Innovations in the management of operations in Google
JORGE YESHAYAHU GONZALES-LARA
• Introduction
This essay deals with the discussion of the factors in the innovation processes in the operations management decisions of Google. Google manages continuous innovation in a rapidly changing world. Google has challenged the thinking of conventional management. Today, most companies face significant challenges in terms of innovation. The products and services that generate current income must be continuously replaced by new and improved offers for customers. The process of innovation in Google is structured in different innovation strategies. From an external perspective, Google seems to have successfully combined into two different competencies: computer engineering skills and scientific experience in human capital. Google has built an unorthodox management model that is based on six management principles.
• Dynamic capabilities. The company’s ability to integrate, develop, and reconfigure intern
