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Customer Newsletter September 2025 (9)

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Fresh Bites Fresh Bites

Monthly Highlights from the Heart of Foodservice in Alabama

What’s Happening in Alabama!

SomanyexcitingthingshappenedatPerformanceAlabamainthemonthsof June,July,andAugust!Ourhardworkingwarehouseteamearnedan outstandingA++ratingonasurpriseBRCaudit.Thisteamworkstirelesslyto ensurethatouroperationsstandardsarenotonlymetbutexceeded.To celebrate,wesurprisedthemwithabuild-your-ownpizzabarwherethey madepizzasusingourdeliciousRomaproducts.

WealsohadaverysuccessfulJulyGeneralSalesMeetingwhereoursales teamdeepenedtheirknowledgeonourBraveheartbrandandenjoyedgetting totasteourdeliciousBraveheartburgersthatsomanyofourcustomerslove.

One of our wonderful customers, Enrichment Services, out of Columbus, GA had the opportunity to take part in one of the many perks of being a Performance Alabama customer. Their team participated in a kitchen demo at our OpCo where they got to experience first-hand how our products perform in real cooking situations.

Interested in participating in a kitchen demo? Contact your sales representative for more information!

Brand of the Month

Braveheartprovideswholesale BlackAngusBeefcutsandprimals forallyourfoodserviceneeds.No matteryourrestaurantofferings, Braveheart’scertifiedBlackAngus Beefproductscomeintheprimals andcutsyouneedtoserveyour gueststhefinest.

Fromthemelt-in-your-mouthflavorofamedium-rareBlackAngus steaktoanAngusbeefburgerthatissearedtoperfection,whichever Braveheartcutyouchoose,theflavorisunparalleled.Braveheart prioritizesaseriouscommitmenttoquality,foodsafety,andstate-ofthe-artDNAtraceabilitythroughourexclusivePathProven®program.

JointheBraveheartGoldClubandbeginearningcashbackrewards foreverypoundoffreshBraveheartBlackAngusBeefyoupurchase.All freshBraveheartboxedbeeforgrindpurchasesareeligibleandthe morepoundsyoupurchase,themorecashbackrewardsyoureceive.

Contactyourlocalsalesreporclickhereformoreinformation.

Braveheart Recipes

The Social Brief The Social Brief

SOCIAL MEDIA TIP OF THE MONTH:

KEEPYOURSOCIALMEDIAPROFILEUP-TO-DATE

Didyouknowthat30%ofpeopleavoidarestaurantifitssocialmedia profilelooksoutdated?That’sasignificantnumber!Intoday’sdigitalage, havingastrong,updatedsocialmediapresenceiscrucialforanyrestaurant.

Startbycreatingandmaintaininganup-to-dateprofile.Useacurrent, professionalprofilepicturesuchasahigh-qualityphotoofyourrestaurant’s exteriororyourlogo.Writeaclear,concisebiothathighlightsyour restaurant’scuisine,specialofferings,businesshours,relevanthashtags,and slogans.Don’tforgettoincludeclickablelinkstoyourwebsiteanddigital menu,aswellasyourrestaurant’sphysicaladdress.

Makesureyoursocialmediaprofilehaseverythingyourcustomersneedto know.Apolished,professionalprofileencouragespotentialcustomersto chooseyourrestaurantoverothers.Howwillyoursstandout?

Market Trends

What’sHappeningintheMarket

Stayinformedonthelatestmarkettrends!Click hereforup-to-dateoverviewsbycategory, includingproduce,beefandveal,grains,dairy, pork,poultry,seafood,andmore.

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