Imprint Canada November/December 2016 by Tristan Communications

IMPRINT CANADA THE MARKETING AND INFORMATION SOURCE FOR IMPRINTABLE PRODUCTS NOVEMBER/DECEMBER 2016

A Tristan Communications Ltd. Publication

INSIDE THIS ISSUE INDUSTRY NEWS

Get caught up on the latest industry news.

IS YOUR EGO HINDERING YOUR SUCCESS?

Professor Edward D. Hess explains why your ego may be the biggest hindrance to your success in the workplace. 6

GLOBAL RETAIL NEWS

Apparel headlines from retail markets around the globe.

2017 TORONTO IMPRINT CANADA SHOW

Exhibitor listings, seminar line-ups, sponsors, travel and accommodation listings. 8

HOW TO USE INSTAGRAM STORIES TO EXPAND YOUR BRAND

Volume 23, Issue 6

Last Minute Holiday Gift Ideas For Staff and Clients By Adriano Aldini, Imprint Canada

The leaves outside have changed colours, the days have gotten shorter, and the summer that has passed us by was all but a distant memory. The end of 2016 is rapidly approaching; by the time this magazine went to press, there will be but a few weeks until the end of the year. In the September/October 2016 edition of Imprint Canada magazine, we stressed the importance of starting your holiday sales forecasting and marthoughtfulness, last minute gifts for your keting planning early. If you decided With some clients and staff can still be awesome. not to heed that tidbit of timely advice, you may now find yourself in a bit of a pickle with respect to time and availability of products. If you’re only now starting your search for the perfect holiday gift items for your key clients and /or staff, you haven’t left yourself a lot of room for planning and execution, but there is still hope for all of you procrastinators out there! Last Minute Holiday Gifts, continued on Page 20

The Power of “Old School” Service: Four Reasons Your Business Should Bring It Back

Instagram recently launched a new video-sharing feature to compete with Snapchat’s success. Learn how to leverage Instagram Stories to expand your engagement with your brand’s audience. 12

NEW PRODUCT SPOTLIGHTS

See the latest wearable, advertising specialty, and decorating supplies & equipment offerings from industry suppliers. 24

By Joseph A. Michelli

As the tech industry has grown exponentially over the past two decades, and the millennials continue to grow into powerful positions, companies have innovated wildly to gain a competitive advantage and to keep up with relentless customer expectations. Better, faster, easier! This is the battle cry. Oh, and make sure there’s an app for that. It’s no surprise that streamlined, vertical organizations are popping up everywhere these days. Yes, this is what customers wanted, but isn’t there something cold and impersonal about many 21st century transactions? You’re not imagining it. Yes, customers still demand the speed and efficiency. But what they really crave is that feel- Try to find ways to remind your customers how far back your relationships have gone, and emphasize that you ing of an old school company that takes the time to really strive to foster a lasting relationship well into the future. know them, engage them, nurture them. Customer Service, continued on Page 16

BY THE NUMBERS: CANADIAN SURVEY OF MANUFACTURING

ONLINE EDITION www.imprintcanada.com/magazine

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IMPRINT CANADA THE MARKETING AND INFORMATION SOURCE FOR IMPRINTABLE PRODUCTS November/December 2016 - Volume 23, Issue 6

NOVEMBER/DECEMBER 2016 matter was that it was the only place he had a friend or contact outside his own country that could help him get set up and on his feet. Having no reason to think otherwise, I naively asked him if driving a cab was supporting his pursuit of his medical career path.

The Ripple Effect Some 25 ago, I was in a cab in Atlanta traveling to a trade show. As is always my habit, I was having a nice chat about the city with the cab driver. Sensing a foreign accent, I asked him where he was originally from. It was a long ride that day as downtown traffic was brutal and we both figured to chat the ride away.

IS YOUR EGO HINDERING YOUR SUCCESS?

GLOBAL RETAIL NEWS

2017 TORONTO IMPRINT CANADA SHOW

CONTʼD PG 22

WEARABLES SHOWCASE

AD SPECIALTY SHOWCASE

SUPPLIES & EQUIPMENT SHOWCASE

16" x 20" Heat Press

Name Tags

DRINKWARE

11" x 17"

LARGE FORMAT SUBLIMATION

8-in-1 Heat Press

EPSON

F7200 - 64”

These barriers south of our border have been highlighted often during the recent Presidential elections - most often for the wrong reasons. But Americans have cast their decision and now only time will tell if they have made the right decision. From our perspective as Canadians, I think back to a quote about the United States made by a man who helped my parents overcome their own barriers. “Living next to you is in some ways like sleeping with an elephant. No matter how friendly and even-tempered is the beast, if I can call it that, one is affected by every twitch and grunt” - Pierre Trudeau

F9200 - 64”

TS300P-1800 - 77”

INDUSTRY NEWS

Plaques

F6200 - 44”

I thought at the time that here was a well spoken, educated man whom I thought had limitless opportunities at his disposal - sounding like a man resolved to be content and accept a life of compromise.

Virtuoso SG800

Metal Prints

THE POWER OF OLD SCHOOL SERVICE CONTʼD PG 16

CANADIAN MONTHY MANUFACTURING SALES

Coasters

8.5" x 14"

SMALL FORMAT SUBLIMATION

Natural Wood Prints

LAST MINUTE HOLIDAY GIFT IDEAS CONTʼD PG 22

USING INSTAGRAM STORIES CONTʼD PG 14

COMPLETE INTEGRATION Virtuoso SG400

My parents spoke of barriers too when they first arrived in Canada in 1959. But within a few short years, those barriers became smaller and smaller until they became non-existent.

The reason he chose Atlanta or the United States for that

NEWS

He pulled over to the side of the road, turned around and calmly stated ,“I have been here seven years; seven years I have experienced the barriers that minorities live with. I began driving a cab when I arrived. I drive a cab today. I will drive a cab tomorrow.” He then continued driving calmly continuing with our conversation.

To this day I often wonder what he meant by “barriers”. I do know that wanting to be a doctor is based in a passion to help others. Such passions don’t go away.

I asked him what he did for a living back home and why he chose Atlanta. He explained that back home, he was an intern studying to be a doctor but because everyday life was not safe and stable, he left.

WWW.IMPRINTCANADA.COM

TS500P-3200 - 129.9”

VALUEJET 1638TX Direct to Fabric

We should take heed of these words.

NEW PRODUCT SPOTLIGHTS

PUBLISHER

Tony Muccilli : tony@imprintcanada.com

PRODUCTION MANAGEMENT

Adriano Aldini : news@imprintcanada.com

CONTRIBUTORS

Adriano Aldini, Joseph A. Michelli, Edward D. Hess

MARKETING COORDINATOR

Steve Silva : feedback@imprintcanada.com

OFFICE ADMINISTRATOR

Maria Natale : shows@imprintcanada.com

GENERAL INQUIRIES

feedback@imprintcanada.com, (905)856-2600

ADVERTISING SALES

Tony Muccilli (Toronto) Tel: (905) 856-2600 Fax: (905) 856-2667

Imprint Canada is published six times per year by Tristan Communications Ltd. The contents of this publication may not be reproduced either in part or in whole without the consent of the copyright owner. The views expressed in this publication are not necessarily those of the publisher. Request for missing issues are not accepted after three months from the date of publication. TRISTAN COMMUNICATIONS LTD. Publications mail agreement no. 40025740 Return undeliverable mail to: 190 Marycroft Avenue, Unit 16, Woodbridge, Ontario, L4L 5Y2 Email: shows@imprintcanada.com ISSN: 1480-1884 GST Registration #: RT892913294 November/December 2016 | IMPRINT CANADA IMPRINT CANADA

Industry News Gildan Activewear reports third quarter results

Gildan Activewear Inc. (TSX:GIL)(NYSE:GIL) reported that for the three months ended October 2, 2016 consolidated net sales grew 6.0 per cent over the same quarter last year to $715 million (all figures U.S.), reflecting sales increases of 4.9 per cent in the Printwear segment and 8.2 per cent in Branded Apparel. Consolidated gross margin for the quarter was 30.4 per cent, down 100 basis points compared to the same period last year as the benefit of lower raw material and other input costs and manufacturing cost savings related to the Company’s capital investments was more than offset by lower net selling prices, unfavourable product-mix and foreign currency exchange. SG&A expenses of $86.8 million in the quarter were up $8.4 million compared to the prior year quarter due primarily to the impact of the Alstyle and Peds acquisitions. Adjusted operating margins totaled 18.3 per cent compared to 19.8 per cent in the same period last year reflecting the gross margin decline and the transitional dilutive impact of acquisition activity primarily on SG&A. Net earnings totaled $114.4 million or $0.49 per share on a diluted basis for the three months ended October 2, 2016, compared with net earnings of $123.1 million or $0.50 per share for the three months ended October 4, 2015. Excluding after-tax restructuring and acquisition-related costs of $2.0 million in the quarter and $3.3 million in the same quarter last year, Gildan reported adjusted net earnings of $116.4 million, or $0.50 per share on a diluted basis for the third quarter of 2016, down from $126.4 million, or $0.52 per share in the prior year quarter.

Segmented Operating Results

Net sales for the Printwear segment for the third quarter of 2016 amounted to $461.9 million, in-line

with Company expectations and up 4.9 per cent from $440.5 million in the same calendar quarter last year. The increase in net sales compared to the prior year quarter was mainly due to the $38.6 million sales contribution of the Alstyle acquisition, continued POS growth in the faster-growing performance and fashion basics product segments in the U.S printwear channel and double digit volume growth in international printwear markets. Net sales for the Branded Apparel segment in the quarter were $253.1 million, up 8.2 per cent from $234.0 million in the third calendar quarter of 2015. The increase in Branded Apparel sales was mainly due to organic unit sales volume growth from increased shelf space and new retail program shipments and a contribution of $9.6 million from the acquisition of Peds. Excluding the impact from the exit of private label programs and the Peds acquisition, Branded Apparel organic sales growth in the quarter was 8.5 per cent.

Year-to-date consolidated sales and earnings

Consolidated net sales of $1,997.2 million in the first nine months of 2016 were down 1.4 per cent compared to $2,024.9 million in the same period last year reflecting slight declines in both operating segments. Net earnings for the first nine months of 2016 were $272.3 million, or $1.15 per share on a diluted basis, compared to $278.5 million, or $1.14 per diluted share for the same period of the prior year. Before reflecting after-tax restructuring and acquisition-related costs in both years, adjusted net earnings were $281.8 million or $1.19 per diluted share in the first nine months of 2016 compared to adjusted net earnings of $286.5 million or $1.18 per diluted share in the same period last year.

American Apparel appoints new CEO

Canadian Spirit announces new Director of National Sales

Canadian Spirit Inc. has announced the appointment of Orest Kostecki as its new Director of National Sales. Kostecki is an industry veteran who brings more than 30 years of experience in sales and marketing. “I am thrilled to join such a distinguished company,” said Kostecki in a statement. “I look forward to the opportunity to reconnect with the customer base and build lasting relationships to enhance the CSI brand and presence, while growing sales momentum in the marketplace.” Orest can be reached at orest@csigifts.com, or at (905) 624-7300, ext: 360.

ANVIL unveils new logo ANVIL® is proud announce that it has unveiled its new logo. The new logo was developed for alignment with the recent fashion brand repositioning and development of a collection featuring super soft cotton and blended fabrics. The new ANVIL® logo will also be placed on garment labels (shown below) as a bold move to truly differentiate this leading collection of products, silhouettes and three weight classes with a clean, silver font on a deep, black background. The updated design reflects the heritage of the ANVIL® brand, but clearly positions the brand as fresh, new, fashionforward and trend right. ANVIL® will continue to develop products that resonate with the fashion-driven decorators. Anvil® will continue to evolve the product offering with innovative fabrics, product finishes and fits. For more information on the exciting new products and marketing campaigns, please visit www.anvilknitwear.ca.

American Apparel has confirmed that Chelsea and served as the company’s general counsel and Grayson has taken over as CEO. Grayson’s appoint- chief administrative officer. Prior to American Apparel ment comes after reports that Paula Schneider resigned she was a partner at Loeb & Loeb and also spent 13 from the company, effective October 3. years in the Mergers & Acquisitions practice of law Emblemtek_Imprint_2016-Sept-Oct_WinterSports_1-6.pdf 10-05-16 Grayson joined the company in November 2014 firm 1Jones Day. 11:29 AM

Mimaki USA opens Canadian Branch

Mimaki USA celebrated the opening of its new Toronto Branch, the company’s first location in Canada and seventh in North America. The spacious 11,000-square-foot facility located in Concord, Ontario showcases the latest in digital printing technology in areas such as latex, dye sublimation, UV and solvent printing. An on-site gallery is also available for visitors to view dozens of impressive samples of the many types of applications possible using Mimaki printers, cutters and software.

Bic reports Q3, YTD Results

CMY

BIC Group reported third quarter net sales of 559.6 million euros ($830 million CAD), up 3.8 per cent on a constant currency basis. For the first nine months of the fiscal year, net sales equaled 1.693 billion euros ($2.5 billion CAD), a 4.9 per cent increase on a constant currency basis. Net sales for the promotional product division increased 2.9 per cent in the first nine months and 4.1 per cent on a comparative basis. For the third quarter of 2016, net sales for the division were up 6.3 per cent and 7.2 per cent on a comparative basis.

IMPRINT CANADA | November/December 2016

Pure Comfort & Softness When you’re wearing a Gildan Premium Cotton® sweatshirt, every day feels like a carefree day. That’s the effect of a smooth blend of preshrunk 75% ring spun cotton yarns and 25% polyester, offering cosy warmth without the bulk. Whether the choice is the crewneck, hoodie or full zip jacket, you get a great canvas for decoration and a selection of popular colours in sizes S-2XL.

mygildan.ca

News {Business Development}

Is Your Ego Hindering Your Success in the Workplace? By Edward D. Hess

In our economy, success often depends on how well we can listen, learn, and collaborate with others. Larger-than-life egos are fast becoming liabilities, not the signs of strength and leadership they once were. Indeed, in what may first appear to be a paradox, ego’s mortal enemy - humility - is one of the traits most likely to guarantee success in the today’s workplace. In the tech tsunami that will almost certainly wash over the western world in the next few decades, robots and smart machines are projected to take over standardized, routine-oriented jobs. The jobs that will still be ‘safe’ from automation involve higher-order cognitive and emotional skills – things that technology can’t replicate (yet). Jobs that require critical thinking, innovation, creativity, and emotionally engaging with other people all have one thing in common: they are enabled by humility. Ask yourself this: Have you ever met someone with a big ego who was open-minded or quite apt at reflectively listening?...or saying, “I don’t know,” “Your idea is better than mine,” or, “You’re right”? Chances are, you probably haven’t. In my book, Learn or Die: Using Science to Build a Leading-Edge Learning Organization, I explain that if you want to be an effective leader (or a successful

employee), you are going to have to rein in your ego and become more team-oriented. Make no mistake, it won’t be easy. I am talking about self-work that’s never finished. For one thing, ego-based thinking is our brain’s default position—we naturally seek to reinforce what we already think we know. Also, we have to overcome a lifetime of cultural and behavioral big-ego conditioning. The following seven suggestions are to help you hone your humility:

1. You have to work against your brain’s natural inclinations.

Quieting our egos actually goes against our very natures! Cognitively, we humans are wired to selectively process only information that is confirmatory—and to selectively filter out information that contradicts what we think we “know” to be “right.” In addition, we’re lazy, self-serving, and emotionally defensive thinkers who are driven to protect our egos. However, high-level innovative thinking is a team sport; in order to learn, adapt, and succeed, we have to be willing to look closely at our mistakes and failures, to really listen to people who disagree with us, and to allow the best thinking and best ideas to rise to the top. This requires…(you guessed it) humility! Ego, continued on page 22

GLOBAL RETAIL NEWS Nike names Tom Peddie as vice president of North America Nike has named Tom Peddie as the new vice president of North America with immediate effect. Peddie succeeds Joaquin Hidalgo, who has served in this role since July 2013. Peddie has been working with Nike for 26 years and has held senior management roles across Nike, including VP North America Sales and VP Global Sales. He was previously vice president of emerging markets and joined the North America team earlier this year as vice president of Integrated Marketplace, where he has led Nike’s holistic integrated market strategy in North America. “Tom has proven time and again, his ability to lead teams toward continued and proﬁtable long-term growth and we look forward to his leadership in this important geography,” Elliott Hill, president of geographies and sales, Nike brand said.

Reebok’s Liquid Factory brings sneaker creation to United States

A/LEE

Fine foods

Reebok has announced that it has brought sneaker production back to the US by introducing Liquid Factory – a ground-breaking manufacturing innovation that could fundamentally change the process and speed of footwear creation. Developed by the Reebok Future team, the Liquid Factory process uses state-of-the-art software and robotics to literally draw shoes in three dimensions. Spearheaded by Bill McInnis, head of Future at Reebok and a former NASA engineer, this next generation of footwear manufacturing allows the ﬁtness brand to design and create a high performance athletic shoe faster and more efﬁciently than ever before. “Footwear manufacturing hasn’t dramatically changed over the last 30 years,” said McInnis.“Every shoe, from every brand is created using molds - an expensive, time-consuming process.With Liquid Factory, we wanted to fundamentally change the way that shoes are made, creating a new method to manufacture shoes without molds.This opens up brand new possibilities both for what we can create, and the speed with which we can create it. “One of the most exciting things about Liquid Factory is the speed. We can create and customize the design of shoes in real time, because we’re not using molds - we’re simply programming a machine,” said McInnis. “Liquid Factory is not just a new way of making things, it’s a new speed of making things.”

Source: Fibre2Fashion.com; WSJ.com

Q3FY16 revenues up 4 per cent at Levi Strauss For the third fiscal quarter ended August 28, 2016 net revenues rose four per cent year over year on a reported basis to touch $1,185 million at denim marketer Levi Strauss & Co. However, revenues grew higher at five per cent, when excluding $11 million in unfavourable currency translation effects, while direct to consumer sales increased 14 per cent. On a reported basis, gross profit in the third quarter of fiscal 2016 was $593 million compared with $573 million for the same quarter of fiscal 2015, while gross margin stood at 50.0 per cent as against 50.2 per cent of revenues in the fiscal ago quarter. In the quarter under review, net income surged 69 per cent year on year to $98 million mainly from growth in revenues and a decline in charges related to the company’s productivity initiative.

Under Armour reports Q3FY16 results UnderArmour Inc.recently lowered its long-term growth rate expectations which sent the company’s shares tumbling 14 per cent to $32.60 (as of late October) and is down 31 per cent over the past 12 months. “While we expect to continue to significantly outpace the apparel industry, the growth rate going forward will be less than expected from our Investor Day in 2015,” the company said during prepared remarks on its earnings call on October 25, 2016. The company also said it expects operating income growth to trail revenue growth over the next two years. Kevin Plank, founder and chief executive of Under Armour said the company is focused on three primary initiatives: “get big fast,” improving its retail operations, and selling more footwear, a stillemerging category for Under Armour. The company has also moved to diversify its portfolio, launching its first foray into the high-end clothing space during Fashion Week in September. Under Armour said its profit rose 28 per cent and revenue jumped 22 per cent in the third quarter as it continued expanded its market share and benefited from sharply higher footwear sales. Apparel sales increased 18 per cent to $1.02 billion for the quarter, led by growth in men’s training, women’s training, golf and team sports, while footwear sales increased 42 per cent to $278.8 million driven by strong growth in running and basketball. Over all for the quarter, Under Armour reported a profit of $128.2 million, or 29 cents a share, up from $100.5 million, or 23 cents, a year earlier. Revenue was $1.47 billion. Gross margin fell to 47.5 per cent compared with 48.8 per cent last year, due in part to increased promotions.

IMPRINT CANADA | November/December 2016

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17 A NNUAL Toronto Imprint Canada Show TH

Toronto Imprint Canada Show TORONTO CONGRESS CENTRE, NORTH BUILDING - JANUARY 6-7, 2017

FREE ONLINE REGISTRATION AT IMPRINTCANADA.COM

EXHIBITOR LIST (Reserved, as of November 11, 2016)

5 RIVERS APPAREL A12.CA ACTION ILLUSTRATED ADSPEC IMAGES AJM INTERNATIONAL LTD. ALL GRAPHIC SUPPLIES ALPHABRODER CANADA ALSTYLE APPAREL & ACTIVEWEAR AMANN-HFK AGENCY AMERICAN & EFIRD CANADA INC. AMERICAN APPAREL ANVIL KNITWEAR APRONS 'N MORE ASI AT DESIGNS INSIGNIA ATTRACTION BARUDAN CANADA INC. BATABOFF BIC GRAPHIC BROTHER INTERNATIONAL BUY BLANKS CAMPEA CANADA SPORTSWEAR CORP. CANSEW INC. CAPCO SPORTSWEAR INC/KC CAPS CATALYST GROUP CUSTOMIZED MATS CUTTER & BUCK DEZINECORP INC. ECO-FEU ECORITE EDWARDS GARMENT ELCYDA DECORATING INC. EMBLEMTEK SOLUTIONS GROUP EMBROIDERY SYSTEMS CANADA EMTECH EMBROIDERY & TECHNOLOGIES INC. EPILOG LASER ESP PROMO EUROTEX NORTH AMERICA FARO PRODUCTS FASHION BIZ FERSTAR FERSTEN FIEL-FAIRDEAL IMPORT & EXPORT LTD. 8

Imprint Canada | November/December 2016

FILA FLEECE FACTORY FLEXFIT/YUPOONG ESIDE DISTRIBUTION FRUIT OF THE LOOM GAYLA CANADA INC. GC APPAREL INC. GILDAN ACTIVEWEAR GRAFIK EXPERTS GUNOLD CANADA INC. HEADWEAR CANADA HIGH CALIBER LINE OF CANADA INC. HIGHLINE APPAREL HIRSCH SOLUTIONS INC. HUDSON SUPPLIES INC. IMPRINT CANADA INTERNATIONAL ALLIANCE TRADERS J&J MANUFACTURING JASON ALEXANDER CO. JERICO SPORTSWEAR JOHN FORSYTH SHIRT CO. JOTO PAPER LTD. JWG KING ATHLETICS KNP HEADWEAR INC. KOBE SPORTSWEAR INC. LOGOWORKS M&O KNITWEAR MACARON INC. MAGNUS PEN CORP. MARATHON THREADS CANADA MARCO AWARDS GROUP MARKETEX APPAREL INC./OPUS MARTINI PROMOTIONS MIDLAND CLOTHING INC. MILL-TEX SPORTSWEAR INC. MODERN FLARE MYOGRID ND GRAPHICS NEW BALANCE NEXT LEVEL APPAREL NIKE GOLF NIKO APPAREL SYSTEMS INC. NOVELTY PRINTERS OAKLEY

OMNI APPAREL INC. PARKDALE NOVELTY CO. LTD. PATCHES & LABELS PIONEER BALLOON CANADA LTD. PRESTO-CREST PRG PRITCHARD PAPER PRODUCTS PRIVATE AGENT DND PROMOSUITE PROMOTION DU SOMMET INC. PROMOTIONAL MEDIA RAD DISTRIBUTION REDWOOD CLASSICS APPAREL RE-FLEX 2000 INC. RUBENSTEIN RB DIGITAL SAGE SANFORD/NEWELL BRANDS SHOPWORKS SILVER SPIDER KNITTING LTD. SIMPLEX PROMO SPELLBOUND/PUKKA ST. REGIS CRYSTAL STARLINE INDUSTRIES STAHLS' CANADA STORMTECH PERFORMANCE APPAREL SUMAGGO COLLECTION INC. TECHNOSPORT CANADA TG GRAPHICS THAT'S MY BALL THE CORPORATE PRO SHOP THE PRINTED DRINKWARE CO. TROMART AWARDS LTD. TROTEC LASER CANADA TWIGA INDUSTRIES INC. VALUE-RITE BUSINESS PRODUCTS VERSATRANS WASIP LTD. WESTMOUNT DISTRIBUTORS WHITERIDGE INC. WINDMILL CANADA WINNER GARMENT WOODS TRANSFERS

17 A NNUAL Toronto Imprint Canada Show TH

Toronto Imprint Canada Show TORONTO CONGRESS CENTRE, NORTH BUILDING - JANUARY 6-7, 2017 FREE ONLINE REGISTRATION HOW WELL ATDOIMPRINTCANADA.COM YOU KNOW YOUR STUFF? BRUSH UP ON YOUR INDUSTRY KNOWLEDGE

SEMINARS

FRIDAY JANUARY 6 8:30 A.M. - 10:00 A.M.

FRIDAY JANUARY 6 2:30 P.M. - 3:30 PM

FRIDAY JANUARY 6 12:30 P.M. - 2:00 PM

S1 • HOW TO CORRECTLY HOOP & RUN HATS

S4 • ENRICHING THE DISTRIBUTOR/ SUPPLIER RELATIONSHIP

S3 • THE PROMOTIONAL PRODUCTS TOOLKIT: GROW YOUR BUSINESS BY SELLING

Presented by Bill Garvin, Gunold Learn how to correctly produce caps on your embroidery machine, while discovering all the issues to avoid such as bad design, poor hooping and wrong speed choices. This session will cover other critical aspects, such as cap style and design limitations, in this must-attend seminar for embroiderers.

PROMO PRODUCTS TO YOUR CUSTOMERS

Presented by Sheri Boyd, EpicPromo and Senior Advisor, PromoSuite

S2 • EMBROIDERY MACHINE MAINTENANCE & REPAIR - ALL BRANDS!

Learn how to grow your business by selling promotional products. In this seminar, Sheri will unpack a powerful toolkit she has been assembling throughout her career in the promotional products industry. She will share her experiences and accumulated knowledge from her 25+ years as a distributor, supplier, and service provider. If you are new to selling promotional products, dabble in it already, or are looking to grow your business, this session provides easy to implement strategies to take your business to the next level. You will get answers to questions you didn’t even know you had!

Presented by Bill Garvin, Gunold

Topics include:

A embroidery machine’s downtime for repair can be costly in terms of money and lost productivity. Reduce both those expenses by learning the proper way to maintain your machines. Bill will also focus on tension, cleaning, oiling and greasing, to get the most out of your embroidery machines.

•

Overview of the promotional products industry

•

Who buys promotional products

•

Which products are best sellers and a good fit for your customers

•

How to market to existing and new customers

•

How to source products from reliable suppliers

•

Market niche development

•

The Promotional Product ToolKit packed with tools, technology, and resources you need to get started

•

Best practices, lessons learned, and case studies

FRIDAY JANUARY 6 10:30 A.M. – 12:00 P.M.

SPACE IS LIMITED!

Presented by George Cooper, VP Canada / USA Fashion Biz (Biz Collection) George will share anecdotes and stories gathered over his distinguished career, those consistent “BEST PRACTICES” that will make you the distributor, a more valued customer to suppliers. The type of customer that will draw the attentive service from suppliers that you deserve. Suppliers need -- and want -- more distributor partnerships. Learn what that entails. This lively seminar will cover: Opening an account; placing orders; credit/credit cards; the Rep and Customer Service relationship; trade shows; discounts; returns, and more. The session will end with a short Q&A covering Best Supplier Practices and attendee feedback.

FRIDAY JANUARY 6 4:00 P.M. - 5:00 PM

S5 • LIMITLESS: AN INTRODUCTION TO PRINT-CUT SYSTEMS Presented by Chad Pool, Team Leader, Stahls’ Technical Support Team

RESERVE YOUR SPOT TODAY AT:

www.imprintcanada.com/toronto-show/seminars

In the vast world of garment decoration, there is a lot of equipment in our industry that we would all love to have, or better yet, one piece of equipment that can do it all! With an eco-solvent print cut system you are about as close as you can get to that dream. In this seminar we will discuss the benefits of owning a print cut machine, how it compares to other pieces of equipment in the market, and what to expect as an owner of one. Essentially we will show you how “Limitless” a print cut machine can be!

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November/December 2016 | Imprint Canada

START YOUR YEARWherethe Where

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ITING PRIZE ANNOUNCEMENTS YET! November/December 2016 | Imprint Canada 11

News {Social Media}

How to use Instagram Stories to Expand Your Brand Exposure By Adriano Aldini, Imprint Canada

Earlier this year, in our July/August edition, we looked at how businesses could leverage Snapchat, the popular video-sharing mobile messaging application business. In that original article, Snapchat had reported that its daily active users were 150 million people, watching more than 10 billion videos each day. Due to this popularity, Snapchat’s main competitor Instagram (which is owned by Facebook) recently introduced a new feature to its application called Stories, which allows users to - you guessed it - share short videos and images that disappear after 24 hours. So while imitation they say is the sincerest form of flattery, the reality is that Instagram’s 500 million monthly active users easily trumps that of Snapchat, giving businesses a more popular and mainstream vehicle with which to connect with their audiences. Essentially Instagram Stories are a string of images and videos that can be uploaded to a feed that’s separate from your regular Instagram feed. Here are a few basics with respect to how Instagram Stories work (for Snapchat users, this may list may sound extremely familiar). • Anyone on Instagram who is using the most updated version has access to Instagram Stories. • Your story plays chronologically as you add content to it. • The videos or photos in your story cannot be liked or commented on, but you can send the user a message directly from the Stories slideshow • You’ll be able to see exactly who watched each part your story • You can edit your content with fun features like text, finger paint and emojis • Swiping down on the Stories camera allows you to post content shot in the last 24 hours from your camera roll • Feature a specific part of your story by using the share button to share it directly to your regular feed If you have an active audience base on Instagram, then you have the opportunity to create Snapchat-like content without the challenge of building up a Snapchat audience or

launching a new channel. In addition to your built-in Instagram audience, you also have the opportunity for increased discoverability. The content you produce on Snapchat needs to be promoted regularly across other channels or else no one will see it. On Instagram, there are hashtags, geotags, and the Discover section to increase your chances of being found. Snapchat content can disappear into the void unless someone knows exactly what to look for. How do you use Instagram Stories and what are best ways you can leverage it for your business?

Here’s how to use the built-in feature in 5 simple steps: 1. Tap on the plus button found on the top-left side of your homescreen or swipe left in Instagram Stories are accessible on your home page above the beginning of your feed your Feed. 2. Tap the circle button at the bottom of the screen to take photos or tap and hold to record a video. 3. Edit the photos or videos with text, or add a drawing. (If you hit the pen icon, there are three types of pens: thin, thick and one with a neon effect. 4. Tap Done to save your Story. 5. Tap the arrow or check mark button to share to your Story. SETTINGS: You can access your Instagram Stories settings by pressing the gear icon on the top left of the screen. Here you can select privacy settings - which allow you to hide your story from anyone - by typing their name and selecting the “X” that’s next to it. You can also allow message replies and opt to save shared photos to your device in the settings panel. Your stories will follow the privacy settings of your account; if your account is set to private, your story is visible only to your followers. When watching your own story, you can swipe up to check out who’s seen each photo and video. You can even choose to feature a particular part of your story by posting it on your profile. Users will see stories from accounts they follow in a bar at the top of their feed—from their best friends and their favorite business accounts. When there’s something new to see, the account profile photo will have a colourful ring around it.

If you have an active audience base on Instagram, then you have the opportunity to create Snapchat-like content without the challenge of building up a Snapchat audience or launching a new channel. 12 IMPRINT CANADA | November/December 2016

Instagram Stories, continued on page 14

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News {Social Media} News {Business Development} Instagram Stories, continued from page 12

Now that you have a basic understanding of how simple it is to create custom stories, here are a couple of simple ways in which to best leverage this feature for your business’ account.

1. Build Buzz & Showcase Your Collection of Work

Instagram Stories are a great way to take your followers behind the scenes and give them sneak peeks of what’s to come. These small peeks not are not only relationship builders, they help build buzz for your campaigns. A big advantage over Snapchat that Instagram offers is that users can employ “stories” to supplement their main feed, which can help tell the full story behind their posts. Say you decide to share a beautiful picture of technical apparel that you decorated for a key client, you could use Instagram Stories to show the a snippet of the live production run, or of the various steps involved in the production process.

Are you offering a limited time promotion or closeout that is soon coming to an end? Instagram Stories is a great tool to remind your audience you have something going on today - or in the near future - and that it’s their last chance to get access to it. The popular grocery chain Whole Foods uses Instagram Stories to share lifestyle shots of their favourite items on sale each week. This is a great way for social media to influence customer purchase intent. Creating a short video or image that is targeted at driving customer intention - or a call to action - is a great use for Instagram Stories.

4. Highlight Your Relationships Instagram’s 500 million monthly With Your Customers active users easily trumps that of Snapchat, giving businesses a more popular and mainstream vehicle with which to connect with their audiences.

2. Highlight New Products or Special Events

Instagram Stories is great social media marketing tool because it gives you a vehicle to showcase live events and new product launches to your audience. Coffee giant Starbucks is a company that utilized this feature in a unique way. The company used Instagram Stories to showcase their top drink picks for the changing seasons. Starbucks cleverly used Instagram’s simple drawing tools to give their stories additional movement and colour. This basic approach helps the brand extend its messaging and reach their audience in a new way - which can only be beneficial in their wider promotional efforts. For your business, the next time you host a function, or are taking part in live events - such as company retreats, open houses, charity luncheons, team building activities, et cetera - you could try supplementing your regular feed with story snippets of staff or attendees partaking in the event’s action. This will give your audience a fun and genuine glimpse into your company culture and the people that comprise it.

3. Bring Awareness to Your Other Campaigns or Promotions

Do you have a great relationship with your clients? If so, why not build a stronger relationships with your audience by letting them in on some of that love you currently share? The next time you present one of your clients with some great work you’ve produced, use Instagram Stories to showcase them using or receiving the product(s). This will give your audience insight into the quality of work you business produces, in addition to highlighting the “happiness factor” that comes with clients receiving an order well done. Instagram Stories are also a great vehicle for showcasing any user generated content that they shared using the products you’ve decorated for them. With Instagram Stories, you don’t have to worry about over posting (which is something you want to avoid). The last thing you want to become is a nuisance to your audience by over posting and cluttering up their feed. Business can share as much as they wish throughout the day, and the photos or videos will disappear after 24 hours and won’t appear on your profile grid or in feed. Through Instagram Stories, brands and businesses can benefit from adding more context to the posts on their main Instagram Feeds, thereby creating a deeper interaction with their audience. Instagram Stories - when paired with great content - can help open doors for businesses to connect, engage and build more trust with their audience,. It’s also a fantastic tool to help enhance contest, campaigns, new products, promotions... all while driving more engagement. So if you haven’t yet tried Instagram Stories for your business, try playing around with it and have a little fun letting your audience in on what makes your company and/or brand so unique! It’s important to remember that there is no need to rush into it; take your time to test it and play with all the features in order to fully explore its capabilities and the potential impact it can have for your social media marketing efforts.

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News {Business Development} Customer Service, continued from page 1

No matter how high tech your service There’s this underlying tension between our age becomes, you’re still serving human beings. of incredible technology and the retro, connectHumans don’t want to feel like a URL or a ed, heartwarming, Norman Rockwell-y type of Twitter handle or even a number. We want to customer service people subconsciously crave, feel like we are important and that our business and I think too many companies have gone too matters. We will always gravitate to companies far along the way of the former at the expense of the latter. that give us that feeling. A culture of compassion and empathy still has I’ve had the great opportunity to work with Mercedes-Benz USA to radically transform its to come through in your person-to-person and customer experience, and I’ve written books on business-to-consumer interactions. There really is something special about sharservice giants like Zappos and Starbucks, so I am well aware of exactly how crucial it is to know ing a smile—sharing a moment together—that your customers and show them how much you becomes increasingly important in this digitally cluttered world. We want people to pause and care. It may seem counterintuitive to ask a vertically take a moment to connect and interact with our integrated business in today’s economy to bring businesses. back mom & 2. Customers pop, Main Street ﬁnd comfort in values, but in reality, it’s not the familiar an oxymoron. No one likes to You can provide spend their valucustomized, onable time vetting the-spot service less than steland still make lar companies, people feel like only to start all they just had over again in an an authentic, ongoing search for deeply personal a company that can experience. satisfy their needs. How you creVirtually all ate this experiMany customers long for the days when the shopkeeper would open the store customers enjoy after hours for a customer in need. ence will vary pre d i c t abi l it y ; depending on they appreciate and feel comforted knowing what your business, what you’re selling, what your to expect when dealing with companies (provided current roadblocks may be. (HINT: You might these companies are delivering great service.) have culture problems that shape your practices, Taking time to make the effort to remind valuprocesses, and priorities in ways that sabotage able clients that they are just that - valued - goes a service.) long way in ensuring that you retain your customer As you seek to go more “retro” in your service base. delivery, I strongly suggest you begin with the Try to find ways to remind your customers following points in mind: how far back your relationships have gone, and 1. Many customers crave a connection to emphasize that you strive to foster a lasting relationship well into the future. simpler times Whether that entails logging notes about their Many long for the days when the shopkeeper particular needs in your database so you can folwould open the store after hours for a customer in low up, or offering “anniversary” discounts honneed. ouring their patronage, you can earn their loyalLife can quickly become overly frenetic and ty and keep them coming back by treating them complicated, due in large part to technology like they genuinely matter. (ironically technology was supposed to make 3. Old school service ﬁts the burgeoning our lives easier). People obviously don’t want to get rid of tech- artisanal movement nology, because it lets us attain goods and serviMore and more, customers are looking for prodces quickly and efficiently. But when we need to ucts and services that are unique, customized get on the phone with a person, or when we’re labors of love. face to face, we want to know we’re talking to Look at the craft beer craze that’s everywhere a human being – not a machine - who has our today. For generations in North America, people interests at heart. drank mass-produced pilsner because they were Customers want the organizations that service conditioned to do just that. them to be part Silicon Valley, part Main Street.

Humans don’t want to feel like a URL or a Twitter handle or even a number. We want to feel like we are important and that our business matters. We will always gravitate to companies that give us that feeling. 16 IMPRINT CANADA | November/December 2016

Continued on next page

News {Business Development} But now, more and more people are falling in love with the amazing array of craft beers available. Why? Because microbrewers have reclaimed the art of beer making. Businesses will be able to surpass their customers’ expectations when they pride themselves on their craftsmanship and skill level; this, when coupled with genuine old fashion caring customer service, is a big factor in creating strategic and sustainable competitive advantages. There’s something uplifting about watching wellcrafted skills and just appreciating that ability. There is an artisanship of service that organizations like the Ritz-Carlton have worked tireless to instill within their culture. Watching those professionals in action just makes you go, “Wow, that’s a lost art!”

4. Your service style helps you stand out from the pack. Obviously this is the most compelling reason to adopt an old school approach to service. It will

You can provide customized, on-the-spot service and still make people feel like they just had an authentic, deeply personal experience.

draw customers to you and maybe even help keep your business alive if it’s struggling. There’s so much competition out there in today’s marketplace, that the manner in which you treat and relate to every one of your customers may be the critical factor which makes your company truly unique from the others. You can bring things to market very quickly today; speed and global distribution sometimes make for product ubiquity, so it is all the more critical that you focus on differentiating your company by putting your customers’ experiences first and really dedicating your business to owning a certain style of old-fashioned service.

Here’s the bottom line: Even though the times have changed and technology has leapt into the foreground, basic human needs have - and will undoubtedly will continue to - stay the same. I don’t think there will ever come a time when people say, “I don’t really care if you did not treat me well. I’m not concerned if you really care about my business. I don’t really care if I’m appreciated. You know, as far as I’m concerned, I just want to buy your stuff.” And I think because of this fact, we have to anchor ourselves to this timeless truth of humanity. Customizing the delivery of the customer service experience to ensure that it is aligned to both the

contemporary needs of our fast-paced economic realities, as well the needs of people on a humane level. The successful organizations of today are the ones that really understand and have worked hard to instill that balance within their company culture. These businesses are the ones that have figured out how to balance integrating technology while still connecting to their client base on a personal level, whether it’s face-to-face, on the phone, in a letter or what have you. These successful companies instill this notion of old school customer service in their training. Team members learn to make sure customers know that they matter—that they are always heard and appreciated. I hope these suggestions provide a framework to guide you as you seek to go more “retro” in your service delivery,

About the Author:

Joseph A. Michelli, PhD, CSP, is an international speaker, organizational consultant, and New York Times number-one best-selling author. He is a globally recognized thought leader in customer experience design. For more information, please visit www.josephmichelli.com. About the Book: Joseph Michelli has authored several best-selling books, among them are: Driven to Delight: Delivering World-Class Customer Experience the Mercedes-Benz Way, And Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People.

November/December 2016 | IMPRINT CANADA 17

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News {Holiday Gift Ideas} Last Minute Holiday Gifts, continued from page 1

The holidays are the time to reflect and give thanks to those that have had a positive or meaningful impact in a personal or professional way (or both) throughout the year. Showing your appreciation in the form of a well thought out gift together with some kind, hand-written words from the heart will go a long way in showing how much you care. It’s important to take the time to think about what kind of gift your clients and/or employees want to receive and more importantly actually enjoy using. With that in mind, this short list of ideas was compiled for all the last-minute shoppers in order to help find an ideal gift for clients and staff.

1. Retail Branded Apparel

Suppliers in our industry have worked tirelessly and have done an exceptional job of bridging the gap between the products and brands available at the retail and promotional levels. Nowadays, there is no shortage of retail brands available to buyers in the promotional product marketplace. Coveted brands - like New Balance, Calvin Klein, Cutter & Buck, Nike, FILA, Puma, Oakley, IZOD, New Era, FlexFit, Roots73 (and many more) - are readily available in our marketplace and are typically only a mouse click or two away. I’ve been lucky enough to work in this industry for more than 14 years; in that time, I’ve yet to witness someone receive a beautifully decorated, quality garment - be it a jacket, T-shirt, sweater, cap or toque and not display genuine feelings of happiness and gratitude. Subtly cross-branding these items with your company logo will go a long way in conveying to your clients and/or team members how much you care. Best of all, the gift will be utilized throughout the year and your recipients will remember you well for it!

I’ve yet to witness someone receive a beautifully decorated, quality garment - be it a jacket, t-shirt, sweater, cap or toque - and not display genuine feelings of happiness and gratitude.

2. Premium Gift Sets

The holiday season is the ideal time for gift sets; many industry suppliers have cleverly packaged unique items together into a beautifully curated sets that make for great gifts. Drinkware sets are always a welcome option; whether your targeted demographic are tea drinkers, java heads, wine connoisseurs or spirit drinkers, you can be sure that an elegantly decorated drinkware set will be a hit among both staff and clients. If your recipients are more of the techie or executive types, then a good avenue would be to look at gift sets that include wireless headphones, Bluetooth speakers, or a premium writing instrument coupled with a handy engraved key chain. 20 IMPRINT CANADA | November/December 2016

A good quality bag has all the characteristics that a great gift should have: durable, versatile, useful and desirable. For those with avid DIY’ers among your recipients, a novel idea would be a premium utility set that could include multi-tools, flashlights, tape measures and other versatile tools that they can use to help get whatever “to do” they have on their list get done. Many of these premium gift sets allow come packaged in beautifully arranged boxes which can be further embellished to promote your brand while spreading holiday cheer.

3. Travel / Sport Bags

You can never have too many nice bags, that’s a fact of life. A good quality bag has all the characteristics that any great gift should have: durable, versatile, useful and desirable. Manufacturing quality in our industry has improved markedly throughout the years, and nowadays buyers are virtually spoiled for choice when it comes to accessories - from travel bags to duffels, ruck sacks, messenger bags and knapsacks - there really is no shortage of styles and options available to buyers. Don’t over-think it either; if a bag is well constructed and made of quality material, then your clients and/or staff will use it time and time again (and isn’t that what you want from the gifts you give?). Add a classy embellished touch to the bag with a premium decoration method to showcase your logo, and your holiday gifting is all set and ready to go! And there you have it! Remember, the key to any great last minute gift idea is to ensure that it looks anything but; just because you didn’t think of the gift idea sooner, doesn’t mean it needs to look like the gift was an afterthought. For those of you who like to (or just happen to) wait until the 11th hour to make year-end gifting decision, the suggestions above “check off a lot of boxes” when it comes to determining what even the most discerning people would actually enjoy receiving this year as “thank you”. Happy Holidays!

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News {Business Development} Ego, continued from page 6

The good news is, when it comes to resisting your thinking’s natural defenses, forewarned is forearmed.

the lines of communication open and allows teamwork to happen in the future.

2. Seek objective feedback about your ego.

5. Quiet your mind to stay in the moment.

You can’t troubleshoot your ego if you don’t have an Attention-focused meditation is a time-honored method accurate picture of what it looks of calming one’s inner self-intensity. like. Since this isn’t an area in which Fully engaging with your current you can trust your own judgment, experience (as opposed to ruminating have the courage to ask people who on the past or worrying about the know you well at work and in your future) enables you to maintain a personal life, for that focuses on balanced, healthy perspective. Staying your emotional intelligence and in the moment and responding to your behaviors concerning openthe present is a powerful safeguard mindedness, listening, empathy, against ego-driven misunderstandhumility and more. ings and misinterpretations. You need to explain why you need Personally, I have found that honest answers. Emphasize how appremeditation makes me more aware ciative you will be if they are honest of my physical reactions, like breathand that candor will not diminish ing and heart rate. I now know that the relationship. After receiving the when my internal motor gets runEgo-based thinking could be preventing data, evaluate it with a trusted other. ning really fast I tend to revert to a your success in the workplace Thank everyone who had the courage ‘me’ syndrome, and that I need to to give you honest feedback. Reflect deliberately slow myself down so on the picture you received and decide what you want to that I can exhibit more calmness and openness to others. do with that data. I have come to understand that as a teammate and as a leader I don’t have to be right all the time or the center of 3. Change your mental model of what “smart” looks like. attention all the time—but I do have to work with others In the past, “smartness” has been determined by the to arrive at the best answer. size of one’s body of knowledge. Not knowing the “right” answer was—and often still is—a big blow to the ego. But 6. Stop letting fear drive your decisions. today we already have instant access to all the knowledge We often play it safe because we don’t want to look dumb, we want, thanks to the likes of Google and Siri. Smart be wrong, or fail spectacularly in front of our colleagues, clinowadays means knowing what you don’t know and ents and/or friends. In other words, we’re afraid of making knowing how to learn it, being able to ask the right ques- mistakes and bruising our egos. Being okay with being wrong tions, and being able to examine the answers critically. is a necessary and important part of developing humility. As the legendary hedge fund investor Ray Dalio said, Fear of failure, fear of looking bad, fear of embarrass“We are all dumb…we are all suboptimal thinkers.” Only ment, fear of a loss of status, fear of not being liked, and those of us who can graciously and humbly admit that fear of losing one’s job all inhibit the kind of learning, we don’t know it all will succeed in this new world. So innovation, and collaboration that’s essential for longchange how you keep score. Engage in collaboration, term success, both personal and professional. seek out feedback, and ask for help daily. That will push To proceed more fearlessly into the future, you need to you toward developing the humility and empathy you’ll understand that learning is not an efficient defect-free proneed to ‘win’ in the new game. cess; mistakes have to be valued as learning opportunities. The faster and better you are at turning mistakes into 4. Learn to put yourself in others’ shoes. learning opportunities, the less likely it is that you will One way to become less self-absorbed and more open be replaced by some machine,” he adds. Having an ego to the experiences of others is to actively work on being that’s not afraid to acknowledge mistakes, confront more empathetic and compassionate. Thinking of how weaknesses, and test assumptions is a reliable strategy others helped you and saying “thank you” on a daily basis for long-term success. is a positive way to begin the process. Reflecting on the people who add joy to your life helps too. 7. Grade yourself daily. Suspending judgment so that I can put myself in another There’s a reason why to-do lists are so popular: They person’s shoes has always been a particular challenge for me. work! Create a checklist of reminders about the need to My mind always wants to jump to a conclusion instead of be humble, open-minded, empathetic, a good listener, really considering what the other person is experiencing, or any other ego-mitigating quality you wish to work thinking, or feeling. Active listening has been an important on. Make the list as detailed as possible and refer to it as tool in helping me learn to set my ego aside. When I remind a daily affirmation. Review it before every meeting and myself to focus all of my attention on what someone else is grade yourself at the end of each meeting. For example, saying instead of on formulating my own response, I find if you want to work on being a better listener, your list that my understanding of the situation grows—and often, might include the following tasks: so does the amount of empathy I feel. • Do not interrupt others. Remember, you don’t have to fully agree with some• Really focus on understanding the other person. one’s opinion or actions to still treat the other person(s) • Suspend judgment. with compassion. Disagreeing with humility still leaves • Do not think about your response while the other person is still talking.

To proceed more fearlessly into the future, you need to understand that learning is not an efficient defectfree process; mistakes have to be valued as learning opportunities.

•

Do not automatically advocate your views in your first response.

•

Ask questions to make sure you understand the other person.

•

Ask if you can paraphrase what the other person said to make sure you heard them correctly.

•

Really try to understand the reasons the other person believes what they believe.

22 IMPRINT CANADA | November/December 2016

If you reflect and work on managing yourself every day, I promise you will notice a difference in your humility-toego ratio. To start, I advise picking two behaviors you want to change. Seek the help of trusted others in creating your checklist and ask for their help in holding you accountable. Give them permission to call you out when they see you acting in opposition to your desired new behaviors. The journey to becoming a more humble person will not be short. It will take persistent hard work. And it will be a lifelong endeavor. With humility comes more meaningful relationships, better opportunities, and of course, an increased chance of staying relevant and competitive in the Smart Machine Age. Humility will be needed to maximize one’s effectiveness at thinking, listening, relating, and collaborating. About the Author:

Edward D. Hess is a professor of business administration and Batten Executivein-Residence at the University of Virginia’s Darden School of Business and the author of 11 books, including Learn or Die: Using Science to Build a Leading-Edge Learning Organization, by Columbia Business School Publishing (September 2014).

DO YOU HAVE A BIG EGO?

Try This Five-Minute Self-Assessment Many people who have big egos don’t realize it. They simply think of themselves as competitive, driven, self-assured, or something equally positive. This assessment will help you determine whether or not your ego is (to paraphrase Dr. Seuss in describing the Grinch) “three sizes too big.” Ask yourself: Do these statements describe my usual behavior, True or False? I rarely say, “I don’t know”— especially in public. I rarely admit my mistakes. I rarely talk about my personal weaknesses with colleagues. I don’t often ask for personal feedback. I dislike compromising when I am debating. I interrupt people when they are talking in order to give them the answer. I like solving other people’s problems. I rarely apologize publicly to others when I may have hurt their feelings. I rarely ask people how they are feeling. I always strive to be the leader. I make sure I get the respect I am due. I work hard at looking good to others. I don’t enjoy talking things out with others.

Did you have mostly “trues”? Don’t despair. At least you know you have a problem...and nothing can stop you from doing some humility-building self-improvement work right away!

Flame- and Arc-Resistant, and Hi-Visibility apparel is our specialty and we carry an extensive stock program for fast delivery.

-year ormance takes

Protecting the heroes Who Protect our Way of life

INDUSTRIA

When an already tough situation can flare up in a heartbeat, it’s good to know there’s a company helping you keep your soldiers safe — DuPont. We’ve been working with the U.S. Military for over 200 years and providing essential personal protection since 1965. But times and conditions change. That’s why our scientists and engineers continue to research, innovate, and test new technologies. Solutions ready for the life-and-death and day-to-day challenges that warfighters face, whether they wear the uniform of maintenance workers, ground troops, flight deck crews, or pilots.

Westex UNBEATABLE ELECTRICUltraSoft ARC FLASH FIRE PROTECTION ®

and

Some government photos are courtesy of the U.S. Army.

© 2008 DuPont. All rights reserved. The DuPont Oval Logo, DuPontTM, The miracles of scienceTM, Nomex®, Kevlar®, Tychem® and Thermo-Man® are registered trademarks or trademarks of E. I. du Pont de Nemours and Company or its affiliates.

Nomex Fleece Nomex Jersey

TenCate Tecasafe ® Plus delivers superior electric arc and flash fire protection in a comfortable lightweight fabric. It performs to the NFPA 70E and NFPA 2112 standards and ® Plus a lasts longer than FR treated fabrics, making Tecasafe great value. Unlike other protective fabrics, it is inherently flame resistant. So, the unique FR protection comes built-in, and won’t wash out or wear out.

F:8.5 in

We manufacture and stock: Output to Disk Spell Checked ________ • Unlined Coveralls • Pants • Insulated Coveralls • Vests • Parkas • Nomex Golf Shirts • Insulated Bib Overalls • Nomex Fleece Hoodies, • Unlined Bib Overalls Full Zippers & Pullovers • Surveyor’s Vests • Smocks • Bomber Jackets • Flame Resistant Apparel • Flight Suits for Welders • Shirts …and much more! We have the best quality at the best prices. Our stock sizes can fit almost everyone from small to 6XL. Can’t find it anywhere else? Let us custom make it for you! There is no limit to the designs, styles or size that Winner Garment can make for you. Work with our design team to modify our styles to suit your specific needs or create an entirely new garment. Our goal is to help you get the safety, style and comfort you deserve - on time and on budget. It’s literally “Safety that fits.”

WINNER GARMENT INDUSTRIES LTD.

Toll Free Phone: 1-866-956-8989 • Toll Free Fax: 1-877-455-7788 Phone: 780-453-8989 • Fax: 780-455-7799 12003 Kingsway Ave. Edmonton, Alberta, Canada T5G 0X8 E-mail: info@ winnergarment.com

TenCate high performance fabrics provide comfort, durability and excellent value.

protection,

• Inherently flame resistant – FR properties are built in, and won’t wash or wear out. Exceeds NFPA 70E HRC 1, HRC 2, and NFPA 2112 performance standards. Scotchlite™ • Comfortable to wear Soft and breathable. Superior moisture management FR –Reflective Tape because of special cellulosic fiber content.

• Exceptional durability – Outstanding abrasion resistance and better strength retention after multiple commercial washes.

• Outstanding laundered appearance – Fabric retains its like-new look and maintains permanent pressed appearance better than other protective fabrics.

Kevlar

DuPont Personal Protection

• Excellent value – Long life cycle and competitive price means lowest cost. Chemin du Pavillon 2, PO Box 50

• High visibility – ANSI 107 and CSA Z96 compliant for low visibility environments. 1218 Le Grand-Saconnex Switzerland Tel: +41.22.717.5111

Permanent FR Cotton

Fax: +41.22.717.6131

e-mail: info.nomex@che.dupont.com www.dpp-europe.com

www.tencateprotectivefabrics.com

Product safety information is available upon request. This information corresponds to our current knowledge on the subject. It is offered solely to provide possible suggestions for your own experimentations. It is not intended, however, to substitute for any testing you may need to conduct to determine for yourself the suitability of our products for your particular purposes. This information may be subject to revision as new knowledge and experience becomes available. Since we cannot anticipate all variations in actual end-use conditions, DuPont makes no warranties and assumes no liability in connection with any use of this information. Nothing in this publication is to be considered as a license to operate under or a recommendation to infringe any patent right.

Vapro-Lite

Water Resistant Breathable 03/07

K20631

L-12518

MYK.eps, 144053.jpg (CMYK;

DuPont ™

We feature: nomex®

Vapro-Lite

Water Resistant Breathable

Modacrylic/ Cotton 100% Polyester High Visibility 100% Cotton Canvas 100% Cotton

Polyester/Cotton

Nylon Fabrics DuPont Personal Protection Chemin du Pavillon 2, PO Box 50 1218 Le Grand-Saconnex Switzerland Tel: +41.22.717.5111 Fax: +41.22.717.6131 e-mail: info.nomex@che.dupont.com www.dpp-europe.com Product safety information is available upon request. This information corresponds to our current knowledge on the subject. It is offered solely to provide possible suggestions for your own experimentations. It is not intended, however, to substitute for any testing you may need to conduct to determine for yourself the suitability of our products for your particular purposes. This information may be subject to revision as new knowledge and experience becomes available. Since we cannot anticipate all variations in actual end-use conditions, DuPont makes no warranties and assumes no liability in connection with any use of this information. Nothing in this publication is to be considered as a license to operate under or a recommendation to infringe any patent right.

Canadian Made Industrial Safety Workwear since 1975.

03/07

ADy.

Huge Inventory of Safety Fabrics in Stock!

L-12518

S A F E T Y T H AT F I T S . www.winnergarment.com Winner Garment is one of Canada’s leading manufacturers of safety workwear. Open since 1975, we are 100% Canadian owned and operated with 51,000 square feet of state-of-the-art facilities in Edmonton, with in-house embroidery and silk screening available.

The DuPont Oval, DuPont™, The miracles of science™, NOMEX®, KEVLAR®, TEFLON®, TYVEK®, THERMO-MAN® and ARC-MAN® are registered trademarks or trademarks of E.I. du Pont de Nemours and Company or its affiliates. © Copyright 2007 E.I. du Pont de Nemours and Company. All rights reserved.

s and itions. nt™ mical angers. ection

WINNER GARMENT

n ever and to ons.

Light Blue

WEARABLES Cedarpoint Roots73 Insulated Jacket A stylish look for 9 to 5 or an evening on the town, the diamond-quilted Roots73® Cedarpoint Insulated Jacket (Style #19702/99702) offers warmth and comfort without the bulk of a heavy coat. Featuring water resistant construction, it has great details like elbow patches, back vents, interior pockets and the Roots73® crest on the right sleeve - all in a modern ﬁt. Contact Trimark Sportswear, Tel: (800) 723-8383 or visit www.trimarksportswear.com

New Core Tee Collection for 2017 Gildan Performance® introduces the 46000 family of Core tees for 2017. Made of 100% ﬁlament polyester, these T-shirts for men, women and children are lightweight and snag-resistant. The fabric features moisture-wicking and antimicrobial properties to keep you cool, fresh and dry. Tearaway labels across the 46000 series make customization easy and the fabric is great for a variety of decoration techniques, including sublimation and screen printing. Visit www.mygildan.ca or contact your local distributor

Pom Pom Toque AJM introduces 2 new styles of Pom Pom toques to its extensive line of winter headwear. Both styles have a cuff ﬁnish and feature an 8cm Pom Pom. 9B063M integrates a contrast trim on the cuff and a two-tone Pom Pom. 9P184M has a cable rib knit cuff, a three-tone Pom Pom and a crown made from today’s popular marl knit look. Offered in a multitude of colourways and available for immediate shipping from all 3 Canadian warehouses; Vancouver, Toronto & Montreal. Contact AJM International at 1-800-361-6256 or visit www.ajmintl.com

Insulated Outerwear Bomber Now available is Canada Sportswear's style L01100. This 100% polyester bomber is constructed with a waterproof and breathable membrane. Lined with quilted 3M thinsulate in the body and 100% polyester padding in the sleeves and hood, this garment features zippered patch pockets, a detachable and adjustable hood, inner ﬂeece storm cuffs with gusset and adjustable double snap closure outer cuffs. Available in Black and Navy. Contact Canada Sportswear, Tel: (416) 740-8020 or visit www.canadasportswear.com

New Faux Shearling Trooper Hat KNP is proud to introduce the NEW Faux Shearling Trooper Hat. Style SF8000 is a one-size-ﬁts-most style made from 100% polyester Faux Shearling Fleece with a Velcro strap. Available in two colours: Black and Tan. For more information, contact KNP Headwear, Tel: (800) 2685990 or visit www.knpheadwear.com

24 IMPRINT CANADA | November/December 2016

New Devon & Jones Performance Quarter-Zip New from alphabroder, the Devon & Jones DRYTEC20 Performance QuarterZip. Offering 100% cotton EZ Cool interlock fabric with wicking technology. DRYTEC20 offers no-pill, no-fade, no-shrink, no curl collar and no-wrinkle performance. An active ﬁt featuring self fabric inside placket with chin guard, inner collar in contrast self fabric, center front coil zipper with auto lock slider and faux leather pull, rib-knit cuffs and bottom opening. Available in 7 matching colours in Ladies’ XS-3XL and Men’s S-4XL. Contact alphabroder Canada Tel: 800-761-6612 or visit www.alphabroder.ca

Fine Gauge V-Neck Sweater Stay warm this season with this sleek and stylish ﬁne V-neck sweater, part of FW’s Top 20 Apparel product line. Whether you need a corporate piece or a ready to wear item, this sweater makes a great addition to your fall/winter collection. Features include a fabric content of 60% Cotton / 40% Acrylic, self-V-neck collar, long sleeves & even hem bottom. The men’s style FW3008 and coordinating woman’s style FW3005 are available in four colour combinations, in sizes XS to 3XL. Please contact Fersten Worldwide (800) 565-7462 or visit www.fersten.com

New Youth Collection Introducing Youth to the Fruit of the Loom® Sofspun® Collection Single style services both Juvenile and Toddler programs with sizing starting at XXS. The 4.7 oz. 100% cotton pre-shrunk jersey fabric is breathable, lightweight and super soft. Style SF45BR features a tear away label; 1 x 1 rib collar with a clean neckline and is available in Youth sizes XXS (0/2) – XL (18/20) in 9 colours. All Fruit of the Loom® youth products and packaging are CPSIA compliant. Contact Fruit of the Loom Tel: 800-567-7662, FruitActivewear.com

Flex Fleece Hoodie American Apparel is showcasing its popular unisex ﬁtted zip-up hoodie with kangaroo pocket and drawstring hood. Style F497 is constructed from our extra soft and durable Flex Fleece (50% Polyester / 50% Cotton Fleece) with metal zipper. True to size, women may prefer to order one size down. For more information, please visit www. americanapparel.net/wholesaleresources

New Next Level Unisex Tri-blend Long-Sleeve Hoodie

Fersten Worldwide is pleased to introduce this ﬁne knit stripe beanie for 2017. Style #FP525 comes with a matching pompom, but you can switch the pom-pom from any of Fersten's standard ones or switch it to a faux fur pompom for an instant retail look. Stylish and fun, these tri-tone striped beanies are sure to be a favourite this winter season.

alphabroder offers the widest assortment of Next Level styles. Introducing the new Tri-blend Long Sleeve Hoodie - which is a perfect blend of 32 single 145g/4.3 oz., 50% polyester, 25% combed ring spun cotton and 25% rayon jersey fabric - providing a soft touch with great drape, stretch and recovery with a vintage look. Features include a 1x1 tri-blend baby rib-knit cuffs and satin label. Style N6021 is available in 9 colours in Adult sizes XS-2XL.

Please contact Fersten Worldwide (800) 565-7462 or visit www.fersten.com

Youth Mid Weight Classic Zip Hoody

WEARABLES

New Tri-Tone Striped Beanie With Pom-Pom

Contact alphabroder Canada Tel: 800-761-6612 or visit www.alphabroder.ca

Milltex Sportswear is showcasing the Youth Mid Weight Classic Zip Hoodie. Style #520 is constructed from 70% Cotton, 30% Polyester Ringspun and features a ﬁne surface for excellent printing results. Other details include an antique brass metal zipper, a double layer ﬂeece hood and a rib with lycra spandex. This CPSIA compliant garment is available in a wide colour range in sizes: S - XL. Contact 905-820-1100; order@milltex.ca or visit www.milltex.ca

Full Zip Hoodie Canada Sportswear's Full Zip Hoodies are constructed from 80% cotton / 20% polyester ringspun cotton blended ﬂeece. Available with a double layer hood lined with jersey these hoodies have a YKK aluminum metal front zipper closure and come in Navy, Red, Blue, Mid Grey and Black Contact Tel: (416) 740-8020 or visit www.canadasportswear.com

Lexington Insulated Jacket The Lexington Insulated Jacket (Style #19544/99544) is a stylish executive jacket for chilly weather. But while the look is basic black, it features some not-sobasic details, including an emergency roll-away hood, engraved metal zipper pulls and epaulettes with snap closure. With a breathable, waterproof membrane and water repellent ﬁnish, there's no reason to sacriﬁce style for comfort when the weather turns ugly. Contact Trimark Sportswear, Tel: (800) 723-8383 or visit www.trimarksportswear.com

November/December 2016 | IMPRINT CANADA 25

WEARABLES

New Heavyweight Winter Jacket Fersten Worldwide is showcasing this NEW 2017 heavyweight winter Jacket. FW3221 (men) & coordinating women’s style FW3223, comes with a detachable faux fur trim on the hood, making this a hot retail ready product! The popular Heat-Tech lining has made a return in this winter jacket, with a new and improved look. This outerwear features tricot ﬂeece mock neck lining, critically seam sealed & ﬂeece lined lower body. Available only in black, the sizes range from XS-4XL (men) and XS-3XL (women).

New Tri-Blend Collection for 2017 Introducing JERZEES® Tri-Blend T-Shirt Collection for 2017. Style 601RR is a Baseball Raglan constructed of 4.5 oz 50/37/13 Polyester/Cotton/ Rayon Pre-shrunk Jersey fabric. This soft and lightweight material delivers advanced moisture management performance and features a contrast collar and three-quarter raglan sleeves; seamless 1x1 rib collar with two-needle coverstitching around neck, and a tear away label. Available in Adult sizes S - 3XL in 4 colours. This new collection is also available in Crew and V-Neck styles in sizes S – 3XL in 6 trendy heather colours. Contact JERZEES® Activewear, Tel: 800-567-7662, or visit www.JERZEES.com

Please contact Fersten Worldwide (800) 565-7462 or visit www.fersten.com

Delamar 3-in-1 Insulated Jacket

New Harriton Adult Scrubs New from alphabroder, the Harriton Adult Restore Scrub Top and Bottom. The Restore scrub top and bottom are made from a 4.9 oz./yd² / 166 gsm, 55% cotton, 45% polyester poplin easy care fabric. Scrub top features a standard V-neck and chest pocket and scrub pant has a drawstring waist and back pocket. Available in 13 different colours in Adult sizes XXS to 5XL. Contact alphabroder Canada Tel: 800-761-6612 or visit www.alphabroder.ca

Flip Beanie with Fleece Lining KC Caps is showcasing the Flip beanie with fleece lining just in time for the winter season. Item#: w1900 is a 100% Acrylic beanie lined with soft fleece and comes in Red, Black, Navy, Dark Green and Dark Grey. One size fit most. Contact KC Caps, Tel: 1-888-303-0888 or visit www.kccaps.com.

Women's Mid Weight Fashion Hoody Milltex Sportswear showcases its Women's Mid Weight Fashion Hoody, which is constructed from 70% Cotton, 30% Polyester. With contemporary V-Neck cut styling and a double layer ﬂeece hood, this stylish and comfortable garment will be a favourite Available in a range of great colours in sizes: S - 2XL. Contact 905-820-1100; order@milltex.ca or visit www.milltex.ca

Artisan Melange Long Sleeve Henley Jerico's Artisan Melange Henley - Style 10L is a classic mid-weight henley, comfortable enough for layering and sharp enough to wear on its own. Constructed from approximately 76% cotton, 24% polyester, this slim ﬁt style features 3-button detailing, and rib trim along neck. Made in Canada. Available in white in sizes s-2xl. Contact Jerico 1.800.668.6443 or visit www.jerico.ca

26 IMPRINT CANADA | November/December 2016

Bundle up and brace for the elements with the versatile Delamar 3-In-1 Jacket (Style #19305/99305), which includes a breathable, waterproof outer shell and detachable nylon jacket. The stylish outer shell - critical seam sealed to keep water from getting in - is made with a heather nylon-polyester fabric and includes a detachable hood, adjustable cuffs and comfy brushed pockets. When the weather's warmer, the jacket can be split into two jackets leaving you with the option of a great lightweight rain jacket or the black detachable insulated jacket that features horizontal quilting for a trendy retail look. Contact Trimark Sportswear, Tel: (800) 723-8383 or visit www.trimarksportswear.com

New Striped Toques Winter is quickly approaching yet looking trendy and staying warm couldn’t be any easier with AJM’s newest striped toques. 1J127M is an acrylic board toque featuring 2 contrasting stripes and a full polyester micro ﬂeece lining. 9Q204M is a cuff toque made with acrylic and incorporates mesh stripes which give it a very smart, yet sporty look. Both styles are available in a variety of popular colourways. Contact AJM International at 1-800-361-6256 or visit www.ajmintl.com

Lightweight Soft Shell Jacket Canada Sportswear's 100% polyester mechanical stretch jacket with inner ﬂeece collar, YYK front and zippered pockets and adjustable tab closure on cuffs. Available in Men’s (L07260), Ladies (L07261), Youth (L7260Y), this jacket comes in Black, Navy, Red, Gunmetal, Cobalt, White (Youth only available in Black, Navy and Gunmetal) Contact Canada Sportswear, Tel: (416) 740-8020 or visit www.canadasportswear.com

New Body Warmer Global Citizen Apparel is showcasing its trendy new body warmer to keep you warm and dry in intermediate conditions. Features include a padded water and wind resistant exterior, ﬂeece lined pockets, and reversed zip and side waist toggles. Available in Black in S-5XL. Contact Global Citizen Apparel, Tel: (905) 206 1277 or visit www.globalcitizen.ca

Style # 767 300 GSM 15 OZ/LY

Style # 935 300 GSM 15 OZ/LY

Style # 769 300 GSM 15 OZ/LY

Style # 770 300 GSM 15 OZ/LY

Address : To Order : Email : orders@milltex.ca | Call : 905-820-1100 | Website : www.milltex.ca

Chameleon Colour changing mug Add your favorite hot beverage and watch your logo appear! DezineCorp is showcasing the Chameleon (style C0730BKWH) a unique colour changing ceramic mug. The Chameleon features a matte black ﬁnish exterior that changes to off-white when hot liquid is added. The perfect mug to add a wow factor to your next promotional event!

Versatile Cooler Comes with Corkscrew Ecorite introduces the 2-Bottle Wine/Growler Cooler with Corkscrew - Item B5310. Ideal for picnics or events, the inside bottle divider can push away, allowing for a larger growler or 1.5L bottle. Included is a high quality wood trim corkscrew. Available now and perfect for the holidays! Contact Ecorite, Tel: 1-800-265-2740 or visit www.ecorite.com

Heavy Duty Hilo Kettle 14 Oz. Mug Windmill Canada is showcasing the Hilo Kettle 14 oz. Ceramic Mug, Item #WC59065. Add a pop of colour to this heavy-weight black ceramic drinkware item with your choice of an accent rim colour. You can mix and match your rim colours within your order. This dishwasher and microwave safe mug features a C-Handle which makes it easy to hold.

Please contact DezineCorp at (866) 6257820 or visit www.dezinecorp.com

New Park Sleeping Bag Series Whiteridge is showcasing the Park polyester series for temperatures - 3°C to - 12°C, offered in 3 different bags Tonquin(-3°C), Athabasca (-8°C), and the Jasper (-12°C). The tonquin is microﬂeece polyester lined while the others are ﬂannel lined. They all come in a stuff sack. Decoration available on the carry bag. Size: 80” x 36”; Stuff Sack Size: 16” x 8.5” Contact Whiteridge Inc. for more information, Tel: 866-463-4441; www.whiteridgeinc.com

Contact Windmill Canada: Tel: (866) 418-7407 or visit www.windmillcanada.ca

COMPLETE INTEGRATION GARMENT DECORATING

The popular BIC® Anthem pen is now available with a click through stylus. Notable features include the iconic BIC® Boy molded into rivets on the barrel, along with a comfortable grip and black trim. For more information, visit www.bicgraphic.com

Get 4 Sided Logo Visibility with Memocubes

OKIDATA C711wt (white toner) TRANSFER PRINTING

DIRECT TO GARMENT PRINTING Epson SureColor F2000

Anthsty BIC® Anthem Stylus

Cubart is showcasing its popular Memocubes, available in one, two or four colour decoration. These memocubes come in a variety of sizes and are a great promotional item that will be utilized and noticed time and time again. DK20A 16”x20” Auto Clamshell

Visit www.Cubart.com or email info@cubart.com

• Max.Printing Area 16” x 20” (Optional Large Platen) • 100% Cotton or organic fiber garment recommended • 50/50 Cotton/Polyester Compatible • Designed for simple maintenance and high reliability • Free one-year of coverage under the Epson Preferred Protection Plan

Seneca Bluetooth Wooden Speaker The Seneca Bluetooth Speaker (Item 7199-91) is made from real Mahogany wood. Producing a sound that is as natural as the wood its made from. It features a 3 Watt audio channel for premium sound. Includes a micro USB to USB charging cable and a 3.5mm auxiliary cable. Bluetooth working range is 10 meters (33 feet). Enjoy up to 3hrs. of music at max volume on a single charge. Visit www.pcna.com for more information

28 IMPRINT CANADA | November/December 2016

COMFORT THAT’S IN STYLE NOT YOUR ORDINARY FLEECE— IT’S OUR SOFTEST EVER. Made with a MODIFIED FIT and a CONTEMPORARY COLOR palette that appeals to a younger generation. The 12 OUNCE cotton-dominant fabric is lightweight and ideal for layering, while the contrasting color accents and built-in media pockets give it an extra touch of style without the extra cost. © 2016 Fruit of the Loom Canada, Inc.

Check it out at FruitActivewear.com/Sofspun- intro. 4 NEW COLORS, including more UNIQUE HEATHERS on trend with today’s fashions.

Brick Heather

The Sofspun ® Collection—made with an innovative, soft fabric & a modern fit.

Carolina Heather

Heather Grape

Indigo Heather

800-567-7662 FruitActivewear.com /FruitoftheLoomActivewear

10 styles

•

jersey & fleece

•

men’s & ladies’

•

24 colors

•

All in S-3XL

@FruitActivewear

FIND A VARIETY OF SOFSPUN ® STYLES AT THESE PARTICIPATING DISTRIBUTORS: alphabroder 866-274-2489 alphabroder.ca

Quality Sportswear 877-462-4237 qualitysportswear.ca

SanMar Canada 800-663-7965 sanmarcanada.com

Glacial Diamonds Tumbler

Luigi Bormioli Birrateque European Crystal Collection

This new Double wall vacuum insulated tumbler (Style #46113) keeps your drinks hot or cold for hours. Constructed from high quality stainless steel and features a push-on acrylic slider lid. 20 oz. capacity when ﬁlled to the rim.

DezineCorp is proud to introduce the Birrateque Collection, a series of ‘Luigi Bormioli’ European Crystal craft beer glasses designed with reﬁned craft brew drinker in mind. The ideal canvas for your logo, these stylish glasses have been designed for speciﬁc Beer Style the typical aromas and the gustatory perceptions. Through the Birrateque collection each sip becomes a long lasting and delightful experience.

For more information, visit www.bicgraphic.com

2-In-1 LED Flashlight/Lantern The Fire-Bright is an LED flashlight and lantern is a great all in one item, purpose built for hiking, camping, or as an emergency light. Item# CL714 features a lightweight aluminum body and compact design which outputs out 70 lumens as a flashlight, while the frosted lantern diffuses a soft light that is easy on the eyes. Unscrew the Fire-Bright lense cap with an effortless twist of the aluminum casing to convert the powerful flashlight in to a gleaming lantern.

Please contact DezineCorp at (866) 625-7820 or visit www.dezinecorp.com

Contact High Calibre Line of Canada: Tel: (604) 536-3833 or visit www.highcalibrelineofcanada.ca

Qi Wireless Charging Power Bank This new 4,000 mAh Grade A Lithium Polymer power bank integrates a Qi wireless charging transmitter and rechargeable battery which works as a charging pad or a regular power bank on the go. Item 7121 will work with any smartphone or tablet that does not have wireless technology through the normal power bank capabilities. Includes a Micro USB to USB charging cable which can recharge the power bank or can be used to charge up devices with a Micro USB input. Visit www.pcna.com for more information

Kodiak Series Whiteridge Inc. introduces its Kodiak canvas series for temperatures –10°C to –40 °C, offered in 3 different bags Overlander (-10°C), Robson (-20°C), and the Whistlers (-40°C). These are ﬂannel lined and the Whistler comes with a zip off pillow too. They all come in a 600D polyester stuff sack. Decoration available on the carry bag. Size: 82” x 40”; Stuff Sack Size: 36” x 12.5”. Contact Whiteridge Inc. for more information, Tel: 866-463-4441; www.whiteridgeinc.com

200 Lumens Flashlight Simplex is offering the FL30L Feisty Workmate. This Aluminum constructed ﬂashlight delivers an incredible 200 Lumens of power produced by 9 SMD (Surface Mounted Diodes) chips. Use anywhere and anytime. This item includes an 180° rotating Magnet located inside the Carrying clip. 3 AAA batteries included and inserted.

PRINT & CUT TRANSFER MEDIA PRINTERS

TRANSFER VINYLS

CUTTERS

For more information, please visit www.simplexpromo.com

Not A Paper Cup

CALL NOW FOR MORE INFORMATION Service

Supplies

Training

Looking for a cool retro product? AdNArt’s newest creation is the “NOT PAPER CUP” (#CUP101) captures the essence of the iconic paper coffee cup. This new redesign is durable ceramic, eco-friendly and is available in a fashion forward muted colour selection, which includes Moss, Smoke Blue, Light Grey, Red and Brown. Single wall construction. Glossy interior and matte exterior ﬁnish. Contact AdNArt: Tel: 1-888-738-9021 or visit www.adnart.com

30 IMPRINT CANADA | November/December 2016

Unique and Rugged PVC Emblems PVC emblems from Emblemtek are a flexible and rugged textile embellishment solution. Extremely durable, highly textured and dimensional, these emblems can be created in various thicknesses, with fine details and small text, with flat, 2D or 3D design textures and in almost any shape desired. Add a sewing channel or opt for the pressure sensitive, Velcro® or magnetic backings options. Attachment accessories such as key rings and luggage tags are also available. Visit www.emblemtek.com for more details.

Eliminate Trial & Error with PIN Registration System

Durkee Cap Frame® Embroider caps without any changes to your machine using the innovative ﬂat cap system. This all-metal frame will allow embroiderers to embellish caps with logos and designs larger than ever before (Maximum Sewing Field = 5”w x 4.5”h). The bill of the cap is clamped securely and safely in place while the embroiderer presses down the front portion of the cap which is held in place with Filmoplast® (Gunold’s self-adhesive, non-woven backing. For more information on the complete line of Durkee Cap Frames, visit www.gunold.ca or call 800-663-6359

A new Vastex VRS Pin Registration System for side clamp screen printing presses allows ﬁlm positives to be registered onto screens off-press, and each screen to then be aligned in register on-press in about 2-1/2 minutes. The system eliminates virtually all of the trial-and-error time associated with registering screens on press, minimizing set-up time and increasing accuracy, especially on multi-colour jobs. The VRS system accommodates wood, aluminum or retensionable screens up to 23”W x 31”L (58 cm W x 79 cm L), pallets 14” to 21” (35 to 53 cm) wide, and ﬁts side-clamp presses of most makes and models.

Supplies for the Active Decorator Now in Stock Now in stock at Cansew Inc is Albachem, #1019 Vinyl Letter Removing Solvent, which completely removes vinyl letters and residual adhesives from most fabrics. The #1999 Albachem Embroidery Spray Kit (contains 1 each #1076 Adhesive, Alba5 lube spray & #1674 Spot Lifter II) is also in stock. Also available the Big Shot Duster Spray, which packs a powerful “air punch” to blast away dust, dirt and debris. Contact Cansew Inc., Tel: 1-800-361-7722; info@cansew.ca or visit www.cansew.com

Contact Vastex, Tel: 1-800-4-VASTEX; info@vastex.com or visit www.vastex.com

Mimaki Print & Cut CJV150 Series ND Graphics is offering the Mimaki CJV150 Series. Built on the proven Mimaki JV Series platform, these roll-based printers include new innovative technologies for faster throughput and include onboard cutting. You can produce all your current work at higher quality, with a shorter turn around and at a lower cost per print. And you can offer new products such as labels, vehicle markings or enhanced items using Silver or metallic colours all from one device.

Custom Cut Logos Presto-Crest’s Custom Laser Cutting technology provides professional representation in a wide variety of materials. Most multi-colour designs are kiss cut and pre-aligned eliminating the need to align foregrounds with backgrounds. The materials that can be custom cut include Presto-Film, Pro-Twill, and Poly-Tex. Pre-sew design or stitch services are also available. For more information, please contact 1-800-265-0082 or visit www.prestocrest.com

Contact ND Graphics 1-888-NDGRAPH or visit www.ndgraphics.com

Automated Proofing Software

Textile Printing Up To 1991 Sq.Ft Per Hour TG Graphics is showcasing the Teleios G5, a game changer in the digital textile market with a maximum printing width of 3.3 metres wide. It comes with the latest Ricoh GEN5 industrial inkjet printheads that results in printing speeds up to 185 sqm/hr. Provides rich expanded eyecatching colours guaranteed by d.gen inks.

Shopworks is showcasing ProofStuff, which makes online proofing easy. Automate the proofing process: Create, send, and approve art proofs, invoices and virtually any other documents online. Email reminders, automated notifications and history tracking, makes the approval process easy for your customers and easy for you. Contact (800) 526-6702 or visit www.shopworx.com

Contact TG Graphics: (888) 686-0132 or visit www.tggraphics.ca

Full Colour Digitally Imprinted Mini Sticks Novelty Printers is offering its full colour imprinted mini sticks (#IMS-S). Includes 4-colour process digital imprint on the shaft area of 11.25” wide x 0.875” high. Personalization Available. For more information, please visit www.noveltyprinters.com or contact (888) 694-LOGO

November/December 2016 | IMPRINT CANADA 31

FOREVER TransferRIP Quality Digital Solutions is offering the FOREVER TransferRIP, in combination with the FOREVER Transfer Media and OKI White C711WT and pro920WT Toner Printers. This Software enables the user to run small productions at high resolution, efﬁciently even when producing single transfers. Rasterize with 1-Click; Supported Files: EPS, PSD, PDF, TIFF, JPG; Imports image Alpha Channels & Cropping Paths. For more information, please contact Quality Digital Solutions, Tel: 1.888.235.2838 or visit www.qualitydigitalsolutions.ca

Automated Ink Circulation System TG Graphics is showcasing the collection of Roland VersaCAMM Printer Cutters. These wide format inkjet printers with contour cutters are available in three models: 64”, 54”, 30”. The VS series uses an automated ink circulation system; these systems use metallic and white inks to add impact to any graphic for attention-grabbing results across a myriad of applications, including signs, banners, vehicle graphics and wraps, ﬁne art posters, packaging prototypes, labels, decals, POP displays and apparel heat transfer. Contact TG Graphics: (888) 686-0132 or visit www.tggraphics.ca

The Ideal Embroidery Machine For A New Or Growing Business Melco continues to innovate in the world of commercial embroidery equipment with the 2017 EMT16. Both the machine hardware and software have had significant updates to improve sew quality, speed, and efficiency. Your purchase of a Melco EMT16 from Embroidery Systems Canada includes digitizing software, on-site training, access to online tutorials, and unlimited access to our network of certified technicians via telephone and email.

SubliJet-HD Pro Photo XF Inks Sawgrass’ new 8-colour SubliJet-HD Pro Photo XF inks for the award-winning Virtuoso 25” 8-Colour HD Product Decorating System deliver true photographic-quality output for sublimation. Enjoy smoother gradients and shading, and prints that last more than three times longer than those made on silver-halide photo paper. Ideal for superior photo reproduction on both hard and soft substrates. For more information, please visit www.sawgrassink.com

Next Generation of Transfers Presto-Crest’s Digi-Max transfers are digitally printed on to a substrate with a clear mylar background for easy application. They will not crack or peel making them the perfect choice for tough to print garments and stretch apparel. The brilliant colour and opacity of this product lends itself to multi-colour logos and small designs. The amount of printed detail is very high and generally limited only by the quality of the supplied image. Digi-Max can be applied to almost any type of material. For nylon material try Digital Transfers for Nylon. For more information, please contact 1-800-265-0082 ; www.prestocrest.com

HP 110 Latex Printer Get amazing image reproduction from the HP 110 Latex Printer, which delivers great print quality for unlimited indoor and outdoor applications. See sharp image quality on prints that come out completely dry for same-day delivery - no degassing required. Impress with six colours of HP Latex Inks, you can produce amazing, vivid colours and smooth transitions. Produce professional, high-resolution prints up to 1200 x 1200 native dpi. Contact ND Graphics 1-888-NDGRAPH or visit www.ndgraphics.com

Visit www.embroiderysystems.com, or call 1-888-805-8631

Vector Artwork Collections Action Illustrated is showcasing its extensive Vector Artwork Collections. Various themes are available: Industry&Trades; Family&Travel; Real Sports Volume 1; Elements of Style Vol. 1-4, and many more. Each theme has virtually hundreds of vectored EPS images and editable templates that can be customized by you, for your clients.

Waxed Kraft Paper Helps Eliminates Fusion of Fabrics Pritchard Paper’s double sided 2 WAY WAX kraft is converted from the highest quality virgin 44 lb basis weight paper. The 2 WAY WAX is primarily used in the process of cutting fabrics that have the potential to fuse while being cut. As your high speed cutting knives slice through fabrics such as nylon, polyester or water resistant materials, this waxed kraft paper provides a lubricant to your knives which in turn helps eliminate the build up of heat which would otherwise cause these fabrics to melt or fuse together. 2 WAY WAX is also available in a perforated version for all your automated cutting needs. Visit www.pritchardpaper.com or contact 800-221-9771

Visit www.actionillustrated.com for more details

Custom Hockey Mats

3” Carabiner 4 Colour Process Sticker

Each customized hockey mat is different with the each player’s name and number and team logo. Customized hockey mats are 16” x 20” x 1/4” thickness in size, and printed on vibrant full colour machine washable polyester material, sublimated for outstanding durability. Ideal for team gifts, year-end mementos, tournament giveaways, hockey camps, encouraging team spirit, and sponsorship products.

Macaron is showcasing its popular 3” Carabiner (Flat Side) with branded sticker printed in 4 colour process. The sticker lies on a on a metal plate and is Laser imprinted in full colour. Carabiners are available in Black or Red. The imprint area on these items is 1” x 5/8”.

Contact 905-453-8300 or visit www.customizedmats.com

32 IMPRINT CANADA | November/December 2016

For more information, please visit www.promomacaron.ca or contact (800) 350-4383

WWW.CAMPEA.COM

1-800-361-1145 • INFO@CAMPEA.COM 3150 GUENETTE ST • ST-LAURENT, QUEBEC • H4S1W5, CANADA

CANADIAN MONTHLY SURVEY OF MANUFACTURING Manufacturing sales rise in 15 of 21 sectors Manufacturing sales increased 0.9 per cent to $51.1 billion in August, reflecting higher sales of food, primary metal, and petroleum and coal products. Sales were up in 15 of 21 industries, representing 69 per cent of the total Canadian manufacturing sector. The increase reflected a higher volume of goods sold, as constant dollar sales rose 1.2 per cent.

Manufacturing down in Clothing and Textile Sectors Clothing manufacturing sales for August 2016 were dropped 5.4 per cent from August 2015 to $185 million, despite a 4.9 per cent increase from July 2016 (see Figure 2). August 2016 manufacturing sales for textile mills and textile product mills also dropped 4.8 percent and 1.8 per cent, respectively from the same month last year.

Manufacturing Sales Clothing, Textile & Textile Products

Figure 2

200

August 2015

$196 Million

July 2016

$185 Million

August 2016

175

$176 Million

150 $136 Million

$129 Million

125 $120 Million

($) millions

100

$132 131 $130 Million Million Million

Textile Mills

Textile Product Mills

Clothing Manufacturing

-4.8%

-1.8%

-5.4%

Source: Stats Canada

(DECREASE FROM AUG. 2015 - AUG. 2016)

Sales increase in eight provinces The rise in manufacturing sales was widespread in August, with eight provinces recording increases. Ontario posted the largest sales gain in dollar terms, followed by Alberta and New Brunswick. The only provinces to record declines were Quebec and Newfoundland and Labrador. Sales were up 0.8 per cent in Ontario, reflecting gains in 17 of 21 industries. After a 2.0 per cent decline in July, sales in Alberta were up 2.2 per cent to $5.2 billion in August. Despite the rise in August, manufacturing sales in Alberta were down 7.6 per cent compared with August 2015. In New Brunswick, sales rose 7.4 per cent to $1.4 billion, as sales of durable goods increased 24.4 per cent and sales of non-durable goods were up 3.9 per cent. After three gains in five months, manu34 IMPRINT CANADA

facturing sales in Quebec fell 1.7 per cent to $11.7 billion in August.

Inventory levels fall Manufacturing inventory levels decreased 0.5 per cent to $71.0 billion in August, following a 0.8 per cent increase the previous month. Inventories fell in 12 of 21 industries. The petroleum and coal product industry recorded the largest drop, with inventory levels down 5.9 per cent, following two months of gains. Lower inventories in the food industry (-1.8 per cent) also contributed to the overall decrease. These declines were partly offset by higher inventories in the transportation equipment industry (+1.1 per cent). The inventory-to-sales ratio declined from 1.41 in July to 1.39 in August. This ratio measures the time, in months, that would be required to exhaust inventories if sales were to remain at their current level.

Unfilled orders decline Unfilled orders fell 1.3 per cent to $89.0 billion in August, a second consecutive monthly decline. The decrease in August was partly due to the depreciation of the US dollar relative to the Canadian dollar during the month. Given that most unfilled orders in the industry are held in US dollars, fluctuations in the value of the Canadian dollar relative to the US dollar can influence trends in the industry. The decrease in unfilled orders was partially offset by higher unfilled orders in the railroad rolling stock (+5.9 per cent) and primary metal (+6.6 per cent) industries. New orders fell for the second consecutive month, down 0.9 per cent to $50.0 billion in August as a result of declines in the aerospace product and parts, and computer and electronic products industries. The decrease in August was partially offset by higher new orders in the primary metal and railroad rolling stock industries. Source: Statistics Canada

| November/December 2016

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