Know your market: Lindsay
Resident profle
Think win-win
The most urban area in Kawartha Lakes, Lindsay’s core is an all ages mix of singles, couples and single parent families and is one of Ontario’s fastest growing cities.
Marketers can succeed with messaging that emphasizes products and services for the frugal minded.
Be a helper With more single parent families than most communities, businesses in Lindsay’s core should consider ofers that focus on time savings and convenience.
Use Facebook for local marketing 62% of residents use Facebook daily, using it to look for coupons and discounts. Use ads and your Pages to promote your business.