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14 JULY 2026 ISSUE 505

YOUR NEWS UPDATE FROM SPA BUSINESS

Anna Bjurstam launches Wahayla

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Anna Bjurstam – who completed her work as wellness pioneer at Six Senses Hotels and Resorts at the end of June – has launched a new wellness, longevity and 'consciousness consultancy' called Wahayla. Bjurstam is well known for co-founding spa consultancy Raison d’Être, launching Scandinavian fitness chains SIX SENSES

and her 13 years at Six Senses, leading wellness for the brand. She recently oversaw Six

■ Bjurstam's company, Wahayla, will create rare wellbeing experiences

Senses’ launch of the brand’s first members’ club, Six Senses

Wahayla is an ancient Aramaic

The company will work with

Place at Six Senses London,

word which means 'feeling power

leading hotel groups, wellness

which opened earlier this year.

and life energy in the heart'. Bjurstam

companies, clinics, conferences

Both Raison d’Être and Six

has developed a somatic meditative

and corporations to build rare

Senses are owned by IHG.

practice of the same name, based

wellbeing experiences. It will provide

Bjurstam sold Raison d’Être to

on her decades of personal

services including consulting,

the company in 2013, then both

meditation practices, which is free

strategic advisory and keynotes.

were purchased by IHG in 2019.

to try on the Wahayla website.

MORE >>> http://lei.sr/G9R6y_B

Magdaléna Vereskova says virtual reality is key

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NEW OPENING

SPA LIFE

Spa towns are evolving and embracing new tech

HOSHINO RESORTS

MAGDALÉNA VERESKOVA

SPA TOWNS

EVENT REPORT

Hoshino Resorts opens ryokan resort Kai Kusatsu

Spa Life UK 2026 attendees made new connections

The company is rolling out the Kai ryokan brand

Meetings and education sessions took place

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Spa Business Insider issue 505 by Leisure Media - Issuu