PORTFOLIO
A World of Joyful, Hand-Painted Designs
Live
on the Bright Side
Printfresh is a design-driven lifestyle brand built on joyful, hand-painted prints. Founded in Philadelphia, we bring original artwork to life across sleepwear, apparel, and beyond, crafted with care by our partners in Jaipur and Delhi, India. With a focus on color, storytelling, and size-inclusive design, Printfresh creates pieces that feel personal, expressive, and meant to be lived in.
COLLABORATIONS:
Anthropologie
MacKenzie-Childs
Barbie
Wicked
J. McLaughlin
Lenox
WallPops
SOCIAL MEDIA: 30M
Average Monthly Impressions
EMAIL AUDIENCE: 530K+
Subscribers
PRESS:
Harper’s Bazaar
Forbes
Real Simple
Country Living
Travel+Leisure
Vogue
About Amy
Founded by textile designer Amy Voloshin, the brand began with a love of pattern, travel, and storytelling, bringing artwork to life through thoughtfully crafted pieces made in partnership with artisans in India.
Today, Printfresh has grown into a globally recognized brand known for its vibrant point of view, size-inclusive approach, and highly giftable collections. With a strong foundation in sleepwear and apparel, the brand is uniquely positioned to expand across home, accessories, and lifestyle categories through licensing.
At its core, Printfresh is about creating pieces that feel joyful, expressive, and meant to be lived in.
“I’ve always believed prints should tell a story, something personal, joyful, and a little unexpected.” - Amy
The World of Printfresh
Designed to live beyond the closet
From sleepwear to home, table to travel and gifting, our prints bring joy to everyday moments.
Original, artful, timelessly colorful. Always Printfresh.
LIFESTYLE
TABLETOP
Brand Appeal
DESIGN
• Original hand-painted designs, created in-house
• Recognizable motifs with strong visual identity - animals, plants, scenes
PROVEN & GROWING
• Strong, fast growth direct-to-consumer business with a strong repeat customer base
• Established retail partnerships with Anthropologie, Nordstrom, Bloomingdale’s, and Shopbop
• Consistent year-over-year growth with high customer engagement and fandom
EMOTIONALLY DRIVEN
• Joyful, giftable products that resonate across occasions
• Strong connection with community, storytelling, and self-expression
• High engagement across social and owned channels
BUILT FOR EXPANSION
• Prints translate easily across categories: home, accessories, gifting and beyond
• Multi-generational customer with strong purchasing power
• Strong opportunity for category expansion through licensing partnerships
Community & Reach
An engaged audience driving discovery, loyalty and repeat purchase.
365K + INSTAGRAM FOLLOWERS
3.8 M
MONTHLY PINTEREST VIEWS
43K FACEBOOK FOLLOWERS
33K
TIKTOK FOLLOWERS
• HIGHLY ENGAGED, REPEAT CUSTOMER BASE
• STRONG GIFTING BEHAVIOR ACROSS CHANNELS
• CONTENT DRIVES CONSISTENT PRODUCT DISCOVERY
The prints, the quality, the comfort I live in my Printfresh pajamas
Customer Profile
A highly engaged, high-spending customer with strong affinity for print-driven lifestyle brands.
FEMALE, 35–55
Household income $150K+
Suburban / coastal / lifestyle-driven markets
MINDSET
Values quality, craftsmanship, and thoughtful design
Drawn to color, pattern, and self-expression
Shops with intention, both for herself and as a gift giver
SHOPPING BEHAVIOR
High repeat purchase rate across sleepwear and gifting
Shops DTC and through premium retailers
Engages with brands across email, social, and catalog
CATEGORY EXPANSION
Naturally extends beyond apparel into home, tabletop, and accessories
Strong affinity for gifting across multiple occasions
Comfortable purchasing across multiple categories within a brand
Worn & Loved
Loved by a community of tastemakers and customers
• MINDY KALING
• HILARY DUFF
• PADMA LAKSHMI
• REESE WITHERSPOON
• ELIZABETH BANKS
• KATHY + NICKY HILTON
• KRIS JENNER
• AND OUR AMAZING PRINTFRESH COMMUNITY
Reaching millions through editorial, broadcast, and digital media
Partnering with Printfresh
• 200+ original, hand-painted prints ready for production
• Access to a full library of lifestyle and product imagery
• Distinctive motifs and repeat patterns designed for multi-category use
• Ongoing seasonal development and new artwork creation
• Collaborative marketing support for product launches
• Strong social media presence and brand storytelling
