



Leadership is the art of getting someone else to do something you want done because he wants to do it.

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Leadership is the art of getting someone else to do something you want done because he wants to do it.



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Dr. Navneet Vats
Championing Purpose-Driven, Sustainable Business for a Greener Tomorrow 06. 14. 18.
Sustainable Chemistry Approaches in Pharmaceutical Manufacturing
Synthetic Biology Applications in Pharmaceutical Manufacturing

Championing Purpose-Driven, Sustainable Business for a Greener Tomorrow

Leading Livexpo requires deep focus managing shi ing market demands, naviga ng client rela onships, and ensuring opera onal efficiencies. But I believe effec ve leadership lies not in micromanagement, but in trust, delega on, and building empowered teams.




Morethanjustonecompany,Livexpohasgrownintoa movement.Withsustainabilityasitscompassand innovationasitsengine,Dr.Navneetandhisteamare activelyreshapinghowtheworldperceivescleanlinessand hygiene.
Balancingapurpose-drivenenterprisewithpersonallifeis nosmallfeat,andforNavneet,thisbalancestemsfrom discipline,purpose,andareliablesupportsystem. “Leading Livexpo requires deep focus managing shifting market demands, navigating client relationships, and ensuring operational efficiencies. But I believe effective leadership lies not in micromanagement, but in trust, delegation, and building empowered teams.” hesays.
Hehasconsciouslycreatedaworkculturethatvalues accountabilityandinnovation.Thishasenabledhimto maintainasenseofseparationbetweenworkandpersonal life,achallenging,butessentialpursuitformentalwellbeing. “Family is central to my life. My family remains my grounding force, offering unwavering encouragement through all phases of my entrepreneurial journey. I prioritize quality time with them through simple but meaningful rituals—like shared meals, quiet evenings, and occasional travel.” hesays.
Hisdailyroutinereflectsadeepcommitmenttobalance. Earlymorningplanning,disciplinedtime-blocking,and momentsofreflectionhelphimstayalignedandenergized. Moreimportantly,hisintrinsicmotivationcomesfrom Livexpo’smission.Theknowledgethathiswork contributestopublichealthandenvironmentalprotection providesastrongsenseofpurposethatsustainshim throughstress,setbacks,anduncertainty.
ToNavneet,lifeandworkareinterconnected.Theydraw fromthesamewellofvaluesandinspiration.Byensuring hisbusinessremainsanauthenticextensionofhisbeliefs, he’sabletochannelenergyratherthandepleteit,making roomforpersonaljoyandprofessionalexcellencetocoexist.
Dr.Navneethasalwaysharboredastrongappetitefor businessadrivethatstemsfromhisinnateloveforcreating value,solvingproblems,andgeneratingimpact. “Business for me isn’t merely about transactions or profits; it is about transformation.

I believe in nurturing teams, mentoring emerging leaders, and crea ng workspaces that balance purpose and performance. I find immense sa sfac on in turning ideas into tangible impact whether it’s a breakthrough in product formula on or a successful ins tu onal partnership.
psychology behind consumer choices, market behavior, and the strategy needed to launch, build, and sustain powerful brands.” hecommented
Hiscareergavehimopportunitiestoengageineverything fromproductlaunchestostrategicpivots,butitwasthe birthofLivexpothattrulyunleashedhisentrepreneurial spirit.Livexpoisn’tjustacompany,it’shisresponsetothe world’spressingneedforsustainableliving.Andthisform ofvaluecreationiswhatenergizeshim.Theexcitementof transformingeverydaynecessitieslikecleaningsolutions intovehiclesofsustainabilityisthekindofchallengehe thriveson.
Dr.Navneetisalsodrawntodynamicenvironments.The unpredictabilityofentrepreneurshipdoesn’tdeterhim,it fuelshim. “I see every risk as a learning opportunity, every failure as a steppingstone, and every success as a collective victory. My curiosity for emerging technologies and market shifts ensures I always keep looking ahead.” hesays.
Tohim,businessisaplatformforimpact,itisawayto innovate,uplift,andredefinetherules.


Hishungerisnottomerelygrowbuttogrowwith conscience,innovation,andpurpose.
WhatdrivesDr.Navneetathiscoreisapassiontobuilda betterworldthroughinnovation.Hedoesn’tjustwanttobe rememberedasasuccessfulbusinessmanbutassomeone whousedbusinessasaforceforgood.Thisphilosophy iswhatgaverisetoLivexpoanditseco-friendly productline,FRESHER.
Heisinspiredbythebeliefthatsustainablechoices shouldbeaccessible,effective,andscalable.His passionliesindevelopingalternativestotoxic, chemical-basedproductsandcreatingawareness amonginstitutions,organizations,andeveryday usersabouttheimportanceofclean,safe environments.Histeam’sinnovationsarenow activelyreducingchemicalfootprintsincritical areaslikedefenseservices,educationalinstitutions, hospitals,andpublictransportation.
Healsofindspassioninpeople. “I believe in nurturing teams, mentoring emerging leaders, and creating workspaces that balance purpose and performance. I find immense satisfaction in turning ideas into tangible impact whether it’s a breakthrough in product formulation or a successful institutional partnership.” hesays.
Beyondproducts,it’sthemovementthatmattersmostto him.Hislong-termvisionisnotonlytoscaleLivexpobut tohelpshiftconsumerculturetowardmoreresponsible choices.Forhim,thisismorethanamission—it’salegacy.
TheCOVID-19pandemicdisruptedtheworld,andLivexpo Ventureswasnotimmunetoitseffects.However,forDr. Navneet,thecrisisalsoamplifiedtherelevanceof Livexpo’smission.Ashygieneandhealthbecameglobal priorities,eco-friendlyandsafecleaningsolutionsfound theirplaceatthecenteroftheconversation.
Theinitialdaysofthepandemicwerechallenging.Supply chaindisruptions,deliverydelays,andinstitutional shutdownsposedrealobstacles.Butratherthanretreat,he andhisteamdoubleddownontheircorestrengths.They focusedonwhatthemarketneededmost—safe,skinfriendlysanitizersanddisinfectantsthatdidn’tcompromise onefficacy


Duringthiscriticaltime,Livexpoprioritized consistency,quality,andavailabilityover aggressivemarketing.Byensuring uninterruptedsupplytokeyinstitutions, especiallythoseservingonthefrontlineslike hospitals,thecompanybuiltsignificanttrust andgoodwill.
WhatmadeLivexpostandoutduringthe pandemicwasitscommitmenttoitsfounding principles.Thecompanydidn’tpivotfor profitpivotedtoserve.Andindoingso,it turnedaglobalcrisisintoamomentof reaffirmation,provingthatsustainability, integrity,andpurposearetimelessbusiness values.
Throughresilience,foresight,and commitmenttopublicwell-being,Dr. NavneetVatsnotonlyhelpedhiscompany survivethepandemicbutpositionedLivexpo asabeaconofresponsibleinnovationforthe post-COVIDera.








Thepharmasectorhasbeenatthejunctionofgreen
technologiesandenvironmentalstewardshipforthe pasttwoyears.Asthereisincreasingworldwide anxietyaboutclimatechange,pollution,andtheerosionof naturalresources,slowlythefocushasshiftedtowardsall industriesgettinggreenerintheir operations—pharmaceuticalsincluded.
SustainableChemistryhasbeenoneofthemostviable meansofgreeningthefuture.Thisstrategynotonly minimizesthedrug-producingenvironmentalimpactbut alsooptimizesefficiency,safety,andcost-effectivenessin thelongrun.
WhatisSustainableChemistry?
SustainableChemistry,orgreenchemistry,isthedesignof chemicalproductsandprocessesthateliminateorminimize theuseandgenerationofhazardoussubstances.Sustainable Chemistryfocusesoncreativityinenergyconsumption, materialconsumption,andwasteminimization.Inthe pharmaceuticalsector,SustainableChemistryisapplying measuresminimizingenvironmentaldamagewithout weakeningorenhancingthedrugeffectandquality manufactured.
Pharmaceuticalproductionisahigh-energyprocess. Historically,itentailshugeamountsofsolvents,electricity, andwater,andevenproducesheavychemicalwastes.Part ofthewasteproductsistoxicandharmfultohumanhealth andtheenvironment.Inaddition,thedisposalof pharmaceuticalwastehasalsobeenanissue,withresiduein waterbodies,impactingaquaticlifeandevenreaching humandrinkingwater
Withincreasedworldwidedemandfordrugsandmore stringentregulatoryenvironmentsforenvironmental conditionshavingplacedincreasingpressure,thedemand hasrisenforcleaner,greenertechnologies.Andthisis whereSustainableChemistrycanbeagame-changer—not asregulation,butasasolution.
MainCorePrinciplesofSustainableChemistryin Pharma
SustainableChemistrytopharmamanufacturingisallabout afewmaincoreprinciples:
• PreventionofWaste:Insteadoftreatingordisposing ofwasteafterithasbeengenerated,Sustainable Chemistrypromotespreventingthewasteinthefirst instance.Thisentailsensuringthatreactionconditions areoptimizedtoensuremaximumyieldofthetarget productandminimumbyproductsareformed.
• SaferSolventsandReactionConditions:Volatile organicsolvents(VOCs)serveasthesolventsinmost pharmaceuticalprocessingcases.Sustainable Chemistryencouragestheuseoflesstoxic,safer solventslikewater,supercriticalCO₂,orbio-based solvents.
• EnergyEfficiency:Processingunderambient pressureandtemperatureconditionssaves considerableenergyinput.Notonlyisthisgreenwith loweremissions,butthemanufacturingcostisalso minimized.
• RenewableFeedstocks:Wherefeasible,utilizationof renewablerawmaterialsratherthanfinitepetroleumderivedmaterialsisadesignprincipleofsustainable production.



• Catalysis:Utilizationofcatalystshasthepotentialto speedupchemicalreactionswithoutbeingusedup, enablinglowerenergyconsumptionandlowerwaste.
• DesignforDegradation:Medicinescanbedesigned todegradeintoharmlessmaterialwhenswallowed, notremainingintheenvironment.
Ahandfulofpharmaceuticalcompanieshavestarted implementingSustainableChemistryprincipleswithgreat success.Forinstance,Pfizercameupwithanalternative synthesisrouteforsertraline(ananti-depressant)that circumventedover60%ofwasteandsolvent.Inasimilar manner,Merckincorporatedenzymaticreactionsintheir processwhereinitreplacedclassicalchemicalstepswith biologically-sourcedcatalyststhatarecleanerandmore selective.
Othersignificantadvancesaretheutilizationofflow chemistry—atechniqueforconductingreactionswithina streamofcontinuouslyflowingliquidinsteadofinbatches. Besidesenhancingsafetyandscalability,itreduceswaste andthedangerofcontaminationtonil.Withtheadditionof automationandon-linemonitoring,flowchemistrycan improveeverystepinthedrugmanufactureprocessto highestsustainability.
PracticingSustainableChemistryisnotonlybetterforthe planet—thereisalsogoodbusinesssensebehindit.Saving energyandminimizingwastesavesoncostsofproduction, savingsthatcanbepassedonintheformoflower-cost medicines.Andhealthierworkingenvironmentssaveon illnessexposure,too.Brand-wise,thecompaniesthatfocus onsustainabilitycanestablishapositiveimageamong consumers,investors,andregulators.
Inaddition,SustainableChemistryalsointersectswith socialresponsibilityandpublichealthagendasonabroader level.Thepharmaceuticalcompaniescanhelplessenthe pollutionoftheenvironmentandtoxicemissions,thereby keepingtheenvironmentcleanandpollution-free,resulting incleanerairandwaterintheenvironmentssurrounding wheretheyoperate.
Thoughthenumerousbenefits,drugmanufacturingusing SustainableChemistryisnotdevoidofitsdisadvantages.
ThesearetheexpenseofR&Dbeingoutofreach,requiring sophisticatedmachinery,andregulatorybarriersthatcould retardprogress.Butwithsuccessstoriespilingupand technologyadvancingfurther,theseareslowlybeing dismantled.
Academia,industry,andgovernmentwillneedtowork together.Public-privatepartnerships,grants,andtaxcredits canenabletheshifttowardsustainablepractices.Workforce developmentprogramsandtrainingcanalsoteachthenext generationofengineersandchemistssustainabilitythinking fromthebeginning.
SustainableChemistryisacriticaltransformationinthe mannerinwhichweareconductingbusinessinthe pharmaceuticalindustry.Byadoptingitsprinciplesintothe fabricofmanufacturingoperations,wecanbuildafuture wherelife-savingdrugsaremadewithoutsacrificingthe healthofourplanet.It'snotjustagreenimperative—it'sa businessimperativethatunitesinnovation,stewardship,and resilience.
Withtheworldfacedwithunprecedentedglobalhealthand environmentalissues,doingtherightthingbyadopting SustainableChemistryisnolongeronlyethical—itis clever.




Syntheticbiologyhasbeenattheforefrontof multidisciplinarysciencesofthelasttenyears, combiningbiology,engineering,andcomputer scienceinordertodesignandconstructnewbiological systemsanddevices.Althoughitspossibleusespansawide rangeofindustries,fromagricultureandbioenergyto pharmaceuticals,itsmostrevolutionaryuseisinthe productionofmedicines.
Thenewtechnologyisrevolutionizingthedrugdiscovery, production,anddeliverybyofferingfaster,cleaner,and moreefficientsolutionstothetraditionalprocesses.
Thepharmasectorhaslongsufferedfromaccessproblems: lengthydrugdevelopmentprocess,appallinglyexorbitant expense,andquestionableoutcomes.Thetraditional methodofproducingdrugsischemicalsynthesisorplant extraction,bothofwhichareenergy-hungryand ecologicallyexpensive.Syntheticbiologyisabehemoth promisebecauseitenablesresearcherstodesign microbes—bacteria,yeast,andalgae—toproduce therapeuticmoleculesinexpensivelyandinbulk.
WithartificialDNAstrandsandnew-generationgenetic engineeringtoolslikeCRISPR,researcherscaninstruct cellstobehaveastinyfactoriesthatbuildcomplex moleculesthatareactivepharmaceuticalingredientsin mostmedicines.Apartfromsimplifyingthebiological engineeringprocess,italsofacilitatesthedevelopmentof newclassesofmedicines.
Oneofsyntheticbiology'sstrongestassetsisthatitcan speeduptheprocessofdiscoveringdrugs.Withthehelpof computationalmodelingandgenecircuitdesign,scientists canquicklyprototypeandscreendrugcandidates.The build-design-testparadigmcanbestreamlinedinlessthan thetimerequiredbytheoldtrial-and-errorstrategy.
Second,syntheticbiologycanscreenthousandsofgenetic constructsinhigh-throughputscreening,andscientistscan pickthebestlead-generatingdrugstrainsearlierinthe pipeline.Thatismoretargeteddrugdiscovery,whichcan resultinquickerdevelopmenttimesforlife-savingdrugsto market.

Oneoftheassetsofsyntheticbiologyisthatitpotentially canbeabletofacilitatebringingtheviabilityofproduction tobearonmakingitpossiblefordrugmanufacturingto becomefeasible.Traditionaldrugmanufacturetendstorely onthedepletionofscarcenaturalcommoditiesormultiplestepsynthesisprotocolstoyieldharmfulby-products. Syntheticbiologyhasthepotentialtomakepossiblethe biosynthesisofdrugsfromrenewablyavailablefeedstocks suchassugarorcropswaste.
Forinstance,theantimalarialartemisininwasonceonly availablefromthesupplychain-dependent,seasonalsweet wormwoodplant.Syntheticbiologynowallowsusto geneticallyengineeryeasttocreateartemisinicacid—the precursormoleculetoartemisinin—throughfermentation processesincontrolledconditions,givingastableand scalablesourceofthedrug.Notonlyisthischeaperforthe drug,butitalsoremovespressurefromnaturalecosystems.
Thefutureofsyntheticbiologyismuchmorethanthe conventionalsmall-moleculedrugs.Itisfuelingthe inventionofadvancedtherapieslikegenetherapies,cell therapies,andpersonalizedmedicine.Byengineeringcells thatareabletorecognizeandrespondtodiseasebiomarkers inrealtime,scientistsareabletoengineer"smart"drugs thatrespondtotheindividualneedsofthepatient.
CAR-Tcelltherapyisonesuchexample.InCAR-Tcell therapy,theimmunecellsofthepatientaregenetically modifiedtotargetanddestroycancercells.Synbio equipmentisutilizedincellengineeringinawaythatthe engineeredcellspossessincreasedtargetingcapability alongwithsafetyswitches,therebyattainingimproved treatmentoutcomeatthecostofreducedsideeffect production.
Also,syntheticbiologyenablesonetobuildandrapidly optimizemodularsystems.Itispossibletoadapttherapies toanindividual'sgeneticmakeup.Theapproachisvery promisingfortherapyoforphandiseasesandheretofore intractablediseases.
Syntheticbiologyisalsofindingaplaceinthevaccinearea. Traditionalvaccineproductionissluggishandtypically involvesculturingvirusesorbacteriaincellculture.
Syntheticbiologyallowsonetodesigngeneticconstructs againstpathogensandcreatevaccinemateriallikeantigens ormRNArapidlywithouttheuseoflivingorganisms.
ThespotlightduringtheCOVID-19pandemicwas providedbyit.mRNAvaccinesdevelopedbyorganizations likeModernaandBioNTech/Pfizerwerefacilitatedby syntheticbiologyplatformsthatprovidedquick developmentandscale-upofthevaccinemanufacturing. Thesametechnologiesareemployedtocombatother infectiousdiseaseswiththeadvantageofquickresponse timeandversatility
Whilepromising,syntheticbiologyisnotwithoutdanger. Makingchangestolivingorganismsatthislevelof precisionisveryseriousinsafety,regulatory,andethical terms.Thereisaconcernforunforeseeneffects,for instance,ofreleasinggeneticallyengineeredorganismsinto theenvironmentoroff-targetinhumantreatments.
Tocountersuchchallenges,policymakersandresearchers arelookingtoincorporatesaferegulationprocessesand biosecurity.Opennessandpublictrustwillalsobeessential inensuringconfidence-buildingandeffectivedevelopment ofsyntheticbiologyinnovationinmedicine.
Syntheticbiologyapplicationinmanufacturingmedicineis amedicalbehemoth.It'sefficient,precise,andgreenby usinginnovativedisease-treatmentmechanismsthatsome yearsagoexistedonlyinsci-fimovies.Astechnology becomesmoreadvancedeachday,wewillcontinue witnessingmoresophisticatedtechnologieslike programmablepills,biosensors,andon-demand pharmaceuticalproduction.
Briefly,syntheticbiologyisnotjustrevolutionizinghow medicinesareproduced—it'srevolutionizingwhatmedicine canaccomplish.Byblendingbiologyandengineering,itis imaginingaworldwheremedicinesdon'tjustfunction betterbutareaccessibletoallhumanbeingsonearth.The roadisonlybeginning,butthepotentialisimmensefor medicineintheyearstocome.

















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