Pintail Wildlife Drive
MESSAGE FROM THE PRESIDENT/CEO
As I reflect on 2025, I am incredibly proud of what the Visit Lake Charles team accomplished together. In a year when many destinations experienced slowing growth or even negative trends compared to last year, Lake Charles outperformed national occupancy statistics, bolstered by a 9.5% year-over-year increase that reflects the strength, resilience, and diversity of our visitor economy.
Southwest Louisiana is uniquely positioned to attract many types of visitors from sports and meetings to leisure travel year-round. Each of these visitors plays a meaningful role in our community, supporting local hotels, restaurants, attractions, shops, and venues, while driving real economic impact across Calcasieu Parish.
From a results standpoint, 2025 was a record-breaking year. The Lake Charles Regional Sports Authority delivered unprecedented success, generating more than 33,744 room nights and driving significant economic impact through events such as LHSAA Marsh Madness, the Southland Conference Championships, and countless other competitions hosted throughout the year. This success reflects the coordination, service, and commitment required to host events of this scale and variety.
The same momentum carried through our meetings, conferences, and convention business. In 2019, prior to COVID, Visit Lake Charles sold a record 26,322 convention room nights. While room-night production increased steadily from 2022 through 2024, 2025 marked a true milestone. Visit Lake Charles sold 32,324 convention room nights, an increase of 23% over our previous highest year, demonstrating not only recovery, but growth beyond our historical benchmarks.
These results are not accidental. Our sales and sports teams understand that business is built on relationships. More importantly, they are focused on attracting the right caliber of groups that align with our destination and its long-term vision. Once those meetings and events arrive, repeat business is earned through service. Our team works collaboratively to ensure every group is supported, every event is successful, and every experience reflects the best of Southwest Louisiana.
Our marketing efforts continue to inspire and engage visitors through strong, emotionally driven messaging. The award-winning “As Much Joy As You Can Pack In”
campaign remains a powerful connection point for travelers, highlighting the many reasons to explore our community. As the travel landscape continues to evolve due to AI integration and changing search behaviors, our marketing team continues to meet the moment and ensures Lake Charles remains top of mind in an increasingly competitive environment.
Tourism in Southwest Louisiana is not an abstract concept. It is felt every day in our restaurants, hotels, shops, and event venues. It shows up in jobs supported, businesses strengthened, and opportunities created for residents. In 2025, we intentionally reminded our community of that truth through our “Always Here” message, reinforcing that visitors are an essential part of the economic and cultural fabric of Louisiana’s Playground.
None of this success belongs to Visit Lake Charles alone. It is shared with our hospitality partners, local businesses, elected officials, community organizations, and residents who believe in the power of tourism as an economic engine and a source of community pride. Every partnership strengthens our ability to tell Southwest Louisiana’s story authentically, rooted in joy, culture, resilience, and genuine hospitality.
As you read through this annual report, I hope you see the passion and dedication behind the work. The countless hours spent meeting with clients, hosting events, developing marketing strategies, welcoming media, and investing in destination and community development are all driven by a shared commitment to building a stronger, more vibrant Southwest Louisiana.
Thank you for your continued trust, collaboration, and support. Together, we continue to prove that tourism is more than travel. It is an investment in place, people, and possibility.
Kyle Edmiston , CDME , CDTP President/CEO, Visit Lake Charles
MISSION, VALUES & INCLUSIVE GROWTH
MISSION
To enhance the quality of life in Southwest Louisiana by optimizing visitor-related economic impact.
VALUES
We Believe In:
Strategic Collaboration:
We accomplish more through partnerships.
Authentic Kindness:
We exercise intentional care and compassion for all.
Impassioned Hospitality:
We ensure exceptional experiences through our commitment to service.
Accessibility & Inclusive Travel
In 2025, Visit Lake Charles advanced its commitment to inclusive travel through a new partnership with Wheel the World, completing accessibility assessments for 20 Southwest Louisiana businesses. Participating partners received individualized accessibility reports, access to staff training through the Accessibility Academy, and the designation of an Accessibility Verified seal. Together, these efforts strengthened the destination’s ability to welcome travelers of all abilities while reinforcing Visit Lake Charles’ leadership in accessible and inclusive tourism.
VISION
A world-class destination where all are welcome to experience our authentic culture.
STRATEGIC IMPERATIVES
• Develop Diversified Tourism Products
• Partner and Advocate to Develop Our Community
• Integrate Data-Drive Decision Making
2025 VISITATION DATA
IN-STATE VS
TOP 5 SPENDING CATEGORIES
AWARDS + ACCOMPLISHMENTS
Hosting the Industry
Major Conferences & Global Events: In 2025, Visit Lake Charles successfully hosted several large-scale, high-profile conferences, including the Louisiana Travel Summit, Southeast Tourism Society Connections Conference, and the Americas LNG Summit & Exhibition, welcoming more than 2,600 attendees from across the U.S. and 50+ countries. Collectively, these events showcased Southwest Louisiana’s hospitality infrastructure, meeting capacity, and ability to compete on a global stage, reinforcing the destination’s relevance for both industry leadership and international business travel.
Destination Marketing Accreditation Program (DMAP) Reaccreditation
Visit Lake Charles earned reaccreditation from Destinations International, following a rigorous review of governance, strategic planning, financial stewardship, partner engagement, and performance measurement. This designation affirms adherence to the highest professional standards in destination marketing and management.
Creole Nature Trail Adventure Point 10-Year Anniversary
Since opening in 2015, Creole Nature Trail Adventure Point has served as a premier gateway to Louisiana’s outdoors. In 2025, VLC celebrated its 10-year anniversary, marking a decade of inspiring exploration, education, and conservation awareness, often serving as the first impression of the destination for Texas travelers.
Shining Example Partnership Award
Visit Lake Charles received the Shining Example Partnership Award from the Southeast Tourism Society (STS) for the Spirit of Louisiana international campaign, recognizing effective collaboration and destination advocacy.
Festival of the Year
Smoke & Barrel was named Festival of the Year by the Louisiana Tourism Association (LTA) for its elevated celebration of bourbon, barbecue, and Louisiana culture, generating significant tourism impact while raising critical funds for local charities and positioning Lake Charles as a premier destination each fall.
Restauranteur of the Year
Eric Avery, founder of Crying Eagle Brewing Company and current VLC board member, was named Restaurateur of the Year by LTA in recognition of his visionary leadership and lasting impact on Southwest Louisiana’s culinary and hospitality landscape, transforming Crying Eagle Brewing into a cornerstone of Southwest Louisiana’s culinary and cultural scene while championing local partnerships, community engagement, and tourism-driven economic impact.
Will Mangham Tourism Lifetime Achievement
Anne Taber Klenke was honored with the Will Mangham Tourism Lifetime Achievement Award by LTA for more than 35 years of transformative leadership in Louisiana tourism, including her lasting impact on the Creole Nature Trail and her role in shaping Southwest Louisiana’s destination development, storytelling, and community pride.
Fired Up! Culture Beacon Award
President and CEO Kyle Edmiston was honored with the Fired Up! Culture Beacon Award by STS, recognizing his sustained leadership, commitment to team development, and dedication to the Southwest Louisiana community.
Destinations International Board of Directors
Kyle Edmiston, President & CEO, was elected Chair-Elect of the Destinations International Board of Directors (2025–2026), placing Visit Lake Charles in a prominent leadership role within the global destination organization community.
HSMAI’s Top 25 Extraordinary Minds
Timothy Bush, Chief Marketing Officer, was named one of HSMAI’s Top 25 Extraordinary Minds for 2025, a national honor recognizing innovation and excellence in hospitality marketing. Bush also serves as Vice Chair of the STS Executive Committee for 2025–2026.
Certified Destination Management Executive (CDME)
Taylor Beard Stanley, Vice President of Sales; Kathryn Shea Duncan, Senior Director of Social Media/Communications; and Colten Miller, Senior Director of Brand Marketing, earned the tourism industry’s highest individual educational achievement, the CDME designation from Destinations International.
Destinations International’s 2025 30 Under 30
Aubrey Caldwell, Sports Events & Marketing Manager, was selected for Destinations International’s 30 Under 30 Class of 2025, recognizing emerging leaders from across the globe.
Emeritus Ambassador of the Year
Anne Klenke was named Emeritus Ambassador of the Year by Travel South USA, honoring her long-standing contributions to tourism development across the South. She was also recognized with the Excellence Award by the West Calcasieu Chamber of Commerce for her decades of service in tourism and outdoor recreation.
eTourism Emerging Tourism Star
Candy Rodriguez, Director of Communications, was recognized as one of eTourism’s Emerging Tourism Stars, a national honor awarded to professionals shaping the future of travel and tourism.
Next Gen
Kaitlyn Gallegos, Director of Global Sales, was named a 2025 Next Gen by Groups Today Magazine, recognizing rising leaders shaping the future of group travel.
20-Something of the Year
Emily Treme, Director of Association Sales, was honored as Fusion Five’s 2025 20-Something of the Year, celebrating professional excellence and leadership.
Thriving 30-Something
Candy Rodriguez, Director of Communications, was named one of the 13 Thriving 30-Somethings by Thrive Magazine.
Louisiana Tourism Leadership Academy
Toni Chapman, Digital Content Manager, and Emily Treme, Director of Association Sales, completed the year-long LTLA program. LTLA offers students the opportunity to meet and learn from seasoned and up-and-coming professionals in the tourism industry.
Leadership Southwest Louisiana
Sam Moore, Director of Sports Relations, graduated from Leadership Southwest Louisiana, strengthening regional leadership capacity.
CrowdRiff Converge
Kathryn Shea Duncan, Senior Director of Social Media/ Communications, was selected as one of only 19 destination leaders nationwide to attend CrowdRiff Converge in British Columbia - an invitation-only event focused on AI, generative search, and the future of destination storytelling.
GOAL: Increase visitation to the destination by 2%.
Result: Overall visitation did not increase by the targeted 2% in 2025. While the refreshed Joy campaign and always-on marketing approach helped sustain awareness and consideration across key drive markets, visitation growth was tempered by competitive regional travel conditions and more selective consumer travel behaviors. Zartico data shows that out-of-state visitation increased year over year (75% compared to 71%), reinforcing Lake Charles’ continued appeal beyond Louisiana and the effectiveness of targeted market strategies. Visitors also continued to represent a meaningful share of people in the destination. However, these gains were not enough to generate net visitation growth at the 2% level.
KEY VISITOR INSIGHTS
% OF ALL PEOPLE IN DESTINATION THAT ARE VISITORS
GOAL: Increase visitor spend by 2%.
Result: Average daily visitor spend increased year over year, exceeding the 2% growth goal. Zartico Spend Data shows meaningful gains across key spending categories, with overall average daily visitor spend rising to $147, up from $73 the previous year. Retail spending experienced the strongest growth, increasing to $198 per day, reflecting the success of holiday shopping campaigns, gift guides, and efforts to spotlight local products. Restaurant spending also increased to $116 per day, while arts, entertainment, and attractions spending rose to $91, indicating that content and touchpoints encouraging visitors to explore beyond their primary trip purpose were effective. Strategic marketing in high-spending markets, enhanced on-property engagement, and consistent promotion of entertainment, sports, and destination assets collectively contributed to higher visitor spend across the destination.
GOAL: Grow organic traffic to visitlakecharles.org by 5%.
Result: Organic traffic to visitlakecharles.org increased by nearly 4% year-over-year, reflecting steady momentum but falling just short of the 5% growth target. This growth was driven by a consistent year-round content cadence, ongoing SEO optimization of highperforming pages, and the continued development of engaging, inspirational content aligned with visitor intent. However, increased competition in organic search, evolving search behaviors, and algorithm changes limited our ability to fully reach the 5% benchmark in 2025. The foundation laid through content expansion and performance monitoring positions the site well for accelerated organic growth moving forward.
ORGANIC WEB TRAFFIC
SESSIONS
580,185
3.8%
GOAL: Increase off-peak visitation.
Result: Visit Lake Charles successfully increased off-peak visitation through coordinated marketing and sales efforts, resulting in a 15% increase in mid-week visitation. Targeted campaigns and strategic alignment between teams helped drive demand during traditionally softer travel periods. These efforts improved overall visitation balance while maximizing hotel occupancy and economic impact throughout the week.
MARKETING HIGHLIGHTS
“Always Here” Campaign
Launched during National Travel & Tourism Week, the “Always Here” campaign highlighted tourism’s constant role in supporting everyday life in Southwest Louisiana. Through emotionally driven content, digital placements, and grassroots partnerships, the campaign reinforced how visitors sustain local businesses, culture, and jobs while delivering dual messaging that emphasized tourism’s impact on residents and appreciation for visitors. More than 40 local businesses, along with key community partners, amplified the message through in-market activations and social storytelling.
Chuck Eats Restaurant Week – Year Three
Now firmly established as a signature culinary program, Chuck Eats Restaurant Week continued to spotlight Southwest Louisiana’s diverse food culture. Despite challenges from a winter storm, the 10-day campaign featured 40+ restaurants and delivered strong results:
• 36% increase in visitor traffic
• 66% of visitors from out of state, primarily from Houston
• Visitors generated 21% of total spending, up 4% year over year
• 6% growth in restaurant spending
• Average check of $76 per meal
The program expanded into Cameron Parish for the first time, marking a meaningful step in regional inclusion. Restaurant feedback reinforced the program’s value: 80% reported gaining new customers, 33% experienced higher check averages, and 100% plan to participate again in 2026.
Agility in Real-Time Storytelling
During National Travel & Tourism Week, content creators Josh and Jase made an unplanned stop in Lake Charles, and their spontaneous visit quickly turned into a real-time marketing win. Visit Lake Charles’ communications team moved swiftly to engage with the creators, amplifying their content, sharing insider recommendations, and leaning into the moment as it unfolded. The response generated more than 17,000 engagements, earned coverage in The Advocate, and delivered extended earned media reach with global visibility. Together, the moment highlighted Visit Lake Charles’ ability to act with agility, authenticity, and strong brand alignment when opportunity strikes.
Media Performance & Visitor Impact
Louisiana’s Playground Podcast
In 2025, Louisiana’s Playground Podcast continued to build momentum, expanding its reach well beyond initial expectations. Total listens increased by 27% year-overyear, significantly surpassing the original growth goal and reinforcing the podcast’s role as a compelling platform for sharing the stories, culture, and experiences of Southwest Louisiana. Looking ahead, Visit Lake Charles anticipates continued audience growth in 2026 with the launch of a dedicated production studio, which will allow for consistent, high-quality filming and content creation, further strengthening the podcast’s visibility, reach, and overall impact.
Paid media efforts demonstrably influenced higher-value visitor behavior, driving stronger engagement across key economic sectors. Ad-exposed visitors were significantly more likely to stay overnight, dine locally, and participate in outdoor recreation, with notable lifts in accommodations, food and beverage, and outdoor activities compared to non-exposed visitors. These audiences also showed increased engagement with attractions, reinforcing the campaign’s ability to encourage broader exploration of the destination. Collectively, these results validate the Joy campaign’s targeting and messaging strategy, confirming that Visit Lake Charles’ marketing investments are not only driving visitation, but also influencing how visitors experience and spend throughout Southwest Louisiana.
SALES GOALS + RESULTS
GOAL: Increase total room nights by 1.5% over 2024 booked business.
Result: The sales team exceeded expectations in 2025, finishing the year more than 6,000 room nights above goal. This success was driven by a multi-faceted strategy that included promoting the Meeting Incentive Program within key drive markets, leveraging local events and partnerships to generate new business opportunities, and targeting niche markets through tailored itineraries.
GOAL: Strengthen sales partnerships with stakeholders through unified messaging, data optimization, and new opportunities.
Result: Significant work went into strengthening partner relationships in 2025. A comprehensive sales toolkit was successfully launched early in the year, providing partners with consistent messaging, updated resources, and salesready materials. Additionally, the implementation of a post-tradeshow extranet report enhanced transparency and communication by sharing detailed insights on prospective clients and market activity. The sales team also coordinated targeted education and training for our partners throughout the year, helping enhance the guest and client experiences.
GOAL: Increase lead generation by 5% over 2024.
Result: In 2025, the sales team generated 129 qualified leads, just shy of our stated goal of 138 leads. The softening of the lead pipeline reflects of a larger trend across the United States, which shows lead volume in 2025 is down by 4.4% compared to 2024. The sales team continued to drive lead development with strategic use of data and industry software tools to identify opportunities across all market segments, as well as expanded networking efforts through professional organizations such as LSAE, MPI, and SGMP.
GOAL: Achieve a 10% increase in booked and ordered services for groups across all markets.
Result: This goal was successfully achieved in 2025, reflecting increased demand for destination services and stronger alignment between sales efforts and client needs. The services brochure was updated to better reflect available, more modern offerings. Ongoing education efforts ensured partners were informed about services available to clients with room blocks, while conversations with stakeholders opened the door for expanded service offerings in the future.
SPORTS GOALS + RESULTS
GOAL: Create awareness of and elevate the Lake Charles Regional Sports Authority brand.
Result: The team successfully elevated awareness of the Lake Charles Regional Sports Authority brand through a consistent mix of owned, earned, and community-focused outreach. Brand visibility increased through active engagement on social media, regular local radio interviews, and the continued publication of the Where Champions Are Crowned monthly blog, which reinforced Lake Charles’ position as a competitive sports tourism destination. The team also strengthened local understanding and advocacy by presenting to six civic clubs on the state and impact of sports tourism in Southwest Louisiana.
GOAL: Increase hotel room nights booked in the sports market by 15% over 2024.
Result: The Sports Department exceeded its goal of increasing sports-related hotel room nights by 15% in 2025, booking 33,744 room nights and representing a 23% increase over the previous year. This growth reflects a strong event recruitment strategy, expanded relationships with event organizers, and the destination’s continued appeal as a host for competitive sporting events.
GOAL: Create an online sports guide for Southwest Louisiana.
Result: This goal was achieved through the implementation of the Playeasy platform, creating a comprehensive online sports guide for Southwest Louisiana. The guide provides rights holders with centralized, easy-to-access information on facilities, accommodations, and destination assets, streamlining the planning and booking process. The platform also enables direct, immediate communication with the Visit Lake Charles sports team, improving responsiveness and overall service.
GOAL: Assure a smooth transition from MeetingMax to HBC Events hotel booking systems for various large-scale events.
Result: Early in the first quarter of 2025, the sports team made a strategic decision to discontinue the use of third-party meeting planners and bring room-block management in-house. By working directly with clients and participating teams, the team improved communication, increased control over the booking process, and enhanced service levels.
Sports Tourism: Economic Engine & Community Pride
Southwest Louisiana once again became a hub for major sporting events, reinforcing sports tourism as a year-round economic driver.
Basketball Highlights
• LHSAA Boys’ Marsh Madness Championships: 22,661 attendees and generated nearly $5 million in economic impact, an 85% increase
• Southland Conference Championships: 13,743 attendees, two nationally televised games, and $2.4 million in economic impact, up from $800,000 the previous year
• New Events: Debut of the LHSAA/LHSBCA Boys & Girls All-Star Games in Lake Charles
Beyond marquee basketball events, the Lake Charles Regional Sports Authority hosted a wide range of tournaments and championships throughout the year, driving room nights, restaurant traffic, and regional visibility.
COMMUNITY ENGAGEMENT GOALS + RESULTS
GOAL: Oversee completion of the new Mardi Gras Museum of Imperial Calcasieu in the Nellie Lutcher Cultural District.
Result (ongoing): While construction delays required a revised timeline, progress toward opening the Mardi Gras Museum of Imperial Calcasieu continues. A ribbon-cutting ceremony is scheduled for March 2026. In the interim, we are actively collaborating with museum leadership to coordinate exhibit installation, expand programming, and ensure the museum is fully integrated into the region’s annual Mardi Gras celebrations.
GOAL: Enhance and promote visitor amenities along the Creole Nature Trail All-American Road.
Result: Visit Lake Charles advanced a key visitor amenity with the forthcoming completion of public restrooms at Holly Beach. This milestone was made possible through collaboration with the Cameron Parish Beachfront Development District #1 and the Cameron Parish Police Jury, resulting in the successful award of a Federal Highway Administration National Scenic Byways grant.
Despite staffing reductions at the Southwest Louisiana National Wildlife Refuge Complex, strong community engagement continues. Recent programming has seen sustained attendance and increased support across multiple wildlife refuges, including the Cameron Prairie National Wildlife Refuge Visitor Center.
GOAL: Continue to collaborate with the Just Imagine SWLA Nellie Lutcher District and Strong Downtowns committees to shepherd these initiatives forward.
Result: Visit Lake Charles partnered with the Community Foundation of Southwest Louisiana to help host nationally recognized urban design expert Jeff Speck, reinforcing continued advocacy for walkable, people-centered development and downtown revitalization. In partnership with the City of Sulphur, Visit Lake Charles supported the installation of a new illuminated I-10 Gateway Sign, celebrating Sulphur as the gateway to the Creole Nature Trail All-American Road. The project strengthened regional identity, enhanced visitor wayfinding, and reinforced community pride.
VISITOR EXPERIENCE GOALS +& RESULTS
GOAL: Strengthen Partner Relations and Service Quality.
Result: The Visitor Experience team partnered with other departments during hotel visits to align expectations for inclusion in the 2025 rotation and participated in several hotel partner events throughout the year.
GOAL: Improve Visitor Information Accessibility.
Result: In 2025, the team enhanced visitor access to current events and attractions by distributing QR code cards with curated website resources and successfully created informational sheets in French and Spanish.
GOAL: Engage with Visitors on TripAdvisor and Google.
Result: The team consistently monitored and responded to reviews on Google and TripAdvisor, maintaining strong ratings and ensuring timely engagement with visitor feedback to support a positive visitor experience.
10 WAYS VLC SUPPORTS YOU
BUSINESS LISTINGS
We encourage you to list your hotel, attraction, restaurant, or event for FREE on VisitLakeCharles.org.
DEALS & SPECIALS
We also invite you to regularly post special offers and consumer-focused deals or packages on VisitLakeCharles.org
GRANT FUNDING
Check eligibility and apply for the Tourism Marketing Initiative Grant (administered by the Arts Council of SWLA).
HOST JOURNALISTS AND INFLUENCERS
Host press and social media influencers invited by Visit Lake Charles to share stories about the area through online and print coverage.
COMMUNICATIONS & RESEARCH
Sign up for the CEO Update newsletter to stay informed on visitation trends, upcoming events, surveys, and timely visitor research and industry insights.
EVENTS
Attend or participate in our events: ROSE Awards, Partner Meetings (bimonthly), Chuck Eats Restaurant Week, Partner Mixer, local advocacy/National Travel & Tourism Week Campaigns.
SITE VISITS
Facilitate site visits for travel agents, travel wholesalers and meeting planners.
SALES & LEAD REFERRALS
Connect with Visit Lake Charles’ sales & sports teams to receive meeting, group, and sports-related leads and booking opportunities.
EDUCATE STAFF
Enroll your staff in Destination SWLA, a free program that builds local knowledge while introducing participants to Visit Lake Charles’ mission, services, and tourism programs.
ENGAGE ON SOCIAL
Follow Visit Lake Charles on Facebook, Instagram, Pinterest, and TikTok; engage with us, and use #VisitLakeCharles on relevant posts.
"Since our opening in 2022, we have partnered with Visit Lake Charles, and the team has been fantastic to work with. Last year, we collaborated with Chuck Eats, which allowed us to promote our restaurant on a local radio station. This year, we also had the opportunity to appear on a local news station to promote our restaurant alongside Chuck Eats. Additionally, they assist in promoting all our entertainment events during the week and on weekends at both our hotel and restaurant. This collaboration helps us share what we offer in the Lake Charles area with both locals and visitors!"
Alan Smith
The LC/SWLA CVB is solely funded by a 4% occupancy tax, paid by visitors to the area staying in local accommodations. There is an additional 1% tax that is collected by the CVB, of which 95% is disbursed to the municipality from which the revenue was collected to fund programs that will improve visitation, tourism, economic development or infrastructure. The remaining 5% is dedicated to the Project Enhancement Grant that is available to nonprofit or governmental agencies in Calcasieu Parish with infrastructure projects that enhance visitation or the visitor experience.
VISIT LAKE CHARLES TEAM
BOARD OF DIRECTORS 2026
Nathaniel Allured, Chair Southwest Louisiana Festivals
Richert Self, Vice Chair Calcasieu Parish Police Jury
Eric Avery, Secretary/Treasurer Southwest Louisiana Restaurant Association
Evelyn White West Calcasieu Community Center Authority
STAFF
Kyle Edmiston, CDME, CDTP President/CEO
OPERATIONS
Shanna Landry, CDME Chief Operating Officer
Heather Savoie, CDME Sr. Vice President of Finance
Cindy Johnson Director of Accounting
Matt Young Sr. Director of Community Engagement
Melissa Trahan Director of Visitor Experiences
Kristen Shiver Visitor Experience Manager
Sharon Ellender Adventure Guide
Dillon LeDoux Adventure Guide
Chalma Pittman Adventure Guide
Derrick Morris City of Lake Charles
Jay Kumar City of Sulphur
Kala Kuhlthau West Calcasieu Association of Commerce
Janie Fruge Chamber Southwest
John Hamati
Southwest Louisiana Lodging Association
Jana Crain
Arts and Humanities of Southwest Louisiana
Tiffany Celestine Southwest Louisiana Lodging Association
MARKETING
Timothy Bush, CDME, TMP, CDTP Chief Marketing Officer
Colten Miller, MBA, CDME, TMP Sr. Director of Brand Marketing
Kathryn Shea Duncan, MBA, CDME Sr. Director of Social Media/Communications
Brady Renard Director of Content/Video Marketing
Candy Rodriguez Director of Communications
Devan Corbello Director of Public Relations
Toni Chapman Digital Content Manager
SALES
Taylor Beard Stanley, CDME, TMP, CHIA Vice President of Sales
Kaitlyn Gallegos, MBA, TMP Director of Global Sales
Emily Treme Director of Association Sales
Brandi Smith Sales Manager–Meetings & Motorcoach
Madison Yates, MBA Destination Services Specialist
SPORTS
Eric Zartler, CDME, STS, TMP Sr. Vice President of Sports
Sam Moore
Director of Sports Relations
Aubrey Caldwell, MBA Sports Events & Marketing Manager
