Skip to main content

Irish Pharmacy Awards 2022 - Media Pack

Page 1

THE INDEPENDENT VOICE OF PHARMACY

Awards The Irish Pharmacy

2022


IRISH PHARMACY AWARDS 2022

To mark what has been an incredibly challenging year, IPN is proud to launch the 2022 Irish Pharmacy Awards Launched in 2012 by Ireland’s leading media brand for community pharmacy, Irish Pharmacy News. The event annually attracts over 600 community pharmacy and industry professionals from across the sector, who come together to recognise and celebrate excellence in business development, investing in people and the delivery of patient-centred services. The awards continue to showcase those forward thinking, innovative individuals and teams making a difference in community pharmacy. Once again this year, nominations and applications are sought from across the independent and multiple sectors. Clonmel Corporate Ad 210x297mm_(new version).pdf

1

28/02/2019

12:11

Legacy Partners

C

M

Y

CM

MY

CY

CMY

K

IRISH PHARMACY AWARDS SPONSORSHIP PACK


PREVIOUS WINNERS PREVIOUS WINNERS:

CATEGORIES 2021 CATEGORIES 2022 The People’s Pharmacist (Covid Hero) Award - Voted by the public

United Drug Business Development (Independent) Award 2019 Commons Road Pharmacy, Navan

Pharmacist of the Year Award

The pharmacy team at Commons Road, led by Pharmacist Laura Gilmartin, embraced the opportunity to enhance their service offering to patients in numerous ways over twelve months. Whilst benefiting the community they serve, this has also impacted positively on the business as a whole. Thinking outside the box, they came up with new and innovative ways to increase business; supported the local community and charity initiatives and increased their health promotion offering.

Community Pharmacy Team of the Year Award Self-Care Award Pharmacy Technician of the Year Award Children/Baby Health Pharmacy of the Year Award

KBC Business Bank Innovation & Service Development (Chain) Award 2019

eHealth & Innovation of the Year Award

Boots Pharmacy Ireland To raise awareness of melanoma in Ireland and to encourage a life-long habit among Irish people of regularly checking their moles, Boots Ireland introduced, in conjunction with ScreenCancer UK, an innovative mole scanning service in ten Boots Ireland pharmacies nationally in April 2018. The provision of services such as this has not only allowed the pharmacy teams to embrace and value the role they play in delivering excellence in healthcare, but has presented an opportunity to positively impact on the health and wellbeing of their patients.

Young Community Pharmacist of the Year Award Business Development (Chain) of the Year Award Innovation & Service Development (Chain) of the Year Award Business Development (Independent) of the Year Award

JPA Brenson Lawlor Young Community Pharmacist of the Year 2019

Counter Assistant of the Year Award

Cormac Black, McCabes Pharmacy, Swords

Superintendent Pharmacist of the Year Award

McCabes Pharmacy’s Cormac Black impressed the judges with his display of ongoing dedication and commitment to the profession. Cormac is a young pharmacist that has brought a wealth of knowledge, enthusiasm and a dedication and commitment to improving both the role of the pharmacist and the services and level of care given in McCabes Pharmacy. He has adapted exceptionally well to a busy pharmacy that can be a highly pressurised environment at times with its high volume of dispensing and high footfall.

Category Development of the Year Award Pharmacy Student of the Year Award OTC Retailer of the Year Award

IRISH PHARMACY AWARDS SPONSORSHIP PACK


WEBSITE

EMAIL

114,400*

WHY INVEST?

Unique visitors

321,100* Page views

29,500** Bespoke

17,000** Daily

9 MONTHS’ PROMOTION

A unique opportunity to network with over 600 attendees. 30% industry professionals and 70% within the community pharmacy sector.

PROMOTIONAL 6683 CHANNELS 700

NETWORKING

15,800 followers

†

‡

Pricelist

Brochure 3,000

C+D Awards promotion. Our ever-growing social media channels mean w now target over 25,000 unique users.

MARKETING

11,600 members WEBSITE EMAIL Recognise and participate 9 MONTHS’ in the work of community PROMOTION 114,400* and their 321,100* 29,500** 17,0 ASSOCIATION pharmacists Unique visitors Page views Bespoke D 6,000 teams by taking ownership We reach more than of an award category. C+D Awards promot

PROMOT PROMOTION PROMOTIO PROMOTI

* Adobe Analytics average January – June 2019. **Total email subscribers July 2019. † QSS Subscription Data average January – June 2019. ‡ Number of brochures handed out at the 2019 event.

Digital impressions reach of over 600,000 to grow and maintain brand/corporate awareness.

Over 1,000 community pharmacies have been involved with the Irish Pharmacy Awards.

PRINT

4,232 followers We reach more than 50% of the UK’s community pharmacy audience wit

IPN - Read monthly by over 12,000 industry professionals. 9 month marketing plan with print and digital coverage.

SOCIAL MEDIA

SOCIAL MEDIA

TARGET AUDIENCE

ESTABLISHED

Firmly established 15,800 followers and recognised as the most important event 4,232 followers in the community pharmacy calendar. 11,600 members

We reachnow more thanover 50%25,0 of t target We Awards reach more than 50% C+D promotion. Ourof WEBSITE We reach more than 50 C+Dtarget Awards promotion. Our now over 25,000 uniqu Awards promotion. nowC+D target over 25,000 uniq WEBSITE * PRINT now target over 25,000 114,400 WEBSITE Unique visitors WEBSITE † *

114,400 6683 114,400 114,400

Unique visitors * 84,000 Pricelist C+D AWARDS 2020 SPONSORSHIP PACK* Unique visitors Unique visitors

321, 70 Page Bro 321

Pag

SOCIAL MEDIA

SOCIAL MEDIA 9 MONTHS’ SOCIAL MEDIA 15,800 fo PROMOTION SOCIAL MEDIA

* Adobe Analytics average January – June 2019. **Total email subscribers July 2019. † QSS Subscription Data average January – June 2019. ‡ Number of brochures handed out at the 2019 event.

15,800 followers 16,000 15,8004,232 follower fol 15,800 follo 4,232 followers 4,232 followers 11,600 m 4,232 follow 11,600 members 11,600 membe 11,600 mem

IRISH PHARMACY AWARDS SPONSORSHIP PACK

C+Daverage AWARDSJanua 2020 * Adobe Analytics **Total email subscribers July 20 † QSS Subscription Data average ‡ Number brochures handed * Adobe Analytics averageofJanuary – June 2019. o

**Total email subscribers July 2019.


CATEGORY SPONSORSHIP PRE-AWARDS

POST-AWARDS

• Exclusive ownership of award category.

• A4 page in IPN anouncing the winner receiving their award from the sponsor.

• 9 month marketing package in IPN. • Corporate branding on judging day. • Branding on all award marketing materials, including: application forms, emails, websites, invitations and correspondence letters. • Logo linking from IPA website to sponsors website. • Use of IPA logo on your own marketing materials. • Coverage of finalists in IPN with sponsor branding.

• Double page spread case study of the winning project in IPN, including sponsor testimonial. • Featured coverage of your sponsorship on the IPN & IPA websites. • Two framed prints of the winner’s case study to be presented to sponsor and the winning pharmacy. • External marketing through pharmacies in-store and local newspapers.

AWARDS NIGHT • A4 corporate advert, logo and branding in IPAs brochure. This brochure highlights each award with a synopsis of the three finalists. • Representative of company on stage presenting award to the winner. • Your brand name engraved on the specially commissioned gold winner’s trophy (Raphael) and on the finalists’ certificate. • Branding on backdrops, media-wall and multimedia. • Stage & backstage photos, video interview of the winner and sponsor which will be published on the websites & social media outlets. • Two tables - One corporate table and one for finalists. It is the company’s discretion whether· or not you want to sit with your finalists or at a separate table.

IRISH PHARMACY AWARDS SPONSORSHIP PACK


PROMOTIONAL TIMELINE TIMELINE PROMOTIONAL

910months print andand digital. Corporate branding willwill be be used throughout all material. monthsofofmedia mediacoverage coverageininIPN IPNboth bothinin print digital. Corporate branding used throughout all material.

1111111111111---� Award Categories �d Gategaies

�----

Award categories

2020

��d Gategaies

AWARD NAME HERE AWARD NAME HERE AWARD NAME HERE

��d Gategaies �rd Gategaies 1;:yvard categories

E L P XAM

E____ .....

- ------ -

AWARD NAME HERE AWARD NAM!c"HERE AWARD NAME HERE AWARD NAME HERE AWARD NAME HERE WARD NAME HERE AWARD NAME HERE AWARD NAME HERE

-

AWARD NAME HERE AWARD NAME HERE AWARD NAME HERE AWARD NAME HERE AWARD NAME HERE

Official launch in the IPN A call to action as applications go IPN will run a double page publication & website for the live for the awards on the website spread highlighting all of 2022 Irish Pharmacy Awards. and publications. A4 page in the the awards and the sponsors. Promotional article with helpful hints and IPN will A call to action as applications go live for Official launch in theCategories IPN publication & revealed alongside IPN launching the award with Informing our readers of run thea double page spread tips for writing an award winning highlighting all of the awards and the the awards on the website andcriteria. website for the 2020award Irish Pharmacy sponsor. entry closing date for applications. sponsors. Informing our readers of the publications. A4 page in the IPN application. Details of the timeframes Awards. Categories revealed alongside closing date for applications. launching the award with entry criteria. associated with entry. award sponsor.

NOVEMBER

DECEMBER

JANUARY

FEBRUARY

IRISH PHARMACY AWARDS SPONSORSHIP PACK


PROMOTIONAL TIMELINE

2020

2020

Final call for nominations across all of the award categories. Information featured about the upcoming IPA Judging Day.

Print and digital announcement of the three finalists in each category, featuring sponsor’s logo. PR marketing plan sent to finalists’ pharmacies.

THE AWARDS Corporate branding delivered thoughout the night After the event editorial content created in print, digital & social media formats of the winner & sponsor.

Case study of the winning project published in print and digital formats, including sponsor testimonial.

IRISH PHARMACY AWARDS SPONSORSHIP PACK


VENUE&& CONTACT CONTACT DETAILS VENUE DETAILS

0 CLAYTON HOTELS

The Irish Pharmacy Awards will be held in the Irish Pharmacy Awards will be held on the Road, 16th of May 2020Clayton Hotel, Burlington Dublin at the 4* Clayton Hotel, Burlington Saturday 21stRoad, MayDublin. 2022 In line with the government guidelines * Special promo offer will be provided for discounts on room bookings.

* Special promo offer will be provided for discounts on room bookings.

For further information about Forcan further information about how IPA enhance your how the Irish Pharmacy Awards can marketing through partnership provide sponsorship opportunities opportunities for your for your business, please contact below: business, please contact:

(00353)01 016690562 6690562 T: T: (00353) E: editorial@ipnirishpharmacynews.ie E: aoife@ipn.ie Address: Address: IPNJPN Communications Communications Ltd Ltd Clifton CliftonHouse, House, Lower Street LowerFitzwilliam Fitzwilliam Street Dublin Dublin22

IRISH PHARMACY AWARDS SPONSORSHIP PACK


Turn static files into dynamic content formats.

Create a flipbook
Irish Pharmacy Awards 2022 - Media Pack by IPN Communications LTD - Issuu