ULTIMATE BLONDE MANUAL
THE CONCEPT Ultimate Blonde
THE EXPERTS CHOICE IN BLONDE
Blonde hair is eye-catching, head-turning and aspirational. Blonde hair is big business.
Every professional wants to achieve the perfect lift while keeping hair in optimum condition. Creating healthy blondes just got easier with the Keune Blonde Program. Bond Fuser Technology is integrated into Ultimate Blonde 2000 and 3000 Series, Cream Blonde, Infinite Blonde and Power Blonde for a hassle-free lifting experience. Add our Cleanse Mist and Revive Balm to your portfolio of Keune blonde products for even stronger and healthier blondes.
Are you ready to become an expert in creating strong, resilient blonde hair?
With Keune’s Ultimate Blonde range, you can achieve every blonde ambition while building bonds that last.
THE BENEFITS
The blonde decoloring range that allows professionals to achieve every client’s blonde ambition, with beautiful and bright results.
Mild to high performance decolorizing
For all color techniques
Lifting natural and color-treated hair
Achieve up to 9 levels lift
Hassle-free, healthy blondes in four easy steps
Lightening Powders — for beautiful, bright results
Lightening Paste — oil-based
Lightening Cream — our hybrid color for a gentle and controlled lift
INTEGRATED BOND FUSER TECHNOLOGY
Bond Fuser Technology is a unique complex that shields existing disulfide bonds and creates new bonds, helping to protect hair’s integrity.
This natural, plant-based complex consists of L-arginine, an amino acid present in the human body, and glucose, a type of sugar.
These ingredients are automatically activated during the lifting process, creating new bonds and reducing hair damage after a lifting service. The result: strong, resilient blonde hair.
The 2000, 3000 Series, Cream Blonde, Infinite Blonde and Power Blonde, contain intergrated Bond Fuser Technology
WORKING AS GENTLY AS POSSIBLE
Decolorizing always has an impact on hair. There are many options to maintain hair strength while achieving the perfect lift.
When using products in the Keune Ultimate Blonde range, you can:
→ Use a lightener that contains integrated Bond Fuser Technology. The 2000, 3000 series, Cream Blonde, Infinite Blonde and Power Blonde all contain the Bond Fuser Technology
→ Prepare the hair by using the Cleanse Mist to remove all the metals from the hair
→ Add Bond Fusion Phase 1 to the product
→ Use the Revive Balm, Bond Fusion Stand Alone treatment or the After Blonde Treatment to finish the blonde treatment
Consultation and strand test
When decolorizing or working with products containing persulfates, it’s important to start with a thorough consultation.
Understand your client’s hair and service history — color, chemical and maintenance regimes will contribute to your final formula, approach, and outcome.
Damaged and sensitized hair needs special care. Further lightening and coloring on these hair conditions may cause breakage and uneven, undesirable color results.
We recommend a strand test before every color service — especially when lightening.
→ The higher the developer strength used, the less control you have and the greater the risk of damage
→ When it comes to developer choice, work low and slow. Final diagnosis of developer strength is pending hair level, condition and history
→ We recommend a maximum developer on scalp of 6%
→ For more controlled lifting we recommend a maximum developer strength off scalp of 9% pending hair level, texture, condition and history
→ Avoid using a whisk when mixing. Instead use a brush to fold the powder and developer together
→ Apply carefully and avoid any overlap of product
→ Work in fine sections to ensure thorough saturation for an even lift
→ For the most effective lift, mix small amounts more often
→ Prescribed Keune home maintenance is a must
→ After all, your care continues after your client leaves the salon
Looking for info on Keune Semi Color or Tinta Color? Check out the Tinta Color and Semi Color Manuals at Keune.com/na/manuals.
NUMBER 1 IN BLONDING
TINTA COLOR
ULTIMATE BLONDE 2000
TINTA COLOR
ULTIMATE BLONDE 3000
TINTA COLOR
ULTIMATE BLONDE 1000 & 1500
ULTIMATE BLONDE CREAM BLONDE
ULTIMATE BLONDE INFINITE BLONDE
ULTIMATE BLONDE MAGIC BLONDE
ULTIMATE BLONDE POWER BLONDE
ULTIMATE BLONDE 1000 RANGE
The Tinta Color 1000 Range is a mild high lift, free from persulfates. The Special Blonde Range contains a higher alkalinity, which ensures the best and brightest lightening of natural hair with the option to neutralize it at the same time.
CONTENT
→ Achieving up to 4 levels of lift on natural hair
→ Grey blending (with specialty shades within the range)
→ Can be used on or off the scalp
To avoid over-toning or undesirable results:
→ Do not use on decolorized hair
→ Shade neutralization is not recommended for white or grey hair
RECOMMENDED FOR 40-50 minutes
DEVELOPERS & LEVELS OF LIFT
1 part Tinta Color + 1 part Keune Cream Developer
Example: 60ml Tinta Color + 60ml Keune Cream Developer MIXING RATIO
PROCESSING TIME
HOW TO USE
1. Use a bowl and brush to thoroughly mix Tinta Color with Keune Cream Developer (mixing ratio 1:1).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH4) then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
Recommendations
All Special Blonde shades are intermixable for more versatility.
Special Blonde can also be used with Mix Color to increase neutralization and personalization.
ULTIMATE BLONDE 1500 RANGE
The Tinta 1500 Range is a highly effective high lift, free from persulfates and boosters. Increased alkalinity and an ashy reflection provide a powerful neutralizing effect on the warm undertones that are exposed during the lightening process, making this product perfect for when you’re looking for soft blonde results.
RECOMMENDED FOR
→ Blonde shades that require the natural hair to be lightened by up to 5 color levels
→ Colors that require a strong neutralizing during lightening
→ Grey blending (with specialty shades within the range)
→ Can be used on or off the scalp
To avoid over-toning or undesirable results:
→ Do not use on decolorized hair
→ Shade neutralization is not recommended for white or grey hair
DEVELOPERS & LEVELS OF LIFT
1 part Tinta Color + 2 part Keune Cream Developer
Example: 60ml Tinta Color + 120ml Keune Cream Developer MIXING RATIO
PROCESSING TIME
40-50 minutes
CONTENT
60ml
HOW TO USE
1. Use a bowl and brush to thoroughly mix Tinta Color with Keune Cream Developer (mixing ratio 1:2).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH4) then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
Recommendations
Tinta Color 1519 is particularly well-suited to coloring very dark natural hair. The matte effect neutralizes the warm tones (red/copper) that tend to appear when this type of hair is lightened.
All Super Ash Blonde shades are intermixable for added versatility. You can also use Mix Colors in combination with the 1500 Range. Please refer to the diagram for the correct mixing ratio.
ULTIMATE BLONDE 2000 + BOOSTER
The Ultimate Blonde 2000 is a unique, hybrid product. It is a controlled, Tinta-based lightening cream capable of lightening natural and color-treated hair. Ultimate Blonde 2000 consists of 2 parts: 1 tube hair color and 2 sachets Booster. Ultimate Blonde 2000 Boosters contain persulfates. For optimized and even lifting, the addition of these boosters are essential to your formula. Contains Bond Fuser Technology, a unique plant-based complex that shields existing disulfide bonds and creates new bonds, helping to protect hair’s integrity.
RECOMMENDED FOR
→ On or off-scalp use
→ Full-head applications
→ Partial techniques
→ Highlight techniques
→ Removing color pigments (including direct color)
→ Up to 4 levels lift on color-treated hair
→ Up to 5 levels lift on natural hair
DEVELOPERS & LEVELS OF LIFT
10 1-2
20 2-3
30 3-4
40 4-5
CONTENT
60 ml
1 part Ultimate Blonde 2000 + 1 part Keune Cream Developer + 1 Booster per 30ml Ultimate Blonde 2000
Example: 30ml 2000 + 30ml Keune Cream Developer + 1 Booster MIXING RATIO
PROCESSING TIME
Up to 50 minutes
HOW TO USE
1. Use a bowl and brush to thoroughly mix Ultimate Blonde Color with Keune Cream Developer (mixing ratio 1:1). 2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
INGREDIENTS
Ultimate Blonde 2000 Cream: Aqua (Water), Cocamide MEA, Ceteareth-6, Polysorbate 80, Ethanolamine, Cetearyl Alcohol, Ammonium Hydroxide, Parfum (Fragrance), Sodium Sulfite, Ascorbic Acid, Trisodium HEDTA, Dipropylene Glycol, Polyamide-2, Hydrolyzed Rhodophyceae Extract, Benzyl Alcohol, Benzyl Salicylate, Coumarin, Hexyl Cinnamal, Hydroxycitronellal, Limonene, Linalool, Tetramethyl Acetyloctahydronaphthalenes. Ultimate Blonde Sachet: Ammonium Persulfate, Sodium Metasilicate, Paraffinum Liquidum (Mineral Oil), CI 77007/ Ultramarines, Silica, Parfum (Fragrance), Arginine, Glucose.
Recommendations
→ Ultimate Blonde 2000 does not contain neutralizing pigments, so results can be warm
→ Ultimate Blonde 2000 is not suitable for use with Mix Color
→ For additional neutralizing while lifting, add the Cool Booster to your formula
→ Without powder Booster you have no power to lift hair that has been colored before
Example 1:
Natural or color-treated hair
60g Ultimate Blonde 2000 + 60g Keune Cream Developer + 2 Boosters
Example 2:
Natural or color-treated hair, cooler lift
60g Ultimate Blonde 2000 + 60g Keune Cream Developer + 2 Boosters + 2 Cool Booster ampules
→ For more personalized consistency, apply the Color Thickener to your product. (1 drop per 10g of total formula mixture)
Example:
30g Ultimate Blonde 2000 + 30g Keune Cream Developer + 6 drops Color Thickener
Application: Apply the formula to dry hair.
ULTIMATE BLONDE 3000
Ultimate Blonde 3000 series is an oil-based lightening paste capable of lightening natural and color-treated hair, while adding character in one step. This series uses persulfates to decolorize natural and synthetic pigments. The pigments in the 3000 series are persulfate stable and will not degrade during the decolorizing process. Contains Bond Fuser Technology, a unique plant-based complex that shields existing disulfide bonds and creates new bonds, helping to protect hair’s integrity.
RECOMMENDED FOR
→ On or off-scalp use
→ Full-head applications
→ Partial techniques
→ Highlight techniques
→ Lifting and toning in one step
→ Up to 5 levels lift on color-treated hair
→ Up to 6 levels lift on natural hair
DEVELOPERS
Keune Cream Developers 3%, 6%, and 9%. 3% or 6% are recommended for on scalp use
CONTENT
60 ml
Example: 60ml Ultimate Blonde 3011 + 120ml Keune Cream Developer MIXING RATIO
AFTER CARE
1 part Ultimate Blonde 3000 + 2 parts Keune Cream Developer (1:2)
PROCESSING TIME
Up to 50 minutes
HOW TO USE
1. Use a bowl and brush to thoroughly mix Ultimate Blonde Color with Keune Cream Developer (mixing ratio 1:2).
2. Apply the mixture onto dry hair.
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
INGREDIENTS
Potassium Persulfate, Paraffinum Liquidum (Mineral Oil), Sodium Metasilicate, Petrolatum, Ammonium Persulfate, Isopropyl Myristate, Sodium Persulfate, Sodium Silicate, CI 77891/Titanium Dioxide, Sodium Stearate, Hydroxyethylcellulose, Magnesium Oxide, Sodium Lauryl Sulfate, Silica, Guar Hydroxypropyltrimonium Chloride, Candelilla Cera (Euphorbia Cerifera (Candelilla) Wax), Hydrogenated Castor Oil, Tetrasodium EDTA, Arginine, Glucose, Laminaria Digitata Powder, Lauryl Pyrrolidone, DimethylPABAmidopropyl Laurdimonium Tosylate, Parfum (Fragrance).
Recommendations
Ultimate Blonde 3000 series is not suitable for use:
→ White/grey hair
→ Previously lightened hair
→ Sensitized hair
→ Ultimate Blonde 3000 Series is not suitable for use with Mix Color
→ For additional neutralizing while lifting, add the Cool Booster to your formula
Example:
30g Ultimate Blonde 3000 + 60g Keune Cream Developer + 1 Cool Booster ampule
For more personalized consistency, apply the Color Thickener to your product. (1 drop per 10g of total formula mixture)
Example:
30g Ultimate Blonde 3000 + 60g Keune Cream Developer + 9 drops Color Thickener
Application: Apply the formula to dry hair.
COOL BOOSTER
Cool Booster is a breakthrough in personalized color transformation. This tube holds the power to personalize your lightening experience according to your unique preference.
RECOMMENDED FOR
→ All hair types
→ Additive for your blonde products containing persulfates: Ultimate Blonde 2000 + Booster, 3000 series, Cream Blonde, Magic Blonde, Infinite Blonde, and Power Blonde
→ Helps to neutralize the warm undertones that emerge while lifting the hair color
→ No additional developer is needed
HOW TO USE
Cool Booster Ampule: Add 1 ampule per 30ml of lightening product.
Example: 30g Power Blonde + 1 Cool Booster ampule + 45ml Keune Cream Developer. Mix thoroughly.
CONTENT
3ml or 60ml
*Cool Booster tube will be released when Keune’s current Cool Booster ampule is depleted.
ULTIMATE BLONDE CREAM BLONDE
Cream Blonde is a gentle decolorizer suitable for all hair types and ideal for highlighting and corrective methods. It uses persulfates to lift natural and synthetic pigments and achieve beautiful, reliable results. Bisabolol protects the scalp while the integrated Bond Fuser Technology, a unique plant-based complex that shields existing disulfide bonds and creates new bonds, helping to protect hair’s integrity.
RECOMMENDED FOR
→ Normal to fine hair
→ On or off-scalp use
→ Full-head applications and partial techniques
→ Highlight techniques
→ Tone and level cleansing
→ Up to 6 levels lift on color-treated hair
→ Up to 7 levels lift on natural hair
DEVELOPERS
Keune Cream Developers 3%, 6%, 9%, and 12%. 3% and 6% are recommended for on scalp use.
PROCESSING TIME
Up to 50 minutes
CONTENT
500g
1 part Cream Blonde + 1.5 parts Keune Cream Developer (1:1.5)
Example: 30g Cream Blonde + 45ml Keune Cream Developer MIXING RATIO
HOW TO USE
1. Use a bowl and brush to thoroughly mix Cream Blonde with Keune Cream Developer (mixing ratio 1:1.5).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
RECOMMENDATIONS
For additional neutralizing while lifting, add the Cool Booster to your formula.
Example: 30g Cream Blonde + 45 ml Keune Cream Developer + 1 Cool Booster ampule
INGREDIENTS
Potassium Persulfate, Ammonium Persulfate, Paraffinum Liquidum (Mineral Oil), Sodium Metasilicate, Magnesium Carbonate, Hydroxyethylcellulose, Silica, Arginine, Glucose, Sodium Stearate, EDTA, Bisabolol, Cyclodextrin, Parfum (Fragrance)
ULTIMATE BLONDE MAGIC BLONDE
Magic Blonde is a multi-purpose decolorizing powder suitable all lightening techniques, but perfect for on scalp lightening. Designed to work with all hair type but especially medium to coarse hair.
CONTENT
500g
RECOMMENDED FOR
→ Medium to coarse hair
→ On or off-scalp use
→ Full-head applications
→ Color corrections
→ Balayage techniques
→ Level cleansing
→ Up to 6 levels lift on color-treated hair
→ Up to 7 levels lift on natural hair
DEVELOPERS
Keune Cream Developers 3%, 6%, 9%, and 12%. 3% and 6% are recommended for on scalp use.
PROCESSING TIME
Up to 50 minutes
1 part Magic Blonde + 1.5 parts Keune Cream Developer (1:1.5)
Example: 30g Magic Blonde + 45ml Keune Cream Developer MIXING RATIO
HOW TO USE
1. Use a bowl and brush to thoroughly mix Magic Blonde with Keune Cream Developer (mixing ratio 1:1.5).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
RECOMMENDATIONS
For additional neutralizing while lifting, add the Cool Booster to your formula.
Example: 30g Magic Blonde + 45ml Keune Cream Developer + 1 Cool Booster ampule
INGREDIENTS
Potassium Persulfate, Ammonium Persulfate, Sodium Metasilicate, Paraffinum Liquidum (Mineral Oil), Magnesium Carbonate, Hydroxyethylcellulose, Silica, Lauryl Pyrrolidone, Sodium Stearate, CI 77007/Ultramarines, EDTA, Bisabolol, Parfum (Fragrance), Serica (Silk Powder).
ULTIMATE BLONDE INFINITE BLONDE
Infinite Blonde is a hand picked blend of polymers that creates a thick, flexible clay-based powder for quick accurate and easy applications. Infinite Blonde contains the Containc
CONTENT
500g
RECOMMENDED FOR
→ All hair types
→ Precise application
→ Highlights
→ Total lifting
→ Up to 7 levels lift on color-treated hair
→ Up to 8 levels lift on natural hair
DEVELOPERS
Keune Cream Developers 3%, 6%, 9%, and 12%. 3% and 6% are recommended for on scalp use.
PROCESSING TIME
Up to 50 minutes
1 part Infinite Blonde + 1.5 parts Keune Cream Developer (1:1.5)
Example: 30g Infinite Blonde + 45ml Keune Cream Developer MIXING RATIO
HOW TO USE
1. Use a bowl and brush to thoroughly mix Infinite Blonde with Keune Cream Developer (mixing ratio 1:1.5).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
RECOMMENDATIONS
For additional neutralizing while lifting, add the Cool Booster to your formula.
Example: 30g Infinite Blonde + 45ml Keune Cream Developer + 1 Cool Booster ampule
INGREDIENTS
Sodium Silicate, Kaolin, Potassium Persulfate, Ammonium Persulfate, Paraffinum Liquidum (Mineral Oil), Cyamopsis Tetragonoloba (Guar) Gum, Hydroxyethylcellulose, Disodium EDTA, Sodium Stearate, Silica, Sodium Lauryl Sulfate, Parfum (Fragrance), Arginine, Glucose.
ULTIMATE BLONDE POWER BLONDE
Power Blonde is a high-performance powder lightener. It is recommended for use on medium-coarse hair textures and dark levels (level 5 or darker). Power Blonde is low in ammonia and uses persulfates and silicates to decolorize natural and synthetic pigments for our most powerful lift. Contains Bond Fuser Technology, a unique plant-based complex that shields existing disulfide bonds and creates new bonds, helping to protect hair’s integrity.
RECOMMENDED FOR
→ Dark levels (level 5 or darker)
→ For medium and coarse textured hair
→ On or off-scalp use
→ Full-head applications and partial techniques
→ Highlights with aluminum foil
→ Not suitable for use: Sensitized or delicate hair, previously lightened hair, with foam foils
→ Up to 8 levels lift on color-treated hair
→ Up to 9 levels lift on natural hair
DEVELOPERS
Keune Cream Developers 3%, 6%, and 9%. 3% and 6% are recommended for on scalp use.
PROCESSING TIME
Up to 50 minutes
CONTENT
500g
1 part Power Blonde + 1.5 parts Keune Cream Developer (1:1.5)
Example: 30g Power Blonde + 45ml Keune Cream Developer MIXING RATIO
HOW TO USE
1. Use a bowl and brush to thoroughly mix Power Blonde with Keune Cream Developer (mixing ratio 1:1.5).
2. Apply the mixture onto dry hair.
AFTER CARE
Rinse thoroughly. Cleanse with Keune After Color Shampoo (pH 4), two times, then rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
RECOMMENDATIONS
For additional neutralizing while lifting, add the Cool Booster to your formula.
Example: 30g Power Blonde + 45ml Keune Cream Developer + 1 Cool Booster ampule
INGREDIENTS
Sodium Silicate, Potassium Persulfate, Ammonium Persulfate, Sodium Persulfate, Sodium Stearate, Sodium Metasilicate, Magnesium Carbonate, Cyamopsis Tetragonoloba (Guar) Gum, EDTA, Arginine, Glucose, Paraffinum Liquidum (Mineral Oil), Cyclodextrin, Parfum (Fragrance), CI 77007/Ultramarines, Sodium Hexametaphosphate, Dipropylene Glycol
Ultimate Blonde THE SUPPORT PRODUCTS
COLOR THICKENER
Personalize your color treatments with Keune Color Thickener. Gain control on the consistency of the hair color mixture, for endless creative freedom! Easily adjust color mixture consistency, without impacting processing time or color end results.
CONTENT
WHY IT’S GREAT
→ Perfect for when a thicker color consistency is desired
→ Applicable with all Keune Color ranges (including lightening powders) except Color Chameleon
→ No additional developer is needed
RECOMMENDED FOR HOW TO USE
→ Ideal for freehand techniques or for color corrections when precision matters.
Add approximately 1 drop to 10ml of color formula mixture. Mix thoroughly. Allow 30 seconds for formula to thicken. Add more drops when a thicker consistency is desired.
Example: 40ml of Cream Blonde + 60ml Keune Cream Developer + 10 drops Color Thickener
BOND FUSION
Bond Fusion is a bond-boosting system protects, nourishes and strengthens color-treated hair, enhancing the result of any Keune chemical service. The unique protein fusion system bonds, builds, and boosts the inner hair structure offering up to 5 times more long-lasting conditioning effect* .
CONTENT
HOW TO USE
→ Up to 5 times more long-lasting conditioning* → Up to twice as combable**
WHY IT’S GREAT RECOMMENDED FOR
→ Color-treated, bleached, or damaged hair
1. Mix 1ml/g Bond Fusion Phase 1 per 20ml/g color or lifting powder*** (including developer). Apply mixture, and process as usual.
2. Rinse well and shampoo hair with After Color Shampoo.
3. If proceeding with toner, apply and process. Rinse thoroughly and towel dry the hair.
4. Apply Bond Fusion Phase 2 from scalp to ends. Leave in for at least 5 minutes. Rinse well.
5. Use Bond Fusion Phase 3 once every 5 washes to protect the hair.
Or, use as stand-alone treatment: Mix 4ml/g Bond Fusion Phase 1 with 8ml/g Bond Fusion Phase 2. Apply on clean and towel-dry hair, process for 10 minutes and rinse thoroughly.
Total amount mixture: Color/lifting product + Developer Amount of Phase 1 – Bond Builder to add in the mixture
20ml/g 1ml/g
30ml/g 1.5ml/g
40ml/g 2ml/g
6ml/g
CLEANSE MIST
Elevate every technical treatment with our professional metal-removing mist. It effectively neutralizes metals deep inside the hair fiber, ensuring a true-to-tone color outcome and less hair breakage. It’s your secret to crafting the perfect canvas, exclusively designed for professionals.
WHY IT’S GREAT
→ Removes up to 86%* of metal build-up in just one application
→ True-to-tone color results and prevents hair breakage
→ Applicable with all Keune Color and Blonde products, as well as other professional color brands
→ Vegan and cruelty-free
→ Easy to use; spray into the hair before applying technical treatment
RECOMMENDED FOR
→ Application before color or lightening treatment
→ Preventing copper from clustering inside the hair fiber
→ Preventing breakage and color shifting
HOW TO USE
1. Spray the Cleanse Mist on dry hair, focusing on the lengths and ends. Apply around 4-5 sprays per quarter section.
2. Don’t use on irritated skin or towards the eyes.
3. Let it air-dry for 3-5 minutes. This is your moment to mix your color or lightener.
4. Continue with the technical treatment as usual.
5. After your technical treatment continue with the regular aftercare. Get ready for the Revive Balm.
CONTENT
500 ml
INGREDIENTS
Aqua (Water), Alcohol Denat., Oxalic Acid, Potassium Hydroxide, Arginine, PEG-40 Hydrogenated Castor Oil, Amodimethicone, C11-15 Alketh-7, Laureth-9, Glycerin, Trideceth-12, Phenoxyethanol.
* Instrumental test. Hair tresses with copper build up treated with Cleanse Mist + technical procedure + After Color Shampoo
REVIVE BALM
Elevate your client’s aftercare experience with our ultra-strengthening leave-in balm. It restores hair damage and gives superior color longevity without weighing down the hair.
CONTENT
150 ml
50 ml
WHY IT’S GREAT
→ Restores damaged hair up to 73%*
→ Preserves 95% of color after 5 weeks**
→ Continues to restore even after the hair is dry
→ Protects up to 230°C /446 °F
→ 90% natural ingredients
→ Vegan and cruelty-free
RECOMMENDED FOR
→ Color-treated, bleached, or damaged hair
HOW TO USE
IN-SALON:
1. Once the technical process is completed, cleanse with the After Color Shampoo. Towel dry the hair and do not use the After Color Balsam.
2. Apply 2-3 pumps of the Revive Balm and comb through. Follow up with your favorite style products.
AT HOME:
1. Cleanse with the desired Keune Shampoo. Towel dry the hair and do not use a Keune mask or conditioner.
2. Apply 2-3 pumps of the Revive Balm and comb through. Combine with your favorite style products. Use for the first 4-6 washes after technical treatment and then as needed.
INGREDIENTS
Aqua (Water), C13-15 Alkane, Cetearyl Alcohol, Polyquaternium-37, Propylene Glycol Dicaprylate/Dicaprate, Dipropylene Glycol, Cetrimonium Chloride, Glucose, PEG40 Hydrogenated Castor Oil, Polyquaternium-113, Sodium Benzoate, Polysilicone-29, Hydroxypropylgluconamide, Parfum (Fragrance), PPG-1 Trideceth-6, Hydroxypropylammonium Gluconate, Lactic Acid, Phenoxyethanol, Caprylyl Glycol, Mannitol, Phosphatidylcholine, Tartaric Acid, Benzyl Alcohol, Glycerin, Panthenol, Sodium Metabisulfite, Potassium Sorbate, Cetyl Alcohol, Polyglyceryl-10 Laurate, Ceramide NP, Citric Acid, Xanthan Gum, Sodium Chloride, Benzyl Salicylate, Farnesol, Limonene.
AFTER COLOR SHAMPOO (pH4)
This sulfate-free formula stops the oxidation process with Vitamin E and removes the residual pigment from the hair and scalp. Natural citric acid closes the cuticles after a color treatment. After Color Shampoo contains a UV protector which provides protection to the hair structure and hair color.
WHY IT’S GREAT
→ For professional use only
→ Contains LP300 which is a color stabilizer
→ Added sea silk for superb conditioning
→ Solamer UV protects the hair from damaging UV-rays
HOW TO USE
Rinse hair color thoroughly. Cleanse with Keune After Color Shampoo (pH4) and rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
CONTENT
1000 ml
AFTER COLOR BALSM (pH4)
This conditioner stops the oxidation process with Vitamin E, brings hair back to it‘s natural acid balance, and leaves the hair soft, shiny, and more manageable. After Color Balsam contains a UV protector which provides protection to the hair structure and hair color.
CONTENT
1000 ml
WHY IT’S GREAT
→ For professional use only
→ Contains LP300 which is a color stabilizer
→ Added sea silk for superb conditioning
→ Solamer UV protects the hair from damaging UV-rays
HOW TO USE
Rinse hair color thoroughly. Cleanse with Keune After Color Shampoo (pH4) and rinse well. Condition with After Color Balsam (pH4) and leave for 1-3 minutes. Rinse thoroughly.
AFTER BLONDE TREATMENT
After lifting, blonde hair needs special care. The After Blonde Treatment nourishing conditioner contains integrated Bond Fuser Technology, creates a protective layer and helps repair hair’s outer structure.
WHY IT’S GREAT
→ For professional use only
→ Formulated to protect and reinforce the hair’s inner and outer structure
→ Restores strength and reduce breakage
→ Provides deep conditioning, leaving hair softer, smoother, and easier to manage
RECOMMENDED FOR
→ All hair types that have recently been lightened or decolorized
HOW TO USE
After a lightening service use After Blonde Treatment (pH4) to replace After Color Balsam. Process for 1- 3 minutes.
CONTENT
500 ml
INGREDIENTS
Aqua (Water), Cetearyl Alcohol, Paraffinum Liquidum (Mineral Oil), Cetrimonium Chloride, Citric Acid, Stearamidopropyl Dimethylamine, Polyacrylamidopropyltrimonium Chloride, Polyquaternium-37, Sodium Benzoate, Parfum (Fragrance), Oleyl Erucate, Dipropylene Glycol, Arginine, Glucose, PPG-1 Trideceth-6, Polyamide-2
NEUTRALIZING BLONDE SPRAY
Create the perfect base for your toning, leave it in for deep and lasting neutralization, or wash it out for a more subtle effect. The choice is yours, allowing you to achieve the perfect level of brassiness neutralization based on your preferences. For those opting for Semi Color, the Genius Spray serves as the ideal preparation step.
WHY IT’S GREAT
→ Professional easy to use spray
→ Ready to use spray, no mixing needed
→ Violet/blue-based product
→ For use on wet or dry hair
RECOMMENDED FOR
Ideal for color level 7 or higher
HOW TO USE
After your Blonde Service, before applying the Semi Color, use the Neutralizing Blonde Spray if you want to neutralize warm undertones. Leave it in for a more neutralizing result or rinse it out for less neutralization. No processing time required.
CONTENT
300 ml
INGREDIENTS
Aqua (Water), Alcohol Denat., PEG-40 Hydrogenated Castor Oil, Acid Violet 43, Parfum (Fragrance), Hydrolyzed Silk, Potassium Sorbate, Limonene
SILVER SAVIOR — SILVER SHAMPOO
Neutralize brass and enhance brilliance with Silver Savior Silver Shampoo, expertly formulated to cleanse while correcting yellow and warm undertones in cool blonde, silver, and platinum hair. Infused with violet pigments and nourishing ingredients, this shampoo results in clean, cool-toned, and luminous hair —without dryness or dullness.
CONTENT
300 ml
1000 ml
→ Violet pigments correct brass and instantly neutralize yellow and warm tones for a cooler, cleaner blonde
→ Boosts vibrancy and clarity and brightens cool-toned blonde and silver shades
→ Gently cleanses without stripping maintaining hair’s moisture and softness
→ Enhances shine and smoothness leaving hair polished, refreshed, and radiant
Apply to wet hair, leave in for 1-2 minutes and rinse thoroughly. WHY IT’S GREAT
WHO IT IS FOR
For anyone with cool blonde, silver or platinum hair looking to preserve its tone for longer.
→ Cool tones last longer
→ Hair stronger and repaired even when bleached and lifted
→ Color correction keeping yellow, brass and other warm tones out of the hair
→ Gives shine and dimension
HOW TO USE
Aqua (Water), Cocamidopropyl Betaine, Sodium Laureth Sulfate, PEG-200 Hydrogenated Glyceryl Palmate, Sodium Chloride, PEG-60 Hydrogenated Castor Oil, Parfum (Fragrance), Sodium Benzoate, PEG-7 Glyceryl Cocoate, Glyceryl Laurate, Polyquaternium-10, Acid Violet 43, Citric Acid, Panthenol, Polyquaternium-7, Arginine, Glucose, Propylene Glycol, Sorbitol, Viola Odorata Flower Extract
SILVER SAVIOR — SILVER CONDITIONER
Maintain your perfect tone with Silver Savior Silver Conditioner, specially designed to neutralize brassiness, hydrate, and enhance shine for cool blonde, silver, and platinum hair. Packed with violet pigments and nourishing ingredients, this rich, creamy formula restores cool tones while leaving hair silky-smooth, soft, and radiant.
CONTENT
250 ml
1000 ml
→ Violet pigments correct brass and instantly neutralize yellow and warm tones for a cooler finish
→ Replenishes moisture to prevent dryness and dullness
→ Boosts shine and smooths frizz leaving hair glossy, sleek, and polished
→ Protects color and enhances vibrancy keeping blonde and silver tones fresh between salon visits
RESULT
→ Cool tones last longer
→ Hair stronger and repaired even when bleached and lifted
→ Color correction keeping yellow, brass and other warm tones out of the hair
→ Gives shine and dimension
HOW TO USE
Apply to shampooed hair, leave in for 1-3 minutes and rinse thoroughly. WHY IT’S GREAT
WHO IT IS FOR
For anyone with cool blonde, silver or platinum hair looking to preserve its tone for longer.
Aqua (Water), Cetearyl Alcohol, Glycerin, Behenamidopropyl Dimethylamine, Cetrimonium Chloride, Behentrimonium
Chloride, Panthenol, Parfum (Fragrance), Sodium Benzoate, Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Isopropyl Alcohol, Arginine, Glucose, Propylene Glycol, Acid Violet 43, Sorbitol, Viola Odorata Flower Extract
SILVER SAVIOR — SILVER FOAM TREATMENT
Refresh your color and boost your shine with Silver Savior Silver Foam Treatment, a lightweight, no-rinse formula that neutralizes brassiness and enhances cool tones in cool blonde, silver, and platinum hair. This airy, mousse-like treatment delivers even violet pigment distribution while providing soft hydration and strength.
CONTENT
200 ml
→ Violet pigments correct brass and instantly neutralize yellow and warm tones for a cooler, cleaner blonde
→ Conditions without heaviness or residue for weightless hydration and softness
→ Adds shine and smooths frizz leaving hair glossy, touchable, and refreshed
→ No-rinse, easy-to-use
→ Perfect for quick toning between shampoos or salon visits
WHO IT IS FOR
For anyone with cool blonde, silver or platinum hair looking to preserve its tone for longer.
→ Cool tones last longer
→ Hair stronger and repaired even when bleached and lifted
→ Color correction keeping yellow, brass and other warm tones out of the hair
→ Gives shine and dimension
HOW TO USE
Shake well and distribute through damp hair. Style as desired.
Aqua (Water), Isobutane, VP/VA Copolymer, Propane, Polyquaternium-11, Butane, PEG-12 Dimethicone, Phenoxyethanol, Trideceth-9, Panthenol, Parfum (Fragrance), Arginine, Glucose, PEG-40 Hydrogenated Castor Oil, PEG-5 Ethylhexanoate, Citric Acid, Acid Violet 43, Ethylhexylglycerin, Propylene Glycol, Sorbitol, Viola Odorata Flower Extract, Linalool, Linalyl Acetate
THE TREATMENTS Ultimate Blonde
THE BLONDE TREATMENTS
Working with lifting products requires a careful way of working and specific applications. In this chapter, we will explain the most important treatments to achieve perfect results for corrective work and complete decolorization treatments.
Tonal Cleanse
This treatment is ideal for the removal of undesired color character/tonality before a color service. The tonal cleanse treatment gently removes the color pigments. Ideal for a quick service at the basin before proceeding with further color work.
Level Cleanse
This treatment is used to mildly lift the hair up to 2 levels to remove undesired buildup of color. The level cleanse treatment gently removes the color pigments. Ideal for a quick service at the basin before proceeding with further color work.
Blonde Debanding
This treatment is used to remove undesired color bands. This service ensures a steady, controlled lift to gently remove banding of color levels and reflects. Product texture allows for more precision placement, ideal for more sensitized and compromised hair types.
Regrowth Decolorization
This treatment is used to lift the regrowth area of a previous decoloring service.
Total Decolorization
This treatment is used for a full-head lift.
TONAL CLEANSE
This treatment is used to remove undesired tonality and character before a color service. The Tonal Cleanse gently agitates color pigments from the hair with a very low activation. Ideal for a quick service at the basin before proceeding with further color work.
RECOMMENDED FOR
→ Existing toner buildup
→ Fresh reflect overtone
→ Tone removal
→ Up to 1 level lift
DEVELOPERS
Option 1:
3% 10 vol. Keune Cream Developer
Option 2:
No developer needed, only water and Care Perfect Clarity Shampoo
PROCESSING TIME
Maximum 20 minutes (per application). If desired level has not been achieved, rinse, towel dry and repeat. Do not process under heat.
MIXING RATIO
Option 1:
Ultimate Blonde 2000 1 part 2000 series + 1 part Keune Cream Developer
Adding 2000 Booster to this formula is also an option.
Example:
30ml Ultimate Blonde 2000 + 30ml 3% 10 vol. Keune Cream Developer
Option 2:
Cream Blonde
Note: No developer is used in this formula 1 part Cream Blonde + 1 part water + 1 part Care Perfect Clarity Shampoo (1:1:1)
Example:
20g Cream Blonde + 20ml water + 20ml Care Perfect Clarity Shampoo
AFTERCARE
Rinse thoroughly and cleanse with Keune After Color Shampoo twice. Rinse and apply the Keune After Blonde Treatment. Or, Rinse and cleanse with Keune After Color Shampoo twice, then apply toner/color. Follow up with After Color Blonde Treatment.
RECOMMENDATIONS
Up to 3 applications can be done during a service. Multiple applications allow for more opportunity for removal Spray the Cleanse mist before applying the “Level cleanse” for optimal metal neutralization and more secure outcome
Application: On damp or dry hair, apply to the hair starting at darkest area first. Work formula through the hair for the duration of the processing time.
LEVEL CLEANSE
This service is used to remove undesired tonality and mildly lifts the hair up to 2 levels. The Level Cleanse gently agitates color pigments from the hair with a very low activation. Ideal for a quick service at the basin before proceeding with further color work.
RECOMMENDED FOR
→ Stubborn toner buildup
→ Lowlight buildup
→ Level lightening
→ Lightening and brightening
→ Up to 2 levels lift
DEVELOPERS
3% 10 vol. Keune Cream Developer
PROCESSING TIME
Maximum 20 minutes (per application). If desired level has not been achieved, rinse, towel dry and repeat. Do not process under heat.
MIXING RATIO
1 part Cream Blonde + 1 part Care Perfect Clarity Shampoo + 1 part Keune Cream Developer
Example: 20g Cream Blonde + 20ml Care Perfect Clarity Shampoo + 20ml 3% 10 vol. Keune Cream Developer
AFTERCARE
Rinse thoroughly and cleanse with Keune After Color Shampoo twice. Rinse and apply the Keune After Blonde Treatment. Or rinse and cleanse with Keune After Color Shampoo twice, then apply toner/color. Follow up with After Color Blonde Treatment.
RECOMMENDATIONS
Up to three applications can be done during a service. Multiple applications allow for more opportunity for removal. Use Cleanse Mist before applying the “Level cleanse” for optimal metal neutralization and more secure outcome
Application: On damp or dry hair, apply to the hair starting at darkest area first. Work formula through the hair for the duration of the processing time.
BLONDE DEBANDING
This service is used to remove undesired color bands. This service ensures a steady, controlled lift to gently remove banding of color levels and reflects. Product texture allows for more precision placement, ideal for more sensitized and compromised hair types.
RECOMMENDED FOR
→ Tint banding
→ Toner banding
→ Transitioning from highlights to global color
→ Up to 2 levels lift
DEVELOPERS
3% 10 vol. Keune Cream Developer
PROCESSING TIME
Process until the desired level has been achieved up to a maximum time of 50 minutes. Do not process under heat
Maximum 50 minutes, or until the desired color has been achieved. The actual processing time depends on the hair structure, thickness, hair type, the natural color level, synthetic pigments — and the strength of the Keune Cream Developer used
MIXING RATIO
Option 1:
1 part Ultimate Blonde 2000 + 1 part Keune Cream Developer + Booster
Example: 30ml Ultimate Blonde 2000 + 30ml 3% 10 vol. Keune Cream Developer + 1 Booster
Option 2:
1 part Cream Blonde + 1 part Care Perfect Clarity Shampoo + 1 part Keune Cream Developer
Example: 20g Cream Blonde + 20ml Care Perfect Clarity Shampoo + 20ml 3% 10 vol. Keune Cream Developer
AFTERCARE
Rinse thoroughly and cleanse with Keune After Color Shampoo twice. Rinse and apply the Keune After Blonde Treatment. Or rinse and cleanse with Keune After Color Shampoo twice, then apply toner/color. Follow up with After Color Blonde Treatment.
RECOMMENDATIONS
Application: On dry hair, apply to band. To ensure precision, work in fine sections and using a bowl and brush. For more precise application apply then Color Thickener to your product. 1 drop per 10g on total formula mixture.
TOTAL DECOLORIZATION
This treatment is used for a full-head lift. The formula used depends on the hair structure, texture, hair type and color level. See previous pages for more details.
01
Section Hair
Isolate the hair into the sections as shown on the right. Please note: The sections should be wide enough to fit the width of a foam/transparent/aluminum foil. Section neatly for clean, precise results.
02
Apply Formula
Starting at the nape, work in very fine horizontal sections, apply lightener 1-2cm off the root area (heat band). Continue applying up to the crown, optional stacking each section in foil to ensure an even lift. Continue up the sides, in horizontal sections, until the top is reached.
03
Process Formula
Develop visually until you have reached 1-2 levels below the desired shade.
04
Remove Foil
Remove foil, reworking mid-lengths and ends as you go. Apply to roots gently for maximum client comfort using regrowth application sectioning – and process to target level.
Rinse thoroughly and cleanse with Keune After Color Shampoo twice. Rinse and apply the Keune After Blonde Treatment. Or rinse and cleanse with Keune After Color Shampoo twice, then apply toner/color. Follow up with After Color Blonde Treatment.
REGROWTH DECOLORIZATION
This treatment is used for a full-head lift. The formula used depends on the hair structure, texture, hair type and color level. See previous pages for more details.
01
Section Hair
Start by isolating 5 sections. This will keep the application neat and precise. Place product gently on the scalp maximum client comfort.
02
Apply Formula
Start at the nape hairline area, and work in very fine horizontal sections upwards towards the crown.Continue application through the sides in vertical sections, working from above the ear to the front hairline. This will leave a rectangular section on the top, over the parting. Working from the crown, take horizontal sections across the top of the head, working forward to finish on the front hairline.
03
Process Formula
Cross check and process according to the product instructions.
Rinse thoroughly and cleanse with Keune After Color Shampoo twice. Rinse and apply the Keune After Blonde Treatment. Or rinse and cleanse with Keune After Color Shampoo twice, then apply toner/color. Follow up with After Color Blonde Treatment.
