2013 PALMY Advertising Award Winners

to all of our 2013 PALMY Advertising award winners!

For Best Overall Daily Newspaper Advertising

For Best Overall Weekly Newspaper Advertising

PROFESSIONAL SERVICES

Under 7,500 Division FIRST PLACE

The Independent Voice

Ashley Ghere and

Custom Creative Photos

Judges’ Comments: Clear winner, great color and art.

PROFESSIONAL SERVICES

Under 7,500 Division SECOND PLACE

The Independent Voice

Ashley Ghere and Pope Funeral Home

PROFESSIONAL SERVICES

Under 7,500 Division

THIRD PLACE

The Independent Voice

Ashley Ghere and

Custom Creative Photos

PROFESSIONAL SERVICES

7,500 - 12,000 Division

FIRST PLACE

Index-Journal

Bonner Hozey and Inn on the Square Judges’ Comments: Bold color. Sophisticated looking. Clean and easy to read.

PROFESSIONAL SERVICES

7,500 - 12,000 Division

SECOND PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and McLean Funeral Directors

7,500 - 12,000 Division

Index-Journal Bonner Hozey and Big Mac Tires

PROFESSIONAL SERVICES

12,001 - 35,000 Division

FIRST PLACE

The Summerville Journal Scene Ashley McGee and Melinda Carlos and Sunset Finance

Judges’ Comments: Clean design. The money Christmas tree graphic is clever. Good use of color and gradients without overdoing it.

12,001 - 35,000 Division

PROFESSIONAL SERVICES

Over 35,000 Division

Greenville Journal

CJ Designs and Bank

Greenville

Judges’ Comments: Catchy headline works with art and builds credibility.

PROFESSIONAL SERVICES

Over 35,000 Division

SECOND PLACE

The Post and Courier Mark Shelton and Rob Combs and Two Ladies and a Mop

PROFESSIONAL SERVICES

Over 35,000 Division

THIRD PLACE

The Post and Courier

Becky Godwin and Melinda Carlos and Pest Busters

PET SERVICES

Under 7,500 and 7,500 - 12,000 Divisions Combined

FIRST PLACE

Carolina Gateway

Linda O’Neil and Athena Redmond and Palmetto Kennels

Judges’ Comments: Informative/tells you what you need. Fun color combination.

PET SERVICES

Under 7,500 and 7,500 - 12,000 Divisions Combined

SECOND PLACE

The Island News

Jennifer Walker and Sea Island Animal Hospital

A Healthy, Happy Pet starts with a Plan!

Ask us how our Pet Annual Wellness Plans (PAW Plans) can provide you with proactive care for your dog or cat! Sign-up for a dog or cat wellness plan can save you up to 50% OFF on preventive services including wellness exams, vaccinations, screenings and blood tests. Feline Plans starting at ONLY $19.95/monthly! Canine Plans starting at ONLY $20.95/monthly!

PET SERVICES

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

The Independent Voice

Ashley Ghere and Companion Animal Hospital

PET SERVICES

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

The Post and Courier

Callie Smith and Amber Nungesser and Charleston Animal Society Judges’ Comments: A powerful ad. Good artwork. Headline works directly. The message is straightforward and has a call to action.

PET SERVICES

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Post and Courier

Callie Smith and Amber Nungesser and Charleston Animal Society

SERVICES

12,001 - 35,000 and Over 35,000 Divisions Combined

The Herald Tricia Kimbrell and Rachel Murray and White Rose Veterinary Clinic

County’s First Choice for Pet Care!

REAL ESTATE

Under 7,500 and 7,500 - 12,000 Divisions Combined

FIRST PLACE

Lake Wylie Pilot

Sue Inzerillo and Wendi Samples and McSpadden Custom Homes

Judges’ Comments: Strong headline. Beautiful art. Simple message. You can’t look away. Really good ad with excellent photography.

Under 7,500 and 7,500 - 12,000 Divisions Combined

SECOND PLACE

Lake Wylie Pilot

Wendi Samples and Rachel Murray and Keller Williams

REAL ESTATE

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

Carolina Gateway

Linda O’Neil and Vicki Jenkins and Keller Williams

REAL ESTATE

12,001 - 35,000 and Over 35,000 Divisions Combined

Greenville Journal

CJ Designs and The Cliffs Communities

Judges’ Comments: Beautiful use of color for real estate. Great photos.

REAL ESTATE

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Summerville Journal Scene Ashlee McGee and Melinda Carlos and Royal Oaks

REAL ESTATE

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Greenville Journal

CJ Designs and Fairview Builders

“My wife and I trust the professionalism of Fairview in caring for our home when we are away.”

HOME AND GARDEN FURNISHINGS

Under 7,500 Division

FIRST PLACE

The Independent Voice

Ashley Ghere and Reese’s Plants

Judges’ Comments: Catchy headlline, great color and photo.

HOME AND GARDEN FURNISHINGS

Under 7,500 Division

SECOND PLACE

The Cherokee Chronicle Staff and Cherokee Small Engine

Under 7,500 Division THIRD

Pickens County Courier Emily Wright and Buddy’s Chainsaw Get Professional Results in Your Own

7,500 - 12,000 Division

Index-Journal

Bonner Hozey and Greenwood Equipment & Repair

THURSDAY APRIL 18 - ALL DAY THURSDAY APRIL 18 - ALL DAY

Judges’ Comments: Strong call to action. Stands out with benefit statement (yay!). Artwork compliments message and who can say “no” to BBQ?!

7,500 - 12,000 Division

Index-Journal

Bonner Hozey and Southern Cultured Marble

HOME AND GARDEN FURNISHINGS

12,001 - 35,000 Division

FIRST PLACE

The Herald

Caroline Wells and Rachel Murray

and Farmers Exchange

Judges’ Comments: Good headline and call to action.

Copy answers the buyers’ concerns. Good overall design.

HOME AND GARDEN FURNISHINGS

12,001 - 35,000 Division

SECOND PLACE

The Herald Tricia Kimbrell and Rachel Murray and Wilson’s Nursery & Garden Center

HOME AND GARDEN FURNISHINGS

12,001 - 35,000 Division

THIRD PLACE

Fort Mill Times

Donna Pontus and Rachel Murray and Stacy’s

Over 35,000 Division

Greenville Journal

CJ Designs and 4 Rooms

Judges’ Comments: Color use with photos is perfect. Nice use of fonts. Gives a good idea of variety of products.

Update your home with accessories and occasional pieces from the NEWEST home store in town!

HOME AND GARDEN FURNISHINGS

Over 35,000 Division

THIRD PLACE

The Post and Courier

Ashlee Kositz and Teresa Rivera and ABC Awning

FURNITURE OR OFFICE FURNISHINGS

Under 7,500 and 7,500 - 12,000 Divisions Combined

Daniel Island News

Trudy Hicks and Jan Marvin and de Guise Interiors

Judges’ Comments: Fonts go together nicely.

Seasonal. Good sale information. Good use of graphics.

FURNITURE OR OFFICE FURNISHINGS

Under 7,500 and 7,500 - 12,000 Divisions Combined

HONORABLE

MENTION

Lake Wylie Pilot Wendi Samples and Rachel Murray and ML Ford & Sons, Inc.

FURNITURE OR OFFICE FURNISHINGS

Under 7,500 and 7,500 - 12,000 Divisions Combined

SECOND PLACE

The Lancaster News

Leigh Sullivan and Vicki Jenkins and Cooper Furniture

FURNITURE OR OFFICE FURNISHINGS

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

The Lancaster News

Leigh Sullivan and Vicki Jenkins and Kimbrell’s Furniture

FURNITURE OR OFFICE FURNISHINGS

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Greenville Journal

CJ Designs and Eric Brown Design

Judges’ Comments: We want to live there! Nice colors and photo. Good quote. Very elegant.

“SUCCESSFUL INTERIORS TELL A STORY. THE KEY ELEMENTS ARE HISTORY AND IMAGINATION; THINGS THAT HAVE BEEN AND THINGS THAT COULD BE…”

FURNITURE OR OFFICE FURNISHINGS

12,001 - 35,000 and Over 35,000 Divisions Combined

The Sumter Item Mark Pekuri and Manon Barwick and Discount Furniture

12,001 - 35,000 and Over 35,000 Divisions Combined

Sumter Item

OUTDOORS/RECREATION

Under 7,500 and 7,500 - 12,000 Divisions Combined

FIRST PLACE

Index-Journal Bonner Hozey and Hunter’s HQ

Judges’ Comments: Good job getting all info into the space. Eye-catching and well-targeted. Cohesive.

OUTDOORS/RECREATION

Under 7,500 and 7,500 - 12,000 Divisions Combined

SECOND PLACE

Index-Journal Bonner Hozey and Greenwood Country Club

OUTDOORS/RECREATION

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

Pickens County Courier

Emily Wright and Holly Springs Country Store

Have Breakfast With The Locals

OUTDOORS/RECREATION

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

The Post and Courier Carol Meyers and Ashlee Kositz and Oakley Farms

Judges’ Comments: Headline tells the reader immediately what the ad is about –self-selecting prospects. Art works well for grabbing your attention, and supports the headline.

OUTDOORS/RECREATION

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

Charleston City Paper

Sarah Minotti and John Zara and Ride Bikes 30%OFF 30%OFF Up To 2013 & PAST SEASON MODELS FULL SERVICE NEW & USED BIKES

OUTDOORS/RECREATION

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

The Sumter Item Mark Pekuri and Cary Howard and Simpson Hardware

AUTOMOTIVE - LESS THAN 1/2 PAGE

Open Division SECOND PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Man of God Auto Sales

AUTOMOTIVE - 1/2 PAGE OR GREATER Under 7,500 Division

FIRST PLACE

Pickens County Courier Emily Wright and Benson Ford

Judges’ Comments: Great large photo, bold design.

AUTOMOTIVE - 1/2 PAGE OR GREATER Under 7,500 Division

SECOND PLACE

The Independent Voice

Ashley Ghere and Wilson

AUTOMOTIVE - 1/2 PAGE OR GREATER Under 7,500 Division THIRD

PLACE

The Cherokee Chronicle Staff and Patriot Auto

AUTOMOTIVE - 1/2 PAGE OR GREATER 7,500 - 12,000 Division

SECOND PLACE

Carolina Gateway

Linda O’Neil and Athena Redmond and Steve Moore Chevrolet

AUTOMOTIVE - 1/2 PAGE OR GREATER 7,500 - 12,000 Division

THIRD PLACE

Carolina Gateway

Linda O’Neil and Athena Redmond and Steve Moore Chevrolet

AUTOMOTIVE - 1/2 PAGE OR GREATER 12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Greenville Journal

CJ Designs and Steve White Audi

Judges’ Comments: You could see this ad becoming a poster. Continued good work from this designer. Luxury defined.

AUTOMOTIVE - 1/2 PAGE OR GREATER 12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

Greenville Journal

CJ Designs and Greenville Automotive

Three Names that Bring Luxury to Life

AUTOMOTIVE - 1/2 PAGE OR GREATER 12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE Herald-Journal

John Napoli and Aaron Henderson and Vic Bailey Ford

FASHION Under

7,500 Division

FIRST PLACE

Daniel Island News

Ronda Schilling and Jan Marvin and The Trunk Show

Judges’ Comments: Has a nice spotlight on products. Clean, simple ad with nice use of red color against neutral tones.

FASHION

Under 7,500 Division

SECOND PLACE

Pageland Progressive Journal

Donna Stokes and Vicki Jenkins and Melon Beach

FASHION

Under 7,500 Division

THIRD PLACE

Pickens County Courier

Emily Wright and Robinson’s Dept. Store

FASHION

7,500 - 12,000 Division

FIRST PLACE

The Island News

Jennifer Walker and Carolina Closet Too

Judges’ Comments: Effective use of a collage. The logo pops. Great photos of products.

FASHION

7,500 - 12,000 Division

SECOND PLACE

The Link

Ashley Hatcher and Pee Dee Outfitters

FASHION

7,500 - 12,000 Division

THIRD PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Anna Laura’s Boutique

FASHION

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Herald-Journal

Jay Stafford and Aaron Henderson and Baehr Feet

Judges’ Comments:

Cohesive designheadline, images, color selection and product all have natural feel.

12,001 - 35,000 and Over 35,000 Divisions Combined

12,001 - 35,000 and Over 35,000 Divisions Combined

CJ Designs and Rush Wilson, Ltd.

JEWELRY, FLORISTS AND GIFT SHOPS

Under 7,500 Division

FIRST PLACE

Pickens County Courier Emily Wright and T.C. Bearies

Judges’ Comments: It got our attention. Great seasonal ad.

JEWELRY,

FLORISTS AND GIFT SHOPS

Under 7,500 Division

Daniel Island News

Ronda Schilling and Jan Marvin and Waldrop & Co. Jewelers Waldrop & Co. Jewelers

JEWELRY, FLORISTS AND GIFT SHOPS

Under 7,500 Division

THIRD PLACE

Pageland Progressive Journal

Donna Stokes and Vicki Jenkins and Jordan’s Jewelers

JEWELRY, FLORISTS AND GIFT SHOPS

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Garris Jewelers

Judges’ Comments: Clever, eye-catching ad. Headline works.

JEWELRY, FLORISTS AND

7,500 - 12,000 Division

SECOND PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Lancaster Jewelers/ Anna Laura’s Boutique

GIFT

SHOPS

7,500 - 12,000 Division

JEWELRY,

FLORISTS AND GIFT SHOPS

12,001 - 35,000 Division

FIRST PLACE

Herald-Journal

Mark West and Gentry Lewis and Rufus D. Lewis

Judges’ Comments: Beautiful branding ad. The art says it all. Nice white space.

JEWELRY,

FLORISTS AND GIFT SHOPS

12,001 - 35,000 Division

SECOND PLACE

Herald-Journal Aaron Henderson and Rita Eubanks and Laura’s

Please join us on Thursday, October 24, 2013 5:00pm-7:00pm for our Brighton Showing

JEWELRY,

FLORISTS AND GIFT SHOPS

12,001 - 35,000 Division THIRD PLACE

The Sumter Item Mark Pekuri and Cary Howard and Sumter Light House

JEWELRY, FLORISTS AND GIFT SHOPS

Over 35,000 Division

Greenville Journal

CJ Designs and The Houseplant

Judges’ Comments: Great photo. Unique concept. Very artistic.

JEWELRY, FLORISTS AND GIFT SHOPS

Over 35,000 Division

Greenville Journal

CJ Designs and Pink Monogram

JEWELRY, FLORISTS AND GIFT SHOPS

Over 35,000 Division

THIRD PLACE

Greenville Journal

CJ Designs and Hale’s Jewelers

MERCHANT

GROUP OR SIGNATURE PAGE

Under 7,500 Division

FIRST PLACE

The Independent Voice

Ashley Ghere

Judges’ Comments: Nice large ads focused on a local event. Nice combination.

MERCHANT GROUP OR SIGNATURE PAGE

Under 7,500 Division

SECOND PLACE

The Independent Voice

Ashley Ghere and Ridgeway Merchants

MERCHANT GROUP OR SIGNATURE PAGE

Under 7,500 Division

THIRD PLACE

The Independent Voice

Ashley Ghere

MERCHANT GROUP OR SIGNATURE PAGE

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Staff

Judges’ Comments: Illustration draws you into the ad. Good legend/index. All is pulled

MERCHANT GROUP OR SIGNATURE PAGE

7,500 - 12,000 Division

The Lancaster News Staff

MERCHANT GROUP OR SIGNATURE PAGE

7,500 - 12,000 Division

THIRD PLACE

The Island News

Hope Falls and Terra Cotta & Others

MERCHANT GROUP OR SIGNATURE PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

The Summerville Journal Scene Sales Staff and Anita Hepburn

Judges’ Comments: This page just turned us all on. Unanimously a hit.

MERCHANT GROUP OR SIGNATURE PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Post and Courier

Deb Greig and Melinda Carlos

MERCHANT GROUP OR SIGNATURE PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

Greenville Journal

CJ Designs and Augusta Commons

DRUG,

BEVERAGE, SPECIALTY FOOD OR GROCERY

AD

Open Division

FIRST PLACE

Herald-Journal Mark West and Aaron Henderson and Olive and then some

Judges’ Comments: Great reverse. Great choice colors!

Saturday, October 26 10am-7pm

Guest

DRUG, BEVERAGE, SPECIALTY FOOD OR GROCERY AD

Open Division

SECOND PLACE

Greenville Journal

CJ Designs and Charleston Cooks

RESTAURANTS/NIGHTLIFE

Under 7,500 Division

FIRST PLACE

Daniel Island News

Ronda Schilling and Jan Marvin and Dragon Palace

Judges’ Comments: Great layout and photos. It made us hungry. Informative, but not overwhelming. $7 DIM SUM BRUNCH (between $2.50-$3.50) 20+ Dim Sum Items A

on Saturdays 11 a.m.-2:30 p.m.

RESTAURANTS/NIGHTLIFE

Under 7,500 Division

SECOND PLACE

The Independent Voice

Ashley Ghere and Beef O’ Brady’s

RESTAURANTS/NIGHTLIFE

Under 7,500 Division

THIRD PLACE

Pageland Progressive Journal

Donna Stokes and Athena Redmond and Kentucky Fried Chicken

RESTAURANTS/NIGHTLIFE

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Subway

Judges’ Comments: Great headline. Clever concept.

RESTAURANTS/NIGHTLIFE

7,500 - 12,000 Division

SECOND PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Subway

7,500 - 12,000 Division

RESTAURANTS/NIGHTLIFE

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Herald-Journal

Hailey Dill and Lee Foley and City Range

DECEMBER 5TH • 6PM-8PM

Judges’ Comments: The font, the design, the art, the gimmick. I’ll be there!

ENDSPROHIBITION

er5that 6P Ce6PMM-8PM Clebratingthe80yearssinceFeaturingProhibition.endof 5 inksand thatpetizersfromFrenchDrinks:era. 75-MintJulepWhiteWard8Lady-ThSouthSide erewill thebejudgingforcostume.besteraPARTYREPEAL -De-80Celebrating6PM-8PMcember5that yearssinceFeaturingProhibition.theendof 5 specialdrinksand apa-thatpetizersfromFrenchDrinks:era. 75 MiintntJululeep p Wh-WardS costuth REPEAL L PARTY Dee-cember5that t Celebrat6PM-8PM

Celebrating 80 years since the end of Prohibition. Featuring 5 drinks and special appetizers from that era. Judging for best era costume.

12,001 - 35,000 and Over 35,000 Divisions

Hailey Dill and Aaron Henderson and City Range

RESTAURANTS/NIGHTLIFE

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

The Herald Donna Pontus and Rachel Murray and Kentucky Fried Chicken

EVENTS/CULTURAL ENTERTAINMENT

Under 7,500 Division

FIRST PLACE

The Independent Voice

Ashley Ghere and Cotton Yard Market & Others

Judges’ Comments: A simple design for a simple community event. The use of color is eye-catching and the art is very appropriate to the message.

EVENTS/CULTURAL ENTERTAINMENT

Under 7,500 Division

SECOND PLACE

News and Press

Duane Childers and Taste of Darlington

Under 7,500 Division

News and Press Duane Childers and RenoFest Bluegrass Festival

March 22, 23 and 24

Featuring And Claire Lynch and the Claire Lynch Band

Ronnie Reno and the Reno Tradition Balsam Range • Gerald Anderson and Friends • The Hinson Sisters and The South Carolina Championship Bluegrass Band • Banjo and Guitar Competition

EVENTS/CULTURAL ENTERTAINMENT

7,500 - 12,000 Division

FIRST PLACE

The Link Ashley Hatcher and Town of Chesterfield

Judges’ Comments: Good use of color - white makes copy stand out.

Saturday, December 7th

7,500 - 12,000 Division

7,500 - 12,000 Division

Index-Journal

Deana VanDyke and Rotary Club

oyster roast

Rotary Club of Greenwood 29th Annual

Oyster Roast

MARCH 8 th • 4 – 8pm

Farmers Market Building, Hwy 72 East All funds benefit local nonprofit organizations BUY YOUR TICKETS NOW

Greenwood Rotarians have tickets and they are also available at Allegra Printing, 805 Montague Ave. and Index-Journal, 610 Phoenix St. or visit rotarytickets.com

Sponsored by p y S onsored b

ONLY $3500 includes steamed oysters, fried fish, chicken strips, side items, tea and LIVE MUSIC Beer available - $1.00 cup

EVENTS/CULTURAL ENTERTAINMENT

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

The Summerville Journal Scene

Sarah Wiggins and Ashlee Kositz and Summerville Orchestra

Judges’ Comments: Unique, trendy art selection. Really stands out on the page.

EVENTS/CULTURAL ENTERTAINMENT

12,001 - 35,000 and Over 35,000 Divisions Combined

HONORABLE MENTION

Moultrie News

Shannon McCarty and Becky Tomlinson and Boone Hall Plantation

EVENTS/CULTURAL ENTERTAINMENT

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

Charleston City Paper

Sarah Minotti and Dela Breyne and Little Black Dress

their

THURSDAY OCT 3 8 PM @ REPUBLIC REIGN 462 KING STREET

ARRIVE EARLY FOR COCKTAILS

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

The Sumter Item Bobby Touchberry and Manon Barwick and Sumter Cut Rate

HEALTH SERVICES

Under 7,500 Division

FIRST PLACE

The Independent Voice

Ashley

Ghere and Plaxico

Judges’ Comments: The art makes this ad jump off the page. You get the message immediately. Great use of white space.

HEALTH SERVICES

Under 7,500 Division

SECOND PLACE

Myrtle Beach Herald Patti Driggers and

The Vein Center For ‘Dear Santa’

HEALTH SERVICES

Under 7,500 Division

THIRD PLACE

Pickens County Courier

Emily Wright and The Foothills Retirement Community

HEALTH SERVICES

7,500 - 12,000 Division

FIRST PLACE

The Island News

Jennifer Walker and Lowcountry Oncology

Judges’ Comments: The message has impact. The image and colors fit with the message. Very clean and open.

HEALTH SERVICES

7,500 - 12,000 Division

SECOND PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Gregory Health & Wellness

HEALTH SERVICES

7,500 - 12,000 Division

THIRD PLACE

Carolina Gateway

Linda O’Neil and Vicki Jenkins and Carolina Vision

12,001 - 35,000 Division

Herald-Journal

Amanda Conley and Donna Brown

and DeVore Dermatology

Judges’ Comments: Good white space, consistent coloring, strong image.

HEALTH SERVICES

12,001 - 35,000 Division

SECOND PLACE

Fort Mill Times

Sherry Avant and Biehl Dentistry

HEALTH SERVICES

Over 35,000 Division

FIRST PLACE

The Post and Courier

Rob Combs and Kidz Planet Pediatric Dentistry

Judges’ Comments: Kid appealing, friendly for children.

HEALTH SERVICES

Over 35,000 Division

SECOND PLACE

The Post and Courier

Sarah Wiggins and Ashlee Kositz and Guerin’s Pharmacy

HEALTH SERVICES

Over 35,000 Division

THIRD PLACE

The Post and Courier

Carol Meyers and Ashlee Kositz

and

Summerville Pediatric Dentistry

BEAUTY Open

Division

FIRST PLACE

The Summerville Journal Scene Ashlee McGee and Melinda Carlos and Palmetto Spa

Judges’ Comments: Artwork and headline captures attention. Soothing colors.

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

Under 7,500 Division

FIRST PLACE

The Independent Voice

Ashley Ghere and Blythewood Lions Club

Judges’ Comments: Color contrast is great. Easy to read.

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

Under 7,500 Division

SECOND PLACE

Pickens County Courier

Emily Wright and Pickens YMCA

Stay active and make the beautiful outdoors an adventure!

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

Under 7,500 Division

THIRD PLACE

The Independent Voice

Ashley Ghere and Town Hall

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

7,500 - 12,000 Division

FIRST PLACE

Carolina Gateway

Linda O’Neil and Athena Redmond and Independent Bible Baptist Church

Judges’ Comments: Clever artwork, easy to read. Good use of white space - creative.

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

7,500 - 12,000 Division

SECOND PLACE

The Link Ashley Hatcher and AO Smith

ADVERTISING FOR NON-PROFIT COMMUNITY SERVICE

7,500 - 12,000 Division

THIRD PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Lancaster County Solid Waste and Recycling

12,001 - 35,000 and Over 35,000

NEWSPAPER PROMOTION

Under 7,500 Division

FIRST PLACE

Daniel Island News

Jan Marvin

Judges’ Comments:

Aesthetically pleasing. Good mix of colors. Be

Under 7,500 Division

The Dillon Herald Johnnie Daniels, Denease Chestnut and Chris Chestnut

Under 7,500 Division

Pickens County Courier Emily Wright

Subscribe to the Courier and have Football Frenzy mailed to your home each week

Only the Pickens County Courier will feature the best sports editorial staff in the area, providing you with complete coverage of your favorite team. Whether you are a Pickens Blue Flame, Easley Green Wave, Daniel Lions, Liberty Red Devils or even Clemson Tigers fan, you will be able to follow your team all season long.

NEWSPAPER PROMOTION

7,500 - 12,000 Division

FIRST PLACE

The

Lancaster News

Lori Sistare and Athena Redmond

Judges’ Comments: A simple, effective design. Eye-catching. This had to get a response. We think we’ll steal this... taking photos with our cell phones now!

NEWSPAPER PROMOTION

7,500 - 12,000 Division

SECOND PLACE

Index-Journal

7,500 - 12,000 Division

12,001 - 35,000 and Over 35,000 Divisions Combined

Herald-Journal

Kim Land and Dennis Johnston

Judges’ Comments: Clean and modern. Consistent branding and clear message throughout campaign. your

12,001 - 35,000 and Over 35,000 Divisions Combined

The Herald Gerry Shugart

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Greenville Journal

CJ Designs

SERIES OF ADS

Under 7,500 and 7,500 - 12,000 Divisions Combined

FIRST PLACE

The Independent Voice

Ashley Ghere and Hillary Martin

Judges’ Comments: Consistent color, photos and font. Great branding.

OF ADS

Under 7,500 and 7,500 - 12,000 Divisions Combined

Pickens County Courier

Emily Wright and Cornell Dubilier

We

SERIES OF ADS

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

The Independent Voice

Ashley Ghere and Wilson

SERIES OF ADS

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Greenville Journal

CJ Designs and Steve White Audi

Judges’ Comments: Agency quality design from a small staff. Nice job crediting other advertisers, too.

SERIES OF ADS

12,001 - 35,000 and Over 35,000 Divisions Combined

Greenville Journal

CJ Designs and Bynum Aesthetic Dentistry

SINGLE ONLINE STATIC AD

Open Division FIRST PLACE

Herald-Journal

Hailey Dill and Stuart Parker

and

Mary Black Minor Care

Judges’ Comments: Great visual. Simple message.

Direct call to action. Not overwhelming... works like a good billboard.

SINGLE ONLINE STATIC AD

Open Division SECOND PLACE

Herald-Journal

Hailey Dill and Chris King and Mary Black Physician’s Group

SINGLE ONLINE STATIC AD

Open Division THIRD PLACE Herald-Journal

Jay Stafford and

Chris King

and Palmetto Eye and Laser Center

ONLINE ANIMATED OR VIDEO AD Open Division FIRST PLACE

The Greenville News

Benjamin W. Hoadley and Tupelo Honey Cafe

Judges’ Comments: The little bee takes your eye everywhere it needs to go. Great level of detail in the art. We all loved this ad!

Division

SECOND PLACE Herald-Journal

Debbie Brown and Chris King and Interstate Piedmont Fair

ONLINE ANIMATED OR VIDEO AD Open Division THIRD PLACE

Herald-Journal

Hailey Dill, Brian Horton and Chris King and USC Upstate Basketball

7,500 Division

The Dillon Herald Johnnie Daniels and Chris Chestnut for Graduation 2013

Judges’ Comments: Unique idea. Worked well in market. Full of ads and appeals to all generations.

SPECIAL SECTION

Under 7,500 Division

SECOND PLACE

The Horry Independent Staff for Snapshots of Progress

SPECIAL SECTION

Under 7,500 Division

THIRD PLACE

Myrtle Beach Herald Staff for ‘Strand Maddeness’

SPECIAL SECTION

7,500 - 12,000 Division FIRST

PLACE

The Lancaster News Staff for Football 2013

Judges’ Comments: Well-themed ads. Great organization.

SPECIAL SECTION

7,500 - 12,000 Division

SECOND PLACE

Index-Journal

Mundy Price for Home

7,500 - 12,000 Division THIRD PLACE

The Lancaster News Staff for Graduation

SPECIAL SECTION

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Herald-Journal Staff for Stroller Cookbook

Judges’ Comments: What an awesome idea for selling ads AND engaging the entire community. This is a clear winner.

(Pardon our need for individual copy requests - it’s a keeper!) We fought over taking this section home.

SPECIAL SECTION

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Summerville Journal Scene Sales & Design Staff for Men to Watch

SPECIAL SECTION

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Greenville Journal

CJ Designs for Upstate Business Journal

NICHE PUBLICATION OR MAGAZINE

Under 7,500 and 7,500 - 12,000 Divisions Combined

FIRST PLACE

Myrtle Beach Herald Staff for Myrtle Beach: A Retrospective Judges’ Comments: Cover is a mix of old and new. Sold lots of ads. Content is interesting.

NICHE PUBLICATION OR MAGAZINE

Under 7,500 and 7,500 - 12,000 Divisions Combined

SECOND PLACE

Lake Wylie Pilot Staff for Gateway to the Carolinas

NICHE PUBLICATION OR MAGAZINE

Under 7,500 and 7,500 - 12,000 Divisions Combined

THIRD PLACE

Index-Journal

Deana VanDyke, Bonner Hozey, Annette Driver, Mundy Price and James Neff and Festival of Flowers

NICHE

PUBLICATION OR MAGAZINE

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Greenville Journal

CJ Designs and Greenville County College Fair

Judges’ Comments: Clean, attractive, consistent design layout. Playful elements reach target demographic. Ads are not lost in layout.

NICHE PUBLICATION OR MAGAZINE

12,001 - 35,000 and Over 35,000 Divisions Combined HONORABLE

The Sumter Item Sales Staff, Cary Howard and Manon Barwick for Iris Holiday Gift Guide

MENTION

holiday gift guide

TIS’ THE SEASON FOR GINGERBREAD COOKIES HOLLY AND MISTLETOE ARE SYMBOLS OF CHRISTMAS STRESS-FREE HOLIDAY HOSTING TIPS

NOVEMBER - DECEMBER 013

NICHE PUBLICATION OR MAGAZINE

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

Greenville Journal

CJ Designs for Behind the Counter

NICHE PUBLICATION OR MAGAZINE

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Greenville Journal

CJ Designs for Town Magazine

INNOVATIVE CONCEPT

Open Division FIRST PLACE

Greenville Journal

CJ Designs and The Look Book

Judges’ Comments: The Look Book is one of the most innovative products we’ve seen. Built on brand marketing and image instead of price and item, the creativity, art direction, printing and design are stunning. We all love to dream.

Emerald Farm 409 Emerald Farm Rd. Greenwood 223-2247 emeraldfarm.com Katherine Zahn

The Flower Market 220 N. Creek Blvd. Greenwood 223-0585 greenwoodscflowermarket.com Rick McClain

462 F – Hwy. 72 Bypass NW Greenwood 229-6316

allforyouonline.net

Dan Peele

The Bootery 115 Hampton Ave. Greenwood 229-1514

Jymmie Nell Pitts

Carolina Barbecue Shack 728 Montague Ave. Greenwood 223-2202 Furman Mauldin

McCaslans Book Store 208 Main St. Greenwood 229-3503 Alvin Rankin

Hwy. 28 Farm and Garden 1319 Hwy. 28 Bypass Abbeville 366-9522

Roger Wilson

The Daisy 412 Main St. Greenwood 229-4811

Stefanie Bowen

McCaslans Book Store 208 Main St. Greenwood 229-3503

Alvin Rankin

daisyuniforms@embarqmail.com

M&M Tire 808 Montague Ave. Greenwood 229-3600

mmtireco.com

Debrah & Glenn Miller

Steifles Appliance 710 Montague Ave. Greenwood 229-5688

steiflesappliance.com

Bill Steifle & Sarah Steifle Pinson

Triangle Hardware 1500 Kateway Greenwood 229-2005

Karl & Gail Clegg

McCaslan’s is proud to have served the Lakelands Area for 92 years. We pride ourselves on our customer service. Just ask, we will do our best to supply your needs.

Lakelands Hardware 2572 Hwy 72/221 E. Greenwood 889-9000

Annette Whitley

Shoney’s Family Restaurant K Mart Plaza Greenwood 223-3492

shoneys.com

Phillip Daly

America’s Mattress 1828 Bypass 72NE Greenwood 229-0004

americasmattress.com

Jennie Stewart Hudgens

INNOVATIVE CONCEPT

Open Division

THIRD PLACE

Independent Mail

Almar Flotildes, Nathan Gray, Sefton Ipock and Ken Ruinard for Anderson Through the Lens 2014 Calendar

Mundy Price, James Neff, Deana VanDyke, Bonner Hozey and Glenn M. Dudek and Festival of Discovery

EVENT MARKETING

Open Division

THIRD PLACE

Index-Journal Bonner Hozey for 4th Annual Chili Cook-Off

SMALL SPACE AD OF LESS THAN 1/4 PAGE Under 7,500 Division FIRST

PLACE

The Independent Voice

Ashley Ghere and Threads

Judges’ Comments: Great retro feel. Eye-catching, unique color combo.

SMALL SPACE AD OF LESS THAN 1/4 PAGE Under 7,500 Division

News and Press Duane Childers and DC GOP The Darlington County Republican Party Convention will be held

SMALL SPACE AD OF LESS THAN 1/4 PAGE Under 7,500 Division

THIRD PLACE News and Press Duane Childers and Freedom Baptist Church

Freedom Baptist Church BBQ Fundraiser for Mission Projects and Community Changers

11 am to 1 pm Friday, Jan. 18 1416 Lamar Hwy. Corner of Lamar Hwy. and Rogers Rd. Donation $7.50 per plate

Eat-in or Carry-out

Delivery available 5 or more plates

393-8047, 393-4398 or 393-7192

SMALL SPACE AD OF LESS THAN 1/4 PAGE

7,500 - 12,000 Division FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Lancaster County Water and Sewer Judges’ Comments: Strong headline and concept.

SMALL SPACE AD OF LESS THAN 1/4 PAGE

7,500 - 12,000 Division SECOND

PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Lancaster County Parks and Recreation

SMALL SPACE AD OF LESS THAN 1/4 PAGE

7,500 - 12,000 Division THIRD

PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Port’s Heating and Air

SMALL SPACE AD OF LESS THAN 1/4 PAGE 12,001 - 35,000 Division FIRST PLACE

The Summerville Journal Scene Sarah Wiggins and Ashlee Kositz and Habitat for Humanity ReStore

Judges’ Comments: Fun and flirty! Stands out even competing with full-color ads.

SMALL SPACE AD OF LESS THAN 1/4 PAGE

12,001 - 35,000 Division

SECOND PLACE

Summerville Journal Scene

Sarah Wiggins and Ashlee Kositz and People, Places, & Quilts

SMALL SPACE AD OF LESS THAN 1/4 PAGE

12,001 - 35,000 Division

THIRD PLACE

Summerville Journal Scene

Ashlee Kositz and Sarah Wiggins and Frame Design & Gallery

SMALL SPACE AD OF LESS THAN 1/4 PAGE Over 35,000 Division

PLACE Greenville Journal

CJ Designs and The Little Lamp Shop

Judges’ Comments: Color appeals to women buyers.

Sweet looking, cottage cozy. Lamp Shop

SMALL SPACE AD OF LESS THAN 1/4 PAGE

Over 35,000 Division SECOND

PLACE

The Post and Courier Rob Combs and Sarah Wiggins and Summerville Dance Academy

SMALL SPACE AD OF LESS THAN 1/4 PAGE

Over 35,000 Division

THIRD PLACE

The Post and Courier

Shannon McCarty and Harriette Bayse and Fear No Easel

1/4 AND UP TO 1/2 PAGE AD Under 7,500 Division

FIRST PLACE

The Cherokee Chronicle Staff and Charles Jones Produce Judges’ Comments: Great ad shape. Fun! Catches attention quickly.

1/4 AND UP TO 1/2 PAGE AD Under 7,500 Division

SECOND PLACE

The Cherokee Chronicle Staff and Shuford-Hatcher Funeral Home

1/4 AND UP TO 1/2 PAGE AD

Under 7,500 Division

The Dillon Herald

Johnnie Daniels, Chris Chestnut and Betsy Finklea and Town of Latta

Latta’s Softball Teams Are State Runners-Up

1/4 AND UP TO 1/2 PAGE AD

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Burbee Place

Judges’ Comments: Little hands in a little space with a seasonal flair for the message. We all say “aww.”

1/4 AND UP TO 1/2 PAGE AD

7,500 - 12,000 Division

Deana VanDyke and Elisse Sorrow

12,001

Vickey Boyd and Amber Nungesser

Judges’

1/4 AND UP TO 1/2 PAGE AD

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

The Sumter Item

Karen Cave and Manon Barwick and Sumter Christian School

AD - MORE THAN 1/2 PAGE

Under 7,500 Division

FIRST PLACE

The Dillon Herald Johnnie Daniels, Chris Chestnut and Betsy Finklea and City of Dillon

Judges’ Comments: Love the scroll background. Good use of color.

AD - MORE THAN 1/2 PAGE

Under 7,500 Division

SECOND PLACE

Myrtle Beach Herald

Shari Harms and Kari Amos and Center Stage Designs for ‘Dressing the shows’

AD - MORE THAN 1/2 PAGE

Under 7,500 Division

THIRD

PLACE

News and Press

Duane Childers

and

Darlington Family Dentistry

AD - MORE THAN 1/2 PAGE

7,500 - 12,000 Division

SECOND PLACE

Carolina Gateway Linda O’Neil and Vicki Jenkins and Field of Dreams

Field of Dreams

One

provided individual nurturing and teaching by a professional and loving staff. We want to make sure that each child develops self-confidence and develops

The school believes in learning both in and out of the classroom. The buildings are modern and high quality, but outside, students enjoy the natural playground and do lots of planting along with other outdoor activities that are opportunities to learn.

“We understand that each child that comes here is unique,” Kelly said. “Each child learns a little differently from the next, has different interests and will learn at a different pace. Children learn best when they feel secure, are well-nourished, and are having fun. Field of Dreams is committed to ensuring that each child is

AD - MORE THAN 1/2 PAGE

7,500 - 12,000 Division

THIRD PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and City of Lancaster

AD - MORE THAN 1/2 PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

Herald-Journal

Taylor Brown and Donna Brown and Eggers Funeral Home

Judges’ Comments: Blended color. Magazine-quality ad.

AD - MORE THAN 1/2 PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

Kim Land

AD - MORE THAN 1/2 PAGE

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Greenville Journal

CJ Designs and Millie Lewis

USE OF COLOR Under

7,500 Division

FIRST PLACE

The Independent Voice

Ashley Ghere

and Fairfield Chamber of Commerce

Judges’ Comments: Color palate fits the content of the ad. Unique choices but they work well together!

USE OF COLOR

Under 7,500 Division

HONORABLE MENTION

Pickens County Courier Emily Wright and Bleu Voodoo Grill

OPEN

TUESDAY FEB. 12th

Fun Casual Dining

Special Menu For Valentine’s Day

check our Facebook page for more details!

USE OF COLOR

Under 7,500 Division

THIRD PLACE

Daniel Island News

Sue Detar and Jan Marvin and Croghan’s Jewel Box

Embrace the Lowcountry!

Celebrating Locally Made Designs

USE OF COLOR

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Lancaster County Natural Gas Authority

Judges’ Comments: A powerful ad in any context! A unanimous choice.

7,500 - 12,000 Division

The Lancaster News Lori Sistare and Athena Redmond and Lancaster Jewelers

USE OF COLOR

7,500 - 12,000 Division

THIRD PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Lancaster County Natural Gas Authority

USE OF COLOR

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

Greenville Journal

CJ Designs and Upstate Business Journal

Judges’ Comments: Color tied into message... Only 2 colors, but very effective.

WHAT’S BLACK AND BLUE AND READ ALL OVER?

130,000 READERS JUST LAST WEEK.

USE OF COLOR

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Post and Courier Shannon McCarty and Harriette Bayse and Boone Hall Plantation

USE OF COLOR

12,001 - 35,000 and Over 35,000 Divisions Combined THIRD PLACE Herald-Journal Hailey Dill and Aaron Henderson and C.J. Harris Furniture and Appliances

Total

Million

ADHESIVE NOTES, SPADEA AND GATE

12,001 - 35,000 Division FIRST PLACE Herald-Journal

Kim Land and Dennis Johnston

Judges’ Comments: Good, clean message above the fold. Like word-cloud. Colors well used.

WRAPS,

ADHESIVE NOTES, SPADEA AND GATE FOLDS

12,001 - 35,000 Division SECOND PLACE Herald-Journal Debbie Brown and Aaron Henderson and National Guard

USE OF HUMOR

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Liquid Munn-E

Judges’ Comments: A very unique approach to (and use of) a not commonly-advertised product.

USE OF HUMOR

7,500 - 12,000 Division

THIRD PLACE

The Lancaster News Lori Sistare and Vicki Jenkins and Lancaster Pawn & Jewelry

USE OF HUMOR

12,001 - 35,000 and Over 35,000 Divisions Combined

FIRST PLACE

The Post and Courier

Callie Smith and Amber Nungesser and Charleston Animal Society

Judges’ Comments: Great art. Funny! Good off er.

USE OF HUMOR

12,001 - 35,000 and Over 35,000 Divisions Combined

SECOND PLACE

The Post and Courier Shannon McCarty and Rainbow International

USE OF HUMOR

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE

Herald-Journal Mark West and Aaron Henderson and Nease and Higgenbotham

Have a HAPPY, HAPPY, HAPPY Christmas from

MISC. RETAIL OR CLASSIFIED DISPLAY AD Under 7,500 Division

FIRST PLACE

News and Press

Duane Childers and Nucor

Judges’ Comments:

An effective PR ad for a local industry. Art is appropriate to the theme and use of art is strong as a design element.

Best luck area teams for a season of fun and achievement

Teamwork: The fuel that produces uncommon results in common people

MISC. RETAIL OR CLASSIFIED DISPLAY AD Under 7,500 Division

THIRD PLACE

Pageland Progressive Journal

Donna Stokes and Vicki Jenkins and Kentucky Fried Chicken

MISC. RETAIL OR CLASSIFIED DISPLAY AD

7,500 - 12,000 Division

FIRST PLACE

The Lancaster News

Lori Sistare and Vicki Jenkins and Lancaster County Natural Gas Authority

Judges’ Comments: Conveys a certain feeling: warmth and comfort. Conveys what company does.

MISC. RETAIL OR CLASSIFIED DISPLAY AD

7,500 - 12,000 Division

SECOND PLACE

The Lancaster News

Michelle Craig and Vicki Jenkins and Macie Lucas

7,500 - 12,000 Division

Judges’ Comments: Clean, prominent artwork. Simple yet effective.

Whether you watch it, cheer for it, tailgate during it, or play it, we want to see your photos!

We’ll post them all in a gallery each week on GoUpstate.com and every Tuesday run a full color page in the paper with some of the favorites.

Tweet your photos on Twitter to: SHJ_Scores or email them to online@shj.com. Please include a short caption and names of those pictured. Little League, Upward, Prep, College and Pro

12,001 - 35,000 and Over 35,000

MISC. RETAIL OR CLASSIFIED DISPLAY AD

12,001 - 35,000 and Over 35,000 Divisions Combined

THIRD PLACE Herald-Journal

Hailey Dill and Donna Brown and The Lodge