Revista de pintura y acabado industrial Revista de pintura e acabamento industrial
Ibérica Revista de pintura y acabado industrial Revista de pintura e acabamento industrial
The trade journal about surface treatments and finishing for Spanish and Portuguese speaking markets. A perfect crossmedia distribution: a unique combination of print, newsletter, exhibitions, social media, free digital archive.
2026 MEDIA GUIDE
why
Ibérica Revista de pintura y acabado industrial Revista de pintura e acabamento industrial
Revista de pintura y acabado industrial Revista de pintura e acabamento industrial
ipcm means keeping up with the surface treatment industry whenever and wherever you ®
want, either you prefer the printed version or the digital one, with quality and authoritative information
ipcm means global distribution and worldwide recognition: it is the only magazine with a ®
registered trademark in Italy, Europe, United Kingdom, USA, Brazil, Mexico, China, and India and boosts an impressive social media reach of over 23k industry professionals and over 119k yearly impressions, spanning from LinkedIn to Instagram, from Facebook to YouTube.
ipcm means free access to an extensive online archive of all its articles published since ®
Be part of the ipcm _Ibérica/ LatinoAmérica world!
2010 to today: no need to pay or to register to the website to stay informed and updated about all the relevant topics in the industry. All articles and advertisements work with dofollow-links.
®
ipcm® is the place-to-be for the industrial surface treatment industry.
ipcm means original content and fact checking: our most important USP is our unique ®
and exclusive editorial content: we publish articles we create by travelling worldwide to showcase innovations and technological advances.
ipcm means delivering your content to the most proper decision-makers: the magazine ®
counts on a database of over 43k contacts all over the world, divided into 200 different industry segments. This means that each issue reaches the right person in in the right segment.
ipcm means lead generation and networking opportunities through its presence to ®
all major trade shows and events within the field and its cooperation with international associations and organizations. 2
Aluminium, pretreatment technologies, nanotechnologies
Advanced pre-treatment technologies
Special effects finishes, coil coating, smart coatings, anodic oxidation, sublimation
Accessories & consumables
Application equipment, IR-UV curing, paint stripping
PVD Coatings, sputtering, plasma
Colour and quality control Weathering
Paint Stripping Quality control
Water treatment systems Air purification
Review of events and exhibitions
Review of events and exhibitions
FabTech Mexico Mexico City, MX May 12-14 Expo Mecanica* Porto, PT May 29-31
ISSUE
EVENTS
MAY 2026
Biobased Coatings Europe* ES June 2026
ISSUE
Tecma Madrid, ES June 9-11 distribution of the magazine
EVENTS
Fesqua* Sao Paulo, BR September 9-12 Ebrats* Sao Paulo, BR September 9-12
N. 42 ipcm_Ibérica N. 54 ipcm_ LatinoAmérica (only E-magazine) MAY 2026
N. 44 ipcm_Ibérica N. 56 ipcm_ LatinoAmérica (only E-magazine) NOVEMBER 2026
Special section on Surface finishing of aluminium, steel, plastics & new materials for AUTOMOTIVE AND TRANSPORTATION
Special section on ACE & OFF-ROAD VEHICLES
Aluminium, steel and plastic pretreatment technologies, nanotechnologies,
Feimec* Sao Paulo, BR May 5-9
EVENTS
Pretreatment & nanotechnologies Surface preparation
Special effects finishes, coil coating, smart coatings,
Waterborne coatings, UV curing painting systems, innovations in paint shops & automation
Anodic oxidation, sublimation, soft touch, powder-in-mould coating, IR-UV curing
Powder coatings, monolayer and direct-to-metal painting system, zinc lamellar & e-coat
PVD & plasma technology
Heavy duty and corrosion protection paint systems
Water & air treatment, paint stripping Quality control & weathering
Application technologies Waste water treatment Quality control
Review of events and exhibitions
Review of events and exhibitions
Ficons* Pernambuco, BR September 15-18 FIAA Madrid, ES September 22-24
distribution of the magazine
Aluminium* Düsseldorf, DE October 6-8 Fabtech* Las Vegas, USA October 21-23 Advanced Manufacturing Madrid Madrid, ES November 4-5
NOVEMBER 2026
Air purification, waste water treatment
Distributed at PaintExpo* Karlsruhe, DE April 14-17
n. 44 ipcm_Ibérica
Vertical/horizontal lines for aluminium profiles
Special section on METAL ARCHITECTURE AND INDUSTRIAL DESIGN Aluminium, steel, glass and plastics
n. 43 ipcm_Ibérica
Painting lines, automation, anodising
Feicon/Batimat* Sao Paulo, BR April 7-10
n. 56 ipcm_ LatinoAmérica (only E-magazine)
AUGUST 2026 Special issue Aluminium 2026
ISSUE
BIEMH* Bilbao, ES March 2-6
AUGUST 2026
Raw material, chemicals, surface engineering Powder coatings, wet paints, coil coating, e-coat, zinc lamellar coatings
EVENTS
FEBRUARY 2026
N. 43 ipcm_Ibérica N. 55 ipcm_ LatinoAmérica (print edition)
n. 55 ipcm_ LatinoAmérica (print edition)
Focus on innovations in Industrial painting&coating technologies, surface treatments & finishes for metals, aluminium, plastics, composites, glass and MDF
n. 41 ipcm_Ibérica
Special issue PaintExpo 2026
n. 53 ipcm_ LatinoAmérica (print edition)
ISSUE
n. 42 ipcm_Ibérica
N. 41 ipcm_Ibérica N. 53 ipcm_ LatinoAmérica (print edition) FEBRUARY 2026
®
* ipcm _Ibérica/Latino América is media partner with own booth or press corner
n. 54 ipcm_ LatinoAmérica (only E-magazine)
editorial calendar 2026
The present calendar offers a general indication for your advanced planning. For further information please write to info@ipcm.it. Events date can change last minute.
Veteco* Madrid, ES November 10-13 Paint&coatings * Barcellona, ES November 2026
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circulation
Ibérica
print run: 3,500 copies per issue yearly circulation: 14,000 copies
A very loyal readership with one of the highest engagement of the sector
digital subscribers: 3,043 ± 5% impressions: 10,985 (July 2024 - July 2025 - SOURCE: issuu.com) social media reach: thousands of industry professionals via Linkedin, Instagram, Facebook, of which over 23,300 are direct followers or members social media engagement (average per issue): CTR: 13,4% - impressions: 627 source of digital readers: 91% embedded links - 9% website
TARGET READERS GEOGRAPHICAL BREAKDOWN - PRINTED CIRCULATION
ipcm®_ Ibérica purchase managers
technical & production managers
quality managers
80% Portugal 20 %
R&D managers
ipcm®_ LatinoAmérica
30% Mexico 50 %
Spain
Brazil
Argentina, Colombia, Venezuela, Chile, Perù
DIGITAL READERS BY COUNTRY
SECTOR READERSHIP automotive, transportation,
29% ACE & off road
architectural building (profiles, frames, roofing, 20%27% panels, coil coating, façade, architects, designers)
1. Spain 2. Brazil
10% furniture (metal, MDF, garden, office, contract, urban, sport)
3. Portugal
10% workshops & custom coaters (powder, liquid, anodising, plastics, KTL)
4. Mexico
8% metal working, carpentry, foundry, machine&tools 5% household appliances, HVAC, electronics 5% coatings industry 2% packaging & plastics 2% architecture & design 2% others (jewellery gifts, glasses, medical devices, labs & universities)
20%
5. Italy 6. Germany 7. United States 8. Colombia 9. Argentina 10. Ecuador
top ten SOURCE: issuu.com
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Ibérica
c o n tent editorial content 80% - advertising 20% What you can find in each ipcm Ibérica/LatinoAmérica issue: ®
Editor’s Letter - A personal note from the editor-in-chief, offering insights and reflections on the latest trends, topics, and future directions in the surface treatment industry.
If you need to get the word out about your new product no one is better placed to help you than ipcm Ibérica/ LatinoAmérica. ®
Brand New - Stay up to date with the latest industry news and developments in the surface treatment sector. Analysis - In-depth market and industry analysis to help you stay ahead of trends and business dynamics. Focus on Technology - Exclusive content from the ipcm team, visiting companies worldwide to reveal the cutting-edge technologies behind their coating processes. Highlight of the Month - Interviews and key updates from the month, spotlighting companies and their latest offerings. Advancements - Take a closer look at the latest technological innovations and advancements driving the industry forward. Road to 2050 - Explore the path to sustainability with insights into how the surface treatment industry is adapting for the future. Success Stories - Discover the inspiring success stories of companies that have achieved excellence in surface treatment. Market Close Up - A closer examination of market segments and areas. Research Breakthrough - Discover the latest academic and university research making waves in surface treatment technologies. How It’s Coated - A behind-the-scenes look at the processes and techniques used to coat a variety of surfaces, from start to finish. Colour Study - An exploration of the history, origins, uses, and meanings behind colours that shape the world of surface finishing. Meeting the Industry - A deep dive into key industry events and trade shows, with comprehensive reviews and insights.
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2 coverpage (inside front cover)
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€ 2,703.00
€ 2,582.00
1st right hand (page 3)
€ 3,243.00
€ 2,974.00
€ 2,845.00
€ 2,718.00
3rd coverpage (inside back cover)
€ 3,080.00
€ 2,825.00
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nd
s u bsc r i p t i o n ra t es 2 0 2 6 PRINT + DIGITAL: 4 issues EMEA: € 70.00
4 coverpage (back cover)
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€ 4,056.00
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insert (double page - heavy paper)
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REST OF THE WORLD : € 210.00
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internal full page
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1/2 page
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th
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€ 876.00
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€ 758.00
double page
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€ 3,657.00
double 1/2 page
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double 1/4 page
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GRAPHIC DESIGN RATES (available upon request) FULL PAGE
€ 1,000.00
1/4 PAGE
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1/2 PAGE
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frequency of publication published quarterly - 4 issues per year
year of publication ipcm_Ibérica 11th 2025
all rates are valid up to 31.12.2026
ipcm_LatinoAmérica 12th 2025 published by Eos Mktg&Communication Srl Via Mascagni, 8 20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it info@eosmarketing.it
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Ibérica
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ISSUE
EDITORIALS
PRINTING MATERIAL
DATE OF PUBLICATION
41 + 53/2026 - Feb
30.01.2026
06.02.2026
16.02.2026
42 + 54/2026 - May
28.04.2026
12.05.2026
27.05.2026
43 + 55/2026 - Aug
27.07.2026
31.07.2026
24.08.2026
44 + 56/2026 - Nov
30.10.2026
16.11.2026
30.11.2026
bleed area: 73.5x296 mm
FRONT
222 x 277 mm
•
BACK
207 x 277 mm
207 x 277 mm
safe area:191x261 mm
safe area:191x261 mm
bleed area: 445x293 mm
222 x 277 mm
safe area:206x261 mm bleed area: 445x293 mm
Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field. Advertising that resembles editorial material will be labelled “advertisement” in small print. Advertisers are rate protected for the duration of their contract. Please refer to the “General conditions of sale” agreed upon in the advertising contract.
7
COMPLETE SOLUTIONS FOR YOUR MARKETING AND COMMUNICATION STRATEGY
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MAGAZINES
Ibérica ®
an ipcm® magazine
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TRADE FAIRS EOS is the official agency for Italy, Spain, Portugal, Brazil and Argentina of
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TRAINING COURSES ipcm® is the official press organ of
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