Thekeepingof beesislikethe directionofsunbeams.
- Henry David Thoreau
Editor’s Note
AThe Evolutionary Terminology of the Beekeeping Industry
riseininterestanddemandforhoneyand productsderivedfromithasoccurredinrecent years,spurringinnovationinthebeekeeping sectorandtheemergenceofhoneybrands.These companiesarecommittednotonlytoproducinghighqualityhoneybutalsotoethicalandenvironmentally friendlybeekeeping.
Thecreationofcreativehivedesignswiththegoalof enhancingtheproductivityandwell-beingof honeybeecolonieshasbeenasignificantdevelopment inthebeekeepingsector.Someexamplesofthese designsaretopbarhives,whichpermitnaturalcomb building,andflowhives,whichpermithoney extractionwithoutupsettingthebees.
Intheprocess,alotofhoneycompaniesaremaking effortstomakesurethattheirbeekeepingmethodsare ethicalandsustainablefromanenvironmentaland socialstandpoint.Thisincludesadoptingorganic farmingtechniques,assistingnearbybeekeeping groups,andloweringtheircarbonfootprint.
InsightsSuccesstakesprideinreformingitsLatest Edition–Top10HoneyBrandsThatWillDrizzle YourToast,subjectifyingtheadvancementsinthe beekeepingindustryandtheriseofhoneybrandsthat prioritizesustainabilityandethicalpracticesare encouragingsignsforthefutureofthehoneyindustry. Asconsumerawarenessanddemandfor environmentallyandsociallyresponsibleproducts continuetogrow,honeybrandscontinuetoprioritize thesevaluesintheiroperations.
08 Meant to Bee
Revolu onizing the Face of Honey Produc on and Suppor ng the Beekeepers
CO
INSIGHTSSUCCESS CREDITS
Business
Technical
Assistant
Technical
Circulation
Akron Honey akronhoney.com
Wesley The Keeper CEO & Founder
Akron's approach to saving bees is straigh orward: by educa ng those responsible for crea ng laws that affect bees and making decisions about lawn maintenance and pes cide use, they can be er #savethebees.
Browning's Honey browningshoney.com
Cyndy Browning Co-founder
Browning's Honey has been consistently producing over a million pounds of top-notch clover and orange blossom honey every year. Their creamed honey is unfiltered, raw, and prepared using a dis nc ve process that they have been refining since the 1930s.
PointClickCare pointclickcare.com
Amit Masram
Global HR Transforma on
Lead General Assembly UK
PointClickCare is uni ng the richest, post-acute data set with the most expansive, full-con nuum network, giving care teams immediate, pointof-care access to deep, real- me insights at any stage of a pa ent’s healthcare journey
Barkman Honey barkmanhoney.com
Brent Barkman CEO
Barkman holds a profound gra tude for honeybees and fervently supports these charming creatures that generously furnish them with their deligh ul nectar
Black Bee Honey blackbeehoney.com
Paul Webb Co-owner
Black Bee Honey priori zes nature in their business prac ces by adop ng a circular model where 2% of their revenue is allocated towards the crea on of wildflower meadows. These meadows serve as a crucial habitat for honey bees and other pollinators.
Basem Barry Founder Geohoney geohoney.com
Geohoney is a Global Pollina on & Green Tech Corpora on under the ownership of B A BARRY DMCC. Geohoney has a passion, strong determina on & forwardthinking regarding bees, nature, environmental concerns, and humankind.
San Diego Honey Company sandiegohoney.com
Lisann Koplin Owner
San Diego Honey Company® has an intense passion for local, raw honey. Their approach involves collabora ng with nearby beekeepers to procure only the most exquisite and unprocessed honey from the Southern California region. These beekeepers share a deep fondness for their bees.
Meant To Bee mean obee.co.za
Driene Botes Founder & CEO
The establishment of Meant to Bee™ was a direct response to the difficul es encountered by new and small-scale beekeepers in South Africa. Thus, their business model heavily relies on SMEs, which cons tute the primary supplier of honey and beeswax.
Swedish Bee Company thehoneyofsweden.com
Mats Olofsson Founder & CEO
The Swedish Bee Company places great emphasis on the produc on of honey and bee pollen, and also offers bee colonies for purchase. Their bees are exclusively of the Buckfast variety, and the queens undergo a rigorous selec on process using topquality weaning material from a trusted professional breeder.
Pass the Honey passthehoney.com
Douglas Raggio Owner
Pass the Honey was founded on the idea that a small company, commi ed to transforma ve systems change could make a dispropor onate difference in the world through the right combina on of vision, partnership, and technical capability
Meant to Bee
Revolu onizing the Face of Honey Produc on and Suppor ng the Beekeepers
Theworldisfullofmultipleorganismsthatsupport theEarth’secosystem.Oneofthepeculiaronesis bees.Theyhelppollinateseedsandsupply ecosystemswithfood.Lookingatthecurrentscenarios, natureisatalarmingrisk!
Beesholdacrucialroleintheecosystem.Theshortageof honeyashivesproduceslesseramounts,andfactorssuchas pesticidesandclimatechangeeffectsonlyaddtothe question.
Thoughtof what would happen if bees just disappeared from the ecosystem?
Itwouldleadtoasuddencollapseinthenaturalecosystem affectingthefoodchainonnumerouslevelsandultimately affectingthelifecyclesofhumans.
THROUGH THE MEANT TO BEE MODEL, THE SUCCESS OF OUR SME BEEKEEPER PARTNERS IS OUR PRIMARY CONCERN AND OBJECTIVE, AS THEIR SUCCESS ENSURES OUR FINANCIAL SUSTAINABILITY. THE ULTIMATE DREAM IS TO SEE OUR AFRICAN BRAND FILL THE SHELVES AT INTERNATIONAL OUTLETS, AND I BELIEVE THAT WE WILL, DESPITE THE CHALLENGES. ,, ,,
THE BUSINESS ALLOWS PREVIOUSLY DISADVANTAGED BEEKEEPERS TO USE THEIR EXISTING HIVES TO SUPPORT THEMSELVES, THEIR FAMILIES, AND THEIR COMMUNITIES.
TheBeginningoftheBEEEra
AftertheresearchinSouthAfricaaboutruralbeekeepers, andbythattheyfoundthattheruralbeekeepersdon’thave accesstothemarketorfundingtogrow,andtheyhavethe knowledgetheknow-how.So,theybuiltabusinessmodel basedonittosupportthebackdropofruralbeekeepersof SA.Wegivethemtraining,extraequipmentlikehives, physicalequipmenttoworkwith,andmuchmore.
Thus,tosavethenaturalecosystemandbeeswiththeirbee hives,Drienecameupwiththeideationofsupportingall thedimensionsoftheprocess.Frombeestobeehivesand providingessentialequipment.
DrieneBotes,Founder,andCEOofMeantToBee,one whonoticesthegapintheindustry,tookherenthusiastic stepstowardsthembysteppingintothearenawithfull confidenceinsheddingoffthesignificantissuesthatoccur behindthescenes.
MeantToBeeisahoneycompanythatempowerssmallscalebeekeeperswithanintroductiontothebusiness, trainingandongoingmentorshipinsustainablebeekeeping, andaccesstothemarket,allunderacommonbrand. Soundsinteresting,doesn’tit?
Let’s dive into the world of honey of Meant To Bee and learn more about it!
Currently,theyarebusydevelopinganapptomonitorthe hives,theactivitiesofbees,andtheenvironmentaround them.TheirBeekeepersareimportanttothem.
InSouthAfrica,therearethousandsofsmallbeekeepers, butduetoalackofknowledge,andaccesstothemarket, theycan’tgrowtheindustryoreitherprovidemorehives forthem.Hence,MeantToBeesupportbeekeeperswith theirhivesandhiveequipmentaswellasprovidingtraining andmentoringthemovera3-yearintensiveperiod.
Ontopofthat,theyhelpharvesthoneyand,fromthere, takeittothemarket,sotheygetimmediateaccesstothe marketinsteadofsellingitfromtheirownhands.
TheCharismaticLeader
WhiletalkingaboutDrieniebeingabornentrepreneur,She becameamomquiteearlyinherlifeattheageof23and
nowisthemotherof2kids.Asamother shedidn’twanttogocontinueher endeavorsinthecorporateworld.
Inthelastfewyears,shehasdone vigorousresearchworkand studiesatGibbsBusiness School.Latershestarted importingjewelrybusiness fromChinatoSouthAfrica, andithittherecordshead-on. Whiletalkingabout professionalcareers respectively,Drieneestates, “I had some good years with a lot of bad years too.”
Depictingherjourney,she camefromruralareaswhereshe livedinaverystrictAfrican family.Currently,sheisasingle momandbroughtuptwokidsby herself.Hereldersonisa28-year doingaPh.D.whileherdaughterworks ataveryinfluentialcompanyinSouth Africa.
Downintheline,inresearchingthehoneyindustry sheunderstoodthatwithoutbees,we(humans)wouldnot havefoodandmuchmore.Thus,theneedformorebeesto surviveincreased.Giventhefactthatbeespopulatealmost rd1/3 ofthepopulation.
Drienie Botes Founder & CEO Meant To Bee
OneofthehighlightingspecificthingsabouttheMeantTo BeeBusinessisthattheynotonlysupportbeekeepersbut, mostimportantly,theysupportfoodsecuritywhichis essentiallyanimportantelementinthefoodmanufacturing industry.
Drienie’sloveforworkingwithbeekeepershasbeen abundantinthepasttenyears.Shehasdoneupliftment withintheruralcommunitieswheresheprovidedtraining. Duringthetrainingprocess,shenoticedagapinthemarket despitethepeopleofSouthAfricabeingpassionateabout theirwork.Thus,herloveforhelpingthemgetaccesstothe marketincreased.
I KEEP KNOCKING ON DOORS AND DO NOT GIVE UP. I BELIEVE IN MY DREAM, AND I HAVE FAITH IN GOD.
Testimonials
Client
Meant To Bee had the privilege earlier this year to exhibit in Dubai inside the South African Pavilion. That has been their very first Interna onale exhibi on and a learning curve. Drienie has done a few courses this year to enhance her own business to educate herself regarding Interna onal trade and the circular economy.
· ICLEA and ACE Africa Circular Economy;
· Pitch for Funding: Unicorn and The Pla orm Capital (a Nigerian Company)
· Future Females: Export Readiness;
· ITC Training: Export Readiness, Social Entrepreneurship, Export Marke ng strategy, and Enterprise sustainability;
· JCCI
FIRSTLY, I WANT TO SEE MEANT TO BEE’S HONEY ALL OVER THE WORLD, IN EVERY SHOP, AS A RECOGNIZABLE BRAND.
Anotherinterestingelementofworkingwithbeesand beekeepersisexcitingunlessitbites;that’sanotherstory altogether.
MajorOfferingsOfMTB
Theservicestheyoffermajorlysupportsmallbeekeepers andprovideeachbeekeeperbygivingthem150hivesand givethemneededsupportwhilecatchingbeesateachbase. Theygiveeachbeekeeperintensetrainingsothatafter allottingeach100hives,theyfacilitatethemwith2two additionalpeopletosupportthemendlessly.
Duringthewinterseason,itiscrucialtofeedbeessothat theyarereadytoproducehoneyinthesummerandgive thempropercareandnutritionasbeesarefit.Theystart workinginsummerwithfullfleshtowardsproducinghoney inSouthAfrica,in3monthsofsummer,wherethebusiness trulyfurnishes.
Astheharvestingofhoneystartsinthemonthsof November,December,January,andFebruary,theseare mostlybusyforthem,astheyareharvestinghoneyin variousareas.
Intheupcomingyear,MeantToBeeisplanningtostart pollinatingandcurrentlygettingtoapointwhere beekeepersunderstandtheindustryverywell.Whiletalking aboutthepowerpoint,Drieniestatesthat “If a beekeeper has only 40 hives, what amount of money will they make would be tripled if we are supporting them with 150 hives.”
AtMTB,theyalsoteachfeedingtheirbeesandincrease harvestingofhoney Therebyincreasingtheharvestingof honey Theyouththatdependsonhoneyismuchhigher, andifbeekeepersaretrainedinabetterway,theywillknow theirbusinessbetter.Thescenarioiscompletelydifferent withoutfeedingthebeesandnotfollowingaproperregime. Hence,theyclaimitisextremelyimportanttodotheright trainingforbeekeepersandprovidemoneytobeehivesand getabetteredgeinthepeakseason.
Theyparticularlyaimtheproductionrawhoneywithout mixinganyadditivitiesinit.Theytrytogiveitaraw, natural,andbetterflavor.Theydonotmixanysugaror preservativesintheirhoney.
“When they say it’s raw honey, it is completely natural raw honey you’ll get from them.”
Awards Prestigious
Nominated by ICLEA to a end the South African Innova on Summit in South Africa in September
Walked as the Winner and a ended SLUSH in Finland in November. The price has been sponsored by the Finland Embassy in SA. This has been an extremely exci ng journey! She will be back at SLASH in 2023 and believes she to make it to the final pitch this me! (The price someone was this year 1 million euros, how cool!)
Itistheprocessofharvestingrawhoneytogetitintothe bottlingplantwithpurehoneyandnosugar Theyneedto workwithpurerawhoney.Itisalsoveryimportantto educatetheindustryaboutthisbecausepeopleinSouth Africa,butbylookingatthepriceofit-
Drienieclaims, “It’s not the price that matters but the purity, richness of honey that matters the most. It is pure hard work, and it’s hand harvested. If you want to buy raw honey, you’ll get it raw from with its richness in flavor and all.”
ThecoreoftheHive
MeantToBeeistakingtheinternationalraw,naturalhoney marketbystormandisnegotiatingwithlocaland internationalcustomers.Notonlyisitofferingapremium Africanproduct,butit’sallowingcustomerstobeapartof somethingbiggerthanthemselvesandupliftthoseless privileged.
Thebusinessallowspreviouslydisadvantagedbeekeepers tousetheirexistinghivestosupportthemselves,their families,andtheircommunities.Therearenoextra expensestothebeekeeperswhosupplyMeantToBeewith itspremiumhoney Thepartnershipallowsabeekeeperwith 40hivestomakeaprofitofaboutR42,000!
Thusfar,thecompanyhasattendedtwoexhibitions, SAITEXandtheHotelandHospitalityShow.Drieniehas
alreadybookedaspotatSARCDAChristmasandthe NaturalandOrganicShow.Sheisalsoplanningtoattend variousinternationalexhibitionsin2023.
Butitisn’tallsunshineandroses.WhenMeantToBee started,DrieniequicklyrealizedthatSMEbeekeepers, particularlyblack-ownedenterprisesinruralareasandfrom disadvantagedcommunities,facedmanychallenges, includingpredatorypricingtacticsfromlargerhoney buyers,lackofmarketinformation,lackofaccessto capital,inabilitytoaccessfinancing,andalackof operationalsupport.MeantToBeeaddressesthese challengesthroughapartnershipwithitsSMEbeekeepers.
HoneyHarvesting
Forthelasttenyears,Drieniehasbeenworkingin communitiesandhasseentheexcitingideasofthese entrepreneursandbusinesspeople.Sheobservedquiteearly theyoftendon’thavetheknowledgeorresourcestoget theirideastothemarket,butDrieniedid!Sherealized manydisadvantagedbeekeepershadincredibleproducts withoutthemeanstogetthemtothemarket.Inspirationhit, andshestartedMeantToBe.Shehasn’tlookedbacksince.
Throughherexperienceinmarketing,communications,and SMEdevelopment,sheassiststhebeekeepersherbusiness identifiedtothrive.
Theyarebuildingaqualitybrandwithpremiumproducts thatupliftsmallbeekeepers.
DeedsThatStandApart
MeantToBeeistakingtheinternationalraw,naturalhoney marketbystormandisnegotiatingwithlocaland internationalcustomers.Notonlyisitofferingapremium Africanproduct,butit’sallowingcustomerstobeapartof somethingbiggerthanthemselvesandupliftthoseless privileged.
Thebusinessallowspreviouslydisadvantagedbeekeepers tousetheirexistinghivestosupportthemselves,their families,andtheircommunities.Therearenoextra expensestothebeekeeperswhosupplyMeantToBeewith itspremiumhoney Thepartnershipallowsabeekeeperwith 40hivestomakeaprofitofaboutR42,000!
Thusfar,thecompanyhasattendedtwoexhibitions, SAITEXandtheHotelandHospitalityShow.Drieniehas alreadybookedaspotatSARCDAChristmasandthe
NaturalandOrganicShow.Sheisalsoplanningtoattend variousinternationalexhibitionsin2023.
However,itisn’tallsunshineandroses.WhenMeantTo Beestarted,DrieniequicklyrealizedthatSMEbeekeepers, particularlyblack-ownedenterprisesinruralareasandfrom disadvantagedcommunities,facedmanychallenges, includingpredatorypricingtacticsfromlargerhoney buyers,lackofmarketinformation,lackofaccessto capital,inabilitytoaccessfinancing,andalackof operationalsupport.MeantToBeeaddressesthese challengesthroughapartnershipwithitsSMEbeekeepers.
TechAdvancementsintoMeantToBee
TheteammeanttoplantheUnicornIncubationinitiative fromDr AkintoyeAkindele(trainingbyseasonedmentors, businessleaders,andadvisors;accesstoaccounting,legal, andfinancialprofessionalsatnocosttotheparticipants; networkingopportunitieswithotherentrepreneursand globalindustryparticipants;accesstofundingofupto$1 million;supporttoaccesslocalandinternationalgrants raisedbyUnicornoritsaffiliates.)
Further,theyplantoinculcatetheSheTradesZA opportunity.Whileofferingonlinecoursesaroundexport readinessthroughtheInternationalTradeCentreandThe GlobalBusinessAcceleratororSMEExportIncubatorwith theJohannesburgChamberofCommerceandIndustry The supportandpreparationfromthesecourseshavebeen invaluableinpreparingherandthebusinessfor opportunitiesandfunding.
Drienieadds, “Through the Meant To Bee model, the success of our SME beekeeper partners is our primary concern and objective, as their success ensures our financial sustainability. The ultimate dream is to see our African brand fill the shelves at international outlets, and I believe that we will, despite the challenges.”
WallsofImpedimentswithintheBeehives
Nobusinessventureiswithoutobstacles,andDrienieand herteamhavefacedtheirfairshare,includingnavigating thelonelyjourneyofentrepreneurship,thefloodof ‘honey’ intothemarketthataffectsthepriceofraw,naturalhoney, andsecuringmuch-neededfunding.
OnehugedoorthathasopenedupforDrienieandMeantTo Beeisbeingselectedasoneof25Africanentrepreneursto takepartintheprestigiousUnicornIncubationinitiative. Shehopesthecoursewilltakethemtothenextleveland opendoorsforfunding.
Anotherchallengehasbeenfindingtheperfectmatchfor thebeekeepingproject, “There are thousands of beekeepers and people with available land that would like to be part of our project, but we do not have enough funds to accommodate them all.”
However,Drienieisn’tshyingawayfromthechallenges. Shesays,“I keep knocking on doors and do not give up. I believe in my dream, and I have faith in God.”
EnvisioningFuture
TheFuturegoalsofMeantToBeearetoventureintothe internationalmarketlikeUSA,Germany,Japan,Saudi Arabia,andmanymoretoenhancetheirbusiness progressively
Educatingthepublicaboutrawhoney,itsbenefits,why theyshouldlookatproductlabels,andthedifference betweenrawhoney,irradiatedhoney,andimportedhoneyis anothergoalthecompanyisstrivingupwards.
Drienieenvisionsdreamsandgoalsforthefutureaheadof MeantToBee, “Firstly, I want to see Meant To Bee’s honey all over the world, in every shop, as a recognizable brand. People must know that when they buy from us, they buy raw, natural honey from a small African farmer. The world must know the African story!”
GlobalSubscrip on
Interview with Insights Success
Amit Masram
The Global HR Leader Driving Business Success Through Exper se, Experience and Crea vity
Award-Winning Leader Driving Digital Transformation and Business Success Globally!
Ascompaniesstrivetostayaheadofthecurveandremain competitiveintoday’sdigitallandscape,theroleofHR technologyisbecomingincreasinglyimportant.Digital transformationisnolongerjustabuzzword-it’sa necessity AndattheheartofthistransformationliesHR technology,thegame-changingsolutionsthatarecatalyzing growth,buildingarobustdigitalHRfunction,and acceleratingworkplacetransformation.
Inthefast-pacedandever-changingworldofHR,thereare aselectfewwhostandoutfromtherest.Theseindividuals possessauniqueblendofexpertise,experience,and creativitythatenablesthemtonavigatethecomplex challengesofmanagingtalentinaconstantlyevolving businesslandscape.Amitisonesuchleader
Withover15yearsofexperienceinregionaland internationalrolesacrossEurope,NorthAmerica,andAsia, Amithasamassedawealthofknowledgeandexpertisein thefieldofHR.Asamultipleaward-winningglobalHR Leader,hehasplayedapivotalroleindrivingthesuccess ofhigh-growthdigitaltechnologycompaniesandglobal matrixorganizationsinvariousindustries.
Today,AmitMasramistheGlobalHRTransformation LeadatGeneralAssemblyUKandiswidely acknowledgedasaninfluentialfigureandinnovatorinthe
realmofHR.Withatrackrecordofdeliveringsubstantial businessoutcomesthroughadeptpeoplemanagement, Amit’sapproachishighlyeffectiveandcharacterizedbya distinctiveblendofHRbestpracticesandasharp awarenessoftheever-changingbusinesslandscape.
So join us as we explore the world of HR tech with one of the most innovative and experienced leaders in the industry!
WhatinspiredyoutopursueHRasacareeroptionand stillmotivatesyouafterbeingintheindustryformore than17years?
It’sfascinatingtoreflectandlookbackafteralltheseyears. BeinganengineeringgraduatefromNITTrichy,itwas ratherunusualatthattimetothinkaboutHumanResources asacareeroption.However,mystintwithaleading trainingproviderforManagementeducationallowedmeto assessmyskillsandmotivationsandfuelledmyinterestin thepowerofHumanResources.Irealizedhowitisakey driverforachievingcompetitivenessthroughthepowerof people.Itwasaconsciouschoicetopursueformal educationandtakeupHumanResourcesasacareer Havingworkedextensivelyinmultipleindustries,and regions,I’mexcitedaboutthepossibilitiesofhow technologycaninfluencebettertalentandbusiness outcomes.HumanResourcesisclearlyattheforefrontof shapingthedirectionoftheorganizationthroughdata, insights,andinnovativeHRpractices.
The success of any organization is directly linked to the development and engagement of its employees.
Amit
Masram
Global HR Transforma on Lead General Assembly UK
CanyoudescribeyourjourneyasaGlobalHRLeader inadigitalera,includinganychallengesyoumayhave facedandhowyouovercamethem?
TheuseoftechnologyinHumanResourcesisseenasthe mostsignificantdriverofchangeinmodernorganizations. Ithasopenedupnewhorizonsandunlockednovel approachestoraisethebaroftheHRfunction.Inadigital era,businessestodayoperateinahighlydynamic, uncertain,andpressuredenvironmentlookingtoguardtheir competitiveadvantageagainstthecompetition,economic conditions,andtechnologyshifts.Asaresult,theyare constantlyinpursuitofHRTechnologythatcanhelp addressskillsgapsandretentiontostayaheadofthegame bykeepinginsyncwithchangingemployeedemographics andtheirunmetneeds.Thisisevenmorevitalforscaling organizationslookingtobalancegrowthwithaneyeon buildinganagile,moderndigitalHRorganization.
Tellusthechallengesscalingorganizationsface, especiallyinlightofatrade-offbetweenstrong customergrowthandinvestinginbuildinganevolving HRorganization.
Ascalingorganizationoftengrappleswithseveral competingpriorities,includingcustomeracquisition, raisinginvestments,ensuringasteadyandgrowing revenuestream,andevolvingitsproduct/services portfolio.Animportantaspectthatcanworkin favororagainstistheavailabilityofskillsand costsassociatedwithbringingthetalent.
Entrepreneursandfoundersofsuccessfulscaleupsunderstandthesignificanceofinvestingin HRTechnologytoolsandsystemsatatime whentheyseeevidenceofhavingdoneenough todifferentiatethemselvesinthemarket/industry toolsandagoodmixofcustomerswithrepeatand newbusiness.Thescale-upphaseisaboutmaking thingsmorestructuredandneedsacompletelydifferent mindsetandskills,abandoningthenimblenessofstartup.Forexample,youwanttogrowfrom30to300orfrom 500to1500people.
Withthiscontext,organizationsneedanHRinfrastructure thatsupportstheirgrowthaspirations.Dependingonthe businessmodel,someinvestinTalentAcquisitiontoolsand systems,whichcanengagewithpassivetalentandkeep themreadyinthepipeline.Othersprioritizestandardizing employeelifecycleprocessesandautomationtoimprove theemployeeexperience.Additionally,organizationswith onsite-offshoreleverageestablishapresenceinlow-cost
countrieslikeMexico,thePhilippines,Poland,andIndia, notonlytoensurebetterrevenuemarginsbutalsotoopen upbudgetsformodernizingtheirHRfunction.
Youledthescale-upsandinternationalexpansionof severalhigh-growthtechnologyorganizationsinEurope andNorthAmerica.Whataresomeofthelessons learned,andwhatwouldyouadviseHRLeaderswith similarvisions?
Scalingupatechcompanyisakintoarollercoasterride, necessitatingasolidpartnershipwiththeexecutive leadership.FoundersandCEOsworktowardsspecific, quantifiablebusinessgoals,whichcanbeintimidating, leadingHRleaderstoavoidraisingchallengesandrisks. However,inadditiontosharingpositivityandwins,HR leadersshouldtransparentlycommunicaterisks,challenges, andlimitations.Thekeytosuccessfullynavigatinghigh periodsofchangeanduncertaintyiscreatingasafespaceto discusschallenges,bothinternalandexternal,while proactivelyassessingriskstopeople,criticalbusiness processes,andtechnologytoachievebetterbusinessand peopleoutcomes.
Internationalexpansionrequiresclearplanning,weighing currentbusinesspracticesandinfrastructure,organizational readiness,andfuturemarketpotential.Asanexample,we developedatechnologytoolinoneorganizationthatranked countriesbasedonseveralfactorssuchastalentandskill availability,legalcompliance,regulatoryframework,ease ofdoingbusiness,hiringcosts,infrastructurecosts,wages, andexitchallenges.Thistooliscrucialasexpandingtoa newcountrycanbeabumpyrideandmaynotalwaysgoas planned.Additionally,languagebarriers,shiftingcustomer expectations,competitors,andnewculturalnormsmay presentchallengesthatmustbeaddressed.
Youhavebeenanardentadvocateofembracingand adoptingHRTechnologyintheworkplace.Howdoes HRTechnologydrivebusinessvalueinthe organization—andhowdoesHRhelpmaximizethat value?
HRTechnologyhasimmensepotentialandhasbeen demonstratedtobeagame-changerformanyorganizations. TheconceptofEmployeeexperiencehasallowedustosee thejourneyoftheemployeelife-cycleandidentify opportunitiestoimprovethisbasedondifferentemployee demographics.It’sfascinatingtoseethattodaywehave ChatGPTandotherformsofartificialintelligenceare leadingthechargetowardaneweraofwork.
, , , ,
A culture of growth and development is not a luxury, but a necessity for organizations that want to succeed in today’s fast-paced business environment.
It’sdifficulttothinkaboutoneareawithinHuman ResourcesthatremainsuntouchedbyTechnology The otheraspectthathasmadeanimpactistheHRdata.Data andanalyticshaveaprofoundimpactonmakinginformed businessdecisionsrangingfromasimpleusecaseof reductioninthetotaltimetorecruittopredictingchangesto employeemotivationandneedstomakecustomized employeejourneymappingtoinfluenceretentionoftop talent.
WhatdoesthefutureaugurforHRTechnologyandits adoption,especiallyinlightofthechallengesfacedby AI?
Inthesehighlyunstabletimes,organizationsmustnotonly survivebutalsoadapttomaintaintheirrelevanceto customersandcommunities.However,macroeconomic factorssuchasinflation,talentscarcity,lowconsumer morale,andfearofrecessionmakeitchallengingfor modernorganizations.TheadoptionofHRTechnology variesbasedonthetypeoforganization,itsindustry, maturity,andstage.HRTechnologywillcontinueto challengeorganizationsandHRleaderstothinkboldly aboutopportunitiestoelevatetheHRfunction.ForHRto offervaluetobusinessleadersandentrepreneurswithHR technology,adata-ledapproachwillplayasignificantrole insecuringexecutivebuy-inforinvestinginHRtechnology fororganizationsthatarebehindthecurve.Forinstance,the post-pandemicworkplacesettingslookdifferent,moving awayfromthenormofremotework,whichcreates retentionchallengesfororganizations.Consequently,there isanincreasingmomentumtoexploreanddeveloptools andtechnologytobridgethegapbetweentheofficeand remoteemployeesdrivenbychangingemployeeand workplaceneeds.
Honeyisanaturalsweetenerthatnotonlyaddsflavortoourfoodbutalso
hasamazingbenefitsforourskin.Honeyhasbeenusedforcenturiesas anaturalremedyforvariousskinconditionsduetoitsantibacterial, anti-inflammatory,andmoisturizingproperties.Withitsrichtextureandsweet fragrance,honeyisaversatileingredientthatcanbeusedinawiderangeof beautyproducts.
Inthisarticle,wewillguideyouonhowtocreateyourownhoney-basedbeauty productsathome.
BenefitsofHoneyfortheSkin
Honeyispackedwithantioxidants,enzymesandothernutrientsthatnourishand healtheskin.Herearesomebenefitsofhoneyfortheskin:
1. Moisturizestheskin:Honeyisanaturalhumectant,whichmeansithelpsto retainmoistureintheskin.Itkeepstheskinhydrated,softandsupple.
2. Fightsacne:Honeyhasantibacterialpropertiesthatcanhelptoreduceacne breakouts.Italsohasanti-inflammatorypropertiesthatcanreduceredness andswellingassociatedwithacne.
3. Soothessunburn:Honeyhasanti-inflammatorypropertiesthatcanhelpto soothesunburnedskin.Italsohasnaturalenzymesthatcanhelptoheal damagedskin.
4. Anti-agingproperties:Honeyispackedwithantioxidantsthathelptoprotect theskinfromfreeradicalsthatcausedamageandprematureaging.
5. Exfoliatestheskin:Honeyhasnaturalenzymesthatcangentlyexfoliatethe skin,removingdeadskincellsandrevealingbrighter,smootherskin.
DIYHoney-basedBeautyProducts
1. HoneyFaceMask
Ingredients:
• 1tablespoonrawhoney
• 1teaspoonturmericpowder
• 1teaspoonplainyogurt
Directions:
Mixalltheingredientsinasmallbowluntilwellcombined.Applythemixture toyourfaceandleaveitonfor15-20minutes.Rinseoffwithwarmwater.This honeyfacemaskisgreatforhydratingtheskin,reducinginflammation,and brighteningthecomplexion.
2.HoneyandOatmealScrub
Ingredients:
• 1/2cuprolledoats
• 1/4cuprawhoney
• 1tablespooncoconutoil
• 1tablespoonwarmwater
Directions:
Inablenderorfoodprocessor,pulsetherolledoatsuntiltheyarefinelyground. Inasmallbowl,mixthegroundoatswiththerawhoney,coconutoil,andwarm wateruntilwellcombined.
Applythemixturetoyourfaceandgentlymassagein circularmotions.Rinseoffwithwarmwater.Thishoney andoatmealscrubisgreatforexfoliatingtheskin, removingdeadskincells,andrevealingbrighter,smoother skin.
3.HoneyLipBalm
Ingredients:
• 1tablespoonrawhoney
• 1tablespoonbeeswaxpellets
• 1tablespooncoconutoil
• 1/2teaspoonvitaminEoil
Directions:
Inasmallsaucepan,meltthebeeswaxpelletsandcoconut oiloverlowheat,stirringconstantly.Oncemelted,remove themixturefromtheheatandstirintherawhoneyand vitaminEoiluntilwellcombined.Pourthemixtureintoa smallcontainerandletitcooluntilitsolidifies.Thishoney lipbalmisgreatformoisturizingdry,chappedlips.
4.HoneyHairMask
Ingredients:
• 1/4cuprawhoney
• 1/4cupoliveoil
• 1teaspoonapplecider vinegar
Directions:
Inasmallbowl,mixtheraw honey,oliveoil,andapplecider vinegaruntilwellcombined. Applythemixturetoyourhair, startingattherootsandworking yourwaydowntotheends. Coveryourhairwithashowercapandleavethemaskon for30-60minutes.Rinseoffwithwarmwaterandshampoo asusual.
5.HoneyandLemonFaceWash
Ingredients:
• 2tablespoonsrawhoney
• 1tablespoonfreshlemon juice
Directions:
Inasmallbowl,mixtheraw honeyandfreshlemonjuice untilwellcombined.Wetyour facewithwarmwaterandapply themixturetoyourface,gently
massagingincircularmotions.Rinseoffwithwarmwater. Thishoneyandlemonfacewashisgreatforcleansingthe skin,removingimpuritiesandbrighteningthecomplexion.
6.HoneyandAloeVeraFaceMist
Ingredients:
• 1/2cupdistilledwater
• 2tablespoonsrawhoney
• 2tablespoonsaloeveragel
Directions:
Inasmallspraybottle,mixthe distilledwater,rawhoney,and aloeverageluntilwellcombined. Shakewellbeforeuse.Spraythe mistontoyourfacethroughoutthe dayforarefreshingburstof hydration.Thishoneyandaloe verafacemistisgreatforhydratingtheskinandreducing inflammation.
TipsforMakingHoney-basedBeautyProducts
1. Userawhoney:Rawhoneyisunprocessedandretains allofitsnaturalnutrientsandenzymes,makingitmore effectiveforskincare.Avoidusingprocessedhoney,as itmaynothavethesamebenefits.
2. Patchtestbeforeuse:Beforeusinganynewbeauty product,especiallyonewithnaturalingredients,it's importanttopatchtestitfirsttoensurethatyoudon't haveanyallergicreactions.
3. Storeinacool,dryplace:Honey-basedbeauty productsshouldbestoredinacool,dryplaceto preventspoilageandmaintaintheireffectiveness.
4. Useorganicingredients:Wheneverpossible,use organicingredientstoensurethatyourhoney-based beautyproductsarefreefromharmfulchemicalsand pesticides.
Conclusion
Creatingyourownhoney-basedbeautyproductsisafun andeasywaytoincorporatenaturalingredientsintoyour skincareroutine.Withitsmanybenefitsfortheskin,honey isaversatileingredientthatcanbeusedinawiderangeof beautyproducts.Fromfacemaskstolipbalmstohair masks,thereareendlesspossibilitiesforcreatingyourown honey-basedbeautyproductsathome.Justremembertouse rawhoney,patchtestbeforeuse,andstoreinacool,dry placeforthebestresults.
-Adiba
Khajasab Tarade
WhatYouNeed to KnowWhen Choosing a CNCMachining Service
CNCmachiningisatypeofmanufacturingthatuses
computerstocontrolthetoolsinamachine.The termCNCstandsforcomputernumericalcontrol, anditreferstohowthesemachinesareprogrammed.A CNCmachiningserviceisidealifyouneedprecisionparts orprototypesmadequicklyandatalowcost.Inthisarticle, we'lldiscusswhatmakestheseservicessousefulandhow theywork.
WhatisaCNCmachine?
ACNCmachineisacomputer-controlledmillingordrilling machine.Itusesaprogramtocontrolthemovementofthe cuttingtool,whichallowsforgreaterprecisionand accuracythanwouldbepossiblewithmanualmachining.
CNCmachinescanbeclassifiedaccordingtotheiraxis systems:Cartesian,cylindrical,andsphericalcoordinate systems(SCS).Eachhasitsownadvantages-forexample, SCSmachinesarewellsuitedforlargepartswithcomplex geometriesbecausetheymakefewerassumptionsabout howyourpartwillbeorientedinspace.
WhatarethebenefitsofusingaCNCmachining service?
ThereareseveralbenefitstousingaCNCmachining service.Oneofthemostimportantreasonsisthatitallows youtomakesurethatyouhavetherighttoolsforyour business.Youcanalsogethelpwithdevelopingnew products,whichwillsavetimeandmoneyinthelongrun.
CNCmachiningcanbedoneremotely,soyoudon'thaveto beon-sitewhilethisprocesstakesplace.Thismakesit easierforcompanieswhodon'thaveaccesstospaceor equipmentattheirlocationbutstillneedtheseservices performedinordertostaycompetitiveintheirindustry.
HowdoyoufindandchooseagoodCNCmachining service?
o Askfora CNCmachiningquotetofindouttheexact prices.
o FindaCNCmachiningservicethathasbeenin businessforalongtime.
o LookatreviewsofdifferentCNCmachineshopsand chooseonethatgetsgoodreviewsfromitscustomers, especiallyifthey'resimilartoyou(i.e.,theydosimilar work).
o Findoutwhatequipmentthecompanyusesandmake sureit'sup-to-dateontechnologyandwillgiveyou resultswithhighprecisionandqualitystandardsthat meetyoursorsurpassthem.
Howmuchdoesitcost?
CNCmachiningcostsdependonthecomplexityofyourjob andthematerialsyouwanttouse.Thecostwillalsobe affectedbythesize,geometry,andnumberofpartsthat needtobeproduced.
Thespeedofyourmachinewillaffecthowmuchitcosts perpart,aswellaswhetherornotyoucanproducemultiple
partsatonce(whichisoftencheaperthanrunningonejob afteranother).You'llalsoneedtofactorinlaborcostsif yourcompanyhasemployeesdoingthisworkmanually beforeinvestinginautomation.
Arethereanyothertypesofmanufacturingservicesthat canbeusefulforsmallbusinessesorstartups?
Yes,forexample,ifyou'relookingtocreateprototypesbut don'thavetheequipmentnecessarytodoso,considerusing 3Dprintingservicesinstead.Thiswillallowyoutogeta feelforwhatyourproductwilllooklikebeforeinvesting toomuchtimeandmoneyintoit.
CNCmachiningisoneofthemostpopularmanufacturing servicesbecauseitallowscompanieslikeyourstogettheir handsonhigh-qualitytoolsquicklyandaffordably.Ifthis soundslikesomethingthatmightinterestyou,contactus today!
Conclusion
CNCmachiningisoneofthemostcommontypesof manufacturing,andit'sdonebymanydifferentcompanies. Becausethisindustryissocompetitive,youneedtomake surethatyourproductismadewellanddeliveredontime beforechoosingaCNCmachiningserviceprovider.
The Benefits of ORGANIC Effects onthe andits Environment
Organichoneyhasgainedpopularityinrecentyears duetoitsmanybenefitsforbothconsumersandthe environment.Organichoneyisproducedbybees thatcollectnectarfromflowersthathavenotbeen treatedwithpesticidesorotherchemicals,andthebees themselvesarenottreatedwithantibioticsorotherchemicals. Thistypeofhoneyisproducedusingsustainablefarming practicesthatprioritizethehealthofthebeesandthe environment.Organichoneyisnotonlyanaturalsourceof nutritionbutalsohasabettertasteandisfreefromchemical residuesthatmaybepresentinconventionalhoney
Moreover,theproductionoforganichoneyhasapositive impactontheenvironment,includingpromotingbiodiversity, protectingbees,andusingsustainablefarmingpractices.In thisarticle,wewillexplorethebenefitsoforganichoneyand itseffectsontheenvironmentinmoredetail.
WhatisOrganicHoney?
Organichoneyisproducedbybeesthatcollectnectarfrom flowersthathavenotbeentreatedwithpesticidesorother chemicals.Thebeesthemselvesarealsonottreatedwith antibioticsorotherchemicalsthatcanharmtheirhealth. Organichoneyisproducedusingsustainablefarming practicesthatprioritizethehealthofthebeesandthe environment.
BenefitsofOrganicHoney
1. NutritionalValue
Organichoneyisrichinvitamins,minerals,and antioxidants.Itisanaturalsourceofcarbohydratesand providesinstantenergytothebody.Italsohas antibacterialandanti-inflammatorypropertiesthatcan helpimprovedigestion,boosttheimmunesystem,and promoteoverallhealth.
2. BetterTaste
Organichoneyhasadistinctflavorthatisoften describedasfloralorfruity.Itislessprocessedthan conventionalhoney,whichmeansitretainsmoreofits naturalflavorandaroma.Organichoneyalsohasa smoothertextureandislesslikelytocrystallizethan conventionalhoney
3. EnvironmentalBenefits
Organichoneyproductionhasapositiveimpactonthe environment.Beesplayacriticalroleinpollinating cropsandwildflowers,whichhelpstomaintain biodiversityandecosystemhealth.Organicfarming practicesalsoprioritizesoilhealth,waterconservation, andtheuseofrenewableresources.
4. SupportingLocalFarmers
Organichoneyproductionisoftendonebysmallscalefarmerswhorelyonsustainablefarming practices.Bychoosingorganichoney,consumerscan supportlocalfarmerswhoprioritizethehealthofthe environmentandtheircommunities.
5. NoChemicalResidues
Organichoneyisfreefromchemicalresiduesthatmay bepresentinconventionalhoneyduetotheuseof pesticidesandotherchemicalsinfarming.Thismakes itasaferandhealthieroptionforconsumers.
6. Traceability
Organichoneyproductionissubjecttostrict regulationsandcertificationrequirements,which ensuresthatthehoneyisproducedusingsustainable farmingpracticesandmeetshighstandardsofquality. Thisprovidesconsumerswithgreatertransparency andtraceabilityinthefoodsupplychain.
7. Versatility
Organichoneyisaversatileingredientthatcanbe usedinawiderangeofrecipes,fromsweeteningtea andoatmealtoaddingflavortosaladdressingsand marinades.Itisalsopopularinnaturalskincare productsduetoitsantibacterialandanti-inflammatory properties.
EffectsofOrganicHoneyProductiononthe Environment
1. ProtectingBees
Theuseofpesticidesandotherchemicalsin conventionalfarmingpracticeshasbeenlinkedtothe declineinbeepopulations.Organichoneyproduction avoidstheuseoftheseharmfulchemicals,which helpstoprotectthehealthofbeesandpromotetheir survival.
2. PromotingBiodiversity
Organicfarmingpracticespromotethegrowthof wildflowersandotherplantsthatprovidefoodand habitatforbeesandotherpollinators.Thishelpsto maintainbiodiversityandecosystemhealth,whichis essentialforthelong-termsustainabilityof agriculture.
3. SustainableFarmingPractices
Organicfarmingpracticesprioritizesoilhealth,water conservation,andtheuseofrenewableresources.This helpstoreducetheenvironmentalimpactof agricultureandpromoteslong-termsustainability. Organicfarmingalsoreducestheuseoffossilfuels andothernon-renewableresources,whichhelpsto
reducegreenhousegasemissionsandcombatclimate change.
EffectsofOrganicHoneyConsumptiononHumanHealth
1. BoostsImmuneSystem
Organichoneycontainsantioxidants,whichcanhelpto boosttheimmunesystemandprotectagainstdiseases.
2. SoothesCoughsandSoreThroats
Organichoneyhasbeenshowntobeaneffectivenatural remedyforcoughsandsorethroats.Ithasantibacterial propertiesthatcanhelptoreduceinflammationand irritationinthethroat.
3. SupportsDigestiveHealth
Organichoneyhasprebioticproperties,whichmeansthat itpromotesthegrowthofbeneficialbacteriainthegut. Thiscanhelptoimprovedigestionandoverallguthealth.
4. ProvidesInstantEnergy
Organichoneyisanaturalsourceofcarbohydrates,which provideinstantenergytothebody Thismakesitagreat optionforathletesandpeoplewhoneedaquickenergy boost.
5. PromotesWoundHealing
Organichoneyhasantibacterialandanti-inflammatory propertiesthatcanhelptopromotewoundhealing.Ithas beenusedforcenturiesasanaturalremedyforcuts, burns,andotherskininjuries.
Conclusion
Organichoneyisanaturalsweetenerthatoffersmanybenefits forbothconsumersandtheenvironment.Itisproducedusing sustainablefarmingpracticesthatprioritizethehealthofbees, theenvironment,andlocalcommunities.Organichoneyisalso aversatileingredientthatcanbeusedinawiderangeof recipesandhasmanyhealthbenefits,includingboostingthe immunesystem,soothingcoughs,andsorethroats,and promotingwoundhealing.Bychoosingorganichoney, consumerscansupportsustainablefarmingpractices,promote thehealthofthemselvesandtheenvironment,andenjoythe delicioustasteandhealthbenefitsofthisnaturalsweetener.
-AdibaKhajasab Tarade
Discovering the Sweet Taste of Success
The focus of the Swedish Bee Company has been to offer “The Honey of Sweden” to an interna onal audience.
Beekeeping: The art of caring for bees turned into a profession.
Wseasonalfruitsorvegetables.Wewouldn’tbe abletoenjoythesweettasteofhoneyormake bakedgoodslikebreadandcakes.
Butdidyouknowthatthere’smoretothistinyinsectthan meetstheeye?
There’ssomethingbeautifulinthewaybeeslive.They’re industrious,hardworkingcreatureswhodon’tneedmuchto survive;theyjustneedtherightconditionsandalittlehelp fromtheircommunity,andtheycanthrive.
Butsomethingisinadequatelydifferentwithourworld today.Beesaredyingatanalarmingrate,andit’s threateningnotonlyourfoodsupplybutalsoourveryway oflife.Weneedtohelpthesecreaturessurvivesothatthey cancontinuetopollinateplantsandhelpusgrowfruits, nutsandmore!
Mats Olofsson Founder and CEO
TheSwedishBeeCompanyisjustdoingthat.Mats Olofssonfoundedthecompanyin2018.Matshadavision. onethatwasshapedbyhislovefornature,anappreciation forthecraftofbeekeeping,andanunderstandingofthe uniqueofferingsofSwedishhoney.Butitwasn’tuntilhe startedtheSwedishBeeCompanythathewasabletobring thatvisiontolife.
Byembracinga“Slowtech”approach,theyallownature andthebeestotaketheirtimeincreatingflavorsandcolors thatareuniquetoeachharvest.Withthisdedication,Mats hopestobecomeahoneysommelier,sharingthebestof Swedishhoney
SwedishBeeCompanyandMatsOlofsson’sjourneyto becomingahoneysommelier.Itisastoryofpassion, dedication,andcommitmenttobringingthebestof Swedishhoneytotheworld.
Unwind and Enjoy—A Nice Read Awaits You!
FromOurVeryOwnBees
TheSwedishBeeCompanyiscommittedtoprovidingthe bestandmostflavorfultastespossible.TheysellSwedish honeyundertheirownbrand,TheHoneyofSweden.They producethishoneywiththehelpoftheirownbeesand othercarefullyselectedbeekeepers,buttheyalso collaboratewithothercompaniestoprovidedifferenttypes ofSwedishhoney
FromHobbyisttoHoney-Sommelier–AJourneyof SweetRewards
MatsOlofssonstartedwithbeesin2015,intendingtohave onecolonyinhisbackyard.Fascinatedbytheirworkand theimportantroletheyplayinnature,hejumpedona professionalbeekeepingtrainingcourse.In2018,he foundedtheSwedishBeeCompanytocombinehis previousprofessionalexperienceswithbeekeepingandits fabulousproduct,honey.
ThefocusoftheSwedishBeeCompanyhasbeentooffer “TheHoneyofSweden”toaninternationalaudience.To betterservethisgoal,heiscurrentlytakingclassesinhoney sensorytodevelophistasteandaromasensitivityto differentkindsofhoneyandbecomeahoneysommelier. Thisistobeabletoofferthebesthoneythereis,withhigh diversity.
MajorKeyFactors
Bestlocations:TheSwedishBeeCompanyselectsthebest locationsfortheirbees,suchasremoteareaswithcleanair, waterandsoil.
Naturalmethods:Theykeepthebeeshealthyandstrong throughnaturalmethods,sotheycanfocusoncollecting nectarandpollenratherthanfightingpestsanddiseases.
Allowingthemtoharvestattheirleisure:Theyallowthe beestoharvestattheirleisuretoensurethatthehoney maturesnaturally.
Bestpossibleequipment:TheSwedishBeeCompany investsinthebestequipmentforextractingandhandling honeywithoutcompromisingitsquality
Expertbeekeepers:Thecompanycollaborateswiththe beekeepers.
Safety:Theyensureeachbatchofhoneyislaboratory testedforsafety.
BuildingBlocksofSuccess
Toworkinharmonywithnature:Theywanttokeep honeyasnaturalaspossibleallthewaytotheconsumer becauseitisacompletelynaturalproductreadytoeatfrom nature.
Aminimumofprocessing:Agentletreatmentcateredto keepingthenaturalflavors,aromas,andwholesome elementsinthehoney.
Careforthebeesandkeepthemhealthy:Thereare severalnaturalandman-madethreatstobeehealth.The companytakesthenecessaryprecautionstohelpthebees byusingnaturalorganicpestcontrolmethodsandkeepinga safedistancefrompesticide-treatedfields.
Itmustbereal:Theydon’tcutcornersattheexpenseof quality Theyusehigh-qualityequipmentandallowthebees toworkattheirownpace.Itmaytakemoretimeandeffort, butitiswellworthit.
NaturalistheWay
Thisisnon-processedandnaturalfood,asopposedto highlyprocessedfactory-producedfood.Theydon’tmix honeytomakethemalllookthesame.Everyharvestis unique,andonceitisover,itdoesnotreturn.Instead,there willbenewhoney
Adapting
toEvolving
TechwithTraceabilityandUnique Tastes
Traceabilityisimportant.Theywanttobeabletoshowthe consumerwherethehoneyinthebottletheyareholding comesfrom,allthewaydowntothebeeyard.Theybelieve thatthis,combinedwithadescriptionofthehoney’s distinctflavor,willprovidetheconsumerwithacomplete experience.Today’suseofsmartphonesineverypocket alsogivesopportunitiestoofferalotofproductinformation justbyprovidingaQRcodeforpeopletoscan.
TransformChallengesintoGrowthOpportunities
Duringthesummerbeekeepingseason,wemustconstantly adapttonature.Theeffectsofthesun,rain,cold,andheat onbees.SwedishBeeCompanyalwayshasaplanin place,buttheyareawarethatitwillneedtobechanged.
However,thisalsoservesasthefoundationforthevariety ofhoneyavailable.
ScalingUp:ExploringtheNewMarkets
Theywanttoexpandintoavarietyofmarketsand industries.HoReCa,orthehospitalitysector,aswellas high-endretailstores.Theirgoalistooffervarioustypesof SwedishhoneythatrepresentSwedenas“TheHoneyof Sweden.”
Theyhavethecapacitytotap;thisisnotabottleneck.They willintensifytheirsearchfordifferentbatchesofhighqualitySwedishhoneyfromdifferentpartsofSweden.
CelebratingSuccess:Clientele
Examplesofwheretheproductsaresoldtoday:
Ÿ TheGargantuashopatImperialHotelTokyo.
Ÿ GinzaMatsuyadepartmentstoresTokyo.
Ÿ NordicTemptationsshop,Antibes,France.
