ITS Futouristic Issue 7 by Instituteoftourismstudies

ISSUE 7 • January 2024

Institute of Tourism Studies – ITS

its_malta

@MaltaITS

www.its.edu.mt

Institute of Tourism Studies | ITS

CONTENTS

02 04 08 11 14 18 22 26 30

32 34 38 42

A message from the Editor-in-Chief

46 50 54 62

ITS Events Timeline

Malta’s First Rains Digital Technology as an Interpretative Tool to Recreate Interest in and Appreciation of the Maltese Chapels Malta During the First World War: Beyond the Nurse of the Mediterranean Identifying which are the Current and Preferred Leadership Styles in the Hospitality Industry in Malta ERASMUS VINCI Project Final Meeting held in Prague Carnival’s Socio-Cultural Effect on Valletta Society Post 20th Century The Politics of Valletta

Knight, pirate or gentleman? No, a tourist guide! The Art of Butchery and its effect on the Sustainability of Meat Production in Malta Understanding employment expectations of the tourism and hospitality workforce Evaluating entomophagy as a future food in Malta History in Scale: Military Dioramas as an Interpretation Device within a Museum Quality Management towards Employee Job Satisfaction: A Case Study of 5-star hotels in Malta Gender Equality Within Leadership Roles in Five-Star Hotels in Malta Evaluating Equity in the tourism and hospitality workplace

On the Cover A rare view of Mount Etna in Sicily, observed behind the Fort St Elmo breakwater bridge. The photograph was taken from the parade ground of Fort St Angelo on the 18th May 2021, at dawn. Photograph by Daniel Cilia.

A m e s s a g e f r o m t h e E d i t o r-i n-C h i e f

s Futouristic enters its’ fourth

is particularly adept in re-enacting specific

Entomophagy as a future food in Malta”;

year of publication, it continues

areas and marketing such using effective

entomophagy being ‘the practice of eating

to push the boundaries of the

social media campaigns that showcase the

insects’. Although, many Maltese are fond

fledgling research culture by

importance of innovative approaches to

of eating shrimp and snails, insects are

showcasing the extensive work that is being

tourism that can attract quality tourists who

not regarded as part of a locally culturally

performed by the Institute of Tourism

are interested in particular niches.

accepted menu; and yet, insects are being

Studies, especially by its students and academics.

A number of abstracts are also presented in this issue that were showcased during

touted as the ‘food of the future’ being protein rich, quite easy to keep and prepare, and can replace polluting cattle farming.

This issue, number 7, is no exception.

the Institute’s Academic Excellence

It reports on a number of important

Symposium that took place on the 21st of

There have been a number of interesting

milestones for the Institute, including the

November 2023. The aim of the symposium

Masters in Heritage Interpretation theses

opening of a satellite campus in China,

is highlighting students’ achievements

and Ivan Cocker’s ‘History in Scale: Military

the creation and delivery of specialised

in research and discussing their most

Dioramas as an Interpretation Device within

courses to Third Country Nationals working

important findings and conclusions.

a Museum’, provides innovative storytelling

in Maltese tourism and hospitality, and the positive Programme Audit Report for ITS from the Malta Further & Higher Education Authority (MFHEA) that should pave the way for Institute to become a fully-fledged self-

One of the Master’s dissertations highlighted examined “The Art of Butchery and its effect on the Sustainability of Meat Production in Malta” by ITS Food & Beverage lecturer

by combining craftsmanship, scale models and creative digital technologies to present a unique interpretative experience that appeals to a wide variety of museum visitors.

Emie Briffa who focused on the dearth of

Britney Bugeja, a BA in International

butchers in the local market and the lack of

Hospitality Management analysed employee

a personalised service in this area, as a lot of

job satisfaction vis-a-vis quality management

As attested by our past issues, Futouristic

meat and meat products are being bought

in a local 5-star hotel and found that some

will continue to publish research and

prepacked from supermarkets.

of her hypothesis such as ‘Training and

accrediting institution up to MQF/EQF Level 7 (Master’s).

informative articles that highlight the invaluable work being done in the Institute by the staff and students in the annals of vocational tourism studies. In fact, this issue opens with Martin Debattista, the executive editor of this publication, interviewing Jeremy Grech, a tourist guiding alumnus who has developed his own brand of guiding experiences based on a theatrical and historical approach to the subjectmatter he presents to the audience. Grech

2 || Futouristic

In a time, where hospitality employment is making the news with the introduction of a new skills card for third country nationals in Malta, the research by BA in International Hospitality Management student Olivia Galea Bugeja was both timely and relevant

Education is positively related to employee job satisfaction’ and ‘Teamwork is positively related to employee job satisfaction’ were actually rejected by her research, an observation that may have serious repercussions on the industry.

and continues to show the important of

During the last ten years, strides have been

research that is being produced ITS.

made regarding Gender Equality locally,

Equally relevant is Dorika-Marie Busuttil’s Culinary Arts BA dissertation “Evaluating

but what about the hospitality industry, specifically in operation and human resources management? Have leadership

Editorial Board Prof. Glen Farrugia (chair) Ms Fiorentina Darmenia-Jochimsen Mr Martin Debattista Ms Charlotte Geronimi Ms Fleur Griscti Ms Helena Micallef Mr David Pace Mr Aaron Rizzo Mr Claude Scicluna Dr Rosetta Thornhill Mr Joseph Cassar Mr James Mula (secretary)

roles embraced gender equality? This

In ‘The Politics of Valletta”, ITS visiting

question (and a host of others) was

lecturer Raymond J. Vassallo takes us

discussed by Sephora Dasha Cole in her

on a journey around the capital city

International Hospitality Management

of Valletta and shows how politics

degree thesis and the data collected

influenced the construction of specific

suggests that discrimination still occurs

buildings throughout different times.

in both types of managerial posts.

Finally, this issue is presenting an article

In the environmental field, tourism

detailing the final meeting of the EU

sustainability lecturer, David Pace

co-funded VINCI Project of which ITS is

presents something different in his

a partner. ITS has a good track-record

article, ‘The First Rains’ which shows how

working on EU projects that target

the Maltese countryside transforms after

sustainability. In the past, it has worked

the first downpour of the season and

on the Interreg PRISMA Project regarding

provides an intriguing environment for

relational and community tourism, the

the touristic shoulder months.

SATIS Project regarding eco-tourism

Vanessa Delia Naudi researched how virtual reality technology tools can recreate interest and appreciation in Maltese wayside chapels and she presented her findings in her Masters of Arts in Heritage Interpretation thesis. Ms.

in Albania and North Macedonia, and

for the invaluable work of the Institute of

Spring seasons.

Tourism Studies regarding tourism, tour

and secondary sources and presents an attempt at a remembrance and interpretationf of the Maltese during the

Institute of Tourism Studies Aviation Park Aviation Avenue Luqa, LQA 9023 Malta

of climate change and global warming

particularly during the Autumn and

discussed and analysed by perusing first

Sales and Marketing: Ms Natasha Brown and Raquel Cutajar Tel: +356 23793100 Email: marketing@its.edu.mt

particularly relevant during these times

three years and will continue to account

nurse of the Mediterranean’ which was

Editorial: The Futouristic Editorial Board Academic Research and Publications Board Tel: +356 23793100 Email: arpb@its.edu.mt Web: http://www.its.edu.mt

use of low-carbon tourism which is

should be included in tourism activities

during the first World War: Beyond the

Contact Information

Erasmus+ Programme detailing the

Futouristic has come a long way these last

by Kevin Cassar focused on ‘Malta

Design Kite Group

the current VINCI Project under the

Delia Naudi rightly concludes that they

Another Masters in Interpretation thesis

Executive Team Executive Editor: Martin Debattista Editing and Scientific Research Lead: David Pace Proofreading: David Pace and Stephanie Mifsud Sales and Marketing: Natasha Brown

guiding, hospitality, sustainability and the culinary arts. The articles presented in this issue are a testimony towards the research which is being performed by the students and academics and should help to improve many sectors in an industry which is still quite important to our country’s economy.

Great War.

Glen Farrugia E ditor-in- Chief & ITS Chief Operating Officer Academia

Futouristic is the official journal of the Institute of Tourism Studies (Malta). The aim of this publication is to promote academic research and innovation at ITS, not just to the partners and stakeholders in the tourism industry but also to society at large. Therefore, ITS fulfills its mission to be at the forefront of this vital industry with its contribution that goes beyond the training of the workforce. Futouristic is free of charge and is distributed to all stakeholders in the Maltese travel, tourism, hospitality, and higher educational sectors. The views expressed in Futouristic do not reflect the views of the Board of Governors or of the Management or the Editorial Board of the Institute of the Tourism Studies but only that of the individual authors. This publication is governed by the Creative Commons Licence 4.0 BY-NC-ND. Anyone can share this publication in any medium, reproduce, and reuse the content with the following conditions: full attribution is given to Futouristic and the individual authors; content is reproduced as is without any remixing or modification; and such reuse does not lead to financial gains. The Institute of Tourism Studies shall have no liability for errors, omissions, or inadequacies in the information contained herein or for interpretations thereof. ISBN: - 978-99957-1-961-6 978-99957-1-962-3

Futouristic || 3

Knight, pirate or gentleman? No, a tourist guide! BY M A RT I N D EBAT T I STA S EN I O R LEC T U R ER AT I TS A N D E X ECU T I V E ED I TO R O F FU TO U R I ST I C

eremy Grech has quickly established

telling me all about when she did the course

site it was an adventure, some unexpected

himself as one of the most colourful

and how much she had enjoyed her time at

things would sometimes pop up which

tourist guides in Malta, thanks to his

the institute!

made it more fun, and obviously this was

theatrical but historically accurate

approach to one of the most sought

after services by tourists in Malta. He is an

WHAT WERE THE MOST IMPORTANT THINGS YOU ENJOYED AND LEARNED

the only time I could meet my friends outside.

DURING THE COURSE?

YOUR STYLE OF TOURIST GUIDING IS

I remember quite well how the course

QUITE PECULIAR, AS IT TAKES THE FORM

kicked off during the pandemic. One thing

OF A RE-ENACTMENT AND IN COSTUME.

that struck me the most is the number

WHY DO YOU DO IT? HOW DID THIS STYLE

of times professionals from the institute

START/EVOLVE?

WHY DID YOU CHOSE TO DO THE TOURIST

checked in on us to see how we are coping

First and foremost, apart from being a

GUIDING COURSE AT ITS?

with the online lessons and how we were

guide, I am an actor. This has been my craft

When it came to choosing a school that

getting along with our classmates since

for almost 10 years now. The style started

offers tourist guiding as a subject, I did some

everything was virtual! What I really loved

out when I realised that there are so many

background checks and all fingers were

however were the field visits, it felt like a

guides out in the industry. My biggest flaw is

pointing towards one institution and that’s

school outing as we used to experience

languages, but what do I have to offer that

ITS. Apart from that, I remember my friend

when we were kids. Every time we went to a

stands out? That is theatre and the fact that I

ITS alumnus and spoke to Martin Debattista, executive editor of Futouristic, about his experience at ITS and his role as a groundbreaking tourist guide.

4 || Futouristic

“

Out there in the streets of Malta we are performing, every guide is a storyteller, a bard if you wish.

”

Jeremy in action as a tourist guide in a period costume.

don’t feel shy if I have to guide in a costume.

and those curious enough would also ask

but for example during summer I love the

Therefore, I started working on developing

about the process of making it, material and

Pre-Historic, Phoenician and Roman side

this idea of ‘theatourism’ where the

sources. Hence, it does add more value to

of Malta, come autumn I’m all about WWII!

guide is going that extra mile to entertain

the tour itself.

However, a subject that keeps on fascinating

his audience with smart anecdotes, an enhanced street performance and possibly clad in authentic period costume.

YOU ARE ALSO INVOLVED IN THEATRE. HOW DOES THEATRE INFLUENCE YOUR TOURIST GUIDING AND VICE-VERSA?

me is the Knights of St. John in the 18th Century. The way these people lived, the politics and the episodes that occurred during their rule is something right out of

WHAT IS THE FEEDBACK FROM VISITORS/

As cheesy as it sounds ‘All the world’s a

TOURISTS/ PARTICIPANTS TO YOUR

stage, and all the men and women merely

STYLE? WHAT DO THEY LIKE MOST?

players.’ and I have to agree with this.

WHO IS YOUR FAVOURITE HISTORICAL

When I proposed this subject of

Out there in the streets of Malta we are

CHARACTER? WHY?

‘theatourism’ for my long essay I needed to

performing, every guide is a storyteller, a

My favourite character is surely

conduct a survey. One of my questions was

bard if you wish. Theatre has aided me in

Grandmaster Pinto! The controversy, the

whether or not the participants would mind

improving my public speaking, posture and

flamboyance, the baroque, the episodes

having a guide in costume while visiting

audience engagement. My favourite style of

and obviously his character. The man was

the island. The response was a solid 50/50.

theatre is street theatre, and being a tour

legendary. Plus, I’m from Citta Pinto (Qormi)

The reason being, some guests are here on

guide is exactly like that!

so that has definitely influenced me greatly.

WHAT IS YOUR FAVOURITE MALTESE

YOU MAKE HEAVY USE OF SOCIAL MEDIA

HISTORICAL PERIOD? WHY?

TO PROMOTE YOUR WORK. HOW DO YOU

Oh...this is a rather tricky question. I don’t

EXPLOIT IT? HOW IMPORTANT IS IT IN

really have a favourite period, it mostly

YOUR WORK?

depends on the mood. My history tends

Social media is a ‘free’ market, without it you

to be seasonal. I know it sounds strange

won’t really get far. Word of mouth however

a holiday, they want to be away from the public eye, and obviously having a guide wearing early 17th century garments while carrying a sword through Valletta does attract some attention! But others also loved the idea as it’s an innovative concept

the movies. It’s just too entertaining!

Futouristic || 5

is still quite strong to be honest, but the web has a wider reach. I feel that social media sets a clear image. The way the posts come across with the photos and edits I create fuses into the product which I wish to sell to my clients. I think that sometimes it’s an even trickier thing than research, the need to always be ahead of the game and create a campaign for your marketing does tend to get overwhelming, but it is always rewarding when you see people reacting to it. It’s not an easy thing, and it is definitely not linear especially with all the algorithms out there along with the number of platforms we have. Yet, it is another adventure that comes with the job. WHAT IS THE PRESENT STATUS AND FUTURE OF TOURIST GUIDING IN MALTA? The industry is always looking for new professionals. The present status looks quite promising, the industry is booming and ever-growing with the number of visitors increasing yearly. However, I do believe there are ways to improve the situation of mass tourism. I understand that the ‘more the merrier’ and this will add to the capital of

The promotion of an event at the Mosta Dome remembering the bombing of April 1942.

the company/guide, yet having a large group sometimes causes issues. Certain museums here in Malta are not equipped to handle a large group of 50. The narrow corridors and hot climate make the experience unbearable. A smaller group will create a more intimate experience, the participants would feel freer to ask, wonder around and it also makes the guide’s job easier! Some might say that a small group won’t make the cut when it comes to payments, but in that case we can afford to increase our prices. It might be controversial, true, but our history affords it! We have sites that attract many different types of tourists, we have stories that literally put us on the map, we should treat them with respect. And our guides deserve it as well, managing a large group is possible, but being out in the heat with so many people can be challenging. Our story tellers deserve better!

An event at the Roman Domus, Rabat.

6 || Futouristic

DO YOU HAVE A MESSAGE TO ANYONE WHO IS INTERESTED IN BECOMING A TOURIST GUIDE OR FOLLOW OUR MASTER’S COURSE ABOUT HERITAGE INTERPRETATION AT ITS? Go for it! The institute will definitely give you opportunities, both locally and abroad. I loved my time at ITS, and definitely recommend it. I remember the catch phrase of the school was ‘Spread you Wings’ and the tutors have helped me in this aspect, but they actually do more than that. The tutors make sure that no matter how much you spread your wings, you don’t follow in Icarus’s footsteps. They keep you grounded, they keep you aware of your surroundings. As for the Master of Arts in Heritage Interpretation, I guess I might see you there quite soon!

“

Go for it! The institute will definitely give you opportunities, both locally and abroad. I loved my time at ITS

”

Futouristic || 7

Photo by Madie Hamilton on Unsplash

The Art of Butchery and its effect on the Sustainability of Meat Production in Malta BY EM I E B R I FFA LEC T U R ER AT I TS

ABSTRACT

disseminating the benefits of locally sourced

of prospective and current butchers is also

he art of butchery is a highly

and sustainable meat products, butchers

made. The requirement that all butchers

specialised profession that

can encourage consumers to eat in a more

possess a professional certificate and the

involves the slicing, trimming, and

responsible manner.

need for a specialised programme pertaining

preparation of meat products

for human consumption. The way meat is processed can have a significant impact on the viability of meat production. Reducing waste is one of the major ways in which butchery can contribute to sustainability. Even less-desirable parts, such as offal, can be utilised by a competent and skilled butcher. This may lead to less waste and guarantees that every consumable section of the animal is utilised. Another important aspect of sustainable butchery is the origin of the meat. In Malta, there is a developing trend towards sustainably produced and locally sourced livestock products. By partnering with local farmers and producers, butchers can ensure that the meat they offer is of high quality and sustainably produced. Additionally, butchers can play a vital role in educating consumers about sustainable livestock production. By

8 || Futouristic

The art of butchery could have a significant effect on the sustainability of livestock production in Malta. Butchers can contribute to the long-term environmental and economic viability of the nation’s meat

to the butchery profession. In pursuit of a sustainable livestock industry in Malta, it is predominantly the responsibility of the butchers to overcome certain challenges and obstacles.

industry by reducing waste, procuring meat

This study aimed to determine whether

responsibly, and encouraging sustainable

the art of butchery is still viable in Malta.

consumption patterns.

Whether the butchery industry is aware of

This research demonstrates how important education and training are to the sustainability of the Maltese butchery industry. The administration of livestock remains in an environmentally responsible manner. Meat waste can be reduced through careful menu planning, portion control, ensuring that those involved in meat production adhere to food safety guidelines, and ensuring that they are skilled and trained. A number of recommendations delineating the need for the training, education, and guidance

what is required to become sustainable and if there is a need for well-trained human resources in the local industry. The creation of certified training programmes to advance the career of workers in the industry would certainly improve the sustainability of the butchery industry in Malta. This study confirms that butchers, meat processors, and producers believe that there is a need for a qualified module or course of studies in butchery, particularly at ITS (Institute of Tourism Studies), the major culinary institute in Malta and Gozo.

The interviewees stated that the course

compounds. This correlates with studies

meat products are introduced and the more

should be taught as part of the Food

by Katarina Arvidsson Segerkvist (2021) and

knowledge customers and butchers acquire,

Preparation and Production Programme,

Assefa Balda (2019) that both indicate the

the more the butchery market will change

beginning at a certificate level, and

importance of such a system in reducing

and evolve to properly and sufficiently

continuing up to the degree level. This

greenhouse emissions and waste in the

service the client’s needs. This will help the

would help to attract more students to the

meat industry. Such meat digesters should

butchery industry in Malta become more

butchery industry. This study concludes

be deployed in slaughterhouses, meat

sustainable. As consumer awareness rises,

that training and education are essential for

processors, and meat production facilities,

sales will increase and wasteful byproducts

implementing good practises of food waste

possibly with the assistance of government

will decline.

management and for achieving a more

and EU funds.

sustainable butchery industry in Malta. These findings are consistent with those of Mark C. Mifsud et al. (2017) study, where he emphasised the need for training and education not just to attract new students to the field, but to enhance the skills and knowledge of meat producers, meat processors, and consumers. In his study, Neus Gonzalez (2020) also emphasised the significance of training and education. Regarding waste management of meat

Agriculture, D. o., 2022. Manure Digesters.

no new market ideas, customer relations

can convert meat byproducts.

and customer confidence in the butcher

products, the introduction of meat digesters

As this is the very first research project

is recommended. These are biological

carried out in this sector, I strongly suggest

reactors that utilise the process of anaerobic

that any further studies in the area make

digestion to convert meat waste and other

use of this study and the acquired data to

organic materials into usable compost and/

build upon the results of this thesis.

or biogas. The organic material is placed in a sealed vessel or chamber allowing bacteria to decompose the content over time. The resulting material can be utilised as fertiliser or fuel. In addition, digesters reduce greenhouse gas emissions and prevent the discharge of harmful

The main conclusion of the study is that a greater awareness of this subject is required. Increasing such an awareness of the butchery craft will lead to more human resources being attracted to the industry. From the client‘s perspective, the more local

Table 5. Question 6. Why do you think the local butchery profession is not popular anymore?

If the market is not improved and there are

Diagram of a farm anaerobic digester that

will continue to wane, and customers will continue to purchase only familiar meat products. This is amply demonstrated by the data gathered from the questionnaire directed at the general public as well as the interviews with local producers, processors, and butchers. Further confirmation is provided by the studies quoted in the literature review and conducted by Neus Gonzalez (2020) and Mark C Mifsud.et al (2017), in which training and education are deemed as essential towards the sustainability of the meat industry.

Table 9. Question 12. If you purchase meat, which of the following do you purchase? You can answer more than one.

Futouristic || 9

Table 8. Question 11. Where do you purchase your meat?

Table 11. Question 14. How many times a week do you consume meat?

Table 12. Question 15. What was your meat consumption level ten

Table 13. Question 16. Do you think local meat is better than

years ago?

imported meat? Domingo, J. L. &. N. M., 2016. Carcinogenicity of consumption of red and processed meat: What about environmental contaminants? Environmental Research,. Environ Res, 145(1), pp. 109-115. Dora, M. et al., 2020. Importance of sustainable operations in food loss: Evidence form the Belgian food processing industry. Ann. Oper. Res., 1(1), pp. 42-72. Faccio, E. and Guiotto Nai Fovino, L.,2019. Food Neophobia or Distrust of Novelties? Exploring Consumers’ Attitudes toward GMOs, Insects and Cultured Meat. MDPI, 1(1), pp. 1-17. Franklin, M., 2012. Coping with the Quantitative - Qualitative Divide. 1 ed.

Table 16. Question 19. Are you aware of the health consequences of excessive meat consumption? BIBLIOGRAPHY Arita, S., 2017. Agri-Food Trade. EFFL, 1(1), pp. 270-293. Bonnet, C., Bouamra-Mechemache, Z., Réquillart, V. and Treich, N., 2020. Viewpoint: Regulating meat consumption to improve health, the environment and animal welfare. ELSEVIER, 1(1), pp. 1-11. Djekica, I., 2015. Environmental impact of meat industry – current status and future perspectives. Elsivier, 1(1), pp. 1-5. 10 || Futouristic

London: Routledge. Mason, A., Korostynska, O., Cordova-Lopez, L.E., Esper, I., Romanov, D., Ross, S., Takacs, K. and Haidegger, T., 2021. Meat Factory Cell: Assisting meat processors address sustainability in meat production. IROS, 1(1), pp. 1-5. Thornhill, A., Lewis, P. And Saunders, M., 2016. RESEARCH METHODS FOR BUSINESS STUDENTS. 8 ed. London: Pearson. Tilman, D., Cassman, K.G., Matson, P.A., Naylor, R. and Polasky, S., 2002. Agricultural sustainability and intensive production practices. PubMed, 2(2), pp. 671-677.

Understanding employment expectations of the tourism and hospitality workforce Engagement and retention of generation Z BY OI LIVIA GA LE A BUG EJA BAC H E LO R O F A RTS ( H O N S . ) I N I N T E R N AT I O N A L H O S P I TA L I T Y M A N AG E M E N T

he diversity of employment in

elements that could affect the expectations

1. What are the perceptions and

the hospitality industry adds

of the tourism and hospitality students, the

expectations that drive the motivation of

considerable economic value

latter must be treated as key components

undergraduate students in tourism and

across the globe, indeed, it

to securing the skills required by the

hospitality management that must be

is considered the most dynamic and

industry in the future. In relation to this,

retained and engaged in the industries?

prospering industry across the Maltese

perspectives have changed over the years,

islands that supports the country’s economy.

as generations’ attitudes evolved due to

For Malta, this sector is a significant source

social, environmental, and technological

of employment, government revenue, and

experiences that occurred during the

foreign exchange earnings (United Nations

formative years (Sakdiyakorn, Golubovskaya,

Conference on Trade and Development

& Solnet, 2021). In fact, Cismaru and Lunius

[UNCTAD], 2020), representing one of the

(2019) stated that younger generations are

highest shares in the Mediterranean. This

demonstrating lower commitment when

registered tourism growth rate doubled the

compared to older generations and that HR

volume, making it a year-round economic

management is imperative in bridging the

activity (Organisation for Economic Co-

present generation gaps within the industry.

operation and Development [OECD], 2020) whilst pressuring the labour market to supply the demand, leading the sector to seek expatriate employees (Bartolo, 2021).

METHODOLOGY The younger generation, represented by Generation Z is coming of age and stepping into careers. In Malta, Generation

2. What are the conceptions behind the Malta tourism strategies when the term “engagement” is used to retain the new emerging workforce? 3. What recommendations can be made to the Maltese tourism and hospitality industries regarding engaging and retaining Generation Z? The research was conducted through the implementation of two qualitative data collection methods - an electronic survey among undergraduate students in two specific higher education institutions in Malta and an interview with the Maltese

In March 2020, the spread of a pandemic

Z represents over 20% of the population,

brought travel and tourism to a complete

and in the coming years, it will constitute

stop resulting in laid-off and unemployed

a considerable portion of the workforce

personnel leading talented employees to

(Times of Malta, 2019). Thus, to address

move on to other sectors, while expatriates

job turnover, HR management requires

moved back to their country of origin.

significant information on the motivational

Following the global industry downturn, the

needs and engagement drivers to determine

industry appears to be facing an employment

the best approach for the newest generation

crisis that cannot be easily solved. The

cohort to invest themselves in their role

manpower shortage in this sector was always

and the organisation (Hardin, 2020). The

a problem for the industry. Therefore, it is

purpose of this research is to uncover

ANALYSIS

essential that the industry attracts, maintains

potential barriers that could increase

The data analysis revealed that Generation

and engages qualified people due to the

turnover as well as the traits, attitudes,

Z demonstrated a positive attitude

intangible nature of hospitality services,

and beliefs of the upcoming Generation

towards the industries, as the participants

attitudes, and behaviours that contribute to

Z towards their potential careers in the

understood the nature of the work due

the client experience (Bartolo, 2021).

tourism and hospitality sectors. The aim

to their academic qualifications and work

is to analyse Generation Z’s perceptions,

experiences while acknowledging that both

motivational needs, and engagement

industries offer interesting and fulfilling

drivers. Therefore, the following research

careers. In accordance with such attitudes,

questions were developed:

the participants classified the industries as

To address the turnover gap while also improving the synergy between the industry and education, nurturing future talent whilst comprehending the potential

Minister for Tourism. The main goal of this research was to understand the employment expectations of the emerging tourism and hospitality workforce by identifying perceptions, motivational drivers, and practical engagement drivers to critically evaluate and provide suggestions to improve the attractiveness of hospitality and tourism employment.

Futouristic || 11

expectations, and motivations, all of which were considered important drivers in this study. The industries need to seek the views of employees and employers to address the demographical shift and understand the perfect storm of Generation Z who will be the hospitality and tourism leaders of tomorrow. BIBLIOGRAPHY Bartolo, C. (2021). Malta’s tourism strategy for the years 2021-2030. [Online]. Available at: https://www.mta.com.mt/en/news-

Photo by Irina on Unsplash

details/348. being people-centric and offering career

of their job responsibilities. Generation Z

Cismaru, L. & Iunius, R. (2019). Bridging

development, travel opportunities, and

is ready to put in the hard work at their

the generational gap in the hospitality

interesting and exciting jobs.

place of employment while also seeking

industry: Reverse monitoring – An

happiness.

innovative talent management practice

However, the results of the participants’ perceptions gained through years of

In relation to these findings, retention,

employment within the industries exhibited

career development and opportunities,

challenges, leading undergraduate students

work-life balance, wellness programs,

to feel dissatisfied with the time left for

remuneration, and employment policies

a social life outside of work, wellness

were discussed with the Minister of Tourism

programs, and remuneration. Indeed, 27%

where platforms were noted on how

of the students who intend to leave the

to reduce the negative connotations to

industry after graduation stated that the

increase job retention in the hospitality and

main reasons behind this are work-life

tourism industries whilst also suggesting

balance and low pay.

how to retain the positive drivers among the

To understand what motivates undergraduate students when choosing

new emerging workforce regarding career opportunities, growth, and development.

for present and future generations of employees. Sustainability, 12(1), p. 263. Available at: https://scholar.google. com/scholar ?hl=en&as_sdt=0%2C5&as_ vis=1&q=Bridging+ the+generational+Gap+ in+the+hospitality+Industry %3 AReverse+mon itoring+%E2%80%93+An+I nnovative+talent+ management+practice+for+present+and+ future+generations +of+employee s&btnG=. Hardin, R. M. (2020). Generation Z: Motivational needs of the newest workforce.

a career, apart from the exhibited

CONCLUSION

challenges, responsibility (63%), growth

The analysis uncovered different themes

development and good reputation (63%),

suggesting that a framework for job

and opportunities to travel abroad and

design that demonstrates effective line

experience different cultures (53%) were

management, two-way communication,

the most dominant drivers to motivate the

internal cooperation, development, and

participants. This indicated that intrinsic

a focus on employee well-being, along

motivational factors that correspond to

with HR rules and practices that are clear

OECD iLibrary (2020). Tourism trends and

achievement, responsibility, advancement,

and understandable, could establish that

policies 2020. [Online] Available at: https://

and growth are perceived as motivational.

working in hospitality and tourism is a viable

www.oecd-ilibrary.org/sites/ade41547-en/

option.

index.html?itemId=/content/component/

According to Generation Z, commitment,

Degree of Doctor of Business Administration [Online]. Northcentral University, La Jolla, California. Available at: https://www. proquest.com/openview/87ea1115cd74ebb 143aec3d79c155bb5/1?pq-origsite=gscholar &cbl=51922&diss=y.

ade41547-en.

empowerment, involvement, and the work

Engagement and retention are two-way

environment together with resources,

propositions between all the industries’

Sakdiyakorn, M., Golubovskaya, M., &

wellness and work-life balance, recognition,

stakeholders. It is a mutual contract

Solnet, D. (2021). Understanding generation

personal growth, compensation, and

between the government, organisations,

Z through collective consciousness:

benefits are mainly the engagement drivers

and employees to build a meaningful

Impacts for hospitality work and

expected by the students to help them

workplace by engaging the careers for the

employment. International Journal of

engage in careers according to their values.

industries’ success. To enable engagement

Hospita lity Management, 94, p. 102822.

Additionally, work plays an important role

and increase retention, everyone involved

Available at: https://scho lar.google.com/

for this generation, and they are not afraid

needs to understand perceptions,

scholar?hl=en&as_sdt=0%2C5&as_vis=1&

12 || Futouristic

S tudent research

q=understanding+generation+z+through+c

.com/articles/view/the-joys-of-

Available at: https://unctad.org/we

ollective+consciousnes s&btnG=.

generation-z.748254. [Accessed June 2022].

bflyer/covid-19-and-tourism-assessing-

Times of Malta (2019). The joys of

United Nations UNCTAD (2020).

Generation Z. Times of Malta [Online].

Covid-19 and tourism: Assessing the

Available at: https://timesofmalta

economic consequences. United Nations Conference on Trade and Development.

economic-consequences#:~:text=The%20 COVID%2D19%20pandemi c%20 has,significantly%20impacted %20the%20to urism%20industry.

Futouristic || 13

Photo by McKay Savage on Wikimedia Commons.

Evaluating entomophagy as a future food in Malta BY DO R I K A-M A R I E BUS U TI LL BAC H E LO R O F A RTS ( H O N S . ) I N C U L I N A RY A RTS

INTRODUCTION

whereas weaver ant eggs are popular in

consideration of entomophagy in various

ntomophagy, the practise of

Southeast Asia (Armas, 2023). Most insect

areas:

eating insects, has recently gained

species eaten by humans are classified as

popularity due to its positive effects

Coleoptera (beetles), Lepidoptera (moths

on health, the ecosystem, and

and butterflies), Hymenoptera (wasps,

the economy (Lange & Nakamura, 2021).

bees, and ants), Orthoptera (crickets,

Entomophagy is practised in most regions

grasshoppers, and locusts), Hemiptera (also

of the world. According to the The Food

known as Heteroptera; true bugs), Isoptera

and Agriculture Organisation of the United

(termites), Odonata (dragonflies), and

Nations, insects are a mainstay of diets in

Diptera (flies). Because beetles are the most

parts of Asia, Africa, and Latin America, but

abundant of all documented insect species,

are notably prevalent in the tropics, where

it stands to reason that they are widely

over 2,000 different species of insects have

represented (Huis, 2016).

been identified as being consumable and are consumed for their taste.

Entomophagy has attracted attention as a potential solution to several health,

Mopane caterpillars, for example, are

environmental, and agricultural concerns.

regarded a delicacy in southern Africa,

Here’s a breakdown of the benefits and

14 || Futouristic

HEALTH With the world’s population predicted to reach 9.8 billion by 2050, eating insects can help address serious food security challenges, according to the United Nations (2022). Animal-based foods have traditionally been seen as dietary mainstays because they contain many vital elements; yet, due to their nutrient content, edible insects offer the potential to serve as healthy, environmentally friendly alternatives to these. Because of their high quantities of vitamin B12, iron, zinc, fibre, vital amino

S tudent research acids, omega-3 and omega-6 fatty acids, and

harmful (UC Riverside, 2022). Insects have a

commonly fed by humans (Gahukar, 2016).

antioxidants, edible insects may provide

phenomenal feed conversion rate: a single

The UN estimates, food supply would

exceptional health advantages. Edible insects,

kilogramme of feed provides 12 times more

need to increase by 70 per cent by 2050.

such as crickets, could provide numerous

edible cricket protein versus cattle protein.

A tropical entomologist at Wageningen

environmental and nutritional benefits to

Some bug species are drought tolerant and

University, stated, “It is clear to everybody

humans (Nowakowski et al., 2021). From

may need less fluids than cattle, pigs, or

that we urgently need less demanding protein

a health perspective, a suggested serving

poultry which addresses both the problem

alternatives” (Van Huis et al., 2022). In a study

of insects has less that 5 grams of fat per

of C02 emission and water scarcity issues

conducted by the ‘Food and Agriculture

serving and more than 25% protein.

(Anthes, 2022).

Organization of the United Nations’ and

Although insects might be the future

AGRICULTURE

of food, there are still some concerns

Some insects can be employed to control

when it comes to allergens. The proteins

agricultural pests as natural predators,

“

tropomyosin and arginine kinase have been

decreasing the need for harmful chemical

identified as the principal allergens found

pesticides to be used. Specific insects,

in insects that might cause allergy reactions in people who are sensitive to them. These two proteins have been linked to shellfish (e.g., crustaceans and molluscs) and house dust mite allergies (Gier & Verhoeckx, 2018). Microbial contamination: insects are frequently considered to be pathogen vectors. As a result, the potential of food pathogen contamination (e.g., with Salmonella spp. or Shiga toxin-producing Escherichia coli) should be considered, particularly in the edible insect’s ‘raw’ stage (Elliott, 2022). ENVIRONMENT Climate change is an issue of global concern. According

such as black soldier flies, are capable of

‘Wageningen University & Research’ (2013) concluded that one of the largest worldwide issues today is ensuring food supply in a way that is environmentally sustainable. For thousands of years, people have harvested some insect species’ eggs, larvae, pupae, and adults from forests and other suitable environments for food. Entomophagy is not popular in Western countries, since there is no strong cultural or historical culinary links

The Maltese eating culture is mostly centred on a carnivorous diet. However, this phenomenon is increasingly transitioning toward a plant-based diet

to the United Nation (2019)

through the production of meat. There need to be a shift to more sustainable sources of commodities and eating culture which is far less detrimental to the environment (Busuttil, 2022). There is a strong case to be made that mass breeding insects for food is less environmentally destructive than other forms of protein production as they require less room than animals and produce less greenhouse gases and nitrates. Clearing tropical rain forests and raising cattle for meat, for instance, are both extremely

North America had no tradition of eating bugs. Indeed, insects are perceived to be filthy and attracted to rot and putrefication, as well as being vectors and repositories of disease; the main reason why they are called pests, a word whose Latin base means plague (Mishan, 2018) . According to the European Commission Insects are a ‘Novel Food’ [The Novel Food helps businesses bring in

35 per cent of all man-made cent of these emissions are generated

Europeans, and settlers in

Regulation is a system that

food production aggregate to greenhouse gases emissions, with 60 per

associated with insect eating.

innovative foods to the EU effectively transforming organic matter into protein-rich insect feedstock.

Market which guarantees they are safe consumables] and allowed the sale of these insects in powder and other dried forms

Insect agriculture may also offer

for human consumption in January of 2023.

employment and generate economic

This Novel Food can be presented as frozen,

growth, particularly in impoverished

paste, dried and powder form, of the Acheta

nations and can create new revenue

domesticus, the common name is House

streams for farmers and entrepreneurs,

Crickets which are most likely native to

particularly in areas in the world where

South-western Asia. Food in the European

insect consumption is regarded as normal

Union countries that contains this ingredient

and culturally acceptable. Certain insects,

must clearly label their products with the

such as bees, play an important part in

contents and allergens that carry these

crop pollination. However, this feature

insects infused food (European Commission,

distinguishes them from the insects

2023). Futouristic || 15

Photo by Andy Melton on Flickr.

METHODOLOGY

2022). This is due to the fact that this it

REFERENCES

An evaluation on the possibility towards

is both healthier for the human body

Anthes, E. (2022) Could insects be the

changing the western attitude will also be

and also for the environment. Therefore,

wonder food of the future?, BBC Future.

shown in this study proposed. The data

the transitioning towards a different

Available at: https://www.bbc.com/future/

collected supports the research in depiction

diet is happening. But will the Maltese

article/20141014-time-to-put-bugs-on-the-

of profiling the Maltese Identity on this

population change their diet to one that that

menu (Accessed: 29 August 2023).

matter. The data is collected by surveys,

incorporates insects which is considered as

interviews and qualitative methods.

the “future of food”.

MALTA

CONCLUSION

for the planet, www.heart.org. Available at:

The Maltese eating culture is mostly centred

The results of a poll made by a group of

https://www.heart.org/en/news/2021/10/22/

on a carnivorous diet. However, this

Maltese researchers in 2022 shows that

eating-the-right-insects-can-provide-

phenomenon is increasingly transitioning

people in Malta are more stringent when it

nutrition-and-might-be-good-for-the-planet

toward a plant-based diet (Busuttil,

comes to the consumption of insects.

(Accessed: 29 August 2023).

16 || Futouristic

Armas, G.C. (2023) Eating the right insects can provide nutrition ... and might be good

Busuttil, D.-M. (2022) The virtues and

Huis, A.V. (2016) Entomophagy,

challenges of being a vegan in Malta.

Encyclopædia Britannica. Available

dissertation.

at: https://www.britannica.com/topic/

Elliott, C. (2022) Emerging risks from

entomophagy (Accessed: 29 August 2023).

emerging proteins, New Food Magazine.

Mishan, L. (2018) Why aren’t we eating more

Available at: https://www.newfoodmagazine.

insects?, The New York Times. Available at:

com/article/159449/alternative-proteins/

https://www.nytimes.com/2018/09/07/t-

(Accessed: 29 August 2023).

magazine/eating-bugs-food-restaurant.

European Commission (2023) Approval Insect Novel Food, Food Safety. Available at: https://food.ec.europa.eu/safety/novelfood/authorisations/approval-insect-novelfood_en (Accessed: 29 August 2023). Gahukar, R.T. (2016) Insect farming, Insect Farming - an overview | ScienceDirect Topics. Available at: https://www. sciencedirect.com/topics/agricultural-

html#:~:text=So%20Europeans%2C%20 and%20by%20extension,whose%20 Latin%20root%20means%20plague (Accessed: 29 August 2023). Nowakowski , A.C. et al. (2021) Potential health benefits of edible insects, Critical reviews in food science and nutrition. Available at: https://pubmed.ncbi.nlm.nih. gov/33397123/ (Accessed: 29 August 2023).

and-biological-sciences/insect-farming

UC Riverside (2022) Entomophagy (eating

(Accessed: 30 August 2023).

insects), Center for Invasive Species

Gier, S. de and Verhoeckx, K. (2018) Insect (food) allergy and allergens, Molecular Immunology. Available at: https://www. sciencedirect.com/science/article/abs/ pii/S0161589018300944?via%3Dihub (Accessed: 29 August 2023).

Photo by cotxapi.com on Unsplash

Research. Available at: https://cisr.ucr.edu/ entomophagy-eating-insects (Accessed: 29 August 2023).

“

The Maltese eating culture is mostly centred on a carnivorous diet. However, this phenomenon is increasingly transitioning toward a plantbased diet

”

Futouristic || 17

History in Scale: Military Dioramas as an Interpretation Device within a Museum BY IVA N COCKER M A ST ER O F A RTS I N H ER I TAG E I N T ER P R E TAT I O N

ince the nineteenth century,

contemporary museums focus on history,

Museums are also considered as the ideal

dioramas have been a crucial

art, science, technology, and society.

setting for discussing military history and

component of museums’

Museums suggests that museums must

exposing sensitive material. War and the

exhibitions, initially as life-size

understand their audience beyond the

topic of collective memory are related.

displays of exotic natural history specimens.

one-size-fits-all definition of a typical

Dioramas, particularly those found in

As visitors became more curious, dioramas

museumgoer, as instructors, researchers,

military museums, are essential museum

evolved into a visitor-centric component of

internal consultants, and exhibit designers

exhibits that accurately represent history

museums’ interpretation strategies.

may have conflicting expectations for the

and adapt to changing fashions and public

Dioramas, as a traditional art form, have been studied for their history, function, and engagement in museum settings. However, their interpretation value is often overlooked. This research aims to explore the feasibility of creating guidelines for narrative dioramas for museums, comparing them to modern digital experiences and assessing their ability to foster relationships with

“

visitors. The project also explores if dioramas can still serve as a valuable tool. THE ROLE OF THE MUSEUM One must comprehend the function of the modern

One must comprehend the function of the modern museum in order to appreciate the significance of a diorama inside a museum.

museum in order to appreciate

perceptions. However, diorama artists face challenges in portraying complex events, condensing timelines, and producing generic battle representations. Scale also plays a role, as depicting a single battle may not accurately convey the unique human experience of conflict, as modern war is increasingly seen as a destructive force (Kerby et al., 2017a). This thesis explores the impact of military diorama on museum visitors, focusing on their cultural, gender, age, and political beliefs. Falk (2013) and Tilden (1957)’s studies reveal that each visitor’s expectations influence their perception of the conflict.

the significance of a diorama inside a museum. The traditional museum has shifted its attention to the visitor’s experiences, and this change includes deeper attention to exhibitions and display tools. Knell (2019) highlights the shift in focus from traditional museums to contemporary museums, which focus on visitor experiences and exhibitions. Traditional museums are often seen as artefact-filled structures, while

18 || Futouristic

outcomes within the museum. Museums are representations of historical events that may also have a significant impact on the present (Keene, 2004). This study also explores the role of interpretation in situations where reproduction is required to communicate a subject such as military history, but there are no artefacts to display.

METHODOLOGY A qualitative study was conducted to explore perceptions and concepts of museum dioramas, utilizing an exploratory approach to understand how individuals appreciate their role within the museum. Methodological congruence was employed to ensure comprehensive responses. Various methods to collect data and explore

S tudent research

the interpretation possibilities of a museum

A thematic diorama representing a

was a great choice for a narrative diorama

diorama where used.

particular topic that is influenced by

because the architecture itself told a story in

collective memory was created as practice-

addition to the accounts that were collected

led research by the author using Paine’s

to make more models.

INTERPRETATION OF THE FRENCH BLOCKADE OF 1798-1800 The Malta Maritime Museum was chosen for its extensive scale models collection and its focus on visitor-oriented exhibitions. To explore the effectiveness of a miniature historical diorama in a museum the topic of the French Blockade of 1798-1800 was chosen. The museum aims to make discoveries that encourage visitors to

(1980) storytelling techniques. A miniature interpretation of a gun battery operated by the Maltese insurgents against the French in Għargħar (Malta) was chosen. Regretfully, this battery was dismantled after the Blockade, but we have no specific date for when this happened, and no archaeological evidence has ever been recovered to date.

The difficulty in conducting historical research was analyzing the discrepancies in the sources that were available, which was done in cooperation with museum curators and experts on the topic. It was not the intention of this diorama to clear up any misunderstandings that existed in the public’s memory, but rather, to emulate

reflect on the Maltese collective memory

This diorama interpretation was based from

what Tilden (1957)’s principles amplify that

and explore the diorama’s interpretation

contemporary artworks, literary references

is, to utilise interpretation that reveals and

possibilities.

and from data collected from surveys of

provokes further interest about the role of

similar military architecture. The topic

the Maltese insurgents.

The Għargħar Gun Battery diorama built by ITS alumnus and Heritage Malta model-maker Ivan Cocker.

Futouristic || 19

DATA COLLECTION The research combines practice-led and triangle research strategies to explore the Blockade diorama. Three groups of participants were selected for data collection, with semi-structured interviews conducted with technical and interpretation experts. Seven local heritage museum professionals were interviewed to explore the significance of dioramas in museums and their role as interpretation devices. The interviewees included curators, collections officers, tour guides, and marketing specialists. The aim was to understand how different professionals from different sectors of heritage institutions approached the topic. The value of dioramas in the contemporary museum was also discussed in comparison to other more modern digital installations.

Maybe the first interpretation of the Għargħar Gun Battery, unknown artist (Heritage Malta)

Their viewpoint on using a diorama in the absence of original artefacts was also delved into. A study involving eleven master modellers from internationally renowned model makers aimed to understand the technical aspects of creating dioramas. The interviews focused on selecting the subject, choosing techniques for storytelling, and evaluating research versus artistic license. The study also sought to understand if the techniques used in storytelling dioramas followed any principles, and if their work was suitable for museum exhibitions. The investigation focused on modellers’ artistic style, storytelling potential, and scale in dioramas, without technical abilities. The third point of the triangular analysis involved a qualitative survey to investigate viewers’ perceptions of dioramas. The study focused on the Malta Maritime Museum’s proposed exhibit, the diorama, and the French Blockade era. The museum

Another interpretation of the “Għargħar” Gun Battery c.1800, unknown artist (www.wikiwand.com)

was temporary closed for the public due to works in progress, a representative

ended questions were used to generate

interviews, and surveys was combined

sample of fifty participants was chosen from

responses and identify themes.

to examine related findings, strengthen

other Heritage Malta events. The survey sought to comprehend how the general

This study utilized triangulation to provide

public perceived dioramas and determine

a comprehensive understanding of a

whether extra explanation was required by

phenomenon, enhancing its validity and

displaying photos of this diorama. Open-

reliability. Data from questionnaires,

20 || Futouristic

convergent evidence, and investigate novel discoveries. The goal was to evaluate and categorize information for museum visitor interpretation, aligning with Falk’s

S tudent research

on design and construction of dioramas to

scale of a miniature diorama is planned in

convey a story. The triangular data collecting

accordance with a balanced set of research

technique was based on viewpoints from

and creative standards, it can engage

model makers, museum professionals, and

museum visitors. A well-designed diorama

visitors. Balancing the needs of experts and

is still an effective museum installation

model makers was crucial. Dioramas were

and can benefit from the application of

found to be an ideal tool for storytelling,

additional digital interpretive tools such as

especially when covering subjects like

virtual reality. A physical miniature diorama

warfare, and inspiring unique experiences

designed using criteria that balance scale,

for the audience.

art, and history, can effectively engage

The study reveals that dioramas can engage diverse audiences and age groups

communicate a variety of narrative themes.

without explanation, forming their identity.

BIBLIOGRAPHY

They can enlighten themes not widely

Dunmall, K. (2015) Storytelling and

recognized or have different perspectives

Performance in Diorama Galleries, p. 250,

due to collective memory. The potential of

Springer, Dordrecht, Holland

visual communication emerged particularly to describe things and situations not in situ. Dioramas can include educational labels or interactive features, and modern technology can significantly increase the ability to deliver appropriate messages. The study confirms the effectiveness of practiceled research methodology and suggests modifications to improve interpretation of static dioramas. GUIDELINES The study suggests creating an optimal storytelling diorama for a museum,

Falk, H & Dierking, L.D, (2013). Learning from Museums, Rowman & Littlefield, U.S.A., p. 49 Frendo, H. (1998) The French in Malta 1798-1800: Reflections on an insurrection, Cahiers de la Méditerranée, n°57, 1, 1998. Bonaparte, les îles méditerranéennes et l’appel de l’Orient pp. 143-151; France Kerby, M. et al. (2017) The Museum Diorama: Caught between art and history. Australian Art Education Vol 38 No 2, Australia

requiring thorough research and careful

Paine, S. (1980) How to Build Dioramas.

selection of components. The diorama

Kalmbach Books, U.S.A.

captures a moment in time, requiring careful consideration of the narrative, characters, and scenario, like theatre and motion picture. A diorama captures a split second, requiring a balance between science, scale, and aesthetics. Using multisensory technologies enhances interpretation

Spiteri, S. C. (2008) Maltese Siege Batteries of the Blockade 1798-1800, ARX Issue 6, Malta Testa, C. (1997). French in Malta 1798-1800, Midsea Books Ltd, Malta, 1997

without detracting from the experience.

Tilden, F. (1957) Interpreting Our Heritage.

The goal is to balance scale, storyline, and

3rd edition. Chapel Hill: University of North

creative techniques to appeal to visitors,

Carolina, U.S.A., 1957

while providing additional information for further exploration without distracting from the main point. (2008) studies. The analysis also suggested

It was concluded that a historical diorama

additional materials like printed media or

with an interpretative narrative based on

digital assets for better interpretation.

combining research and artistic values will

THE ANALYSIS

with a wide spectrum of viewers and can

appeal to viewers of many age groups if it integrates Tilden’s (1957) principles of

The research analysis used a

interpretation and Falk’s (2013) approach

methodologically sound procedure, focusing

of identifying museum visitors. If the right

Van Gils, M. (2020) F.A.Q. Dioramas – Storytelling, Composition and Planning. AK interactive, Spain, 2020 Xuereb, C. (2021) France in the Maltese Collective Memory – Perceptions, Perspectives, Identities after Bonaparte in British Malta, Malta University Press, Malta, 2021

Futouristic || 21

Quality Management towards Employee Job Satisfaction: A Case Study of 5-star hotels in Malta BY B R IT N E Y BUG EJA BAC H E LO R O F A RTS ( H O N S . ) I N T E R N AT I O N A L H O S P I TA L I T Y M A N AG E M E N T

uality management (QM) is a

process to increase efficiency, quality, and

Furthermore, researchers (Bari, et al.,

strategy focusing on meeting

consistency (Liu & Liu, 2014). The underlying

2016; Kaur, et al., 2019) concluded that the

or surpassing customers’

assumption is that quality management

five most crucial elements for the overall

expectations by emphasizing

decreases overall costs, increases the

success of quality management towards

on employee engagement and continuous

satisfaction of customers, increases

employee job satisfaction (EJS) are: top

quality improvement (Pereira-Moliner, et al.,

revenue, and ultimately increases profits

management commitment (TMC), training &

2016). It is crucial as it ensures customers

(Al-Fawaeer & Khaireddin, 2020). However,

education (TE), teamwork (TW), Participation

receive consistent and high-quality service.

the influence of quality management on

of employees (PE) and continuous

By implementing Quality Management

employee well-being is still a key research

improvement (CI). Therefore, this research

Practices (QMPs), hotels are able to identify

question, more so, if it is related to

analysed the following alternative

and resolve any potential problems and will

employee work satisfaction (De Menezes,

hypothesis:

continuously strengthen their operations.

2012). Employee job satisfaction is an

Quality management (QM) is implemented

important factor for employees’ well-being,

in several industries and service firms, such

and it relates to an individual’s positive

as those in the hospitality industry, with

emotional response to their job (Liu & Liu,

the aim at improving effectiveness and

2014).

performance (Boulter, et al., 2013).

The research study discussed all the

H1: Top management commitment is positively related to employee job satisfaction. H2: Training and education are positively related to employee job satisfaction.

A study by Anil and Satish (2016), showed

important aspects of quality management

that quality management practices (QMP)

towards employees’ job satisfaction focused

have a considerably beneficial influence on

through the lens of two Maltese 5-star

organizational performance throughout

hotels, with such studies focussing on

H4: Participation of Employees is positively

the years by enhancing organizational

Malta being almost null. In addition, this

related to employee job satisfaction.

effectiveness and improving operational

study aimed to investigate and provide

efficiency. Quality management practices

a substantial contribution to hospitality

are a collection of strategies and approaches

management literature by explaining how

used to avoid differences throughout the

quality management practices may be used

process for production or service delivery

as predictor of employee satisfaction.

22 || Futouristic

H3: Teamwork is positively related to employee job satisfaction.

H5: Continuous Improvement is positively related to employee job satisfaction.

S tudent research

Photo by engin akyurt on Unsplash

METHODOLOGY

The population for this research were all of

RESEARCH LIMITATIONS

The purpose of this research was to explore

the employees including hotel managers

A few limitations were identified. Since

the most important aspects of quality

working in the two selected local five-star

the questionnaires were distributed in

management towards employees’ job

hotels. The sample size was calculated

the peak business season for the hotels, it

satisfaction within two selected five-star

from a standard formula as a total of 111

was difficult for employees to participate

hotels in Malta.

random respondents out of 198 participated

and concentrate, due to limited free time.

for interviews involving two participants.

Therefore, the target for the sampling size

The quantitative data was collected from

was not reached as only 56% respondents

the questionnaires, following submissions

participated.

The researcher felt that the best method for investigation was to utilize a mixed methodological approach. Initially, a quantitative method was employed in the form of a survey questionnaire to analyse the variables of quality management which includes top management commitment, participation of employees, teamwork, continuous improvement, and training and education towards employee job satisfaction. Additionally, qualitative method in the form of interviews was undertaken to do an in-depth investigation on how QM practices are being implemented within selected organizations

these were statistically analysed using SPSS software. The questionnaire had a total of 51 structured questions and was categorized into three sections: section A relates to demographics, section B was based on the quality management practices, whereas section C measured employee job satisfaction. Qualitative data was obtained via interviews, included 10 semi-structed questions, which were first transcribed and then examined through thematic analysis.

The second limitation was identified as the questionnaire which had a limited number of questions which were closed ended, thus it may have been difficult for employees to express other opinions. RESULTS & DISCUSSION According to statistical analysis when the five predictors are together as a group, they predict job employment satisfaction increased significantly. Thus, the alternative hypothesis resulted as follows:

from the management point of view.

Futouristic || 23

Rejected /Not

Alternative Hypothesis

Hypothesis Statement

Top Management Commitment is positively related to employee job satisfaction

Not Rejected

Training and Education is positively related to employee job satisfaction

Rejected

Teamwork is positively related to employee job satisfaction

Rejected

Participation of Employee is positively related to employee job satisfaction

Not Rejected

Continuous Improvement is positively related to employee job satisfaction

Not Rejected

“

Rejected

Top management commitment,

rather than in teams as some of them do

participation of employees, and continuous

not work well together.

improvement were not rejected, hence it was revealed to have positive and significant correlation with employee job satisfaction. During one of the interviews, it was emphasized that top management

Furthermore, to measure job satisfaction, the researcher followed the JS Survey by Spector (1985) where 12 items were listed to determine satisfaction including; wages, bonuses compensation, job

acknowledges the theory that quality is This study security, interesting job, flexible hours, as essential as costs, allocates sufficient working environment, co-workers, resources to quality improvement initiatives, findings are advancement, training, empowerment, and during meetings managers emphasise teamwork, and loyalty to employees. All the significance of quality as a factor in significant the factors mentioned above were crucial their job satisfaction. It was indicated that for all participants from both hotels. employees are involved in day-to-day because it has However, flexible hours and bonuses were meetings with their managers in order to determined to be less important than the been confirmed speak their minds and think of new ways rest of the factors. Overall, it resulted that to better serve the customer. Additionally, hotel B (58.3%) has a higher level of satisfied that QM it was emphasized that those individuals employees than hotel A (57.8%). who continuously improve, provide new practices are innovative ideas, and are eager to learn are CONCLUSION promoted whenever there is an opportunity. This study findings are significant the determining because it has been confirmed that QM On the other hand, teamwork, training and factor in practices are the determining factor in education were rejected. It was analysed improving employee job satisfaction that they have no significant effect on improving within organizations. The present research employee job satisfaction. One of the HR analysed and identified the correlation via executives mentioned that as a business on employee job the multiple regression model between a yearly basis, training analysis is conducted numerous independent variables that are satisfaction within whereby managers discuss their teams’ the quality management practises and development requirements, which will employee job satisfaction, which is the eventually get addressed. However, one organizations. dependant variable.

”

24 || Futouristic

possible conclusion is that employees are

not addressing the issue of unsatisfactory training provided with their managers, therefore problem cannot be solved, that could be a possibility for training and education to be rejected. Additionally, according to analysed data it was found that employees working within selected hotels, are more comfortable working individually

The results show that TMC, CI and PE may increase job satisfaction (JS) to a significant degree, thus it is essential for hotels to put these practices into action. However, this research found that TE and TW have a negative and irrelevant effect towards JS. Top management should make sure that TE and TW practices are also significant

S tudent research towards their employees, in order to

REFERENCES

International Journal of Operations &

increase job satisfaction. To conclude,

Al-Fawaeer, M. & Khaireddin, M., 2020. The

Production Management, 33(2), pp. 197-215.

this research serves as a benefit to help

Impact of Quality Management (QM) on Job

hotel managers in focusing on employee

Satisfaction across Knowledge Sharing as

satisfaction. Organisations must keep in

a Moderating Variable in Greater Amman

mind that competition within local industries

Governorate. Cross-Cultural Management

has become more rigid, so management

Journal , XXII(1).

must keep their employees holistically happy to have good retention and thus service will always improve.

Anil, A. P. & Satish, K. P., 2016. Investigating the relationship between TQM practices and Firm’s perfprmance: A conceptual

RECOMMENDATION FOR FUTURE

framework for Indian organizations.

RESEARCH

Procedia Technology, Volume 24, pp. 554-561.

For future studies it is recommended that additional studies are conducted with 3-star, 4-star and 5-star hotels in Malta. Focusing on the relationship between quality management practices, employee job satisfaction, employee performance, organizational commitment, which can be used to evaluate its effect on employee turnover.

Bari, M. W., Fanchen, M. & Baloch , M. A., 2016. TQM soft practices and job satisfaction; mediating role of relational psychological contract. Procedia-Social and Behavioral Sciences, Volume 235, pp. 453462. Boulter, L., Bendell, T. & Dahlgaard, J., 2013. “Total quality beyond North America, a comparative analysis of the performance of European Excellence Award winners”,.

De Menezes, L. M., 2012. Job satisfaction and quality management: an empirical analysis. International Journal of Operations & Production Management, 32(3), pp. 308-328. Kaur, M., Singh, K. & Singh, D., 2019. Synergetic success factors of total quality management (TQM) and supply chain management (SCM). A literature review.. International Journal of Quality & Reliability Management, 36(6), pp. 842-863. Liu, N.-C. L. & Liu, W.-C., 2014. The effects of quality management practices on employees’ well-being. Total Quality Management, 25(11), pp. 1247-1261. Pereira-Moliner, J. et al., 2016. Organizational design, quality management and competitive advantage in hotels. International Journal of Contemporary Hospitality Management, 28(4), pp. 762-784.

Photo by Vojtech Bruzek on Unsplash

Futouristic || 25

Gender Equality Within Leadership Roles in Five-Star Hotels in Malta: A Comparison Study Between Operation Managers and Human Resources Managers BY S EPH O R A DAS HA CO LE BAC H E LO R O F A RTS ( H O N S . ) I N T E R N AT I O N A L H O S P I TA L I T Y M A N AG E M E N T

ender-related equality may

women in HR manager roles and men in

represent forms of controversy

operations manager roles. The findings

if not discrimination. Nowadays,

of the study suggest that gender bias

employees seek to reach

could impede the career progression of

their maximum potential to fulfill their

novice workers toward managerial roles.

employment expectations and climb the

As per the report, the implementation of

career ladder. Many people in the hospitality

human resource management strategies is

industry struggle to achieve certain goals

necessary to tackle gender inequality and

and roles solely because of their gender.

foster professional development among

Some even struggle with motivation and

employees. The dissertation’s aim was

commitment issues due to an impenetrable

to increase awareness regarding gender

barrier that prevents them from progressing

discrimination and foster gender equality

in their career path (Dashper, 2019).

within the hospitality industry in Malta.

According to UNWTO (2011), females are twice as likely to be hospitality and tourism employees compared to other industries. However, work in the various sectors remains segregated by gender stereotypes, with the majority of females being employed in lower-status positions that attract lower pay and opportunities for career progression (Mooney & Ryan, 2009). This can also be applied to males applying for jobs in the hotel industry. Due to such discrimination, the industry is missing out on the abilities, visions, and passions of many different people of all genders who could make successful leaders. Moreover, no gender should suffer from entrenched obstacles or discrimination in a workplace, and every employee should be assessed according to their ability. GENDER ISSUES Gender stereotypes persist in the business sector, as evidenced by the disproportionate representation of

26 || Futouristic

Gender can be defined in many ways; however, Connell (2009) explains that gender describes the characteristics of women, men, girls, and boys that have been socially constructed. This includes roles, behaviours, conventions, and interpersonal interactions that are related to being a man, woman, boy, or girl. Gender as a social construct varies according to society and may evolve and change over time. Ridgeway and Smith-Lovin (1999) assert that gender systems involve processes that define both men and women as socially meaningful differences and they justify gender-based inequalities. The fact that men and women interact extensively within families and households and other role relationships makes gender different from any other instances of social inequality (Ridgeway & Smith-Lovin, 1999). Croft, Atkinson and May (2021) state that advancement toward gender parity has stagnated in recent years owing mostly

Photo by Crew on Unsplash

S tudent research to the fact that gender preconceptions

advertising, and the social repercussions

in missed opportunities for this sector

and roles change faster for women

of gender roles on society are the three

(Segovia-Pérez, Figueroa-Domecq, Fuentes-

than for men. The phrase “glass ceiling

primary areas of research on gender roles in

Moraleda & Muñoz-Mazón, 2019).

phenomenon” was coined by a woman who

advertising. Each topic’s state of knowledge

was a columnist at the Wall Street Journal

currently shows multiple gaps. Eisend

in 1986 to figuratively describe a series of

(2019) continues to construct knowledge

unnoticed yet impossible barriers that have

and emphasizes that future studies should

hampered women’s progression to leading

focus on several issues to close these gaps

roles in the professional world, despite their

and broaden knowledge about gender

abilities, academic background, and other

roles. Although more women are working

achievements. Eisend (2019) denotes that

in the hospitality industry than ever before,

the evaluation and prevalence of gender

horizontal and vertical inequality persist

roles, the effectiveness of gender roles in

together with salary disparity, resulting

Aziz et. al (2021) conducted a study in Iraq which examined the kind and extent of gender discrimination in open job positions across the major economic sectors, divisions, and levels of power. It also represents an attempt to investigate the relationship between the wording of job postings and the degree of gender discrimination included therein. The

Futouristic || 27

majority of them subtly support male

During the examination of employment-

seasoned professionals and entry-level

candidates. The kind of positions for which

related issues, participants disclosed

workers in the hospitality sector regarding

women are desired differs from those that

various constraints and concerns.

gender-based discrimination in managerial

are geared toward men. Aziz et al. (2021)

One participant alluded to the “glass

roles.

found that job advertisements tend to

ceiling,” reflecting limited advancement

stereotype women into administrative roles.

opportunities causing reduced motivation.

MALTA Malta’s Equality for Men and Women Act (Chapter 456) prohibits sex-based references in job postings, ensuring equal opportunities. This legislation also safeguards both genders from discrimination due to sex, family obligations, or other related factors, promoting fairness. Furthermore, Malta’s

Additional concerns included budget limitations and inadequate training opportunities. Foreign participants also highlighted a bias in favour of Maltese citizens in promotion decisions, while wage disparities were noted by some, although others saw no such restrictions. Although most participants denied gender’s influence, a few acknowledged its potential role.

The research emphasized the necessity of eradicating gender bias and promoting gender parity in the recruitment procedures of managerial positions within the hotel sector. Gender equality can be attained through the implementation of actions such as training and development programmes as well as diversity and inclusion legislation. It is important to acknowledge the limitations of the study, despite the implementation of a mixed-

Protection of the Whistleblower Act

The research is designed to address

methods approach and a rigorous data

(Chapter 527) ensures protection against

two fundamental research questions

analysis methodology, which ultimately

negative consequences for whistleblowers,

concerning gender equality in Malta. The

enhanced the credibility and reliability

signaling progress in combating workplace

level of awareness and comprehension of

of the results. In general, this research

discrimination. Dashper (2020) underscores

the National Commission for the Promotion

contributes to the growing corpus of

the hospitality sector’s challenges in

of Equality (NCPE) varies across different

literature on gender bias and parity in

employee engagement, motivation, and

criteria. Tailored programs to enhance

the workplace. The aim of this study

retention, along with gender-based career

understanding of NCPE’s role among

is to facilitate gender equality and

limitations. Mentoring plays a crucial

hotel sector managers might be essential.

diminish gender discrimination in hotel

role in assisting women in overcoming

Collaborative efforts between NCPE and

management roles. The anticipated

these barriers. While job opportunities

industry stakeholders should be explored

outcome is to encourage further research

and working conditions have improved,

to heighten awareness and promote best

and initiatives in this domain.

there’s still a notable gender disparity in

practices. In essence, both employers and

authoritative positions, with 8% female

employees must recognize NCPE’s role

ministers and 14.9% female members of

and the importance of fostering gender

parliament (EIGE Europe, n.d.). This study

equality in the workplace. This promotes

aims to discern gender discrimination in

a fair and equitable working environment

recruitment and progression to managerial

while benefiting businesses through

roles within the hospitality industry.

enhanced diversity, inclusion, and overall

It centers around six key concepts:

performance.

gender, equality, leadership, stereotypes, opportunities, and awareness. The study encompasses four human resources managers and four operations managers currently employed in five-star hotels in Malta. Additionally, surveys were distributed to sixteen novice employees in the hospitality sector, with participation open to those interested. The research investigates gender considerations in managerial positions, sheds light on the decision-making processes during recruitment and advancement, assesses potential constraints on novice employees’ path to leadership roles, and gauges awareness of gender equality and inequality in Malta.

28 || Futouristic

DISCRIMINATION PERSISTS Final participant comments highlight the significance of gender equality, emphasizing that gender should not impede career progression; skills are the

REFERENCES Aziz, A. I., Mohammed, S. S., Muhammed, H. O., Sadiq, Z. M. & Othman, B. A. (2021) The Gender-Biased Wording of Recruitment Advertisements in Iraq. UKH Journal of Social Sciences, 5(2), pp.25-33. Chapter 452 Employment and Industrial Relations Act (no date) CHAPTER 452 EMPLOYMENT AND INDUSTRIAL RELATIONS ACT. Connell, R. (2009). Gender (Vol. 14). Polity.

key factor. The primary goal of this research

Croft, A., Atkinson, C., & May, A. M. (2021).

was to assess the extent to which gender

Promoting Gender Equality by Supporting

equality is taken into consideration during

Men’s Emotional Flexibility. Policy Insights

the recruitment process for operations

from the Behavioral and Brain Sciences,

managers and human resources managers in

8(1), pp. 42–49.

five-star hotels located in Malta. The study’s findings indicate that gender discrimination and inequality persist in the hotel industry, specifically in managerial roles. The mixedmethods approach employed in this study facilitated a comprehensive understanding of the perceptions and experiences of both

Dashper, K. (2019). Challenging the gendered rhetoric of success? The limitations of women only mentoring for tackling gender inequality in the workplace. Gender, Work & Organization, 26(4), pp. 541-557.

“

S tudent research

The research emphasized the necessity of eradicating gender bias and promoting gender parity in the recruitment procedures of managerial positions within the hotel sector.

”

Eisend, M. (2019). Gender roles. Journal of Advertising, 48(1), pp. 72-80.

Mooney, S. & Ryan, I. (2009). A woman’s place in hotel management: upstairs or downstairs? Gender in Management: An International Journal. Ridgeway, C.L. and Smith-Lovin, L., 1999. Gender and interaction. Handbook of the Sociology of Gender, pp.247-274. Segovia-Pérez, M., Figueroa-Domecq, C., Fuentes-Moraleda, L. & Muñoz-Mazón, A. (2019). Incorporating a gender approach in the hospitality industry: Female executives’ perceptions. International journal of hospitality management, 76, pp. 184-193.

Photo by Brent Gorwin on Unsplash

Futouristic || 29

Evaluating Equity in the tourism and hospitality workplace: An analysis of the type and frequency of discrimination experienced by ITS students in their off-site workplace BY E M I LY S C I B E R R A S B. A . (H O N S .) I N T ER N AT I O N A L H OS PI TA LI T Y M A N AG EM EN T

he tourism and hospitality sector is

Although there are rules and regulations in

The thesis’ results are a valuable

a crucial contributor to the Maltese

place to prevent prejudice, it’s important to

contribution to scholarly investigations

economy, playing a significant role

note that their application and the degree to

into discrimination within the tourism

in generating income, employment,

which they influence lowering discrimination

and hospitality sector, with a particular

and foreign exchange earnings.

in the hospitality sector can vary. It’s critical

focus on Malta. Policymakers and industry

Discrimination represents a transgression

to continuously assess how well these rules

professionals seeking to establish a fairer

of fundamental human rights and can

and regulations are being put into practise

work environment will find the findings of

result in significant adverse effects for both

(Lewis, 2020).

this study to be of great interest.

individuals and the broader community

30 || Futouristic

S tudent research 2.

Tools on a daily basis: The NCPE

Defining discrimination poses a

reputational facets of businesses can be

challenging task (Kohler-Hausmann, 2020).

significant, as it can generate negative

(National Commission for the

Discrimination is a term that is crucial to

publicity, reduce customer satisfaction, and

Promotion of Equality) has already

comprehending issues related to diversity

result in financial setbacks.

developed tools for the tourism

(Mouchet, et al., 2010). The act of selecting among various definitions of discrimination carries both theoretical and methodological ramifications. The selection of a definition is a crucial factor in determining the scope of empirical inquiry and the appropriate methodologies for the identification and analysis of the phenomenon in question. Therefore, it’s beneficial to utilize the definition as stipulated by the Maltese legal system (Allport, 2002). The research examined the sector and identified just three types of discrimination: individual, institutional, and structural. Other forms of discrimination include indirect, direct, objective, and subjective. Regardless of the degree of simplicity of the circumstance, the fact remains that there exist numerous forms of discrimination due to its prevalent nature in the social context.

types of discrimination such as gender,

Establish a workplace environment that fosters a culture of support and

supplementary themes. Mockery based on

encourages employees to feel at ease

physical appearance, discrimination based

and empowered to report incidents of

on height, and political discrimination.

discrimination.

CONCLUSION

There has already been a significant amount of study conducted on what

experienced form of discrimination.

the government, employers, and

Ageism was the second most common

organizations can do; but, what

kind of discrimination. Participants who

about the employees? These

encountered ageism reported feeling

recommendations will likely have a

alienated, frustrated, low self-confidence,

favourable effect on employee well-

passed over for promotions, and age-

being, as well as on rates of employee

based skill assumptions. Work became

retention and prospects for career

less inspiring and disengaged. Participants

progression.

students at their off-site workplace in

opportunities, and a negative impact

Malta?

on their well-being. Participants who

were distributed via email to ITS students. Qualitative data was obtained via the questionnaires which were first transcribed and then examined through thematic and

encountered ageism reported feeling alienated, frustrated with low selfconfidence, passed over for promotions, and age-based skill assumptions. Work became less inspiring and disengaged. Although not all the responses match traditional definitions of discrimination,

characteristics or traits.

Education regarding discrimination

following their selection of the specific

and equity: Although we have

tourism sector they belong to.

some understanding of equality and

et al., 2020) that states the impact of

Bonaccio, S. et al., 2020. The Participation of People with Disabilities in the Workplace Across the Employment Cycle: Employer Concerns and Research Evidence. Journal of Business and Psychology. Gammelgaard, B., 2017. The International Journal of Logistics Management.

Discrimination among Public service,

This is consistent with research (Bonaccio,

25th Anniversary Eddition.

or unjust treatment based on particular

comprised of 18 questions per participant,

of discrimination in the hospitality industry.

Allport, G., 2002. The Nature of Prejudice-

Gatt, D. S., 2013. Measurement of

RECOMMENDATIONS

The results cast light on the consequences

REFERENCES

they all entail negative treatment, exclusion,

content analysis. The questionnaire is

RESULTS

Systems for Supporting Employees:

gender discrimination is the most commonly

neglected, limited career advancement

To answer the research questions, surveys

Based on the results it can be seen that

of discrimination experienced by ITS

METHODOLOGY

Create a safe reporting culture:

race, the qualitative data uncovered three

demoralisation, job dissatisfaction, feeling

Malta?

age, nationality, sexual orientation, and

What are the most common types

students in their off-site workplace in

organisation.

(40.9%). Beyond the frequently reported

discrimination experienced by ITS

government and tailor them to their

with a (63.6%) and Ageism in second with

who experienced sexism expressed

What are the after-effects of

what is already available from the

most frequently experienced discrimination

RESEARCH QUESTIONS:

industry, so businesses can utilise

The findings indicate that, sexism was the

discrimination, we still need to fully grasp their broader scope. We must educate students and employees about discrimination and embracing diversity to promote equality.

Lewis, D. E. Z., 2020. National tourism policy. Ensuring Sustainable Growth. Pager, D. & Sheperd, H., 2010. The Sociology of Discrimination: Racial Discrimination in Employment, Housing, Credit, and Consumer Markets. Annual review of sociology. Pincus, F., 2014. Discrimination Comes in Many Forms.

discrimination on the operational and

Futouristic || 31

ITS Events Timeline The following timeline contains significant events at our Institute, spanning from the previous issue to the current one. From new partnerships and academic inaugurations to international expansions, these milestones reflect our commitment to excellence, growth, and innovation in the field of tourism and hospitality education.

20 JUN ITS & MSAA sign a Partnership The Institute of Tourism Studies (ITS) and Mediterranean Screen Arts Academy (MSAA) signed a Memorandum of Understanding to establish a filmmaking education department. Filmmaker Roland Joffé supports the partnership, aiming to make Malta an international film education hub. MSAA, backed by Stargate Studios Malta and Rupture, offers a comprehensive curriculum preparing students for the film industry.

32 || Futouristic

27 OCT Gateway to Better Quality Employment in the Hospitality Industry The Ministry for Tourism launched an initiative to enhance service quality in Malta’s tourism and hospitality sector. The project mandates training and assessments for Third Country Nationals seeking work permits, gradually extending to renewals and Maltese/EU employees.

02 OCT

11 NOV

ITS New Academic Year 2023-2024 ITS commenced the academic year with Freshers’ festivities, emphasising connection and career development. Over 600 students enrolled, with an increased interest in Foundation Level and specialised programmes like MBA in International Hospitality Management. The year promises academic excellence, personal growth, and networking opportunities.

ITS Students Triumph at AEHT Competition ITS students excelled at the AEHT Annual Conference in Lithuania, securing Gold, Silver, and Bronze medals in Wine, Culinary Decathlon, and Front Office categories. The victories showcase ITS’s commitment to excellence in hospitality and tourism education, aligning with AEHT’s European perspective in hotel and tourism schools.

22 NOV

01 DEC

ITS Opens Satellite Campus in Shanghai, China ITS expanded its global footprint by partnering with Shanghai Industrial and Commercial Polytechnic, establishing a satellite campus in China. Students can enroll in Higher National Diploma programs with curriculum provided by ITS. The collaboration promotes internationalisation, marking a significant milestone in the institution’s strategic plan.

ITS Inaugurates Shanghai Satellite Campus The Institute of Tourism Studies (ITS) officially launched its satellite campus in Shanghai, China. Ms. Claire Briffa, COO - Corporate Services, and Ms. Can Feng, International Department Assistant Manager, led the inaugural ceremony in Shanghai.

30 NOV

04 DEC

ITS Achieves Positive MFHEA Audit Reports The Malta Further & Higher Education Authority (MFHEA) released positive Program Audit Reports for ITS, acknowledging improvements since 2015. ITS met several standards, with an Action Plan addressing identified areas. The audit reflects ITS’s continuous efforts, including the launch of higherlevel study programmes and international collaborations.

ITS Graduation Ceremony 2023 The graduation ceremony marked a milestone for approximately 300 students, including the first cohort of Bachelor of Science in Diving Safety Management graduates. The programme, unique globally, equips students with diving safety, management, and scientific diving knowledge. Distinguished guests highlighted the graduates’ significance in shaping the tourism and hospitality industry’s future.

Futouristic || 33

Spectacular Rural Valley in Gozo

Malta’s First Rains BY DAVI D PACE S EN I O R LEC T U R ER AT I TS

ountryside walking and hiking

if the day is a hot one, but once the rains

plants that flowers in summer and their

have always been a favourite

fall, the Maltese countryside undergoes

appearance spells the end of the hot, dry

pastime of both locals and

an astonishing transformation that can

season.

tourists, but during the COVID

be enjoyed by all revealing a completely

years they became even more popular as countries closed their borders and many

different facet of our islands.

The first rains also fuel the growth of many animals particularly wild rabbits who thrive

The best time for a walk is just after the

on thick fast-growing vegetation. Wild

early rains of September or October which

rabbits reproduce in summer and young

help cool down the Maltese countryside

ones can still be seen in places such as

and change it from a rocky semi-desert to

Nigred, Żurrieq, the Għadira Nature Reserve

The increase in importance of countryside

a verdant carpet. Unfortunately, this year it

and Buskett. The secret is to find a quiet

and nature walks across the Maltese islands

did not rain until late November probably

secluded place during the week and wait for

presents an added attraction to tourists

delaying the growing season by a month

things to happen. If you’re lucky you may

particularly during the Spring Season when

or two. But the change is a dramatic one

even catch a glimpse of the weasel (ballotra),

the countryside is in full bloom with an

and hills, garigue and valleys transform into

Malta’s largest carnivorous mammal which

amazing variety of flowers and abuzz with

stretches of grass and vegetation that are a

although small is capable of preying upon

all kind of fauna. If properly marketed, it

wake-up call to the local flora and fauna.

larger animals such as rabbits and a variety

locals turned inwards, deciding to explore Malta’s beautiful countryside, coastline and valleys.

could be used to entices tourists to visit Malta during the shoulder months.

In many places, the verdant turf blends

of lizards, snakes and emerging frogs.

beautifully with the long stalks of sea

The rich reptilian life found on garigue,

But the Autumn season can also be very

squill poking above the awakening garigue

steppe-land and forested areas benefits

enjoyable and a walk during September and

and steppe areas. The white, handsome

greatly from an early cloudburst. Garigue

October may be a discouraging experience

multi-flowered stalks are one of the few

vegetation provides a valuable food source

34 || Futouristic

to many insects and arachnids on which reptiles like young wall-lizards (Gremxul) and geckoes (Wiżgħat) that hatch in the summer months feast. The young of the Ocellated Skink (Xaħmet l-Art) which are born alive, also partake of this abundance. All grow quickly because of the profusion of invertebrate life including worms, ants, flies, spiders, grasshoppers, earwigs, millipedes and woodlice. The explosion of life marks the beginning of Autumn which is a particularly interesting season to explore. You don’t need to embark upon lengthy walks to glimpse the beauty of nature. In forested areas (parts

Painted frogs

of Pembroke and the Foresta 2000 site at Għadira), newly hatched chameleons can be seen eyeing the plentiful insect life and

advantage of thermals formed over the

Dragonflies prefer stagnant pools with lots

several bird species will be following suit.

short internal cliffs due to the winds coming

of debris and decaying vegetation where

from over the sea. These thermals allow

they can lay their eggs; while another group

birds of prey such as Black Kites, Eleonora’s

of invertebrates, the freshwater shrimps

Falcons and Hobbies to lazily soar about

prefer cleaner waters.

The easiest place to observe insect-eating birds in early Autumn are the short cliffs below the Għar il-Kbir garigue overlooking Buskett and the internal cliffs at Il-Fawwara near SIġġiewi. You can reach the place in Buskett by climbing up the side of White Poplar valley (Wied il-Luq) where the trees end and the garigue begins. It’s an ideal spot

until they detect a reptile, insect or small mammal on which they prey. Then, they plunge down like a living attack airplane to catch their prey on the fly until they leave again on a long journey to warmer climes.

to watch birds soaring on thermals over the

PUDDLES AND PONDS

valley catching butterflies and insects on the

The first rains fill the heavily eroded

wing; particulary the beautifully coloured

limestone surfaces of most garigues with

bee-eaters which tend to flock together and

freshwater pools that attract a great deal

visit Malta as early as September.

of animals and insects. It is still early for

Here, colonies of swallows swoop off the garigue’s edge and glide over the trees in

water-loving plants, but the dragonflies will be having a field day.

search of flies and mosquitoes. It is one of

The Red-veined and Scarlet darters

the few places where you can sit down in

(Mazzarel Aħmar u Skarlat) are the

the fields and watch a splendid cannonade

commonest dragonfly species found around

of birds fly over you!

freshwater ponds. The Scarlet variety is

A little patience may lead to the spotting an odd flycatcher among the high tree branches where it builds its nest and waits patiently to snare the oblivious butterfly or moth. A small binoculars and a bit of patience can be very rewarding in such

thinner, but both are almost completely red and have very fragile looking wings. Unlike the Emperor Dragonfly, they like to rest on the tips of water-logged plants that have been partially submerged by the recent rains.

places and go a long way in proving that our

Another frequent visitor is the Emperor

country is far from the desolate rock many

Dragonfly (Mazzarel Sultan) which can

people think it is.

reach a length of 7 cms. At this time of

The internal cliffs of Fawwara are particularly attractive to birds of prey which take

the year, you will see several mating pairs copulating in mid-air or resting on plants in a characteristic M-shape of courtship.

Most garigue ponds have colonies of the fairy shrimp (Gamblu tal-Għadajjar); while the much rarer clam shrimp (Gamblu talQoxra) can be found sporadically in ponds at Nadur and Dwejra, Malta. Many insects are dependent on water. But if you sit still by a pond with a pair of binoculars you can observe many interesting sights including wasps drinking (Żnażan), and hovering mayflies (Ninfi) and damselflies (Dammiġelli) mating over the water . You do not need to travel far to find a freshwater pond. Many abandoned fields, garigue and steppe-land areas lie just a few metres away from main roads and become waterlogged during the rainy season. Two excellent locations are Tal-Wej in Santa Margerita, Mosta and Wied id-Dis, Għargħur. Tal-Wej is particularly interesting having large semi-permanent freshwater pools that provide for a variety of aquatic animals and plants, the most important of which is the Tadpole Shrimp. This is the largest freshwater shrimp found on the island and can reach 5cms in length. It is also living

Futouristic || 35

The squill flower

Rare permanent pool

fossil, practically indistinguishable from

well with nature to escape the greedy jaws

In a few areas, another tough customer

fossils found 220 million years ago. Like all

of predators and you may be fooled as well.

starts to emerge with the advent of

freshwater fauna, it’s numbers are falling

Fairy shrimps are much smaller than tadpole

the rainy season. In Baħrija and a few

due to a decrease in freshwater sources on

shrimps being about a centimetre long with

scattered valleys in Malta and Gozo, the

the island and the contamination of the few

many legs that help it swim around. The

endemic freshwater crab (Il-Qabru) comes

remaining permanent pools by fertilisers

tadpole shrimp is five times larger and more

out from it’s moist burrows to search

and pesticides.

robust, and looks like an armoured tadpole.

for food and a mate. Unfortunately, this

Most of these shrimps eat tiny single-celled

unique crustacean is becoming rarer and

animals called protozoa or algae.

rarer due to the increase in pesticides

These are truly enchanting places that offer spectacular views of nearby valleys (Wied il-Għasel at Santa Margerita and Wied id-

The Painted Frog is another animal that

Dis opposite Għargħur) coupled with easy

starts appearing with the first rains. Many

access by bus or by bicycle from Mosta

people are surprised that frogs show up

centre.

in places where there does not seem to be

The secret lies in patient and meticulous observation. You may stare at a freshwater pool for an hour without seeing a single fairy shrimp. Then, along comes a friend and spies a colony. It’s just the way you look at the pond. Remember: many creatures blend

36 || Futouristic

and fertilizers added to water during crop irrigation, and the general decrease in flowing freshwater due to increasingly dry winter seasons.

any water. But the frog aesthevates (sleeps)

The Freshwater crab is an aggressive animal

during summer in a protective cocoon of

with very strong chelae (pincers) that help it

saliva and mud that keeps it moist and alive.

hunt frogs, tadpoles, worms and beetles on

As soon as the rain percolates through,

which it feeds. Large specimens can reach

the frog emerges ravenous with hunger

10 cm. in diameter and may be unafraid of

and starts to feast on the rich insect life

human beings; another reason why their

available.

numbers are decreasing as they are easily

caught; and although they are protected by

campaign and clean-up job, the uninformed

found flowering in garigue areas during this

law, conservation of the species is very poor.

public will keep on dumping litter into the

time.

countryside, adding the sort of dubious

It is truly incredible what a bit of acute observation can unravel. Even a seemingly stretch of rubble-filled, abandoned land will reveal an amazing variety of animals and

species in the least places expected including an abandoned field used as a dump and under empty oil-drums, carboard boxes and fridges and in dripping water collected in a shallow depression that revealed a colony of a scarce primitive plant called the Branched Horsetail (Equisetum ramosissimum). This is actually a living fossil and the only living genus of the Equisetidae subclass whose

countryside areas.

“

places, and I have discovered some of the most interesting animal, plant and fungi

parts of the more frequented Maltese

BOTANICAL GEMS

insects. Water breathes life into the most barren

character that unfortunately characterises

ancestors dominated the Paleozoic forests of a 100 million years ago reaching heights of 30m. These fed

The smell of rain and greenery, petrichor fills the air during Autumn and has an uplifting effect on the human psyche assaulting the brain with the aromas of nature based on a mixture of ozone, geosmin and plant oils.

Walks during Autumn can be very rewarding

The latter two will have been concentrating

botanically as the plant-life also starts

in the soil throughout summer, while

germinating and some bulbs actually flower.

early storms will have ionized the oxygen

The Autumn Narcissus (Narċiż Imwaħħar),

in the air creating a higher concentration of ozone. The mixture of all these chemicals produces the characteristic smell of humid nature and prepares us for the onset of winter. The Carob Tree is also preparing to flower and after the first

I have discovered some of the most interesting animal, plant and fungi species in the least places expected

rains, I really enjoy the sweet earthly smell of water soaked carob which elicits feelings of the begining of the most fecund months on the Maltese Islands and signals a transformation that is magical and invites everywhere to partake of it’s short-lived beauty. This is facet of Malta should be marketed if we really want to

giant plant-eating dinosaurs

attract higher quality tourists

such as brachiosaurus and

to Malta’s rural areas and

diplodocus.

diversify the tourism product by

So, although the environment maybe strewn with alien objects (and debris), sometimes gems can be found because life adapts and colonizes every part of the environment. Unfortunately, until the authorities decide to embark upon a massive educational

Photo by Rowan Heuvel on Unsplash

introducing more sustainable the Autumn Buttercup (Ċfolloq tal-Ħarifa), the Mediterranean Meadow-Saffron (Busieq), the Yellow Throated Crocus (Zaghfran Selvaġġ) and the early orchid, Autumn Lady’s Tresses (Ħajja u Mejta tal-Ħarifa) can all be

forms that incorporate protecting and conserving the Maltese countryside which is filled with spectacular scenery and rich biodiversity that once lost will vanish forever.

Futouristic || 37

Digital Technology as an Interpretative Tool to Recreate Interest in and Appreciation of the Maltese Chapels

BY VA N ES SA D ELIA N AU D I M A ST ER O F A RTS I N H ER I TAG E I N T ER P R E TAT I O N

he Maltese Islands are home to

other buildings and sites that have great

general fear that digital technology could,

numerous churches and chapels

historical significance (Jackowski, 2000).

one day, replace the role of tourist guides or

scattered in both rural and urban areas. While large churches and

parishes tend to be more attractive to locals and tourists alike, chapels still have their stories to tell and deserve to be treasured and appreciated as part of the Islands’ heritage.

The Maltese Islands have a lot to offer in terms of religious tourism. Besides the Neolithic structures and hypogeum, the catacombs, churches and cathedrals, the Islands also host several chapels each with its unique heritage and intriguing stories. In the tourism industry, cultural heritage plays

The Maltese chapels are characterized

an important role in promoting sustainable

by a richness of detail, in both art and

and inclusive economic growth while

architecture and are often enhanced with

fostering innovation and providing benefits

detailed patterns of human habitation

for all.

(Borg, M., 2014). These architectural jewels gradually left their mark on the Maltese rural areas as wayside chapels, while, through the years, more chapels were built in a more urban environment.

Over the years, the interpretation of cultural heritage has evolved exponentially; from the traditional and static to a more diverse and interactive approach, in which digital technologies are increasingly being used

Although most tourists usually seek

in the interpretation and presentation of

relaxation, there is a minority interested in

cultural heritage sites (Liu, 2020). Digital

visiting places that are not just unique for

experiences are gradually becoming an

their historical value, but also have religious

important part of the heritage experience

significance (Sledge, 2017). These so-called

for visitors, enabling new and interactive

“religious” tourists are not pilgrims, but

connections between heritage and the

enthusiastic people who visit churches and

public. However, very often there is a

38 || Futouristic

staff-led tours (De La Harpe & Sevenhuysen, 2020). The COVID-19 pandemic has proved that making tourism and culture inclusive and virtually accessible for all is vital. Therefore, the use of technology can play an essential role in enabling cultural experiences and accessibility of heritage, and in offering additional opportunities for better utilization, management and accessibility of heritage sites. Even though Maltese chapels are an important part of Malta’s cultural and architectural heritage, these chapels face numerous challenges, including neglect, vandalism, lack of awareness and lack of financing. Such factors have led to a decline in interest and appreciation for the chapels, particularly among younger generations. This study explored the potential of digital technology as an interpretative tool to recreate interest in and appreciation of the Maltese chapels. The research involved a comprehensive study of the Maltese chapels’ history, architecture, and cultural

S tudent research

Our Lady of Hodegitria Chapel in Binġemma. Photographer: Joseph Amodio (Wiki Loves Monuments 2023)

significance. It also explored the various

museums. The choice of digital tools should

improving and keeping up to date with

forms of digital technology that can be

depend on the nature and character of the

new technology. Staying abreast of new

used as interpretative tools, including

site, the target audience and the available

technology is also essential to ensure that

virtual reality, augmented reality and

technology. However, audio guides,

the presentation does not become obsolete.

smartphone applications, and an evaluation

interactive displays, AR and VR, and apps

of the effectiveness of these technologies

are cited as effective in providing immersive

in engaging and educating visitors and

and engaging experiences to visitors.

consequently creating a more immersive

Additionally, interactivity can prolong

experience.

visitors’ tolerance for viewing digital content

The study revealed a variety of opinions on the most useful methods for enhancing visitors’ experience at heritage sites. While

online, suggesting that interactive tools may be more effective in keeping visitors engaged than passive tools.

Moreover, regular revisiting of interpretation methods is necessary to ensure that they are relevant and effective, especially for digital interpretation. The future of heritage interpretation in Malta is likely to be influenced by advancements in digital technology, changing visitor expectations, and a new visitor-centred

a combination of traditional and digital

Overall, this research suggests that a

approach. Continuous user statistics are

interpretation methods is best to provide a

personalized and engaging experience that

important to ensure the effectiveness of

well-rounded and memorable experience

is tailored to the interests and backgrounds

digital interpretation, and it is necessary

for visitors, traditional interpretation

of visitors can enhance engagement and

to monitor and evaluate the objectives of

methods, such as monolithic panels, can be

improve the visitor experience. Using

digital interpretation regularly. The future

effective because they are straightforward

technology and multimedia elements, as

of heritage interpretation in Malta may

to understand. The importance of human

well as effective storytelling and feedback

focus on personalization and accessibility,

interaction and the limitations of digital

mechanisms, can help to achieve this goal.

providing visitors with personalized and

technology were also emphasized, suggesting that the most effective approach for enhancing visitors’ experience at heritage sites depends on a variety of factors, including the type of site, the target audience, the budget and the available technology.

Findings from the study suggest that to ensure that the interpretation adopted does

interactive experiences tailored to their specific interests and needs.

not become outdated, regular updates and

Clear, accurate and engaging interpretations

maintenance of the digital interpretation

can attract more visitors interested in

tools and infrastructure are necessary. It is

religious tourism in Malta. A complete

also important to focus on methodology,

revamp in the approach of engaging with

collaborate with different disciplines,

visitors and presenting religious tourism

There is no one-size-fits-all answer to the

and future-proof digital interpretation

needs to be implemented. Positive word-of-

most effective digital tool for enhancing

tools. Furthermore, market research

mouth communication is a significant factor

visitors’ experiences at heritage sites and

and gathering feedback are crucial in

in influencing the decision of tourists to visit

Futouristic || 39

“

According to this study, it can be concluded that chapels are an integral part of the Maltese identity and have religious implications in Maltese society.

”

Digital interpretation can enhance

protection of historical and religious artefacts

accessibility, engagement and knowledge

by minimizing the physical impact of

gain for visitors to heritage sites, including

visitors and promoting sustainable tourism.

chapels in the Maltese Islands. However, it

Nonetheless, it is important to carefully

is important to note that digital tools alone

consider the unique circumstances of each

may not be enough to attract visitors, and

site and ensure that the use of technology

the accessibility and content of the sites

does not compromise the preservation of

themselves need to be considered. The

cultural heritage.

digital interpretation needs to balance entertainment and education, and it must be clear and engaging to increase visitors’ interest. Additionally, physical accessibility remains an issue that needs to be addressed.

centred approach is essential in enhancing tourists’ experiences and increasing their satisfaction levels.

40 || Futouristic

hold historical, scientific and architectural learn from. Chapels continue to elicit various

Maltese Islands positively, suggesting that it

feelings and interests from both locals and

should include descriptions of the chapels

tourists and are actively used for spiritual

and their works of art, information on how

and social needs. The significance of chapels

rituals were held in these sites, and specific

varies depending on their historical, cultural,

stories, legends and traditions associated

scientific, and architectural aspects, and they

with the sites. The feasibility of such an

are often seen as an expression of religious

app was questioned, but it is generally

feeling, sentiment and belief. Chapels have

considered possible if the resources are

different meanings and values for different

available. Furthermore, the respondents’

people, and some are less used than others.

suggestions regarding the content of the

Restoration of chapels is a growing trend,

chapels’ interpretation app emphasized

and some are seen as significant landmarks

the importance of providing informative,

in their respective area.

engaging and interactive content that audience.

educational interests. Therefore, a visitor-

implications in Maltese society. They also

idea of an app to interpret chapels across the

to be tailored to the specific interests of

sites, including spiritual, cultural and

Maltese identity and have religious

significance, providing lessons for people to

meets the needs and interests of a diverse

different motivations for visiting religious

that chapels are an integral part of the

The respondents of this study viewed the

religious sites. Interpretation methods need different types of religious tourists who have

According to this study, it can be concluded

It appears that there is a consensus on the importance of striking a balance between traditional and modern forms of

Digital tools can play a crucial role in

interpretation to make the chapels accessible

conserving and protecting cultural heritage

to all. The traditional forms, such as signs,

sites such as the Maltese chapels. Digital

labels, guided tours and brochures, should

records and monitoring can help preserve

be available for those who prefer a more

the physical condition of the sites over

traditional approach, while digital forms such

time. Moreover, digital tools can also offer

as audio guides, VR/AR, and websites should

a balance between visitors’ needs and the

also be available for those who prefer them.

S tudent research While modern technology can be used to

enhance the interpretation and promotion of

crucial role in preserving and promoting

engage the younger generation and increase

the Maltese chapels.

these important landmarks for future

their desire to visit the site in person, it cannot fully replace the physical experience of visiting a site. Moreover, making the chapels marketable and attractive to investors to fund their restoration and upkeep raised the question of what information should be available when, and what the investors get out of it. Updating the information and using various means to market the chapels to the public is to be done in the best way possible and with the available resources. Social media, especially Facebook, are considered a useful tool for sharing visual presentations of chapels and increasing their visibility. However, the high maintenance costs of virtual reality cannot be ignored. The possibility of funding through the European Regional Development Fund, or simply promoting chapels during their feasts to showcase their cultural significance and value were also discussed in this study. Based on the findings of this study, several recommendations for future research and practice can be made. Firstly, future research could explore how digital technology can be integrated into the preservation and management strategies of Maltese chapels, and how it can contribute to their

Thirdly, practitioners and stakeholders

generations to enjoy.

involved in the preservation and

REFERENCES

management of the Maltese chapels could

Borg, M., 2014. The cave churches in

collaborate with digital technology experts to

Malta and their painting: an art historical

develop innovative and user-friendly digital

gazetteer. In: s.l.:Bachelor’s thesis, University

tools and platforms that cater to different

of Malta.

visitor segments and preferences. However, the use of digital technology must be approached with caution. It is important to ensure that the use of technology does not compromise the integrity and authenticity of the chapels. The development of digital experiences must be done in collaboration with local communities and stakeholders to ensure that they are respectful and accurate

Buhagiar, M., 1975. Medieval Churches in Malta. Studies on Malta before the Knights, pp. 163-180. De La Harpe, M. & Sevenhuysen, K., 2020. New Technologies in the Field of Tourist Guiding: Threat or Tool. Journal of Tourismology, 6(1), pp. 13-33 Ferris, A., 1877. Storia ecclesiastica di Malta. s.l.:s.n.

representations of the chapels and their

Jackowski, A., 2000. Religious tourism:

history are portrayed.

problems with terminology. Peregrinus

The use of digital technology as an interpretative tool to recreate interest in and appreciation of the Maltese chapels has significant potential. Through the use of augmented reality, virtual reality and 3D modelling, it is possible to showcase the beauty and historical significance of the chapels and attract a wider audience. However, it is important to ensure that the use of digital technology is done responsibly and respectfully to preserve the

Cracoviensis, (10). Lanfranco, G., 2008. Naghrfu l-leggendi Maltin. Liu, Y., 2020. Evaluating visitor experience of digital interpretation and presentation technologies at cultural heritage sites: A case study of the old town, Zuoying. Built Heritage, 4(1), pp. 1-15. Sledge, S., 2017. A Look at Religious Tourism Marketing: What do Consumers Prefer?

integrity and authenticity of the chapels.

Spiteri, M., 2000. A Hundred Wayside Chapels

By implementing the recommendations

of Malta and Gozo. 2000 ed. Midsea Books

Secondly, future studies could examine how

presented, it is hoped that the Maltese

Ltd.: Heritage Books.

different types of digital technology, such

chapels will continue to be appreciated

as 3D scanning and printing, interactive

and valued for their cultural and historical

displays, and gamification, can be used to

significance. Digital technology can play a

sustainability and resilience.

Tilden, F., 1957. Interpreting Our Heritage. s.l.:Chapel Hill: University of North Carolina Press.

Photo by Ferenc Horvath on Unsplash

Futouristic || 41

Malta During the First World War: Beyond the Nurse of the Mediterranean BY KE VI N CAS SA R M A ST ER O F A RTS I N H ER I TAG E I N T ER P R E TAT I O N

Keywords: First World War, Malta, Nurse of

the National War Museum in Valletta,

METHODOLOGY

the Mediterranean, Sette Giugno, Heritage

which in its representation of the First

A qualitative approach was adopted for

Interpretation

World War perpetrates the “Nurse of the

this study, and historical research methods

Mediterranean” myth and makes very little

were used for collecting data. The primary

reference to other contexts.

data was derived from documentary

he interpretation of Malta during the First World War is a subject which has attracted very little

Today, the major representation of the

academic study. The island, then

First World War in Malta is that presented

a British fortress, was on the fringes of the

by the National War Museum in Valletta.

European conflict, and escaped fighting and

However, within this museum’s overall

bombing. In the Maltese collective memory

exhibition area, the space dedicated to

this war is subdued by the Second World

the First World War is very small and is

War during which the Maltese endured

dwarfed by that dedicated to the Second

prolonged aerial bombardment which

World War. This infers that the First World

caused much destruction, suffering and

War is considered as just another episode

death.

in Malta’s long history, which was marked

Malta’s role during the First World War is generally discussed in terms of its function as a hospital base, labelled as the “Nurse of the Mediterranean”. This has endured as a myth and became the principal interpretation of Malta during the First World War. From here arise the questions which this study sought to answer: 1.

Does the discourse of the “Nurse of The Mediterranean” limit the understanding and interpretation of Malta’s contribution to the Allied war effort during the First World War?

Beyond the discourse of the “Nurse of The Mediterranean”, which other themes could inform our understanding and interpretation of Malta during the First World War?

sources held at the National Archives of Malta, primarily from the CSG 01 and CSG 02 collections which cover a wide breath of correspondence pertaining to the Lt Governor’s office, which was the highest civil authority in Malta. Other primary sources used were period newspapers, which provide a wealth of information on various aspects of life in Malta and the topical issues at the time.

by two ‘great’ sieges, that of 1565 and that

ANALYSIS AND DISCUSSION

of 1940-1943. It also reflects the fact that

The research based on primary and

in Malta the First World War is not sellable

secondary sources showed that there

as a tourism product because it lacks major

are other aspects, besides the hospital

tangible heritage. Even in cases where

role, to Malta’s participation in the First

tangible heritage does exist, its connection

World War. The primary source material

with the First World War is often lost

presented in this study is used to explore

or regarded as being of secondary

five thematic approaches, which discuss

importance.

the opening stages of the war; disruptions

Therefore, the “Nurse of the Mediterranean” emerges as the predominant theme about Malta during the First World War. Other, lesser-known aspects are also mentioned sometimes but, these remain underdeveloped, possibly because of scant research and the limited literature available. This tends to give an unbalanced view of Malta during the First World War, which in effect limits a truly comprehensive

and restrictions brought about as a result of war conditions; living conditions in Malta where the high cost of living, food supply, misery and hardship are the principal themes; Maltese participation in the war and imperial solidarity; and the political situation on the island which was characterised by partisan politics, the Maltese claims for a new constitution and opposition to the imposition of new taxes.

understanding. The exclusionary effect of

This study presents a synthesis of themes

Literature shows that the theme of the

the “Nurse of the Mediterranean” permeates

in the form of a framework upon which a

“Nurse of the Mediterranean” dominates

the way that the First World War is generally

holistic approach to the interpretation of

the current interpretation of the story

recounted, presented, interpreted and

the First World War in Malta may be made.

of Malta during the First World War.

ultimately understood.

This framework suggests four overarching

This is further accentuated through

thematic interpretative approaches:

the line of interpretation favoured by

(1) Military, (2) Civilian, (3) the War’s

42 || Futouristic

S tudent research

A postcard promoting Malta as the Nurse of the Mediterranean

Aftermath, and (4) Collective Memory and

politics, Imperial solidarity, living conditions

hiatus during the war years. The constitution

Remembrance. It also suggests ways for

in wartime Malta, wartime disruption and

question remained very much an integral

delivering interpretation. Any interpretation

restrictions. The cross-cutting themes are

part of Maltese political debate during the

of Malta during the First World War has

Maltese loyalty to Britain, and divisions

war. The Maltese post-Armistice scenario is

to consider that Malta was both a British

within Maltese society.

also framed within the “Greater War”, a term

fortress and a colony. In the heritage interpretation framework presented in this study, these two aspects are represented by the ‘Military’ pillar and the ‘Civilian’ pillar. However, these are not two separate worlds and in a small island like Malta the two spheres at times overlapped. The military

The third pillar of the interpretation framework, ‘Aftermath’, refers to the period following the Armistice of November 1918. In the wake of the Armistice, a Maltese political assembly was called to formulate a formal request for a new constitution.

which scholars use to refer to the conflicts that continued to rage in Eastern Europe, the Balkans and the eastern Mediterranean. Malta was affected by the Greater War with, among other things, the influx of refugees from Russia and Smyrna.

The post-Armistice period in Malta was

Collective Memory and Remembrance

characterised by unemployment, misery

is the theme of the fourth pillar of the

and hardship and it is generally held that

interpretation framework. This is concerned

these were a cause of the Sette Giugno Riots

with military and Imperial aspects as

of June 1919. However, as this study shows,

well as Maltese aspects. The military and

the troubles which led to the Sette Giugno

Imperial theme encapsulates the acts

Riots, did not start after the Armistice but a

of remembrance associated with British

few days after the start of the war in August

and Imperial war dead in Malta, and the

1914. Hence the roots of the riots are in the

expansion of military cemeteries in Malta.

The civilian pillar comprises four principal

war and its impact on the Maltese. Similarly,

In Malta, acts of remembrance associated

themes and two cross-cutting themes. The

Maltese claims for a new constitution did

with the First World War started during the

principal themes comprise local government

not ‘start’ with the National Assembly after a

war itself with the marking of Anzac Day in

pillar comprises seven themes: Malta as a naval base and arsenal, Malta as a hospital base, Malta as an aerial base, Malta as a source of manpower, Malta as a Prisoner of War camp, the Malta Prize Court and finally British War Strategy which provides the background and puts into a wider perspective all the other themes.

Futouristic || 43

The interpretation framework for Malta in the First World War (Kevin Cassar).

1916, an event which placed Malta within

places the mention of the war dead in

The four over-arching themes of the

the Anzac myth.

local newspapers within a wider discourse

heritage interpretation framework are

referring to Maltese participation in the

further subdivided into sub-themes and

war and loyalty to Britain. First World War

associated events that could serve as anchor

remembrance reached its apex with the

points in the interpretation. The fifth pillar

building of the war memorial in Floriana.

of the framework suggests the means by the

The First World War gradually ebbed away

thematic approaches to the interpretation

from Maltese collective memory as this was

the First World War in Malta could be

dominated by the more traumatic events of

delivered. These include:

The Maltese theme is concerned with the memorialisation of the Maltese war dead through mention in local newspapers, Church services and funerals. Both acts were important to bring closure to the relatives and friends of those men who died in distant lands or at sea. This study

44 || Futouristic

the Second World War.

S tudent research

British and Commonwealth troops being treated in Malta during WWI

•

Visits to historic sites associated with

CONCLUSION

Fenech, D. (2005). Responsibility and Power

the First World War.

The study shows that the “Nurse of the

in Inter-War Malta. PEG

Heritage trails following particular themes e.g. the places that served as military hospitals, and the First World War burial places.

•

Storytelling, which could be nuanced to

•

World War. Literature shows that there are other aspects even if these are not much explored and developed. This is further reinforced by the primary data presented in

Laferla, A. V. (1947). British Malta. vol. 2. Malta: Aquilina. Mackinnon, A. G. (1916). Malta: The Nurse of the Mediterranean. Hodder & Stoughton. MacMillan, M. (2003). Paris 1919: Six Months

grounds for other interpretations of Malta

That Changed the World. Random House

Re-enactment and living history could

during the First World War. A synthesis

Trade Paperbacks.

be used to interpret people’s lives,

of themes is presented in the form of the

places, and events.

“Malta During the First World War Heritage

Digital technologies offer a wide range

Interpretation Framework”.

Manela, E. (2021) Wilsonian Moment. In 1914-1918-online. International Encyclopaedia of the First World War,

of interpretative possibilities, and could

The research in this study adds to the

Freie Universität Berlin, Berlin https://

help libraries and archives to give wider

knowledge about Malta during the First

encyclopedia.1914-1918- online.net/ar2cle/

access to ‘hidden’ collections related

World War. The interpretation framework

wilsonian_moment [accessed 20 May 2022].

to the period of the First World War

presented contributes to the local heritage

thereby opening up further avenues for

interpretation field and can also be used as

research and heritage interpretation.

a framework by researchers to undertake

Organised events, such as anniversary commemorations, exhibitions and

•

interpretation of Malta during the First

this study which shows that there are ample

target different audiences. •

Mediterranean” myth dominates the

further study into the various aspects presented.

national celebrations could help widen

BIBLIOGRAPHY

knowledge about Malta during the First

Bartolo, P. (2019). X’Kien Ġara Sew Fis-Sette

World War.

Giugno. Klabb Kotba Maltin.

Publications such as guidebooks and

BBC (2014). Malta: The Nurse of the

specialised catalogues could help

Mediterranean. Available from https://

interpret sites, and artefacts and could

www.bbc.com/news/av/world-29650147

stimulate further interest and research.

[accessed 24 February 2021]

Mizzi, J. A. (1991). Gallipoli: The Malta Connection. Tecnografica Publications Schembri, J. A., Gauci, R., Furlani, S., & Mizzi, R. (2017). Malta in the First World War: An appraisal Through Cartography and Local Newspapers. Winter, J., and Sivan, E. (Eds.). (2000). War and Remembrance in the Twentieth Century (No. 5). Cambridge University Press. Zarb-Dimech, A. (2014). Malta During the First World War, 1914-1918. BDL Malta.

Futouristic || 45

Identifying which are the Current and Preferred Leadership Styles in the Hospitality Industry in Malta BY AM B ER GA LE A BAC H E LO R O F A RTS ( H O N S . ) I N H O S P I TA L I T Y M A N AG E M E N T

his study deals with the

through a changing process of interactive

insights from hotel managers and staff.

identification of the current and

influence towards common goals, where

This study enriches our comprehension

preferred leadership styles in the

effectiveness is determined by the achieved

of leadership styles and their impact on

Hospitality Industry in Malta. It

results. It also encompasses various styles

the job satisfaction of employees within

attempts to investigate leadership styles

defined by John Kotler, focusing on their

these hotels. The study includes aims

in local 5-star hotels, aiming to identify key

role in achieving business success and

and objectives such as examining and

traits and define leadership.

their impact on customer and employee

identifying preferred leadership styles

satisfaction. The data collection involves

among employees and managers in

interviews and questionnaires with

esteemed five-star hotels situated in Malta.

hospitality professionals, HR, and front

Addressing a research gap, particularly

office staff in Malta and Gozo, as well as

in the context of luxury hotels in Malta

Defining leadership is challenging, with diverse interpretations, but it fundamentally involves inspiring and guiding others

46 || Futouristic

is also an important part of the study,

higher response rates. The survey was

while analyzing and gaining insights into

shared on popular social media platforms

leadership preferences within the local

like Instagram, Facebook, and WhatsApp

hospitality industry.

for convenience and cost-effectiveness.

Regarding the choice of the research design of this study, the researcher engaged in a mixed-method research design involving surveys and interviews to gather data from a diverse participant group, enhancing research validity and reliability. This approach, while comprehensive, can be resource-intensive. It combines quantitative and qualitative methods, including questionnaires and interviews, to examine leadership styles in the Maltese hospitality industry. Online surveys offer

Although online surveys provide fast realtime results, they may have limitations in terms of reach and susceptibility to technical issues. Additionally, a 22-question interview was conducted with human resources and front-office managers in five-star hotels in Malta to gain insights into their perspectives on leadership styles. These interviews can adopt either an open-ended or closeended format, offering valuable in-depth information that must be thoughtfully tailored to align with the research objectives.

accessibility and larger sample sizes, while

To conclude, the research methodology was

interviews delve into participants’ subjective

well-established, paying careful attention

experiences and contextual insights,

to sample size and the sampling method

especially for complex social and cultural

to ensure the accuracy and relevance

phenomena.

of the data. Ethical considerations were

The collection of data will include a blend of quantitative and qualitative techniques, incorporating surveys to investigate hypotheses and uncover correlations and trends within participants’ opinions, attitudes, ideas, and behaviour. This method will facilitate an exploration of both current and desired leadership styles

consistently taken into account, and any methodological limitations were acknowledged and effectively addressed. The integration of both quantitative and qualitative methods allowed for a holistic comprehension of the research subject, providing valuable insights that enhanced the existing body of knowledge.

within the Maltese hospitality industry.

The results and analysis section was

When sampling social media, this was

structured into several segments, delving

chosen for participant recruitment because

into the significance of leadership skills

of its cost-effectiveness and rapid data

in the hospitality industry, the potential

collection capabilities. This involved utilizing

impact of gender on leadership styles, and

convenience sampling, a method known

participants’ rationales for their survey

for its simplicity and efficiency, often

responses.

employed in exploratory research involving uncommon or sensitive populations. Furthermore, while convenience sampling may have its’ drawbacks, such as potential bias and limited statistical power, it can offer valuable initial insights and help generate hypotheses. Researchers should carefully evaluate its appropriateness for their research objectives and questions. In terms of the procedure, a concise survey consisting of 14 questions, with one question allowing multiple responses, was distributed to participants. Research indicates that shorter surveys typically yield

The research findings indicate that the predominant leadership style in the workplace is transformational (43.3%), followed by democratic (40%), charismatic (26.7%), transactional (20%), laissez-faire (16.7%), and finally autocratic (13.3%).

“

S tudent research

Defining leadership is challenging, with diverse interpretations, but it fundamentally involves inspiring and guiding others through a changing process of interactive influence towards common goals

”

These various styles have discernible effects on both the work environment and the employees. Participants were also asked to express their opinions on the most crucial qualities a leader should possess. Effective leadership was associated with qualities such as

Futouristic || 47

responsibility, transparent communication,

The interviews also delved into the potential

leadership styles, particularly democratic

mentorship, strategic thinking, time

influence of gender on leadership styles,

and laissez-faire, and job satisfaction among

management, and creativity. Leaders are

emphasizing the importance of leadership

employees. In keeping with existing literature,

expected to make well-informed decisions,

qualities such as communication, reliability,

the research underscored the paramount

proficiently execute plans, consistently

charisma, and emotional regulation. The

importance of open communication

opt for optimal choices, and empower

significance of organizational culture was

and transparency within the hospitality

their team members while promoting

acknowledged, particularly within small

industry. This aligns with the efficacy of

personal growth. Moreover, emotional

teams, where a leader’s impact is more

transformational leadership and leader-

intelligence, adept communication with

pronounced. Transformational leadership

member exchange as effective approaches in

a diverse workforce, and the cultivation

emerged as the preferred style in Malta’s

fostering success within this sector.

of strong team bonds were highlighted

five-star hotels. The research findings

as vital attributes for a successful leader.

align consistently and suggest the need for

The interview questions explored

further exploration in this area.

various aspects of leadership styles and leadership traits within the participants’ respective companies. These interviews featured female employees and managers representing diverse national backgrounds, including Italian, Polish, Maltese, Sri Lankan, and French individuals. Their ages ranged from 22 to 36 years, and their educational backgrounds varied, with some holding bachelors and master’s degrees in hospitality or management. Among the interviewees, five had progressed to managerial roles, while two had recently assumed their current positions. The discussions regarding leadership styles in five-star hotels revealed a range of approaches, including democratic, transformational, autocratic, and transactional styles.

should be recommended for future studies. Managers within the hospitality

This research centred on the examination

industry need to place a strong emphasis

of leadership styles within the vibrant

on comprehending how leadership styles

hospitality sector of Malta, with a specific

can influence and enhance job satisfaction

focus on participative leadership practices

among their employees. It is vital for

within the context of five-star hotels. The

them to foster effective communication

results underscored the significance of

and develop a deep understanding of the

participative leadership, emphasizing

leadership styles they employ.

the pivotal role that selecting the right leadership style plays in this dynamic industry. To ensure the reliability of the data, the methodology was meticulous in its approach, paying close attention to research design, data collection, and analysis techniques. Among the leadership styles, democratic, transformational, and transactional approaches were notably favoured by managers. Notably, the study unveiled a positive correlation between various

Photo by Kate Townsend on Unsplash

In the researcher’s opinion, the following

Additionally, they should direct their attention towards improving various workplace practices that have a substantial impact on leadership, including co-worker relationships, employee benefits, the overall work environment, supervisory practices, and the recognition and rewards system. Managers should concentrate their efforts on areas where they have a direct influence, such as the availability of promotion opportunities, the quality of communication

channels, and the nature of tasks assigned to their team members. To make informed decisions in these areas, it is imperative that they acquaint themselves with the nuances of different leadership styles, allowing them to select the most appropriate and effective approach for their specific context and team dynamics. This strategic understanding will ultimately contribute to higher job satisfaction and overall success in the

the best way to order.

hospitality industry. REFERENCES Chris, O., 2019. Leader-Member Exchange and its Implications on Organisation Outcomes. ResearchGate. Fincham, J.E. 2008. Response rates and responsiveness for surveys, standards, and the Journal. J Pharm Educ. Kabir, S. M. S., 2016. Methods of Data Collection. Research gate. O’Neill, J. W., 2011. Using focus groups as a

tool to. School of Hospitality Management,

The Pennsylvania State University, University Park, Pennsylvania, USA.

Stogdill, 1950. Leadership, membership and

organization. Psychol. Bull.

Townsend, K., 2015. Managing the frontline manager. The Edward Elgar Handbook

CMY

of Managing Managers, Edward Elgar, Cheltenham.

Futouristic || 49

ERASMUS VINCI Project Final Meeting held in Prague BY DAVI D PACE S EN I O R LEC T U R ER AT I TS

THE VENUE

Such a beautiful backdrop made the

to the overall transition towards a more

he final partner meeting of the

final meeting a special one that was

sustainable and low-carbon tourism sector.

Erasmus Vinci Low Carbon Tourism

characterised by an extensive programme

project took place in Prague on

that would lead to the conclusion of the

Friday, 8th December 2023 ,very

VINCI Project. The partners discussed a host

close to the unique Astronomical clock, the

of issues, but the most important were the

Orloj that adorns the spectacular Old Town

VINCI - Virtual & Augmented Reality Trainers

Square full of traditional food stalls of the

Toolbox to Foster Low Carbon Tourism &

famous Christmas village.

Related Entrepreneurship and the Trainers

The Orloj dates back to 1410 and was constructed by clockmaker Mikulas of Kadan, and Charles University professor of mathematics and astronomy, Jan Sindel. The clock mechanism consists of three main components: the astronomical dial

Guidebook. ITS, as one of the partners, was involved in all the intellectual outputs but especially in the development of the Augmented Reality and the Virtual Reality experiences, and the development of the Trainers Guidebook.

that charts the positions of the Sun and the

THE TOOLBOX

Moon in the sky and their path through the

The Toolbox provides a host of resources

zodiac; statues of various Catholic saints

to promote low carbon tourism, support

standing by the side of the clock with “The

entrepreneurship, improve capacity

Walk of the Apostles” being a highlight – an

building and facilitate knowledge transfer

hourly display of moving Apostle figures

in the tourism industry using Virtual and

and the famous statue of a skeleton that

Augmented Reality (VR/AR).

represents death; and a calendar dial with medallions representing the months.

It provides a repository of tools and resources for trainers and mentors to help in the promotion of sustainable practises, raise awareness and contribute

This was done with the help of seven European institutions from six different EU Member States who shared their expertise to develop a novel set of digital training resources on Low Carbon Tourism and related entrepreneurship. The virtual toolbox is a repository because it includes a considerable number of training resources such as Virtual and Augmented reality-based LCT case studies, country-specific LCT fact sheets and a novel e-learning course specifically designed to promote best practises for the low-carbon tourism sector. The use of Virtual and Augmented Reality technologies provide an innovative educational experience for entrepreneurs and tourism professionals to implement sustainable initiatives in businesses and destinations to reduce the carbon footprint during different phases of tourism, i.e. the planning phase, the traveling (transport) phase and the destination phase.

The VINCI partners in Prague, December 2023.

50 || Futouristic

NO.

TOURISM

CASE STUDY DESCRIPTION

RELEVANCE TO LOW CARBON TOURISM

PHASE Planning

Planning to use Greener Modes

Plan ahead with regard to which modes of transport to use according to the

Destination

of Transportation. Accommodation (family hotel)

holiday itinerary to engage in active travel and sustainable mobility. There are leaders in the accommodation sector who are creating solutions/

CO2 foot printing and emission

improvements in LCT Accommodation, that have model value and are easy

reduction.

to understand and implement. Moreover, learners often prefer practical

Low energy transport for short

examples that they can apply immediately. Particularly useful in small islands such as Malta, Greek Islands, Ionian

distances, particularly between

Islands, etc. to decrease the carbon footprint of such transitions.

Planning

islands including mediating attractions such as balloons, 4

Planning

rowing and sailing boat. Reducing carbon footprint by

When planning trips, opt for travel agencies, transport, restaurants, and

improving energy efficiency

hotels that have implemented solutions to reduce carbon emissions through energy efficiency. Energy efficiency means using less energy to achieve the same result. Travel agencies and transport companies, restaurants, hotels should use alternative energy sources (solar panels). Improving energy

Travel

Travel with alternative fuel

efficiency can reduce CO2 emissions. Alternative fuel, such as used cooking oil, synthetic fuel or even hydrogen, is

Destination

sources Waste management on holiday

gradually becoming the norm for aviation and car fuel. About 60% of the total emissions are produced by waste. The waste resulting from tourism also contributes significantly to this percentage. Proper sorting and recycling of waste, using it as biomass, would reduce carbon emissions. Replacing plastic products with biodegradable materials is a viable solution

Destination

Selecting hotels and promoting

to reducing pollution. Selecting hotels and promoting the local economy.

Planning

the local economy Procuring eco-conscious

The purpose of Green Procurement is to reduce the negative impact on

accommodation (Green

the environment through public procurement of less environmentally

Procurement)

burdensome services, to improve existing supply's environmental characteristics and promote environmental innovation and the circular economy. The introduction of GP could stimulate the demand for lowcarbon tourism. It can support the development of an eco-conscious accommodation market, showing the tourism sector that there is a willingness to pay for the anticipated eco-friendly services. More and more public and private organisations consider eco-friendly travel essential when choosing accommodation and related services. Eco-labels and schemes such as the international eco-label Green Key and climate-neutral hotels are

Travel

Choose buses or trains over

becoming the criteria for procuring/ choosing accommodation services. Bus and train transit notably reduces greenhouse gas emissions and

planes and cars

decreases pollutants in the atmosphere, thus improving air quality. This is

Travelling Lighter to Reduce CO2

why buses or trains should be the first choice when it comes to travelling. By travelling with lighter luggage transportation means such as buses,

Emissions by Tourists

trains, planes, and ships will consume less energy and thus produce less C02 emissions. The aim of this case-study is to help stakeholders understand and

Travel

Changing motorboats, yachts,

apply this principle. Such boats have decreased drastically during the last few years and are

and cabin cruiser motors to solar

wreaking havoc among Posidonia meadows and sensitive marine areas. They

power deriving energy from

are also polluting bays which are one of the main Maltese attractions and

battery and PV cells.

competing for the coastal berthing on an island with limited land. Particularly dangerous are diesel and petrol leaks that are threatening the local sea which has been verified as Blue Flag areas.

Futouristic || 51

The ITS representatives in Prague: David Pace (left, speaking) and James Mula (right).

Destination

Technological measures and

One of the challenges facing tourism is that after transportation, particularly

solutions to ensure energy

air travel, buildings, including hotels, are the most significant source of

efficiency in hotels - towards net-

greenhouse gases. Many hotel chains/brands have committed to going

zero hotels

carbon-neutral by 2050 or earlier. Still, the challenge is designing energyefficient new buildings and retrofitting existing ones with green technology. That requires careful analysis and significant investments in energy efficiency

Destination

Sustainable tourism destinations

from hotel owners, management companies and brands. Visiting national parks or any other natural resource-based destination is a way of traveling that produces a minimal impact on the environment and on

Planning

Selecting low emission flights

local communities. Stakeholders: Organise travel packages that include LC flights. As

Travel

Cruise ship air emissions

stakeholders they can pressure airlines to opt for different types of fuel. Cruise ships burn fuel that is much "dirtier" than comparable fuels used in terrestrial or air transport. Recent progress has been made in this area, but there is still great potential to "normalise" cruise ship emissions or bring

Destination

Planning

Selecting accommodation with

them up to the level of pollution factors used on land. There are still many accommodations that have ample roof space for PV cells

roof-tops and necessitating the

which is left unused. A system whereby an accommodation invests in a PV

use of PV cells with the help of

system with the help of a government grants will lower the carbon footprint

government grants. Eco-friendly accommodation

considerably. There are still many accommodations that have ample roof space for PV cells which is left unused. A system whereby an accommodation invests in a PV system with the help of a government grants will lower the carbon footprint

Planning

Search for low-emission modes

considerably. Travel planning using low-carbon modes of transport. Travel planning using

Destination

of transport Supporting low-emission modes

low-carbon modes of transport, especially for short and mid-range distances. It is important to promote low-carbon modes of transport in the destination,

of transport

both in cities and in the countryside. Offering and promoting low-carbon means of transport such as bicycles, scooters or electric cars could help to do this. Promoting local public transport is also important to reduce emissions. Provide information to tourists about alternative transport options through

Planning

Tackling Food Waste in Tourism

online guides, social networks, information centres, etc. The issue of food waste in the tourism industry has been growing steadily, particularly with the proliferation of restaurant and hotel chains in tourist hotspots globally. This case study examines the scale of this problem and explores sustainable practices aimed at mitigating food waste's environmental impact, along with the associated waste of fuel, energy, and packaging materials.

52 || Futouristic

The AR content developed in the project.

Some Case Study examples regarding

effective use of virtual and augmented

A companion PPTx document provides a

different tourism phases found in the

reality technologies within a tourism

guide to specific areas of the Low Carbon

guidebook

context.

Tourism guidebook, directing the user to

THE TRAINING GUIDEBOOK

The Guidebook also serves as a training

The Low Carbon Tourism training guidebook

manual for those who want to become

ITS was represented in the VINCI Project by

provides an comprehensive source of

trainers in a specific tourism context

David Pace, Martin Debattista, James Mula

instructional training strategies for tourism

and provides a detailed compedium of

and Sharon Farrugia, under the direction of

professionals, entrepreneurs and local

examples, case studies and best practices

the COO Corporate Affairs Claire Briffa.

communities. It exhaustively explains all

for each module; a sustainability action

the eight modules of the course elucidating

plan, tools and templates and SDGs that are

upon low-carbon tourism concepts,

directly related to low carbon tourism.

specific areas and modules.

More information at https://eumecb.com/ vinci/

sustainable business models and the

The content modules for the low carbon tourism course developed in the VINCI project.

Futouristic || 53

Carnival’s Socio-Cultural Effect on Valletta Society Post 20th Century BY R A PHA EL PSAI L A H I G H E R N AT I O N A L D I P LO M A I N TO U R I ST G U I D I N G

ABSTRACT

(Cremona, 2018). After Malta was granted

including academic individuals, carnival

uring the British period, Malta

self-rule in 1921, Carnival became more

masters and float builders (Cremona, 2004,

was granted self-rule in 1921.

organized and a specific committee was

2018). The research question being posed

Eventually, carnival became more

appointed to oversee festivities – a defile` of

and tested in this study to ensure that the

organised and a committee was

themed floats, carrying colourful costumed

research aim is achieved is: What Socio-

appointed to oversee festivities. Valletta

youth, wearing grotesque wigs and masks

Cultural influences does carnival have on

became the epicentre of carnival, from float

spreading cheer and throwing confetti at the

Valletta's current society post 1921?

making to costumes, to dances and revelry,

crowds (Grech, 2015). Valletta is today the

traditions handed down from father to son,

heart of carnival, an iconic part of Maltese

implying that this had a lasting effect on

culture, with traditions passed down from

Valletta’s character and society.

father to son (Cremona, 2004).

Keywords: Carnival, Valletta, Culture, Psyche,

The author states that entertainment

permissible (Coleiro 1995). carnival was

Post-20th Century Malta

within Valletta has also experienced change

a light-hearted time, one of merriment,

from 1921 to date, some of which can be

spontaneous jollification and fun, a

attributed to carnival. Although Valletta was

precursor to the austere period that

and still is the epicentre of the festivities,

followed, by contrast, associated with

carnival was also celebrated at other villages

penance, religious sermons and fasting,

and venues. 1.2 Research Aim, Objectives

particularly abstinence from meat. The

and Hypothesis or Question This research

forty-day religious period of Lent, leading

aims to study the carnival celebrations in

up to arguably the most important feast in

Malta, post 20th century, and analyse its

the catholic calendar, Easter. Hence, carnival

effect on Valletta society. The link between

is part of religious culture, especially in

carnival’s contribution and the character of

countries where roman catholic belief is

the city and its residents is also analysed, in

predominant.

INTRODUCTION Carnival, rooted in pagan times and fun, is nonetheless a religious roman catholic feast, and can be traced back to the early 1400s in Malta (Coleiro,1995). A plethora of merriment, costumes, masks, and revelry; a time when socially acceptable norms are relaxed and challenged. A spontaneous exuberance just before the religious forty days of Lent, an austere period associated with penance, abstinence and fasting (Coleiro, 1995). The Holy Order of the Knights of St. John of Jerusalem (KOSJ) arrived in Malta in 1530 after having been given the Islands of Malta and Gozo to it as a tithe by King Charles V, then the Holy Roman Emperor. During their tenure (1530-1798),

association with modern carnival and other characteristically defining city activities, including theatre, feasts, football support, religion, gastronomy, craftsmanship, and inherited skills handed down from father to son.

LITERATURE REVIEW ‘Carne Vale’ an Italian phrase derived from the Latin ‘Carnelevamen’ which literally means partaking of meat produce is

John Coleiro (2016) argues that carnival became part of Maltese ‘folk entertainment’ enhancing our national and cultural traditions and identity. It was introduced to medieval Malta before the arrival of the Knights of St. John (KOSJ), but it was slightly

the 'Kukkanja', the 'Parata' and 'il-Qarcilla'

Furthermore, the research aims to highlight

after their arrival, in 1535, that we have the

were introduced to Malta by the KOSJ

and understand the plight of carnival as

first ever record of it as an organised event,

who embraced carnival festivities, which

an immersive art, bringing together the

a manifestation by the KOSJ at the Vittoriosa

left a feel-good factor on the entire local

community with all their diverse skills,

Waterfront, in full armour duelling between

society, a much sought-after celebration

creativity, energy, and self-expression. The

themselves, much to the amusement of the

(Zammit, 2018). The British governors

joyous engagement of these tradesmen is

gathered crowds and locals (Coleiro,1995).

were quick to recognise this and although

studied in detail through semi-structured

In 1560, Grand Master (GM) De Valette

carnival was not a quintessentially British

interviews with prominent figures within

allowed his Knights a few hours of

tradition, they made use of its relevance

the carnival scene both past and present,

enjoyment, where wigs could even be worn

54 || Futouristic

S tudent research

The Maltese Carnival at the start of the 20th century

by them, in preparation for the arduous

under the magistracy of GM Lascaris,

extended wooden beams, covered in animal

task ahead of besieging the fortifications

when he forbade women from dressing as

fat, and camouflaged with tree branches

of Tripoli in Libya (Coleiro,1995). Eventually

men, wearing masks and from exhibiting

and leaves, to acquire the meat produce and

‘il-Parata’ evolved (Zammit, 2018), a full-scale

themselves at events in the various

live poultry hanging on the branches. This

sword dance after and in remembrance of

auberges in the capital city. Lascaris was

was held in St. George’s Square, the main

the great siege of 1565. This event became

needled and pushed in this direction by his

square in Valletta, directly opposite the GM’s

much loved by the locals who would gather

Jesuit confessor Cassia, causing riots and

palace. Carnival instilled a feel-good factor in

from hours before beneath the balcony

distress between the GM and his young

the locals, generating at times much needed

of the GM’s palace in Valletta, to hear the

knights, with the GM having to relent, and

affection between the rulers and the people.

town crier announce the festivities open.

the Jesuit order were suspended from

Winners of the duel would then identify a

Malta. During the KOSJ’s tenure, there were

fair maiden in the crowd, carry her shoulder

many occasions during Carnival where

high, representing the allegorical figure of

young knights were chastised for improper

Malta as the victor over the Turks. Carnival

behaviour and socially disruptive conduct,

was used politically and strategically back

considered to have upset either the State

then by the GM to re-affirm the order’s

or the Church, the two heavy-weight

mastery and remind of KOSJ’s victory for

institutions that between them controlled

the whole of Christendom and the Maltese

all strata of society and continuously were

Islands, to demonstrate their benevolence

at loggerheads for supremacy. In 1721, a

and generosity, and to ease the tension of

popular GM, Zondadari, hailing from the

the knights before they went into battle

Italian langue, introduced the ‘Kukkanja’

(Zammit, 2018).

(Camilleri, 2021). As its Maltese name

A notorious incident forever tied with carnival and Valletta, occurred in 1639,

denotes, it was literally a kerfuffle between men who wrestled each other while shimmying up a greasy pole, fitted with

The KOSJ were also perceived to be generous and earned respect by distributing meat and other products, which were rare and expensive commodities at the time beyond the reach of commoners. The GM’s musical and masked parade (used politically), masked balls and dances were organised in the KOSJ’s auberges and the ‘Teatro Pubblico’ renamed the ‘Manoel Theatre’ by the British. These became known as ‘il-Veljuni’ (Coleiro, 2016) as they would start in the evening, and carry on till the early hours of the morning of the next day. These ‘Veljuni’ (Portelli, 1991) resumed in British times too, adding more venues;

Futouristic || 55

A Maltese float in 21st century Malta (Photo by Agustina Gava,Wiki Loves Folklore 2023)

the Governor’s Palace, the Royal Opera

children trampling each other to death in

and small gastronomic delights which

House, the British ‘Malta Union Club’, the

their rush to find a way out of the building.

were both eaten and thrown in jest. This

Maltese ‘Casino Maltese’ and the Malta

In 1838, George Percy Badger an English

organisation and dances became known as

drydocks among others. 2.1.2 Enter the

author who travelled to and visited Malta,

‘il-Kumittiva’ (Coleiro, 1995).

British (1815-1964)

observed, ‘Carnival is another source of

The British as an empire and nation, with a disciplined military tradition, had no legacy

popular amusement: this begins on Sunday preceding Lent and lasts for three days.

with Carnival, and when they became Lord Protectors of Malta in 1800 and eventually Governors in 1815, King Carnival nearly lost his throne (Coleiro, 1995). It was a time when Malta was still reeling after the French blockade (1798-1800), was resisting the return of the KOSJ, and wrestling with bouts of the plague and other hardships, diluting the mood for jollification. Furthermore, on the 11th of February 1823, a carnival tradition saw the tragic death of over one hundred children who had gathered at the ‘Ta’ Ġieżu’ convent in Valletta to be offered fruits, bread, and pastries (Coleiro, 2016). The electricity in the convent’s corridors was mistakenly turned off and the exit doors shut, which led to alarm and panic with the

56 || Futouristic

In 1926 the organisation of the national carnival festivities became the responsibility of a committee appointed by Government, to plan and control the full programme

The afternoon is the principal time of the feast during which numerous persons wearing masks are seen walking about the streets endeavouring themselves and to be a source of amusement to others’ (Cremona, 2018). In 1846, a puritanical British Governor, Sir Patrick Stuart, tried to eradicate Carnival completely evoking locally fierce revolts, and eventually Stuart’s decision was rescinded. By 1910, organised carnival festivities evolved further and spread to non-urban localities outside Valletta and even to Gozo. These localities

and running order of the days of silliness (Cremona, 2004). Carnival became synonymous with the way people loved to celebrate in Malta, with its character, culture, and the Island’s anthropology; wherein, Malta inherited many cultural aspects from all its conquerors, becoming a melting pot of socio-cultural influences. Being a small, secluded Island in the heart of the Mediterranean, Malta managed to absorb them, make them its very own, enabling it to carve and hone its national identity.

organised their own entertainment by hiring

CARNIVAL’S INFLUENCES

musical bands or small orchestras, dances in

Carnival contributed to various colloquial

the street wearing costumes, wigs, confetti,

phrases and proverbs that have crept

S tudent research

into the Maltese language. (Coleiro, 2016)

hand or total independence on the other.

with carnival all year long. It became an

Linguistic associations with moral rectitude,

In these dynamic scenarios, carnival, which

inherent part of the city and their character,

rooted in a mixture of religious belief and

had been muzzled since 1935 where satire

becoming part of their blood. This in turn

superstition. Carnival was associated with

was not permitted (Cremona, pp210),

created and evoked a healthy artistic

an indulgence of food and gastronomy.

became a means to oppose and instigate

competitive nature, drive, and passion. An

This notion was particularly intensified as

resentment, not only towards the British

art that perfected the necessary skill sets,

periodically Malta passed through bouts

rulers, but also towards the Catholic Church.

enabling proprietary knowledge and carnival

of famine, and the locals looked forward

Carnival floats, costumes, parades, music,

management. Companies conceptualised

to these celebrations as an opportunity to

songs, and dances, all immersed in creative

themes for their floats, taught the art of

indulge in delicacies, win prizes of poultry,

art and rebellious theatricality, contained

float-making, choreographed theatrical

livestock, and foodstuffs. The ‘Kukkanja’

political or religious themes. Carnival was

displays, plays, puppet shows, dances and

was synonymous with ‘this abundance and

used as a showcase for certain issues that

their communal routines. They produced

generosity’ (Coleiro, 2016). Italian idioms

were to have a telling effect on Maltese

wigs, ‘maskaruni’, costumes, gastronomic

crept into the vernacular (Italian was the

society. It was a spectacular stage of fantasy,

delights, and street decorations. The

language practised by the upper echelons of

and joyful exuberance on one-hand and the

organisation did not dampen spontaneous

Maltese society) concerning the practise of

politically strategic messages, depending

jollification during the celebrations, which

abstinence at the time (Coleiro, 1995).

on the national issues prevalent at the

was encouraged. ‘The carnival days were

time, on the other. This also held true for

transformed into a mere holiday mood’

internal, national issues and local political

(Kim, 2004).

The carnival balls were a symbol of colonial power, high politics and the complete mastery of the British empire and governors. Their organisation and revered guest list adhered to rigid protocols. Only people with a station were invited; possible visitors of the Royal Family, the most highranking British officers and civil service employees, the Maltese elite and poster boys, and wealthy businessmen (Cremona, 2018 pp112). The author further contends that the elevated power combination of games and relations, that were played out around this ball, place it in the realm of the ‘political’. (Cremona, pp113) The ‘us/them’ relationship that persisted between the British and Maltese political/upper classes depended very much on the attitude and character of the British governor (and his beloved) of the time. Even permission to participate in the dances depended on a

bickering, when the Malta Labour Party (MLP) and the Church were constantly at loggerheads (the confrontations between Mr. Dom Mintoff, Leader of the MLP 1949-1984, and Archbishop Michael Gonzi, 1944-1976), (Boissevain, 1965). Carnival was a mass event and became a very powerful marketing medium to reach the masses. Themed Carnival floats were used to appeal to the desired social demographics, to whip up national sentiment versus the opponent, to foster a sense of national belonging in the locals, especially in hard economic times. It restored dignity. ‘Carnival became the fulcrum of identity politics, an expression of empowerment that used theatricality’ (Cremona, pp215). Satirical cartoons, caricatures and poems made their way to the national newspapers too.

The citizen became immersed and engaged with his city not only during carnival, but also during other popular city manifestations, football, religious feasts, band club marches, Easter processions, balls, dance ceremonies, national shows, and theatre. Its inhabitants refer sacredly to themselves as Beltin or tas-City (of the city) and wear this badge with pride even invoking the Almighty; ‘ahna grazzi ghallHanin Alla - mill-Belt’ (we thank merciful God we are from Valletta). Citizens became known nationally for their colourful celebrations (Galea, 2022), with the whole nation wanting to witness them or be part of them, also admiring and excusing the citizens’ renowned rascal nature. Even the official Valletta F.C. themed football floats and songs (Gregory, 2018), inspired by their

recommendation and signified that one was

VALLETTA’S CHARACTER

carnival counterparts, rubber stamped by

of a high social status. The choice of dances/

Valletta was a hive of activity during its

their creators, inspire fun, sporting red and

routines were English country dances

preparations for carnival. A carnival village,

white or sailor costumes (tfal tal-bahrin –

although in time Maltese traditional dances

which doubled up as an academy, was

sailors’ children) and good-natured taunting

were integrated and encouraged (Cremona,

set up at lower Fort St. Elmo, and various

(not always) for the opposing football

2004).

carnival companies were formed from the

teams, presidents, or coaches (Grech,

1960s onwards (Grech, 2015). These created

2015). Winning the league led to raucous

a bond between Valletta communities and

celebrations at the football stadium, in

brought residents closer, enhancing inter-

the street parade back to the city and an

city solidarity, instilling a sense of belonging,

all-night spontaneous party in the city upon

affinity and pride with the city, and a

arrival of the floats and the triumphant

camaraderie between rival factions and

football team players. The musical talents

clubs, although the exhibitory, competitive

of Valletta’s sons are well known and are

nature between the participants was rife. A

exhibited both at the stadium, on the

great percentage of citizens practically lived

float and in the city, before and after the

After WWII, from the late 1940s onwards, Britain was bankrupt and countries whose economies depended totally on Britain, like Malta, passed through very tough times, leading the Maltese to question their existential relationship with Britain, churning up differing views; complete assimilation and integration on the one

Futouristic || 57

A Maltese dance group in Castille Square (Photo by Antonella Vella,Wiki Loves Folklore 2023)

match to encourage the players. ‘All lyrics

ecclesiastical robes. A procession of wailing

with carnival have a lasting effect and

of famous songs or ballads are altered and

women and individuals all dressed in

remain genuine, frivolous, spontaneous

recontextualised by these musical masters’

black garments and dresses follow the

and inclusive, not giving in to commercial

(Grech, 2015).

coffin (Galea, 2022). A mingling of football

exploitation and financial rewards (Coleiro,

pageantry and carnival grotesque at

1999).

Just like catholic funeral imagery was used in carnival themes, so is it used by citizens in football celebrations. Football, Valletta’s other religion. Il-funeral (the funeral) a combination of religious and carnivalesque associations, delivers the final rites and burial of the sporting football enemies (Armstrong, 1999)(Mitchell, 1999). It is attended by many Valletta F.C. fans who hoist the staged coffin/s shoulder high, chanting and offering their condolences to their beaten opponents. It is accompanied by a band and normally led by two citizens impersonating a catholic bishop, and the late queen Elizabeth II respectively, reminiscent of Malta’s colonial past. The cadaver is a real human body wearing 58 || Futouristic

their very best. 2.5 Conclusion Carnival celebrations, theatre, art expos, soirees, feasts, pageants, elegant fashion shows, football, and other organised creative activities in Valletta, offer its citizens and those ‘born and bred’ (those who for personal reasons nowadays are unable to live in City they love) nostalgia, reinforcing a profound territorial bond with the city. ‘The chance to experience authenticity: the performance of celebration becomes the real Valletta - a reclamation of urban space.’ (Armstrong, 1999)(Mitchell, 1999). A wellknown entertainment adage states, ‘there is no business, like show business’. One hopes that the authenticity, creativity, art, and healthy competitive natures associated

RESEARCH DESIGN This chapter presents the methodological approach to this research through varied semi-structured interviews across two different perceptions: the academic approach and the hands-on experiential approach. Research participants and interviewees, all hailing from the Capital, demonstrate or typify the influence of carnival on Valletta contemporary society; an emotional tie between their immersive artistic qualities and capabilities with the emotion of Carnival, post 1921 to date. A structural presentation of the study is encompassed through design and explanation of data collected, method

S tudent research of analysis and data representation. The

measuring the effects of carnival over the

FINAL ARGUMENTS

methodology used is complemented

years on modern Valletta society. Through

The primary objective of this research was

through existing literature, providing

the analysis of the results, it was deducted

to evaluate and measure the influence that

relevancy to the study and methods used

that carnival, through both an academic and

Carnival had on the socio-cultural aspects

in this research. Furthermore, the research

operational perception, did indeed leave

of Valletta and its residents. The study

design links the methodology to the data

a lasting effect on Valletta’s social-cultural

further highlights the bridging of history

interpretation in the findings. This chapter

identity. This conclusion to this thesis is

and literature to modern culture, placing a

demonstrates the credibility of the study

further evidenced by two emerging themes.

spotlight on key roles, duties and knowledge

together with ethical obligations towards participants, ensuring no moral harm, data

•

Carnival is an immersive art expressed through Valletta’s unique thematic

confidentiality, fairness and overall safety to

creativity of visual arts, theatrical and

both data gathered and participants.

chorographical expressions. Results

bearers which have shaped the modern carnival. The final analysis of this research, which was deducted from the results obtained, clearly highlights the lasting effect carnival had on Valletta’s society specifically

This study targets academically inclined

obtained from the two carnival master

individuals and skilled tradesmen, both

interviews showcase not only the

groups providing participants that occupy

importance of carnival relevancy to

or occupied key positions intrinsic to the

Valletta’s modern society, but the

carnival festivities. Whilst a larger sample

transfer of skills and knowledge to

is limited, the chosen individuals depict the

other festivities organised in Valletta,

contemporary and local Valletta community

such as local feasts and football, a

during Carnival in Valletta, post 1921. All

recurring theme embedded in Valletta

residents in their entirety, on the

the data collection techniques are based on

society psyche.

carnival villagers, and communities,

probability sampling to ensure a generalised result.

•

as an enabler for transferable generational skills, necessary not only for carnivalistic purposes but to earn a livelihood with. The two research areas linked to the primary objective addressed in this research study: •

Carnival had a telling effect on Valletta

like LGBTIQ+. It was a twelve-month

Carnival provided residents in

long affair in the city, year in year

Valletta, especially in the last century,

out bringing a certain affinity within

Research limitations faced during the

specific qualities, which enabled both

research include the difficulty in planning

established individuals and commoners

and setting up interviews due to either

to learn and make use of these

the professional position or age of the

specialised skill sets outside of carnival.

participants. Furthermore, the selection pool

The results mentioned by the academic

of participants meeting several criteria for

interviewees shed light on the

the research to be valid were not extensive

importance of these acquired skills, in

or difficult to reach. Further studies can

aiding Valletta society to transfer these

broaden the spectrum of this research

skills to profitable business ventures.

through changes in research background

Furthermore, results identify the

scope and participant pool.

transfer of these skills within areas not

through its careful study, enabled the

necessarily associated with carnival, a

development and nurturing of several

confirmation of the skilful and societal

highly skilled craftsmen. The list of skills

evolution within Valletta.

is interminable – welders, electrical and

RESULTS The aim of this research analysis is to answer the posed research question; What

Valletta. Moreover, various carnival villagers who practically all hailed from the lower parts of Valletta, the four major areas, also had family ties. To this day, Valetta residents stick together against any foreign threat. Carnival was and still is socially inclusive and multifaceted. •

Carnival, mostly all self-taught initially,

mechanical engineers, float builders,

Socio-Cultural influences does carnival have

The results obtained through the conducted

on Valletta's current society since 1921? For

interviews can be summarised into a

the above research question to be met, a

compliant theme to this research. As proven

thematic analysis of the result was carried

in the analysis, a conclusion can be reached

out to identify emerging themes. The results

upon the objectives of this research. Results

obtained are presented accordingly through

expose several themes showcasing the

RECOMMENDATIONS

a mixture of text and audio formats. A total

evolution of Valletta society, seen through

A few recommendations can be drawn and

of four interviews were conducted with

different perspectives, an indication of the

directed to those responsible for organising

different carnival experts; two academic

socio-cultural effect carnival left on Valletta’s

and the participating committees to

individuals focused on Maltese folk and

residents. The aspects mainly highlighted

facilitate, retain, and progress the elements

culture, and two seasoned carnival masters.

from the emerging themes revolve around

of carnival to Maltese future generations.

the capability of carnival to transform

These recommendations include:

Results obtained through the four interviews served the purpose to fulfil the research requirements of this thesis: identifying and

into numerous expressions of immersive art, and its ability to provide skill sets still relevant to this day.

expos and film set builders, metal workers and carpenters, and expert commercial vehicle drivers to name a few.

•

One centralised carnival academy needs to be established to inspire and Futouristic || 59

•

teach future generations, a carnival hub

Chauchan, R. (2019) Unstructured

Johnson, J., Adkins, D. & Chauvin, S. (2020)

and home.

interviews: are they really all that bad?

A Review of the Quality Indicators of Rigor

Human Resources Development International.

in Qualitative Research. American Journal of

25(4), pp.474-487.

Pharmaceutical Education. 84(1), pp.7120.

companies, products, and offerings, to

Coleiro, C. (1995) Carnival: A cultural identity

Kight, J. (2011) " We Won't Bow down:"

ensure carnival authenticity.

or a commercial venture? Lecture, Convention

Mardi Gras Indian Performance and Cultural

of European Carnival Cities, Malta 1995.

Mediation. • Kim, G. (2004) Mikhail Bakhtin:

The national identity of Maltese carnival must be imprinted on all future carnival

•

Augment political satire, to ensure that nationally, the country has reached

Coleiro, C. (2016) Il-karnival... identita’

a level of maturity wherein, it can

kulturali ta pajjiżna. Il-Mument. Media.Link

afford to laugh at itself, at and with

Communications, pp. 26.

its politicians and at certain pressing issues, enabling the nation to develop and enhance itself culturally, through subtle communication. •

That carnival must not give in to commercialisation and be blinded by financial gain, but must retain spontaneous jollification and fun, never losing its original essence and concept.

REFERENCES Armstrong, G. and Mitchell, J. (2006) Six trophies and a funeral: performance and football in the city of Valletta. City & Society, 18(2), pp.180-206. Bloomfield, J. & Fisher, J.M. (2019) Quantitative Research Design. Journal of the Australasian Rehabilitation Nurses Association. 22(2), pp.27-30. Borg, F.G. (2020) Iż-żfin fil-karnival fis-seklu 18. Braun, V. & Clarke, V. (2019) Reflecting on reflexive thematic analysis. Qualitative Research in Sport, Exercise and Health. 11(4), pp.589-597. Buontempo, G. (1986) Karnival ta' tfuliti. Buttigieg, E. (2012) Knights, Jesuits, Carnival, and the Inquisition in seventeenth-century Malta. The Historical Journal, 55(3), pp.571596. Camilleri, M. (2021) Six aspects of Malta's carnival. Cassar Pullicino, G. (1986) The field of Maltese folklore. Hyphen, 5(2), 73-84. Castleberry, A. & Nolen, A. (2018) Thematic analysis of qualitative research data: Is it as easy as it sounds? Currents in Pharmacy, Teaching and Learning. 10(6), pp.807-815. 60 || Futouristic

Cremona, V.A. (2004) Carnival as a theatrical event. In Theatrical Events. 1(3), pp. 69-90. Cremona, V.A. (2018) Carnival and Power: Play and Politics in a Crown Colony. Cham: Palgrave Macmillan. Cremona, V.A. (2018) Carnival or Carnivals? Political Wrangles Between State, Church and Party. In Carnival and Power, Palgrave Macmillan, Cham, pp. 209-240. Cremona, V.A. (2018) Raising the Levels of Street Carnivals: Competitions and Prizes.

The philosopher of human communication. The University of Western Ontario Journal of Anthropology, 12(1). Magaldi, D. & Berler, M. (2020) Semistructured Interviews. Encyclopedia of Personality and Individual Differences. McEwan, B. (2020). Sampling and validity. Annals of the International Communication Association. 44(3), pp.235-247. Neuendorf, K. (2018) Content analysis and thematic analysis. Advanced Research Methods for Applied Psychology. 1st Edition, Routledge. Portelli, P. (1991) Il-karnival li niftakar flimgħoddi.

In Carnival and Power, Palgrave Macmillan,

Reuda, S., Panach, J. & Distante, D. (2020)

Cham, pp. 177-208.

Requirements elicitation methods based

Eppich, W., Gormley, G. & Teunissen, P. (2019) In-Depth Interviews. Healthcare Simulation Research. 1(1) pp.85-91. Fabri, V. (2016) Valletta: a leisure city or a city of culture? Galea, V. (2002) More than just a game: an anthropological interpretation of Valletta's football victory celebration rituals (Bachelor's thesis, University of Malta). Grech, S. (2015) Biografija il-Pampalun Pawlu Curmi. DOM Communications Ltd, Malta 2015. Gregory, A.V. (2018) City Narratives in Music. Haas, C. & Hadjar, A. (2019) Students’ trajectories through higher education: a review of quantitative research. Higher Education. 79, pp.1099-1118. Jeremy, B. (1965) Saints and Fireworks: religion and politics in rural Malta. Joffé, E.G.H. (1990) Relations between Libya, Tunisia and Malta up to the British occupation of Malta. Libyan Studies, 21, pp.65-73.

on interviews in comparison: A family of experiments. Information and Software Technology, 126(1). Robinson, R. (2016) Music festivals and the politics of participation. Routledge. Sammut, P. (2010) The Influence of the Knights of the Order of St. John on Malta. Uncommon Culture, 1(1), pp.142–147. Shamir, M.M., Neimeyer, R.A. & Prelorentzos, S.P. (2019) Designing in-depth semi-structured interviews for revealing meaning reconstruction after loss. Death Studies. 45(2), pp.83-90. Wagner, C., Kawulich, B. & Garner, M. (2019) Thematic analysis of qualitative research data: Is it as easy as it sounds? SAGE Open, 9(3). Zammit Ciantar, J. (2004) The expulsion of the Jesuits from Malta in 1639. Zammit, W. (2018). Circuses, Power and Piety: Carnivals in Valletta during the 17th-and 18thcentury Malta.

S tudent research

PHYSICAL HALF DAY TOUR IN VALLETTA: CARNIVAL IN THE CITY ITINERARY 10.00 A.M. •

Group congregates outside Lower Fort St. Elmo, Valletta, just adjacent to the side entrance of the War Museum. Past open gates of Lower Fort St. Elmo, we proceed down to Fort’s St. Elmo old central yard

10.00 – 10.30 A.M. •

Introduction of: Carnival and its significance to Valletta citizens and the entire Valletta Community

•

Demonstrate and provide information about the carnival academy located here from the late 70s to circa 2010. Mention some old Valletta carnival legends and families

•

Provide information on: Valletta carnival companies, how carnival themes were conceptualised, how floats were built, the warehouses, costumes, dance choreography, how floats were dismantled and re-assembled to deliver them from the company warehouse to outside the upper main entrance

•

Discussion on the carnival and life skills that carnival participation provided to the Valletta community. Carnival’s sociocultural influences on Valletta society - what it meant/contributed to people born and bred especially in the lower parts of Valletta.

10.30 – 10.40 A.M. •

Leave Fort St. Elmo and stop near the main entrance. Demonstrate where the King of Carnival, Pawlu L-Pampalun and his family live and provide a brief history of his life. Describe his carnival blessing

•

Provide more information of another Valletta Legend, Il-Walker

•

Indicate the route taken by carnival companies and floats, from Lower Fort St. Elmo to St. George’s Square, where the exhibits and competitions are held

10.40 – 10.55 A.M. •

Proceed to the Sacra Infermeria, Evans’ Buildings, Magdalene Chapel, Government primary school and Due Bali area, within Merchants ‘street

•

Provide information as to why this area is renowned for being a cradle of carnival activity. Explain where Due Bali (today Diju Balli) got its name and its potential to develop musicians and performers

10.55 – 11.05 A.M. •

Proceed up Merchant’s Street to building formerly known as Seychell it-Tapizzar (the upholsterer). Explain his carnival significance, talk about carnival costumers and how they were made (mention seamstress Violetta Hill) and the link with the blockbuster ‘Gladiator’ movie

11.05 – 11.10 A.M. •

Move up one short block and talk about the Valletta F.C., football funeral and its roots mooted in grotesque, carnival celebrations

11.10 – 11.15 A.M. •

Stop next to main entrance of the Jesuits’ Church and old university. Note their historical context with the carnival ban of 1639 under the magistracy of GM Lascaris

11.15 – 11.20 A.M. •

Stop at corner of Merchant’s Street, corner with Archbishop Street and explain its relevance on the days leading to Carnival and more importantly during the actual celebrations. Discuss the carnival companies’ last stops in Archbishop Street before competing in front of the adjudication panel in St. George’s square, the culmination of the carnival defile`.

11.20 – 11.30 A.M. •

Proceed to conclude tour. March on to last destination, St. George’s Square and explain:

•

Gargoyle beneath the Palace balcony and its association with carnival

•

Explain briefly what happened during the carnival competitions – the moment of truth

•

Conclude with a comparison between the sacred and the profane and talk about high politics, how carnival was used to pass on political messages to the illiterate masses just as baroque painting was used by the Roman Catholic Church in the post-reformation period.

Futouristic || 61

The Palace Square Valletta on the occasion of the three days visit of the the British Duke and Duchess of York on 25 Mar 1901.

The Politics of Valletta BY R AY M O N D J . VA S S A L LO V I S I T I N G LEC T U R ER AT I TS

hen the Knights of the Order

The initial intention of the Order was to

The second entrance was built in 1633

of St John arrived in Malta

erect a fort at the tip of the Valletta peninsula

and survived until 1853, eventually making

in 1530, their first seat of

for the security and defence of the natural

way for a third entrance providing better

power was established at

harbours on both sides of the hill. Fort St

movement of carriages and horses with

Vittoriosa, where they built their auberges

Elmo was eventually constructed and plans

its two central arches and another smaller

according to their maritime strategic necessity.

for the city were laid out for its streets in a grid

archway on each side. It was further

This area was increasingly lacking space for

configuration. Street names were originally in

enriched with two statues on either side of

further construction including residences for

Italian which was then the official language of

the gate representing Grandmasters L’Isle

the thousands of Rhodians and Greeks who

the Order. The Italian version of the names

Adam and De La Valette. Again, the gate saw

arrived with the knights. Furthermore, Turkish

persisted even during the British period

numerous name changes according to the

ships were frequently prowling around the

but, following the rise of fascism in Italy, the

in situ potentate: Porte Nationale during the

Maltese islands and a stronger defence for

streets were provided names in English. This

French occupation and later Kingsgate during

the Order’s galleons was crucial. Eventually

renaming had happened before during the

the British rule. Progress took precedence

the Knights decided to construct a brand new

French occupation (1798-1800), with the

and the latter entrance was demolished

city on Mount Sceberras, across the Grand

streets acquiring Maltese denominations only

for another, fourth, entrance built in 1965

Harbour. And thus the city of Valletta was

after the island became a Republic. Thus:

foregoing ornamentation but with a large

born. Little did they imagine that 450 years

Strada San Giorgio > Rue Nationale > Strada

opening to allow monstrous carnival floats

later the city’s architecture would become

Reale > Kingsway > Triq ir-Repubblika.

to penetrate the city’s sanctums with

a blend of various styles from baroque to neo-classical to modern, and that the palaces they erected would be put to different use by future rulers of the island. As the city’s origin lay in the strategic and military considerations of the Order, it is interesting to investigate the socio-political motives which provided stimuli to the temporal and spatial transformations it has undergone. (Vassallo, 2021) 62 || Futouristic

The entrance to Valletta has also seen changes to suit the requirements of progress as construed by the prevailing powers-that-be. The first one was Porta San Giorgio built in 1569, renamed Porta Reale. It was originally plain in design and was simply a small opening in the fortifications surrounding the city.

impunity, resuscitating the customary rite . Of course this new design brought about considerable criticism by both literati and buon gustai, which led to new plans for the current entrance, completed in 2014. In the belly of the city, the Order built its auberges, some of the finest buildings in Valletta. Each housed a langue of the Knights. There were eight nationalities in all but only seven were

Arabic. During this period Malta and Libya The main Valletta gate during the Order of St. John designed by Tommaso Dingli.

were on good political terms, with the latter providing considerable aid in sustaining the island’s transformation from a fortress to a modern economy. Eventually this ostensible brotherly friendship started to fray, and the British coat-of-arms again saw the light of day. The building became an annex to the Office of the Attorney General, until its eventual transfer to Heritage Malta. It is interesting to note that the Italian Cultural Institute stands right next to this building. One has to note the major influence of Malta’s closest neighbour, a neighbour which once harboured imperial interests on the island, giving rise to, initially, a cultural struggle over language and then actual armed conflict during the second world war.

actually situated in Valletta. Land for the

known as Palazzo Ferreria. This was the former

Auberge d’Angleterre was originally allotted

foundry of the Order where most of the

Following the departure of the Knights from

at the entrance of Valletta where the Royal

Knights’ armour was fabricated. The façade of

Malta, the French left a lasting legacy in

Opera House once stood, but this was never

the building is in the style of a Venetian palace

governance, justice and education but did not

built. The Langue of England was disbanded

with arched windows and oriental motifs in

leave any architectural reminder of their two-

in the mid-16th century following the English

the open balconies. Presently it houses the

year occupation except for the defacement of

Reformation.

Ministry for Social Policy.

coats-of-arms on the facades of buildings of

THE AUBERGES

The Knights also erected the Magisterial

Following the departure of the Knights of St

Palace, which became the Governor’s Palace

John, the auberges changed hands during

during British rule and later the Palace of the

Colonial rule to finally become the property

President. It was also the seat of the Maltese

of the government of Malta. Only a few still

Parliament between 1921 and 2015.

stand to this present day. Two of them were destroyed by Axis bombs during WWII:

The Main Guard opposite the palace in St George’s square was originally the

Auberge de Castille, originally the

Guardia della Piazza housing the personal

headquarters of the British Armed Forces

guards of the Grandmaster. The classical

in Malta, ironically became the Office of

style portico with Doric columns as added

the Prime Minister when Malta became a

later during the Colonial government in

republic in 1974, a reflection of the acrimony

1814 bears the British coat-of-arms and a

between the British and then Prime Minister

large commemorative inscription in Latin

Dom Mintoff. Auberge d’Italie had been used

proclaiming:

as the British officers’ mess, but, following its takeover by the Maltese government, it housed the General Post Office, then the Malta Tourism Authority and finally the Museum of Fine Arts. Auberge d’Aragon

the knights. One example is the coat-of-arms on the façade of the church dedicated to Our Lady of Victory, where the foundation stone of Valletta was laid. (Frendo, 1998) THE BRITISH The British found these palaces undamaged, adequately spacious and well-furnished to satisfy their requirements, but they had their own ideas with regards to new and innovative architectural designs in the city. The early 1800’s saw a trend of artistic designs in architecture and monuments imitating the style of neo-classical Greece. This was a time which saw the British Empire at its peak: the Empire over which the sun

“The love of the Maltese and the voice of

never sets – and there was a concerted effort

Europe assigned these islands to great

to juxtapose it with the glory of the Roman

and unconquered Britain”

Empire and ancient Greek culture. (Victor, Mallia-Milanes, 1988) To commemorate

The original coat-of-arms belonged to Queen

the first ten years of their occupation, the

Victoria but due to its eventual deterioration

British erected one of the first monuments

it was replaced in 1851 with a new insignia of

dedicated to Sir Alexander Ball, the first

King George III. Between 1974 and 1987, as

British Commissioner. It was built in neo-

a possible affront to the British Government

classical style and strategically located at

following a bitter dispute over payment for

the Lower Barrakka Gardens, high on the

the continuing presence of British Military

bastion overlooking the entrance to the Grand

bases on the island, the building was

Harbour so that it would be clearly visible

converted into the Libyan Cultural Centre

from the Cottonera side. Incidentally, in 1839

One other magnificent building at the entrance

during which time the British inscription was

Bighi Naval Hospital was also constructed

of Valletta is Palazzo Buttigieg Francia, better

temporarily covered with an inscription in

in neo-classical style on the opposite hill to

became the residence of the Bishop of Gibraltar and Malta; now it is the Ministry for Justice. Auberge de Provence is now the Museum of Archaeology. All the above movements retain an element of high political significance, reflecting the contemporary shift of power in the Maltese islands.

Futouristic || 63

enhance the entrance to the Grand Harbour.

opening for traffic and two small entrances

(Bugeja, 2015)

on either side for pedestrians. On top of the

Another monument in neo-classical style erected in 1838 was a 70-ft memorial column dedicated to Major General Sir Frederik

two arches one can see the coats-of-arms of Malta and Valletta, while the gate is crowned by the British coat-of-arms.

Cavendish Ponsonby, a former Governor of

Queen Victoria was a long-reigning monarch

Malta. The column was destroyed by lightning

much loved by her subjects in Great Britain

in 1861 but its plinth survived and is now

and the colonies. In Malta, she was further

located in Hastings Gardens. This monument

honoured with a statue in Valletta, installed

was strategically placed to be seen from the

in 1891. It replaced a statue of Grandmaster

other side of Marsamxetto Harbour.

Antonio Manoel de Vilhena which was re-

The British continued to challenge the achievements of the Knights, not only in respect of architecture but also in religion. In 1839 the Colonial government built an Anglican cathedral in contrast to the magnificent baroque St John’s Co-Cathedral. The new cathedral in neo-classical style, was dedicated to St Paul and the site chosen was right opposite Auberge d’Aragon, previously occupied by the German auberge which

located to Floriana. The pedestal holds the British coat-of-arms at the front with that of Malta at the back. The political implication here is quite obvious. The statue remains in the same square in Valletta, previously known as Queen’s Square but re-named Republic Square in 1974. In recent years, there have been contradictory calls by some who want the statue removed and by others who are against removing it.

Valletta seafront today (Photo by Martin Bonnici, ITS alumnus).

Zondadari was also removed and replaced by a British emblem. (Ellul, 1983)

was conveniently dismantled to make way

Another prominently situated building

for the temple. (The Anglo-Bavarian Langue

close to Auberge de Castille, is the Garrison

was then instituted and housed in Palazzo

Chapel. It was built in 1857 designed in

Carniero, better known as Auberge de

plain architecture and used as a multi-

Baviere). The 70ft column erected in Hastings

denominational church until 1950. It was

Gardens was not enough to be seen from

later used for entertainment purposes, as

across Marsamxetto Harbour as the new

a post office and as a naval school before

cathedral’s bell tower also became notably

it was extensively renovated in 1992 to

visible. It was a unique landmark until the

create the Malta Stock Exchange. There are

dome of the Basilica of Our Lady of Mount

other important buildings in Valletta that

Carmel was built slightly higher than the bell

have been converted mainly for political

tower, probably to confirm Catholicism’s

reasons, such as the Sacra Infermeria (1574-

supremacy over the Church of England in the

1918) which became the Mediterranean

REFERENCES

Maltese Islands.

Conference Centre in 1979, seen as a

Bugeja, L. (2015). Valletta - vibrant city of

milestone of the Labour administration of

many styles. The Times of Malta.

that day, it signaled Maltas’s attempts to play

Ellul, M. (1983). Art and Architecture in Malta

a role in international affairs, a policy which

in the Early Nineteenth Century. Proceedings

reached its apex in Helsinki in 1975, as well

of History Week 1982 (pp. (1-19)). Malta: The

as during the Bush-Gorbachev summit in

(Malta) Historical Society.

In 1856, the British built St. Andrew’s Scots Presbyterian Church in South Street, Valletta, in neo-Gothic style which, for the Maltese, was more acceptable than the neo-classical, presumably since Gothic architecture was considered to be more Christian. This was done to retain the best possible relations with the Roman Catholic Church. (MalliaMilanes, Victor, 1988) The British also sought to erect monuments in honour of their royalty. The surrounding fortifications of Valletta had three entrances, one of which was Porta del Monte built in 1569. In 1884, the British demolished it and rebuilt it in 1885 naming it Victoria Gate, after Queen Victoria. It bears this name to this day. The gate consists of a double arched

64 || Futouristic

Malta in 1989. Following Malta’s membership of the European Union in 2004, the City of Valletta became a frequent host to numerous international activities, including thos appertaining to the British Commonwealth in which Malta too is a member. Castellana Palace in Merchants Street was

The variety of architectural styles in Valletta create an aura of vibrancy in the city that is still sought after by visitors to the island till the present day. Valletta might be the smallest European capital but it is big on history and attractions which led to the city’s nickname “Superbissima” (latin for “proudest”). Valletta celebrated the 450th anniversary of its foundation as European Culture Capital in 2018.

Frendo, H. (1998). The French in Malta 17981800- Reflections on an Insurrection. Cahiers de la Mediterranee, pp. 143-151. Mallia-Milanes, Victor. (1988). The British Colonial Experience 1800-11965: The Impact on Maltese Society. Msida: Minerva Academic Publications Enterprises Limited.

inaugurated in 1720 by Grandmaster

Vassallo, M. T. (2021). Kollox Politika? Chapter

Zondadari as the Law Courts during the

12, pgs. 99-108. Malta University Publishing.

Order’s rule. A plaque can be seen on top of the façade. This originally included angels, but these were removed by the British. The plaque was left there but the emblem of

Victor, Mallia-Milanes. (1988). The BritishColonial Experience 1800-1964: The Impact on Maltese Society. Msida: Minerva Academic Publications Enterprises Limited.

ISSUE 7 • January 2024

Institute of Tourism Studies – ITS

its_malta

@MaltaITS

www.its.edu.mt

Institute of Tourism Studies | ITS