific recorded steadier but more modest improvement across all categories, with growth ranging from 3 per cent to 4 per cent. www.spahandbook.com
SHUTTERSTOCK/BGSTOCK72
Minor Wellness is more effective at converting wellness revenue to profit
“
Major Wellness still leads comfortably on total revenue per available room
Efficiency versus scale
www.spahandbook.com
This pattern reinforces the broader theme of the report: Minor Wellness properties are becoming more effective at converting a smaller wellness revenue base into profit, even as Major Wellness properties retain the larger absolute revenue base.
What it means for investors RLA Global cautions that GOPPAR figures should be read against the capital required to generate them: the relevant metric for investors is not profit per available room in isolation, but the return on capital deployed to achieve it. This year’s edition also introduces a Market Spotlight on the USA, where the performance gap between Minor and Major Wellness hotels is widening further,
n About the author: Roger A. Allen is group CEO of RLA Global, a boutique advisory firm that specialises in hospitality and tourism assets that are strongly influenced by leisure, entertainment, wellbeing and retail.
For more market data and insights, download the 2026 Wellness Real Estate Report for free at https:// wellnessrealestatereport.com/en
SPA BUSINESS HANDBOOK 2026-2027 159
RLA GLOBAL
Major Wellness properties continue to generate significantly higher leisure revenue per occupied room, at US$143.73 versus US$59.71 for Minor Wellness - a reflection of more expansive facilities, broader service offerings and membership sales. But Minor Wellness closed the profitability gap slightly, improving leisure profit conversion to 35.5 per cent from 34.4 per cent the previous year, while Major Wellness held roughly flat at 44 per cent. In food and beverage, Minor Wellness recorded the strongest revenue-peroccupied-room growth of any category, up 2.3 per cent to US$129, and achieved the best F&B profit conversion at 28 per cent, ahead of Major Wellness’s 25 per cent.
and a first look at the report’s Top 10 Performing Countries ranking for wellness membership fees per available room and spa treatment revenue per occupied room, led by the UK and South Korea on membership fees, and the Maldives and France on spa treatment revenue. l
RESEARCH
Decoding wellbeing What do wellness consumers really want? WELLSurvey 2.0 reveals a US$606bn market opportunity. Authors Kevin Kelly and Peter Yesawich unpack the findings in this Spa Business exclusive
SHUTTERSTOCK/INARA PRUSAKOVA
T
he retreat market is exploding. According to IBIS World, the health retreat industry in the US alone was worth US$28.7bn in 2023 and will expand exponentially going forward. Hospitality giants such as Accor, Hilton, Hyatt and Westin are reporting a ‘tidal wave’ of demand for wellness and wellbeing, which is becoming ever more sophisticated. With around 6,000 hotels across 40 brands, Accor reports that four out of five of their guests are prioritising wellbeing. These guests have deep pockets: wellness travellers spend on average 40 per cent more than a standard traveller. WELLSurvey 2.0 surveyed 2,648 adults aged 25 to 74 across the US, the UK and Germany. Respondents lived in the top half of all households defined by annual income and were highly engaged in maintaining
their health. Seventy-eight per cent rated their health as good or excellent, 91 per cent took part in physical activity and 70 per cent monitored health metrics. Interest in enhancing wellbeing was high. Fifty per cent of respondents said they were interested in doing so, while 54 per cent regularly used spa, wellness or preventive therapies – a figure that rose to 76 per cent in Germany. The results confirmed a key distinction between wellness and wellbeing. Wellness was understood primarily as a set of practical behaviours supporting physical and mental health. Wellbeing included those dimensions but also emotional health, social relationships, sense of purpose, financial security and environmental concerns. As a result, wellbeing was more closely associated with quality of life and longevity.
THE DISTINCTION BETWEEN WELLNESS, WELLBEING AND LONGEVIT Y FRAMES THE APPEAL OF THE PRODUCTS, SERVICES AND EXPERIENCES CONSUMERS SEEK
WELLSurvey 2.0 questioned adults in the US, UK and Germany SPA BUSINESS HANDBOOK 2026-2027 161
SHUTTERSTOCK/MASTER1305
RESEARCH
DIAGRAM 1
Visualisation of Wellness & Wellbeing WELLBEING – Descriptive words: • Peacefulness • Joyfulness • Spirituality
Physical health + Mental health + Emotional health
Physical health + Mental health
Social connection is seen as a key driver of wellbeing
WELLNESS – descriptive words • Physical strength • Energy • Vitality *Source: The WELLSurvey © 2024, Civano Advisory Services, LLC
The power of emotional health Emotional state emerged as a central factor in how people judge their overall health, with sleep disruption, anxiety and stress identified as major barriers to wellbeing. Across the three markets, 50 per cent of respondents were interested in enhancing their wellbeing, compared with 38 per cent interested in enhancing their wellness. Eighty per cent agreed that wellbeing increases longevity, while 76 per cent said the same of wellness. These findings suggest consumers increasingly think in terms of outcomes rather than activities. Wellness matters, but wellbeing is the state they’re trying to achieve. Longevity is not seen simply as living longer, but as sustaining physical, mental and emotional balance over time. The survey also explored what people 162 SPA BUSINESS HANDBOOK 2026-2027
CONSUMERS ARE NOT SIMPLY BOOKING TREATMENTS, THEY’RE DECIDING WHAT TO INCORPORATE INTO THEIR LIVES TO SUPPORT THEIR LONG-TERM HEALTH
see as the main drivers of wellbeing. The five most important were physical condition (18 per cent), financial security (16 per cent), mental health (16 per cent), emotional state (13 per cent) and social relationships (12 per cent). When grouped into broader categories, Physical and Mental Health and Emotional and Relational Health were weighted equally at 34 per cent each, with Economic Security at 25 per cent and Environmental Factors at 7 per cent. How people feel, relate and find meaning now carries the same weight as how they function physically and mentally. When we narrow to the 25-to-44 cohort, the convergence is more pronounced still: physical and emotional health overlap even more closely, signalling that emotional state is a growing category in its own right. www.spahandbook.com
SHUTTERSTOCK/ERICSMANDES
Ninety-one per cent of respondents said they’re physically active
Consumers still recognise a distinction between wellness and wellbeing, but emotional balance now plays a much more influential role in how they judge their overall health. Emotional state appears to function as the signal through which people evaluate whether the broader system of behaviours they pursue is actually working.
The importance of trust As this broader understanding of health becomes more widespread, trust in claims about products and services intended to enhance wellbeing becomes increasingly important. www.spahandbook.com
The marketplace is crowded with claims about supplements, recovery devices, therapies and longevity protocols, yet consumers are becoming highly selective about which claims they believe. Across all three markets, the most credible descriptors were “clinically proven” (trusted by 71 per cent of respondents), “recommended by a scientist or medical professional” (67 per cent) and “evidencebased” (66 per cent). At the other end of the scale, terms such as “naturopathic” (34 per cent), “advanced breakthrough” (38 per cent) and “recommended by an actual user” (43 per cent) were seen as far less reliable.
Ratings of trust in information found on social media told a similar story. While 83 per cent of respondents use social media to access health information, fewer than half consider the information reliable. Among younger adults, perceived reliability rose slightly for YouTube and podcasts, but trust remained limited across most platforms. Across all respondents, fewer than one-third expressed confidence in health information found on social media channels other than YouTube or podcasts. In other words, visibility does not necessarily confer credibility. Consumers encounter health claims frequently, but SPA BUSINESS HANDBOOK 2026-2027 163
SHUTTERSTOCK/BRESLAVTSEV OLEG
RESEARCH TABLE 1
Drivers of Wellbeing OVERALL
US
UK
GERMANY
34%
33%
34%
35%
Physical condition 18%
17%
17%
19%
Mental health
16%
16%
17%
17%
Emotional & 34% relationship health
35%
34%
33%
13%
13%
13%
14%
Social relationships 12%
11%
13%
13%
Spiritual beliefs
9%
12%
8%
6%
Economic security
25%
25%
24%
24%
Financial security
16%
17%
15%
15%
Career path
8%
8%
9%
9%
Environmental factors
INDUSTRY EXPANSION HAS INCREASED
7%
7%
8%
7%
CHOICE, BUT ALSO CREATED FRAGMENTED
TOTAL
100%
100%
100%
100%
DRIVER Physical & mental health
Emotional state
Source: The WELLSurvey © 2024, Civano Advisory Services, LLC
that does not mean they believe them. Trust functions as the gatekeeper to participation, while scientific validation increasingly serves as the filter through which that trust is earned.
Cultural differences Although the overall trends were consistent across the three countries, some cultural differences emerged. American respondents showed a greater willingness to experiment with wellness activities. British respondents placed more emphasis on validation and evidence. German respondents demonstrated particularly 164 SPA BUSINESS HANDBOOK 2026-2027
WELLZoomers have the highest level of emotional strain
MESSAGING AND LIMITED DIFFERENTIATION
broad engagement with integrative health practices while also showing strong trust in established institutions. Despite these differences, consumers increasingly view health as holistic and long-term, with emotional wellbeing playing a central role and longevity representing the ultimate goal.
The rise of WELLZoomers One of the most important discoveries was the identification of a market segment we call WELLZoomers – adults aged 25 to 44 who display a distinctive psychological and behavioural profile.
Across the US, UK and Germany, WELLZoomers reported the highest levels of anxiety and emotional strain. Yet rather than withdrawing, they responded by increasing their engagement with health practices. They reported the highest interest in 14 of the 15 wellness practices measured, including massage, water therapies, breathwork, blood testing, Chinese medicine, red-light therapy, sound therapy and osteopathic care. They are also highly data-driven: 79 per cent use wearable devices to monitor health metrics. Despite concerns about geopolitical instability www.spahandbook.com
AMMORTAL CHAMBER
and environmental change, WELLZoomers remain optimistic. Eighty-three per cent agreed with the statement: “Nothing is perfect, but you make the best of it.” For WELLZoomers, wellbeing is judged primarily through experience. Seventynine per cent said they evaluate their wellbeing based on how hopeful, joyful and energised they feel, compared with 71 per cent of older respondents. Rather than pursuing isolated wellness activities, WELLZoomers are assembling personal systems of practices, technologies and experiences that function as integrated wellbeing ecosystems. The market opportunity is substantial. Across the US, EU and UK, WELLZoomers represent approximately
159 million engaged consumers. We estimate this cohort represents a global revenue opportunity worth approximately US$600 billion in annual spending (averaging a five-year horizon.)
Many brands, but no clear leader WELLSurvey 2.0 also explored wellness travel preferences. The results suggest a market that is active but fragmented. When respondents were shown 36 prominent wellness resort brands and asked which they would choose for a future wellness-focused trip, 53 per cent selected “none of the above”. This reveals either a lack of brand leadership, limited differentiation, or both. Among respondents who expressed a preference,
TABLE 2
Key Stressors % AGREE
(WELLZoomers)
25-44
Concerned about my 52% financial situation
45-64 65+ 39% 24%
I feel stressed out
52%
33%
12%
I feel anxious
47%
30%
14%
I have trouble sleeping 43%
42% 30%
Alcoholic drink to calm down
32%
16%
8%
I am lonely
27%
21%
9%
Statistically significant differences with the lowest row value are bold. Source: The WELLSurvey © 2024, Civano Advisory Services, LLC
Wellbeing is judged primarily through experience
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 165
RESEARCH
PROVIDERS MUST ALIGN THEIR PRODUCTS, SERVICES AND EXPERIENCES WITH CONSUMERS’ PERSONAL
SHUTTERSTOCK/SASHA.SHINE.BRIGHT
WELLNESS ECOSYSTEMS
As wellbeing becomes the central outcome consumers seek, this creates both a challenge and an opportunity. 166 SPA BUSINESS HANDBOOK 2026-2027
■ About the authors: Kevin Kelly is CEO and founder of Civano Advisory Services, which provides strategic, operational and brand services for spa, hospitality, real estate, health and wellness programming and sustainable design. Peter Yesawich is chair of Yesawich Holding, an investment and marketing consultancy serving clients in the hospitality and healthcare industries, as well as chair of Hospitable Healthcare Partners and co-founder of MMGY Global. Visit https://civanoadvisors.com/ wellsurvey for a copy of the survey or contact kevin@civanoadvisors.com for more information about WELLSurvey
www.spahandbook.com
PETER YESAWICH
The wellbeing journey
The challenge is that episodic resort experiences alone are unlikely to create lasting relationships with guests. The opportunity lies in becoming part of a guest’s broader wellbeing ecosystem. Pre-arrival engagement, immersive on-site experiences and post-visit continuity can together support a guest’s ongoing wellbeing journey. Very few brands currently integrate these elements effectively. Competitive advantage no longer lies in offering more wellness programming, but in organising services into coherent ecosystems capable of supporting long-term wellbeing and longevity. Providers must align their products, services and experiences with the personal ecosystems consumers are building to support their wellbeing. Brands that understand this shift will be best positioned to achieve category leadership and long-term loyalty. ●
KEVIN KELLY
Six Senses and Canyon Ranch were cited most frequently, each by 10 per cent. Among WELLZoomers, Six Senses achieved the highest rating at 17 per cent, suggesting an early connection with the generation likely to shape future demand. The roots of this fragmentation lie in the rapid expansion of the category. As wellness offerings have spread across hospitality, healthcare, fitness, nutrition and technology, access has improved but differentiation has diluted. Consumers increasingly navigate the category through personal research, peer recommendations, scientific credibility, attractive locations and price rather than through strong brand loyalty.
People think of wellbeing in terms of how activities make them feel
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CONSULTANCY PROFILES
BBSpa Group France: 4 rue Lamennais 75008 Paris, France Italy: Via Guido Guarini Matteucci 1/e, Forlì, FC 47121, Italy UK: 31a Charlotte Square, Edinburgh EH2 2ET, UK
Email: info@bbspagroup.com LinkedIn: www.linkedin.com/company/bbspagroup www.bbspagroup.com
Background In a landscape where wellness is increasingly central to users’ expectations and thus a focal point for investments in accommodation and real estate projects, creating successful wellness and spa projects has become ever more strategic and complex. With the following principles as our foundation, we have dedicated 30 years to cultivating an international network of professionals who excel in evaluating, conceptualising, creating, designing, planning and managing wellness and spa projects worldwide.
Main products and services BBSpa distinguishes itself through its distinctive approach to assisting clients in achieving success and sustainability in their businesses. We offer personalised support to revamp every service according to the specific needs and goals of each project. With our core services, we ensure customised assistance at every phase of the spa project. We Think: we rethink or design the essential features of a successful spa from inception, supported by an in-depth market analysis, creating an innovative and market-led spa concept which is both sustainable and a profitable business model. www.spahandbook.com
Régis Boudon-Doris, SVP creative development; Kirsty MacCormick, SVP global operations; Ghislain Waeyaert, SVP global development.
We Develop: we create a spa concept to be fully functional, manageable, and sustainable through analysis of space, function, along with technological and management requirements. We Design: we support the client’s design team, engineers, and suppliers in an effort to define and develop executive projects, and in every stage of construction through to quality control at completion. We Deliver: we help investors and managers define and implement a management model with measurable results and KPI. We Manage: we ensure excellence, consistency, and commercial focus in daily operations and guest experience. We support owners or take on full spa management, providing complete operational oversight. We place the profitability of our customers’ investments at the forefront of our priorities.
Where in the world? BBSpa Group is internationally active directly through its offices in France, Italy and the UK. In order to be even more accessible for our clients, we plan to open additional locations where we currently have projects in the pipeline in the coming years. We are developing projects in over 14 countries, encompassing more than 50,000 square metres of Spa & Wellness spaces.
We are proud to collaborate with corporate groups such as Accor, Oetker Collection, StarHotels Italia, Raffles, Costes Hotel Paris, Boutique Group, Marriott, Hilton, and Hesco Saudi. We lead a range of innovative projects and will soon take over the management of a 1,600 sqm spa at the Radisson Blu in Glasgow.
Future plans At BBSpa, our goal is to evolve into a global enterprise, expanding our reach across Europe and into international markets where our expertise brings value. In synergy with our 360-degree consulting services, we are placing a stronger focus on spa management. To achieve this, we have developed managerial and contractual strategies to manage wellness facilities efficiently. Through this evolution, we aim to elevate the spa experience for end customers and maximise the profitability for our clients: investors and entrepreneurs.
Who’s who? The three key partners and strengths behind BBSpa Group are Régis Boudon-Doris, SVP creative development, Ghislain Waeyaert, SVP global development and Kirsty MacCormick, SVP global operations. SPA BUSINESS HANDBOOK 2026-2027 169
www.bluerakun.com
CONSULTANCY PROFILES
Blue Rakun Via Augusta 94, 5-1, 08006, Barcelona, Spain
Tel: +34 627 73 14 53 Email: welcome@bluerakun.com Linkedin: linkedin.com/in/innasidorova www.bluerakun.com
Inna Sidorova, CEO
Irina Pakhol, partner
Background Blue Rakun designs wellness spaces for hotels, resorts and residential developers. We are architects who understand how wellness actually works – the guest journey, staff logistics, and operational logic that most design teams never see. With 18 years of experience, we have delivered over 120 projects, every one led personally by our founders.
Our work covers two integrated stages. Schematic Design defines the architectural foundation: zoning, circulation, guest journeys and staff workflows, before any interior design development or technical engineering begins. Interior Design then develops this into materiality, lighting, detailing and proportion, in continuity with the approved masterplan.
USPs Most wellness spaces are designed around aesthetics. We design around behaviour – how a guest arrives, moves, rests and restores. We combine this with operational clarity: how staff work, how services run, and how the space performs over time. The result is a space that works as well as it looks. www.spahandbook.com
BLUE RAKUN
Main products and services
Our core values
Where in the world?
● Wellness starts from within – not
We’ve created wellness spaces across Europe, the Baltics, the Caucasus, Central Asia, and the Middle East. Each region brings its own rhythm – and we take that into account, responding with clarity and care.
as an afterthought ● Honest dialogue leads to better choices ● Details matter – because people feel them ● A healthy space works for guests, staff and owners ● Clarity and warmth create spaces that last
Top clients We work across project types and scales, from independent developers to international brands including Mandarin Oriental, Bulgari, Hilton, Hyatt, Radisson and Swissôtel.
Future plans We’re continuing our work on a family resort in Dilijan, Armenia.
Who’s who? Inna Sidorova - founder and creative lead; Irina Pakhol - co-founder and chief-architect. SPA BUSINESS HANDBOOK 2026-2027 171
Four Seasons Tamarindo, Mexico
RESORTS WORLD
KEN SEET
FOUR SEASONS HOTELS & RESORTS
Four Seasons Kyoto, Japan
www.bluspasinc.com
Resorts World, Awana Spa, Las Vegas
CONSULTANCY PROFILES
Blu Spas, Inc. PO Box 4874, Whitefish, Montana 59937 USA
Tel: +1 406 862 2200 Email: info@bluspasinc.com LinkedIn: Blu Spas Inc. Instagram: @bluspas
Cary Collier and Doug Chambers, principals & co-founders
www.bluspasinc.com
Top clients
Since the 1998 launch of spa & wellness design and planning company Blu Spas, Cary Collier, Doug Chambers and their international team have provided solutions for a wide variety of projects, including hotels, resorts, clubs, mixed-use, residential wellness and hot springs properties.
Four Seasons; Belmond; Marriott | Ritz-Carlton Reserve, Luxury and Autograph Collection, St. Regis, W Hotels, Bulgari, Hilton | Waldorf-Astoria; Hyatt; Kimpton; Accor; Nikki Beach; Nobu; Hard Rock.
Main products and services Blu is a full-service firm offering project feasibility, planning and design as well as operational planning for new builds and renovations. Blu has extensive experience in wellness and spa, aqua-thermal bathing models, biohacking/ self-care/recovery and fitness – including project master planning, programming and business modeling. Since 1998, our mantra has been to create ‘sensory sanctuaries’ honouring culture, heritage and sustainable practices for our international and domestic projects.
USPs Blu Spas’ long-standing commitment is to create extraordinary experiences and adventures for people of all ages. How ‘living well’ is created and delivered is at the core of what Blu does. Blu www.spahandbook.com
BLU GALAXY - BLU SPAS INC.
Background
Where in the world? Blu Spas is an international firm and has worked on over 450 projects, including hotels, resorts, clubs, mixed-use and residential projects, in more than 45 countries. Blu Spas creates ‘sensory sanctuaries’ that celebrate a sense of place
has been recognised for its innovative concepts; for capturing authentic and marketable qualities from local cultures; for delivering memorable facilities and guest experiences; for its market-based approach to planning; for its detailed technical services and for its pre-and post-opening business advisory services. Features that today’s spa-goers consider de riguer – spa suites with private gardens, pools, baths, and/or showers; and incorporating indigenous healing traditions and local culture – were all pioneered by Blu Spas’ visionary, creative team.
Future plans Continued advancement of our Blu Galaxy soaking retreats, new thinking and partnering for wellness development, alliances, proprietary concepts and technological innovations.
Who’s who? Cary Collier & Doug Chambers, principals and co-founders; Brian Lombardi, design and technical services; Kim Collier, educator and experience planner. Blu Spas collaborates with extraordinary talent around the world.
SPA BUSINESS HANDBOOK 2026-2027 173
Your spa. Your signature Global wellness, longevity and authenticity are redefining modern luxury hospitality, shaping new expectations across the guest journey. We design spa concepts that transform these challenges into enduring strategic value.
Business strategy & planning • Wellness expertise • Spa management support Project management • Brand & concept development • Brand roll out & representation Global Project & Spa Advisory, 88 rue de Courcelles, Paris, 75008, France Tel: +33 (0) 182 09 45 77 Email: contact@globalspaadvisory.com
www.globalspaadvisory.com
Global Project & Spa Advisory 88 rue de Courcelles, Paris, 75008, France
Tel: +33 (0) 1 82 09 45 77 Email: psaussay@globalspaadvisory.com LinkedIn: fr.linkedin.com/in/psaussay www.globalspaadvisory.com
Background briefing Founded in 2012 by CEO Patrick Saussay and Christopher Ryan, GPSA helps hospitality and wellness operators create distinctive, commercially successful spa and wellness concepts that deliver long-term value for owners and exceptional experiences for guests.
Main services As wellness has evolved from an exclusive leisure offering into a global lifestyle and longevity movement, it has created new opportunities alongside increasingly complex commercial and operational challenges. GPSA supports partners throughout this journey with: ■ Business strategy and planning ■ Brand and concept development ■ Spa consulting ■ Project management ■ Spa management support Throughout every project, GPSA ensures alignment with the hotel’s identity while creating meaningful differentiation, enhancing the guest experience and supporting preventive health objectives – from concept through to successful opening.
Additional services GPSA also supports international www.spahandbook.com
Patrick Saussay, CEO
development by defining roll-out strategies, assessing market opportunities and safeguarding core brand identity across multiple territories.
USPs GPSA’s international advisory work has provided deep insight into how wellness and longevity are understood and delivered across different cultures and markets. Patrick Saussay brings more than 25 years of experience with leading consulting firms and extensive expertise in organisational transformation across hospitals and public services before specialising in wellness. Christine Masson contributes 28 years of international wellness industry experience. Together, their complementary expertise and extensive global network enable GPSA to provide strategic, operational and development advice that delivers commercially sustainable and culturally relevant solutions.
Where in the World? GPSA operates across Europe, Africa, Asia and the Middle East.
Top clients GPSA supports evianSPA developments worldwide and works with prestigious
clients including the iconic Negresco Hotel and several thermal destinations.
Who’s who? Patrick Saussay, CEO; Christine Masson, international spa consultant.
What the clients say “Since his decisive support in creating the evianSPA concept, strategy and business model, Patrick continuously demonstrates his expertise and dedication to our success.” – Laurent Sacchi, Executive VP, general secretary, Danone – Chairman, Evian. “I chose to call on Patrick’s expertise to assist us in the creation of the spa at the Negresco Hotel in Nice. His strong knowledge of the world of wellness, his experience in the luxury hotel industry and his ability to cover both strategic and operational issues allow him to accompany us serenely throughout the project.” – Lionel Servant, general manager Hôtel Le Negresco, Nice, France. “Patrick is a gifted negotiator and creative solution developer.” – Zeki Dikmen, co-founder and managing partner at Spa Soul, Turkey. SPA BUSINESS HANDBOOK 2026-2027 175
CONSULTANCY PROFILES
RAI Consulting Römerweg 15, Untermarchtal, Baden-Wurtemberg, 89617, Germany
Tel: +49 16094450350 Email: contact@rai-consulting.com LinkedIn: www.linkedin.com/company/raiconsulting www.rai-consulting.com
Background RAI Consulting is an international strategy and concept consultancy. Working across wellness, hospitality, health technology and longevity, the company creates nextgeneration concepts and experiences for brands, hotels, investors and private clients. RAI connects vision with implementation, human experience with technology, and creative thinking with commercial and operational reality.
Main products and services RAI Consulting supports projects from initial discovery and strategic direction through concept development, implementation, launch and ongoing refinement. Services include business and concept strategy, positioning, guest and client journey development, technology evaluation and integration, commercial offer design, operational systems, protocols, supplier coordination, team preparation and launch support. For hotels and premium destinations, RAI translates advanced health, recovery and performance technologies into experiences that enrich the guest journey while creating clear commercial value. Brands are supported with positioning, business models, applications and operating systems. www.spahandbook.com
Private clients receive discreet, independent guidance in creating personalised health and longevity environments, while investors benefit from market insight, independent assessment and candid strategic direction.
USPs RAI Consulting moves fluidly across wellness, technology, hospitality, beauty, fitness and longevity – bridging worlds that rarely speak to one another. The company is concept-led and technology-independent. Technologies are selected according to the intended experience, outcomes and commercial model, not only because of fashion or novelty. RAI does not simply reproduce familiar formats or follow established trends. It identifies opportunities to create new combinations, categories and experiences capable of shaping what comes next. This forward-looking perspective is balanced by practical implementation: every concept must be desirable, understandable, operationally viable and commercially sound.
Top clients RAI Consulting works with lifestyle, wellness, beauty, fitness, hospitality, longevity and health-technology brands; luxury hotels and resorts; investors and developers; new
Rainer Bolsinger, founder, and Iulia Plotnikova, deputy managing director.
and existing wellness destinations; private clients and selected technology partners.
Where in the world? RAI Consulting is based in southern Germany and works internationally. Its perspective is shaped by hands-on project experience and cross-cultural collaboration across Europe, the Middle East, Asia and the Americas.
Future plans RAI Consulting is developing new models for hospitality wellness, personalised health environments and next-generation recovery destinations. A central focus is helping clients understand and integrate an evolving landscape of technologies, treatments and services. As the market becomes more complex, guests, teams, operators and investors require clearer frameworks for selecting, combining, communicating and operating these solutions. RAI will continue developing coherent ecosystems that connect individual needs, meaningful experiences, advanced technologies and commercial value.
Who’s who? Rainer Bolsinger, founder; Iulia Plotnikova, deputy managing director. SPA BUSINESS HANDBOOK 2026-2027 177
CONSULTANCY PROFILES
The Wellness IMPZ Metal Forms Complex, Unit 4 Dubai, P.O. Box 191175, United Arab Emirates mailto:offi ce@thewellness.ae Tel: +971 4 362 9625 Fax: +971 4 362 9223 https://twitter.com/TheWellnessDXB Email: office@thewellness.ae Twitter: TheWellnessDXB https://www.instagram.com/thewellnessdubai/ https://www.linkedin.com/company/the-wellness LinkedIn: The Wellness Facebook: TheWellnessDubai https://www.facebook.com/TheWellnessDubai
www.thewellness.ae
Mohammed Ibrahim, CEO
LUX GRAND BAIE
Background Founded in 2007, headquartered in Dubai and based in Hong Kong and Singapore, The Wellness is an international wellness specialist with over 30 years of combined experience and continuous involvement in various luxury hospitality, leisure and residential projects worldwide. Through boundless insights, we specialise in innovation and sustainability of design, engineering, construction and after-sales services of spa, pools, fitness, leisure and other spaces for the hospitality and wellness industries.
Main products and services The Wellness provides comprehensive services, from concept and design, to construction and after-sales services of spa, pools, fitness, leisure and other wellness-oriented spaces. Providing all in-house services give us an opportunity to get involved in the whole project life cycle.
design-driven mindset and the ability to overcome challenges, serving as a catalyst for our continuous growth.
USPs
Top clients
The Wellness is a specialist within the leisure, hospitality and wellness industries that has demonstrated its expertise and progressiveness over the past decade. Our success has been shaped by hard work, innovative solutions, a
Arada, Modon, Six Senses, Boutique collection, Four Seasons, NEOM, KEF Holdings, LUX, Address Hotels, Mandarin Oriental, Hotel Indigo, SLS, Hyatt, Emaar, Armani, St. Regis, Deyar, Dewan, Jumeirah, One & Only, Sands, DAR, Capella.
www.spahandbook.com
Design and built Forbes 5 star award winner “Lux Grand Baie” for redefining ultra-luxury hospitality.
Where in the world? We work all over the world, with projects in Asia-Pacific, Europe, The Middle East, and Africa.
Who’s who? Mohammed Ibrahim, CEO; Mostafa Abozeid, director partner; Noha Khalil, director partner; Jen Kwek, regional director, APAC.
SPA BUSINESS HANDBOOK 2026-2027 179
Expanding the Boundaries of Spa + Wellness
HALEHOUSE SPA AT STANLY RANCH, AUBERGE COLLECTION
SPA ALKEMIA AT ZADUN, A RITZ-CARLTON RESERVE
KILOLANI SPA AT GRAND WAILEA, WALDORF ASTORIA
SPA BOTANICO AT DORADO BEACH, A RITZ-CARLTON RESERVE
From wellness strategy and programming to operational planning and immersive guest experiences, TLEE delivers end-to-end solutions that maximize impact, guest engagement, and financial performance.
CONSULTANCY PROFILES
TLee Spas + Wellness 415 Jackson Street, #100, San Francisco, California, 94111, USA
Email: info@tleespas.com Instagram: https://www.instagram.com/tleespas/ LinkedIn: https://www.linkedin.com/company/tleespas/ Blog: https://tleespas.com/category/thoughts/
Jeanine Allpress-Cliffe, president & MD
www.tleespas.com
Background Founded in 2010 by industry visionary Tracy Lee, TLEE Spas + Wellness is a globally acclaimed spa and wellness design consulting firm specialising in luxury hospitality. What began as a one-woman consultancy has evolved into an internationally recognised firm with a portfolio of more than 100 projects worldwide, known for creating innovative wellness experiences that align brand vision, guest engagement, and business objectives.
insight and hands-on execution, guiding projects seamlessly from vision to reality.
● W and JW Hotel & Residences Calgary:
residential destination rising along Portland, Maine’s historic eastern waterfront. ● Tahoe Proper: an integrated wellness hub and private club where alpine tranquility and luxury hospitality intersect. ● Waldorf Astoria Hotel & Residences Miami: soon-to-be the tallest building south of New York City. ● Scribner’s Catskill Lodge: boutique hotel introducing fitness and wellness experiences. ● Anantara Turks & Caicos Resort & Residences: experiential luxury resort and residential wellness destination. ● The Preserve at Williams Bay: luxury historic and eco-resort featuring a thoughtfully curated spa and wellness experience.
mixed-use hospitality and branded residences with next-generation wellness experiences. ● Midjourney Spa: flagship location opening in San Francisco in 2027, where cutting-edge technology meets the future of spa design. ● Belmond Milaroca: a ground-up resort and residential community within a pristine and private enclave of Riviera Nayarit. ● Parívie by Paris Hilton: a residential longevity and wellness concept with the glamour and lifestyle vision of Paris Hilton. ● Napa First Street: a space redefining hospitality, urban living and modern
Jeanine Allpress-Cliffe, president & managing director; Caline Assilian, vice president, wellness operations; Ana Goldstein-Kogan, senior architect & wellness designer; Catherine Stenberg, manager, business development & client relationships; Brooke Azumi, architectural designer; Diana Dina, sustainability transformation lead; *Tracy Lee, founder.
Top clients Trusted by leading global hospitality and wellness brands: Auberge Resorts Collection, Belmond, Four Seasons, Ritz-Carlton, Waldorf Astoria, Edition Hotels, Equinox, Proper Hotels, Anantara, Autograph Collection, JW Marriott, W Hotels, Hilton, Hard Rock Hotels, Nōmad Hotels, The Little Nell.
Main products and services
Where in the world?
Concept & identity, planning & programming, soft programming & menu design, immersive wellness experiences, environmental & sustainability support, operational development, pre-opening & implementation.
North America, Europe, Middle East and Asia.
USPs Deliberately boutique and globally informed, our team brings together leading expertise across spa and wellness design, development, operations, programming, and hospitality. With experience spanning luxury hotels, resorts, residential communities, wellness destinations, and next-generation longevity concepts, we offer clients a rare combination of strategic www.spahandbook.com
wellness in Downtown Napa. ● The Promenade: luxury hotel and
Future plans
Who’s who?
SPA BUSINESS HANDBOOK 2026-2027 181
CONSULTANCY PROFILES
Wellness & Spa Solutions Via Nazionale 10/C, 38099 Ville di Fiemme - Carano, Trento, Italy
Tel: +39 3291999470 Email: info@spa-solutions.me Linktr.ee: Linktr.ee/WellnessSpaSolutions LinkedIn: wellness-spa-solutions Blog: www.spa-solutions.me/blog www.spa-solutions.me
Founded in Italy and operating on a global scale, Wellness & Spa Solutions is a premier consultancy firm focusing on the fields of hydrothermal engineering and spa design. We act as a strategic partner for luxury hotels, international resorts, and private clients, as well as architecture studios, engineering firms, and general contractors. Our mission is to transform ambitious wellness concepts into sophisticated, high-performance spaces by combining technical innovation with design excellence to create immersive environments.
Main products and services We provide a comprehensive suite of professional services that spans the entire project lifecycle, beginning with initial feasibility studies and in-depth market analysis to establish a solid business foundation and ensure long-term viability. Our technical phase, often developed using BIM (Building Information Modeling) for advanced cross-disciplinary coordination, involves the creation of schematic layouts, detailed architectural design, and dedicated interior design support, alongside the production of precise construction drawings. During the execution stage, we take an active role in managing tender documentation, handling procurement processes, and providing www.spahandbook.com
strict adherence to both timelines and budgets. This holistic methodology allows us to deliver bespoke, multisensory environments that perfectly balance high-end aesthetics with optimised operational efficiency, ensuring our clients achieve a distinct and sustainable position within the competitive international wellness market.
TOOZE STUDIO
Background
Roberto Cemin, CEO
Top clients Eforea Spa at Hilton Dubai Palm Jumeirah Hotel
strict on-site project supervision to ensure full technical and regulatory compliance. Finally, our management consulting branch oversees strategic brand development, complex pre-opening logistics, and ongoing operational support to guarantee a successful market entry and sustained performance for every facility we develop.
USPs Our competitive edge lies in our integrated multidisciplinary approach, where we serve as a strategic bridge between the initial creative vision and the complexities of technical execution. By meticulously coordinating complex workflows and utilising our highlevel technical expertise, we guarantee seamless project delivery while maintaining
Wellness & Spa Solutions collaborates with luxury hotels worldwide, including: Marriott International, Mandarin Oriental, Capella Hotels & Resorts, Baglioni Hotels, Four Seasons Hotels and Resorts, Hilton, St. Regis Hotels & Resorts, Six Senses, The Ritz-Carlton, and Taj Hotels.
Where in the world? Wellness & Spa Solutions works worldwide, with a primary focus on Europe, the Middle East and Africa.
What the clients say “Roberto Cemin and Wellness & Spa Solutions engineered my architectural vision into reality, ensuring every spa project combined rigorous technical design, flawless implementation, and complete alignment with the original architectural intent”. - Alessio Cuzzolin, architect and founder, A70 Studio SPA BUSINESS HANDBOOK 2026-2027 183
ONLINE TRAINING
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www.wynnebusiness.com www.wynnebusiness.com www.wynnebusiness.com www.wynnebusiness.com
CONSULTANCY PROFILES
Wynne Business Consulting and Education 1204 Addison Walk, Philadelphia, PA 19147 USA
Tel: +1 610-368-6660 Email: lstarr@wynnebusiness.com Instagram: @wynnebusiness YouTube: @wynnebusiness LinkedIn: Lisa Starr X: @StarrTalk Facebook: wynnebusiness Podcast: www.starrcastpodcast.com https://wynnebusiness.com/
Background Wynne Business, founded in 1998, specialises in creating, growing and fine-tuning spas, salons, wellness centres, hotel spas, fitness centres, and other beauty and health-related businesses.
How we work We engage with clients on targeted issues such as creative compensation plans, growing sales through menu engineering and sales & retail training, onboarding management personnel, or evaluating the feasibility of a business plan, as well as overall performance evaluations. We work with clients of all shapes and sizes, from small owner-operated day spas to multi-unit global brands. We are pragmatic, seasoned professionals who are passionate about integrating world-class customer experience with optimal revenue generation.
Main products and services Business performance consulting and auditing Whether you’re a spa, salon, wellness centre, medical practice, restaurant or independent retailer, we can help build better sales, profitability, customer loyalty, and employee engagement. Specialties include: ■ Mystery shopping and sales flow www.spahandbook.com
Lisa Starr, principal
analysis which gives you powerful insights into the strengths and weaknesses of your customer journey and identify costly gaps in your sales flow. ■ Performance optimisation programme: a customised, on-site, two-day rapid results programme which includes both assessment and staff training components to kick start business performance. ■ Leadership development: weekly or monthly coaching calls, our live spa directors management intensive, as well as our variety of self-paced online programmes, can help your front line and management teams develop their leadership skills. ■ Education: spa management and staff training ■ Spa Directors Management Intensive live: Our acclaimed live, three-day programme provides attendees with a clear understanding of the requirements for business success. ■ Spa Directors’ Management Intensive online: A self-paced 12-module course providing strategy and tactics on business optimistion protocols and practices for spa & wellness owners and managers. ■ The Spa & Wellness Retail Playbook online course: A 10-module on-demand masterclass for spa, wellness and fitness professionals ready to transform retail
from an afterthought into a powerful driver of profit and client loyalty. ■ Wynne Business also presents classes, trainings and seminars on a wide array of current spa management and spa development topics, which can be customised. ■ Brand coaching and advising: Whether your sales team needs a better understanding of the challenges of their target clients, or you’d like a fresh perspective for a client sales or training meeting, we can help and we will customise content to your needs with both live and online events.
Where in the world? Wherever we’re needed!
What the clients say “Working with Lisa Starr has been one of the best investments I’ve made in my business. Her expertise helped us improve the guest experience and implement a clear, fair compensation system that has been transformative. The results have been phenomenal—our spa has become one of the most sought-after places to work in our area. As we continue to grow, including the addition of a new bathhouse, I’m grateful to have Lisa as a trusted advisor.” Nicki Chryst, Owner, Ballaura Wellness Spa. SPA BUSINESS HANDBOOK 2026-2027 185
Contract management Connect with companies around the world that offer spa and wellness contract management services to run facilities on a third-party basis
American Resort Management, LLC
Duniye Spas
International Leisure Consultants
T: +1 814 833 2631 E: info@americanresortmanagement.com
T: +960 664 0438 E: duniyespasdirector@meeru.com
T: +852 2537 4202 E: ilc@ilc-world.com
www.americanresortmanagement.com
www.duniyespas.com
www.ilc-world.com
Arch Amenities Group
Dwell Concepts
Karma Spa
T: +1 301 622 7800 E: info@archamenity.com
T: +61 419 424 324 E: karen@dwellconcepts.com.au
T: +62 361 764 082 E: karmaspa@karmaresorts.com
www.archamenity.com
www.dwellconcepts.com.au
www.karmagroup.com
Aspen Spa Management
ESPA
Lifexcellence
T: +1 805 259 5732
E: enquiries@espainternational.co.uk
T: +39 0532 191 59 71
www.aspenspamanagement.net
www.espa-consulting.com
www.lifexcellence.it
BBSpa Group
Exclusively Spa
Marugal
E: info@bbspagroup.com
T: +357 25 245 840 E: info@exclusivelyspa.com
E: info@marugal.com
www.bbspagroup.com
Belgravia Leisure T: +61 3 8727 7777 E: info@belgravialeisure.com.au
www.belgravialeisure.com.au
Camelia Spa and Wellness T: +351 916 566 077 E: info@cameliaspa.pt
www.cameliaspa.pt
www.exclusivelyspa.com
General Hotel Management T: +65 6223 3755 E: info@gmhotels.com
www.ghmhotels.com
GOCO Hospitality T: +66 2 252 6288 E: info@gocohospitality.com
www.marugal.com/en
Mediterranean Hospitality Management and Consulting E: info@mediterranean-hospitality.com
www.mediterranean-hospitality.com
Meghavi Wellness Spa E: management@meghaviwellness.com
www.meghaviwellness.com
www.gocohospitality.com
Mosaic Group
E: info@cred-in.com
Groupe Nordik
T: +44 1603 812 727 E: dave.courteen@mosaicgroup.co.uk
www.cred-in.com
T: +1 819 484 1112 E: info@groupenordik.com
Credo International
Deep Nature T: +33 450 58 01 19
www.deepnature.fr
www.groupenordik.com
Highgate
www.mosaicgroup.co.uk
MSpa International T: +66 (0)2 3657500
www.mspa-international.com
E: info@highgate.com
www.highgate.com 188 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
KEPOS BY GOCO
GOCO Hospitality is the contract management operator behind Daios Cove
OneSpaWorld
Resources for Leisure Assets
Spa Origins
T: +1 305 284 1400 E: info@onespaworld.com
T: +1 725 217 9180 E: contactus@rlaglobal.com
T: +66 2665 7180 E: info@spaorigins.com
www.onespaworld.com
www.rlaglobal.com
Premedion
Serena Spa
T: +49 40 300322 310 E: y.moshref@premedion.de
T: +960 3313866
www.premedion.de
Raison d’Etre T: +46 8 756 00 56 E: info@rdespas.com
www.raisondetrespas.com
Relax Massage
www.serenaspa.com
Shenkha T: +971 52 849 0686 E: mseferian@me.com
www.shenkha.com
Softouch International
Spa Project E: info@spa-project.eu
www.spa-project.eu
Spa Sessions T: +61 4 2358 8001
www.spasessions.com
Star Wellness T: +33 4 97 06 51 07
www.starwellness.com
T: +33 1 53 01 01 53
T: +971 6 7145535 E: info@softouchspa.com
Thalgo Spa Management
www.relax-massage.com
www.softouchspa.com
T: +33 4 94 19 91 40
Resense Spa
Spa Balance Consulting
T: +41 22 316 03 80 E: info@resensespas.com
T: +34 91 563 7740
Trilogy Spa Holdings
www.spa-balance.com
T: +1 602 759 6260
www.thalgospamanagement.com
www.resensespas.com
www.trilogyspaholdings.com
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 189
Consultancy
Connect with consultants worldwide who specialise in spa and wellness feasibility, design, development and operational advice
528 Wellbing
Atlam Design Worldwide
T: +44 7783 161 220
T: +44 1926 400 068 E: info@atlamdesignworldwide.com
www.528wellbeing.com
Acara Partners T: +1 203 488 0028 E: info@acarapartners.com
www.acaramedspas.com
American Resort Management, LLC
www.atlamdesignworldwide.com
Atmosphere Spa Design T: +1 514 332 8941 E: atmospheredesign@hotmail.com
www.atmospherespadesign.com
Blue Rakun T: +34 627 73 14 53 E: welcome@bluerakun.com
www.bluerakun.com
Blu Spas T: +1 406 862 2200 E: info@bluspasinc.com
www.bluspasinc.com
BNGA International www.bnga-wellness-concept.com
Camelia Spa and Wellness T: +351 916 566 077 E: info@cameliaspa.pt
www.cameliaspa.pt
T: +1 814 833 2631
Ayres Consulting
www.americanresortmanagement.com
E: hello@ayresconsulting.com.au
Camelot Spa and Consultancy
www.ayresconsulting.com.au
T: +27 11 880 3850/1 E: info@camelotspa.co.za
ANA Design Group T: +1 305 979 7532 E: anar@anadesigngroup.com
BBSpa Group
www.anadesigngroup.com
www.bbspagroup.com
AraSpa Consulting
Beautiful Forever Consulting
www.araspaconsulting.com
T: +1 201 541 5405
Arch Amenities Group T: +1 301 622 7800 E: info@archamenity.com
www.archamenity.com
Armonia Wellness Solutions www.armoniawell.com
ASPA T: +353 919 899 942 E: info@a-spa.com
www.a-spa.com
Aspen Spa Management T: +1 954 229 8353 E: info@aspenspamanagement.com
E: info@bbspagroup.com
www.beautifulforever.com
Beauty Leaders
www.camelotspa.co.za
Chappell Wellness Consulting E: tracey@chappellwellness.com
www.chappellwellness.com
Crecente Asociados E: correo@crecenteasociados.com
www.crecenteasociados.com
T: +971 2 676 4600 E: info@beautyleaders.com
Credo International
www.beautyleaders.com
E: info@cred-in.com
Beiyang Crea8tive
www.cred-in.com
E: lynhuang@parisbijan.com
Crystal Spa and Wellness
www.shanghaibeiyang.com
T: +359 887567770 E: crystalspabg@gmail.com
Bespoke Advantage
www.crystalspa.eu
T: +44 203 332 0343 E: janet@thebespokeadvantage.com
Core Essence
www.thebespokeadvantage.com
E: connect@coreessence.ca
www.coreessence.ca
www.aspenspamanagement.net 190 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
Curry Spa Consulting
ESPA
Horwath HTL Health and Wellness
T: +1 707 933 0408 E: info@CurrySpaConsulting.com
E: enquiries@espainternational.co.uk
T: +66 2 252 6281 E: mbrennan@horwathhtl.com
www.curryspaconsulting.com
Deep Nature
www.espa-consulting.com
Exclusively Spa
T: +33 450 58 01 19
T: +357 25 245 840 E: info@exclusivelyspa.com
www.deepnature.fr
www.exclusivelyspa.com
Devin Consulting
FHC-Global
T: +44 191 258 1653 E: info@devin-consulting.com
T: +971 50 44 181 77 E: info@fhc-global.com
www.devin-consulting.com
www.fhc-global.com
Dreamz International
Gingko Spa Management and Consulting Services
T: +91 96 11 302 802
www.dreamzspa.com
Durocher Enterprises T: +1 406 863 9448 E: bryan@durocherenterprises.com
www.durocherenterprises.com
Dwell Concepts T: +61 419 424 324 E: karen@dwellconcepts.com.au
www.dwellconcepts.com.au
E77 T: +370 698 74878 E: egle@e77.lt
www.e77.lt
Eminence Hospitality T: +30 2160 042000 E: info@eminence-hospitality.com
www.eminence-hospitality.com
ENER Beauty Consulting T: +971 50 9584528 E: jm@enerbeauty.com
www.enerbeauty.com
www.horwathhtl.com
Hotel Consult T: +49 8624 4806 E: hop@hotel-consult.de
www.hotel-consult.de
Howard Spa Consulting T: +44 1483 201 102 E: neil@howardspaconsulting.com
www.howardspaconsulting.com
Hummingbird Consultancy
T: +27 21 948 2310 E: info@ginkgospa.com
T: +1 758 719 1215 E: info@hummingbird-consultancy.com
www.ginkgospa.com/spa-consulting
www.hummingbird-consultancy.com
Global Project and Spa Advisory
HVS Spa and Wellness Consulting
T: +33 1 82 09 45 77 E: psaussay@globalspaadvisory.com
T: +1 928 284 8503 E: mmackman@hvs.com
www.globalspaadvisory.com
www.hvs.com
GOCO Hospitality
Identity Hospitality
T: +66 2 252 6288 E: info@gocohospitality.com
T: +1 760 916-5882 E: jim@identityhospitality.com
www.gocohospitality.com
www.identityhospitality.com
Groupe Nordik
Innovative Spa Management
T: +1 819 484 1112 E: info@groupenordik.com
T: +1 828 242 4415 E: info@ismspa.com
www.groupenordik.com
www.ismspa.com
Guy Heywood Consulting
Insparation Management
T: +46 733 239 747 E: guy@guyheywoodconsulting.com
T: +1 407 210 3928 E: info@insparationmanagement.com
www.guyheywoodconsulting.com
www.insparationmanagement.com
Healing Hotels Consultancy and Management
Intelligent Spas
T: +49 221 2053 1175 E: meetyou@healing-hotels.com
www.intelligentspas.com
E: julie@intelligentspas.com
www.healinghotelsoftheworld.com/ hotel-consulting-services www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 191
CONSULTANCY International Leisure Consultants
LifExcellence
Meghavi Wellness Spa
T: +852 2537 4202 E: ilc@ilc-world.com
T: +39 0532 191 59 71
E: management@meghaviwellness.com
www.lifexcellence.it
www.meghaviwellness.com
Lifestyles International
Meraki
T: +603 6205 3488 E: gupindar.mahal@lifestylesint.com
E: hello@meraki-bws.com
www.ilc-world.com
Itanda T: +44 7791 969 699 E: enquiries@itanda.co.uk
www.itanda.co.uk
Jacqueline Ross T: +44 795 766 8850 E: jacqueline@jrspaconsultancy.co.uk
www.jrspaconsultancy.co.uk
Jean Oliver Spa Consultancy T: +44 7711 258393 E: jeo.consult@btopenworld.com
www.jeanoliver.com
JGA Spa Consultancy
www.lifestylesint.com
Linser Hospitality T: +43 512 279 090 E: office@linserhospitality.com
www.linserhospitality.com
Lumina T: +84 987 101 577 E: hello@lumina-wellbeing.com
www.lumina-wellbeing.com
Mackman
www.meraki-bws.com
Mestre and Mestre Spa Consulting T: +52 555 149 2983 E: info@mestre-spa-mestre.com
www.mestrewellness.com
Mocinno www.mocinno.com
Mosaic Group T: +44 1603 812 727 E: dave.courteen@mosaicgroup.co.uk
www.mosaicgroup.co.uk
T: +44 1795 890 952
T: +1 928 284 8503 E: mia@mackmanes.com
Moss Wellness Consultancy
www.jgspadevelopment.com
www.mackmanes.com
E: info@mosswellnessconsultancy.com
KALĀ Design Group
Maina
E: ar@kaladesigngroup.com
T: +41 (0) 79 346 28 47 E: martinefehr@maina.swiss
MSpa International
www.maina.swiss/Home
www.mspa-international.com
E: info@ksaqua.com
Marugal
Nicki Kurran Spa Consultancy
www.ksaqua.com
E: info@marugal.com
T: +44 7957 262 145 E: nickikurran@spaconsultant.co.uk
www.kaladesigngroup.com
KS Aqua
Kurland T: +49 8654/4887 22 E: info@kurland.de
www.kurland.de
Le Spa Francais
www.marugal.com/en
McCall and Wilson T: +1 843 812 7309 E: anne@mccallwilson.com
www.mccallwilson.com
www.mosswellnessconsultancy.com
T: +66 (0)2 3657500
www.spaconsultant.co.uk
Nika Consulting T: +1 866 833 6452 E: info@nikaconsulting.ca
www.nikaconsulting.ca
T: +33 139 185922 E: erwanmadec@lespafrancais.com
Mediterranean Hospitality Management and Consulting
www.lespafrancais.com
E: info@mediterranean-hospitality.com
E: info@OBMI.com
www.mediterranean-hospitality.com
www.obmi.com
Lexi Design
OBMI
T: +1 888 331 4752
www.lexidesign.com 192 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
Paula Perkins Spa Consultancy
Resense Spa
Satteva
T: +44 782 460 2690 E: paula.perkins@ppspaconsultancy.com
T: +41 22 316 0380 E: info@resensespas.com
T: +52 1 777 103 5399 E: bonnie@satteva.com
www.ppspaconsultancy.com
www.resensespas.com
www.satteva.com
PA Wellness Consultancy
Reservoir Spas
Savvy Spas Consulting
T: +852 2755 7182 E: info@pa-wellness.com
E: michael@reservoirspas.com
www.savvyspas.com
www.pa-wellness.com
Portfolio Wellness Solutions T: +852 9022 2875 E: info@portfoliowellness.com
www.portfoliowellness.com
Premedion T: +49 40 300322 310 E: y.moshref@premedion.de
www.premedion.de
Promet Spa Design and Build T: +90 216 368 4840 E: info@promet.com.tr
www.reservoirspas.com
Resources for Leisure Assets T: +1 725 217 9180 E: contactus@rlaglobal.com
www.rlaglobal.com
Richvalszki Spa Consulting T: +36 70 77 44 108 E: info@richvalszki.com
www.richvalszki.com
Rizzato Spa Consulting T: +49 7542 946 990
www.spa-consulting.info
www.promet.com.tr
Robert D Henry Architects
RAI Consulting
T: +1 212 533 4145 E: info@rdh-architects.com
T: +49 1609 445 0350 E: contact@rai-consulting.com
www.rai-consulting.com
Raison d’Etre
www.rdh-architects.com
Ryan Wellness Group www.ryanwellnessgroup.com
SC Spa Consulting T: +39 335 611 7416 E: simone@sc-spaconsulting.it
www.sc-spaconsulting.it
Schienbein and Pier T: +49 711 603716 E: mail@sp-id.de
www.sp-id.de
Schletterer Consult E: office@schlettererconsult.com
www.schlettererconsult.com
Segerberg Spa Consulting T: +1 912 222 1518 E: janesegerberg@yahoo.com
www.segerbergspa.com
Shelley Hepburn Consultancy T: +44 7886 181126 E: shelley@shelleyhepburnconsultancy.com
www.shelleyhepburnconsultancy.com
T: +46 8 756 00 56 E: info@rdespas.com
Sacred Currents T: +1 212 410 1832
Shenkha
www.raisondetrespas.com
www.sacredcurrents.com
Red Cashew
Saga Spa Consulting and Management
T: +971 52 849 0686 E: mseferian@me.com
T: +1 818 284 7455 E: info@redcashew.com
www.shenkha.com
T: +1 954 474 9475
Sian Parry Jones
www.redcashew.com
www.sagafitness.com
Relax Massage
Sanitas Spa and Wellness
T: +44 207 371 5883 E: sian@sianpj.com
T: +33 1 53 01 01 53
T: +90 212 326 4646 - 8040 E: info@thesanitas.com
Simple Lotus
www.thesanitas.com
T: +1 720 984 2882
www.relax-massage.com
www.sianparryjones.com
www.simplelotus.com www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 193
CONSULTANCY SM Spa Consultant
SP and CO
Spa Vision
E: susana@susanamelchor.com
T: +44 20 7351 3332 E: info@spandco.co.uk
T: +44 1225 744450 E: info@spavision.com
www.spandco.co.uk
www.spavision.com
T: +44 (0)7377 092399
Spa Design Development
Spabulous
www.solavieve.com
T: +33 6 07 49 08 72 E: mebondu@spadesigndevelopment.com
T: +961 3 255 444 E: nathalie@spabulous.com
www.susanamelchor.com
SolaVieve
So.Wa Consultancy
www.spadesigndevelopment.com
www.spabulous.com
T: +81 50 6874 3367 E: info@sowaconsultancy.com
Spa Management Solutions
Spalign Concepts
www.sowaconsultancy.com
T: +1 702 524 4505
T: +1 970 456 6594
www.spamanagement-solutions.com
www.spalign.com
T: +1 480 659 7730
Spa Origins
SpaLution
www.spaadvisors.com
T: +66 2665 7180 E: info@spaorigins.com
T: +971 50 443 8812 E: info@spalution.com
Spa Advisors
Spa Advocates T: +852 2459 1663 E: info@spaadvocates.com
www.spaadvocates.com
Spa Balance Consulting T: +34 91 563 7740 E: info@spa-balance.com
www.spa-balance.com
Spa Consultants T: +91 98 23 096 431 E: info@spaconsultants.com
www.spaconsultants.in
Spa Creators
Spa Profits Consulting T: +1 604 921 6245 E: contact@spaprofits.com
www.spaprofits.com
Spa Project T: +49 2156 109400 E: info@spa-project.eu
www.spa-project.eu
Spa Sessions T: +61 4 2358 8001 E: naomi@spasessions.com
www.spasessions.com
T: +44 1189 471 857 E: enquiries@spacreators.co.uk
Spa Solutions Training and Management Consultancy
www.spacreators.co.uk
T: +86 21 346 12353 E: johnny.chang@spatm.net
Spa D T: +1 928 204 2338 E: sylvia@sylviaspa.com
www.sylviaplanninganddesign.com
www.spatm.net
Spa Strategy T: +44 7969 686644 E: info@spastrategy.net
www.spalution.com
SpaPlan T: +39 055 2396238 E: maurobiagi@spaplan.com
www.spaplan.com
Sparcstudio T: +44 203 637 5997 E: beverley@sparcstudio.co.uk
www.sparcstudio.co.uk
Spa Wellness Consulting T: +61 407 333 980 E: consulting@spawellness.com
www.spawellness.com
Star Wellness T: +33 4 97 06 51 07
www.starwellness.com
Stevens and Associates T: +44 1792 229 090 E: enquiries@stevensassoc.co.uk
www.spastrategy.net
194 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
Studio Dinamico
The Wellness
Wahayla
T: +971 56 278 6123 E: info@studiodinamico.com
T: +971 4362 9625 E: office@thewellness.ae
E: anna@wahayla.com
www.studiodinamico.com
www.thewellness.ae
Tavelis Spa Concept
Thia Wellness
T: +357 99 204 522 E: george@tavelis.com
T: +852 5483 7843 E: barry@thiawellness.com
www.tavelis.com
www.thiawellness.com
Thalgo Spa Management
Tip Touch International
T: +33 4 94 19 91 40 E: tsm@thalgo.com
T: +32 26 44 27 44 E: jean-guy@tiptouch.com
www.thalgospamanagement.com
www.tiptouch.com
The Spa Collaborative
TLee Spas and Wellness
T: +44 7816 817778 E: hello@thespacollaborative.com
E: info@tleespas.com
www.thespacollaborative.com
The Spa Consultancy T:+44 7780 332384 E: kirsty@thespaconsultancy.com
www.thespaconsultancy.com
The Spa Consultants
www.tleespas.com
Trilogy Spa Holdings
Well Intelligence T: +44 (0)7885 255887 E: anni@wellintelligence.com
www.wellintellect.com
Wellness and Spa Solutions T: +39 329 1999 470 E: info@spa-solutions.me
www.spa-solutions.me
Wellness World Global E: kent@wellnessworldglobal.com
www.wellnessworldglobal.com
Wheway Lifestyle International
T: +1 602 759 6260
T: +44 1494 758 058 E: info@whewaylifestyle.com
www.trilogyspaholdings.com
www.whewaylifestyle.com
Under a Tree Health and Wellness Consulting
W Hospitality Group
T: +27 11 234 2150
T: +1 520 400 5799 E: amy@underatree.com
www.thespaconsultants.com
www.underatree.com
The Spa People
VK Organisation
T: +27 11 784 3796 E: sheila@thespapeople.co.za
T: +33 1 4240 9077 E: contact@vk-organisation.com
www.thespapeople.co.za
www.vk-organisation.com
The Spa Set
VLF Spa Consulting
T: +44 7956 578 608 E: lisa@thespaset.com
T: +33 68450 6170 E: verena@vlfspaconsulting.com
www.thespaset.com
www.vlfspaconsulting.com
The Spa Side
Voelker Gray Design
E: hello@thespaside.com
T: +1 949 651 0300 E: john@voelkergraydesign.com
www.thespaside.com
www.wahayla.com
www.voelkergraydesign.com
T: +234 803 321 0646 E: info@w-hospitalitygroup.com
www.w-hospitalitygroup.com
Wild Origins/Neil Jacobs www.wildorigins.com
Wonders of Wellbeing Consulting T: +1 404 445 2265 E: margaret@wondersofwellbeingconsulting.com
www.wondersofwellbeingconsulting.com
Wynne Business T: +1 610 368 6660 E: consultants@wynnebusiness.com
www.wynnebusiness.com
Xellum T: +36 1 269 1920 E: lpuczko@xellum.hu
www.xellum.hu www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 195
8 – 11 APR 27 Exhibition Centre Cologne
LONGEVITY IN HOSPITALITY SUMMIT
8 APR 27
fibo.com
Spa franchises Franchising is fast becoming a popular business model in the global spa and wellness industry. Here's our overview of some of the brands that are growing nationally and internationally
T: +1 305 686 3393 E: info@alexislauren.com
www.alexislauren.com/pages/medspafranchise
PAUSE
Alexis Lauren Pause Studio is on track to have 40 franchise studios openby 2027
Beem www.sequelbrands.com/own-a-beemstudio
BodyMinute T: +33 1 53 30 71 18 E: developpement@bodyminute.fr
www.bodyminute.com
Buddha Spa T: +55 11 97548-5555 E: franquias@buddhaspa.com.br
www.buddhaspa.com.br
Camelot Spa & Consultancy T: +27 11 880 3850 ext 2017 E: info@camelotspa.co.za
www.camelotspa.co.za
City Cave
Elements Massage
Hand & Stone Massage and Facial Spa
www.citycave.com/franchise
T: +1 877 663 0880
T: +1 855 368 0158
www.elementsfranchise.com
www.handandstonefranchise.com
Endota Spa
Heights Wellness Retreats
T: +61 3 5971 8700 E: info@endota.com.au
T: +1 844 297 4007
CSpa Wellness T: +27 11 880 3850 E: carmenitap@camelotspa.co.za
www.camelotwellness.co.za/ spafranchising
Degree Wellness www.degreewellness.com/franchise
www.spahandbook.com
www.heightswellnessretreatfranchise.com
www.endotaspa.com.au/about-us /partner-with-us
HerbaLine Global Wellness Group
Face Foundrie
T: +60 3 5121 5055 E: help@herbaline.com.my
www.facefoundrie.com/franchise
www.hwg.daijin.my SPA BUSINESS HANDBOOK 2026-2027 197
SPA FRANCHISES
Humanaut Health
Planet Beach
The Covery Wellness Spa
www.humanauthealth.com/about
T: +1 888 290 8266
T: +1 866 992 9958
www.planetbeach.com/franchising
www.thecovery.com/franchise
T: +1 888 420 5262 E: info@lanafranchising.com
Radiant Waxing
The Longevity Suite
T: +1 720 907 1129
www.lanafranchising.com
www.radiantwaxingfranchise.com
T: +39 02 49786133 E: franchising@thelongevitysuite.com
LivNordic
Recline & Unwind Social Spa
T: +46 8 756 00 56 E: info@rdespas.com
T: +1 828 348 7650 E: franchise@rusocialspa.com
www.raisondetrespas.com/liv-nordic
www.rusocialspa.com/franchising
Massage Envy
Re:set by Pure
T: +1 480 568 4938
www.re-set.com.hk
Ultimate Longevity Center
www.massageenvy.com/about-us /own-a-franchise
Restore
www.sequelbrands.com/own-a-ultimatelongevity-center
Lana Health & Wellness
Massage Green Spa
https://franchise.restore.com
T: +1 247 549 9600 E: support@massagegreenspa.com
REVIV Global
www.massagegreenspa.com
www.revivme.com/join-us
MassageLuXe
Siam Wellness Group
T: +1 636 680 9014 E: franchising@massageluxe.com
T: +66 2 641 6619 20 E: info@siamwellnessgroup.com
www.massageluxe.com/franchiseopportunities/
www.siamwellnessgroup.com
NStyle International
T: +44 1189 471 857 E: enquiry@spacreators.co.uk
T: +971 4 431 8935 Ext 135 E: franchise@nstyleintl.com
E: info@revivme.com
Spa Creators Ltd www.spacreators.co.uk
Pause Studio
Spavia
https://pausestudio.com/franchise
www.spaviafranchise.com
Perspire Sauna Studio
SweatHouz (SWTHZ)
www.perspiresaunastudio.com
https://sweathouz.com/franchise
198 SPA BUSINESS HANDBOOK 2026-2027
www.thelongevitysuite.com/en/franchising
The Massage Company T: +44 7706 001522 E: franchise@massagecompany.co.uk
www.massagecompanyfranchise.co.uk
Upgrade Labs https://upgradelabs.com/franchise
Vio Med Spa www.viomedspafranchise.com
Waxing the City www.waxingthecity.com/franchise
WellBiz Brands Inc. www.wellbizbrands.com
Woodhouse Day Spa T: +1 877 570 7772 E: derrick@woodhousespas.com
www.ownawoodhouse.com
www.spahandbook.com
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COMPANY PROFILES
Agilysys HQ Office: 3655 Brookside Pkwy, Suite 300, Alpharetta GA 30005, USA UK Office: Agilysys UK LTD, 1st Floor, York House, 41 Sheet Street, Windsor, SL4 1DD, UK
Tel: +44 1753 972265 Email: EMEAsales@agilysys.com LinkedIn: https://www.linkedin.com/company/agilysys/ Facebook: https://www.facebook.com/agilysys Instagram: https://www.instagram.com/agilysys_inc/ www.agilysys.com https://www.agilysys.com/en/ecosystem/hospitality-and-leisure/
Frank Pitsikalis & Matthew Prosser
spa/?utm_source=handbook&utm_medium=handbook&utm_campaign=spabusiness
Background Agilysys, Inc. (Nasdaq: AGYS) delivers comprehensive, modular hospitality software solutions that empower properties to streamline operations, personalise guest experiences, and drive profitability. With a proven track record in spa and wellness, Agilysys enables operators to unify scheduling, guest profiles, staff management, and retail in a single platform. From core systems such as property management (PMS), pointof-sale (POS), inventory, and analytics to experience-led booking solutions for spa, golf, dining, and activities, Agilysys helps hospitality providers maximise Return on Experience (ROE) – delivering seamless, personalised, and profitable guest engagements at every touchpoint. Main products and services Agilysys Spa is purpose-built to help wellness businesses deliver exceptional experiences and drive revenue growth. With intuitive, AI-powered tools, it unifies scheduling, guest profiles, staff, retail, and revenue management into one seamless platform. Gain real-time visibility, boost utilisation, increase spend, and personalise every guest journey while consistently improving revenue and retail performance. www.spahandbook.com
Key features: ● Smart Scheduling: AI-led booking and gap management maximise utilisation ● Revenue Optimisation: Dynamic pricing drives higher-value bookings ● 24/7 AI Reservations: Seamless, end-to-end booking experiences ● Guest Profiles: Centralised preferences and history for personalisation ● Retail & Upsell: Built-in POS tools increase spend per guest ● Scalable Platform: Supports single or multi-location spas with mobile-friendly design
USPs Agilysys Spa empowers businesses to deliver seamless, personalised experiences that drive loyalty and revenue, from booking through re-booking. Designed for flexibility, Agilysys Spa easily adapts to single spas or multi-location portfolios, supporting growth without added complexity. Its intuitive design connects guests, staff and operations, improving efficiency while enhancing every interaction. AI-powered tools help maximise therapist utilisation and revenue, while seamless integration with hospitality systems ensures efficient operations and a consistent guest journey.
Top clients Champneys, Rudding Park, Roki Collection, Millbrook, Deep Blue Hotel & Hot Springs, Ardour Milton Park Bowral, Spicers Clovelly Estate, InterContinental Coogee. Where in the world? North America, Europe, the Middle East, Asia-Pacific, and India. Future plans Agilysys is committed to advancing spa technology with ongoing investment in AI-driven innovation and enhanced personalisation to help operators stay ahead in a rapidly evolving hospitality landscape. Who’s who? Frank Pitsikalis, SVP, product strategy & CMO; Matthew Prosser, senior sales director, EMEA. What the clients say “At Rudding Park, guest experience and revenue are inextricably linked. As we have grown into a resort destination it has become increasingly important to recognise guests throughout all touchpoints ensuring a seamless, effortless journey, from booking to departure.” Valerie Cook, revenue strategy director from Rudding Park. SPA BUSINESS HANDBOOK 2026-2027 201
aktgroup.io
The eco -system of wellness
Luxury & bespoke massage beds and loungers
Advanced premium massage beds
Human-Centered Biotechnologies
COMPANY PROFILES
AKT Group 15 Av. du Général de Gaulle, 33120 Arcachon, France Via E. De Amicis 1, 20832, Desio, Italy
Tel: +33 (0)5 47 74 39 30 Tel: +39 0362 12 65 011 Email: info@aktgroup.io aktgroup.io
code-spa.design
skyyspa.com
Main products and services AKT Group designs and manufactures advanced treatment beds and wellness solutions for hospitality, spas and high-end environments, combining ergonomic engineering, Made in Italy aesthetics and flexibility for premium, luxury and bespoke projects. Integrated bio-technologies and EVE – an Evolving Wellness Ecosystem – transform treatment beds into scalable, intelligent, human-centred wellness platforms that support comfort, efficiency and long-term value. www.spahandbook.com
AKT GROUP
Background AKT Group redefines the treatment bed as a strategic element within a wider wellness architecture rather than a standalone product. Built on Franco-Italian expertise in spa and hospitality design, the Group delivers design, performance, quality and customisation through three brands: C.O.D.E., offering bespoke luxury massage beds, loungers and daybeds; Skyy, focused on premium massage beds; and Aktme, dedicated to bespoke lifestyle furniture. All are supported by the internal R&D division, Life Welltech, which develops biotechnologies that enhance the Group’s product ecosystem.
Angelica Maran and Laurent Malbert
AKT Group designs and manufactures advanced treatment beds and wellness solutions.
USPs AKT Group combines design heritage, innovation, customisation and operational performance within one future-focused wellness ecosystem. Its 100 per cent Made in Italy solutions are designed for guests, therapists and operators alike, balancing comfort, ergonomics, aesthetics and commercial relevance. With brands serving different project needs, the Group offers flexibility across premium, luxury and bespoke wellness concepts. Integrated bio-technologies support immersive, scalable and humancentred treatment experiences.
A strong quality culture delivers premium, responsible treatment environments aligned with evolving wellness expectations.
Top clients ● Orient Express La Minerva - Rome, Italy ● MGallery Balthazar Hotel & Spa - Rennes, France ● MGallery Domaine de la Reine Margot - Issy-les-Moulineaux, France ● Le Grand Institut Darphin - Paris, France ● La Certosa di Maggiano - San Gimignano, Italy ● METT Barcelona - Barcelona, Spain ● Romeo Hotel - Rome, Italy ● Armani Motor Yacht No Rush - TISG. SPA BUSINESS HANDBOOK 2026-2027 203
BESPOKE SKINCARE. REFINE RITUALS. VISIBLE RESULTS.
COMPANY PROFILES
Anne Semonin Paris 14 rue de Tilsitt, F-75008, Paris, France
Email: hello@annesemonin.com LinkedIn: Anne Semonin Paris Instagram: @annesemoninfrance www.annesemonin.com
Marianne Mayer and Zuzana Linduskova
Background Founded in Paris in 1985, Anne Semonin pioneered the art of madeto-measure skincare and wellbeing. Combining natural-origin ingredients, advanced biotechnology and personalised treatment protocols, Anne Semonin brings its bespoke skincare expertise to luxury hotels, resorts and destination spas worldwide. Rooted in French spa heritage, Anne Semonin creates bespoke skincare and wellbeing experiences designed to deliver visible results, exceptional sensoriality and a refined guest experience.
Top clients •Four Seasons Hotels & Resorts •Mandarin Oriental Hotels •Park Hyatt Hotels •Banyan Tree & Angsana •Sofitel Legend Metropole Hanoi • Sani Resort & Ikos Resorts •LHW Palace Hotel Tokyo and El Palace Barcelona •SLH Le Narcisse Blanc, Relais de Chambord and Sant Francesc Hotel Singular •Selected luxury boutique hotels such as Villa Foz Hotel & Spa, as well as MGallery and The Unbound Collection by Hyatt properties. Where in the world? Present in 40 countries and over 200 properties worldwide, with a selective network across Europe, Middle East and Asia, and a growing footprint in the USA. Anne Semonin collaborates with luxury hotels, resorts, destination spas and exclusive beauty ateliers seeking refined treatments, bespoke guest experiences and distinctive concepts.
Main products and services Professional and retail skincare collections; facial and body treatments; bespoke protocols; signature mixology rituals; Cryotherapy face and eye rituals; luxury hotel amenities; room fragrance and lifestyle collections; therapist training; operational, marketing and business development support. USPs •Pioneer of personalised skincare and wellbeing since 1985 •Beauty Made-to-Measure: bespoke consultation and protocols •Signature Mixology: blends composed for each skin, each moment www.spahandbook.com
•Vegan-friendly formulas combining naturalorigin ingredients and advanced biotechnology •Professional facial and body treatments with visible results •A holistic guest journey across spa, retail, amenities and fragrance •Boutique luxury partner with a tailored, personal approach.
Who’s who? Marianne Mayer, international business development: mmayer@annesemonin.com; Zuzana Linduskova, international training: zlinduskova@annesemonin.com; Anne Nguyen, marketing & product development: anguyen@annesemonin.com; Amaury de Loisy, general management: adeloisy@annesemonin.com. SPA BUSINESS HANDBOOK 2026-2027 205
COMPANY PROFILES
Aquaform Via Matteotti, 311, Gardone Val Trompia, Brescia, 25063, Italy
Tel: +39 030 8913122 Email: info@aquaformsrl.com LinkedIn: www.linkedin.com/company/aquaform-af Facebook: www.facebook.com/aquaform.af/ Instagram: www.instagram.com/aquaform_af Online mag: www.aquaformsrl.com/magazine/ www.aquaformsrl.com
Main products and services Aquaform creates unique and engaging spa experiences. We design and manufacture solutions that blend water, lights, aromas, and sound into multisensory wellness programs where different scenarios flow effortlessly together, offering dynamic and immersive journeys. By seamlessly blending key elements with expertise – temperature, colours, water patterns, scents, and sounds – we create a variety of effects aimed at energising, relaxing, restoring balance or supporting post-sport recovery. Among Aquaform’s most iconic systems are Sensus (experience shower), Vitalis (Kneipp Walk), Spatium (rain walk), Helvetica (Swiss shower), and many others – each designed to guide guests through a truly sensory experience. Within our range of horizontal showers, Aquamotus stands out as one of the most www.spahandbook.com
systems are engineered to deliver both physical benefits and emotional wellbeing. A wide and versatile selection of solutions meets every experiential need within a spa project. This is further enhanced by Aquaform’s custom-made approach, giving designers and clients the opportunity to shape truly unique and always innovative environments.
AQUAFORM
Background With a rich heritage in the spa industry, Aquaform offers a diverse array of water wellness experiences. Driven by passion and a commitment to excellence, our products stand out in both domestic and international markets for their innovation and meticulous attention to detail.
Stefano Moretti, CEO, Lorenzo Moretti, COO and Alberto Moretti, general manager
Aquamotus horizontal shower
advanced and refined equipment, delivering a deep and effective water massage. Completing the collection is Velum, our spectacular, customisable overhead rain system. When combined with pools, LED wall effects, and visual elements, it offers one of the most immersive and realistic rain sensations in the entire wellness industry.
USPs Aquaform stands out for its dedication to product innovation, developing advanced solutions that not only meet but often anticipate market needs. This is paired with a dynamic and collaborative approach, driven by a strong focus on building tailored partnerships with each client. The Aquaform range is designed to take spa users on a journey through unique, intense, and ever-changing sensations. Our
Top clients Evian Resort; Anantara Hotels & Resorts; Six Senses Resorts; Third Space; Mandarin Oriental Hotel Group; Aman Resorts. What the clients say “I collaborate regularly with Aquaform and have a number of their features being used in my projects. Their commitment to quality and a true guest experience is always a reason I consider them in my developments.” Paula Perkins, spa wellness and hospitality curator.
“To accomplish great projects, you need equally great partners—those who are willing to tackle challenges by putting all their expertise at the service of the project. With Aquaform, this is always the case.” Régis Boudon-Doris – SVP Creative Development bbspa_Group. SPA BUSINESS HANDBOOK 2026-2027 207
PIONEERS IN WELLBEING SINCE 1985 Positively impacting wellness through the power of essential oils for 40 years
aromatherapyassociates.com
VEGAN
HAND BLENDED IN LONDON
ETHICALLY SOURCED
spanewbusiness@aromatherapyassociates.com
COMPANY PROFILES
Aromatherapy Associates 6 Great West Trading Estate, Great West Road, Brentford, Middlesex, TW8 9DN, UK
Tel: +44 (0)2392063317 Email: spasupport@aromatherapyassociates.com LinkedIn: aromatherapy-associates Instagram: aromatherapyassociates Facebook: AromaAssoc www.aromatherapyassociates.com
Background Aromatherapy Associates is a world-leading British wellness brand, harnessing the power of essential oils since 1985. Handblended in London using ethically sourced, natural ingredients, our award-winning products and treatments support physical, mental and emotional wellbeing. Proudly B Corp Certified, we bring together heritage, sustainability and luxury in everything we do. Main products and services Aromatherapy Associates offers a luxurious range of treatments and products designed to restore, energise and balance. Signature treatments such as the Ultimate Aromatherapy Experience combine spinal pressures, foot reflex sequences and neuromuscular techniques to support the nervous system and healthy circulation, while the aromatic properties of each blend work to calm and centre the mind. Our award-winning products, including Deep Relax Sleep Mist, De-Stress Muscle Gel and the iconic Bath & Shower Oils, combine natural actives with 30 per cent pure essential oils for exceptional efficacy. The Atomiser Connect diffuser delivers waterless technology for a precise, micro-fine aromatic mist. We also offer cutting-edge facials that incorporate Psychodermatology www.spahandbook.com
principles, exploring the connection between stress, gut health, and skin health.
USPs ● 40 years of expertise in aromatherapy,
combining science and natural efficacy. ● 100 per cent natural, ethically sourced
ingredients crafted under the guidance of a London-based Master Blender for guaranteed quality and exceptional results. ● Proudly B Corp Certified, reflecting a commitment to sustainability, people and the planet. ● Award-winning brand, recognised as World’s Best Aromatherapy Brand seven times. ● Innovative solutions, including the Atomiser Connect diffuser with waterless technology. ● Industry-leading education and business support, empowering every therapist and spa operator to deliver outstanding guest experiences at every touchpoint. ● Bespoke treatment menus and targeted solutions addressing key wellbeing needs, including sleep, calm and emotional balance, tailored uniquely to each spa.
Top clients Aromatherapy Associates distributes globally across Europe, the Middle East, Asia-Pacific, North America and luxury destinations worldwide, including: Four Seasons;
Holly Mandall, global head of spa, distributors and training.
Resorts World Las Vegas; Waldorf Astoria Beverley Hills; Shangri La Paris; Mandarin Oriental; JW Marriott; Dormy House; Ragdale Hall; Explora Cruises; Sandy Lane; Hilton.
Future plans Aromatherapy Associates is proud to introduce a transformative new Education and Partnership Programme, created to help spas accelerate growth, empower teams and redefine the guest experience. Our partnership model goes beyond product supply, delivering tailored wellness solutions at every hotel touchpoint, from in-room turndown rituals and tailored spa treatments to resort-wide wellness activations, all supported by expert education and hands-on guidance to elevate the guest experience and strengthen the resort’s brand. From launch through to sustained growth, we empower teams with the expertise, confidence and tools to excel. This commitment to partnership, education, innovation and results is what sets Aromatherapy Associates apart, and why the world’s most prestigious hotels and spas choose to work with us. Who’s who? Holly Mandall, global head of spa, distributors and training. SPA BUSINESS HANDBOOK 2026-2027 209
THE COMPLETE PERFORMANCE EXPERIENCE. VAULTZ, LUMERA X1 and FLOW System Baseline create a seamless journey from Cryotherapy and activation to structured recovery – all within one integrated performance concept.
DISCOVER NOW www.artofcryo.com Art of Cryo by L&R Kältetechnik GmbH & Co. KG Hachener Str. 90a-c | 59846 Sundern | Germany +49 2935 9652 0 | contact@artofcryo.com
COMPANY PROFILES
Art of Cryo A division of L&R Kältetechnik GmbH & Co.KG Hachener Straße 90a-c, Sundern - Hachen, 59846, Germany
Tel: +49 2935 9652 0 Email: contact@artofcryo.com Instagram: www.instagram.com/artofcryo/ LinkedIn: www.linkedin.com/company/artofcryo Facebook: www.facebook.com/artofcryo www.artofcryo.com
Background Art of Cryo is the premium wellness and recovery brand of L&R Kältetechnik, a German family-owned engineering company with more than 30 years of experience in developing and manufacturing advanced temperature systems. Built on decades of expertise in refrigeration technology, extreme temperature applications and professional engineering, Art of Cryo brings German precision into modern hospitality, wellness, recovery and longevity concepts. Every solution is developed with a focus on reliability, reproducibility and long-term performance in professional environments. Today, Art of Cryo offers a portfolio of complementary technologies that help operators create memorable guest experiences, unlock new premium service opportunities and differentiate their wellness offering in an increasingly competitive market. Main products and services Art of Cryo offers an integrated portfolio of premium wellness, recovery and activation technologies, including: VAULTZ - Professional whole-body cryotherapy systems delivering controlled temperatures down to -110°C. Designed for luxury spas, hotels, wellness centres, sports facilities and longevity concepts, VAULTZ offers a premium www.spahandbook.com
Sebastian Rüßmann CFO, Burkhard Rüßmann CEO and André Rüßmann CTO
guest experience associated with refreshment, revitalisation and renewed energy. LUMERA X1 - An activation and performance training system combining movement, photobiomodulation, vibration technology and oxygen-based components to create structured full-body activation, mobility, endurance and performance programmes. FLOW System LUX & Baseline - Recovery systems using Dynamic Pressure Technology, with software-controlled pressure profiles to deliver structured, reproducible recovery sessions. FLOW System Baseline complements activation and performance programmes by creating a seamless transition from exertion to recovery. M.C.S. (Multi Cryo-hacking System) - A multisensory wellness experience combining controlled warmth, light, sound and atmospheric elements to create immersive relaxation and wellbeing experiences for modern spa environments.
USPs Art of Cryo combines advanced German engineering with premium wellness design to create integrated temperature, recovery and activation concepts. Its technologies are designed to work together, allowing operators to create complete guest journeys – from activation
and performance through to recovery and relaxation – within one coherent system. The company's focus on precision engineering, reproducible treatment protocols, operational reliability and long-term performance helps hospitality and wellness operators differentiate their offering while creating memorable guest experiences and new premium revenue opportunities.
Where in the world? Art of Cryo works with luxury hotels, destination spas, wellness operators, sports performance centres and longevity facilities worldwide, helping clients develop innovative wellness concepts that combine recovery, performance and guest experience. Future plans Art of Cryo continues to expand its integrated wellness ecosystem beyond whole-body cryotherapy through the development of complementary activation, recovery and multisensory technologies. The company's aim is to help operators create innovative, technology-driven wellness concepts that combine premium guest experiences with long-term commercial value while continuing to strengthen the Art of Cryo brand as a leader in professional wellness, recovery and longevity solutions. SPA BUSINESS HANDBOOK 2026-2027 211
Strategic Advisory for Hospitality, Wellness & Longevity Atelier Vitae provides consultancy, advisory and strategic route-to-market services for skincare, wellness and lifestyle brands operating in an omni-channel global market. ● Strategic advisory ● RTM strategies ● Brand placement ● International expansion ● Fractional commercial strategy and management ● Client development, acquisition and retention ● Partnership support
Tel: + 44 794 751 8254 tom@ateliervitae.co.uk
COMPANY PROFILES
Atelier Vitae 32a Town Lane, Bradford, West Yorkshire, BD10 8NS, UK
Tel: +44 794 751 8254 Email: tom@ateliervitae.co.uk
Background Founded in 2026 by Tom MacPherson Le Maire, Atelier Vitae is a strategic consultancy specialising in skincare, wellness and longevity. The business provides omni-channel route-to-market strategies, commercial growth planning and international advisory services for premium brands and luxury spa operators. Drawing on extensive experience in brand building, commercial development and global distribution, Atelier Vitae partners with clients to unlock new opportunities, strengthen market positioning and accelerate sustainable growth. Every project is tailored to the client's objectives, combining strategic insight with hands-on implementation to create commercially successful, long-term partnerships. Main products and services Atelier Vitae works with both brands and spa operators, providing bespoke consultancy across commercial strategy and business development. For brands, services include route-to-market planning, international expansion, B2B sales development, distribution strategy and partnership creation across key global markets. For spa operators, Atelier Vitae offers spa www.spahandbook.com
Tom MacPherson Le Maire, founder
concept development, brand partnership sourcing, luxury audits, commercial reviews and strategic growth programmes designed to enhance guest experience while maximising business performance. The consultancy also acts as a trusted connector, introducing clients to carefully selected partners, distributors and industry leaders to help drive meaningful commercial results.
USPs Atelier Vitae combines strategic thinking with practical delivery. Rather than offering consultancy alone, founder Tom MacPherson Le Maire becomes an extension of each client's leadership team, acting as an outsourced Chief Growth Officer (CGO). This hands-on approach ensures every recommendation is backed by commercial expertise, an extensive international network and a clear focus on measurable business growth. Clients benefit from a highly personalised service, direct access to senior expertise and a collaborative partnership built around long-term success. Whether launching into new markets, refining brand positioning or developing spa partnerships, Atelier Vitae is committed to delivering tangible value at every stage.
Top clients Atelier Vitae works with a carefully curated portfolio of premium skincare and wellness brands, including My Blend (Groupe Clarins), Eighth Day, OSKIA, VOYA and Laboratoires Botanique Avancée. Where in the world? With headquarters in Yorkshire, UK, Atelier Vitae operates internationally, with regular business across London, Paris, the US, Dubai, Bangkok and Tel Aviv. This global reach enables the consultancy to support clients across established and emerging luxury wellness markets. Who’s who? Tom MacPherson Le Maire is founder and chief growth officer of Atelier Vitae. While leading every client engagement personally, he is supported by a trusted network of specialist experts across branding, retail, wellness, spa development and international business, enabling Atelier Vitae to assemble the right expertise for every project.
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BARR + WRAY
CREATORS OF WELLBEING AND RELAXATION Engineering Consultancy | Spa Interior Design | Pool + Thermal Installation | Maintenance UK + Europe Barr + Wray T: + 44 141 882 9991 E: sales@barrandwray.com
Middle East + Asia Barr + Wray Dubai T: + 4971 4 320 6440 E: sales@barrandwray.com
www.barrandwray.com/spas
COMPANY PROFILES
Barr + Wray 1 Buccleuch Avenue, Hillington Park, Glasgow, G52 4NR Dubai Silicon Oasis Le Solarium Building, Office 401, PO Box 341246, Dubai, UAE
Tel: +44 141 882 9991 / +971 4 3206440 Email: sales@barrandwray.com LinkedIn: barr-and-wray-ltd
Cheryl Anderson, spa design and sales manager
www.barrandwray.com
Background Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wellness facilities. With offices in the UK and Dubai, the company operates globally, working with leading five-star hotel brands and developers to create some of the world’s most prestigious spa environments. Main products and services Barr + Wray provides a fully integrated service, supporting clients from initial concept through to completion and beyond. This includes feasibility studies, spa and wellness design (both interior and engineering), procurement, supply and installation. The company also offers comprehensive aftersales and maintenance services, ensuring long-term performance and reliability. USPs A key differentiator is Barr + Wray’s in-house team of specialist designers and engineers, enabling the delivery of highly bespoke thermal experiences, pools and wellness environments. This integrated approach allows for greater creativity and flexibility, supporting owners, architects and designers in realising unique, tailored concepts for each project. www.spahandbook.com
ESPA Rock Sauna at Resorts World™ Sentosa, Singapore.
Top clients The company’s portfolio includes a number of high-profile projects such as Corinthia Spa London and Bucharest, The Ritz-Carlton Bangalore, Six Senses London, The Address Dubai, Mandarin Oriental London and New York, and Fairmont hotels in London and Dubai. Where in the world? Barr + Wray operates on a global scale. Its Dubai office serves clients across the UAE, Asia and Southeast Asia, while the UK team leads projects throughout Europe, Canada, the US and other international markets. Future plans Barr + Wray will continue to design and deliver distinctive, high-impact thermal
facilities and pools, incorporating the latest innovations in wellness technology. A strong focus will remain on sustainability, with responsibly sourced materials and environmentally conscious practices embedded throughout the design and delivery process.
Who’s who? Europe, Canada and the Americas Lorne Kennedy, operations director; Cheryl Anderson, spa design and sales manager. UAE, Asia and Southeast Asia Derek Barton, managing director; Loren Matar, senior business development manager. SPA BUSINESS HANDBOOK 2026-2027 215
THE ART OF DESIGNING LUXURY Sustainable & Responsible Luxury Linens Courtesy of Corinthia Rome
www.bcsoftwear.com | enquiries@bcsoftwear.com |
@bcsoftwear
COMPANY PROFILES
BC SoftWear Ltd Unit 2a St Peter’s Road, Maidenhead, Berkshire, SL6 7QU, UK
Tel: +44 (0)845 210 4000 email: enquiries@bcsoftwear.com LinkedIn: bc-softwear-ltd Instagram: @bcsoftwear Facebook: @BcSoftwear
Barbara Cooke, founder and managing director; Sam Cooke, sales director.
www.bcsoftwear.com
Background BC SoftWear stands as a leading textile supplier for luxury hotels and spas worldwide. Founded in 2002 by Barbara Cooke, we provide expertise in crafting premium spa linen, towels, bathrobes, footwear and spa accessories to over 60 countries. We specialise in textiles that combine exceptional softness with outstanding durability – products designed to retain their quality wash after wash and meet the standards of the world’s most discerning spas and hotels. Alongside our bespoke design service, clients benefit from exceptional customer service and reliable supply, with products readily available from our warehouses in the UK, Ireland, the Netherlands, Turkey and Dubai.
our SilkSoft range provides a lighter, silkier touch for warmer climates. Our bathrobes, available from age two to 4XL, meet every guest’s needs. Our luxury towel range spans hand towels to XL bath sheets, while spa footwear includes flip-flops, sliders and anti-slip slippers for safety and style. We also offer bespoke couch and lounge chair covers, fleecy blankets, spa carrier bags and accessories. For us, a luxury experience begins with the feel of a robe and the soft touch of premium linen against the skin.
USPs BC SoftWear is proud to be a certified B Corp, reflecting our commitment to high social and environmental standards within the luxury textile sector. Sustainability is at our core. We’ve pioneered oversized spa towels to reduce drying times, laundry costs and improve turnaround for spa therapists. Our SupremeSoft range is designed to save energy, use less water and stay fresher for longer by absorbing minimal oil and repelling odours. Our commitment to Turkish manufacturing sets the benchmark for quality and luxury.
global presence. Our Netherlands logistics hub serves the EU efficiently, while our UAE subsidiary strengthens our foothold across the Middle East and Indian Ocean.
Top clients Spas and hotels: Mandarin Oriental, Four Seasons, Raffles, St Regis, Ritz Carlton, Clinique La Prairie, Marriott International, Corinthia Hotels, Fairmont, Anantara, One&Only, and many more. With properties supplied across Europe, the Middle East, Africa and Asia Pacific, we continue to expand our worldwide network. Future plans BC SoftWear’s future is rooted in sustainability, driving innovations that redefine luxury and support environmental stewardship. As we continue expanding globally, particularly in the UAE and Middle East, we will further develop our product range to meet evolving client needs.
Main products and services We supply a wide range of spa linen, including our flagship SupremeSoft range,which sets the standard for eco-friendly luxury. Designed to retain softness through repeated washing, the range includes jumbo sheets, XL towels and fitted couch covers. Our Pure Linen Deluxe collection offers 300 thread count, 100 per cent cotton sheets, duvets, covers and pillows for unmatched comfort and luxury, while
Where in the world? BC SoftWear has grown from UK roots to a
What the clients say “BC SoftWear is a lovely family company to work with. Sam and Barbara have an incredible team that are always looking to please their customers and our guests.” - Laura Lishman, spa director, St Regis Red Sea Resort, Saudi Arabia.
www.spahandbook.com
SupremeSoft® is a registered trademark
SPA BUSINESS HANDBOOK 2026-2027 217
IT’S A
COMPANY PROFILES
Bellezi Rientjesoven 14, Borne, 7621 HG, The Netherlands
Tel: +31 74 376 6351 Email: info@bellezi.com LinkedIn: linkedin.com/company/bellezi-official/ Instagram: https://www.instagram.com/bellezi_official/ Facebook: BelleziPremiumWellnessEquipment/ www.bellezi.com
Background Founded in 2009 as a Dutch family business, Bellezi brings more than 20 years of experience in premium treatment furniture. Today, the brand is internationally recognised within the aesthetic, cosmedical, wellness and spa segment. Inspired by the good life and the sense of wellbeing that comes with it, Bellezi is committed to supporting both guests and professionals. This philosophy is reflected throughout the brand, from product development to service experience. Main products and services Bellezi designs and manufactures premium facial and wellness beds that form the foundation of professional treatment rooms. Our products are developed for intensive daily use and combine technology, comfort and design into one coherent whole. USPs Instead of offering multiple quality levels or optional upgrades, Bellezi applies one premium standard across the entire collection, always combined with timeless design. Differences between Bellezi beds are based solely on treatment application, never on comfort, build quality or core components. www.spahandbook.com
Bob Schwering, commercial director.
Combined with careful quality control and direct support, including 24-hour service, this ensures reliability and long-term performance in intensive daily use. A 5-year warranty and standard 10-year frame warranty further underline that commitment. By working with four selected standard colours and keeping its collection available from stock, Bellezi guarantees delivery within 10 working days.
developing wellness beds and relaxation loungers featuring low-frequency vibration technology designed to stimulate the body and influence the nervous system. These innovations support both relaxation and activation while creating additional wellness experiences. Alongside these developments, Bellezi will continue strengthening its international presence and strategic partnerships.
Top clients Bellezi works with wellness destinations, hotels and clinics worldwide. Bellezi beds are trusted by renowned destinations and brands including Monart Destination Spa, Gleneagles Hotel, Steigenberger Hotels & Resorts, Marriott International, Rituals Cosmetics and Douglas.
Who’s who? Bob Schwering, commercial director; Joost Schwering, director; Alex Adolfs, international sales manager; Daan Koppelman, international account manager.
Where in the world? Bellezi operates globally through a carefully selected network of partners and distributors, combining local support with close guidance from its headquarters and Experience Centre in Borne, the Netherlands.
What the clients say “The collaboration with Bellezi was professional and reliable throughout. What impressed us most was the high quality and timeless design of the products, perfectly matching the standards of the Steigenberger Icon Europäischer Hof Baden-Baden.” – Benjamin Jansen, H World International & Steigenberger Spa GmbH.
Future plans Bellezi continues to invest in innovations focused on both wellness experience and long-term reliability. The company is SPA BUSINESS HANDBOOK 2026-2027 219
Improving skin, improving life. An Italian skincare brand supporting skin experts to deliver outstanding results and luxurious experiences through safe, effective products and customisable face and body treatments with a unique working method, the Bioline Jatò® System. Developed from a school for professionals. Since 1979.
www.bioline-jato.com bioline-jato.com
COMPANY PROFILES
Bioline Jatò Viale Bolognini, 78 - 38122 Trento, Italy
Tel: + 39 0461 933209 Email: bioline@bioline-jato.com Facebook: www.facebook.com/BiolineJato Instagram: @biolinejatoofficial LinkedIn: linkedin.com/company/bioline-jato/
Tommaso Corradini, general manager
www.bioline-jato.com
Background An Italian adaptive skincare brand empowering skin experts to deliver exceptional results and luxurious treatment experiences through effective, customisable face and body solutions. At the heart of the brand is the exclusive Bioline Jatò System – a unique professional methodology developed from a specialised school for skincare experts in 1979. Today, Bioline Jatò is recognised as a trusted authority in professional adaptive skincare, with a presence in more than 40 countries worldwide. What truly sets Bioline Jatò apart is its long-standing commitment to beauty professionals and to the promise they make to their clients: visible results, expert care and a transformative, customised experience. Combining advanced formulations, tailored education and high-performance treatments enhanced by functional massage techniques, Bioline Jatò equips professionals to deliver consistent, results-driven care. Bioline Jatò is equally committed to social and environmental responsibility. B Corp-certified and recertified in 2025 with a five-point score increase, the brand holds a positive impact to the same rigorous standards as its products. www.spahandbook.com
Main products and services At the core of Bioline Jatò's innovation are high-concentration formulas rich in natural ingredients and exclusive active complexes, developed through more than 45 years of research and validated through clinical, instrumental and dermatological testing. Their efficacy is further amplified by intelligent delivery systems, including liposomes and nanovesicles, engineered to maximise active ingredient penetration into the skin. These formulas form the foundation of Bioline Jatò's treatment protocols – precisely structured rituals created to address specific skin concerns and deliver consistent, measurable results. Bioline Jatò is also committed to professional excellence through ISO-certified training, ensuring consistent competence and precision among all Bioline Jatò Beauty Experts worldwide. USPs Bioline Jatò's professional and retail skincare ranges are made in Italy and offer highly effective, customisable solutions for all skin types and concerns. Every product and treatment is developed according to the exclusive Bioline Jatò System – a science-based method integrating advanced formulations with targeted protocols and a physiologically balanced sequence of
specialised manual techniques. The System aligns treatments with skin type, climate and seasonal biorhythms to support lasting skin improvement. This distinctive approach has made Bioline Jatò a preferred choice among skin therapists, dermatologists and spa professionals worldwide.
Top clients Bioline Jatò works with a global network of day spas, medi-spas, luxury spas and spa groups committed to delivering exceptional results and memorable wellness experiences. Future plans Helping people achieve the best version of themselves, starting with their skin, has always driven Bioline Jatò. Most recently, the brand extended its Skin Longevity and Skin Regeneration range with a dedicated body line and facial formulations addressing epigenetics and exposome defence. These launches pave the way for clinically inspired, high-efficacy dermocosmetics targeting severe skin concerns and advancing functional facial longevity. Who’s who? Tommaso Corradini, general manager; Clara Corradini, founder; Roberta Fiorentini, export manager. SPA BUSINESS HANDBOOK 2026-2027 221
Biologique Recherche
COMPANY PROFILES
32 Avenue des Champs-Elysées, Paris, 75008, France
Tel: +33 (0)1 80 04 83 40 Email: info@biologique-recherche.com LinkedIn: www.linkedin.com/company/biologique-recherche Instagram: @biologique_recherche TikTok: @biologique_recherche Facebook: www.facebook.com/biologique.recherche.officiel www.biologique-recherche.com
Main products and services Biologique Recherche offers a complete, results-driven treatment methodology for the face, body and scalp, built around three key pillars: Assessment, Preparation and Treatment. Every protocol begins with the Skin Instant Lab, our proprietary diagnostic methodology combining advanced skin measurements with an expert consultation to assess hydration, elasticity, pigmentation and sebum levels, enabling precise treatment personalisation. The skin is then prepared using targeted cleansing and exfoliation, including our iconic Lotion P50, to optimise the efficacy of the treatment. Finally, bespoke protocols combine high-performance formulations with advanced manual techniques to address each client's specific Skin Instant, delivering immediate visible results and long-term skin transformation. www.spahandbook.com
in France, advanced manual techniques and results-driven treatment protocols, this holistic approach delivers visible, lasting skin transformation while offering an exceptional luxury wellness experience.
BIOLOGIQUE RECHERCHE
Background Founded in the late 1970s by biologist Dr. Yvan Allouche and physiotherapist Josette Allouche, Biologique Recherche is an independent French luxury skincare Maison. Guided by Creative Science, the brand combines advanced scientific expertise with a unique, personalised methodology to deliver visible, lasting skin transformation.
Ana Vogric Martinez, Global GM, International
Top clients Biologique Recherche partners with world-renowned luxury hospitality groups including Four Seasons, Mandarin Oriental, Peninsula, Six Senses, Anantara, Fairmont and Barrière, among many other prestigious spa destinations worldwide.
A selection of Biologique Recherche's iconic products, featuring Lait VIP O2, Lotion P50, Sérum Oligo-Protéines Marines and Crème VIP O2
USPs Biologique Recherche stands apart through its unique combination of advanced formulation science and an uncompromising personalised methodology. Every treatment begins with a Skin Instant Lab diagnosis, allowing our highly trained Skin Experts to assess the skin's specific needs and create a fully bespoke protocol for the face, body or scalp. Combined with high-performance, fragrance-free formulations developed and manufactured
Skin Instant Lab® and Skin Instant® are registered trademarks
Where in the world? Distributed in over 80 countries through 2,300+ independent spa and medispa partners, 350+ luxury hotel spas, 20 department stores and 11 Biologique Recherche Residences. Future plans This year, Biologique Recherche continues to showcase two major innovations: Crème M.E.C., targeting the four pillars of the extracellular matrix, and Sérum Spectral, inspired by photobiology to strengthen skin resilience. Who’s who? Ana Vogric Martinez, Global GM, International. SPA BUSINESS HANDBOOK 2026-2027 223
The Mud Authority Your 5 Minute Reset
COMPANY PROFILES
Borghese Roma 110 West 40th St, Suite 1101, New York, NY 10018, United States
Tel: +1 212 659 5300 Email: doronoz@borghese.com LinkedIn: https://www.linkedin.com/company/borghese-inc-/ Instagram: https://www.instagram.com/borgheseroma/ Facebook: https://www.facebook.com/BorgheseRoma www.borghese.com
Background Borghese is an Italian luxury skincare brand founded in 1957 by Princess Marcella Borghese. Born in Rome, the brand blends Italian spa culture and wellness traditions with modern science, combining natural botanicals and mineral-rich ingredients to create effective, sensorial skincare rooted in craftsmanship and heritage. Main products and services Borghese offers spa operators a curated menu of facials and massage services rooted in Italian spa heritage and modern skincare science. Treatments combine mineral-rich Tuscan muds, potent botanical ingredients, and advanced formulations to deliver targeted results while enhancing wellbeing. Services integrate state-of-the-art tools, including signature marble stones that nod to our Italian heritage while enabling hot and cold therapy, sculpting, toning, and skin-reset benefits. Each treatment is designed to engage the senses through texture, aroma, and technique. For spa partners, Borghese delivers luxury, results-driven treatments that elevate the guest experience while remaining efficient, versatile, and aligned with demand for high-performance wellness skincare. www.spahandbook.com
USPs Borghese stands out through its blend of Italian craftsmanship, natural botanicals, and modern science, delivering transformative skincare with proven efficacy. With over 65 years of expertise rooted in Tuscan spa traditions, the brand offers treatments that are both results-driven and sensorial. The brand focuses on multi-benefit, minimal-effort skincare routines that make luxury skincare accessible to a multigenerational audience. Products combine high-quality, clean formulas with responsible sourcing and eco-conscious practices. At the heart of the brand is its position as “The Mud Authority”. For decades, Borghese has refined the use of mineral-rich muds to purify, nourish, and soothe the skin, delivering visible results in minutes. Top clients Key partnerships include a dedicated spa residency at Printemps New York and collaborations with Hemitian Family Duty Free aboard luxury cruise ships in North America and Europe. Prestige retail partners include Bloomingdale’s, Ulta Beauty, Neiman Marcus, Macy’s, and Amazon. Notable spa and wellness partners include Printemps New York, Madfes
Dawn Hilarczyk, chief operating officer.
Dermatology and Aesthetics Group, Maison La Perche, Sayn Beauty, The Standard Miami, Geneva Esthetics, De Hoek Country Hotel and Spa, and Sogo Spa.
Where in the world? Borghese operates across North America, Europe, Asia, and South Africa. The brand partners with leading retailers, spas, cruise lines, and airlines to deliver our products and treatments globally. Future plans Borghese will continue building brand awareness across key channels while refining experiential touchpoints rooted in its spa ritual heritage. The company remains committed to developing science-backed formulas and launching products that meet evolving consumer needs. It also plans to expand its global footprint, focusing on growth in Europe and South America while continuing to deliver effective, sensorial skincare based on its philosophy of minimal effort and maximum results. Who’s who? Doris Martinez-Oronoz, director of spa, travel retail and licensing; Dawn Hilarczyk, chief operating officer. SPA BUSINESS HANDBOOK 2026-2027 225
COMPANY PROFILES
Capsix 7 rue Alfred de Musset, Villeurbanne, 69100, France
Email: sales@capsix.com LinkedIn: capsix Instagram: capsix.care YouTube: capsix www.capsix.com
Carole and François Eyssautier, co-founders
Main products and services iYU is an AI-powered recovery solution that helps spas attract new guests, strengthen their premium positioning and generate additional revenue - available 24/7, with no extra staff needed. Capsix also provides tailored protocols, training and ongoing support for a smooth integration. iYU combines a bio-inspired articulated hand with fluid, natural movements developed with expert therapists, working directly on bare skin. Accessible to anyone, regardless of age or comfort with technology, and scientifically proven to reduce stress (lower cortisol, improved HRV), improve sleep quality, and ease back and joint tension. Where in the world? Worldwide distribution. Already available in France, Belgium, Germany, Switzerland, Sweden, Canada and the US in 4* and 5* hotel spas, independent high-end spas, wellness centres, fitness clubs and longevity clinics. www.spahandbook.com
KI SPACE HOTEL & SPA
Background Founded in 2016 by Dr Carole Eyssautier (PhD in AI), François Eyssautier, a robotics engineer, and Stéphane Rollet, a physiotherapist.
iYU delivers a refined AI-massage experience
Future plans This autumn marks the next phase of our global growth, with the launch of multi-site installations across Europe. By late 2026/early 2027, we will expand into prestigious palace hotels and establish a presence on a new continent. In addition our new partnership with LEC (Earthlite) will bring Capsix to the US, Canada, the Caribbean, and Mexico, further accelerating our international reach. What the clients say “iYU has become an essential part of our spa experience. We use it daily with our
guests, often before massage sessions, and my team and I use it regularly ourselves.” Sarra Abichou, spa manager Ki-Space 4* Hotel, Eden des Sens- Paris. At The Brick, a premium fitness club in Belgium, iYU has become a key part of the recovery offering, averaging 63 sessions per week and achieving a guest satisfaction score of 4.36/5. At ACQS Thermal Spa, France, iYU delivered 682 sessions during Q1 2026, achieving a guest satisfaction score of 4.51/5.
SPA BUSINESS HANDBOOK 2026-2027 227
Luxury should never compromise on results For more than 20 years, Carol Joy London has partnered with leading luxury hotels and destination spas, creating collagen-led skincare, bespoke in-room wellness experiences and treatment rituals that combine refined luxury with visible results.
Luxury. Science. Results.
COMPANY PROFILES
Carol Joy London Ltd c/o Cadre Advisory, Station Approach, Penarth, South Glamorgan, Wales, CF64 3EE UK
Tel: +44 791 744 3241 Email: online@caroljoylondon.com Instagram: @caroljoylondon Twitter: @CarolJoyLondon Facebook: CarolJoyLondon www.caroljoylondon.com
Background Carol Joy London is a family-owned luxury skincare company specialising in collagen-led treatments and products for the global spa and hospitality industry. Founded more than 20 years ago by Carol Joy, the company combines Swiss scientific expertise, advanced German technology and carefully selected active ingredients to deliver visible, long-lasting results. Today, founder Carol Joy continues to lead the business alongside her daughter, Nicole, managing director, ensuring the company’s values of quality, innovation and partnership remain at the heart of the brand. Main products and services Carol Joy London provides luxury spas with far more than a professional skincare collection. Its offering includes professional products, luxury retail ranges, signature face and body treatments, therapist education, commercial support and bespoke wellness concepts. The company also develops bespoke treatment menus, retail strategies and in-room wellness experiences tailored to each hotel and spa partner. USPs ● Collagen-led skincare combining Swiss scientific expertise with www.spahandbook.com
Carol Joy, founder and Nicole Fletcher, MD.
advanced German technology. ● Every treatment is designed as a complete guest journey, combining luxury, visible clinical results and a memorable spa experience. ● Bespoke partnership approach rather than a one-size-fits-all spa programme. ● Carefully curated professional range designed to simplify therapist training, improve treatment consistency, strengthen retail performance and encourage repeat visits and long-term guest loyalty. ● Family-owned business focused on longterm partnerships and personalised support.
Top clients Carol Joy London partners with leading luxury hotels, destination spas and wellness resorts, providing bespoke skincare programmes and luxury wellness experiences. Notable partnerships include: ● The Dorchester, London ● Skibo Castle ● Waldorf Astoria Maldives Ithaafushi ● Oberoi Marrakech & Saudi Arabia ● Ritz Carlton Macau ● Fairmont Baku ● Raffles Dubai The company builds long-term partnerships as a trusted extension of each spa
team, delivering exceptional guest experiences and skincare results.
Where in the world? Carol Joy London supplies luxury hotels, spas and wellness destinations through direct partnerships and carefully selected distributors, ensuring consistent service, education and business support worldwide. Key markets include: UK & Europe; Turkey & Greece; UAE & GCC; Asia; South Korea and Japan. Future plans Carol Joy London will continue investing in collagen research, treatment development and bespoke wellness experiences while expanding through carefully selected partnerships with luxury hotels and spas that share its commitment to excellence. The company measures success not by the number of properties carrying the brand, but by the quality of its partnerships, therapist confidence, guest loyalty and the results it delivers. Who’s who? Carol Joy, founder; Nicole Fletcher, managing director.
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cliniquelaprairie.com
AT TH E H E A RT O F TH E S ECR E T O F LI FE Since 1931, we have been developing the most advanced longevity programs to live better and healthier. We are life-changers. Experience our holistic vision to empower your existence. Montreux, Anji, Phuket, Beijing, Doha, Dubai, Madrid
COMPANY PROFILES
Clinique La Prairie Rue du Lac 142, 1815 Clarens, Switzerland
Tel: +41 21 989 33 11 Email: reservation@cliniquelaprairie.com LinkedIn: Clinique La Prairie Instagram: cliniquelaprairie
Simone Gibertoni, CEO, Clinique La Prairie
www.cliniquelaprairie.com
Background Clinique La Prairie is a name synonymous with health and longevity for almost 100 years, ever since the Swiss clinic was founded in 1931 by Dr Paul Niehans, a pioneer in cellular therapy. Since then, Clinique La Prairie has earned a global reputation as a world-leading medical-wellness and longevity destination, renowned for delivering some of the most advanced health and wellness programmes in an ambience of unparalleled excellence. Thanks to ongoing scientific research and continuous innovation, Clinique La Prairie is regarded as a leading light in preventive medicine, in keeping with its ethos of inspiring and helping people to live healthier, longer and fuller lives. Dr Niehans established the clinic for guests to experience his revolutionary cellular revitalisation programme, which regenerated, reinvigorated and rejuvenated the body. Embodying the longevity approach, the Revitalisation Programme is designed to promote vitality, support the immune system and slow down the ageing process. The Master Detox delivers the ultimate bespoke cleansing programme. Other programmes include Brain Potential, Healthy Weight, Life Reset, supported by a comprehensive range of diagnostics. www.spahandbook.com
Main products and services All programmes are based on the CLP Longevity Method, using a four-pillar holistic approach to health and wellbeing: Medical, Nutrition, Movement and Wellbeing. Guests benefit from the Longevity Master Assessment, Clinique La Prairie’s most advanced preventive medicine analysis system. This comprehensive set of screenings assesses key longevity markers and builds the foundation of each guest’s personalised longevity journey, combining advanced medical, genetic, epigenetic and lifestyle diagnostics. Clinique La Prairie has also introduced a pioneering range of longevity supplements under the Holistic Health brand, showcasing cutting-edge advancements in cellular nutraceuticals available outside of the clinic. USPs The 1,600sq m luxury wellness complex in Montreux-Switzerland is a peaceful oasis in an often-hectic world. It’s a space dedicated to beauty and wellbeing. Where in the world? Clinique La Prairie, founded and based in Switzerland, is continuing its international expansion. Its Longevity Hubs are now present in Madrid, Doha, Dubai and Beijing
allowing international clients to continue their longevity journey closer to home. The brand has also expanded its full Health Resort experience beyond Switzerland. Following the opening of Clinique La Prairie Anji in China, the next Health Resorts will bring the Clinique La Prairie Longevity Method to new destinations including Phuket, Thailand, and Amaala, Saudi Arabia.
Future plans Looking ahead, Clinique La Prairie is committed to bringing its Longevity Method to more clients around the world through a series of new Health Resorts and Longevity Hubs in carefully selected destinations. Among the first is Clinique La Prairie Phuket, which is scheduled to open in Thailand at the end of 2026, marking the brand's first full Health Resort in Southeast Asia. The company has also announced a partnership with Red Sea Global to develop a 36,115sq m Health Resort at Amaala on Saudi Arabia's northwestern coastline. The luxury resort will comprise 13 villas, 74 rooms and suites, and is expected to welcome its first guests in 2027, further expanding Clinique La Prairie's global longevity offering. SPA BUSINESS HANDBOOK 2026-2027 231
skin longevity, rooted in science
BEST PRODUCT 2026
BEST SUSTAINABLE BRAND 2024
01. detox
02. power
03. treat
COMPANY PROFILES
Comfort Zone Via Don Angelo Calzolari 55/A 43126 Parma, Italy
Tel: +39 0521 965611 Email: contactcz@comfortzone.it IG: comfortzoneskin_official
Davide Bollati, founder and chairman
www.comfortzoneskin.com
Main products and services Designed and tested by the brand's chemists, professional estheticians and technology experts, the comprehensive face and body formulas, touch and tech solutions and amenities support long-term wellness and longevity. ■ /skin regimen/Lx with the exclusive, organic Longevity Complex, proven to delaying cell aging rate by 80%*. 2026 Beauty Short List Awards 2026 ■ Sublime Skin peels and face contour redefinition 2026 Organic Spa Magazine Beauty Awards Top Age Defiers ■ Luminant UK Marie Claire Award 2024 Dark spot correction. www.spahandbook.com
■ Vegan friendly biotech ingredients
COMFORT ZONE
Background Born from the vision of Dr Davide Bollati, pharmacist, cosmetic chemist and chairman of the Davines Group, Comfort Zone is a high-performance, sciencedriven professional skincare brand that combines advanced research with a holistic, conscious vision of beauty and longevity. Developed in the company's in-house R&D laboratories in Parma, Italy, and supported by a multidisciplinary Scientific Committee, it has earned global recognition and is now trusted by spas and skincare professionals in more than 60 countries.
■ Botanical extracts from regenerative
organic agriculture ■ Botanical Scientific Garden ■ European Regenerative Organic Center ■ Signature facials and rituals ■ Hotel amenities, refillable solutions ■ Online and onsite education programmes ■ Business development support ■ Made in Italy ■ Certified B Corp since 2016
FACE SPAce Active Lifting ■ Tranquillity™ Aromatherapy UK Marie
Claire Award 2022 Best Bath Product. ■ Longevilift Technology Four proprietary advanced technologies combined for visible rejuvenation ■ Face Space Innovative, express, open-space skin lifting
USPs ■ Internal R&D with over 80 experts ■ Scientific Committee and University partnerships for constant innovation ■ Proprietary high-tech and application techniques ■ Proprietary complexes and biomimetic textures
Future plans Expanding the Longevity and Wellness spa and hospitality programs through the 360° integrated approach including tech, treatments, amenities, ambience and business consultancy. How many spas do you supply? More than 8,000 day and destination spas. Who’s who? Davide Bollati, founder and chairman; Denise Dente, global general manager Elisa Rezzani head of marketing; Eve Merinville, R&D innovation and excellence director; Barbara Gavazzoli, head of communications; Tracy Brasenell, UK, Ireland country manager.
SPA BUSINESS HANDBOOK 2026-2027 233
Over 35 Years of Spa Excellence
B L EN DIN G THE BE ST OF N AT U RE AN D S C I EN C E W ITH E XP E R T TO U C H TO D E LIVER CLIN ICAL LY PROV EN RES U LTS .
From award-winning skincare to transformative spa treatments, ELEMIS is trusted by partners worldwide to elevate every client experience. Scan to discover more or contact newbusiness@elemis.com
COMPANY PROFILES
Elemis 1 Baker Street, London, W1U 8ED, UK
Email: newbusiness@elemis.com LinkedIn: elemis Instagram: elemis Facebook: elemis TikTok: elemis
Noella Gabriel, CEO and co-founder.
www.elemis.com
Main products and services At the heart of Elemis is a belief in the transformative power of touch and technology. From results-driven facials to deeply restorative body treatments, every experience is designed to deliver smoother, firmer, healthier-looking skin. Award-winning collections, including the Pro-Collagen range, support both in-spa treatments and at-home routines, www.spahandbook.com
ELEMIS
Background Since 1989, Elemis (ELEMIS) has been delivering hands-on spa treatments and award-winning skincare to partners and clients across the world. This iconic British brand is built on a deep understanding of the skin, combining the finest natural ingredients with cutting-edge science to create clinically proven formulas that deliver visible, lasting results. From the beginning, Elemis has remained committed to working in harmony with nature. Ingredients are sustainably sourced from below the waves and above the earth, while scientific innovation enhances their efficacy. Where nature lets go, Elemis expertise takes over – refining, evolving and optimising every formulation for maximum performance. This balance of nature, science and sensoriality defines the Elemis experience.
Elemis Expert Treatment
driving results and retail performance. Elemis also continues to innovate in personalised skincare experiences, offering bespoke treatments enhanced with targeted booster technologies to meet individual client needs.
USPs Elemis blends high-performance formulations with expert touch, delivering treatments that are both clinically effective and deeply indulgent. Our partners benefit from comprehensive training, advanced protocols and a heritage built on over 35 years of spa expertise. Top clients Today, Elemis is trusted by leading spas, hotels and cruise lines across Europe, the
Americas, Asia Pacific and the Middle East, reflecting both the strength of the brand and the consistency of results delivered worldwide.
Future plans Elemis continues to push the boundaries of skincare innovation, from advanced formulations to next-generation treatment technologies, alongside a reimagined spa and retail design concept that elevates the guest experience across every touchpoint. With a focus on results, experience and sustainability, we remain committed to supporting our partners and shaping the future of spa. Who’s who? Noella Gabriel, CEO and co-founder, has helped to define Elemis’ vision and drive its success since the brand’s beginnings. What the clients say “Elemis has been a valued and trusted partner to Galgorm Collection, working closely with us to continually enhance our spa offering. Their support is knowledgeable, proactive, and genuinely collaborative… from marketing initiatives to new launches, Elemis continues to support us in staying relevant and inspired, creating excitement for both guests and teams.” Galgorm Resort, UK SPA BUSINESS HANDBOOK 2026-2027 235
Global Wellness Partner, Creating Spas of Distinction Balance Your Mind, Body and Spirit Our turnkey, flexible spa services and support: • Product and treatment development & supply • Spa design and development • Spa management and business solutions • Training and education
To find out more, please contact us at enquiries@espainternational.co.uk espaskincare.com
@espaskincare
COMPANY PROFILES
ESPA THG ICON, 7-9 Sunbank Lane, Altrincham, Greater Manchester, WA15 0AF, UK
Email: enquiries@espainternational.co.uk LinkedIn: espa-international Twitter: @espaskincare Facebook: espaskincare
Daniel Golby, managing director
www.espaskincare.com
Background Founded in 1992 by Susan Harmsworth, ESPA combines the conceptualisation, development and management of five-star spas with expertly crafted and effective natural products and treatments. Guided by 30 years’ experience we create deeply sensorial and personalised wellness experiences to nurture and nourish the holistic wellbeing, bringing harmony and balance to the mind, body and spirit. Main products and services ESPA prides itself on offering turnkey spa services and support including product and treatment development & supply, spa design and development, management and business solutions and industry recognised training and education. Our partners can choose a selection or all services from our spa modules to suit their individual business needs. Aromatherapy, natural actives, and sensorial experiences are at the core of ESPA. Our expansive product ranges are expertly crafted from the finest natural ingredients, combining aromatherapy and biochemistry to create our innovative skincare. Each formulation is designed to nourish and delight the senses, whilst revitalising the skin to deliver clinically www.spahandbook.com
proven and independently tested results you can see and feel. Bringing together the most effective techniques from around the world, our treatments combine our natural effective skincare with the latest technology, advanced ancient and modern therapies. From results driven facials to signature body rituals, each treatment has been specially created to enable the therapist to personalise according to the individual client’s changing needs, creating a holistic experience and ensuring only the very best results.
USPs By offering real flexibility with our premium spa services, we provide an unprecedented opportunity to grow your spa business through ESPA. We can design, develop and launch your spa and help you run it efficiently and profitably. As a flexible spa partner, ESPA has a proven track record of implementation, execution and commercial success in the worldwide spa and wellness market to establish your spa at the forefront of world-renowned spas. Our global team of professionals hold vast experience in the luxury spa industry and a collective expertise that is unrivalled. The global nature of our business and having designed,
pre-opened and operated luxury spas all over the world, has afforded us a profound understanding of varying international requirements and considerations across the cultural spectrum.
Top clients ESPA Life Waldorf Astoria Lusail Doha, Ritz Carlton Yacht Collection, Scenic Eclipse 59 Ritz Carlton partners globally, Nizuc Spa by ESPA Mexico, One & Only Reethi Rah Maldives among others. Where in the world? We have a wide reaching portfolio operating and distributing to 55 countries, this continues to grow and evolve. Future plans Our vision for the brand is to establish ESPA as the global leader in the wellness space. Strategically we are focused on continuing to expand into new markets and exciting partnerships in the year ahead. Who’s who? Daniel Golby, managing director; Jackie O’Hare, global commercial director; Catherine Wong (Asia), Amanda Beardsall (UK), Hayley Warman (EU & ROW), William Arango (US) – spa operations directors. SPA BUSINESS HANDBOOK 2026-2027 237
COMPANY PROFILES
Esse R56, Sharrow Farm, Richmond, 3780, South Africa
Email: info@esseskincare.com LinkedIn: www.linkedin.com/company/esse-skincare Facebook: www.facebook.com/EsseSkincareSA Blog: www.esseskincare.com/blog www.esseskincare.com/professional
Background Esse is a professional microbiome skincare brand founded in South Africa in 2002 by organic chemist, Trevor Steyn. Distributed in more than 42 countries, Esse formulates with probiotics, prebiotics, postbiotics, and active ingredients to restore microbial balance, reduce inflammation, and repair barrier dysfunction. Main products and services Esse offers spa operators a complete professional skincare system built around microbiome science. The range includes retail and professional-use products formulated with probiotics, prebiotics, postbiotics, and active ingredients designed to support barrier function, reduce inflammation, and improve long-term skin health. Spa partners have access to professional facial protocols, treatment-focused products, and therapist education to support consistent client results. Esse also provides merchandising support, launch campaigns, digital marketing assets, and business development support to help spas grow retail and treatment revenue. The brand’s offering spans everyday skincare, advanced age-support products in www.spahandbook.com
the Plus range, sensitive skin solutions, and microbiome-supportive products developed for use alongside aesthetic procedures. Esse positions itself as a scienceled professional brand focused on sustainable skin health rather than quick-fix cosmetic trends.
USPs Esse stands out through its focus on the skin microbiome and long-term skin health. While many brands use the term “probiotic” loosely, Esse was the first brand globally to launch live probiotics in skincare and continues to invest heavily in microbiome research and biotechnology. The formulations are designed to address the root causes of accelerated skin ageing – microbial imbalance, chronic inflammation, and barrier dysfunction – rather than only treating visible symptoms. Esse combines probiotics, prebiotics, postbiotics, and active ingredients with clinically proven results and a strong sustainability philosophy. For spa and clinic partners, Esse offers more than products. The brand provides education, treatment protocols, marketing support, and a differentiated science-led positioning that helps professionals stand out in a crowded skincare market.
Michelle van der Walt, business development manager
Top clients The Oyster Box and The Twelve Apostles Hotel and Spa (South Africa), leading wellness spas in Verbier and Stockholm, and destination resorts in Scottsdale, Arizona. Where in the world? Esse is available to skin professionals in more than 42 markets, with established networks across Southern Africa, Europe, the United Kingdom, North America, and Asia. What the clients say “We chose Esse Skincare for the Red Carnation group South Africa because it perfectly aligns with the luxury wellness experience we are known for. Esse’s focus on the skin microbiome, long-term skin health and holistic wellbeing offers guests more than just a facial; it creates a results-driven wellness experience that feels both modern and deeply nurturing. I was also drawn to Esse’s strong South African identity, sustainability values and scientific innovation. The combination of ethical practices, advanced probiotic technology and exceptional treatment results made it the ideal partner to elevate the spa offering while reflecting the sophistication, care and integrity associated with the Red Carnation group.” Joanne Lyons, group spa manager, Red Carnation South Africa. SPA BUSINESS HANDBOOK 2026-2027 239
COMPANY PROFILES
Fenix Group srl Strada Lungofino, 187, Città Sant’Angelo, 65013, Italy
Tel: +39 3495507007 Email: a.lenti@fenixgroup.it LinkedIn: endospheresofficial/ Blog: www.endospheres.com/en/beauty-tips/ Facebook: Endospheresofficial
Gianluca Cavalletti, CEO and founder
www.endospheres.com
Main products and services Endospheres Evolution is the brand’s most advanced platform for face and body treatments, developed specifically for premium spa environments. Designed with ease of use in mind, it supports operators through intuitive functionality and guided protocols, while adapting to individual client needs via structured spa and longevity programmes focused on maintaining tissue quality and delivering consistent, results-driven outcomes.
non-invasive approach. It delivers visible, consistent results from the first session, with no downtime. Endospheres Evolution Spa enhances comfort through a dedicated roller, supporting a smooth and controlled treatment experience aligned with premium wellness standards. Its exclusive protocols focus on: Longevity – Structured programmes designed to support tissue quality over time, improving tone, firmness and overall skin health. Menopause support – Targeted protocols that respond to physiological changes, helping to reduce fluid retention, improve skin condition and support overall comfort. Body remodelling – Treatments that help reduce the appearance of cellulite, refine body contours, support lymphatic drainage and improve skin firmness. These protocols integrate seamlessly into spa environments, where long-term wellbeing and visible results are equally prioritised. Whether part of a short stay or a structured wellness journey, Endospheres adapts to each guest, supporting continuous care, progressive improvement and full-body balance.
USPs Endospheres stands out for its patented technology, scientific validation and
Top clients Trusted by professionals worldwide, it combines innovation, safety, and efficacy,
www.spahandbook.com
FENIX GROUP
Background Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres® with the aim of redefining aesthetics through advanced, science-led technology. Backed by eight international patents, the treatment is based on Compressive Microvibration® – a clinically developed, non-invasive method designed to support both aesthetic and therapeutic outcomes. Today, Endospheres® has established itself as a global leader, setting new standards across beauty, wellness and long-term tissue care.
Endospheres offers devices for facial and body treatments
making it a premium choice for spas seeking cutting-edge aesthetic and wellness solutions. Some of our top clients are: Four Seasons, Malaga (Spain); Trellis Spa at the Houstonian, Houston (USA); Hotel Principe, Siena (Italy); Lanserhof Health Resort (Austria and Germany); Katara Club, Doha; Biologique Recherche, Dubai.
Where in the world? Italy, Spain, Germany, Austria, Switzerland, Portugal, France, Romania, UK, USA, UAE, Bulgaria, Israel, Ukraine, Russia, Mexico, Philippines, Canada, Serbia, Greece, Turkey and Saudi Arabia. Who’s who? Gianluca Cavalletti CEO and founder. SPA BUSINESS HANDBOOK 2026-2027 241
Your New Global Wellness Partner Trusted by luxury wellness destinations worldwide, GAIA combines exceptional spa experiences, natural wellbeing & partnership-led support to help your business thrive.
@naturallygaia gaiaskincare.com
COMPANY PROFILES
Gaia Skincare Lowin House, Tregolls Road, Truro, TR1 2NA, UK
Email: info@gaiaskincare.co.uk LinkedIn: https://uk.linkedin.com/company/gaia-spa-uk Facebook: https://www.facebook.com/naturallygaiaskincare/ www.gaiaskincare.com
Background GAIA Skincare was founded by Diane Nettleton and launched in 2016 alongside the flagship Gaia Spa at Boringdon Hall. Inspired by the restorative power of nature, Gaia creates luxury spa experiences and naturally derived skincare, partnering with leading hotels and wellness destinations across the UK and internationally.
Diane Nettleton, founder
wellness offerings while delivering exceptional standards of guest care.
USPs Founded by Diane Nettleton following decades in luxury hospitality, Gaia brings a unique understanding of both exceptional guest experiences and successful spa operations. This heritage underpins everything we do, combining naturally derived, premium skincare with expertly developed treatment rituals, therapist education and ongoing commercial support. Our partners benefit from a complete spa solution, including professional and retail collections, bespoke treatment protocols, marketing resources and business development, all designed to support long-term success. With extensive expertise in spa therapy and wellness, Gaia works collaboratively with each partner to create memorable guest experiences while building commercially successful spa businesses.
Where in the world? Gaia has a growing presence across the UK, Ireland, Europe, Africa and selected luxury wellness destinations worldwide. Future plans Celebrating 10 years of natural wellness, the brand enters an exciting new chapter with continued international expansion, new treatment launches and retail and professional product innovations, including a lymphatic treatment and a hair serum.
Main products and services Gaia partners with luxury hotels, spas and wellness destinations to deliver complete spa and wellness solutions. Our offering includes professional face and body collections, retail skincare, signature treatment protocols, therapist education, launch support, marketing assets and ongoing business development. More than a product supplier, we work collaboratively with every partner to create bespoke wellness experiences that reflect each destination while remaining true to the Gaia philosophy. Our treatment menu combines naturally derived skincare with holistic rituals designed to calm the mind, restore balance and create memorable guest experiences. From initial concept through to long-term partnership, we provide the expertise, training and support that help spas build commercially successful
Top clients Gaia Skincare partners with leading wellness destinations around the world, including Santé Wellness Retreat & Spa in South Africa, Le Primore Hotel & Spa in Hungary and Ella Resorts in Greece, among many others.
What the clients say “We’ve had a fantastic experience working with Gaia. Their products consistently deliver exceptional results and our clients love the natural, luxurious feel they bring to every treatment. Since introducing Gaia, we’ve seen a noticeable increase in client satisfaction and repeat bookings. The brand’s ethos aligns perfectly with ours and their support has been outstanding.” Lucy Morris, Ciuin spa & wellness manager at the Slieve Russell Hotel, UK
www.spahandbook.com
GAIA® is a registered trademark
SPA BUSINESS HANDBOOK 2026-2027 243
Who’s who? Diane Nettleton, founder; Jessica Scullion, global Head of sales; Hannah Nilsson, marketing & communication lead.
THE BRANDS FOR YOUR SUCCESS
www.gharienigroup.com www.gharienigroup.com
COMPANY PROFILES
Gharieni Group Gutenbergstr. 40, 47443 Moers, Germany
Tel: +49 (0) 2841–88300–50 Email: info@gharieni.com LinkedIn: www.linkedin.com/company/gharienigroup Instagram: www.instagram.com/gharienigroup/ Facebook: www.facebook.com/gharienigroup www.gharienigroup.com
Background For 35 years, the Gharieni Group has redefined wellness, spa and medical equipment, setting global benchmarks through German engineering, innovation, and an unwavering focus on the guest experience. With a presence in 140+ countries, Gharieni is trusted by the world’s most prestigious professional and private destinations and has been recognised as the Official Spa & Wellness Technologies Brand for Forbes Travel Guide since 2019. With a legacy shaped by Gharieni’s iconic “Made in Germany” treatment beds – celebrated for their exceptional comfort and refined luxury detailing – Gharieni continues to shape the next generation of wellbeing through Metawell, a pioneering brand dedicated to Wellness Technologies, delivering evidence-based outcomes for mental wellbeing, longevity, recovery, sleep, and immersive relaxation. Main products and USPs At the heart of the group is Gharieni – its legacy brand, globally renowned for exceptional quality, engineering, and intuitively ergonomic design for both guest and practitioner. Made in Germany, every detail is meticulously www.spahandbook.com
refined to deliver exceptional comfort, ease of use, and understated luxury. Metawell, the Group’s Well Tech brand, offers a dedicated portfolio of Mind/Body Wellness Technologies – designed to meet the rising demand for evidence-based touchless and hi-touch technologies that allow businesses to tap into new experience-driven revenue streams. Cobotics Innovations, the Group’s newest venture, represents a strategic expansion into the rapidly evolving field of robotics. The company develops advanced collaborative technologies that seamlessly integrate human expertise with intelligent automation.
USPs Iconic ‘Made in Germany’ Treatment Beds Widely regarded as the pinnacle of treatment bed design. Engineered to the highest safety and quality standards, independently (TÜV) certified for performance and reliability. Tailored Design & Customisation Extensive customisation options enable seamless alignment with each client’s space, brand identity, and operational needs. Metawell WellTech Ecosystem A future-focused portfolio of Mind/ Body technologies designed to unlock
Sammy Gharieni, founder and CEO
new revenue streams, deliver ROI, and future-proof wellness businesses. Lifetime Confidence Warranty coverage ranging up to lifetime on frames and metal components. Training, Service & Aftercare Comprehensive end-to-end support. EcoVadis-Certified Sustainability Responsible materials, efficient production, and long-lasting design.
Top clients Waldorf Astoria, New York; Four Seasons Luxury Yachts; ZEM Wellness Clinic, Spain; Cheval Blanc, Paris; Dior Spas worldwide; Chanel worldwide; Guerlain Spas worldwide; Six Senses, Greece; Fairmont Grand Del Mar, California; Meraki Wellness, Grand Cayman Islands; David-Lloyd Clubs; Jumeirah Hotels; Katara Towers, Raffles & Fairmont, Qatar; Longevity Hub by Clinique La Prairie; One Za’abeel, Dubai; Desert Rock and Shebara Hotel, Red Sea KSA; Marina Bay Sands, Singapore; Park Hyatt Sydney, Australia; FC Schalke 04, Germany. Where in the world Serving clients in 140+ countries, Gharieni delivers worldwide, with a global presence anchored by offices and showrooms in Germany, the Netherlands, USA and Dubai. SPA BUSINESS HANDBOOK 2026-2027 245
COMPANY PROFILES
G.M. COLLIN Laboratoires Dermo-Cosmetik, 68 Stinson Street, Montreal, Quebec, H4N 2E7, Canada
Tel: +1 800 341 1531 Email: export@gmcollin.com Blog: https://world.gmcollin.com/blogs/news Instagram: gm.collin/ LinkedIn: https://www.linkedin.com/company/laboratoires-dermo-cosmetik www.gmcollin.com
Main products and services G.M. Collin is a premium, clinical-grade skincare brand rooted in the science of collagen preservation and long-term skin health. Guided by a legacy of savoir-faire and refinement, our team of doctors and scientists craft advanced formulations using biomimetic ingredients to meet every skin’s unique and evolving needs. Each product reflects a meticulous balance between performance and sensoriality, delivering transformative, clinically proven results both in the hands of professional skin therapists and through dermo-corrective care at home. With a synergy of potent actives and cutting-edge technology, we continue to revolutionise the art of professional skincare to offer visible and lasting results. www.spahandbook.com
confirmed through rigorous clinical studies conducted from a pool of thousands of volunteers. Every detail is carefully studied to ensure unparalleled results.
G.M. COLLIN
Background G.M. Collin’s journey began in 1957, when Dr. Lapinet, a renowned Parisian dermatologist, pioneered the use of collagen pellicles on burn victims to help heal and regain the healthy look and resilience of their skin. Since 1991, all G.M. Collin products are developed at the company headquarters and laboratories, in Montreal, Canada, from concept to creation, remaining a proudly family-run business to this day.
Marc Sayer, George Sayer and Myriam Sayer.
Top clients USA: Four Seasons Austin; The Spa at Séc-he, Palm Springs; The Ritz-Carlton Orlando, Grand Lakes; The Ritz-Carlton Charlotte; The Ritz-Carlton Tyson Corner; JW Marriott Marco Island. Canada: JW Marriott Edmonton; Fairmont Le Château Montebello. G.M. Collin, an undisputed leader in dermo-corrective skincare solutions
USPs Built on the principles of collagen preservation, we develop advanced formulations using biomimetic ingredients, addressing every client’s unique skin needs. Our teams of scientists, comprised of chemists, dermatologists and biologists, conduct hundreds of studies aimed at developing products. Each formula is the culmination of years of research and development to obtain the most effective skincare solutions on the market, while minimising the risk of irritation and promoting allergen-free fragrances. The efficacy and safety of each product is
Where in the world? Canada, USA and 25 more countries worldwide. Future plans Continuous improvement is at the heart of G.M. Collin’s philosophy. Our laboratory and product development team are constantly working to develop new skin care innovations. Our brand is also expanding internationally, and we are looking for distributors to grow worldwide. Who’s who? Marc Sayer, president; George Sayer, vice president, administration and sales; Myriam Sayer, vice president, marketing and operations. SPA BUSINESS HANDBOOK 2026-2027 247
ZEUGMA ive work o t c e fa ff e
rt spa. your for
A deligh tfu lly
Hyperbaric Chamber (2.0 ATA; 2.4 ATA)
Give your guests the chance to experience the true power of hyperbaric oxygen therapy. The Zeugma delivers pure oxygen through the BIBS mask at 2.0 or 2.4 ATA, and it is a delight to use. Wide acrylic windows open the interior to the room around it, so the time inside feels calm rather than closed in. Its curves and finishes are drawn for a considered space, with colour options to match it.
It combines the rigours of a certified medical device - meeting EU MDR, UKCA, ASME PVHO-1 and ISO 13485 standards, with a design your guests will appreciate as much as its performance.
hpotech.com
HPO Tech Hyperbaric Systems
COMPANY PROFILES
Osmangazi, Battalgazi Cd. No: 27, Sancaktepe, Istanbul 34887, Turkey
Tel: +1 (315) 512-1112 Email: office@hpotech.com Twitter: @hpotech_medical Blog: https://www.hpotech.com/blog/ LinkedIn: https://www.linkedin.com/company/hpotech Instagram: https://www.instagram.com/hpotech.hyperbaric/?hl=en www.hpotech.com
Background Founded in 2020 in Istanbul, HPO Tech combines 15+ years of expertise in hyperbaric technology, diving systems, military underwater engineering, shipbuilding, and quality management. Our multidisciplinary team designs and manufactures high-performance pressure systems for medical and performance applications, driven by precision engineering, reliability, and continuous innovation. Main products and services HPO Tech operates at the intersection of diving technology, aerospace-grade engineering, and clinical science. We design and manufacture certified hyperbaric, hypobaric, multibaric, and veterinary pressure systems for clinics, hospitals, wellness centres, sports facilities, and longevity hubs worldwide. Our work goes beyond chamber manufacturing. We build complete operational infrastructure for modern oxygen-based therapies: hardware, software, installation, training, and long-term technical support. From patients in therapy to elite athletes and biohackers, our systems are engineered to deliver precise pressure control, streamlined workflows, and a more refined treatment experience. By combining advanced engineering www.spahandbook.com
with user-focused design, HPO Tech helps healthcare operators run efficient, high-performance HBOT services while improving recovery, comfort, and measurable therapeutic outcomes.
USPs HPO Tech develops certified pressure systems that combine clinical precision with human-centric design. From hyperbaric and hypobaric chambers to integrated software ecosystems, every system is engineered for safety, reliability, comfort, and measurable therapeutic performance. Built at the intersection of diving technology, aerospace-grade engineering, and clinical science, our technologies are trusted in hospitals, clinics, sports recovery facilities, and longevity centres worldwide. HPO Tech systems hold international clinical certifications, including EU MDR, PED 2014/68/EU, UKCA, ASME PVHO, ASME U-Stamp, ISO 13485, SFDA, UAE MOH+EDE, Medsafe New Zealand, Thai FDA, GHANA FDA, and ISO 9001. Moreso, the company is in the process of obtaining USA FDA, Philippines FDA, Vietnam DMEC, Hong Kong MDACS, Mexico COFEPRIS, Singapore HSA, Taiwan FDA, and Japan PMDA. Our systems are designed for demanding daily clinical use, supporting
Alexandru Harbuzaru, business development officer
healthcare professionals with certified infrastructure that delivers consistency, safety, and long-term operational reliability.
Top clients • Healthcare & wellness clinics, • Sports recovery centres, • Private health-focused clients, • Hotel and spas, and • Hospitals. Where in the world? Istanbul, Turkey, Headquarters. Worldwide operations. Future plans • Obtain full regulatory certifications across priority Asian markets. • Expand commercial presence throughout Asia. • Increase adoption of HBOT in professional sports and athlete recovery. • Deploy the EmpirioX software ecosystem across global installations. • Participate in and support clinical trials for hypoxia-hyperoxia protocols. Who’s who? Alexandru Harbuzaru, business development officer; Andrei Nicolescu, marketing; Eugen Suman, communications. SPA BUSINESS HANDBOOK 2026-2027 249
COMPANY PROFILES
ISPA (International SPA Association) 2365 Harrodsburg Road, Suite A325, Lexington Kentucky, 40504, USA
Tel: 1.859.226.4292 Email: ispa@ispastaff.com LinkedIn: ISPA - International SPA Association Instagram: ispadoyou Facebook: InternationalSPAAssoc https://experienceispa.com/
Background Since 1991, the International Spa Association has been recognised worldwide as the professional organisation and voice of the spa industry. As a non-profit trade organisation, ISPA members are the heart of the association and encompass the entire arena of the spa world from day, club, destination, medical and resort/hotel spas to service providers, educators and resource partners. Through their volunteer contributions, the association works in unison to address the opportunities, challenges and advance the future of the global spa industry. Main products and services ISPA advances the spa industry by providing invaluable educational, research and networking opportunities, promoting the value of the spa experience and speaking as the authoritative voice to foster professionalism and growth among its membership. Through offering practical resources, cutting-edge industry research reports, inspiring networking events and more, ISPA seeks to assist its members in surpassing their operational goals and capitalising on every opportunity to maximise revenue, sharing the benefits of spa and making a difference in their www.spahandbook.com
Lynne McNees, president
communities. From topical Snapshot Survey research reports to the annual ISPA Conference, members are invited to take advantage of the collective knowledge and strength of the spa community in a way that equips them with the necessary tools to rise above challenges and provide the best possible experience in the lives of guests and clients.
USPs ISPA is the leading global network of spa industry professionals and the chief source of practical resources that sustain spa professionals through prosperity and hardship alike. The sense of belonging, togetherness, co-operation and collaboration ISPA has cultivated throughout the past few years demonstrates the strength and impact of ISPA’s collective spirit; the association was called the “mothership of the spa industry” in the height of the pandemic due to its resiliency in the face of staggering uncertainty. ISPA is also the only non-profit international association featuring professional education that applies specifically to the spa industry. Additionally, ISPA’s Pulse magazine is constantly kept fresh with articles on
pressing industry subjects, along with insights and updates from a deeply knowledgeable membership base.
Where in the world? ISPA is fortunate to have members all around the globe. The ISPA Headquarters team is based in Lexington, Kentucky, US. Future plans From March 3-5, 2027, the annual ISPA Conference will be returning to Mandalay Bay in Las Vegas. Attendees will be invited to experience how spa continues to rise to new heights through a boundarypushing Expo floor featuring more than 200 exhibitors, more than 20 hours of applicable education and more networking opportunities than can be counted. ISPA will also continue its work as the advocate and voice of the global spa industry, supporting decisions and substantiating new offerings with data from members who lead the organisation forward. Who’s who? Lynne McNees, president; Crystal Ducker, vice president; Scot T. Gillies, Pulse executive editor; Nelson Lane, director of marketing.
SPA BUSINESS HANDBOOK 2026-2027 251
Every Day. Endless Benefits. Elevate every day of the wellness journey. icoone® works alongside fitness, nutrition and spa rituals to deliver visible results from the first day to the last. icoone.com
COMPANY PROFILES
i-Tech Industries Via 1'Maggio, 4/Q, 40057 Granarolo dell'Emilia BO, Bologna, Italy
Tel: +39 051 6259797 LinkedIn: i-tech-industries/?viewAsMember=true Instagram: @icoone_ww/ Facebook: icooneww https://icoone.com/en/
Background Founded by Dr. Gianfranco Tudico, CEO of i-Tech Industries, icoone was created from the vision of combining scientific research, medical expertise and technological innovation to redefine non-invasive wellness and aesthetic treatments. Made in Italy, the company developed the patented Roboderm technology, an advanced micro-alveolar stimulation system inspired by Prof. Jean-Claude Guimberteau’s studies of fascia and connective tissue. Working in harmony with the body’s natural physiology, it stimulates circulation, oxygenation, collagen renewal and cellular regeneration. Supported by its in-house Scientific Research Division, icoone continues to develop advanced protocols bridging medical science, wellness and longevity. The company is recognised internationally as a certified beauty and medical technology brand, CE marked, FDA approved and ISO 13485 compliant, setting the benchmark for safety, innovation and excellence in scientific wellness, longevity and luxury spa experiences.
Its patented dual-handpiece Roboderm technology recreates the feel of manual massage while stimulating microcirculation, lymphatic drainage, tissue oxygenation and collagen production to improve connective tissue and skin health. Its Wellness & Longevity protocols, developed as part of the Wholistic Project, support wellbeing, cellular health and healthy ageing. Treatments are completely non-invasive and require no downtime, allowing guests to enjoy daily sessions while enabling spas to create premium multi-day wellness programmes. The range includes icoone Microfacial for facial rejuvenation, icoone Body and Laser Body for lymphatic drainage and body contouring, icoone Beauty for face and body treatments, and icoone Laser Med for medical spas, rehabilitation and tissue regeneration. Programmes such as Jet Lag Recovery, Fast Recovery and Sleep Reset meet the needs of today's travellers, while elegant Italian design complements luxury spa environments.
Luca Gualdrini, general manager
Its versatility enables practitioners to create personalised face, body, wellness and longevity protocols using adjustable treatment settings and more than 17 dedicated handpieces. With no downtime, treatments can be enjoyed throughout a guest's stay, helping spas develop premium multi-day wellness programmes that enhance both guest satisfaction and revenue. Working closely with each spa, i-Tech Industries develops bespoke Signature Treatments and wellness protocols tailored to each property's philosophy, guest profile and commercial objectives, creating distinctive experiences while supporting long-term business success.
Top clients Icoone works with premium spas, destination wellness resorts, medical spas, aesthetic clinics and high-end beauty institutes worldwide, supporting operators seeking advanced non-invasive treatments that combine visible results with a relaxing, sensorial experience.
Main products and services Icoone delivers personalised wellness treatments that provide visible results and a premium guest experience.
USPs Icoone combines patented Roboderm technology with an exclusive dualhandpiece system to deliver precise, non-invasive treatments that work with the body’s natural physiology.
Where in the world? Among icoone's clients are renowned luxury hospitality brands including: Six Senses; Mandarin Oriental; SHA Wellness Clinic; Royal Mansour and The Peninsula.
www.spahandbook.com
icoone® and Roboderm® are registered trademarks
SPA BUSINESS HANDBOOK 2026-2027 253
THE
ORIGINAL
JAPANESE
SAUNA
TAKING CARE OF YOUR BODY, SUSTAINABLY
LONG INFRARED THERAPY TECHNOLOGY CONTACTLESS & HANDS-FREE
WWW.IYASHIDOME.COM
COMPANY PROFILES
Iyashi Dôme 320, Rue Saint-Honoré, 75001, Paris, France
Tel: +33 (0)1 40 25 03 25 Email: contact@iyashidome.com LinkedIn: https://www.linkedin.com/company/iyashi-dome/ Instagram: https://www.instagram.com/iyashi_dome/ Facebook: https://www.facebook.com/lyashiDome Blog: https://iyashidome.com/blog/ https://iyashidome.com/en/home/
Background IyashiDôme® is the company behind the original Japanese sauna. A leader in the infrared therapy market for over 21 years, it draws on advanced Japanese technology. The Iyashi Dôme is a long-wave infrared treatment device designed for professionals in the wellness, beauty and health sectors. Combining tradition and innovation, the brand is present in over 75 countries, within some of the world’s most prestigious spas and establishments. More than just a device, it represents an approach developed over time, based on precise protocols and advanced infrared therapy. Main products and services Iyashi Dôme devices use ‘hands-free’ long-wave infrared technology within a controlled treatment environment, supporting protocols for sports preparation and recovery, detoxification, anti-ageing and slimming. The brand has supported several research projects into the effects of its technologies. Models such as ID First, ID Renaisens and ID Oteire integrate seamlessly into spa protocols, offering an immersive, customisable experience. Iyashi Dôme develops its devices with specialist industrial partners such as LEMI to ensure high standards of technical www.spahandbook.com
I N T E R N AT I O N A L
excellence and safety. Designed for professional use, each model offers intuitive operation and an optimised client experience, supported by comprehensive training. With over 21 years of expertise, Iyashi Dôme promotes a contemporary approach to wellbeing focused on longevity – supporting the body over time, preserving its capabilities and enhancing quality of life through proven solutions.
USPs Iyashi Dôme was born from a conviction: to provide access to effective treatments in a world where the body is under increasing strain. This commitment has guided the development of its Japanese infratherapy, enhanced by technological advances. The brand offers a holistic, controlled approach that goes beyond aesthetics to focus on wellbeing, balance and quality of life. Unlike conventional solutions, Iyashi Dôme follows structured protocols with measurable results, supported by scientific studies and medical publications. This approach is designed for professionals seeking reliable, sustainable technologies, helping establishments stand out while delivering a high-quality client experience. Choosing Iyashi Dôme means adopting a proven approach built on expertise and high standards.
Shogoro Uemura, founder
Top clients Iyashi Dôme supplies leading spas worldwide, including the Lana Dior Spa in Dubai, Four Seasons hotels, the Shangri-La in Mauritius, Thalazur, Les Airelles Paladio in Venice, the Star Alliance Lounge at Charles de Gaulle Airport, the Phytomer Spa Étoile, and numerous luxury hotels and resorts. Where in the world? Iyashi Dôme is distributed in over 75 countries across the United States, Asia and Europe, as well as on cruise ships, delivering an exclusive wellness experience. Future plans Iyashi Dôme has entered the 4.0 era with an exclusive control system at the heart of its technology. This enables operators to monitor equipment in real time and access detailed session records. It also supports fleet management, simplifying monitoring and maintenance–enhancing control and enabling connected uses for the future. Who’s who? Shogoro Uemura, founder; Virginie Giron, events and communications manager; Florent Cornelis, training and export manager. SPA BUSINESS HANDBOOK 2026-2027 255
Sustainability Sustainability Sustainability Sustainability Innovation Innovation
InnovationSatisfaction Satisfaction Satisfaction Innovation Satisfaction
Quality Quality Quality
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Cleaner Cleaner / conditioner / conditioner for sauna, for sauna, spa spa Cleaner / conditioner for sauna, spa / conditioner for sauna, andCleaner and wellness wellness facilities. facilities. Disinfectant Disinfectant Cleaner / conditioner sauna, spa spa and wellness facilities.forDisinfectant and wellness facilities. Disinfectant andand cleaner cleaner for whirlpools for whirlpools andand Jacuzzis Jacuzzis wellness facilities. Disinfectant and cleaner for whirlpools and Jacuzzis and and cleaner cleaner for for whirlpools whirlpools and and Jacuzzis Jacuzzis
Kemitron is a manufacturer of high-quality products for the spa, sauna and wellness markets (technology, fragrances, cleaners, cosmetic). The company’s focus is on best quality and workmanship. All items are “made in Germany”. Kemitron’s products are sold on the international spa and wellness market and can be purchased via our webshop on our homepage. www.kemitron.com
E-Mail: E-Mail: info@kemitron.com info@kemitron.com E-Mail: info@kemitron.com E-Mail: info@kemitron.com Telefon: Telefon: + 49 +(0) 4970 (0)24 70/ 24 9 50 / 960 50 60 E-Mail: Telefon:info@kemitron.com + 49 (0) 70 24 / 9 50 60 Telefon: + 49 (0) 70 24 / 9 50 www.kemitron.com www.kemitron.com Telefon: + 49 (0) 70 24 / 9 50 60 60 www.kemitron.com www.kemitron.com www.kemitron.com
COMPANY PROFILES
Kemitron GmbH An den Kiesgruben 14, Wendlingen am Neckar, Baden-Württemberg, D-73240, Germany
Tel: +49 (0)7024 95060 Fax: +49 (0)7024 950630 Email: info@kemitron.de LinkedIn: https://de.linkedin.com/in/stephan-mayer-klenk-8452947a/de Blog: https://www.kemitron.com/kemitron-blog/ www.kemitron.com
Background Kemitron is a German family-owned company specialising in the development and manufacture of high-quality products for the sauna, spa and wellness industry. Our portfolio is divided into four product areas. Main products and services Technico – technology Our innovative technology developed and manufactured in-house includes dosing systems (for steam baths, saunas, whirlpools), steam bath controller, salt inhalation systems, room fragrancing, experience showers, hammam soap systems, light effects, sound systems and foot baths. Developed, designed and produced at Kemitron in Germany. Aromee – fragrances Our high-quality fragrances are designed for use in steam baths, saunas, whirlpools, hot-tubs, and experience showers. Created, produced and bottled at Kemitron in Germany. Pure – disinfectant and cleaners We professionally and effectively fulfill the different cleaning and disinfecting requirements of swimming pools, saunas, steam baths, whirlpools and tubs. Developed, produced and filled at Kemitron in Germany. www.spahandbook.com
Skincare After a sauna, steam bath, hammam or rhassoul, the skin is extremely receptive. Our products include creams, massaging soaps and peelings, which work on balancing stressed or irritated skin. Created, produced and filled at Kemitron in Germany.
USPs 1. In-house development with professional support All Kemitron products are designed, developed and produced in our company in Wendlingen, Germany. We train and educate our employees ourselves, meaning that they are familiar with the products down to the smallest detail and can provide our customers with the best possible support. 2. Flexibility Our technical equipment can be adapted to almost any room, so we can respond flexibly to characteristics of the building, culture and climate when constructing or redesigning sauna, wellness and spa facilities. Designers and architects can plan freely in accordance with their project requirements. Our fragrance recipes can be adapted to special customer wishes. Custom creations are easily possible.
Stephan Mayer-Klenk, managing director
3. Claim for quality and sustainability We only use first-class materials and raw materials for our products, which are thoroughly tested before they leave our premises. We believe good quality pays off and in the long-term, it saves both your money and our environment. 4. Customer proximity The majority of our customers are personally known to us, so we are able to react quickly to market trends. This enables us to respond to user needs and has led us to our greatest innovations, which are now standard in many sauna, wellness and spa facilities: ■ Automatic sauna infusion system ■ Adventure / feature shower ■ Fragrance dosing pumps for steam baths, adventure showers, whirlpools and relaxation rooms ■ Salt inhalation system ■ Rhassoul system ■ Hammam soap system
Where in the world? Kemitron operates internationally! Who’s who? Stephan Mayer-Klenk, MD and marketing director; Ingeborg Mayer-Klenk, MD; Susanne Keilich, sales manager. SPA BUSINESS HANDBOOK 2026-2027 257
Courtesy of Faena Hotel, Miami Beach. Photographer Nik Koenig, USA
Pfalzblick Wald Spa Resort, Germany
KOKON Corporate Campus, Liechtenstein
DEFINING SPA. SINCE 1928. As a global manufacturer of exclusive saunas and bespoke spa experiences, we understand that true relaxation is an art, a harmony of exceptional comfort, uncompromising quality, and timeless design. Guided by passion and precision, we craft sanctuaries of wellbeing that awaken the senses, restore balance, and rejuvenate the body and the mind – offering your guests unforgettable moments of pure indulgence.
KLAFS.COM
COMPANY PROFILES
Klafs GmbH Erich-Klafs-Str. 1-3, Schwäbisch Hall, 74523, Germany
Tel: +49 (0)791 501 0 Fax: +49 (0)791 501 248 Email: info@klafs.com www.klafs.com
Frank Strobel
Main products and services Klafs’ scope of work includes the following: ■ Spa design and consultancy With an experienced international in-house team of architects and designers, Klafsoffers innovative, bespoke spa design and technical consultancy to turn every spa vision into a unique reality. ■ Custom-made products “Made in Germany” Klafs’ product range includes custommade and prefabricated thermal spa equipment offering wellbeing products from -15°C to +100°C, such as saunas, infrared cabins, steamrooms, hamams, ice and snow rooms and solutions for relaxation and treatment areas. ■ Supply and installation With well-trained and experienced in-house project and assembly teams, Klafs guarantees to implement even the most exclusive and ambitious spa globally. www.spahandbook.com
©THE ART OF LIVING MAGAZINE/HANNE JOOSEN
Background Founded in 1928, Klafs is an award-winning, world-leading trendsetter in wellness and spa. The company is recognised as offering innovative, one-stop solutions for unique spa design and custom-made products. With a focus on sustainability, Klafs is a reliable partner for residential and commercial clients globally.
Sauna in the Hotel Corinthia, Brussels.
Additional services Klafs offers worldwide after-sales service and maintenance following project completion, with on-site service provided by members of the company’s global sales and service partner network who are trained in Klafs’ in-house academy. With its own in-house R&D department, Klafs can fulfil even the most extraordinary customer request, ranging from a single cabin to a complete turnkey project. USPs Klafs keeps a close eye on the global spa and wellness market to spot and set trends. Working with renowned designers, architects and health institutes worldwide, Klafs develops innovative
and beautiful products and concepts. Examples include the S1 Sauna, which extends at the touch of a button, and the medical-based Klafs Microsalt system. This commitment to innovation is proven by the numerous awards won by the company, such as the iF Design Award, the Red Dot Design Award and the Archiproducts Design Award.
Top clients Mandarin Oriental Costa Navarino, Greece; ESPA at Mondrian Hotel, Qatar; Faena Hotel, USA; Four Seasons Hotel, China; The Dolder Grand, Switzerland; Cruise ship Disney Wish; Rosewood Munich, Germany. Where in the world? Headquartered in Germany, Klafs has subsidiaries in Austria, Switzerland, the Netherlands, UK, Spain, Mexico and the Carribean, as well as over 40 sales and service partners worldwide. The company serves the entire wellness and spa industry globally. Who’s who? Phillip Rock, CEO; Frank Strobel, managing director and VP of sales; Andreas Erke, head of interior design. SPA BUSINESS HANDBOOK 2026-2027 259
SCIENTIFICALLY L CRAFTED. LY SPIRITUALLY L GROUNDED. LY
Enhancements · Facials · Massage Body Rituals · Poolside · In-Room · VIP Gifting Mask Meditation™ Suite · Turn-Down
Clinical results. Reiki-charged intention. And a guided Mask Meditation™ that transforms every treatment into a ritual your guests will never forget.
SCAN TO DISCOVER MORE ABOUT KNESKO
Clinically shown to boost hydration by instantly.
+170%
COMPANY PROFILES
Knesko Skin 107 N Reino Rd #401, Newbury Park, CA 91320, United States
Tel: +1 800-454-3091 Email: info@kneskoskin.com LinkedIn: https://www.linkedin.com/company/knesko-skin Instagram: @kneskoskin Facebook: https://www.facebook.com/KneskoSkin/ www.knesko.com
Background Knesko Skin was founded in 2012 by celebrity esthetician, product formulator and Reiki Master Lejla Cas and her husband Sean Nezhad. Launching with the iconic Gold Repair Collagen Mask, the brand’s first client was Four Seasons, helping establish Knesko as a trusted partner in luxury spas worldwide. Today, Knesko is an award-winning luxury skincare, wellness and spa brand known for combining clinically advanced skincare with wellness experiences designed to support visible skin results and overall wellbeing. The brand’s philosophy bridges science, self-care and mindfulness, creating transformative rituals for both spa professionals and consumers. Main products and services Knesko offers six gemstone-inspired collections targeting specific skin concerns: Gold Repair, Diamond Radiance, Green Jade Calm, Amethyst Hydrate, Pearl Renew and Rose Quartz Antioxidant. The portfolio includes collagen masks for the face, eyes, lips, neck and décolleté, advanced skincare, body care, facial tools, treatment enhancements and meditation experiences. Formulations incorporate proprietary technologies, clinically advanced actives, bioactive peptides KNESKO is a registered trademark
and plant stem cells to support hydration, radiance, firmness and skin vitality. Known for driving both guest satisfaction and retail performance, Knesko extends the spa experience beyond the treatment room through in-room wellness programmes, VIP amenities, poolside mask service and guided Mask Meditation experiences.
USPs Scientifically Crafted. Spiritually Grounded. Every Knesko ritual supports visible skin results and overall wellbeing. Combining clinically advanced formulations, proprietary technologies and intentional wellness practices, the collection reflects the belief that skincare can be both results-driven and restorative. Many Knesko products have undergone independent third-party clinical and consumer testing, reinforcing the brand’s commitment to delivering visible, measurable results. Top clients Knesko collaborates with leading luxury hotels, resorts and spas on treatment protocols, retail programmes and wellness experiences, including the Mask & Meditation Suite at The Ritz-Carlton Bacara. Other key partners include
Lejla Cas, co-founder, president, creative director
Four Seasons, Ritz-Carlton, Waldorf Astoria, 1 Hotels, Fairmont, Langham Hotels, MGM Resorts and Marriott.
Where in the world? Knesko is distributed throughout the United States, Mexico, Canada, United Kingdom, European Union, GCC region, Australia and select countries across Asia. Future plans As Knesko enters its second year in the European and UK markets, the brand is focused on accelerating growth across luxury hotels, resorts and spas throughout the region. Supported by dedicated UK and EU distribution, Knesko will continue expanding its presence in these priority markets while pursuing select global opportunities. The brand also plans to expand its signature meditation experiences, treatment enhancements and customised wellness programmes, further strengthening its position as a global spa and wellness partner. Who’s who? Lejla Cas, co-founder, president and creative director; Sydney Eger, global director of brand education & experience; Aldo Celeste, VP spa development & sales, Americas. SPA BUSINESS HANDBOOK 2026-2027 261
COMPANY PROFILES
Lemi Group Via Mara Maretti Soldi, 13, Casalbuttano, Cremona, 26011, Italy
Tel: +39 0374 363069 Email: info@lemigroup.it Instagram: https://www.instagram.com/lemi_italianwellnessequipment/ Facebook: https://www.facebook.com/LemiByBrusaferri Linkedin: https://www.linkedin.com/company/lemi-group Blog: https://www.lemispa.com/blog/ www.lemispa.com
Background The company was founded under the name of Brusaferri & C by Emilio Brusaferri and Silvio Genelli, cousins and close friends, who share the same passion for a great challenge. Brusaferri has been manufacturing under the Lemi brand since 1989. Main products and services The company designs and produces treatment tables, chairs and multi-functional furniture and equipment for the beauty, spa, podiatry and medical sectors. Thanks to its intensive research and development programme, as well as its continuous pursuit of innovation, Lemi has come to be recognised as one of the major players in the spa and wellness industry. As well as being a leader in equipment design, research and technology, the company – with its unmistakable Italian style – is renowned for its exceptional quality, functionality, and meticulous finishes. These fundamental principles have resulted in the development of numerous products bearing the Lemi brand name. The company manufactures products to exceed customers’ expectations by ensuring maximum precision and continuous improvement, even with well-established products. www.spahandbook.com
USPs As an exclusive guarantee of its products’ authenticity, Lemi obtained the prestigious “100% Made in Italy” certificate in 2010. This certification requires the company to subject itself to a series of thorough inspections in order to certify that its production cycle is entirely performed in Italy. This complete autonomy also allows Lemi to guarantee customisation and to give a lifetime assistance on all its products. From conception to packaging, Lemi manages the entire product lifecycle internally, with each part subjected to strict inspection. The company’s value lies in its excellent craftsmanship, attention to detail, exceptional quality, and comprehensive service. Top clients Atlantis The Royal & St. Regis Downtown - Dubai, UAE; Fairmont Century Plaza - Los Angeles; Lefay Resort & Spa Dolomiti - Italy; Biologique Recherche Ambassade - Rome; Mandarin Oriental Hyde Park - London; Bvlgari Hotel - Paris; Conrad Tulum Riviera Maya - Tulum, Mexico; Four Seasons Resort Bali At Sayan - Bali Indonesia. Where in the world? Lemi is present in over 100 countries around the world.
Matteo Brusaferri, general manager
Harmony Lounge: sophisticated design and integrated technologies for immersive relaxation
Future plans Our R&D department is always searching for innovative solutions and unique experiences involving all the senses, anticipating trends and offering high-tech equipment. Who’s who? Matteo Brusaferri, general manager; Simona Carrara, export manager; Elena Bazzocchi, global hospitality manager. What the clients say “I didn’t think twice when choosing Lemi for the spa at The Fairmont Century Plaza. We are extremely happy with our choices, the great service we received and the equipment also looks beautiful in our spa!” Magdaleena Nikolov, director of spa & wellness, The Fairmont Century Plaza, Los Angeles, CA. SPA BUSINESS HANDBOOK 2026-2027 263
RADIANCE PT™
ALHAMBRA™
CASCADE™
ADAPTA™
RESET™ TOUCHLESS VITALITY COLLECTION
IYU™ BY CAPSIX®
+1 760-597-2155 ∙ info@livingearthcrafts.com
COMPANY PROFILES
Living Earth Crafts 990 Joshua Way, Vista CA 92081, USA
Tel: + 1 760-597-2155 Email: info@livingearthcrafts.com Twitter: @LECSpaEquipment LinkedIn: www.linkedin.com/company/living-earth-crafts Facebook: www.facebook.com/livingearthcrafts Instagram: www.instagram.com/livingearthcrafts www.livingearthcrafts.com
Background For over 50 years, LEC has manufactured award-winning spa equipment for leading spas and resorts worldwide, serving clients in over 160 countries. The company has earned numerous accolades, including being named Favorite Treatment Table Manufacturer by American Spa Magazine readers 14 times, reflecting its longstanding reputation for quality and innovation. Main products and services LEC offers a comprehensive range of built-to-order spa and wellness furnishings, including treatment tables, relaxation furniture, and salon equipment. The company continues to push the boundaries of wellness technology, introducing advancements in LED light therapy, lymphatic drainage, grounding and EMF protection, stress reduction, and acoustic resonance. A key innovation is the Cascade multipurpose treatment table, featuring the VitaLymph Therapy System. This system incorporates FDA-cleared pulsed LED light therapy, Trendelenburg tilt positioning, and integrated heat and vibration to support effective lymphatic drainage. Designed with both practitioner ergonomics and client comfort in mind, it is ideal for post-operative care, detoxification, and wellness treatments.
Rod Derifield and Erica Coble
The Alhambra table further expands LEC’s portfolio with electronic drop arms, enabling seamless adjustments for improved accessibility and positioning, enhancing both workflow efficiency and the client experience. LEC has also partnered with Capsix to introduce autonomous massage technology, delivering consistent, customisable treatments through intelligent automation– an important step toward blending advanced technology with hands-on expertise. The Reset Touchless Vitality Collection represents LEC’s next evolution in wellness, supporting mental wellness through clinically proven stress and sleep optimisation technologies. Together, these solutions provide immersive, hands-free experiences designed to restore both body and mind. In pedicure solutions, the Adapta modular pedicure bench offers a space-saving system with retractable bowls and coordinated workstation components, improving efficiency without compromising design.
USPs LEC stands out for its blend of comfort, innovation, and craftsmanship, with proprietary features such as the VitaLymph system, integrated LED therapy, Reset collection, and Strata Cloudfill mattresses with grounding EMF protection. Advanced
• Alhambra, VitaLymph, Strata Cloudfill, Conforma Lux, Thermasoft and The Reset Touchless Vitality Collection are all trademarks of Living Earth Crafts
comfort systems like Conforma Lux and Thermasoft warming, alongside ergonomic design, wireless controls, and integrated storage, enhance usability, while all products are built to order using premium materials and supported by a global service network.
Top clients LEC works with leading hospitality brands including Four Seasons, Hyatt, Hilton, Mandarin Oriental, Ritz-Carlton, and Waldorf Astoria. Where in the world? The company operates through a worldwide dealer network, with manufacturing in the US and Asia and distribution centers across Europe, the US, Japan, and China. Future plans LEC is redefining spa equipment by evolving treatment tables into multifunctional platforms that integrate advanced wellness technologies. This approach helps spas expand services, improve outcomes, and drive revenue, positioning treatment tables as strategic business assets. Who’s who? Rod Derifield, CEO; Erica Coble, vice president of sales. SPA BUSINESS HANDBOOK 2026-2027 265
COMPANY PROFILES
Lovinfit Group Via Sidney Sonnino 6A, 43126, Parma, Italy
Tel: +39 3515183458 Email: sales@lovinfitgroup.com LinkedIn: lovinfit-group Instagram: lovinfitgroup Facebook: lovinfit
Christian Orlandi, CEO & founder
www.lovinfitgroup.com
Background Lovinfit Group was founded in Parma, Italy in 2016 by a team of doctors, wellness and sports professionals to improve and promote longevity, physical fitness, performance, wellbeing, rehabilitation and anti-ageing through natural, innovative and non-invasive treatments. Starting from proven technologies and protocols backed by studies made by universities, hospitals and specialised journal contributors, we developed and customised equipment and solutions with the maximum comfort and performance in mind for the customer, who is always at the heart of our projects. Main products and services Our ambition is to be the leader in cryotherapy and red light therapy solutions and our latest patents and product innovations enable our customers to achieve outstanding results while minimising power consumption and space requirements, all at a highly competitive price point and with distinctive Italian design. We aim to partner with every customer seeking to create a complete longevity and recovery area, offering a scalable portfolio of products with true 360° applicability that addresses a wide range of health, wellness and performance objectives. www.spahandbook.com
Our solutions serve a diverse range of end users, including longevity enthusiasts, athletes, wellness travellers, people recovering from medical procedures or illness and anyone seeking to improve their health, appearance and overall wellbeing through whole-body rejuvenation.
USPs A true one-stop shop: We offer complete turnkey solutions, with the most advanced in-house manufactured technologies for hyperbaric oxygen therapy, cryotherapy and red light photobiomodulation (PBM). Next-generation longevity systems: By the end of 2026, we will launch our patented next-generation product line, designed to deliver outstanding results through technology unique to the market. Comprehensive support: We provide training, technical assistance and customised protocols to help clients maximise the benefits of our products. Quality & expertise: We design and assemble all our products in-house, guaranteeing exceptional quality, performance and genuine Made in Italy craftsmanship. Tailored solutions: Whether you are a business or an individual, we offer scalable solutions tailored to your longevity,
recovery and performance goals.
Top clients Luxury hotels, gyms & clubs, top spas, and clinics that want to ensure top new technologies for their consumers, offering visible and tangible results and memorable wellbeing experiences, as well as consumers who desire a professional level of treatment in the privacy of their house, apartment or yacht. Where in the world? Our products are installed and used in private and commercial venues on four continents, from cities like Milan and Dubai to remote locations like Koh Samui. We have subsidiaries in Italy, the UAE, and soon Singapore to cover all key areas efficiently. Future plans Lovinfit is continuously enhancing its offering through significant investment in research and development, as well as the introduction of innovative new products. In 2026, we filed five new patents and currently have three more in development. Who’s who? Christian Orlandi, CEO & founder; Virginia Arlotto, designer & creative director; Matteo Beltrami, marketing manager. SPA BUSINESS HANDBOOK 2026-2027 267
COMPANY PROFILES FAYE THOMAS
Myndstream 9100 Wilshire Blvd Suite, Los Angeles, CA, 90212, USA
Email: hello@myndstream.com LinkedIn: www.linkedin.com/company/myndstream Instagram: www.instagram.com/myndstream Facebook: www.facebook.com/myndstream www.myndstream.com
Background Wellness has shifted from a differentiator to an expectation. McKinsey reports that 84 per cent of consumers now rate it as a top priority, so the challenge is no longer offering it, but making it feel personal at scale, for every guest across their stay. Closing that gap is where loyalty is won. This is where Myndstream comes in. Music is one of the most accessible ways to shape how a guest feels and one of the most overlooked. Our artist-led, science-informed functional audio is designed with intention, moving music from the background to a defining part of the guest experience, delivered consistently across every space and every stay. As the exclusive audio partner to Forbes Travel Guide and the Global Wellness Summit, and trusted by leading names in hospitality including Marriott, Hilton and IHG, we bring that intention to properties worldwide, creating experiences guests feel and return for. Main products and services ● The Stream: Personalise every treatment using our vast library of intentionally designed functional music (available via mobile or web app). Informed by science and designed by award-winning wellbeing artists, our www.spahandbook.com
Freddie Moross, founder
soundscapes are crafted to deepen every treatment and support each client’s unique needs. The Stream empowers you to deliver personalised audio experiences 24/7, without the complexity or cost of traditional licensing. ● My Stream: Build a direct connection between your brand and guests, wherever they are. Our co-branded digital platform gives guests on-demand access to functional music, mapped to their needs and your brand. Delivered by web app or SDK integration on the guest’s own device, freeing you from upfront hardware investment and simplifying rollout at scale. ● Sensory mapping: Align world-class soundscapes with every zone and guest journey, ensuring the right music reaches the right person at the right moment. Our expert team handles everything from music curation to ongoing management, freeing your team to focus on what they do best. ● Bespoke music services: Collaborate with us to craft custom soundscapes that pair your vision with world-class artists and A-list talent to create a signature sound built around your brand, your environment and the people you serve. We handle every dimension of the creative process, ensuring the music you commission tells your brand story with intention and elevates every experience it touches.
USPs ● A rich library of tracks, purpose-built for spa environments and created by world-leading artists, scientists and wellness practitioners to deliver health and wellbeing outcomes. ● Seamless integration with your existing set-up and 24/7 digital support to help you get set up. ● Personalise at scale with unlimited zones and music experiences tailored to your brand and guest journey. ● Born out of Cutting Edge Group. From Harry Potter to The White Lotus, 25 years of mastering how music shapes what people feel, now applied to every soundscape we design for hospitality. ● Fully licensed for US business streaming. For international licensing and inquiries, please connect with our team. Where in the world? We support a range of spas and hotels, from global brands such as Jumeirah, Rosewood and Six Senses to independent properties. Partners include Kohler, 111SKIN, TechnoAlpin, Circadia and Hyperice. Future plans Pioneering evidence-informed functional music through scientific research and healthcare collaboration. SPA BUSINESS HANDBOOK 2026-2027 269
WELLGATE. LUXURY REVOLUTION Created by architect Alberto Apostoli for Myrtha Wellness, WellGate blends refined materials, luminous surfaces and precision-engineered structure into a sculptural, above-ground thermal system. Available in exquisite finishes and fully customisable to the project and the architect’s vision, it transforms wellness into true contemporary architecture. WellGate. Tailored wellbeing. Redefined. www.myrthawellness.com
COMPANY PROFILES
Myrtha Wellness via Solferino 27, Castiglione delle Stiviere, MN, 46043, Italy
Tel: +39 0376 94261 Email: info@myrthawellness.com LinkedIn: www.linkedin.com/company/myrthapools/ Instagram: www.instagram.com/myrtha_pools/ Facebook: www.facebook.com/myrthapools www.myrthawellness.com
Roberto Colletto and Stefano Cattaneo
Background Founded in Italy in 1961 by visionary Giorgio Colletto, Myrtha Wellness has become a global pioneer in the aquatic and wellness industry, supplying installations for six editions of the Olympic Games. With a strong commitment to research and development, the company has successfully transferred its unique and proprietary technologies from competitive aquatic infrastructure into the world of wellness and thermal bathing.
USPs Myrtha’s revolutionary use of modular, laminated stainless-steel panels in the design of thermal bathing facilities gives the products the best warranties in the industry for structure, equipment and waterproofing. The 3D-design system - compliant with BIM Standards - streamlines the approval process. Myrtha cabins also benefit from customisable finishes, allowing seamless integration into any luxury hospitality and spa setting.
Main products and services Myrtha Wellness offers a comprehensive range of cutting edge, sustainable and made-in-Italy wellness solutions. Its technologies underpin a full portfolio of spa and thermal bathing environments, including swimming pools, vitality pools, plunge pools, flotation pools, Kneipp walks, Finnish saunas, steam rooms, hammams, Roman baths, herb and biosaunas, salt rooms, tepidariums, caldariums, frigidariums, snow rooms, ice fountains and experience showers. The company works closely with architects, interior designers and spa consultants throughout the design and development process, supporting projects from concept through to completion. Its solutions are engineered to enhance building efficiency and sustainability, contributing to LEED, BREEAM and Green Star certification standards.
Top clients Myrtha works with leading international hotel and resort groups, including Omnam Group, Jumeirah, Mandarin Oriental, Six Senses, Regent, Four Seasons, Baccarat, Marriott, Accor, Rosewood and Minor Hotels.
www.spahandbook.com
TOP PROJECTS COMPLETED ITALY - Marriott Edition Lake Como; Terme de Montel, Milan; Belmond Hotel Portofino; nhow Hotel Milan; Radisson Blu Florence; Lefay Resort & SPA, Gargnano. SAUDI ARABIA - Nujuma, Ritz-Carlton Reserve and St. Regis, Ummahat Island; Six Senses Southern Dunes; Faena Hotel, Grand Hyatt and Rosewood, Shura Island; Six Senses and Rosewood, AMAALA; Thuwal Island, Thuwal; Marriott Luxury Collection, Bab Samhan – Diriyah.
USA - Mandarin Oriental, Los Angeles; Virgin Hotels, Broadway NYC; Porsche Tower and SLS Brickell, Miami. FRANCE - Domaine Reine Margot. NEW ZEALAND - Wai Ariki Hot Springs & Spa. TOP PROJECTS IN DESIGN Jumeirah Paris, Fairmont Le Claridge Paris (France); Six Senses Porto Heli (Greece); Six Senses Carovigno, Marriott Autograph La Bagatella, Rosewood Bauer Venice, Baccarat Florence, Park Hyatt Taormina (Italy); Six Senses Comporta (Portugal); Accor Morgans Original Trojena, Accor 25hours Trojena, Rosewood Wadi Hanifah (Saudi Arabia); Jumeirah Geneva (Switzerland); Marriott Autograph Ras Al Khaimah (UAE).
Where in the world? Myrtha Wellness has 13 offices across the USA, Canada, UK, Japan, France, Australia, India, Brazil, Slovenia, Switzerland and the UAE, supported by a dealer network in more than 70 countries. Who’s who? Roberto Colletto, CEO; Stefano Cattaneo, Myrtha Wellness director and Italian delegate to the European Committee (CEN) for standardisation of spa and thermal bathing facilities. SPA BUSINESS HANDBOOK 2026-2027 271
Cruise Ships
•
Resorts
•
Residences
•
Wellness Destinations
Bespoke Manufacturing Choice of Leading Designers and Architects Worldwide Distribution
Jessica Wadley | +1 717-659-7403 | spatables.com | jwadley@oakworks.com
COMPANY PROFILES
Oakworks 923 East Wellspring Road, New Freedom, PA 17349, USA
Tel: +1 717 235 6807 Email: information@oakworks.com Skype: Oakworks Twitter: @oakworks LinkedIn: Oakworks Facebook: OakworksMassage
Jessica Wadley, Global Vice President
www.oakworks.com
Background Oakworks was founded by Jeff and Linda Riach with a focus on creating quality products that are built to last and offer superior client comfort and therapist ergonomics. Oakworks is a US-based, family owned manufacturer of spa, massage, and medical equipment. With over 47 years’ design and manufacturing experience in a state-of-the-art facility in Pennsylvania, Oakworks is known for design innovation, sophisticated engineering and dedication to offsetting our carbon footprint. Main services and products Oakworks offers world class medical, wellness and spa solutions. ■ Masters’ Collection: Allows the customer to choose from thousands of finish combinations. We offer features such as the patented Adjustable Breast Comfort System (ABC System), SoVi Vibroacoustic System, warming drawers, storage and heated tops ■ USA-made low-height tables, cater to cruise ships, now serve the rising trend of Global Wellness Travel ■ Signature Collection: A variety of wood finishes are available using water-based lacquers and stains. From manual to fully electric, we offer tables for the most luxurious or the most cost-conscious facilities. www.spahandbook.com
USPs ■ Comfort – our tables and associated accessories are designed to be the most comfortable on the market ■ Design – largest array of innovative and modern finishes in the market with the award-winning Masters’ Collection ■ Ease – designed with the most innovative configuration tools ■ Warranty – most comprehensive and best warranty in the market ■ Peace of mind – new plug-and-play service approach and full table UL/ETL Standard ■ Worldwide distribution ■ Oakworks takes a step-by-step approach to ensure a high level of protection for human and environmental health. Where in the world? North America, EMEA, APAC, CALA, UK, Oceania. Top clients Accor, Aman Resorts, The Beverly Hills, Bvlgari Hotels & Resorts, Canyon Ranch, Dior, Disney Cruise Line, Equinox, Fairmont Hotels & Resorts, Fontainebleau Las Vegas, Four Seasons, Hyatt, Melia, Montage, Nemacolin, Noble House, 1 Hotels, Opal Hotels, PCH Hotels & Resorts, Pendry Hotels, The Penninsula Hotels, The Ritz-Carlton,
Rosewood Hotel Group, St Regis Hotels, Sensei, Waldorf Astoria, private spas in aircrafts, private airlines, estates and palaces.
Discover Inspired Designs Step inside our latest Lookbook – where innovation, comfort, and craftsmanship meet. Explore luxurious tables, accessories, and bespoke finishes created to elevate every experience. View the Lookbook now! Who’s who? Jeff Riach, co-founder; Jessica Wadley, vice president of business development integrative health & wellness. What the clients say “We have always valued our partnership with Oakworks, and truly appreciate their adaptability and innovation during this time of evolution for the spa industry. By including specific medical grade Protective features on their new Performalift table, while still thinking through what is important to the luxury spa guest experience, Oakworks continues to lead spa manufacturing and support the needs of the Hilton guest.” Jessica Shea, senior director, Spa & Fitness Ops, Americas - Hilton. SPA BUSINESS HANDBOOK 2026-2027 273
PER LES DES MERS W H E N SCI E NCE M E ETS LU X U RY
CO N TAC T US
PH Y TOMER , PARTNER TO ELITE SPA S WORLDWIDE . FROM THE SE A TO THE SKIN
COMPANY PROFILES
Phytomer Bodycare House, Sham Farm Business Units, Eridge Green, Tunbridge Wells, TN3 9JA, UK
Tel: + 44 (0)1892 750850 Email: info-phytomer@australianbodycare.co.uk Instagram: @phytomeruk Facebook: PHYTOMERUK www.phytomer.co.uk
Background Founded in Brittany, France, in 1972 by Jean Gédouin, Phytomer is a family-owned company now in its third generation. A pioneer of marine skincare, it has grown into a leading premium professional skincare brand, combining advanced laboratory research with a longstanding commitment to eco-responsibility. Main products and services Phytomer offers spa operators a complete, end-to-end solution. Our face and body treatments pair highly effective professional skincare with holistic manual massage techniques, delivering visible results alongside genuine relaxation and wellbeing. Our retail collection features premium skincare made in France, offering proven efficacy, a luxurious sensory experience and formulations for all skin types, helping spas build loyalty and increase retail revenue. We also supply premium merchandising, high-end equipment and professional tools to create an elegant spa environment. Beyond products, Phytomer supports partners at every stage of their business through treatment menu development, merchandising strategy, continuous on-site and online training, business coaching and shared best practices – all designed to drive long-term success. www.spahandbook.com
USPs Phytomer stands out through the exceptional quality of its treatments and skincare, sitting at the forefront of restorative skincare. Our fully manual treatment protocols are as rewarding for therapists to perform as they are relaxing for guests to receive. Our state-of-the-art laboratory allows us to control every stage of production, ensuring transparency, consistent quality, agility and compliance with the highest standards. Sustainability runs through our entire production process, recognised with an EcoVadis Platinum rating in 2025. Our products are sold exclusively through spas and beauty salons – never mass-market websites or high-street shops – protecting the exclusivity our partners rely on. With more than 50 years of spa expertise, we combine family-owned stability with global spa leadership. Top clients Phytomer partners with skincare professionals seeking a premium, restorative brand that helps them build loyalty and grow their business. We support more than 10,000 partners worldwide, including beauty salons, urban spas, thalassotherapy centres and four- and five-star hotel spas.
Tristan Lagarde, managing director
Where in the world? Phytomer operates in over 80 countries across five continents and has thriving partnerships in established markets in the US, Canada, Italy and Greece. The brand has also built a presence in fast-growing markets such as India, China and South Korea. Future plans Our priorities centre on accelerating growth in the UK and Ireland, deepening key partnerships in the US and expanding into new markets including the Caribbean, Pakistan and Kazakhstan. We remain committed to providing partners and customers with dedicated support, ensuring the same high standard of service in every market we enter. Science drives everything we do. We continue to develop innovative natural ingredients that support skin microbiota balance, cellular vitality and repair. Our restorative skincare research has yielded sirtuin-stimulating ingredients, marine-derived exosomes and PDRN, with more breakthroughs on the horizon. Who’s who? Mathilde Gedouin-Lagarde, managing director; Tristan Lagarde, managing director; Céline Laperdrix, research & innovation director for skin care. SPA BUSINESS HANDBOOK 2026-2027 275
COMPANY PROFILES
Power Plate Performance Health Systems Ltd, FORA, 20 Eastbourne Terrace, London, Greater London, W2 6LG
Tel: +44 207 317 5000 Email: info@powerplate.com LinkedIn: https://www.linkedin.com/company/power-plate-uk/ Instagram: https://www.instagram.com/powerplateuk/ Twitter: https://twitter.com/powerplate Facebook: https://www.facebook.com/PowerPlateUK/ www.powerplate.com
Jon Monk, sales director – EMEA
Background Power Plate is owned, manufactured and distributed by Northbrook, Ill.based Performance Health Systems LLC, a global company delivering advanced technology solutions through health and wellness equipment. Main products and services Power Plate vibration technology delivers the most exclusive and effective health, fitness, wellness, and relaxation experience. Through whole body, self-powered and targeted vibration, guests will enjoy mindful movement for faster fitness results, improved wellbeing, accelerated recovery and a lasting feeling of rejuvenation. USPs Power Plate’s whole body, self-powered and targeted vibration therapy helps users feel better by stimulating natural reflexes, increasing muscle activation, and improving circulation. Power Plate delivers accelerated health, fitness and wellness results. Top clients Aman Resorts, Village Hotels, Bannatyne, Robinsons, Canyon Ranch, Six Senses Resorts & Spas, Marriott, Holmes Place, Runnymeade Hotel & Spa. www.spahandbook.com
Enhance wellbeing with mindful movement
Where in the world? With headquarters in Northbrook, Illinois Power Plate has offices in London, UK and distribution partners across EME and Asia Pacific. Who’s who? Jon Monk, sales director – EMEA.
Future plans Within the hotel and spa industry, Power Plate has developed some exciting concepts around in-room, in-gym and in-spa experiences - helping guests to feel revived and rejuvenated after their stay.
SPA BUSINESS HANDBOOK 2026-2027 277
Welcome to a new era of cellular wellness.
The NEW Wellness Pod from Prism Light Advanced Red Light, Functional Music and Oxygenating Negative Ions. Three precision-selected technologies working in biological harmony at a cellular level.
Discover the spa-ready, precision advantage at Prismlightpod.com
COMPANY PROFILES
Prism Light 475 W12th Ave. Suite 4E Denver CO 80204, USA Alcores de Calahonda, Bajo 106, Mijas Costa, Málaga, Spain
Tel (USA): +1 720 664 4929 Tel (Spain): +34 602 29 15 08 Email: info@prismlightpod.com Facebook: https://www.facebook.com/prismlightpod/ Blog: https://prismlightpod.com/blog/ LinkedIn: https://www.linkedin.com/ company/prismlightpod/mycompany/ https://prismlightpod.com/
Main products and services The new Wellness Pod is Prism Light's most advanced innovation to date. Three precision-selected technologies work in synergy during a single automated session: red and near-infrared light to support cellular energy production, functional music by Myndstream for nervous system regulation, and negative ions to enhance the wellness experience through cellular oxygenation. The Prism Light Pad Gen 2 delivers whole-body red and near-infrared light therapy in a flexible, space-efficient format that integrates seamlessly into treatment rooms and wellness suites. The Prism Light Pad FMT is precisionfitted for luxury treatment tables by Lemi, Oakworks, Gharieni and Living Earth Crafts, enabling therapists to incorporate www.spahandbook.com
PRISM LIGHT
PRISM LIGHT
Background For more than 15 years, Prism Light has pioneered advanced cellular wellness technologies for the world’s most discerning spas, resorts and wellness operators. Our philosophy has remained consistent: precision-engineered technologies that work synergistically at a cellular level to deliver meaningful wellness outcomes, rather than combining modalities simply for the sake of innovation.
Karl Chen, founder and CEO; Sharon Cassius, vice president spa and wellness
Prism Light offers a range of red light therapy pods and portable pads.
cellular wellness into massages and body treatments while maintaining guest comfort and treatment flow.
USPs Rather than simply combining technologies, Prism Light integrates them with purpose. Each modality is carefully selected to complement the others at a cellular level, creating immersive, multisensory wellness experiences that deliver measurable, repeatable results for guests and a compelling premium offering for operators. Top clients The Ritz-Carlton Key Biscayne, Miami; Carillon Miami Wellness Resort; Waldorf Astoria Chicago; Wynn Palace Resort, Macau; Hilton Sandestin Beach Golf Resort & Spa; Westin Kierland Resort & Spa, Scottsdale; The Spa by Corinthia, Lisbon.
Where in the world? Global headquarters in Denver, Colorado, with European headquarters in Mijas Costa, Málaga, Spain. Prism Light systems are installed, supported and serviced worldwide. Future plans Prism Light continues its expansion across the global luxury hospitality market, with installations already confirmed at luxury destinations worldwide. What the clients say “Myndstream music is informed by science and expressed through art. Each soundscape is precisely engineered to guide the nervous system into recovery and relaxation. In partnership with Prism Light, this creates an immersive wellness experience with lasting benefits.” – Freddie Moross, founder of Myndstream. SPA BUSINESS HANDBOOK 2026-2027 279
Designed in Paris and backed by three generations of advanced skincare science. Our highly sensorial, tailored rituals and exclusive protocols combine potent botanical ingredients with therapeutic-grade essential oils to create one continuous guest experience—from the room to the spa.
+33 786 253 542 info@saskiaspa.com www.mamibacare.com www.saskiaspa.com
Delivered directly to your property with fully managed DDP shipping.
COMPANY PROFILES
Saskia Spa 3 bd de l'Europe, Tour de L'Europe, Mulhouse, 68100, France
Tel: +33 786253542 Email: info@saskiaspa.com or spa.dev@mamibacare.com LinkedIn: https://www.linkedin.com/company/saskiaspa Instagram: @saskiaspa.official Facebook: https://facebook.com/saskiaspa.official www.saskiaspa.com
Background Founded in 2014, Saskia Spa is a luxury skincare brand within the Mamiba Cosmetics portfolio – a family-owned manufacturer with a three-generation scientific heritage dating back to the 1960s. Mamiba’s vertically integrated approach covers product design, manufacturing, and global distribution, supported by decades of R&D expertise and over 20 years serving the hospitality sector. From pharmaceutical science roots to modern spa innovation, Saskia Spa blends inherited expertise with cutting-edge formulation. Main products and services Designed in Paris, Saskia Spa delivers a comprehensive range of professional luxury products and wellness protocols, including facial and body treatments, Dead Sea detox and slimming therapies, and authentic Turkish and Moroccan Hammam experiences. Its portfolio covers cleansers, peels, massage oils, masks, and serums, creating results-driven spa journeys that extend from treatment rooms to at-home wellness rituals. Five signature wellness amenity collections feature premium essential oil blends for spa and hospitality SASKIA SPA and MAMIBA are registered trademarks
Mariam Georges, founder
environments, combining sensory refinement with measurable performance. The brand also enhances the guest experience through bathroom amenities, ambient scenting, turndown kits, and tailored wellness protocols. The Partnership Success Framework supports hospitality partners with bespoke treatment menu design, staff training, and operational guidance to increase guest satisfaction, bookings, and retail performance.
USPs Saskia Spa benefits from Mamiba’s expertise in cosmetic registration and its global distribution network to deliver a seamless, efficient luxury spa offering. Its formulations combine advanced botanical research with holistic aromatherapy for results-driven care. Committed to sustainability, the brand uses natural, plant-based, cruelty-free ingredients and therapeutic-grade essential oils, free from parabens, silicones, and harmful chemicals. Packaging uses glass and PCR materials, reinforcing a clean luxury ethos. Beyond skincare, Mamiba’s portfolio also includes premium haircare and curated spa accessories such as trays, towels, bathrobes, tester displays, and signage,
creating cohesive luxury touchpoints. The group also develops fully customised private-label spa ranges for international partners with global distribution.
Top clients Saskia Spa operates globally across Europe, the Middle East, the GCC, Africa, and North America, with Mamiba’s international hubs managing registrations and door-to-door delivery worldwide. Clients include leading wellness groups, luxury hotels and resorts such as Four Seasons, The Ritz-Carlton, St. Regis, Fairmont, InterContinental, Kempinski, Rixos, Sofitel, JW Marriott, and multiple Leading Hotels of the World properties. Future plans Over the next 12 months, Saskia Spa will accelerate international expansion by strengthening its global footprint and securing strategic partnerships with selected spa and hospitality operators in key markets, while maintaining its luxury-first positioning. The brand will continue building a strong international network of collaborators to drive growth, visibility, and long-term partnerships aligned with its standards of excellence, quality, and bespoke service. SPA BUSINESS HANDBOOK 2026-2027 281
Green Molecular Science R O OT E D I N N AT U R E , E N G I N E E R E D T H R O U G H S C I E N C E , G U I D E D BY I N T E G R I T Y.
www.seedtoskin.com
Seed to Skin by Borgo Santo Pietro
seedtoskintuscany
COMPANY PROFILES
Seed To Skin Viale Del Poggio Imperiale 9, Florence, Tuscany, 50125, Italy
Email: rianna.riego@seedtoskin.com Instagram: @seedtoskintuscany Facebook: facebook@seedtoskintuscany
Jeanette Thottrup, founder
www.seedtoskin.com
Background Naturally Pure • Scientifically Tested • Honestly Effective Founded by Jeanette Thottrup in 2018, Seed to Skin Tuscany is an award-winning, vertically integrated skincare brand rooted in bio-autonomy, where ancient herbal knowledge meets cutting-edge science. Headquartered at Borgo Santo Pietro, a historic Tuscan estate with curative roots dating back to 1129, the brand controls its supply chain from soil to shelf, growing its own ingredients, testing all raw materials in-house and formulating products with clinically proven efficacy. Main products and services Seed to Skin Tuscany offers a complete range of face and body care products for all skin types and ages, anchored in restorative and corrective skincare principles. The 2026 Restorative Collection – comprising The Recovery Cream and The Rescue Cleanse, launched in March 2026 – marks the brand's most significant product milestone to date. The portfolio continues to grow, with new launches planned through 2027. Professional amenities, in-spa treatments and lifestyle retail offerings are supported by best-inclass training, marketing and PR support. www.spahandbook.com
USPs A consciously driven vertical skincare brand renowned for its bio-autonomy. Green Molecular Science is designed to optimise efficacy within the skin, supported by consistently strong clinical testing results. Every product is formulated according to the brand's clean beauty standards and is grounded in both herbal heritage and scientific precision. Awards 2025-2026 • Get The Gloss Wellness Awards 2026 – The Mood Therapy, Best Destress Helper (Winner) • GHP Global Excellence Awards 2026 – Best Luxury Natural Skincare Brand, Italy (Winner) • Additional award recognition across the luxury wellness and beauty sectors.
Top clients Spas: Six Senses, Four Seasons, Canyon Ranch, Sensei Spas, Castle Hot Springs, The Little Nell, Acqualina Resort & Spa, Kohler Waters Spa, Mandarin Oriental, The Carlton Tower Jumeirah, Les Airelles, Il Pellicano, La Posta Vecchia and Mezzatorre (Pellicano Group), Passalacqua, Borgo Santandrea, Son Net, Corinthia Rome, The Newt in Somerset (new for 2026), The
Rianna Riego, managing director
Cooper Charleston (new for 2026). Retail: Liberty London, Harvey Nichols (launching in June 2026), LuisaViaRoma, Niche Beauty and Goop.
Where in the world? Europe, North America, Asia and the Middle East. Who’s who? Jeanette Thottrup, founder; Rianna Riego, managing director, Global Business Development; Lalage Loepp, global operations; Victoria Knight, global educator; Deborah Baker, director of sales, North America; Chiara Mannarino, PR director; Rossella Gatta, retail & brand activation. What the clients say “We started this beautiful partnership because of our shared vision and values. At Six Senses, we respect seasonality, our territory and all things made with love and passion – values that Seed to Skin Tuscany embodies. The constant training helps us achieve a high-performance level. We are on the same wavelength: healthy, glowing, fresh and pampered.” Elisabetta Trezzi, spa & wellness manager. SPA BUSINESS HANDBOOK 2026-2027 283
Lounger One Plus with matching side table oval Heat storing ceramics for ultimate relaxation
COMPANY PROFILES
Sommerhuber GmbH Resthofstr. 69, 4400 Steyr, Austria
Tel: +43 7252 893 0 Fax: +43 7252 893 210 Email: keramik@sommerhuber.com
Fiona Sommerhuber, CEO and head of spa division
www.sommerhuber.com
Background Owned by the Sommerhuber family, Sommerhuber Ceramic Manufactory combines the advantages of traditional ceramic tile manufacturing with modern living. Following research and intensive technological developments, the company has been establishing a range of ceramics for spas since 2006. Main services Sommerhuber specialises in the manufacturing of heat-storing ceramics for spas. The product range includes seats and benches for wet and dry rooms, heated loungers, hammam tables, ceramic foot basins, healing clay spas and wall ceramics. USPs Sommerhuber’s heat-storing ceramics transmit health-promoting, long-wave infrared ceramic warmth to the body. Ceramic warmth acts in a comforting way on the vegetative nervous system, promotes blood circulation, relieves muscular tension and thus positively influences relaxation and vitality. Large area ceramics ensure maximum hygiene, as there are only a few joints, and the surface follows the contours of the body. The velvety-soft surface is pleasant to touch and thereby further promotes relaxation. www.spahandbook.com
The Lounger One Plus takes relaxation to another level
New products The new ceramic heated Lounger One Plus is characterised by its elegant, organic aesthetic, delicate contours and exceptional lying-down comfort. The velvety-soft ceramic surface, with only two joints, allows for easy cleaning and is maintenance-free. With 15 ceramic glaze options and customisable corpus body and headrest colours, the design integrates seamlessly into any spa environment, while a discreet USB port supports convenient device charging. The perfect complement to the heated lounger is the side table oval, offering practical space for magazines, phones and drinks, and completing the overall relaxation concept. Its organic, softly curved design creates a harmonious, sophisticated look, especially when colour-coordinated with the lounger.
Top clients Atlantis The Royal, Dubai; Nujuma, a Ritz-Carlton Reserve, Red Sea KSA, Norwegian Cruise Lines, Mandara Spa; Mandarin Oriental Palace Luzern, Switzerland, Hyde Park London, UK & Wanfujing, China; Oaklawn Racing Casino Resort, Hot Springs, US; St. Regise Red Sea, KSA; Carolus Thermen Aachen, Germany; Fairmont Windsor Park, UK; Banyan Tree Spa Bluewaters, Dubai, UAE; Klinik Livanda Ayurveda, Damshagen, Germany. Where in the world? Europe, Asia, UAE and USA. Who’s who? Fiona Sommerhuber, CEO and head of spa division. SPA BUSINESS HANDBOOK 2026-2027 285
www.sothys.com exclusively in beauty institutes & spas PHOTOS : JF VERGANTI · ALEKSEY BELORUKOV · 05/23 · SOTHYS PARIS, SIÈGE SOCIAL ET INSTITUT DE BEAUTÉ, 128 RUE DU FAUBOURG SAINT HONORÉ, F 75008 PARIS - SIREN 451 170 807 RCS PARIS NON CONTRACTUAL PICTURES. MODEL PHOTO RETOUCHED.
COMPANY PROFILES
Sothys Paris 12-14, rue de l’Hôtel de Ville, BP 548 – 19107 Brive Cedex, France
Tel: +33 (0) 5 55 17 45 00 Email: sothysspa@sothys.net Facebook: www.facebook.com/Sothysparis
Christian Mas, chief executive
www.sothys.com
Background Founded in 1946, Sothys is owned by the Mas family. Chief executive, Christian Mas, oversees the company internationally. For more than 70 years, the brand has remained passionate about sharing global beauty concepts with both women and men by combining wellbeing and efficiency. Main products and services As the world’s leading skincare solution specialists, Sothys aims to provide solutions to every skin problem, using methods which are effective, yet pleasurable for the customer, and in harmony with nature. Sothys employs a dedicated team of professionals who have made many cosmetic breakthroughs. As a result, the company has become the market leader and industry innovator in producing synergistic beauty treatments, techniques and worldclass high performance homecare products. Additional products Sothys’ formulations stand the test of time by employing stringent pharmaceutical production teamed with sensorial pleasures. The brand uses an exclusive method – Digi-Esthétique – which is an original technique specially developed to heighten the effectiveness www.spahandbook.com
of treatments and the assimilation of active ingredients. By combining Eastern and Western acupressure methods and massage procedures, Sothys is able to achieve the absolute highest level of wellbeing for the customer. As well as our cosmeceutical formulas, we’ve focused on body and wellbeing with three new signature treatments and personalised massages – leading Sothys to become a complete service provider, offering facials, body treatments, beauty and products and treatments for men.
USPs The brand complies with the strictest international regulations and adheres to the highest standards of production to create formulas with minimum preservatives, and maximum tolerance and safety. As well as creating packaging that uses eco-design as far as possible, Sothys is committed to an initiative to fight plastic pollution and poverty. Sothys invests 1% of its revenue into protecting nature through Jardins Sothys® and by sustainably managing its 4-hectare site within a 26-hectare protected forest reserve. How many spas do you supply? Sothys supplies over 15,000 spa and beauty locations worldwide.
Top clients St Regis Saadiyat Abu Dhabi; Club Med Guadeloupe; St Regis Bora-Bora; Palais Ronsard Marrakech; Sofitel Legend Hanoï; Club Med South Africa; Sofitel St James London; St Regis Osaka; Chuan Spa at Cordis, Auckland. Where in the world? Sothys is distributed worldwide and is currently available in 115 countries. What the clients say “Sothys has played a key role in elevating The St. Regis Spa experience - our guests consistently praise the immediate results, from smoother, more hydrated skin to a renewed, even-toned, radiant glow.” Arun Narayanan, Multi-Property General Manager, The St. Regis Saadiyat Island Resort. “We have been working in partnership with Sothys for 2 years now. Our guests really enjoy the choice of fragrances and textures for the Sothys’ massages. They love the Secret Range, the fragrance and the proprieties are so unique! Women and men’s perfumes are also very appreciated and easy to sell. Sothys is a very professional brand and well organised for training and follow up during the year.” Aurélie Chiaffi - spa director of St Regis Bora Bora. SPA BUSINESS HANDBOOK 2026-2027 287
FROM CONCEPT TO COMPLETION, WE CURATE EVERY DETAIL
www.spasupply-solutions.com
COMPANY PROFILES
Spa Supply Solutions Industrial Zone Garosud, Montpellier, Occitanie, 34070 France
Tel: +33 184888960 Email: info@spasupplysolutions.com www.spasupply-solutions.com
Background Founded in 2014 by spa management expert Julie Bevilacqua, Spa Supply Solutions is a leader in spa procurement and consulting, driven by a commitment to excellence and innovation. Main products and services Spa Supply Solutions delivers a personalised sourcing service that goes beyond a standard catalogue, tailoring every detail to your specific needs from iconic brands and custom-built equipment to fully bespoke solutions. Our curated offering includes leading Spa brand equipment, furniture, disposable, spa bowls, amenities, and finishes such as marble, wood, brass, and copper. We support diverse wellness rituals including LED, salt, infrared, pine & bamboo therapies, as well as hammams, saunas, longevity spaces each element carefully selected to reflect your identity. To meet evolving luxury hospitality trends, we also offer spa décor concepts, ambient atmospheres, and a dedicated division for cosmetics and curated retail collections. Our in-house logistics team ensures seamless global delivery by air, sea, or road whether for a single item or a complete spa fit-out. www.spahandbook.com
Julie Bevilacqua, CEO
USPs Spa Supply Solutions delivers seamless, fully supported spa solutions at any scale removing complexity and driving exceptional results. We go beyond static product catalogues, curating bespoke proposals aligned with your design vision, operational needs, and brand identity. Every element from layout to texture, colour, and functionality is thoughtfully considered. Our expertise extends beyond procurement, offering strategic consulting to enhance performance, elevate guest experiences, and maximise ROI. In close collaboration with architects and designers, we support:
Top clients We’re proud to serve some of the world’s most iconic hospitality brands, including Aman, Cheval Blanc, Rosewood, Jumeirah, Ritz-Carlton, Four Seasons, Six Senses, Mandarin Oriental, ESPA Spas, Red Sea Global, Jayasom, Silversands, Accor, Hilton, Kerzner, Minor Hotels, Kempinski, Shangri-La, and LUX*, to name just a few. We also cater to private clients, luxury residences, superyachts, and cruise lines. In parallel, we collaborate with leading procurement companies to ensure seamless, end-to-end project execution.
● OSE and FF&E list development ● Treatment room planning and spa zoning ● Signature treatment menu creation ● Team training by our in-house expert ● Spa boutique and brand curation ● Wellness program development ● À la carte services tailored to your specific needs
Where in the world? We serve clients worldwide – from luxury resorts and hotel groups to private retreats and residences. Our logistics hubs are strategically located across France, Belgium, England, Spain, Portugal, and the Netherlands, with trusted partners in the USA, Turkey, Japan, India, Africa, and Australia – ensuring efficient, cost-effective global distribution.
With a meticulous eye for detail and deep insight into the luxury wellness industry, Spa Supply Solutions is your trusted partner in bringing meaningful, high-impact spa experiences to life.
Who’s who? Julie B, founder & business development; Anne-Lise S, export manager; Laura B, FFE&OSE specialist; Yvana R, web enquiries & marketing. SPA BUSINESS HANDBOOK 2026-2027 289
COMPANY PROFILES
Starpool srl Via Stazione 25, 38030, Ziano Di Fiemme, Italy
Tel: +390 462 571 881 Email: info@starpool.com LinkedIn: https://www.linkedin.com/company/starpool/ Blog: https://www.starpool.com/w-log Facebook: https://www.facebook.com/Starpool/ www.starpool.com
Background Founded in 1975 in the Italian Dolomites, Starpool is a company specialising in wellness, longevity and recovery solutions. Today, the company works with hotels, spas, clinics, sports performance centres and private residences worldwide, combining Italian design, technological innovation and scientific research to enhance wellbeing and quality of life. Main products and services Starpool supports wellness operators through a unique combination of wellness design expertise, health innovation and operational know-how. Our portfolio includes saunas, steam rooms, contrast therapy and cryotherapy solutions, hydrotherapy equipment, technologies for physical and mental recovery, and fully customised wellness environments designed for hotels, resorts, spas, clinics, medical centres, fitness clubs, sports performance facilities and wellness destinations. Drawing on over 50 years of experience, we help operators evolve their offering through solutions inspired by the latest research in health, recovery, stress management, sleep quality and longevity. Our approach integrates thermal experiences, contrast therapy, recovery www.spahandbook.com
Riccardo Turri, CEO
protocols and evidence-informed wellness concepts to create meaningful and impactful guest journeys. Beyond products, we provide consultancy, concept development, design support, technical assistance, staff training and digital monitoring solutions, helping clients enhance guest satisfaction, improve operational efficiency and maximise the long-term value of their wellness and health-oriented facilities.
USPs What sets Starpool apart is our ability to combine wellness design, health innovation and scientific research into integrated solutions that deliver measurable value for both operators and guests. For over 50 years, we have developed products and experiences that go beyond traditional spa concepts, drawing on expertise in thermal therapies, recovery, stress management, sleep quality and longevity. Our approach combines Italian design, advanced technology and evidence-informed wellness principles to create meaningful guest experiences. In addition to manufacturing products, we act as a strategic partner throughout the entire project lifecycle, from concept development and design support to
training, technical assistance and digital monitoring. This holistic approach enables our clients to differentiate their wellness offering, improve operational performance and respond to the growing demand for health-focused experiences.
Top clients Starpool collaborates with renowned hospitality, wellness and cruise brands, including: Bulgari Hotels, Six Senses, Mandarin Oriental, Four Seasons, Aldon Kempinski and MSC Cruises. Where in the world? Over its history, Starpool has delivered wellness and health projects in 86 countries across Europe, the Americas, the Middle East, Africa and Asia-Pacific. Future plans We are developing new health and recovery solutions, expanding our wellness offering and strengthening our presence in international markets. Who’s who? Riccardo Turri, CEO; Francesco Rinaldini, business development manager; Matteo Giovanazzi, chief commercial and marketing officer. SPA BUSINESS HANDBOOK 2026-2027 291
Discover the World of Subtle Energies
COMPANY PROFILES
Subtle Energies 80 Coonara Ave, West Pennant Hills, NSW 2125, Australia
Tel: +61 2 9634 1677 Email: nick@subtleenergies.com.au Instagram: @subtleenergies Twitter: @subtle_energies Facebook: Subtle Energies Ayurveda Aromatherapy www.subtleenergies.com.au www.subtleenergiesacademy.com
Background With 30 years of clinical research, Subtle Energies is widely recognised for its authentic wellness solutions and holistic skin science, featured in some of the world’s most iconic destinations. As pioneers in combining results-driven Aromatherapy with Ayurveda principles the brand was created with specific intent: to empower the body, mind, and spirit. Made in Australia, Subtle Energies is COSMOS, Vegan Society and Cruelty Free Certified using only the highest grade of ingredients to responsibly sourced materials. Subtle Energies’ principles are guided by authentic and transparent values resulting in clean formulations and has only the highest quality products. Main products and services The portfolio ranges from innovative biotechnology used in revolutionary skincare, to sleep support therapy, menopausal and hormonal support. With active aromatic blends and nurturing body & bath offering – combined with high-performance treatments that employ diverse therapeutic techniques. The treatments stem from Subtle Energies’ government accredited Diploma in Ayurveda Aromatherapy and taught in a commercially viable format for spas and wellness destinations. www.spahandbook.com
Farida Irani, founder
Additional products and services Subtle Energies has a broad range of services, including the ability to provide exclusive turnkey partnership models, spa menus, hotel integration programs to bring deliverable results outside of the spa to the rest of the hotel, revenue based menu engineering and more.
Future plans Subtle Energies, celebrated for its mastery in Clinical Aromatherapy, proudly unveils its latest creations, region specific blends that tap into collaborations with artisan distillers across Europe, North America, Japan and more, sourcing often wild crafted and high-altitude essential oils.
USPs Results driven therapeutics backed by a rich clinical history, a family driven brand with a global presence spanning over 30 countries, Subtle Energies provides strong operational support with hubs, warehouses, trainers, and account managers strategically placed in key regions across the globe, including the UK/ EU, UAE, USA, India, Thailand, and Australia. How many spas do you supply? 150 spas, including private-label partners.
Who’s who? A truly family-owned enterprise rooted in complimentary medicine. Founders Farida and Khursheed Irani bring thousands of clinical hours supporting chronic conditions which underpins the rigorous training delivering a truly authentic wellness offering. Khursheed leads rigorous global education, Nick oversees operations and growth, and Sheriar, as the aromatic alchemist, embodies the family’s legacy of excellence and dedication.
Top clients Global partnerships with The Peninsula Hotels: Six Senses Spas & Resorts; Crown Towers, Australia: Jiva Spas by Taj Hotels Resorts and Palaces. Iconic destinations such as Gwinganna, Kamalaya, Mandarin Oriental Tokyo, Mandarin Oriental Dubai, Raffles Doha, Rosewood Amsterdam, Soneva Fushi, One & Only Kea Island.
What the clients say “In 2003, after reading Farida’s book on Ayurveda aromatherapy, I was so impressed, we collaborated to design signature spa blends. These are the best oils I’ve ever worked with and we’re proud to have Subtle Energies across our spas.” Anna Bjurstam, vice president, spas, Six Senses. SPA BUSINESS HANDBOOK 2026-2027 293
Spa software you can count on.
Spa & Activity Reservation Retail / Point of Sale
TAC|Sense
RA
Table Reservation
Reservation Assistant Spa & Activity Management Software
Gift Certificates
Stock Control
CRM
Membership Management
TAC|BI
Payment
Digital Signage
Webshop
Online Questionnaires
www.tac.eu.com 1,300 CUSTOMERS CUSTOMERS || 18 LANGUAGES || SINCE 1.200 18 LANGUAGES SINCE 2001 2001 | | 70 70COUNTRIES COUNTRIES | | 24/7 24/7SUPPORT SUPPORT
COMPANY PROFILES
TAC | The Assistant Company Schildbach 211, 8230 Hartberg, Styria, Austria
Tel: +43 50 60 80 Email: office@tac.eu.com LinkedIn: www.linkedin.com/company/tac-gmbh Facebook: www.facebook.com/TACTheAssistantCompany www.tac.eu.com
www.sense.eu.com
Background Founded in 2001, TAC has been in the international market for more than 20 years. At two locations in Hartberg and Vienna, more than 80 employees are responsible for the continuous development of the software products. The TAC software serves several key markets within the leisure industry: ■ Reservation Assistant – Spa & Activity Software specialises in the unique software needs of those in the spa industry. ■ Club Assistant – Membership Software is focused on the special features of the fitness market. ■ Entry Assistant – Access Control Software specialises in the needs of the thermal bath industry. Main services The Spa & Activity software simplifies all processes of modern spa management, including spa, course and package reservations, membership management, employee scheduling, stock control, gift certificate management and billing. More than 200 interfaces to external systems such as PMS and access control, as well as reports and statistics for performance tracking, ensure smooth integration. An easy-to-navigate dashboard provides a quick overview of your spa’s financial performance. www.spahandbook.com
Thomas Roessler, MD & Gernot Tobisch, MD
Additional services TAC’s add-ons are innovative tools designed to maximise sales revenue and enhance customer satisfaction. The TAC Webshop combines sales, appointment bookings, lounger reservations, online questionnaires, a partner area and more in a user-friendly interface. Guests can also book services at a self-service kiosk and pay via RFID wristband. With TAC|Sense, the cloud-based solution, employees can access reservation plans anytime and from any device. TAC|Wrist self-service machines seamlessly integrate with the system and dispense RFID wristbands. The AI Spa Assistant handles guest inquiries and manages bookings, changes and cancellations 24/7 via phone or chat, with real-time access to TAC data. TAC|Pay, the fully integrated payment interface, enables fast and secure processing of one-time and recurring payments as well as refunds across the entire system. The dedicated TAC|Pay portal provides clear transaction overviews, reports and analysis. USPs TAC’s credo, “designed to simplify”, is reflected in all its products. TAC offers one platform for all activities. The software is suitable for every area of a modern spa, and
customers build their individual solutions to best suit their business needs. A skilled support team is available 24 hours a day, seven days a week, via phone or e-mail.
Top clients Park Hyatt Vienna, Grand Resort Bad Ragaz, Robinson, The Dolder Grand and Palace Gstaad. Where in the world? TAC has more than 1,300 customers in 70 countries, from the Americas to Europe, Asia, and Australia. Who’s who? Thomas Roessler, managing director; Gernot Tobisch, managing director; Guenther Poellabauer, VP marketing & sales; Mathias Friesenbichler, VP of engineering. What the clients say “Tamina Therme stands for quality and relaxation for body, mind and soul. It is important to give our visitors a relaxed and stress-free break and have a software system that is compatible with this philosophy. With TAC we have a partner who digitises processes and who gives our employees a very good tool to implement our goals. We trust in the team behind the software, who has been at our side for many years.” -- Jeannine Jäger, Tamina Therme Bad Ragaz. SPA BUSINESS HANDBOOK 2026-2027 295
The creators of
The Original Japanese Head Spa & luxury equipment since 1921
COMPANY PROFILES
Takara Belmont UK Ltd Belmont House, 1 St Andrews Way, London, E3 3PA, UK
Tel: +44 (0)7545 929427 / +44 (0)207 5150333 Email: katie@takara.co.uk LinkedIn: Takara Belmont UK Ltd Instagram: TakaraBelmontUK Blog: https://www.takarahairdressing.co.uk/blog www.takarahairdressing.co.uk/beauty
Background Established in Japan in 1921, Takara Belmont is a world-leading equipment brand and the creator of the Japanese Head Spa. Inspired by traditional Japanese scalp therapies, this revolutionary treatment combines innovative equipment and technology with our exclusive Yume Head Spa treatment. Perfected over more than 15 years, it is recognised as the only authentic Japanese Head Spa experience. Main products and services We have led innovation across the global salon and dental industries, creating some of the world's most advanced and iconic equipment. Our products have transformed treatment experiences for clients, redefined ergonomics for professional stylists and dentists, and contributed to the success of beauty, hairdressing and dental businesses worldwide. As services and treatments across the salon and healthcare sectors increasingly converge with beauty and wellness, many of our products already place wellbeing at their core. From Japanese Head Spas and motorised massage beds to multi-purpose hair and beauty equipment, our pioneering innovations have helped shape the industry long before dentists expanded into cosmetic www.spahandbook.com
dentistry and skincare. With market-leading motorised technology, full lie-flat treatment beds, versatile treatment equipment and features that enable spas to expand their treatment menus, our experience, expertise and global presence provide a natural extension into the spa and wellness sectors.
USPs Combining exceptional design, a caring ethos and more than a century of heritage, we create products that offer sanctuary from the pressures of everyday life. Our equipment supports spa treatments that promote hair and scalp health while delivering immersive, multi-sensory experiences proven to enhance both mental and physical wellbeing. At the forefront of this transformation is the Japanese Head Spa - one of the fastest-growing and most in-demand treatment innovations today. Combining advanced hair and scalp care with a deeply relaxing experience, it helps alleviate stress and anxiety while supporting healthier scalps and thicker, fuller hair. We also manufacture luxury, reliable motorised treatment beds and multi-purpose chairs, setting the benchmark the world looks to for quality, innovation and performance.
Katie Fielder - national sales manager
Top clients We have worked with leading brands including Harrods, Elemis, Lush, Monica Vinader, Charlotte Tilbury and InterContinental Hotels, as well as many independent spas and businesses. Where in the world? For more than six decades, Takara Belmont has continued to expand its international presence and now operates subsidiaries in 12 countries. In addition, our extensive distributor network supplies beauty, dental and medical equipment, together with professional-use cosmetics, to more than 120 countries worldwide. Future plans From the outset, Takara Belmont set out to redefine salon experiences through innovative furniture and equipment design. Our ambition remains to set the global benchmark for quality, design, functionality, performance and durability. Building on this heritage, we have recently expanded into the spa and wellness sectors with the launch of our new beauty collection. Who’s who? Akira Ogawa, managing director; Katie Fielder, national sales manager. SPA BUSINESS HANDBOOK 2026-2027 297
SNOWROOM Where cooling becomes a sensory experience.
indoor.technoalpin.com
COMPANY PROFILES
TechnoAlpin Indoor Via Piero Agostini 2, 39100 Bolzano, Italy
Tel: +39 0471 550 550 Email: indoor@technoalpin.com Facebook: TechnoAlpin Indoor Instagram: technoalpin_indoor LinkedIn: TechnoAlpin Indoor www.indoor.technoalpin.com
Background Founded in 1990, TechnoAlpin Indoor develops wellness solutions that bring snow-based cold experiences into spa and hospitality environments. The company creates cooling experiences combining technology, design and multisensory elements to elevate spa journeys, with a focus on making cold therapy accessible, inviting and enjoyable for everyone. Beyond the products Snowroom and Snowsky, TechnoAlpin Indoor supports customers through planning, concept development and experiential design for holistic wellness environments. Main products and services Indoor snow is a special highlight for luxury wellness and spa areas, fitness centres and private residences, offering a unique and memorable way to cool down. The Snowroom is cooled to -10°C (14°F) and filled with real snow produced using only water and air. Fresh powder snow is generated daily, creating an authentic multisensory cooling experience that gently cools the body through contact with snow and the inhalation of cold air following sauna sessions or heat applications. Snowsky transforms cooling down into an interactive experience through real www.spahandbook.com
Sara Brenninger & Mehmet Er
element into wellness environments. More than 30 years of expertise in snow technology ensure reliable indoor snow solutions. Resource-efficient technology, low water consumption (1 litre of water creates five times its volume in snow) and heat recovery integration contribute to overall efficiency.
The spa area of the future restores hot-cold balance.
snowfall within the spa environment. Soft snowflakes, cool lighting and a calming ambience invite guests to experience cold therapy in a gentle and engaging way. TechnoAlpin Indoor also supports customers in integrating snow-based cold applications into spa concepts, wellness rituals and guest journeys that complement the overall wellness philosophy.
USPs Snow offers a gentle and efficient way of cooling down, making cold therapy accessible and enjoyable for people of all ages. Snowbased cooling also encourages shared wellness experiences, complementing modern sauna rituals and contrast therapy concepts. Snowroom and Snowsky combine real snow, cold air, atmosphere and interaction while introducing a natural, biophilic
Top clients TechnoAlpin Indoor has supplied more than 150 customers worldwide, including luxury hotels, cruise ships, thermal baths, health clubs, private residences, retail and experiential spaces. Future plans TechnoAlpin Indoor continues to evolve its snow-based wellness solutions from technical, design and experiential perspectives, focusing on new ways to integrate contrast therapy into contemporary spa and wellness environments. By introducing a natural, biophilic element into spa and wellness design, the company creates experiences that enhance holistic wellbeing. Who’s who? Sara Brenninger, executive manager; Mehmet Er, senior business developer wellness and hospitality. SPA BUSINESS HANDBOOK 2026-2027 299
New GLASS ACT
Eye Lifting Serum Clinically proven* to significantly reduce: Fine lines & wrinkles Under-eye puffiness Crow’s feet wrinkle depth Under-eye bags
*Independent Clinical Trial conducted with 21 subjects aged between 40 - 65 showing eye bags and mild to moderate wrinkles on crow’s feet area, over 28 days.
Science with Soul
COMPANY PROFILES
Templespa The Old Barn, Toddington House, Toddington Lane, Littlehampton, West Sussex, BN17 6JX, UK
Tel: +44 1903 719429 Email: customerservice@templespa.com LinkedIn: TEMPLESPA Skincare Twitter: @TempleSpa Facebook: templespaltd
Sarah Ronchetti, VP, global head of spa.
https://www.templespa.com
Background Templespa was founded in 2000 by Liz and Mark Warom, seasoned entrepreneurs with a proven track record of building successful brands. Their manifesto was built on three pillars; texture, experience, and performance, emphasising advanced derma-science fused with mediterranean botanicals. Blending the finest ingredients with cutting-edge technology, we have exceptional, results-driven products that are a fusion of hyperactives, rich Mediterraneaninspired botanicals and vitamins. Our ethically conscious brand and feel-good experiences are a reminder to create a “spa wherever you are.” Templespa is Science with Soul. Main products and services Templespa combines science-led, results-driven skincare with a luxury spa experience that can be enjoyed anywhere. Its British heritage, Mediterranean-inspired botanicals and innovative formulas deliver visible skin benefits while creating a sensory “spa wherever you are” experience that nurtures both body and mind. In addition, Templespa supports its spa and wellness partners with a complete end-to-end offering, including professional treatment protocols, comprehensive training TEMPLESPA is a registered trademark
programmes and ongoing commercial support. Our model is designed to drive both treatment excellence and strong retail performance, helping partners maximise revenue while delivering exceptional guest experiences. Our portfolio spans professional-grade face and body treatments alongside retail products that enable spas to extend the customer journey beyond the treatment room, creating continued engagement and repeat purchase opportunities.
Top clients Templespa works with a broad range of spa and wellness partners globally, from luxury boutique spas to established hotel and resort destinations. Our partners value our ability to deliver consistent results, distinctive treatment experiences and strong retail performance within a competitive market. Future plans In the next year, Templespa is likely to continue evolving its “spa wherever you are” concept with refreshed branding and packaging, alongside gradual product updates across key ranges. Expect new launches focused on scienceled, sensory skincare and wellness-led
treatments, plus expanded spa partnerships and experiences that strengthen its luxury, results-driven positioning.
Who’s who? Sarah Ronchetti, VP, global head of spa. What the clients say “Since day 1 of meeting with Templespa it has been smooth, consistent and extremely professional. Sarah was amazing at setting the expectations I wanted for a spa brand. Jaime is the most enthusiastic trainer with high energy who motivates the team on every session they have with her. The team in the head office are quick to deal with my orders which arrive so quickly. Highly recommend this brand for anyone wanting a good results driven, professional selling brand.” Adèle Rowley, spa manager, Third Space Recovery Spa “Harspa has developed a great working relationship with Templespa, founded on trust, collaboration and shared values. Together, we consistently deliver exceptional standards and premium spa experiences.” Siobhan Coston, group spa manager, Harbour Hotels SPA BUSINESS HANDBOOK 2026-2027 301
ORGANIC SKINCARE
From �e Sea
HARVESTING THE SKIN-NOURISHING BENEFITS OF ORGANIC, SUSTAINABLY SOURCED IRISH SEAWEED TO CREATE HIGHLY EFFECTIVE SPA TREATMENTS AND PRODUCTS.
www.voya.ie |
@voyabeauty
COMPANY PROFILES
Voya Organic Beauty 2 Finisklin Business Park, Sligo, F91 A2PF, Ireland
Tel: +353 71 916 1872 Email: info@voya.ie LinkedIn: voya-organic-beauty-from-the-sea Instagram: @voyabeauty Facebook: VOYA Organic Beauty
Anna Theofanous, global head of spa partnerships & business development
www.voya.ie
Background Voya Organic Beauty (VOYA), founded in 2006 in Ireland by Mark Walton and Kira Guckian Walton, is a privately owned skincare brand inspired by the Walton family’s seaweed bathing heritage. It has grown into a global luxury organic brand, while remaining independent and rooted in traditional Irish wellness practices.
● Using hand-harvested, wild, organic
Main products and services Voya Organic Beauty delivers a comprehensive portfolio of certified organic, seaweed-based products and professional spa services. Its retail offering spans high-performance facial skincare (cleansers, serums, moisturisers), body care (exfoliators, oils, body butters), and wellness lifestyle products, all formulated with sustainably hand-harvested Irish seaweed and a high proportion of organic ingredients. Within the professional spa sector, Voya provides an extensive suite of signature treatments, including results-driven facials, detoxifying body wraps, therapeutic massages, and traditional seaweed bathing rituals, designed to enhance skin health and holistic wellbeing. The company also offers end-to-end spa partnership solutions, including treatment protocols, therapist training, and
Top clients We distribute to Europe, APAC, Americas, Middle East and Africa to clients such as The Peninsula Hong Kong, Mii Amo Sedona Arizona, Four Seasons Hotels (Oahu, Los Angeles, West Palm Beach, Naples Florida, London, Macau), St Regis Fort Lauderdale, Cap Cana and Aruba. Archerfield UK, Montage and Pendry resorts.
www.spahandbook.com
seaweed in its products. ● Minimum 70% certified organic
ingredients, with strict third-party certification (Soil Association / COSMOS) meaning completely proven organic products. ● Combines natural ingredients with scientific research and formulation expertise for organic products that actually work.
Award-winning VOYA bodycare products
ongoing business support for luxury hotels and wellness destinations worldwide. Together, these products and services position Voya as a premium spa and lifestyle brand, delivering a seamless, results-oriented experience from treatment room to at-home care.
USPs ● World’s first certified organic seaweed-based skincare brand.
Future plans We are launching some exciting new products, Resurge Hair & Scalp Elixir, an Awakening Body Scrub and new Body Butter in addition to new treatment protocols and a unique Holiday Gift collection for 2026. Who’s who? Andrew Darmody, general manager; Anna Theofanous, global head of spa partnerships & business development. SPA BUSINESS HANDBOOK 2026-2027 303
CRYO-FALL THE ULTIMATE COOLING
Innovative shower system for ultimate cooling Invigorating and refreshing Automatic operation with sophisticated hygiene concept CRYO-FALL VIDEO Can be combined with other shower attractions (e.g. mist shower, rain shower) www.wdt-dosing.com
COMPANY PROFILES
WDT Hettlinger Strasse 17, Wertingen, Bavaria, 86637, Germany
Tel: 0049 (0) 8272 986 97 0 Email: r.rieger@werner-dosiertechnik.de LinkedIn: wdt-werner-dosiertechnik/ Facebook: www.facebook.com/WDTinfos/?fref=ts www.wdt-dosing.com
Background The company was founded 40 years ago by Dietmar Werner with the invention of a dosing system for calcium hypochlorite for swimming pools. Today the company is lead by the twin brothers Jochen and Rainer Rieger who have been in the company for more than 20 years now. Main products and services WDT develops and produces high quality control and dosing systems for swimming pools and hydrothermal wellness facilities with 66 employees: For wellness facilities: ■ Experience showers ■ Salt nebulisation systems for steam rooms, saunas and dry salt rooms ■ Aroma pumps for steam rooms ■ LED illumination for steam rooms & saunas ■ Automatic splash systems for saunas ■ Foam generators for Hammams ■ Foot spa systems ■ Room aromatisation for dry rooms ■ Central control systems to control all rooms/parameters of the wellness facility from one controller ■ Cold/Polar Tub
www.spahandbook.com
Rainer Rieger, MD, Jochen Rieger, MD and Dietmar Werner, founder.
For swimming pools: ■ Dosing systems for calcium hypochlorite ■ Auto control systems ■ Dosing pumps
USPs From our perspective, it is a core competence to understand the application areas of our products, along with their associated technical systems as a whole, in order to provide a comprehensive and professional service throughout the planning, installation and maintenance phases. Our entire qualified team works with full conviction, commitment and passion in support of our partners. WDT Werner Dosiertechnik stands for: ■ Comprehensive know-how and experience ■ Highest material and product quality ■ Professional consulting ■ Extensive service network of our trained partners ■ Exclusively educated and qualified employees ■ Service and solution orientation ■ Continuous development
Top clients We distribute through our international network of swimming pool and spa builders/installers. They install our systems in pools and spas all over the world. Where in the world? We realise 75 per cent of our turnover in worldwide export, mainly Europe, United Kingdom, Middle East and Asia. Future plans Staying innovative and agile in these dynamic times, ensuring our products and our entire organisation are ready for the challenges and opportunities of the 21st century. Furthermore, we want to extend our market in the USA and to the necessary certifications for the relevant products. Who’s who? Company owners: Rainer Rieger, MD; sales, marketing, R & D; Jochen Rieger, MD; purchase, finance, organisation; Dietmar Werner, founder.
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S I L E N T LO A DS BY W I L D S M I T H A needs-based, EVIDENCE-INFORMED approach to modern wellbeing treatments. Aligned with CIRCADIAN RHYTHM and the body’s intrinsic needs.
w i ld smith skin.com
#wildsmithskin
COMPANY PROFILES
The Wildsmith Collection Limited 55 Ludgate Hill, London, EC4M 7JW, UK
Tel: + 44 (0)7421 235091 Email: wholesale@wildsmithskin.com Instagram: @wildsmithskin Facebook: wildsmithskin
Jamie Pagan, head of spa and wellbeing development
www.wildsmithskin.com
Background Launched in 2018, Wildsmith takes its name from 19th-century botanist William Wildsmith, whose experimental approach helped shape the celebrated arboretum at Heckfield Place in Hampshire. Today, Wildsmith sits at the intersection of science and nature, creating clinically proven skincare and evidence-informed wellbeing experiences designed to support skin health, restore balance and work in harmony with the body's natural circadian rhythm. Main products and services Wildsmith partners with leading hotels, resorts and spas to deliver world-class treatments, wellbeing experiences and skincare solutions grounded in nature and guided by science. Rooted in our philosophy of Radical Botany, we combine plant-powered formulations, advanced bio-actives and evidence-informed therapeutic techniques to support rest, recovery and resilience. Through our work at The Bothy by Wildsmith, we have identified four modern wellbeing challenges, known as Silent Loads: Sleep & Fatigue, Overload & Depletion, Disconnection, and Posture & Tension. These frameworks underpin our treatments, helping practitioners deliver personalised experiences that support nervous system regulation, circadian health, www.spahandbook.com
physical alignment and recovery. Treatments integrate kinesiology, craniosacral holds, reflex therapy, abdominal massage, acupressure and breathwork. Following a detailed consultation, every experience is tailored to the individual’s needs, allowing practitioners to adapt pressure, focus and technique. Responsibility is embedded throughout our business, from biodynamic sourcing and renewable-energy manufacturing to consciously designed, low-impact packaging. We support partners through practitioner training, curated treatment menus, retail collections, refillable amenities, marketing collaboration and ongoing operational support.
USPs Wildsmith combines specialist expertise in luxury hospitality, wellbeing and skincare, enabling partners to deliver exceptional guest experiences supported by world-class training and service. Our wellbeing offering extends beyond the treatment room to include bespoke sauna experiences, contrast therapy, breathwork and nature-led experiences supporting recovery, resilience and reconnection. Top clients Wildsmith is distributed globally across the
UK, APAC, Europe, the Middle East and the Americas. Key partners include The Bothy by Wildsmith at Heckfield Place, Biome by Corinthia London, Belmond, Mandarin Oriental, Miraval, Four Seasons, Fairmont, St Regis and Waldorf Astoria. Recent partnerships include Wildland Scot, Chileno Bay Auberge Resorts Collection, Post Ranch Inn and El Encanto, Santa Barbara.
Future plans Wildsmith continues to expand through partnerships that share our commitment to evidence-informed wellbeing, environmental responsibility and exceptional guest experiences. Building on the success of The Bothy and the Silent Loads concept, we are creating personalised wellbeing experiences that help guests rebalance and reconnect. As interest in nature-led wellbeing grows, Wildsmith will explore links between nature, circadian health and resilience, collaborating with leading practitioners and researchers to advance integrated wellbeing. Who’s who? Katherine Pye – CEO; Jamie Pagan – head of spa and wellbeing development; Terry Prager – VP business development, US. SPA BUSINESS HANDBOOK 2026-2027 307
✔ Effectiveness Through Nature
✔ Excellent Formulations ✔Expert Techniques ✔ Ethical Commitments ✔ Experience For The Senses
COMPANY PROFILES
Yon-Ka Paris Laboratoires Multaler, 1, rue Ambroise Croizat, Argenteuil, 95100, France
Tel: +33 (1) 41 19 56 56 Email: info.export@yonka.com LinkedIn: Yon-Ka Paris https://us.yonka.pro/
Main products and services We offer a comprehensive range of professional face and body treatments designed to deliver visible results. Through expert training and advanced techniques, Yon-Ka empowers spa professionals to provide personalised phyto-aromatic treatments rooted in both efficacy and sensoriality. To extend the spa experience at home and support retail growth, Yon-Ka Paris has developed a complete line of face and body products that prolong professional treatment benefits while enhancing spa profitability. USPs ■ A pioneer in Phyto-Aromatic skincare since 1954, with more than 70 years of French expertise. ■ A 100% French, independent and familyowned brand, combining www.spahandbook.com
heritage, scientific innovation, and professional know-how. ■ A holistic approach to beauty, where each treatment supports the skin, the senses and overall wellbeing. ■ End-to-end product mastery: we develop and manufacture our products in our own laboratories in the Paris area, under strict controls at all points, from the formulation to fabrication in filtered air to ISO 22716. ■ The iconic Yon-Ka Quintessence, our exclusive blend of five essential oils, delivering both visible skin benefits and a unique sensorial signature. ■ Chosen by 6,000+ professionals worldwide (5 continents, 58 countries), Yon-Ka supports spas and clients seeking naturality, authenticity and results.
YON-KA
Background Yon-Ka Paris is a French professional skincare brand with over 70 years of phyto-aromatic expertise. Founded in 1954, the brand combines nature, science, and sensoriality to create results-driven formulas trusted by skincare professionals and spas worldwide.
Antoine Lamarche, Céline Raynal and Alexis Wolkowinski.
Top clients L’Espace Yon-Ka, Tokyo - Japan (many times voted Best Spa of the year in Japan); Ritz Carlton Grande Lakes, Orlando, USA; Llao Llao Hotel & Resort, Argentina; Movenpick Jakarta, Indonesia; Les Bories & Spa, Gordes, France; Castelbrac, Dinard, France; Hôtel Monastero Resort & Spa, Italy. Where in the world? Yon-Ka supplies over 6,000 partners around the world (5 continents, 58 countries).
Who’s who? Antoine Lamarche, CEO, Céline Raynal, export sales manager, Alexis Wolkowinski, president and owner. SPA BUSINESS HANDBOOK 2026-2027 309
For full company and contact details of any of the products, equipment and services featured here, please visit www.spa-kit.net
PRODUCT INNOVATIONS The search engine for spa buyers
Erin Lee and Iain De Havilland reveal inhalable NAD+ delivery platform NADairX is a new pulmonary delivery platform designed to provide the user with consistent exposure to NAD+. A natural molecule found in every living cell, NAD+ (nicotinamide adenine dinucleotide) supports cellular energy production and promotes DNA repair. The new device delivers 60 mg of inhalable NAD+ directly to the lungs, allowing rapid absorption into the bloodstream while bypassing digestive barriers that can limit oral supplementation. Each capsule contains a precisely measured dose of NAD+, supporting consistent and repeatable delivery.
The device has been designed to provide consistent exposure to NAD+
NADAIRX
NADAIRX
“It offers a more accessible and scalable way for people to engage with NAD+ therapies” Erin Lee 310 SPA BUSINESS HANDBOOK 2026-2027
NADairX was co-founded by Erin Lee, wellness entrepreneur and founder of the Touchless Wellness Association, and Iain De Havilland, longevity researcher and founder of its supporting platform, NADclinic. The platform offers a way to help democratise access to NAD+ therapies. The initial rollout will focus on B2B partners, including longevity clinics, wellness operators, recovery centres and fitness facilities.
“Our goal was to explore whether pulmonary delivery could offer a more accessible and scalable way for people to engage with NAD+ therapies,” Lee says. De Havilland explains further: “As interest in NAD+ therapies continues to grow, it’s important that we explore delivery methods that are practical, scalable and biologically credible." http://lei.sr/6h8B1 KEYWORD: NADCLINIC
www.spahandbook.com
MINDFIDELITY
MINDFIDELITY
Overtone includes a high fidelity speaker offering a sonic immersion of gongs
Overtone brings a modern twist to soundbathing, says MindFidelity’s Liam Paton Creative audio consultancy MindFidelity has created a new wellness soundscape installation called Overtone, offering a sonic immersion of gongs, singing bowls and chimes using high fidelity speakers. Specialising in bespoke sound and original music composition, Overtone reimagines the traditional sound bathing gong experience. A sculptural suspended circular speaker called The Aureole is installed to create a visual and sonic focal point. The Overtone soundscape emanates from this speaker, providing topquality recordings of instruments in a contemporary composition by Liam Paton, sound designer and founder of MindFidelity. www.spahandbook.com
Overtone is a self-contained, standalone product that can be integrated flexibly into various wellness, spa and hospitality offerings, with soundcapes available in different durations, of 15, 30 and 40 minutes. Paton told Spa Business: “Rather than directly playing back a recording of a traditional gong bath, the Overtone soundscape embellishes this ancient palette of instruments with contemporary musical elements, natural ambience and sound design layers in a way only achievable via loudspeaker playback. Our intention is to simultaneously pay homage to and deliver the benefits of a gong bath, whilst sonically reimagining it.”
“We deliver the benefits of a gong bath, while sonically reimagining it” Liam Paton “The use of speakers also allows us to create a spatialised audio experience, placing sounds in three-dimensional space around the listener,” he added. “We have multiple configurations, designed to flex to the size of a given space. Each has a bespoke audio mix that leverages speaker placement and formation to enhance the sense of immersion and directionality.” KEYWORD: http://lei.sr/B9n9D MINDFIDELITY SPA BUSINESS HANDBOOK 2026-2027 311
PRODUCTS INNOVATIONS
SEW HANDPAN
“It’s a living bridge between art, nature and human emotion”
Sew Handpan’s Stefano Ingrosso launches sound healing installation
Stefano Ingrosso
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SEW HANDPAN
Tubular bells produce harmonic tones
Sew Handpan, an Italian manufacturer of handpans and other musical instruments, has launched a sculptural musical installation called Sound Tree to enrich public spaces and wellness operations. Designed in collaboration with an Italian artist and musician called Paolo Borghi, Sound Tree’s shape draws inspiration from the olive tree. The sculpture is a musical instrument made of weatherresistant materials that anyone can play. Suspended from a corten steel frame – or trunk – the aluminium tubular bells produce harmonic and meditative tones when struck with two simple mallets. The installation provides an invitation to communities to engage in curiosity, relaxation, play and connection. The music created offers sound healing benefits to those either nearby in public spaces or during workshops in wellness centres. Stefano Ingrosso, founder and CEO of Sew Handpan said, “We want to give sound to spaces. We’re offering hotels, spas and wellness centres something that can be considered an asset for their venue. Sound Tree is a sculpture that can be used to furnish external and internal spaces, but it can also be used as a tool during sound healing sessions, events and experiences.” “The Sound Tree is more than a sculpture,” he added. “It’s a living bridge between art, nature and human emotion. Each note invites people to pause, listen and reconnect – turning any space into an experience of beauty, healing and togetherness.” http://lei.sr/4V3l8 KEYWORD: SEW HANDPAN
www.spahandbook.com
WDT
A new cooling waterfall massage jet shower by Werner Dosiertechnik (WDT) will enable operators to deliver invigorating cold therapy or contrast bathing experiences. The German wet-area specialist has launched Cryo-Fall as a ceiling-mounted system that rinses before use and fills with cold water, while a pneumatic valve releases a short, adjustable jet at the push of a button. After use, the tank empties to maintain hygiene. Cryo-Fall can be combined with mist or rain showers of various temperatures to create layered, multisensory experiences, or offered on its own. “Cold wellness treatments are a mega trend,” says managing director Rainer
WDT
WDT’s Rainer Rieger introduces cooling waterfall shower
“Cryo-Fall offers cold therapy in a convenient and hygienic way” Rainer Rieger Rieger. “The positive effect of cold water treatments is medically undisputed and has a long tradition.” Rieger adds that Cryo-Fall was inspired by traditional bucket showers and has been designed to offer a cold therapy in a convenient and hygienic way.
The ceiling-mounted system rinses before use and refills with fresh water each time
KEYWORD: http://lei.sr/5r4J5 WDT
Subtle Energies introduces new aromatic Alpine Body Blends
SUBTLE ENERGIES
www.spahandbook.com
Subtle Energies has introduced two massage formulas infused with plant extracts from high-altitude regions in North America and Europe, called Alpine Body Blends. The blends have been crafted to deliver benefits on a cellular level, with active ingredients sourced from alpine and mountain wildernesses. These include Swiss pine, sweet thyme, angelica root and wild juniper, distilled using glacial water. Both blends can be applied over the body or to targeted areas, such as the neck or feet. Nick Irani, director of operations, said, “By working with plants found at such high altitudes, we’ve harnessed unique chemical compositions that result in exceptional aromatic profiles and therapeutic benefits."
SUBTLE ENERGIES
The ingredients are from mountain wildernesses
“We’ve harnessed chemical compositions that result in exceptional aromatic profiles” Nick Irani
http://lei.sr/y7A3n KEYWORD: SUBTLE ENERGIES
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GHARIENI GROUP/COBOTICS
PRODUCTS INNOVATIONS
Cobotics Innovations’ first product is a robotic treatment system
Cobotics is a new automated wellness company by Gharieni Group, says Jens Schramm
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– giving them tools that enhance precision, reduce physical strain and open the door to entirely new treatment concepts.” The system has been developed to provide clients with operational flexibility and ways to enhance wellness experiences alongside therapist-led treatments. The company sees this generation of technology as a way to help maximise treatment room use, scale therapies and create robust commercial potential. Sammy Gharieni, founder and CEO of Gharieni Group, said: “Innovation has always been at the heart of Gharieni. With Cobotics, we're entering a new frontier – where robotic technology and human expertise work hand in hand. We believe this is the beginning of a transformative chapter for the industry.”
GHARIENI GROUP/COBOTICS
Gharieni Group has launched a new company, Cobotics Innovations, to create automated wellness experiences. The first solution is a robotic treatment system that is part of the company’s Wellness Cobot Generation of technologies. The new technology takes the form of a treatment station, including a bed, that combines software with precision robotics to deliver a full-body percussive massage. The launch is in direct response to demand for scalable, high-performance wellness solutions from a variety of markets, including spas, fitness clubs and other wellness environments. Cobotics Innovations’ CEO, Jens Schramm, said: “With Cobotics Innovations, we are creating a new layer within the wellness ecosystem. Our goal is not to replace therapists, but to empower them
“Our goal is not to replace therapists, but to empower them” Jens Schramm
KEYWORD: http://lei.sr/6q0H9 GHARIENI
www.spahandbook.com
SPA-KIT.NET
OMNISENS
OMNISENS
Omnisens' Pure collection is used in three new facials
I have observed a growing need for simplicity and for rituals that reconnect skin, body and mind Joëlle Guillemot
Omnisens reveals naturopathy-inspired Pure collection and three new facials
www.spahandbook.com
minimalist formulas, natural ingredients and an In and Out approach. This vision is extended in the treatment room through our new facialist treatments.” There are two new elixirs, including the Elixir Pure Noisette, a face oil-serum
There are two new elixirs
OMNISENS
Omnisens has revealed a range of elixirs and supplements called Pure, for a sensory and holistic approach to naturopathic-inspired skincare, in addition to three treatments. The new collection uses natural formulas and highly concentrated botanical extracts in the brand’s “In and Out” approach, meaning products can be ingested as well as applied to the skin. This approach is designed to harmonise beauty, vitality and inner balance for integrative wellbeing experiences. Joëlle Guillemot, Omnisens founder, told Spa Business: “For over twenty years, with Omnisens, I have been supporting women and men in search of balance, guided by one vision: soothed, sensorial beauty and sincere wellbeing. As a psycho-sociologist and naturopath, I have observed a growing need for simplicity and for rituals that reconnect skin, body and mind. The new Pure range responds to this desire for authenticity, with
for dry skin, made from lightly toasted French hazelnuts. It can be used on the face and also under the tongue daily. This 30ml product costs €35 (US$38, £30). For mature skin, the Elixir Pure Prune can be used in the same way. It is made from organic French plum kernels and contains omega-6 and omega-9 fatty acids. This 30ml product costs €39 (US$43, £33). This product has won the H. Pierantoni Innovation Award 2026. There are four dietary supplement products in the Pure collection. This includes Harmonie Botanique, which offers capsules containing Evening Primrose and Borage oils. It is said to promote internal balance, enhance skin comfort and support the female menstrual cycle. A container of 64 capsules costs €39 (US$43, £33). Consumers are advised to take 2–4 capsules daily during a 21-day course – repeated three to four times a year. http://lei.sr/p7H0I KEYWORD: OMNISENS
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PRODUCTS INNOVATIONS
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The swimsuit joins a capsule collection of specialist spa clothing
SAADE/SAADE PR
Saade, a wellness lifestyle brand, has launched a swimsuit as part of a collection specifically crafted for use in sauna rituals. The swimsuit has been crafted to perform well in heat and cold plunges and is made in Portugal using an 88 per cent blend of lyocell and 12 per cent recycled elastane. Saade founder Victoria Arnhold has Estonian and German heritage and she says: “Sauna has always been part of my life. I grew up in a family where weekly sauna visits were sacred. Even my 86-year-old grandmother still goes. Saade was born from that culture but designed for the modern wellness world.” Arnhold has a background in the fashion industry and after living in Paris and London and witnessing the popularity of sauna culture for detoxification, she wanted to create a swimsuit not made out of plastic. She set out to create a swimsuit that has naturally antibacterial properties that remains breathable even at high temperatures. She wanted to solve what she sees as a common problem of discomfort and trapped moisture that can make synthetic fabrics feel unhygienic in heat. The brand says the minimalist swimsuit is soft, breathable, quick-drying and gentle on heat-flushed skin. The swimsuit is self-lined and has no padding. The lyocell, which is derived from renewable wood sources, provides minimal microplastic shedding, unlike synthetic swimwear, according to the brand. The swimsuit costs £140 (US$181, €165). It comes in black and is available in sizes XS-XL.
SAADE/SAADE PR
Victoria Arnhold on Saade’s plant-based sauna swimwear
“Saade was born from my sauna heritage but designed for modern wellness” Victoria Arnhold
The swimsuit joins a capsule collection of clothing made from lyocell, cotton and elastane that includes sweatpants and sweaters to be worn after a sauna session. There is also a headscarf, which can be worn during a sauna session as well. The sweater costs £80 (US$104, €95) and the sweatpants cost £85 (US$110, €100). Both are available in sizes XS-XL. The 100 per cent lyocell headscarf is available in either dusty rose or olive green. It costs £35 (US$45, €41) and there is only one size. http://lei.sr/8w4R3 KEYWORD: SAADE
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PRISM LIGHT
Prism’s red light pad enhances existing spa beds, says Karl Chen The pad fits beds by Lemi, Oakworks, Gharieni and Living Earth Crafts
The Prism Light Pad FMT is something new, it meets hotel spas exactly where they are and gives them a seamless, low-barrier path into the advanced cellular wellness category while elevating their investments in luxury massage tables.”
PRISM LIGHT
Prism Light has revamped its whole-body red light therapy light pad technology portfolio with the introduction of the Prism Light Pad FMT (For Massage Tables). The new format is designed to fit precisely around massage tables manufactured by Lemi, Oakworks, Gharieni Group and Living Earth Crafts. Integrating in this way enables operators to offer clients a cellular wellness experience without the investment required for a standalone red light bed, says the company. Prism Light’s founder, Karl Chen, explained, saying: “We’ve always believed cellular wellness should be as practical as it is powerful. The Gen-2 is a meaningful evolution of what our partners already trust.
“Cellular wellness should be as practical as it is powerful” Karl Chen
http://lei.sr/8y4h7 KEYWORD: PRISM
Phytomer’s Mathilde Gédouin Lagarde on Perles des Mers debut PHYTOMER
PHYTOMER
The marine pearls are said to stimulate sirtuins www.spahandbook.com
Phytomer has harvested a marine microorganism that produces lipid-rich molecules to enrich its latest product, Perles des Mers. The balm-like cream features biofermented marine micro-pearls that are said to stimulate cells in the skin called sirtuins, which diminish as we age. The levels of these enzymes, which control gene expression, rose by between 59 to 196 per cent in clinical trials, while the quantity of collagen cells was boosted by 72 per cent in 36 volunteers after applying the formula for 28 days. GM Mathilde Gédouin Lagarde, says “This unique product embodies a rare alchemy of scientific innovation, natural elegance and environmental respect.”
“The cream features biofermented marine micro-pearls” Mathilde Gédouin Lagarde
http://lei.sr/h4P3k KEYWORD: PHYTOMER
SPA BUSINESS HANDBOOK 2026-2027 317
PRODUCTS INNOVATIONS LEC
The Alhambra includes a chest-comfort system and 5-layer mattress LEC
Earthlite and Living Earth Crafts develop Alhambra treatment bed Earthlite and its sister company Living Earth Crafts (LEC) have created the Alhambra treatment table, which has been designed for versatility. The new treatment bed has been developed with various patented features, including a chest comfort system, a self-adjusting headrest, plus seven vibration-dampened motors that can be controlled wirelessly. The five-layer 14cm mattress system is also fitted with technology currently undergoing patent approval, called EarthConnect, which offers grounding and EMF protection. It is said to balance the client and spa professional’s 318 SPA BUSINESS HANDBOOK 2026-2027
natural bioelectric charges to promote a sense of grounding and relaxation. Jim Chenevey, chair of Earthlite’s board and chief innovation officer, said: “We’re very excited about the feature-packed Alhambra table, which also integrates electronic drop arms with comfort channels for petite clients. We believe this will compete favourably with any treatment bed currently on the market.” The treatment bed’s design is inspired by the beauty of Al-Andalus, the 13th-century palace and fortress complex in Granada, Spain. Earthlite has recently expanded its footprint in the Netherlands and has begun
We believe this will compete favourably with any treatment bed currently on the market Jim Chenevey manufacturing its Ellora LX and Everest LX treatment tables at its facility in Rotterdam. The companies are expanding in the MENA region, where Thorsten Lipfert will drive growth from Dubai. http://lei.sr/4Q1d2 KEYWORD: LIVING EARTH CRAFTS
www.spahandbook.com
SPA-KIT.NET
YON-KA
Yon-Ka’s Magali Blum unveils Retinol-Like Bi-Serum
“Retinol-Like Bi-Serum represents a scientific breakthrough” Magali Blum
YON-KA
It’s claimed the new serum targets wrinkles without the irritation from retinol
Magali Blum, head of formulation at Yon-Ka, says its new retinol-inspired serum and ritual targets wrinkles and improves texture – but without the discomfort, redness and irritation that users with sensitive skin can experience. Retinol-Like Bi-Serum boasts two complementary retinol-like actives. One is derived from a biomimetic microalgae and the other is a plant extract from the mastic tree. The formula works on both the dermis, smoothing wrinkles and supporting skin quality, and the epidermis, refining skin texture and creating a more even skin complexion. Blum says the new serum “represents a scientific breakthrough in the retinol approach: visible effectiveness on wrinkles, skin texture, and pores, with remarkable tolerance.” KEYWORD: http://lei.sr/6D5e8 YON-KA
HANGAIR GLOBAL
Orca can connect with wearables to monitor its impact www.spahandbook.com
Orca, described as 'the world’s first forward-tilt incliner for intelligent recovery’ is designed to deliver up to three hours’ of conventional rest in a fraction of the time. Unlike traditional recliners, Orca works in the prone-forward posture. It’s manufactured by hangAir Global, which says the motion is inspired by NASA research and lifts weight off the diaphragm, allowing breath to return without effort. Orca adjusts at the hips and headrest for comfort, while delivering a nurturing rocking motion and psychoacoustic soundscapes. It can connect with wearables to monitor responses before, during and after use. Founder and CEO Mirjana Prokic says: “A simple question drove seven years of innovation – what if recovery could happen in 10–20 minutes without external input?”
HANGAIR GLOBAL
Mirjana Prokic reveals Orca forward-tilt incliner for ‘intelligent recovery’
Orca's prone-forward motion is inspired by NASA’s zero-gravity research Mirjana Prokic
http://lei.sr/5U0o3 KEYWORD: HANGAIR
SPA BUSINESS HANDBOOK 2026-2027 319
A sauna and hammam system channelling medieval architecture has been created for heat equipment specialist Effe by renowned creative Patricia Urquiola. Urquiola is an international artist, specialising in industrial product design and architecture for hospitality, retail, residential and exhibitions. Baluar is a modular sauna and hammam design which can be configured in multiple ways depending on space. Urquiola reveals: “Baluar is inspired by an ancient structure – the medieval bastion – that looks outwards but offers shelter within its walls. I wanted to transform it into a wellness space, a compact, almost archetypal space where you can relax and unwind.”
STUDIO URQUIOLA
Patricia Urquiola creates sauna hammam combo for Effe
STUDIO URQUIOLA
PRODUCTS INNOVATIONS
“I was inspired by a medieval bastion that looks outwards, but offers shelter within” Patricia Urquiola The system uses heat-treated lime wood cladding, in a dark or light tone, with narrow vertical grooving. The hammam interior finish features Conchiglia or Nocci mosaic.
Baluar’s modular system can be adapted to available space
KEYWORD: EFFEGIBI http://lei.sr/k3c3s
Amra’s Sue Jones introduces Chrononight sleep programme for spas
320 SPA BUSINESS HANDBOOK 2026-2027
AMRA SKINCARE
“We want to deliver meaningful improvements to sleep” Sue Jones AMRA SKINCARE
Amra Skincare has launched a three-step sleep treatment programme to deliver meaningful improvements to sleep health in spas. Chrononight begins with a 90-minute consultation to identify biological and lifestyle sleep factors. The company’s Molecules of Sleep skincare range, which has been clinically researched, is then prescribed to restore homeostatic balance and support natural sleep cycles. The final step is Amra’s personalised treatment programme, which includes physical massage therapy and guided neurological sleep therapy recommendations. Founder and CEO, Sue Jones, who designed Chrononight, completed a master’s degree in sleep medicine and a post-graduate diploma in insomnia, circadian rhythm disturbances and
The Molecules of Sleep range aims to restore homeostatic balance
hypersomnia in adults. She reveals: “Driven by a desire to understand what was truly happening within my body, I began searching for answers – not only for myself, but for the many others affected by similar challenges.” http://lei.sr/4X6J0 KEYWORD: AMRA
www.spahandbook.com
SPA-KIT.NET
Immersive therapy spaces anywhere, any size – Harald Singer presents Vidarium redesign Most recently, LivinGlobe collaborated with Ageless Societies and is working on specialised longevity content, such as breath and recovery sessions. Depending on budget, LivinGlobe can install ultra short-throw projections or premium LED panels, as well as the surround sound system and video server. Films can be viewed on walls, ceilings or floors – or even curved panoramic surfaces. Singer adds: “Vidarium is perfect for operators who want to transform their under-utilised spaces into high-value experiences with minimal staffing required.” KEYWORD: LIVINGLOBE http://lei.sr/3I2A7
LIVINGLOBE
Founded more than 10 years ago, LivinGlobe was one of the first companies in the immersive wellness space with its dome-shaped Vidarium. It has now revealed a key adaptation. Its visually striking films can be integrated into rooms of any shape or size (not just domes) to create touchless therapy spaces in any spa environment. “I became a film director because I wanted others to see my visions, to create a space of dreaming,” says LivinGlobe founder Harald Singer, explaining that he’s constantly adding new content to Vidarium’s wide range of relaxing highresolution videos and soundscapes and can custom-create videos if required.
“Operators can transform under-utilised spaces into high-value experiences” Harald Singer
Vidarium is no longer limited to dome-shaped rooms and can be installed in any spa area
LIVINGLOBE
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 321
CLEOME
PRODUCTS INNOVATIONS
Award-winning classical music composer, Aidan Vass, has developed a generative ambient music platform called Cleome for spa and wellness spaces. The platform produces continuous, non-repeating music in real-time, requiring no playlists, loops or manual correction from staff. Vass says Cleome reduces persistent pain problems for wellness operators everywhere, including the cost and complexity of music licensing and listener fatigue: “For many businesses, the cost and complexity of music rights can be significant and ongoing." “In a setting designed for relaxation and stillness, even small musical patterns can
“Even small musical patterns can pull someone back into full awareness" Aidan Vass pull someone back into full awareness. A lot of spa music also suffers from inadequate mixing, which makes certain musical features stand out too much."
Cleome produces continuous, non-repeating music in real-time, requiring no manual corrections
http://lei.sr/o3O7o KEYWORD: CLEOME
G.M. Collin releases GF Repair Cream and Serum
Both include a growth factor matrix with plant extracts
G.M. Collin has released a cream and a serum using an advanced vegan growth factor complex to improve skin health and quality, especially for dry, tired or mature skin. The GF Repair Serum and GF Repair Cream both include a growth factor matrix with plant extracts such as those from musk mallow, snow crocus bulb and an epidermal growth factor called Plant-EGF. The brand’s Exometics G ingredient includes exosomes derived from green microalgae and is described by the company as a blend of growth factors, collagen, proteins and lipids that “each target relevant functions for the skin.” The GF Repair Cream also includes the brand’s blend of ceramides, Skinmimics, to help hydrate and reinforce the skin’s moisture barrier.
G.M. COLLIN
G.M. COLLIN
322
CLEOME
Classical composer launches music platform Cleome
“Exosomes and growth factors target the root causes of skin ageing” Myriam Sayer Myriam Sayer, VP of marketing and operations at G.M. Collin, says: "Exosomes and growth factors target the root causes of skin ageing." KEYWORD: http://lei.sr/9p0m6 G.M. COLLIN
www.spahandbook.com
AM-FINN SAUNA AND STEAM
AM-FINN SAUNA AND STEAM
The target temperature of Frost Locker is -1.6˚C
Steve Kuzara unveils Am-Finn’s milder cold experience US sauna and steamroom manufacturer Am-Finn Sauna and Steam has created a contrast therapy room called Frost Locker for a controlled cooling experience. In response to both operator demand and recent medical studies, Am-Finn’s Frost Locker offers a cool experience that does not rely on extreme temperatures for cold shock therapy. The target temperature for the Frost Locker is approximately -1.6 degrees Celsius (32 degrees Fahrenheit). Steve Kuzara, Am-Finn’s director of engineering, told Spa Business, “Any lower, it would discourage a large percentage of the population from using it on a regular basis. Extreme temperatures create stress rather than promote wellness. Many spas are beginning to phase out cold plunges. www.spahandbook.com
The reasons align with what we’ve observed in the US fitness industry firsthand: sanitation challenges, liability concerns, ongoing maintenance burdens, and – perhaps most telling – very low long-term usage. For many members, cold plunges are a one-time 'bucket list' experience rather than a sustainable therapeutic regimen.” Kuzara continued: “What may ultimately prove to be the most significant turning point, however, is the growing body of clinical evidence suggesting that mild, controlled cold exposure may be more effective – and far safer – than the extreme cold shock promoted by cold plunge and cryotherapy manufacturers.” There is no limitation in terms of the size of Frost Locker Am-Finn can build. The smallest Frost Locker Am-Finn
“Lower temperatures discourage use on a regular basis” Steve Kuzara produces is 1.2 square metres, which accommodates two people at a time. The retail price for a Frost Locker of this size is around US$18,000 (€16,600, £14,200). A larger Frost Locker for 15 people would cost approximately US$40,000 (€36,800, £31,600). The Frost Locker is in full production, for sale in the US, with plans in motion to supply European spas by Q3 of 2026. KEYWORD: http://lei.sr/6J8Y6 AM-FINN SPA BUSINESS HANDBOOK 2026-2027 323
PRODUCTS INNOVATIONS
Alberto Apostoli reveals Arché Water Path Luxury Experience the project includes the use of metallic and mirrored surfaces, vegetation, aromatherapy, soundscapes, digital content, lighting and dramatic effects. Alberto Apostoli, founder of Studio Apostoli, says: “Arché Water Path Luxury Experience is not simply a project but a concept. Wellness is ‘on demand’ and tailored to the needs of each guest as well as the requirements of the hospitality venue, including its spaces and the type of offering desired. “The entertainment component is a central element, responding to the growing leisure trend in getaways and more structured wellness journeys,” adds Apostoli. “Designing Arché alongside Balich Wonder Studio has been an invaluable experience: their expertise in major
STUDIO APOSTOLI
Studio Apostoli has designed an immersive water-based spa experience called Arché Water Path Luxury Experience, based on a concept by live entertainment production company Balich Wonder Studio. The modular concept is sold as a product that can be built in many different environments to deliver long-lasting benefits for operators. The various experience modules can sit independently of one another or be combined. The creative concept was devised by Balich Wonder Studio while Studio Apostoli developed the layout, adding treatments and technologies. It blends wellness facilities with entertainment. Water is the core theme of the design, representing the origin of wellbeing. To stimulate all five senses,
“It blends wellness facilities with entertainment” Alberto Apostoli international events and technical and engineering expertise has been the perfect complement to our more than twenty years of wellness design experience.” KEYWORD: http://lei.sr/5u2y5 APOSTOLI
BALICH WONDER STUDIO
The modular concept features eight zones to stimulate the senses
324 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
Lucibel.le, a subsidiary of French lighting specialists the Lucibel Group, is launching a red light hair mask. Hair Ove Light Pro is a capillary photobiomodulation device that diffuses red light using 50 high-power LEDs and patented energetic mapping for targeted distribution over the scalp. It's designed to act directly on the follicles to stimulate regrowth, slow down hair loss and improve hair density. Unlike other devices, it can be directly connected to a power outlet for more powerful and effective results. Sessions start at 12 minutes, with a recommended cost of €39 (US$45, £34). A course of four, eight or 12 sessions starting at €147 (US$170, £129) is also available. “Hair Ove Light Pro is transforming haircare,” says Frédéric Granotier, CEO
LUCIBEL.LE
Lucibel.le shines a new light on hair growth, says Fréderic Granotier
LUCIBEL.LE
SPA-KIT.NET
“Our expertise has given birth to the most powerful hair mask on the market” Frédéric Granotier and founder of the Lucibel Group. “The alliance of our medical and technological expertise has given birth to the most powerful hair mask on the market.”
Lucibel.le is launching Hair Ove Light Pro to stimulate hair regrowth
http://lei.sr/1y3u9 KEYWORD: LUCIBEL.LE
Mood Board can turn existing saunas into a theatrical experience
MOOD BOARD ENGIENERGIES
www.spahandbook.com
“Most spas look and feel the same, but guests want something new, immersive and innovative,” says Andrii Dmytriiev, co-founder of Mood Board Engineering. The Budapest-based company has unveiled its 5d immersive wellness experience for saunas and other spa areas. Mood Board is designed to synchronise light, sound and aroma effects with climate modules such as misting, fog, rain and steam to turn a spa visit into a theatrical wellness show. “Spas already give relaxation, but what we offer is emotional engagement and memorable moments,” says Dmytriiev. Backed by a team of engineers, IT specialists, designers and sound
MOOD BOARD ENGINEERING
Andrii Dmytriiev introduces Mood Board’s 5d immersive wellness experience
“We offer emotional engagement and memorable moments” Andrii Dmytriiev producers, Mood Board has been created to offer easy-to-install, plug-andplay modules for existing facilities. KEYWORD: http://lei.sr/6K9v7 MOOD BOARD SPA BUSINESS HANDBOOK 2026-2027 325
PRODUCTS INNOVATIONS
Venice Head Spa can be used for hair washing, massage and manicure/pedicure services
LEMI
Lemi unveils multi-functional Venice Head Spa
326 SPA BUSINESS HANDBOOK 2026-2027
a massage table. The horseshoe face rest attachment can be added for facedown treatments and the height, back rest and leg sections can be adjusted via the bed’s electronic system. Again, the bed’s memory function can be employed to reset the equipment to the preferred position of a therapist to save time and increase operational efficiency. At the other end of the bed from the retractable head spa drawer, there is a hidden pedicure whirlpool basin, under a removable section of the memory foam bed. The electric adjustment modality means the bed is adjusted for the ideal posture to receive a pedicure.
LEMI
Lemi has revealed a new treatment bed called Venice Head Spa, which can be adapted to perform multiple types of professional spa and salon treatments. The new equipment can be used for hair washing, massage and manicure/pedicure services. Within a retractable drawer, the Venice Head Spa has an integrated washbasin with a hand-held shower fitting and removable headrest. An additional arched Japanese head spa accessory automatically adjusts to the optimal position for hairwashing therapies, thanks to a built-in memory function. This curved attachment sprays jets of water onto a guests scalp during haircare and scalp massage treatments. When the accessory and drawer are put away, the Venice Head Spa becomes
“Spas are looking for versatile solutions to improve floorplan layout” Matteo Brusaferri
KEYWORD: http://lei.sr/0k3A5 LEMI
www.spahandbook.com
SPA-KIT.NET
“It streamlines the spa journey from start to finish” Ricky Daniels management” says co-founder Ricky Daniels, revealing that the group has recently secured US$30 million (€26.9 million, £21.6 million) from Five Elms Capital to support global expansion and platform development. ● KEYWORD: TRYBE http://lei.sr/5T7t4
ELLIE PARKER ADVENTURE MEDIA
Reducing queues, paperwork and cash handling are at the heart of software company Trybe’s latest innovations – a self-service check-in kiosk and reusable RFID wristbands, designed to streamline the spa journey from arrival to departure. Guests scan a QR code on arrival to verify reservations, then receive a wristband that acts as a digital key and enables cashless payments throughout the facility. The system has been created to free guests from phones and belongings, while giving operators real-time insights on usage and spend. It’s been piloted at Ffolkespa, an Ibiza-inspired destination in the UK. “The launch marks a significant step toward the future of spa and leisure
Guests receive a wristband that acts as a digital key
TRYBE
Ricky Daniels reveals Trybe’s check-in kiosks and wristbands
FFOLKES
The system was piloted at the Ibizainspired Ffolkespa
www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 327
22 OCTOBER 2026
GLOBA EVENT L
Queen Elizabeth II Conference Centre, London
Fitness, health, wellness Excitement is building for the new all-keynote HCM Summit 2026 from Spa Business magazine and HCM magazine. The event will bring together a powerful lineup of speakers to share insights and experience, with a focus on business success and innovation. You’ll go away inspired and informed, with ideas to implement in your professional life, as well as valuable contacts and access to best practice to drive your success as we head into 2027.
In addition to the summit talks, a carefully curated exhibition will showcase the latest innovations, while summit networking events, including the After Party, hosted by Les Mills, will give the opportunity to make new contacts and do business.
Liz Terry HCM editor and CEO of Leisure Media
All this, along with product sampling, book signings and activations make the summit a powerful and useful event for the sector.
Platinum Partner
Find out more and book your tickets at www.HCMsummit.live
Gold Partner
Innovation Partner
Silver Partner
Bronze Partner
LISTINGS Contact book . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p330 Trade associations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p334 Events calendar . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . p336
Contact book This section shows the basic contact details for global spa equipment, product and service suppliers while full company details can be found online at www.spa-kit.net.
Agilysys
BBSpa Group
Capsix
T: +44 1753 972265 E: EMEAsales@agilysys.com
E: info@bbspagroup.com
E: sales@capsix.com
www.bbspagroup.com
www.capsix.com
BC Softwear
Carol Joy London Ltd
T: +44 845 210 4000 E: enquiries@bcsoftwear.com
T: +44 791 744 3241 E: online@caroljoylondon.com
www.bcsoftwear.com
www.caroljoylondon.com
Bellezi
Charme d’Orient
E: hello@annesemonin.com
T: +31 74 376 6351 E: info@bellezi.com
T: +33 1 60 37 84 67 E: contact@charmedorient.com
www.annesemonin.com
www.bellezi.com
www.charmedorient.fr/en/
Aquaform
Bioline Jatò
Clinique La Prairie
T: +39 030 891 3122 E: info@aquaformsrl.com
T: +39 0461 933 209 E: bioline@bioline-jato.com
T: +41 21 989 33 11 E: reservation@laprairie.ch
www.aquaformsrl.com
www.bioline-jato.com
www.cliniquelaprairie.com/
Aromatherapy Associates
Biologique Recherche
Comfort Zone
T: +44 239 206 3317 E: spasupport@aromatherapyassociates.com
T: +33 (0)1 80 04 83 40 E: info@biologique-recherche.com
T: +39 0521 965611 E: contactcz@comfortzone.it
www.aromatherapyassociates.com
www.biologique-recherche.com
www.comfortzoneskin.com
Art of Cryo
Blue Rakun
Elemis
T: +49 2935 9652 0 E: contact@artofcryo.com
T: +34 627 73 14 53 E: welcome@bluerakun.com
E: newbusiness@elemis.com
www.artofcryo.com
www.bluerakun.com
Atelier Vitae
Blu Spas
T: +44 794 751 8524 E: tom@ateliervitae.co.uk
T: +1 406 862 2200 E: info@bluspasinc.com
www.agilysys.com
Akt Group T: +33 (0) 5477 43930 E: info@aktgroup.io
www.aktgroup.io
Anne Semonin Paris
Barr + Wray T: +44 141 882 9991 E: sales@barrandwray.com
www.barrandwray.com
www.bluspasinc.com
Borghese Roma
www.elemis.com
ESPA E: enquiries@espainternational.co.uk
www.espaskincare.com
Esse E: info@esseskincare.com
www.esseskincare.com/professional
T: +1 212 659 5300 E: doronoz@borghese.com
www.borghese.com 330 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
SHUTTERSTOCK/STUDIO ROMANTIC
Spa and wellness suppliers drive innovation in the sector
Fenix Group srl
Global Project & Spa Advisory
HPO Tech Hyperbaric Systems
T: +39 3495 507 007 E: marketing@fenixgroup.it
T: +33 1 82 09 45 77 E: psaussay@globalspaadvisory.com
T: +1 (315) 512 1112 E: office@hpotech.com
www.endospheres.com
www.globalspaadvisory.com
www.hpotech.com
FIBO
Global Wellness Summit
International Spa Association
T: +49 211 90191 400 E: info@fibo.com
E: info@globalwellnesssummit.com
T: +1 859 226 4292 E: ispa@ispastaff.com
www.fibo.com
Gaia Skincare
www.globalwellnesssummit.com
G.M. Collin
www.experienceispa.com
T: +1 800 341 1531 E: export@gmcollin.com
i-Tech Industries
E: info@gaiaskincare.co.uk
www.gaiaskincare.com
www.gmcollin.com
www.icoone.com/en
Gharieni Group
HCM Summit
Iyashi Dome
T: +49 (0)2841 88300 50 E: info@gharieni.com
T: +44 1462 431385 E: HCMSummit@leisuremedia.com
T: +33 1 40 25 03 25 E: contact@iyashidome.com
www.gharienigroup.com
www.hcmsummit.live
https://iyashidome.com
www.spahandbook.com
T: +39 051 6259797
SPA BUSINESS HANDBOOK 2026-2027 331
CONTACT BOOK Kemitron
Phytomer
Spa Supply Solutions
T: +49 7024 95060 E: info@kemitron.de
T: +33 02 23 18 31 31 E: commercial@phytomer.com
T: +33 184 888 960 E: info@spasupplysolutions.com
www.kemitron.com
www.phytomer.fr/en
www.spasupply-solutions.com
Klafs
Power Plate
Starpool srl
T: +49 791 501 0 E: info@klafs.com
T: +44 20 7317 5000 E: info@powerplate.com
T: +390 462 571 881 E: info@starpool.com
www.klafs.com
www.powerplate.com
www.starpool.com
Knesko Skin
Prism Light
Subtle Energies
T: +1 800 454 3091 E: info@kneskoskin.com
T: +1 720 664 4929 E: info@prismlightpod.com
T: +61 2 9634 1677 E: nick@subtleenergies.com.au
www.knesko.com
www.prismlightpod.com
www.subtleenergies.com.au
Lemi Group
Rai Consulting
TAC – The Assistant Company
T: +39 0374 363069 E: info@lemigroup.it
T: +49 1609 4450 350 E: contact@rai-consulting.com
T: +43 50 60 80 E: office@tac.eu.com
www.lemispa.com
www.rai-consulting.com
www.tac.eu.com
Living Earth Crafts
Robosculptor
Takara Belmont UK Ltd
T: +1 760 597 2155 E: info@livingearthcrafts.com
T: +971 4 563 47 01 E: sales@robo-sculptor.com
T: +44 207 51 50 333 E: katie@takara.co.uk
www.livingearthcrafts.com
www.robo-sculptor.com
www.takarahairdressing.co.uk/beauty
Lovinfit Group
Saskia Spa
TechnoAlpin Indoor
T: +39 3515 183458 E: sales@lovinfitgroup.com
T: +33 78 625 3542 E: info@saskiaspa.com
T: +390 471 550 550 E: indoor@technoalpin.com
www.lovinfitgroup.com
www.saskiaspa.com
www.indoor.technoalpin.com
Myndstream
Seed To Skin
Templespa
E: hello@myndstream.com
T: +39 055 232 1583 E: rianna.riego@seedtoskin.com
T: +44 1903 719429 E: customerservice@templespa.com
www.seedtoskin.com
www.templespa.com
Sommerhuber
The Wellness
T: +43 7252 893 0 E: keramik@sommerhuber.com
T: +971 4362 9625 E: office@thewellness.ae
www.sommerhuber.com
www.thewellness.ae
Sothys Paris
Tlee Spas + Wellness
T: +33 5 55 17 45 00 E: sothysspa@sothys.net
E: info@tleespas.com
www.myndstream.com
Myrtha Wellness T: +39 0376 94261 E: info@myrthawellness.com
www.myrthawellness.com
Oakworks T: +1 717 235 6807 E: information@oakworks.com
www.oakworks.com
www.tleespas.com
www.sothys.com
332 SPA BUSINESS HANDBOOK 2026-2027
www.spahandbook.com
For details visit www.spa-kit.net – the search engine for buyers Trybe
Wellness & Spa Solutions
E: sales@try.be
T: +39 329 1999 470 E: info@spa-solutions.me
www.try.be
Voya Organic Beauty
www.spa-solutions.me
T: +353 71 916 1872 E: info@voya.ie
We Work Well
www.voya.ie
www.weworkwellevents.com
WDT Werner Dosiertechnik
Wildsmith
T: +49 8272 986 97 0 E: r.rieger@werner-dosiertechnik.de
T: +44 (0)7421 235091 E: wholesale@wildsmithskin.com
www.wdt-dosing.com
www.wildsmithskin.com
E: info@weworkwellevents.com
Wynne Business Consulting and Education T: +1 610 368 6660 E: consultants@wynnebusiness.com
www.wynnebusiness.com
Yon-Ka T: +33 1 41 19 56 56 E: info.export@yonka.com
https://us.yonka.pro
SHUTTERSTOCK/PEOPLEIMAGES
Spas rely on equipment suppliers to deliver outstanding service
TRADE ASSOCIATIONS
Trade associations Our Trade associations index gives up-to-date details of national spa associations and organisations around the world. We’ve split them up into global regions and countries for ease of reference
WORLDWIDE Aufguss WN Organization www.aufguss-wm.com
Global Wellness Institute www.globalwellnessinstitute.org
GSN Planet www.gsnplanet.org
Hot Springs Association https://hotspringsassociation.com
Hydrothermal Spa Forum
Touchless Wellness Association www.touchlesswellnessassociation.com
Wellness Tourism Association www.wellnesstourismassociation.org
AFRICA
INDIA
Spa and Wellness Association of India www.spaandwellnessassociationofindia.com
JAPAN
Japan Sauna and Spa Association https://sauna.or.jp
Spa and Wellness Association of Africa
MALAYSIA
www.swaafrica.org
www.amspa.org.my
South African Spa Association
SAUDI ARABIA
www.saspaassociation.co.za
www.hydrothermal-spa-forum.net
Association of Malaysian Spas
Saudi Arabian Wellness Association www.saudiwellness.org
APAC/MIDDLE EAST
TAIWAN
International Spa Association
Asia Pacific Spa and Wellness Coalition
www.twspa.tw
www.experienceispa.com
www.apswc.org
THAILAND
Salt Therapy Association
AUSTRALIA
https://thaispa.or.th/en
International Sauna Association www.saunainternational.net
www.salttherapyassociation.org
Spa Industry Association https://dayspaassociation.com
The International Medical Spa Association https://dayspaassociation.com/imsa
The World Federation of Hydrotherapy and Climatotherapy
Australian Bathing Alliance www.bathing.org
Australian Sauna Association www.saunaaustralia.org.au
BALI
Bali Spa and Wellness Association www.balispaandwellnessassociation.id
Taiwan Spa Association
Thai Spa Association
CANADA Leading Spas of Canada www.leadingspasofcanada.com
Spa and Wellness Association of Canada www.spaandwellnessassociation ofcanada.com
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CENTRAL/SOUTH AMERICA
ICELAND
ROMANIA
Latin American Spa Association
https://nlfi.is
www.romanian-spas.ro
IRELAND
RUSSIA
www.irishspaassociation.ie
www.rusnka.ru
European Historic Thermal Towns Association
ITALY Federterme
SERBIA
www.historicthermaltowns.eu
www.federterme.it
www.ubas.org.rs
European Spas Association
NORWAY
SPAIN
www.norgesbadstulaug.no/home-english
www.balnearios.org
Bulgarian Union for Balneology and Spa Tourism
PORTUGAL
UK
www.bubspa.org
www.termasdeportugal.pt
www.spa-uk.org
Icelandic Naturopathic Association
www.spalatinoamerica.com
Irish Spa and Beauty Association
EUROPE
Norwegian Sauna Association
www.europeanspas.eu
BULGARIA
Portuguese Thermal Spas Association
Romanian Spa Organization
National Spa Association
Serbian Spas and Resorts Association
Spanish National Spa Association
The UK Spa Association
CZECH REPUBLIC
Association of Spas of the Czech Republic
Trade associations create structure and standards for the sector
www.jedemedolazni.cz
ESTONIA
Estonian Spa Association www.estonianspas.eu
FINLAND Sauna from Finland www.saunafromfinland.com
FRANCE
French Spa Association GERMANY German Spas Association www.deutscher-heilbaederverband.de
HUNGARY Hungarian Baths Association www.furdoszovetseg.hu/en www.spahandbook.com
SHUTTERSTOCK/PEOPLEIMAGES
https://spa-a.org
SPA BUSINESS HANDBOOK 2026-2027 335
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Events calendar Quick access to spa and wellness industry events in 2026 and 2027. Go to www.leisurediary.com for the most up–to–date information about these and all other events and to submit your event for publication
2026
30-31 AUGUST Be Well Beauty and Wellness Show – USA
www.bewellshowflorida.com
31 AUGUST – 2 SEPTEMBER SpaTech NA – USA www.spatecna.com
2 SEPTEMBER Being – Thailand www.being-community.com
7-8 SEPTEMBER SpaFest – UK www.madeforlifefoundation.org/spafest-2026
10-12 SEPTEMBER Asean Patio Pool Spa Expo – Malaysia www.aseanpoolspaexpo.com
11-13 SEPTEMBER Health Optimisation Summit – UK https://uk.healthoptimisation.com/
14-16 SEPTEMBER SpaChina Summit – China www.spachina.com
16-17 SEPTEMBER Independent Hotel Show – Germany
27-29 SEPTEMBER Spa Life Ireland – Ireland
www.independenthotels.de
www.spa-life.international/Ireland/
16-17 SEPTEMBER Independent Hotel Show – USA
28-29 SEPTEMBER Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate – Singapore
www.independenthotelshow.com
18-20 SEPTEMBER World Wellness Weekend – worldwide www.world-wellness-weekend.org
18-20 SEPTEMBER Float Conference – USA www.floatconference.com
21-24 SEPTEMBER W3Fit North America – USA www.weworkwellevents.com
22-23 SEPTEMBER Destination Deluxe Awards & Wellness Summit – Thailand www.destinationdeluxe.com
23-24 SEPTEMBER Salt Therapy Association Conference – USA https://salttherapyassociation.com/stacon
14-20 SEPTEMBER Aufguss WM – Germany
24-25 SEPTEMBER Termatalia – Thermal Tourism, Health and Wellness Fair – Spain
www.aufguss-wm.com
www.termatalia.com
https://healthcaire.space/events
29 SEPTEMBER – 1 OCTOBER Future Hospitality Summit – Dubai www.futurehospitality.com/world
29 SEPTEMBER – 2 OCTOBER Synergy The Retreat Show – Croatia www.theretreatshow.com
4-5 OCTOBER World Spa and Wellness Conference and Awards – UK www.professionalbeauty.co.uk/wsw-london
5-6 OCTOBER Independent Hotel Show London – UK www.independenthotelshow.com
6-8 OCTOBER Beauty World Middle East – Dubai https://beautyworld-dubai.ae.messefrankfurt.com/
6–8 OCTOBER Interbad – Germany www.messe-stuttgart.de/interbad/en
336 SPA BUSINESS HANDBOOK 2026–2027
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GWS
Global Wellness Summit will take place in Thailand in November 2026
6-9 OCTOBER W3Hospitality – Malta
22-26 OCTOBER Loop Wellbeing – Spain
www.weworkwellevents.com
www.lobster-event.com/en/event-details/ loop-wellbeing-2026
12-14 OCTOBER SpaCamp – Austria www.spacamp.net
13-16 OCTOBER W3Fit EMEA– Malta www.weworkwellevents.com
20-22 OCTOBER PiscinaSpain – Spain www.expopiscina.com/en
21 OCTOBER HCM Invest – UK www.hcminvest.live
22 OCTOBER HCM Summit – UK www.HCMsummit.live
25-28 OCT 2026 Spa and Wellness Summit Asia Pacific – Australia www.wellnesssummit.com.au
25-28 OCTOBER W3Spa North America – USA www.weworkwellevents.com
1-3 NOVEMBER Spa Life – Scotland www.spa-life.international/scotland/
2-5 NOVEMBER EquipHotel – France https://www.equiphotel.com
5-8 NOVEMBER Eudēmonia Summit – USA
10-13 NOVEMBER Global Wellness Summit (GWS) – Thailand https://www.globalwellnesssummit.com
12-13 NOVEMBER Beyond Activ Americas – USA https://beyondactiv.com/events/americas
14-15 NOVEMBER HoloLife Summit – The Netherlands www.hololifesummit.com
25 NOVEMBER UKSA winter networking event – UK https://www.spa-uk.org
1 DECEMBER Wellness Hospitality Conference – Italy www.wellnesshospitalityconference.it/en
1-2 DECEMBER Beyond Activ Oceania – Australia https://beyondactiv.com/events/oceania
www.eudemonia.net www.spahandbook.com
SPA BUSINESS HANDBOOK 2026-2027 337
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2027
18-21 JANUARY Elevate Spa – USA www.thespapeeps.com
26 JANUARY Global Wellness Summit Trends – USA www.globalwellnesssummit.com
21-24 JANUARY Les Thermalies Paris – France www.thermalies.com
2-4 FEBRUARY Spatex – UK www.spatex.co.uk
3-4 FEBRUARY Beyond Activ World – Saudi Arabia www.beyondactiv.com/events/world
2-3 MARCH Independent Hotel Show – The Netherlands www.independenthotelshow.com
3-5 MARCH ISPA Conference – USA www.attendISPA.com
7-9 MARCH Be Well | Beauty Show – USA www.bewellshownewyork.com
18-21 MARCH Cosmoprof Bologna – Italy www.cosmoprof.com
APRIL (DATES TBC) Medi Wellness Congress – Switzerland www.mwcongress.com
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2-4 APRIL Health Optimisation Summit – USA
25-28 MAY W3Spa EMEA – Hungary
https://usa.healthoptimisation.com
www.weworkwellevents.com
8-11 APRIL FIBO Global Fitness – Germany
27-30 MAY Rimini Wellness – Italy
www.fibo.com
www.riminiwellness.com
9-11 APRIL Beauty Dusseldorf – Germany
JUNE (DATES TBC) World Sauna Forum - Finland
www.beauty-duesseldorf.com
www.worldsaunaforum.com
19-21 APRIL Elevate Spa – Turkey
JUNE (DATES TBC) Spa Life – UK
www.thespapeeps.com
www.spa-life.international/uk/
22 APRIL Forum Hotel & Spa – France
12 JUNE Global Wellness Day – worldwide
www.forumhotspa.com
www.globalwellnessday.org
30 APRIL – 2 MAY WellCon – USA
22 JUNE World Bathing Day – worldwide
www.wellconvention.com
https://worldbathingday.org
MAY (DATES TBC) Wellness Real Estate Symposium – USA
2-4 JULY World Championship Massage – Denmark
www.globalwellnesssummit.com
MAY 2-5 MAY Hot Springs Connection – USA www.hotspringsconnection.com
12-13 MAY Beyond Activ Asia – Thaliand www.beyondactiv.com/events/asia
15-17 MAY Asia Pool & Spa Expo – China www.asiapoolspaexpo.com
21-23 MAY Elevate Spa/Montage Corporate Event www.thespapeeps.com
https://worldchampionship–massage.com/
20-23 JULY Elevate Lifestyle – USA www.thespapeeps.com
15-18 AUGUST Elevate Aesthetics – USA www.thespapeeps.com
26-29 OCTOBER Aquanale - Germany www.aquanale.com
15-18 NOVEMBER Piscina and Wellness Barcelona – Spain www.piscinabarcelona.es
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