Conceptual Design and Styling from 2022/23 Trends by IRJET Journal

Conceptual Design and Styling from 2022/23 Trends

Dhanapriya G1 , Aarthi R2 , Mirudu Varshini G3, Dhivya Bharathi K4 and Sneha R5

1Assistant professor at Department of Fashion technology, Bannari Amman Institute of Technology, Sathyamangalam, Erode District Tamil Nadu, India.

2Final Year Students, Department of Fashion Technology, Bannari Amman Institute of Technology, Sathyamangalam, Erode District Tamil Nadu, India. ***

Abstract Conceptualclothingandconceptualfashionare similar terms but have different meanings. Conceptual clothing refers to the highly artistic clothing, which are confined to catwalks. While Conceptual fashion refers to wearable clothes of commercial value. The key to conceptual fashion is to find the balance between creativity and commerciality. For us, clothes are the primary form of visual communication. It will indicate a person’s culture, personal beliefs and thoughts. The aim of this project is to design and develop a knitwear collection inspired from Animism, EmbracingFrugality,MaximalismandRenaissanceconcepts. After the COVID pandemic, the consumer mindset has been greatly altered. Some people wanted to explore the world while some want to reminiscent of the good old days. Some wanted to focus on their inner self while some wanted to cherish the present moment. Through our research, we analysed people’s lifestyle and preferences. We foundoutthat people are willing to try concept inspired clothing. Most of thempreferpastelcolours,neutraltonesanddarkshadesthan their bright counterparts. Since these colours provide the versatility for most occasions and seasons. After analysing consumer lifestyles and preferences, we started out with designexplorations.Initialsampledevelopmentwillbecarried out through CLO 3D software. Hence, our project focuses on developing a concept inspired S/S and A/W collection for women.

Key Words: Animismfashion,EmbracingFrugalityfashion, Maximalism fashion, Renaissance fashion, S/S collection, A/Wcollection,Women’sknitwear

Paper Type: Qualitativeresearch

1. INTRODUCTION

TodevelopaknitwearcollectioninspiredfromMaximalism and Renaissance concepts. The initial sampling of the garmentswillbedoneinCLO3Dsoftware.Wederivedthe conceptfromthecustomerstudyweconducted.Wetookan inspirationwhichareretabletothechosenconcept.Thenwe have created concept board, inspiration board and mood board.Wecarriedoutdesignexplorationprocessandfabric sampling.Fromthedesignexplorationprocess,wechosethe final garments and created initial samples in CLO3D software

1.1

Aim and objective:

The aim of the project is to design and develop a knitwear collection inspired from Animism, Embracing Frugality, Maximalism and Renaissance concept. The objectiveoftheprojectistodevelopaknitwearcollection suitableforwomenduringtheA/Wseasoninitialsampling ofthegarmentswillbedoneinCLO3Dsoftware.

1.2 Scope of the project:

This project focuses on designing a knitwear collectioninspiredfromSSandAW22/23trends.Afterthe design and garment development phase, styling the collectionforpromotionalactivitiesisalsocarriedout.This project is carried out for launching a collection to meet consumerrequirementsaspercompanyexpectations.

1.3

Intended approach:

The implementation strategy for the project is developing portfolio boards based on data acquired from brandresearch,trendresearchandsurvey.

2. LITERATURE REVIEW

For literature review, the following articles, journals and blogs have been referred. The literature briefs about the conceptualdesignprocess,Animism,EmbracingFrugality, Maximalisminfluenceandrenaissanceinfluenceonmodern dayfashion.

FatmaMete,“Thecreativeroleofsourcesofinspirationin clothing design”, International Journal of Clothing Science andTechnology(July2006).

In the fashion industry, there are two basic approachestothecreativeappareldesignprocess.Thefirst methodisthematerial,thefabric inspiredclothingdesign process.Anothermethodistheconceptualgarmentdesign process,whichincludessomethemesdrawnfromtheworld ofart,natureorproducts.

JoeandYu,“Creationofconceptualfashiondesignprocess model”,JFashionTechnolTextileEng(2018).

The conceptual approach of adopting interdisciplinarymethodologiesinmaterialproductioncan

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be termed as design innovation. These can be seen in the works of Alexander McQueen, Issey miyake, Hussein Chalayan,Junyawatanabe,ReiKawakubo,andViktorRolf .

Pitimaneeyakul, U., LaBat, K.L., & DeLong, M.R., “Knitwear productdevelopmentprocess:Acasestudy”,Clothingand TextilesResearchJournal(2004).

They developed a process model based on their insights from one U.S. knitwear company. The model was common to most of the companies and they analysed and refinedtheprocess.Theirproductdevelopmentprocessis illustratedbelow.

Fig.2.1 Knitwearproductdevelopmentprocess

constraints. According to WGSN, hues with a shorter wavelength, like Digital Lavender, induce relaxation and tranquillity

Topfashion“TheAnimismdesigndevelopmentofwoman’s wear” May10,2022

NaturalSettlersaretheintendedaudience.Nature's colours and aesthetics satisfy advanced fundamental and cultural clothingrequirements.Their immaterial yearning for art led to an interest in long term performance, experienceandpreservation,andanartinvestmentbank.A natural environment is being established in cities for the harmony and unity of heart and spirit through vegetarian clothing,zerocarbon,andurbanrewildingresearch.Natural strength is the wellspring of Animism's whole palette. To explore the diversity and usefulness of colours, blue sky, freshmorning,delicatedusk,andsensitivesoilareusedas themajortones.

Dr.EricJ.Arnould,SeniorFellowofMarketingattheAalto University Business School “Solving sustainability with animism” Journalofmarketingmanagement (Feb2022)

Sustainabilityisadifficultchallengetosolve,butwe candoit.But,asIargueinthestudy,marketingcannotsolve the ecological disaster for which it is largely responsible. Instead,wemightlearnfromourforefathershowtolivein harmonywiththelivinguniverseofthatweareapart.When paired with unrestricted Tran’s disciplinary research, animistknowledgegleanedfromthosehazyperiodswhen mankindfosteredconnectionswithsemi wildanimalsand plants contains the answers to solving the sustainability challenge.

Jemma Shin, “WGSN | The Frugal Economy” WGSN 15.09.20

The frugal fashion were the garments are sustainablyproducedandfollowsversatilityinalowprice. People will start to spend more on only the most needed thingslikeminimalism.

The time frame of their developed process took approximately 9 to 12 months. And the overseas product requiredadditionalthreemonthsaspre costingdesignsand manufacturersweregivenmorecare.

BernadineMorris“Fashionversatility:digitizedversionofan article from The Times’s print archive, before the start of online publication in 1996.” New York times March 11, 1983.

AngelaVelasquaz," SourcingJournal 11.05.2021.

The restorative characteristics of Digital Lavender relatetohealingrituals,whicharerapidlybecomingapartof everydayasconsumersfocusmoreonphysicalandmental healthastheyemergefromquarantineandsocialisolation

LornaHall“BigIdeas2023:Fashion” WGSN 19.01.2021

Frugalitywillbeembracedasalifeskill onethatcan bemastered,sharedandcelebratedasanewformofsmart consumption. To appeal to this mind set, it will be imperativetodevelopproductsthatcanbemadeandused efficiently, and that enable self sufficiency, aligning with yourcoreconsumersʼvaluesandinterests.Themotivationto bemorefrugalandlesswastefulwillnotonlyemergefrom financial constraint, but also from a newfound interest in DIY, and as a way to better sync with the seasons, the environment,orwithacommunityorlocality.

Trendbook“2023colortrends|designtrendforecast”

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Lavender Cream,Red Latex, Brown Sand,Wellness BlueandDeepGreenLakeawillbetheLifestylecolortrends oftheyear2023

THEREALB“VersatilityinLUXEfashionthatcanmakeyou alluring” Pretaportar

Clothingthatisversatileisanimportantaspectof one's wardrobe. As a result, you must choose your outfit whilekeepingjustfewpointsinmind.Addgarmentsthatcan bereadilycombinedwithavarietyofoutfitsandaresuitable foravarietyofoccasions.

BrandonChia,“HowtorockMaximalismFashion,According toTheseStreetStyleExperts”,Harpersbazaar(Feb,2022).

Maximalism will continue to rage in 2022. While minimalist clothes will always be regarded as effortlessly stylish,inapandemic strickenglobe,itappearstobetaking a backseat. Over the previous two years, the stakes for showing up and showing up have been raised whenever FashionWeekcomesaround.

MinaDragani,“AReturntoMaximalism:HowFashionFights BackagainstCOVID 19”,L’Officel(April2021).

Maximalistclothingisnothingnewinthefashion world. Throughout history, major labels like Comme des Garçons,Gucci,andSchiaparellihavealwaysembracedthe maximalistdogmasofextravaganceandspectacle.Idletime caused by the pandemic has been filled with viral fashion challengesandpersonalstyleexplorations.

Brookemurphy,“Maximalism:Theriseofartandfashion”, TheConnoisseur(May2020).

Maximalism has been previously described as an “aesthetic of excess”. As audiences are drawn to happy, playfulandupliftingprints,thenextunconventionaldesigns begin to bleed into large consumer markets. Today, Maximalism can be created and increased by a graphic design that generates visual material for resonance to customers.

BiancaO’Neill,“Howthepandemicprojectedusintoamore moderntakeonearly2000smaximalism”,FashionJournal (September2021).

Maximalism appears to be in abundance, and it’s quicklybecomingastapleoftheGenZaesthetic.Bloomberg describeditas‘adorkable’,whichisafairdescriptiongiven its unashamed love of rainbow colours, new retro design, andstrongpatternclashing.GenZmaximalismisessentially theantidotetoGenY’sslightlyoverlyseriouscheugyism.

RubyMcAuliffeandKatieJanes,“TheRenaissanceRevival: ThejoyofEscapistFashion”Voirfashion(2020).

When present happenings and ongoing feel unsettling (due to political, social or environmental uncertainty),weasasocietyhavecollectivedesiretolookto the past as a way of resisting or escaping the realities of present.

Abigail Westover, “Influence of the Tudors”, History of costume,Europeanfashionthroughtheages(March2012).

Intheworldoffashion,peoplewithanabundanceof influence,control,andpowertendtosetthecurrenttrends andstyles.BackintheOldendays,theMonarchssetthese trends,whilenowitisusuallycelebrities.

“Anthropology: Renaissance fashion Trends Influence on ModernSociety”,Yoairblog(May2021).

The women in England mainly wore tight gowns, squarenecklines,sleeveswithoversizedcuffsandtrailing skirts. The trendy colors were blue greens, light to dark greens and greys. Women in France wore deep necklines, blackbonnets,delicateembroidery,pearls,richgemstones and elaborately cut sleeves. Fashion trends in Spain were padding less collars and shoulders, skirts were short and slightly flared. Favoured fabric hues included deep reds, greys,deepgreensandblacks.

Mccall, Timothy, “Materials for Renaissance fashion”, RenaissanceQuartely(2017).

Radiantbrocadesandotherlavishfabricsprovided thelustreofauthorityandbrocadeswerereferredas‘cloth of gold’. Hues of Renaissance fashion include lazuli blue, crimson,vermilionandscarletetc.

Laura,“FashionhousesandtheiruseofRenaissancestyleas inspiration”,LauraduPreBlog(June2016).

For some design houses like Valentino and AlexanderMcQueen,theRenaissanceeraisfertilegroundfor inspiration.CurielCulture’sfallcollectionwasdedicatedto Queen Elizabeth (Renaissance and Tudor style). Chanel’s 2013 pre fall collection had got the 16th Century as inspiration. Karl Lagerfield in his pre fall 2012 2013 collection, his inspiration was Mary Stuart and thus he combinedScottishtartansandklitswiththedesignaesthetic of Chanel. Some of the popular Renaissance elements in women’s clothing include ruffs, slashed sleeves, squared collars,doubletsandballonstyletrousers.

Elmira Djafarova and Tamar Bowes,“Instagram made me Buyit:GenZimpulsepurchaseinfashionindustry”,Journal ofRetailingandConsumerservices(October2020).

TheyconductedastudyontheeffectofInstagram marketingtoolsonGenZimpulsebuyingbehaviour.From theirstudy,theyfindoutthatvisualimpactistheprimary factor making Gen Z consumers buy fashion products

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throughInstagram.AndGenZfemale’simpulsepurchases areinfluencedbymicro celebritieswhosetthetrends.

AngelaBurns,“Rethinkingfabric:Theapplicationoffabric manipulation techniques in fashion design education”, International Journal of Arts & Design Education (August 2021).

Inreentyears,fabricinnovationhaspermeatedall areasoffashiondesign,fromreadytoweartohautecouture, atheletic wear to bridal. Fabric manipulation techniques havespreadinfashionthroughoutandarebecomingmore andmorepopularamongdesignstudents.Theyanalysekey players in this fabric manipulation, such as Issey Miyake (strongculturalfoundation),AlexanderMcQueen(mastery of dress and construction), Jean Paul Gaultier (depth in knowledgeoffashionhistory).

3. MAIN TEXT

3.1 Brand study:

Theupcomingnewbranddetailsarestudiedsuchas targetconsumerandthebrandpersonality.Theresearchfor the upcoming trends have been done with the help of forecastingsiteslikeWGSN,Popfashion,Googleetc.

3.2 Customer survey:

Customer survey is done according to the data obtained from brand and trend research. The questions were created using Google forms and there are 2 sets of questionsthefirstsetconsistsoftenquestionswhichare mostlybasedoncommoninformationoftheresponder.The nextsetconsistsoftwelvequestionstheyaremostlybased onthelifestyleandclothinginformation.

Survey questionnaire link: https://forms.gle/kJ51CrUyfpe8QTQo9

3.3 Trend and concept:

We have chosen four major trends by reviewing the survey data. They are Animism, Embracing frugality, MaximalismandRenaissance..

Animism:AftertheonsetofCOVID,Peoplebecame more drawn towards inner serenity, self love, and appreciationforthelivingworldlifestyle.People'sneedsand desiresevolvedascircumstanceschanged.Trendforecasters identified that a concept known as animism will be a prominent trend in 2022 and the subsequent years as a resultoftheseenvironmentalandpoliticalchanges.Animism isthebeliefinaspiritualentitythatorganisesandanimates thematerialworld.Itisnotanewconcept.Theconceptof animismsays thateverythinginthe worldhasa soul,and thatweshouldembrace,respect,andcherisheverythingwe experience. The minimalist, mild natural relaxes people's

anxiousness and impulsiveness, and influences are drawn fromthenaturalworld.Adversitygivesbirthtoeverything. We strive to create a natural habitat in cities by studying bodilyharmony.

Embracing frugality: Duringpandemicmanyhave faced financial crisis and spend more on hospital bills so afterthepandemicmostpeoplearoundtheworldwillsearch for organic, nature based or frugal fashion. The frugal fashion were the garments are sustainably produced and followsversatilityinalowprice.Peoplewillstarttospend more on only the most needed things like minimalism. So hereversatilityisfollowedbyme.Thistrendisgoingtobea majortrendin2023whichisforecastedbyWGSN.Herethe trendisallaboutembracingthefrugaleconomywhichwill befollowedbymanymajorbrands.

Maximalism: Maximalismisoftenusedinreference toaudaciousintricateaestheticsorexaggeratedsilhouettes. Howevermaximalistfashionmayalsoembracevariedvisual referencestosynthesizenewmeaning.

Renaissance: Manyfashionreferencetomedieval andRenaissancetimescomenotfromprimarysourcesbut throughartist’sandfilmmakersimaginativeinterpretations ofthepast.

4.RESEARCH METHODOLOGY

4.1 Research method Preliminary survey:

Anquestionnairewaspreparedandfloatedonline for conducting preliminary survey. The questionnaire is utilizedtoknowtargetpopulationopinion.

Fig.4.1.1 Targetconsumerprofile

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4.2 Survey Interpretation:

4.2.1 Profile of the respondents:

Thequestionnairewasdistributedandresponses werecollectedfrom88respondents.

4.2.2

Age Group:

Outofthetotal respondents,88.6%were betweentheageof18 28,8%werebetweentheageof28 37%and3.4%wereabovetheageof37.

Fig.4.2.1 Agegroupofrespondents

4.2.4 Gender of the respondents:

About 59.1% of the respondents were femaleand40.9%oftherespondentsweremale.

Fig.4.2.2 Genderoftherespondents

Fig.4.2.3 Occupationoftherespondents

4.2.5

Occupation of the respondents:

46.6% of the respondents were students/freelancers, 37.5% of the respondents were companyemployees,10.2%self employedand5.7%were others.

4.2.6 Frequency of purchasing new garments: 54.5%oftherespondentspurchaseclothes occasionally,33%oftherespondentspurchaseclothesonce inamonth,12.5%oftherespondentspurchaseclothes1 3 timesinamonth.

Fig.4.2.4 Frequencyofpurchase

4.2.7 Spending amount on new purchase:

52.5% of the respondents spend around Rs.1000 3000, 30.7% of the respondents spend below Rs.1000 and 13.6% of the respondents spend around Rs.3000 5000.

Fig.4.2.5 Spendingamountonnewpurchase

Spending amount on new purchase

5000

Below Rs. 1000 Rs. 1000-3000 Rs.

3000-5000 Above Rs.

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4.2.8 Preferred way of living:

56.8% of the respondents prefer slow paced sustainable way of living and 43.2% of the respondentspreferfastandconvenientwayofliving.

Fig.4.2.6 Preferredwayofliving

Fig.4.2.9 Colorchoiceforcasualwear

4.2.9 Preference on social media platforms:

Majority of the respondents preferred Instagram and Youtube, and few of the respondents preferredSnapchatandFacebook.

Fig.4.2.7 Preferenceonsocialmediaplatforms

4.2.12 Main requirement of casual wear:

Respondents chose comfort as the main requirementforcasualwear.

Fig.4.2.10 Mainrequirementforcasualwear

4.2.10 Choice of clothing category:

Majority of the respondents chose casual andsemicasualwearasclothingofchoice.

Fig.4.2.8 Choiceofclothingcategory

4.2.13 Fabric choice for casual wear:

Lightweight fabrics is the popular fabric choiceselectedbytherespondents.

Fig.4.2.11 Fabricchoiceforcasualwear

4.2.11 Color choice for casual wear:

Brightcolorsweretheleastpreferenceof therespondentsthanothermentionedcolors.

4.2.14 Acceptance of knit fabrics for casual wear:

53.4%oftherespondentswereokaywith wearingknitfabrics,33%arenotsureabouttheirchoiceand 13.6%wereopposingtheidea.

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Fig.4.2.12 Acceptanceofknitfabricsforcasualwear

Acceptance of knit fabrics for casual wear

Yes No Maybe

4.2.15

Favorite Concepts from the given choices:

Versatility and sustainability were the popularconceptsselectedbytherespondents.

Fig.4.2.13 Favoriteconceptsfromthegivenchoice

Fig.5.1.2 BrainstormingmindmapforMaximalismand Renaissance

4.2.16 Preference on dressing based on seasons:

72.7%oftherespondentsarepositiveon dressingbasedonseasons,20.5%werenotsureabouttheir preferenceand6.8%wereopposingtheidea.

Fig.4.2.14 Preferenceondressingbasedonseasons

Preference on seasonal dressing

Yes No Maybe

5. RESULTS AND DISCUSSION - DESIGN

5.1 Brainstorming:

Fig.5.1.1 Brainstorming mind map for Animism and EmbracingFrugality

5.2 Concept Board:

Fig.5.2.1 AnimismConceptboard

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© 2022, IRJET | Impact Factor value: 7.529 | ISO 9001:2008 Certified Journal | Page3000 Fig.5.2.2 Embracingfrugalityconceptboard Fig.5.2.3 MaximalismConceptboard Fig.5.2.4 Renaissanceconceptboard 5.3 Inspiration Board: Fig.5.3.1 InspirationboardforAnimismandEmbracing Frugality Fig.5.3.2 Maximalisminspirationboard

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Renaissanceinspirationboard 5.4 MOOD BOARD: Fig.5.4.1 AnimismandEmbracingFrugalityMoodboard

Maximalismmoodboard

Renaissancemoodboard 5.5 Design explorations: Fig.5.5.1 EmbracingFrugalityDesignexploration1

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Fig.5.3.3

Fig.5.4.2

Fig.5.4.3

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Fig.5.5.2 EmbracingFrugalityDesignexploration2

Fig.5.5.5 EmbracingFrugalityDesignexploration5

Fig.5.5.3 EmbracingFrugalityDesignexploration3

Fig.5.5.6 EmbracingFrugalityDesignexploration6

Fig.5.5.4 EmbracingFrugalityDesignexploration4

Fig.5.5.7 EmbracingFrugalityDesignexploration7

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Fig.5.5.8 EmbracingFrugalityDesignexploration8

Fig.5.5.10 AnimismDesignexploration3

Fig.5.5.11 AnimismDesignexploration3

Fig.5.5.9 AnimismDesignexploration1

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e ISSN: 2395 0056 Volume: 09 Issue: 05 | May 2022 www.irjet.net p ISSN: 2395 0072 © 2022, IRJET | Impact Factor value: 7.529 | ISO 9001:2008 Certified Journal | Page3004 Fig.5.5.12 Maximalismdesignexploration1 Fig.5.5.13 Maximalismdesignexploration2 Fig.5.5.14 Renaissancedesignexploration1 Fig.5.5.15 Renaissancedesignexploration2 Fig.5.5.16 Renaissancedesignexploration3 Fig.5.5.17 Renaissancedesignexploration4 Fig.5.5.18 Renaissancedesignexploration5

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6. Sample development in CLO 3D:

Fig.5.6.1 EmbracingFrugalitySampledevelopmentin CLO3D1

Fig.5.6.2 EmbracingFrugalitySampledevelopmentinCLO 3D2

Fig.5.6.3 EmbracingFrugalitySampledevelopmentinCLO 3D

Fig.5.6.4 AnimismSampledevelopmentinCLO3D1

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AnimismSampledevelopmentinCLO3D2

MaximalismsampledevelopmentinCLO3D1

MaximalismsampledevelopmentinCLO3D2

RenaissancesampledevelopmentinCLO3D1

RenaissancesampledevelopmentinCLO3D2

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Fig.5.6.5

Fig.5.6.6

Fig.5.6.7

Fig.5.6.8

Fig.5.6.9

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[2]AngelaBurns(2021),“Rethinkingfabric:theApplication of fabric manipulation techniques in fashion design education”,InternationalJournalofArts&DesignEducation, Volume 41, Issue 1 (August 2021). https://doi.org/10.1111/jade.12375

[3]BernadineMorris,SpecialtotheNewYorkTimes March 11, 1983. https://www.nytimes.com/1983/03/11/style/fashion versatility.html

[4] Dr. Eric J. Arnould, Senior Fellow of Marketing at the AaltoUniversityBusinessSchool 02.02.2022 Journalof marketing management.https://www.jmmnews.com/solving sustainability with animism/

[5]EdelkoortINC.,Trendunion. https://www.edelkoort.us/trend forecasts/animism fashion forecast

[6]Elmira Djafarova andTamarBowes,“Instagrammade me buy it: Generation Z impulse purchases in fashion industry”, Journal of Retailing and consumer services, Volume 59, March 2021. https://doi.org/10.1016/j.jretconser.2020.102345

[7]Eun KyungPark(2008),“Astudyonmaximalisminthe modernfashionfocusedonthe2000s”,JournaloftheKorean societyofcostume58(3),1 18,2008.

[8] Harvey, Graham https://books.google.co.in/books?hl=en&lr=&id=tUnu_oCaV BQC&oi=fnd&pg=PR11&dq=animism&ots=hpJvVwjBCQ&sig =cBl49GMx36HMZoG1w2OSF6AbJLg&redir_esc=y#v=onepa ge&q&f=falsehttps://books.google.co.in/books?hl=en&lr=&i d=tUnu_oCaVBQC&oi=fnd&pg=PR11&dq=animism&ots=hpJ vVwjBCQ&sig=cBl49GMx36HMZoG1w2OSF6AbJLg&redir_es c=y#v=onepage&q&f=false

6. CONCLUSIONS

Wederivedtheconceptfromthecustomersurveydata analysis.Fortheselectedconcept,wetookanappropriate inspiration.Basedontheconcept,wecreatedbrainstorming mindmap,conceptboard,inspirationboardandmoodboard. Thenwecarriedoutdesignexplorationprocessandfabric sampling.Fromthedesignexplorationprocess,wechosethe initial garments and created sample garment in CLO3D software.

7. REFERENCES

[1] Angela Velasquaz, 11.05.2021 Sourcing Journal. https://sourcingjournal.com/denim/denim trends/wgsn coloro digital lavender color of the year 2023 optimism wellness 278797/

https://docs.google.com/forms/d/197Ls2d3OXyZbbSJxkLQ KSGbfidxsTDXy3rFqcdRyrNo/edit#responses

[9]JustineDeYoung,1530 1539FashionHistorytimeline, Jun2019.https://fashionhistory.fitnyc.edu/1530 1539/

[10]Bianca O’Neill,Howthepandemicprojectedusintoa more modern take on early 2000s Maximalism, Fashion journal, September 2021 https://fashionjournal.com.au/fashion/pandemic modern 00s maximalism/

[11] Edouard Cibot, Anne Boleyn in the Tower, Fine Art America, July 2011. https://fineartamerica.com/featured/anne boleyn in the tower edouard cibot.html

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Fig.5.6.10 RenaissancesampledevelopmentinCLO3D3 Fig.5.6.11 RenaissancesampledevelopmentinCLO3D4 Fig.5.6.12 RenaissancesampledevelopmentinCLO3D5

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[12] The Animism Design Development of Womeswear. https://fushr.com/tag/2023 spring summer fashion trend/

[13]InfluenceoftheTudors,EuropeanFashionThroughthe Ages, History of Costume, Mar 2012. https://historyofeuropeanfashion.wordpress.com/category/ renaissance 1450 1650/

[14] Lorna Hall, 19/01/2021, WGSN. https://media.wgsn.com/fo_image_store/boards/89918/Big _Ideas_2023__Fashion.pdf

[15] Peculiar porter, 4 Designers Recycle Renaissance Fashion Into Their Own, December 2016. https://peculiarporter.com/2016/12/05/4 designers recycle renaissance fashion into their own/

[16] Nikki Crowell, 10 Renaissance Masterpieces You Can Only See in France, March 2017. https://theculturetrip.com/europe/italy/articles/10 renaissance masterpieces you can only see in florence/

[17] Alicja Zelazko, 10 Famous Artworks by Leonardo da Vinci, Brtiannica. https://www.britannica.com/list/10 famous artworks by leonardo da vinci

[18] Mccall, T. (2017). Materials for Renaissance Fashion. Renaissance Quarterly, 70(4), 1449 1464. doi:10.1086/695346 https://www.cambridge.org/core/journals/renaissance quarterly/article/abs/materials for renaissance fashion/5400C8EC9398BDAA9339D7C80DAE2214

[19] Mimaism/Maximalism, Fashion & Textile History Gallery, November 2019. https://www.fitnyc.edu/museum/exhibitions/minimalism maximalism.php

[20] Solving sustainability with Animism, February 2022. https://www.jmmnews.com/solving sustainability with animism/

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[22]ConceptualfashionvsConceptualClothing,TheSunday News Blog, May 2014. https://www.sundaynews.co.zw/conceptual fashion vs conceptual clothing/#:~:text=Conceptual%20clothing%20can%20be% 20viewed,and%20sold%20for%20the%20market

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