sportsmanagement.co.uk
7 March 2016 Vol 20 Issue 3 No 115
@sportsmag
Alex Trickett
Twitter becomes the world’s largest sofa whenever sport is being broadcast
The power of brands: Sponsorship’s evolving role in sport p40
Tim Anderson Taking cricket into the mainstream in the US p4
Cover star: Great Britain’s Madison Rowlands wins gold at the Lillehammer Winter Youth Olympic Games p28