SS26 Women's Contemporary Buyer's Guide

Page 1


SPRING | SUMMER 26

BUYER’S GUIDE

VIBRANTESCAPE FUTURE CLASSICS ELEMENTALFLOW

Anteprima

1 VIBRANT ESCAPE

2

FUTURE CLASSICS

3

ELEMENTAL FLOW

VIBRANT ESCAPE [

OVERVIEW ]

A refined take on warm-weather dressing, where rich color and soft prints bring ease and polish to everyday moments. This collection embraces a slower pace, blending relaxed silhouees with subtle vibrancy for an eortlessly elegant summer mood.

CONNECTED SS26 BUYER’S GUIDES

Women’s Young Contemporary

Kiko Kostadinov

[ SUMMARY ]

PRODUCT MIX:

● A polished take on warm-weather style. Rich hues and refined silhouees oer ease while retaining the splendor of resort-ready pieces.

MERCHANDISING NOTES:

● Position coordinated sets as an easy solution for polished, mix-and-match outfiing — ideal for building versatile, hybrid looks.

● Emphasize soft, refined tops and elevated skirt separates that transition eortlessly from day to night.

● Incorporate softly tailored, figure-skimming silhouees to highlight the feminine form and bring a subtle sensuality to consumer.

ASSORTMENTSTRATEGY:

● Allow Refined statement prints — painterly florals or abstract botanicals to balance solids.

● Oer seasonal versatility with unlined blazers and light dusters.

Footer
Lola Casademunt
Ermanno Scervino
Nanushka
LFW

SLINKY ASYMMETRIC SKIRT

RAFFIA FRINGE CLUTCH
Mantú
Masha Tsigal
Vivienne Tam
Kobi Halperin

BRAND

CATEGORY

Alessandro Enrique

Beyond by Vera Bobi Los Angeles

BuDha Girl

Cleobella

Compania Fantastica

Dahlia Bianca De Loreta Dream Catcher Dress To Driftwood Free People

Hale Bob

Johnny Was Kasia Lace the Label

Lanhtropy

Apparel

Apparel

Apparel

Accessories

Apparel+Accessories

Apparel+Accessories

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel+Footwear

Apparel

Apparel

Apparel

Apparel

Apparel

COTERIE NY

COTERIE NY

MAGIC LV + COTERIE NY

MAGIC LV

COTERIE NY

COTERIE NY

COTERIE NY

COTERIE NY

COTERIE NY

COTERIE NY

MAGIC LV

COTERIE NY

MAGIC LV + COTERIE NY

MAGIC LV

COTERIE NY

COTERIE NY

COTERIE NY

Love the Label

Meira T

Miss June

Muchee

Pho Fireze

Saint Ones

Saltwater Luxe

Show Me Your Mumu

CATEGORY

FUTURE CLASSICS

A revitalized take on core summer essentials, blending timeless coastal paerns with a fresh European twist. This concept reimagines tradition through modern silhouees and refined

CONNECTED SS26 BUYER’S GUIDES

Women’s Advanced Contemporary

[ SUMMARY ]

PRODUCT MIX:

● Centered on eortlessly worn-in denim and classic prints, this concept blends timeless stripes and playful dots with sweet, lighthearted summer details inspired by European style.

MERCHANDISING NOTES:

● Position boyish shirts and sturdy denim as statement wardrobe essentials that bring slight volume.

● Incorporate blended prints like gingham and stripes to add visual interest.

● Highlight structured waistcoats and cropped jackets as key layering pieces that add a modern heritage feel.

ASSORTMENTSTRATEGY:

● Elevate the collection with statement necklines and heritage-inspired outerwear for refined layering options.

● Mix soft, sweet details with grounded denim to appeal to both relaxed and polished occasions.

Footer
Footer
NYFW
Hui
Tommy Hilfiger

OVERSIZED OXFORD SHIRT

PFW
Adeam

7 For All Mankind

Archer Cashmere

Care Tucker

Eau Swim

Eunoia

Favorite Daughter

Gentle Fawn

Gizia

Goldie

Grace & Mila

Habitual

Hinson Wu

HOBO

Perfect White Tee

Sandro Ferrone

Vero Senso

Wit & Wisdom

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Apparel

Accessories

Apparel

Apparel

Apparel

Apparel

MAGIC LV + COTERIE NY

COTERIE NY

MAGIC LV + COTERIE NY

COTERIE NY

COTERIE NY

COTERIE NY

MAGIC LV + COTERIE NY

COTERIE NY

COTERIE NY

COTERIE NY

MAGIC LV + COTERIE NY

COTERIE NY

MAGIC LV

COTERIE NY

COTERIE NY

COTERIE NY

MAGIC LV

ELEMENTAL FLOW

Embodying a dreamy escape, fluid shapes meet airy layers, elastic details, and soft technical fabrics. Vivid brights and sun-faded tones energize utility skirts, longline dresses, and lightweight outerwear.

CONNECTED SS26 BUYER’S GUIDES

Women’s Young Contemporary

Women’s Advanced Contemporary

[ SUMMARY ]

PRODUCT MIX:

● Inspired by dreamy fluidity, this ultra airy aesthetic blends softness with sport-inspired utility.

MERCHANDISING NOTES:

● Emulate notions of flexible form through soft draped fabrics from fluid tops to dresses.

● Highlight airy color pops through ties, straps, and soft cutouts on active-inspired knits.

● Focus on breathable textures like mesh and soft jersey to maintain lightness across the assortment.

ASSORTMENTSTRATEGY:

● Anchor the collection with layered cut-and-sew styles, from strappy tanks to ruched stretch dresses.

● Add movement with ultralight outerwear—think windbreakers and soft blazers for warm-weather layering.

Footer
Prabal Gurung NYFW
Akris
Chanel

KNOTTED DRAPE DRESS

THE FLOAT SKIRT

HAREM PANTS

Sportmax
Ahluwalia
Lutz Huelle
Ulla Johnson
Chloe
Ferragamo
Diomi
Milio Milano

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.