Berks Country Living July 2025

PALS

PRESIDENT/CEO

Paul Prass

VICE PRESIDENT/COO

Lisa Prass

PUBLISHER

Robyn L. Jones

EDITOR-IN-CHIEF

Nikki M. Murry

EDITORIAL ASSISTANT

Katherine Buerke

DIGITAL STRATEGY DIRECTOR

Jason Chrin

PRODUCTION COORDINATOR

Eleanor Anderson

SENIOR GRAPHIC DESIGNER Quynh Fisher

DESIGN CONSULTANT

Elaine Wyborski

ADVERTISING DESIGNER

Thomas Körp

COPY EDITOR

Veloie Mastrocola

CONTRIBUTING WRITERS

Heather Baver

Jon Fassnacht

Sarah Matarella

Donna Reed

Marian Frances Wolbers

CONTRIBUTING PHOTOGRAPHERS

Tania Colamarino

Ama Photography

Heidi Reuter

John A. Secoges

Secoges Photographics

ACCOUNT REPRESENTATIVES

Elizabeth Beebe

Kate Hunter

Sara Woodward

ACCOUNTING

Jobelle Aleño

Kim Kressman

how to contact us

EDITO RIAL: We want to hear from you — we really do! Send your compliments, gripes, story ideas and suggestions to: Editor, Berks County Living, GoggleWorks Center for the Arts, 201 Washington St., Suite 525, Reading, PA 19601 OR BCLEditor@BerksCountyLiving. com. Written correspondence must be signed and include a mailing address, telephone number and an email address, when possible.

ADVERTISING: To request a media kit or receive other information about advertising, email RJones@BerksCountyLiving.com.

SUBSCRIPTIONS: For new subscriptions, changes of address or questions involving an existing subscription, call 800.896.1392, Mon-Fri, 9am-4:30pm, EST. High-quality reprints of articles that appear in Berks County Living are available by emailing RJones@BerksCountyLiving.com. Back issues are available subject to inventory.

FIND US ONLINE: To contact our staff, get advertising information, obtain writer and photographer guidelines, submit an event for the Calendar of Events, or to be included in the Dining Guide, visit our website: www.BerksCountyLiving.com.

POSTMASTER: Send address changes to Berks County Living, PO Box 293142, Kettering, OH 45429. Berks County Living (ISSN 1542-9334) is published monthly by IDP Publications, 3245 Freemansburg Avenue, Easton, PA 18045-7118. Annual subscriptions are $19.95. (Canadian and foreign one-year rate is $40, US funds only.) Single copy price $3.95. Periodical postage paid at Easton, PA and additional mailing office. All contents © Berks County Living 2025. Nothing contained herein may be reproduced in whole or in part without the expressed written consent of the publisher. Publisher disclaims all responsibility for omissions or errors. All rights reserved. We welcome, but cannot be responsible for, unsolicited manuscripts, contributions, or photographs. Unsolicited materials cannot be returned unless accompanied by a self-addressed, stamped envelope. Printed in USA.

Precious Pets, Fun Food & More

Welcome to one of my favorite issues of the year — our Summer edition! What’s better than adorable animals, indulgent snacks and the chance to vote for your favorite Berks County businesses as best? You’ll find it all inside.

On page 23 we reveal the Top 10 vote-getters of our annual Pet Photo Contest. Let’s just say it plainly: the winner is the G.O.A.T. Did one of your favorites earn accolades? Check it out to see! And if you’re a pet parent, it’s never too soon to start snapping pics for next year.

Speaking of voting, it’s time to vote for YOUR 2025 Best of Berks! Head to berkscountyliving.com through Aug. 15 to support your favorites in 35 categories and for complete details. The winners will be revealed in our December 2025 issue.

And what’s summer without enjoying some of your favorite snacks? Did you know Berks is home to a lineup of incredible food trucks you’ll find at events all year round but especially in the warmer months? It’s true! Turn to page 61 to discover some sure to satisfy whatever craving you may have.

Finally, flip to page 28 for one of our most popular special sections: FACES of Berks. Learn who is at the top of their game in their field and see what got them there.

Cheers to Summer Fun!

Sincerely,

NIKKI M. MURRY

NMurry@BerksCountyLiving.com

She/Her/Hers Editor-in-Chief

MORE THING

Are you a business looking to score a Best of Berks win?

Don’t forget to grab our free marketing toolkit online at berkscountyliving.com/best-of-berks.

Archives. Check out issues if you missed one or want to view a past article. Find them under “The Magazine.”

Get Bonus Content. It’s free! Sign up to be a BCL Insider and get our monthly e-newsletter, info on special events and more. Just click “subscribe.”

Explore with Us. Follow along on Instagram as we uncover local gems, enjoy delicious dishes and unveil fun Reels. Just search BCLMag. Are We Friends?

We’d love for you to “like” and “follow” us on Facebook! Find us at facebook.com/ BerksCountyLiving.

Facebook Follow. Learn more about Chasing Tails Veterinary Clinic, featured in our Berks Bits section, by searching Chasing Tails Mobile Veterinary Care on Facebook.

STAFF SPEAKS

What would your dream food truck serve?

“Tiny bites of everything. Mini tacos, slider flights, baby donuts. No commitment, just pure grazing glory.”

Robyn L. Jones, publisher

“All of my favorite foods, but they’d magically be calorie-free! Just a few options would be brownies, pizza, Cuban sandwiches, tacos and margaritas, of course.”

Nikki M. Murry, editor

“My dream food truck would serve cheeseburgers, french fries and milkshakes. It’s the perfect combo meal!”

Elizabeth Beebe, account executive

“Seafood po boy sandwiches… I envision a lobster sandwich, shrimp, crab, oyster, etc… the list can go on and on!”

Sara Woodward, account executive

“My dream food truck would magically know what I wanted and change based on my mood.”

Katherine Buerke, editorial assistant

“Vietnamese food! Even better if the truck could park right outside my house so I could enjoy my comfort meals whenever I want.”

Quynh Fisher, senior graphic designer

BITS

Pet Care Made Accessible A

Many pet owners know the stress of trying to coax unwilling animals into the car for a vet appointment. As animals grow older or get sick or injured, the process can become quite difficult and prevent pet owners from giving their animals the care they need. Dr. Ashley Ramsey, owner of Chasing Tails Veterinary Clinic, is working to change that. Chasing Tails Veterinary Clinic is a mobile “hospital on wheels” that provides invaluable services, including wellness check-ups, dentistry, surgery, x-rays, vaccines and end-of-life services for cats and dogs in Berks. The clinic brings medical services directly to the patients who require them, providing care either in the mobile clinic or directly at home. “So many animals are afraid of traveling,” says Dr. Ramsey, “and we are able to relieve stress for the owners whose pets get stressed at the vet. It’s a more personal experience.” In addition, Chasing Tails exhibits at local events, such as Touch-a-Truck and Art on the Avenue, to raise awareness about alternative pet care options. For more info visit chasingtailsmobilevetcare.com.

—

KATHERINE BUERKE

HOORAY FOR INDEPENDENCE DAY!

Looking for a way to celebrate July 4th locally? Here are a few happenings you may want to put on your holiday calendar…

Theatre on Tour

The Yocum Institute for the Arts has been fostering creativity in Berks County for nearly a century. Through its 2025 Summer Library Tour, Yocum brings the magic of live theater into the community. The Library Tour features performances by young actors ages 13 to 18 who travel around the area performing in public spaces, including libraries, parks and churches. This year, Yocum is collaborating with Albright College’s theater department to write and produce an original play. The Summer Library Tour “helps young performers gain an experience they can’t get otherwise: the touring life,” says Adam Void, director of school and community engagement at Yocum. Learning how to take a show on the road opens up avenues for discovery and learning for both the performers and members of the community. This year’s tour runs from July 14 to 26 and is aimed at all ages with a goal of exposing young children to theater. All performances are free. For more info and for a complete touring schedule, visit yocuminstitute.org.

— KATHERINE BUERKE

1

Field of Heroes.

Head to the Stone House Pond in Wyomissing on July 3 at 1pm for a Celebration of Heroes Ceremony where flags are dedicated to active duty military personnel, fallen servicemen and women, first responders, veterans and more. portal.clubrunner.ca/6818/ events/2025-field-of-heroes

Celebration OF COMMUNITY

Dinner on Main began as a celebration of Kutztown’s bicentennial in 2015. Since then, it has blossomed into one of Kutztown Community Partnership’s most cherished annual events. The block of 200 W. Main Street is closed for the occasion and filled with food trucks, vendors, community members and local bands. “It’s a family neighborhood gathering,” says Sandy Green, community liaison for Kutztown Community Partnership. “People get to see their friends and neighbors they may not have seen for a while.” With children’s games, live music from local artists and a variety of food options, the event is focused on providing an enjoyable experience for people of all ages. “We try to make it for families,” says Green. All proceeds benefit Kutztown Community Partnership, ensuring the event can continue for years to come. This year’s Dinner on Main is planned for Aug. 1 from 4:30 to 10pm. For more info visit kutztownpartnership.org.

— KATHERINE BUERKE

2

Parade & Celebrate.

Wyomissing’s Independence Day Parade & Celebration kicks off July 4 at 10am. The parade will showcase vibrant floats, spirited marching bands and local organizations coming together to honor America’s birthday. wyomissingpa. myrec.com/info/default.aspx

Head to the Homestead.

Head to the Daniel Boone Homestead on July 4, 11am–3pm, for Revolutionary War history, kids’ crafts and guided house tours. thedanielboonehomestead.org/ event/independence-day

Annual Belt Sander Race Garners National Attention and Raises Funds for Local Causes

Power Tools with Purpose

BY SARAH MATARELLA | PHOTOS COURTESY

NEW BERTIE’S INN/JAMISON PHOTOGRAPHY

Berks County has been home to one of the most eccentric forms of racing since 1992.

Every July, The New Bertie’s Inn in Exeter Township hosts its annual Belt Sander Race to serve the community with a smooth finish. And, yes, competitors race each other on the tool — more commonly used for sanding flat wood surfaces — across a 48-footlong wooden track surrounded by bales of straw.

“One hand goes behind you to push the trigger button, and the other hand goes in front to hold onto the belt sander,” says coowner of Bertie’s, Patty Miravich, who used to compete in the race herself in the 90s. She recently came out of retirement for her first race as owner. “Keep your feet straight out and lean back a bit to give it a little more grit to race

down the track; focus forward, and don’t let go of the trigger button. Let the bales of straw stop you because when you start to let go of that trigger button, you can either flip over or sideways and not complete the race.”

The event became a viral phenomenon last year when Emily Allebach, a member of Bertie’s staff, posted a TikTok of the race on her @ladyracerems account, amassing more than 4.6 million views and over 185,000 likes.

“It’s enticing because it’s something that most people have never seen or done before,” Patty says.

The Drive, a renowned automotive news and opinion outlet, complimented the event that features “the most ridiculous form of racing we’ve ever seen” and shared that it’s “proof that you can race just about anything.”

“There is a small wooden block on the top that acts as a small seat. In the nineties, back when Patty raced, they didn’t have the seat. You sat right on the handle,” says John Miravich, who has co-owned Bertie’s with Patty since 2022. This year marks the fourth race they have hosted under their ownership.

“[The competitors] are serious. They want a winner,” says John. “Sometimes, even though there’s only one person on a team riding, there’ll be a squad of another 10 people behind them cheering that team on.”

The competitors aren’t the only ones showing up and showing out. Last year, the event drew more than 750 attendees. Furthermore, Patty and John share that every year, without fail, countless volunteers show up to make the event a success.

The belt sanders, the old dance floor that was transformed into the new track, the tent, bleachers, gas, generator, kill switch, straw

bales and the racing tree have been donated or loaned. In addition, people volunteer to hold the cords connected to the belt sanders during the race, to make sure the sandpaper is in order, to maintain crowd control and to operate the kill switch to ensure the riders’ safety.

“It’s an amazing tradition and it’s fun,” says Patty. “Everybody that’s involved in it, whether it’s a volunteer, a worker, a participant or a person who’s watching the race, enjoys being together. They have a great time listening to the bands and raising money for a charity at the same time. It’s just a great community builder.”

July 12.

Safe Berks will receive all proceeds from this year’s event. Last year’s event raised $21,803 for Olivet’s Boys & Girls Club. Learn more at bertiesinnexeter.com.

Beyond the Sanders.

Attendees can enjoy bands playing from 10am to 8pm as well as local vendors, beer and spirit tasting, baby goats, face painting, games and raffles.

Jack Gulati

SERIAL ENTREPRENEUR & AUTHOR

BY SARAH MATARELLA | PHOTO BY JOHN A. SECOGES, SECOGES PHOTOGRAPHICS

Serial entrepreneur, business patriarch and Florida snowbird, Jack Gulati, 84, has started and revamped several businesses across the world. His ventures ultimately brought him to Berks County where that legacy continues alongside his sons. Among it all, he finds time to give back to the next generation of business professionals.

Q: You’ve owned nearly 50 businesses, including 10 in Europe at one point. What do you look for when you buy?

I look for the opportunities where I can make a contribution to the event or to the property or whatever I might buy. Opportunity to me means three things. Number one: Can you provide quality service to the client? Number two: Can it make money? And number three: does the purchase satisfy you personally?

Q:

This framework was applied to revamp some Berks gems such as the Reading Royals and Stokesay Castle. Talk to me about your latest venture with the Reading Country Club. The Reading Country Club has a long and very glorious history. It’s 102 years old. So, the question came up: can I bring this club back to its original, prestigious life to be known in the industry and in the community? That was the main reason I bought it, because I felt that it was a

started Fidelity Technologies Corporation in Reading in 1987. I sold it to my sons in 2004, and they have managed it ever since. It’s grown a lot. It now has about 1,500 employees worldwide.

Q:

What’s your secret to your success in business?

Well, I hire good people, first and foremost. I’ve also always worked with my three sons: David, Charles and Michael. So, basically, my philosophy has always been to let my sons manage our businesses. They’re very capable individuals, and they share my vision of why the Country Club was purchased, to bring the glory back to Berks County. They’ll do a good job with it. I’m really proud of them.

Q:

Outside of your work, what do you enjoy doing?

In my younger days, I used to play a lot of golf. Now, since I’m bored, they gave me the job of being the chief fairway mower at the Country Club. I’m also fortunate enough that I spend six months out of the year in Naples, FL. Then, I’m in Reading for the other six months. In Florida, I’m also a judge for the Model UN at the Florida Golf Course University and Ave Maria University, where students present their papers and discuss business issues. I’m happy to help the kids and to teach them how to develop a business plan, how to argue their point, how to testify and the like.

Learn More

neglected property, and with my contribution, I thought I could bring prestige back to Exeter Township and the county.

Q: What brought you to Berks County nearly 40 years ago?

At that time, I purchased a bankrupt company in Lancaster. My CFO was living in Allentown; I was living in Wayne, and my chief engineer was living in Lancaster. So Reading was right in the middle for all three of us to commute. That’s when we

Looking FORE-ward.

The Reading Country Club, which officially opened in April, now features golf simulators with access to 120+ virtual courses in addition to the Par 70, 18-hole championship course.

Jack’s on the Green. If Jack’s not mowing the golf course, you’ll find him in his uniform or enjoying a meal in the new restaurant at the Country Club, which his family named after him.

TIP: Be careful who you make this cocktail around; it’ll have you puckering up and ready for an Italian Kiss!

What’s special about this featured drink?

Made with imported Blood Orange Italian Gin, this cocktail has been a staple on the Mimmo’s drink menu since 2015.

HAVE A DRINK WITH MIKE BRUTTO

Mike Brutto, owner, has spent his whole life in the restaurant industry. Mimmo’s opened in 1997, and as Brutto grew, so did the business. Now with a full bar offering a variety of cocktails, Brutto can be found mixing drinks on the weekends and welcoming guests into a place he calls home. Pair it with… Mimmo’s famous Chicken Parmigiana, but really, it works with any dish on the menu.

Ingredients

- 1.5 ounces Malfy Blood Orange Gin

- ½ ounce elderflower liqueur

- ½ ounce fresh lime juice

- 1 ounce blood orange juice

- Ginger ale - sugar

Tools Needed: - cocktail shaker

ice

martini glass

Instructions

For what occasion would you recommend this cocktail?

Any occasion really, but it’s especially enjoyable on the waterfall-adorned patio at Mimmo’s!

1. Combine the Malfy Blood Orange Gin, elderflower liqueur, lime juice and blood orange juice in your shaker with ice.

2. Shake ingredients and pour into your martini glass with a sugared rim. Top off with ginger ale to finish.

THOUGHTS FROM GRCA

Our Modern Approach to Business Support

BY DALLAN YOH, DIRECTOR OF MEMBERSHIP, GRCA

As the director of membership for the Greater Reading Chamber Alliance (GRCA) and a young professional, I’ve seen firsthand how chambers of commerce can serve the business community. While chambers are often seen as outdated or geared toward traditional businesses, organizations like GRCA are thriving, modern hubs, offering invaluable resources for businesses of all sizes and stages — and for young professionals like me.

The Misconception: Why Chambers Are Seen as “Old-School”

Many still view chambers of commerce as old-fashioned organizations that cater only to established businesses. While chambers have a rich history of supporting businesses, they’ve evolved to meet the needs of today’s fast-paced economy. At the GRCA, we focus on providing resources that help businesses adapt and grow in an everchanging landscape.

We’re Not Just a “Networking Group”

We provide professional development programs, marketing opportunities, funding resources and advocacy for local policies. These services help businesses — both small ones looking to grow and well-established companies — tackle challenges like scaling operations or increasing brand awareness.

I’ve seen firsthand how these resources transform businesses. It’s not just about making connections; it’s about providing tools to help businesses grow effectively and efficiently.

Reimagining the Chamber

GRCA is more than just meetings and formal events. We focus on creating an engaging, collaborative environment where businesses can learn and connect. Through industry-specific roundtables, leadership training and programs designed to address challenges, we foster innovation and build lasting partnerships. The chamber

also plays a key role in local economic development, allowing businesses to shape the future of our community.

Chambers as Catalysts for Growth

Many mistakenly believe chambers of commerce are only for established professionals, but GRCA is committed to supporting young professionals. Through my involvement, I’ve connected with countless individuals, attended impactful events and learned from both experts and peers that have all helped my professional growth.

GRCA connects members with experts, provides relevant programs and offers personalized advice in a way the internet can’t. Asking for help is part of growth, and chambers provide a unique, welcoming space for learning from those facing similar challenges.

Why GRCA Is Essential for Today’s Business Community

GRCA is a vibrant, evolving organization that supports businesses and young professionals. Whether you’re a seasoned entrepreneur or just starting, GRCA offers the resources needed to succeed.

Upcoming Event

Join us for a Power Networking lunch on July 24 from 11:30am to 1pm at Vintner’s Table, Wyomissing. Visit greaterreading.org/vintnerstable to register.

TUESDAY, AUG. 19

RAIN DATE: WEDNESDAY, AUG. 20

BENEFITS

July 5-19

Empty the Shelters Adoption Event

Searching for your new best friend? Look no further than the Animal Rescue League of Berks County! Stop by to view or adopt animals in need during this special event designed to help animals find their forever homes. For more info visit berksarl.org.

Animal Rescue League of Berks County Birdsboro

CONCERTS & NIGHTLIFE

Fridays Through Aug. 8

Summer Concert Series

Enjoy live music every other Friday until Aug. 8. In addition, there will be food trucks and adult beverages available. Bring your own blankets or chairs and enjoy. Free. For more info visit muhlenbergtwp.com.

6-8:30pm | Jim Dietrich Park | Reading

July 10

Open Mic Night

Calling all musicians, poets, singers and dancers for a night of live performances, food and fun. Attendance is free, but there is a suggested donation of $5. Performance slots are open on a first-come, first-served basis. For more info visit goggleworks.org.

6:30-8:30pm GoggleWorks Center for the Arts | Reading

July 10

Ralph Barbosa & René Vaca Live

Sensational comedians Ralph Barbosa and René Vaca take the stage on this stop on their national tour. You won’t want to miss this night of original comedy presented by some of the most talented performers around. There is an 18+ age restriction. Tickets begin at $21.75. For more info visit santander-arena.com.

7pm | Santander Arena | Reading

July 14

Ryan Adams: Heartbreaker

Rock sensation Ryan Adams comes to Reading for an unforgettable show celebrating the 25th anniversary of his debut album, Heartbreaker. Tickets start at $39.50. For more info, visit santander-arena.com.

8pm | Santander Arena | Reading

SWING INTO ACTION

THIS MONTH

July 25

Zydeco A Go-Go

Enjoy a night of music, food and family fun at Gring’s Mill. Bring a picnic, set up outside and experience a free concert with the whole family. There will be food trucks, children’s activities and more. For more info visit berkspa.gov.

5:30pm | Gring’s Mill | Wyomissing

FESTIVALS

Through July 5

49th Annual Greater Governor Mifflin League Community Days

You don’t want to miss this one-of-a kind festival! The extravaganza hosts food trucks, carnival rides, raffles, beauty pageants, live music and more. Concluding with a dramatic fireworks display, the festival provides good music, good food and good times for the entire family. Free. For more info visit communitydays.com.

Governor Mifflin Intermediate School Shillington

THEATER & DANCE

July 11-20

The Bear Prince

Experience the best of opera with the story of The Bear Prince, the fantastical tale of an enchanted prince based on Mexican folklore. Audiences of all ages will enjoy this family-friendly performance that combines classical opera with timeless fairy tales and modern jazz. Free. For more info visit berksopera.org.

1 & 7pm | Neag Planetarium | Reading

Aug. 1 & 2

Anastasia

The classic story of lost duchess Anastasia Romanov is unforgettably told in this Broadway smash hit. Experience the history, music and romance as you take a “journey to the past.” For more info visit fleetwoodcommunitytheatre.com.

Fleetwood Community Theatre Fleetwood

A SCOOP of Delicious Fun

When the sun’s out and you’re craving something sweet, it may be time for ice cream. This section is your go-to guide for frozen fun — whether you're a die-hard chocolate lover, a sprinkle fanatic or just in it for the brain freeze. Grab a spoon (or a cone) and dig in!

Yogo Crazy Frozen Yogurt

Broadcasting Square

2733 Papermill Rd., Wyomissing

610.985.0761

Visit the area’s premier self-serve, soft serve fro-yo, sorbet and ice cream spot featuring 16 flavors and 30+ topping options. Whether it’s a cup of sorbet and fresh fruit or a more traditional hot fudge sundae, we have the perfect treat for kids of all ages. Enjoy your treat in our cafe area or at our outside tables.

Sweet Ride

Ice Cream

Sweet Ride Ice Cream is an ice cream parlor and soda fountain located in West Reading. We offer 50+ flavors of our homemade-on-premises, super-premium ice cream, sundaes, milkshakes, homemade waffle sundaes, handcrafted sodas and floats from our 1946 soda fountain. We also have a mobile ice cream parlor, truck and vintage ice cream bike to serve at your next special event.

Scoupe DeVille

3365 Main St., Birdsboro 610.582.5259 | scoupedeville.com

Experience our homemade premium ice cream, 1950s style! We offer more than 40 delicious flavors of hand-dipped ice cream, banana splits, soft serve and more. Be sure to try our famous Scoupe burgers, chili dogs and crinkle-cut fries. Enjoy a drive-in movie while listening to the golden oldies. Bring your family and friends and taste the joy of summer!

Now second-generation owned, Jen & Jessie’s Creamery in Oley celebrated its Grand Re-Opening on June 11. With fresh renovations and a brand-new kids’ area, the beloved shop continues serving hand-dipped and soft-serve ice cream, signature sundaes and cakes. Known for friendly service and small-town charm, Jen & Jessie’s remains a favorite for families and ice cream lovers alike. Stop by and taste what’s new!

LegenDAIRY ice cream from our family farm to you! Choose from more than 50 flavors, sundaes, shakes, splits and nachos, too! Open daily until 9pm in the months of June, July and August. Don’t forget our homemade shoofly pies, whoopie pies and more while you visit our market. Bring the family for some scooping fun!

Smart Staple

Classic black shorts complement the polo shirt perfectly and make the black edges pop. The soft cotton material and flex waistband provide a comfy fit, and the fourpocket design offers plenty of storage space for your wallet and other items.

WEATHER, Warm

BY HEATHER BAVER | PHOTOS COURTESY BOSCOV’S

Celebrate the summer season with elegant, effortless style. A couple of thoughtful additions can give your warm-weather wardrobe a boost. Choose items that work seamlessly together and with your favorite pieces. Get inspired by these looks for men and women that were pulled together by the styling experts at Boscov’s.

Sporty Style

Go for a sporty outfit that’s ideal for a variety of situations. The shortsleeved, collared polo shirt has been a hit since the early 1930s. Made of cotton and polyester, this modern version is full of stylish details like textured stripes that keep you comfortable in hotter temps. Black and gray edges around the collar and sleeves add interest and enhance the look.

STYLE TIPS

1. Make the most of this winning combo by pairing different colors together. Experiment with mixing a navy polo with grey or stone shorts, or try the ecru shirt with red shorts for a splash of vibrant color.

Men’s Soul Star

Textured Polo

AVAILABLE IN ECRU AND NAVY

TICKETED PRICE: $50

SALE: $19.99

Men’s Chaps Seacoast Wash

Walk Short

AVAILABLE IN NAVY, BLACK, KHAKI, RED, STONE AND GREY

TICKETED PRICE: $70

SALE: $19.99

2 . Accessorize with footwear to match your activity, whether you’re playing golf, attending a summer party or enjoying a relaxing day off. This ensemble looks great with a pair of stylish sneakers or your favorite summer sandals. For a timelessly trendy look, wear this outfit with a pair of leather boat shoes.

Cool

LOOKS

FIND

THE CURATED PIECES AT BOSCOV’S

Locations in Exeter, Muhlenberg and Wyomissing 610.779.2000

BOSCOVS.COM

Effortless Edge

Emulate the look of a jumpsuit with pants and a top in a fun, coordinating pattern. This bold leaf print will make you stand out from the crowd in stylish black and white. A square neckline and slightly puffed sleeves give the top a dressy feel, and the rayon faille material offers a hint of texture.

Flowy Flare

The matching pants boast a relaxed, comfortable fit and convenient side pockets to stow your keys and other essentials. The cropped hem is perfect for spotlighting your summer shoe collection.

Skye’s The Limit “Spicy Graphic” Collection Rayon Faille Top

AVAILABLE IN S-XL

TICKETED PRICE: $59

SALE PRICE: $44.25

Pull-on Printed Leaf Wide-leg

Cropped Pant

AVAILABLE IN S-XL

TICKETED PRICE: $54

SALE PRICE: $40.50

STYLE TIPS

1. This breezy ensemble looks amazing everywhere you wear it, whether you’re headed to the office or a summer lunch date. It also packs easily into a suitcase. Wear it at the beach or while you’re sightseeing and exploring new cities.

2 . For additional outfits, mix and match these versatile pieces with other items in your closet. Try the top with dark-wash jeans or a skirt or wear the pants with a solid top for a whole new look. Pair either of these separates with all kinds of vibrant colors to make the pattern pop.

Sassy Soles

These strappy black sandals are an ideal match, and the wedge soles provide a boost and added support while you’re out and about.

5 Sunnies FOR SUMMER

BY HEATHER BAVER

During the last 100 years, sunglasses hit their stride, evolving into a stylish accessory with essential eye protection. Besides blocking UV rays, innovations in frames and lenses provide increased comfort along with all kinds of designs and colors. Check out these awesome pairs and transform your look with sophisticated shades.

Bright Future.

Stand out from the crowd in hot pink. These sunnies combine full UV400 protection with a purple polarized, one-lens design that reduces glare and makes you look like a time traveler from the future. Whether you’re on a run or roaming around looking cool, the grip-coated frames will keep them dependably in place. “See you at the party, Richter!”

Goodr VRG Sunglasses | $35 | Fleet Feet 705 Penn Avenue | West Reading 610.320.9097 | fleetfeetwestreading.com

of the landscape. Protect your eyes in style and focus on mastering your opening shot.

Revo Descend N Sunglasses | $219 Fromuth Racquet Sports | 1100 Rocky Dr. West Lawn | 610.463.3249 | fromuthtennis.com

High Tech.

Geometric Chic.

Accessorize with sunnies that match your mood. Add a splash of color with lenses tinted in green, blue and amber. The thick angular frame is available in tortoiseshell or black and offers a retro vibe. Whether you’re on the beach or driving around town doing errands, you’ll look effortlessly cool.

Rectangular Acrylic Frame Sunglasses | $25 each Be Mine Boutique | 637 Penn Avenue | West Reading 610.816.5635 | shopbemine.com

WIN IT!

Enter online at berkscountyliving.com for your chance to win a pair of sunglasses from Be Mine Boutique (selection will be based on current in-stock items) in West Reading. Good luck!

Interact with the world in fun, revolutionary ways. Available in polarized or Transitions lenses, these glasses feature a camera, mic and open-ear speakers. Keep your phone in your pocket and your hands free. Take photos and videos, chat, listen to your favorite music and podcasts — all via your stylish shades.

Ray-Ban Meta Smart Glasses | $299 | Berks Eye Physicians & Surgeons, Ltd. | 1802 Paper Mill Rd. Wyomissing | 610.372.0712 | berkseye.com

Loveable Trend.

Give your kids a pair of sunglasses they’ll love to wear. These heart-shaped shades combine an eye-catching purple and aqua gradient design with maximum eye protection. Your child will feel like a star every time they visit the playground. As an earth-friendly bonus, the frame is made from recycled plastic.

Cat & Jack Kids’ Heart Sunglasses | $7 Target | locations in Exeter, Muhlenberg, Wyomissing | target.com

TAILWAGGING TRIUMPHS

BY NIKKI M. MURRY

After logging thousands of votes in this year’s competition, 10 lucky companions came out on top. Meet and get to know this year’s most popular pets in their own words…

761 VOTES LOVED BY MEGAN

BEERS OF EXETER TOWNSHIP

TRINITY

THE GOAT

AGE: 1 YEAR OLD

Fun fact about you: When I was smaller, I used to do goat yoga. Who is your celebrity lookalike and why? Taylor Swift. We both have amazing blue eyes, and she is the GOAT (greatest of all time).

What is your claim to fame? First goat to win BCL’s Pet Photo Contest.

PET WISDOM TAKE TIME TO LAY IN THE SUNSHINE.

Why do your parents find you irresistible? Have you seen my smile?! What would your yearbook superlative be?

Best Escape Artist

How did you and your mom meet?

We met on the farm where I was born when I was four days old.

I AM 3!

ARCHIE

PET WISDOM LIFE IS ALL ABOUT ZOOMIES, SNACKS, PETS AND BEING THE LIFE OF THE PARTY!

Nicknames: Arch, Chi-Chi, Chicken

Fun fact about you: I can talk on command!

Who is your celebrity lookalike and why? Tom Holland — he’s a short king like me!

Why do your parents find you irresistible? I have a silly personality and I make them laugh every single day!

What would your yearbook superlative be? Most Dramatic

375 VOTES LOVED BY CHRISTINE AND JEFF STEFANICK OF WYOMISSING

3

361 VOTES LOVED BY DAN AND SANDY CLOUSER FORMERLY OF REINHOLDS AND NOW TRAVELING THE NATION IN THEIR RV!

YOUKILIS

AGE: 15 WHEN HE CROSSED THE RAINBOW BRIDGE ON 4/24/24, BUT HIS LEGACY LIVES ON!

My pet wisdom: I have 10 rules to live by, but #1 is “Always try to make people smile and feel happy. You never know what they may be going through.”

What is your claim to fame?

My book and traveling to 46 states and one Canadian province.

How did you and your parents meet?

My birth mommy was rescued from a puppy mill, so I was born at Delaware Valley Golden Retriever Rescue. My mommy and daddy adopted me from there. They think they rescued me, but I really rescued them.

I am the best-selling author of the book, Four Paws and Six Wheels Across America.

PET WISDOM THEY SAY “DRESS FOR SUCCESS,” BUT I WAS BORN NAKED AND STILL OWN IT.

REMINGTON

AGE: 2.5 YEARS OLD

Nicknames: Remy, Rem Rems, Mr. Rem, Slappy, Slappy Jacky

What’s your most prized possession?

My giant exercise wheel. It keeps me active and healthy!

Who is your celebrity lookalike and why?

Mr. Bigglesworth from Austin Powers because he’s a sphynx just like me! Remy from Ratatouille because we have some similarities, like our long, hairless tails, our passion for food, and, of course, our names.

I have also been mistaken for ET quite a few times!

What is your claim to fame?

My ability to find any warm spot imaginable. My parents have already found me on the toaster oven, Keurig, food dehydrator and Crock-Pot.

Why do your parents find you irresistible?

Because my personality is 50 percent regal, 50 percent gremlin, and 100 percent impossible to ignore!

VOTES LOVED BY KEITH AND NICOLE ULLE OF

246 VOTES SCOTT AND DANI HETTINGER OF LOWER HEIDELBERG TOWNSHIP

LOUIE

AGE: 4 MONTHS

Fun fact about you:

My paws have clover (connecting) pads.

What’s your most prized possession?

My girlfriend, aka Snuggle Puppy

What is your superpower?

I melt hearts with one tilt of my head. I also make sandwiches on the counter disappear.

How did you and your parents meet?

You mean they’re not my birth parents?!

PET WISDOM

LIFE’S BETTER VIEWED WITH YOUR BELLY TO THE SKY.

191 VOTES LOVED BY ADAM AND ALLISON ROBINSON OF BOYERTOWN

BEGONIA

AGE: 6 YEARS OLD

PET WISDOM WHAT'S MINE IS MINE, AND WHAT'S YOURS IS MINE.

What’s your most prized possession? My fuzzy mouse

Why do your parents find you irresistible? They can’t say no to my big-eyed “treat face.”

What is your superpower? Zoomies!

How did you and your parents meet?

My mom found me as a kitten at the SPCA, and then we moved in with dad!

PET WISDOM IF YOU LOOK CUTE AND STARE AT YOUR HUMAN LONG ENOUGH, YOU CAN GET THEM TO DO WHATEVER YOU WANT!

I enjoy talking almost as much as mom does.

OTIS

AGE: 9 YEARS OLD

Nicknames: Otie, Baby Doggy, Oats McGoats, Bubba, Bubby

Fun fact about you: I have my own Instagram: @OtisTheWorldsWorstDog

Who is your celebrity lookalike and why? Kevin Hart — small, loud, hilarious and always the center of attention!

What is your claim to fame?

My mom has my face tattooed on her arm! What would your yearbook superlative be?

Most Likely to Succeed!

How did you and your parents meet?

I’ve been with my family since I was just a puppy. Mom says she took one look at me and knew I was the one!

VOTES

JILL AND FREDDY VASQUEZ OF WYOMISSING

GWEN

AGE: 8 YEARS OLD

Nickname: “The Filthy Animal”

Fun fact about you: I have the softest fur.

What’s your most prized possession? Antlers and squeak toys

What is your claim to fame? Visiting an assisted living facility

What is your superpower? Riding shotgun

What would your yearbook superlative be? Most Likely to Brighten Your Day!

160 VOTES MIKE AND NANCY SCHAD OF SINKING SPRING

PET WISDOM TRAVEL, SWIM, NAP, REPEAT.

RHYS

CHASE HARPER I AM 1!

Nicknames: Reese Piecee, Reese Pupcorn, Reese Piecee Pumpkin Pie, Little Man

Pet wisdom: Sleep all day to have the zoomies all night!

Fun fact about you: My birth was shown live on YouTube in that I come from an ESA (Emotional Support Animal) breeder from Illinois.

Who is your celebrity lookalike and why?

Of course it’s Rhys Hoskins, former Philadelphia Phillies first baseman.

What is your claim to fame? Being named after three Phillies — Rhys Hoskins, Chase Utley and Bryce Harper

What is your superpower? My eyes. One look at them and I got you caught under my spell and can get away with anything!

141 VOTES LOVED BY TANYA YODER AND JASON GLASS OF WEST LAWN 10 JASPER

AGE: 13 YEARS OLD

Fun fact about you: My human mom saved me from a shelter when I was 4 months old and has loved on me since.

Who is your celebrity look alike and why? I have been compared to Harry Houdini because I always find a way to escape one play pen for the next at daycare. I just don’t want to miss out on what all my friends are doing.

What is your superpower? I use my puppy dog eyes (even at the age of 13) to con treats from my humans.

What would your yearbook superlative be? Most Likely to Be President of the Neighborhood Watch, because I’m always watching out the window and keeping an eye on things.

9

158 VOTES MICHELE AND VICKI BLOOD OF SHILLINGTON

I will always be by your side, especially in the kitchen.

They’re the trusted professionals at the top of their fields — respected experts you can count on for excellence and satisfaction.

These are the best of the best across a wide range of industries — whether in medicine, dentistry, real estate, funeral services, finance, pet care, marketing, education, home renovation services and security, motorcycle sales, travel, nonprofits, beauty and wellness, jewelry, grocery shopping, a great cup of coffee or even a sweet treat.

Now in its 10 th year, our Faces of Berks section introduces you to the standout individuals and organizations making a difference in Berks County. They’ve earned their reputations by consistently delivering quality, integrity and service — day in and day out — to the community they proudly serve.

THE FACE OF ICE CREAM

Angie Farrell Owner

Sweet Ride Ice Cream

Twelve years ago, if you told Sweet Ride Ice Cream owner Angie Farrell that she would one day own and operate the sweetest shop in Berks, she wouldn’t have believed you. In 2013, Angie was working as a paralegal and her husband as a teacher. They were sitting on the beach when they heard the bells of an ice cream vendor and he said, “We should get an ice cream bike!” The rest is history.

Sweet Ride serves award-winning, delicious ice cream that is made on site on Penn Avenue. More than your typical ice cream parlor, the shop is designed as a 1940s-style soda fountain. In addition to experiencing (or remembering) days gone by, customers can enjoy Sweet Ride’s treats across southeastern Pennsylvania from their traveling ice cream bike, mobile ice cream parlor and ice cream truck. These sweet rides are the perfect surprise to up the fun factor for your next event!

THE FACE OF ADVANCED DENTISTRY

Fleetwood Dental

Dr. Michelle Lee, owner of Fleetwood Dental, is proud to provide comprehensive dentistry to the Berks County area for the past 18 years. She and her former partner collaboratively served the community for 50 years in the same practice, and she continues to carry on the patient-centered comprehensive dental practice legacy today. She strongly believes in bringing together science and artistry in dentistry. Fleetwood Dental, located in the heart of Fleetwood, does exactly this. Dr. Lee is often heard saying, “Let’s start with the TM Joint and finish with a big smile.” She provides an array of services that address TMD, Bruxism (grinding and clenching), Botox, Sleep Apnea, and is a leader in the Dental Appliance Therapy field. With 21+ years of experience in this field and thousands of hours of advanced training in TMD, Comprehensive and Cosmetic Dentistry, Dr. Lee puts emphasis on the relationship between the health of the jaw joint, muscles and occlusion and asserts the long-term benefits in creating dental wellness. At Fleetwood Dental, they promise the highest quality of care to achieve maximum comfort, health and esthetics for all of your life, and they do it with support and empathy. Says Dr. Lee, “I want to foster a collaborative and trusting relationship with my patients for a lifetime of dental health and wellness.”

Ashley

BEAUTY

Cho Plastic Surgery

Dr. Christine H. Cho is the face of empowered beauty — blending surgical precision with artistic vision. In October 2023, she took a leap of faith and founded Cho Plastic Surgery to create a space where science, skill and selfconfidence meet. Her passion for medicine was evident early on — recognized by her father, a classically trained pianist, who saw in her both artistic talent and remarkable dexterity, paired with a deep interest in science.

It was during her five-year general surgery residency that Dr. Cho narrowed her interest to plastic surgery and reconstructive surgery. She served Berks for 10+ years before moving into private practice.

Today, she leads a female-owned and -operated practice offering personalized, physician-led care in a warm, modern environment. Services include facials, chemical peels, laser treatments, RF microneedling, injectables like Botox and fillers and both surgical and non-surgical aesthetic procedures for the face, breast and body. The practice also proudly features its own signature skincare line.

At Cho Plastic Surgery, beauty is more than appearance it’s empowerment. Blending artistry and science from start to finish, Dr. Cho and her team tailor every treatment to reflect each patient’s unique goals, helping them feel confident, cared for and truly seen. Patients can count on receiving passionate care and exceptional results using the latest and best technology and surgical techniques.

2201 Ridgewood Rd., Ste. 190, Wyomissing 484.709.2956 | choplasticsurgery.com

THE FACE OF GROCERIES

Redner’s Markets

Third-generation family-run Redner’s Markets is a mainstay in Berks. It’s also proudly employeeowned. Meet just four of the long-term associates’ faces you may see at your local Redner’s…

Director of DSD Sales & Operations, Tony Serafin started his Redner’s career at his nearby Pennside store in high school. This coming April, Serafin will celebrate 50 years of service to the company he says “allowed me to experience tremendous growth and the opportunity to excel in various roles.”

Deb Lauer started with Redner’s as a part-time cashier when its Douglasville location opened. Now Director of Front End Operations, she’s pleased to receive feedback from guests, including how they appreciate the stores’ cleanliness. She also takes pride in seeing employees’ helpful and friendly interactions with customers.

“Serving as VP of Human Resources at Redner’s has been one of the most meaningful chapters of my career. I found purpose in advocating for everyday employees, ensuring they felt seen, heard and valued,” says Robert (Bob) McDonough. “Every person deserves to be treated with dignity and respect, and I’m proud to help create a workplace where those values are lived by every day.”

VP of Procurement Dan Eberhart started at Redner’s after his dad told him to get a job and stay out of trouble. He listened and has made a career with the company. Says Eberhart, “I have made many close friends over the years. Redner’s truly is a family.”

THE FACE OF JEWELRY

Van Scoy Jewelers For more than just exquisite jewelry, visit Van Scoy Jewelers in Wyomissing for an unparalleled experience. Owner Caroline Hill emphasizes, “We prioritize top-notch quality and seek out distinctive pieces.” Van Scoy provides not only exceptional products but also a caring, fun atmosphere and a range of services, including jewelry repair, custom design, engraving and appraisals. Celebrating 47 years in business, Van Scoy Jewelers continues to excel, earning accolades such as Berks County Living ’s Lifetime Achievement Award for Best Jeweler in its Best of Berks reader-voted awards. Hill happily notes, “Our customers consistently praise our selection, quality and, above all, our staff.” Such recognition speaks volumes. Discover the difference at Van Scoy Jewelers.

THE FACE OF

REAL ESTATE

Lisa Tiger & Bill Moser | The Lisa Tiger Team | Century 21 Gold

If you’re looking to buy or sell in Berks, team up with the Lisa Tiger Team. Lisa Tiger is a trusted presence woven into the fabric of the region. She’s built her name in real estate through hard work, creativity and an unwavering commitment to the people she serves — and she brings a delightful energy to every partnership she forms. Along with her son, Bill Moser, it’s a team that’s been years in the making. Each brings their own talents to the table and each is supported by a team of specialists that help to create a well-rounded and responsive client experience. Administrative support ensures every detail is handled with care, keeping communication clear and the process smooth from start to finish. Team Up with the TIGER!

THE FACE OF IMPLANT & RESTORATIVE DENTISTRY

Dr. Andrea Smith | Berks Prosthodontics

Do you want to be able to smile again? Dr. Andrea Smith and the talented staff at Berks Prosthodontics are trusted and recommended by more than 100 area dentists and oral surgeons to handle their patients’ complex or cosmetic dental needs.

Combining her passion for art and medicine, Dr. Smith graduated as valedictorian from Penn State’s Eberly College of Science before moving on to do the same from Columbia Dental School in New York. She was then accepted into UCLA’s prestigious Advanced Prosthodontics residency to become one of only 350 maxillofacial prosthodontists worldwide. Today, she is the area’s foremost expert in dental implant restorations, crowns, bridges, dentures, cosmetic dentistry and full-mouth implant prosthetics.

From whitening and restoration to total replacement and even facial prosthetics, Berks Prosthodontics combines state-of-the-art techniques with the best materials and technology to give you the smile makeover you deserve.

CARE AND COMPASSION IN YOUR FAMILY’S TIME OF NEED

Kuhn Funeral Homes | Pet Cremations by Kuhn | Dohner Memorials

Focused, dedicated and compassionate service to every family we serve is the foundation of Kuhn Funeral Homes. Built on the premise that we focus on each and every family as if they were our own, we strive to reach a level of service that is unmatched in our area.

Equally important is our teamwork. Being an unselfish teammate where everyone is supportive of each other adds strength to what we do. Through our sound culture we have been able to grow in a steady and positive way. With funeral homes in West Reading, Temple, Hamburg, Pottstown and Reading, our reach to our community is greater now than ever. Pet Cremations by Kuhn and Dohner Memorials are two additional ways we meet the needs of our community.

Thank you, Berks County, for your confidence in us. We never take that trust for granted and are always grateful when you choose us in your time of need.

THE FACE OF DESIGN FOR AN ORGANIZED LIFE

Closets by Design

If the idea of finding something in your closet causes you stress, call on Closets by Design. The largest provider of home organizing products in Pennsylvania and Delaware, the company offers exceptional products and services, including custom closets, home offices, murphy beds, pantries, wall units, garages and garage flooring. And all work is performed by their staff of fulltime employees. No subcontractors here! Says President Charles Waterman, “Our certified designers are trained to assess your wardrobe and gather an understanding of what we can do to make your life more enjoyable and to reduce stress so you can use your time to focus on other things. We are skilled at designing functional and beautiful dream closets and other organizational systems that fit any budget. Clients are so delighted with the design and installation that they often ask for the same designer and installer to enhance another area of their home.”

THE FACE OF KELLY SPAYD

REALTOR

® Keller Williams Platinum Realty

With deep roots in Berks County and a strong commitment to community, I am a lifelong resident and proud alum of Fleetwood High School. My journey continued at Penn State Berks, where I earned a bachelor’s degree in kinesiology. Now residing in Wyomissing with my two sons, Finn and Ace, I understand the true essence of family and the importance of finding the perfect home. For more than 19 years, I’ve been dedicated to fostering continued success in the real estate industry, serving numerous families with unwavering commitment and expertise. Whether buying or selling, I’m passionate about helping clients navigate each step with confidence and clarity. My proven track record stands as a testament to consistently guiding families toward their real estate goals and ensuring lasting satisfaction. Beyond real estate, I lead an active and balanced lifestyle — whether it’s through exercising, golfing, attending kids’ activities or traveling.

PET SITTING

Berks Pet Care When pet parents in Berks County need professional care, they turn to Berks Pet Care! Founded in 2012 by Jill Vasquez, the company has grown from a solo operation into a well-established team of trained, insured and dependable pet care professionals. Their team-based approach ensures clients receive consistent, reliable service — whether it’s daily dog walks, vacation pet sitting or drop-in visits. Having a team means there’s always coverage and support, giving pet parents peace of mind knowing their pets are never left without care. Berks Pet Care combines experience with a personalized touch, using a mobile app to streamline communication and provide real-time updates and photos after every visit. As a locally owned small business, they take pride in building lasting relationships and delivering the highest standard of care to every pet, every time.

THE FACE OF

MARKETING

FXV Digital Design

FXV Digital Design is a full-service marketing agency specializing in branding, web design, advertising, social media, photography and videography — all with a fresh, unique approach that gets results. Founded by Freddy Vasquez, FXV Digital Design is built on creativity, collaboration and real relationships. Clients aren’t just accounts — they’re partners. The team takes the time to understand each brand’s voice, goals and story, creating campaigns that truly connect. With a laid-back yet professional vibe, FXV Digital Design makes the creative process both effective and enjoyable. Proudly rooted in Berks County, they’re committed to the community that supports them. The team volunteers together after hours to give back! At FXV Digital Design, the mindset is simple: Let’s Create Something Awesome Today!

SECURITY & FIRE ALARMS

SAH Incorporated

What began as a do-it-yourself home security company quickly evolved into a full-service provider through strong partnerships with the Home Builders Association of Berks County.

SAH Inc. helps protect what matters most, specializing in home and commercial security systems, surveillance/video solutions, fire alarm systems, door access systems and more low voltage systems. SAH has designed, installed and maintained home and business security solutions for small, medium, and enterprise-level businesses for more than 37 years, partnering with the industry’s leading technology companies to provide the most advanced solutions customized to their needs and budget.

Their experienced sales team meets with each customer onsite to thoroughly understand their specific needs, concerns and the unique characteristics of the location, designing systems tailored to both the customer’s requests and the demands of the property.

SAH Inc. remains a strong local presence because its owners were born and raised in Berks, and they strive to make each customer feel like family.

THE FACE OF

BERKS COUNTY REAL ESTATE

The Peter Heim Team Keller Williams Platinum Realty

Heim means Home in Berks County! For more than 40 years, Peter Heim has been helping local homeowners navigate the process of buying and selling homes. As Peter was graduating with a bachelor’s degree in real estate from Temple University’s Fox School of Business, his father was starting a real estate company here in Berks County. Peter decided to return home to sell for his father’s company and has been representing local residential and commercial buyers and sellers ever since.

Peter’s expertise and top-shelf customer service have garnered him more than 250 five-out-of-five goldstar customer reviews. Now Peter is proud to welcome his son Christopher to his team. Also a graduate of Temple University, Chris brings his passionate enthusiasm, banking background and tech-savviness to the business. Peter is a family man who’s been married for more than 33 years with seven children. He knows having the perfect home for your family is everything. When you’re ready to make a move, let him and the Heim team do the best job for you.

Cell: 610.745.3378

pheim@kw.com peterheimrealtor.com

THE FACE OF RUNNING

Fleet Feet West Reading

Fleet Feet of West Reading is not just a shoe store; it’s where Berks Countians go to find the right shoes for their feet. Founder Sorita Averill fell in love with running more than 25 years ago. In 2004, she left her corporate career to realize her dream of opening A Running Start and building a running community in Berks that fosters a culture of inclusivity and wellness. In 2018, she seized the opportunity to partner with Fleet Feet brands, allowing her to remain an independent small business but with a lot more tools. Ready to run? Fleet Feet West Reading offers state-of-the-art foot scanning and gait analysis to find the best fit for your needs. They also help athletes with technical gear, accessories, free physical therapy sessions and even bra fitting. For all this and more, FFWR has been recognized as one of the “Top 50 Running Stores” in the nation.

FINANCIAL PLANNING

Financial Planning Advisors

Whether you are experienced in the world of financial matters or are just starting to build your portfolio, managing your financial future can be daunting. It’s difficult to put together a practical and successful financial plan when faced with inflation, changing tax laws and a complex array of products. Life changes — the birth of a child, retirement or the death of a loved one – only complicate matters further. Financial Planning Advisors can help you simplify.

Beth Gallen Mastromarino, CFP®, has been in the business of helping Berks County residents manage their finances for more than 35 years. What makes Beth and her team unique? They start every relationship with a customized financial plan that provides a framework for your financial future. Whether you want to review your investments or retirement plans, expand a business, reduce your tax burden or start planning for your family’s future, Financial Planning Advisors is your trusted advisor every step of the way.

THE FACE OF PLASTIC SURGERY, DERMATOLOGY & MEDSPA

Berks Plastic Surgery

Berks Plastic Surgery offers more than surgical procedures: we’re also your destination for medspa and dermatology care. Our highly experienced team includes a dermatology PA, nurse injectors and licensed aestheticians led by Dr. Brian Reedy, who is a Castle Connolly Top Doctor, and Dr. Scott Lindsay. We have options to refresh your look, including Botox, fillers, lip enhancement and Hydrafacials, and can help you improve skin clarity and texture with chemical peels, RF microneedling and laser treatments.

Looking to smooth and sculpt your body? We offer nonsurgical skin tightening, CoolSculpting and cellulite reduction. Berks Plastic Surgery also supports health and wellness with GLP-1 weight loss injections.

Our board-certified dermatology PA treats complex skin conditions such as acne, rosacea and psoriasis, and we offer routine skin cancer screenings and removal. Experience the care that’s earned us the People’s Choice Award 18 years running and schedule a personalized treatment today.

THE FACE OF HIGHER EDUCATION

Erica L. Kunkel Director of Continuing Education & Berks LaunchBox

If you’re looking to earn a worldrenowned baccalaureate or associate degree close to home, look no further than Penn State Berks. The college also features continuing education and development programs as well as entrepreneurial support to the Berks community.

Erica L. Kunkel, director of continuing education and Berks LaunchBox, explains, “Continuing education offers non-credit classes and certificates to help community members upskill, reskill and get jobs or grow within their careers.”

The Berks LaunchBox, located in downtown Reading, supports earlystage entrepreneurs through free mentorship, programming and access to resources. “They’re so appreciative to have someone in their corner — someone to brainstorm with — that can offer guidance and connections,” states Kunkel. “We have worked with more than 830 startups in the last five years, and I consistently hear feedback about how much someone from the LaunchBox supported them and how grateful they are.”

Visit online to see how Penn State can help you advance your career goals!

THE FACE OF WELLNESS

Baja Beach Wellness

Those looking to discover the best version of themselves should head to the beach: Baja Beach Wellness, that is. Between its four locations in Berks, the 100 percent female-owned (and nearly entirely female-operated) business has invested more than $2 million to purchase the most state-of-the-art equipment, offering services including cryotherapy, red light therapy, infrared sauna pods, Wellfit advanced skin care treatments, Lipo Light body sculpting, LED facial red & blue light therapy, Versa Spa spray tan booths, custom airbrush spray tanning and five levels of sunbeds. Getting its start in 1994 as a tanning salon, the now wellness services business has been helping Berks Countians to look and feel their best for 31 years running. Stop in to see how services can aid in pain reduction, increasing mobility and more. A variety of memberships are available to make wellness accessible for all and start at less than $1 per day!

THE FACE OF HEALING

Bethany Children's Home

Since 1863, Bethany Children’s Home remains steadfast in its mission, even as children’s needs have evolved. Contracting with nearly 30 counties across Pennsylvania, Bethany provides a safe place of nurturing, protection and supportive care to its residents in their self-understanding, growth and healing toward a brighter, healthier future.

Programs include a 30-day emergency shelter for immediate placement, short-term care promoting healthy relationships and reunification, residential programs preparing youth for a more independent setting and supervised independent living and transitional living residences. Children receive therapeutic services, life skills training and educational support as well as recreation, art and music programming.

Dedicated, trained professionals provide continuous support to every child. They are led by cottage supervisors, who were recently named Team of the Year in Bethany’s annual awards.

Bethany Children’s Home is accredited by The Joint Commission and certified as a Specialized Setting to serve youth who have experienced or are at risk of human trafficking, as well as youth transitioning to adulthood.

THE FACE OF PEDIATRIC DENTISTRY

Dr. Beth Gratson | Pediatric Dentistry of Reading

Dr. Beth Gratson loved going to the dentist as a young girl. When her friends were writing letters to Santa, she wrote to the Tooth Fairy. After volunteering in her mother’s elementary classroom, she learned that she also loves working with children, so pursuing a career in pediatric dentistry allowed her to do what she loves with the patients she loves treating most.

Pediatric Dentistry of Reading offers cutting-edge services for patients from birth to age 21, including everything from regular cleanings to laser tongue and lip releases and white fillings and crowns. With interactive arcade machines, kids’ movies and iPads in the waiting room, visiting Pediatric Dentistry of Reading will make your child love the dentist too! The office is designed to make children feel safe and comfortable, ending visits with stickers, prizes and even popsicles. Help your child learn healthy dental habits early; schedule an appointment with Dr. Beth today!

THE FACE OF SPECIALTY COFFEE & TEA

Reading Coffee Company

Rooted in tradition and driven by innovation, Reading Coffee Company (RCC) is a family-owned roastery boasting decades of experience in producing small-batch specialty coffee. Did you realize many other area coffee brands are supplied by, or came from, Reading Coffee Company? It’s true! Your brew likely originated right here in Berks. Procured from specialty importers to ensure ethical sourcing, fair pay for farmers and an exceptional cup every time, Reading Coffee’s product is roasted to order and often ground fresh at the moment of purchase. The flagship café in Birdsboro is more than a stop; it’s an experience. Visit for an exceptional experience blending coffee, food, fine wines…warm hospitality and local pride. RCC proudly supports inclusive employment partnerships as well as charitable outreach endeavors throughout the tri-state area, using coffee as a catalyst for impact and to build up the community around it. Reach out for everything from personalized wedding favors to large-scale corporate gifting partnerships and coffee that offers quality that’s unmatched.

HORMONE REPLACEMENT THERAPY

Renewed Vitality

As pioneers in hormone replacement therapy in Berks County, the team at Renewed Vitality is led by Becky McClure, who brings more than 20 years of experience helping patients reclaim their health. Her personal journey with menopause — and the life-changing relief she found through pellet therapy — inspired her to create a space where others could find the same hope and healing.

Founded in 2017, Renewed Vitality is built on the belief that aging is inevitable — but feeling old is optional. The practice specializes in pellet therapy and offers a full range of hormone replacement options for both women and men. With on-site lab testing and personalized, compassionate care, their expert team empowers patients to restore their energy, clarity and confidence.

At Renewed Vitality, women are heard, supported and given real options that work — so they can feel like themselves again.

THE FACE OF BANKING

Customers Bank

Elsie Maduro, Vice President & Senior CRA Loan Officer at Customers Bank, began her banking journey in 1993. She says, “One day, a loan officer asked me to assist in translating for a Spanishspeaking customer. That ignited my passion for helping individuals navigate the complexities of home ownership.” When a loan officer position opened up, she applied, and the rest was history. In 2017, Maduro became the first woman and minority to be ranked first on the Pennsylvania Housing Finance Agency list. Year after year, PHFA recognizes Elsie and the bank as one of the top lenders in the state. She specializes in assisting first-time homebuyers, from the initial prequalification stage through closing. Her unwavering commitment to her clients sets her apart. Says Maduro, “I approach each situation with empathy and dedication, striving to secure the best possible outcomes. It’s incredibly fulfilling to assist parents in purchasing their homes and later help their children achieve that same goal. Reach Maduro via email at emaduro@customersbank.com.

1101 Woodland Rd., Wyomissing 610.743.8025 customersbank.com

THE FACE OF CHILD ADVOCACY

CASA of Berks County

Children who are victims of abuse or neglect face a frightening and uncertain future — courtrooms, foster care, unfamiliar schools and a revolving door of well-meaning professionals, including lawyers, doctors, therapists and caseworkers, all while coping with the trauma they’ve experienced.

In the midst of this chaos, CASA (Court Appointed Special Advocates) of Berks County provides a consistent, stable adult presence to help build a child’s resilience during one of the most difficult times in their life. CASA volunteer advocates work closely with children and families to guide them through complex systems and connect them to vital resources and community support.

Celebrating its 10th anniversary, the nonprofit has seen 134 trained volunteers advocate for 313 children, making a profound impact on their lives. CASA has become an essential part of the local service network, improving outcomes for vulnerable children throughout Berks County. Support CASA’s efforts at its Gala of Light fundraiser Oct. 4. Funds raised ensure it can continue its important mission.

THE FACE OF CHIROPRACTIC

Core Health Chiropractic

Core Health Chiropractic stands out from the many chiropractic care centers in Berks because its staff takes a whole-family, whole-body approach that goes far beyond treating surfacelevel symptoms.

A native of Berks, Dr. Jason Balthaser and his wife, Dr. Sarah Balthaser, returned to the area to grow their family and create their dream practice with Core Health. Practitioners focus on the patient’s nervous system, helping the body to function at its best. As Webster-certified chiropractors with advanced pediatric and prenatal training, even the youngest patient receives gentle, tailored care.

Other services offered by this multidisciplinary team include physical therapy, concussion therapy, massage, acupuncture, pelvic floor therapy, SoftWave regenerative therapy and more, all under one roof, all aimed at achieving real, lasting results.

Core Health is community-driven and dedicated to making each patient feel safe, supported and truly seen. At Core Health, it’s a great day for a great day!

THE FACE OF TRAVEL

AAA Reading-Berks

It’s daunting to be the “face” of something. The first thing you notice about someone is their face. Is it friendly? Is it a face that makes you want to know the person better? Can it be trusted?

Trust is earned. Working with a AAA travel agent means you get the inside track from someone who has spent years building relationships within the industry. Studies have shown that working with an agent saves travelers more than three hours of time spent planning per trip.

Travel agents are known for their ability to put together the impossible — a vacation that fits needs, wants and budgets. And there’s the added security of an expert in your corner when things go awry.

Make an appointment to sit down with an agent at AAA Reading-Berks, 920 Van Reed Rd., Wyomissing. Office hours are Mon–Fri: 9am-5pm. Happy faces are what AAA Travel is all about.

THE FACE OF

THE LIFE YOU REALLY WANT

Classic Harley-Davidson

To be the face of the life you truly want means to live boldly, authentically and without apology. For riders, this is more than a metaphor — it’s a way of life. The open road becomes a mirror, reflecting who you are and who you aspire to be. Every twist of the throttle, every lean into a curve, is a declaration of freedom. Walt Whitman wrote, “Keep your face always toward the sun — and shadows will fall behind you.” On a motorcycle, you chase the sun, leaving behind fear, doubt and the noise of conformity. It’s not about speed; it’s about clarity. About shedding the layers that don’t belong to you. The helmet doesn’t hide your identity, it sharpens it. Being the face of the life you really want means taking the handlebars, facing forward and choosing the road that speaks to your soul. That road is best traveled on two wheels.

Come Hungry Meals

The Tastiest Food Trucks in Town on Wheels

BY JON FASSNACHT

Patronizing Berks County’s many restaurants is a wonderful experience. Not only are you supporting a local business, you’re giving yourself a break by avoiding the preparation and cleanup that goes along with cooking at home. Also amazing: when food establishments take their show on the road. Get in gear with some of the region’s most popular food trucks.

Pip and Lily’s

Loaded Tots

At Pip and Lily’s, the tater tots aren’t the only things loaded – the menu is stuffed, too. Founded in 2021, Pip and Lily’s offers tons of tot toppings you can’t tuttut, including Buffalo chicken, macaroni and cheese, taco, cheesesteak, BBQ bacon and black truffle garlic. Its mix-and-match menu allows customers to build their own orders, offering nearly unlimited combinations, according to owner Tristan Kochel. The Birdsboro-based truck travels to numerous fairs and festivals, including Greater Gov. Mifflin League Community Days, the Ephrata Fair and the Taste of Hamburg-er Festival, various events at Maple Grove Raceway and the I-105 Fallfest. It operates yearround, staying busy during winter at holiday events, including Christmas in Birdsboro. It also holds private events for businesses, universities and high schools and offers catering, featuring a much larger selection than tots.

Specialties

Tater tots in a wide variety of flavors

Learn More

Search for “Pip and Lily's Loaded Tots” on Facebook.

Choy’s Caribbean Stir-Fry

After receiving compliments about his cooking from family, Sean Choy tested the waters by giving away food to co-workers at packaging company DS Smith. “The response was incredible, so much so that I began selling meals every Monday for a full year. That experience helped me shape my menu, especially after noticing how much people loved my stir-fry and Rasta pasta,” Choy says. He saved some funds, put in his two weeks’ notice and took the leap, starting Choy’s Caribbean Stir-Fry in 2023 with his son, Sean. During winter, Choy focuses on the brick-and-mortar locations it services once a week: Exeter Mart on Wednesday afternoons and the Walgreens in Shillington on Thursday afternoons.

Specialties

Build-your-own stir-fry and Rasta pasta, a creamy pasta tossed with jerk chicken and bell peppers.

Learn More

Search for “Choy’s Caribbean Stir-Fry” on Facebook.

MessyThePig BBQ Company

Married for nearly three decades, Messy Pig owners Daryl and Melissa Dissinger have been in business together for six years, but Daryl has been in the industry for much longer than that, according to Melissa. Not surprisingly, the Messy Pig’s specialties revolve around barbecue: pulled pork, smoked brisket and pulled chicken, to name a few. Its macaroni and cheese is also a customer favorite, according to Melissa. It has a storefront in Womelsdorf, but it’s open only about once a month due to the popularity of its catering and food truck business. If you want to know where the food truck is, ask yourself WTF? (Get your mind out of the gutter. It stands for Where’s the Food Truck? and can be found on the Messy Pig’s website.)

Specialties

Barbecue, brisket, macaroni and cheese, wings

Learn More themessypig.com

Munchiez Food Truck

What does Munchiez Food Truck offer? Nothing less than the best cheesesteak in Berks County, according to owner Jay Marcano. “That Steak Jawn” features bacon, veggies and Cooper cheese on a locally baked roll. Other jawns on the menu include wraps, loaded fries, empanadas and onion rings. The food truck travels quite a bit, visiting jawns like the Berks County Nightmare, a youth football organization in Reading; Cedar Haven Health Care in Lebanon; the Patio at Horsham in Montgomery County; and Orchard Village Townhouses in Pottstown. Munchiez stays busy during the blustery months, traveling to businesses, nursing homes, warehouses and communities. “We just find different ways to accommodate our customers,” he says.

Video Burger

Video Burger’s gourmet (or gore-mey) burgers are to die for — there’s a good chance multiple characters perished in the movies referenced in the burgers’ names. Chad Malinowski opened the West Lawn-based food truck in 2016, specializing in fare themed after horror films from the ‘70s and ‘80s, retro video games and music. Video Burger uses fresh-ground chuck in its self-pressed patties. “We won an award our very first year at the Taste of Hamburg-er Festival,” Malinowski says. The food truck can be found at West Reading’s many festivals and at local breweries such as Pagoda City Brewing and Fawn Hill Hop Yard. It typically operates from April to November but occasionally does pop-ups during the winter if the weather is nice enough.

Specialties

Gourmet burgers, lobster rolls

Learn More

Search for “Video Burger” on Facebook.

Specialties

“That Steak Jawn,” wraps, loaded fries

Learn More

linktr.ee/munchiezfoodtruck

Beansie’s Cafe

Named after a griddle that used to be a mainstay in Mexican kitchens, Comālli Taqueria pays tribute to those traditions while offering twists on that country’s cuisine, using locally sourced ingredients wherever possible. Founded as a food truck in 2019 by Erik Arizmendi, Comālli opened a storefront in West Reading a few years later. The success of that location caused Arizmendi to modify the food truck’s schedule. Today, it’s used mostly for catering, even during the colder months, but “it can be found at major local festivals or at our sister restaurant, Oakbrook Brewing Company,” Arizmendi says.

Specialties

Mexican street-style food with a modern take on mainly tacos.

Learn More comallitacos.com

Beansie’s specializes in premium espresso drinks, including cappuccinos and lattes, along with milkshakes and smoothies. It also offers a wide range of breakfast, lunch and dinner options. The Sinking Spring-based truck, in business since 2020, is owned by Krista and Jeff Mallon, though they consider Jeff’s mother, Cathy, to be an honorary co-owner. Beansie’s mostly does private catered events with themed menu options ranging from Drinks Only to Get In My Belly!, a selection of sandwiches and salads. But it does public pop-ups at sites including the Wilshire Pool in Spring Township and Dans at Green Hills in Robeson Township. Its public event schedule can be found on its social media accounts. Beansie’s stays open for bookings all year when the temperatures allow.

Specialties

Premium espresso drinks, breakfast, lunch and dinner options

Learn More beansiescafe.com

Comālli Taqueria

Pop’s

Malt Shoppe

After more than 20 years as a popular brick-andmortar store on Kutztown’s Main Street, Pop’s popped into the pop-up world. In 2024, owners Joel and Dakota Seidel imported an ice cream truck with a retro feel similar to its 1950s-era shoppe. Its popular milkshakes can be made from any of its hand-dipped flavors. It also offers specialty shakes based on the event or season. You can find the truck at events such as Fleetwood Community Park’s Sundays in the Park concert series, the Lyons Fiddle Festival and Christmas at the Fairgrounds in Kutztown. Pop’s ice cream truck breaks out cocoa, cookies and warm waffles and ice cream during holiday events. It also travels to private events, including weddings, business visits and schools. The ice cream truck operates from April through December; its storefront is open year-round.

Specialties

Ice cream, milkshakes

Learn More popsmaltshoppe.com

What’s your Food Mood?

On-the-go fare for food connoisseurs Gourmand

A delightful mix of Mexican and barbecue Los Gios Smoke and Grill

An eye-opening experience The Perk Up Truck For health-conscious foodies Fresh Frenchy’s

The best (and only) brick-oven pizza served from a 1956 Chevrolet Apache truck Nonno Alby’s A sweet ride that offers sweets Sweet Ride Mobile Ice Cream Parlor

Pick-me-ups that prop up first responders Firehouse Coffee

Fierce barbecue pear-ings The Angry Pear BBQ & More

In the mood for comfort food The Wow Wagon

Flavor-your-own shaved ice Kona Ice of West Reading

Where there’s hickory smoke, there’s fire… and deliciousness Smokehouse Food Truck

Want to enjoy live music while sampling from a wide variety of trucks, including Donut Worry Be Happy!!, The Cinnamon Roll Truck, Konopelski Katering’s Polish Cuisine and The Biggest Cheese Truck Truck N Brew trucknbrew.com

Tri-Boba Food Truck

Tri-Boba Food Truck doesn’t just sell drinks and snacks. It has a larger purpose. Owner Beth McCormick founded the Spring Townshipbased truck, now in its fourth season, to provide employment opportunities for her autistic son and other young adults with disabilities, offering them a positive work experience. Its main offerings are bubble tea, Asian drinks consisting of tea accompanied by chewy tapioca pearls. Triple boba tea, or triboba, contains three times the usual amount of pearls. Flavors range from classic milk teas to fruity blends and experimental flavors. It also offers slushies and pre-packaged Korean snacks and candy. Tri-Boba operates from April through October. McCormick posts the truck’s schedule on Facebook.

Specialties

Bubble tea

Learn More tribobatruck.com

Make Yourself

at home

BY DONNA REED

PHOTOS COURTESY

MIKE NAJARIAN

Mike Najarian pretty much lives a magical life surrounded by nature and history in the far northern reaches of Berks County. And he invites others to share that life — for a few days, a couple of weeks, a month, maybe even a season.

What is a permanent home base for Najarian is a forested, quiet refuge for folks wanting to shed the stress of civilization and get back to natural roots.

He has created a compound of sorts off Routes 183 and 419 in Bethel Township. His own residence is his pride and joy. And within walking distance are four rustic residences that provide an arboreal oasis for visitors.

Najarian is a familiar face to many. Raised for his first 10 years in Wyomissing, the family relocated to a little village near Kempton just over the Lehigh border. Following graduation from Northwest Lehigh High School, he went on to earn a bachelor’s degree from Haverford College and then a master’s in library science from Drexel University.

With an aptitude for information technology, Najarian carved a niche in the corporate world. But his love for library work would fortuitously garner him a position at the Reading Public Library where he served as assistant director of technology from 2008 to 2022.

It was, for him, a nearly perfect fit. But he also had another avocation that continued to expand and consume his free time.

A Home First

That other avocation had its roots in a sheriff’s sale notice a quarter century ago. Up for grabs was a stone cottage and 20 acres along old Route 419 at the base of the Blue Mountains. Loving the wooded surroundings, Najarian first concentrated on bringing the cottage, originally an old tavern in Schubert that was moved, back to life as a forever home. Within walking distance were other cabins and residences.

“I live on an abandoned road that no one knows about,” he says. “It used to be the main route over the mountain until about 1930 when they built the new road now known as Route 183. There are a few of us who live here year-round, and a handful of seasonal camps.” Initially, Najarian was happy with his own home and didn’t

really consider acquiring other properties. But a neighbor’s change of plans in 2015 changed his plans.

“Upstream was a cabin converted by a couple from Malvern to a year-round place — they didn’t live there year-round, but they could have,” he says.

As their kids grew to adulthood, the couple was using it less and less, renting it out as a short-term vacation spot. With both working, and with increasing travel, they couldn’t manage the place and decided to sell.

Najarian says he and the neighbors were shocked as the wife loved the circa-1950s mountain cottage, which boasts two bedrooms and a loft.

“I asked her to let me make an offer, but instead she hired an appraiser from Philly who dramatically low-balled her,” he recalls, following with an offer he thought more appropriate for the cabin and acreage.

Post settlement, Najarian needed to scramble to accommodate bookings, including one for a family who regularly visited and called it “our Christmas cottage.” From replacing light fixtures to ordering new furnishings, it was a successful rush to the finish line.

That rush was also an inspiration to become an innkeeper.

“I was able to maintain, even enhance, the reputation the cabin had, and after a few years I decided to tear down the literally moldering cabin on the included parcel across the creek and build the house-inthe-woods that I had planned to build for myself before I stumbled upon my current place,” he says.

Old New Place

Under construction in 2018-2019, he harkened back to some plans he had from the 1990s, which boasted chalet-inspired accents from gables to diamond-shaped windows for the two-bedroom residence.

The house, fronting a creek and lane, also features an enchanting “Narnia Room.” Najarian and his general contractor, Justin Beck of Schubert, transformed a storage area into a secret room. Najarian spent months looking for a wardrobe that would provide the surprise entrance. He finally found the perfect one — an old banker’s

Sunnyside on the Creek

airbnb.com/h/sunnysideonthecreek

check-sorting cabinet — that was less deep than a traditional wardrobe but still could hold two fur coats, just like its counterpart in the C.S. Lewis classic, The Lion, the Witch, and the Wardrobe. (The library science degree at work!)

The kitchen features a totem pole, which Najarian discovered in the mud basement of his house when he bought it.

“I have no idea as to its provenance,” he says.

So, Najarian went from being a homeowner to an innkeeper for two lovely wooded getaways. He might have thought he was done, but fate intervened yet again.

The Third Charm

A neighbor at the last house on the old road, finalizing a divorce, approached Najarian one day, asking if he was interested in buying the property so the splitting spouses could split the proceeds and move on.

The house was a pretty primitive shell (not in a historic way) and needed a total redo, but his brothers, particularly Fritz, who resides in Kempton, encouraged him to take it on, and he did.

With the inspiration of the old “Blue Mountain House” sign displayed in the basement of the Berks History Center, Mike and Justin took on the transformation at the start of the pandemic, completing it a year later.

“I thought I could renovate this into what looks like the farmstead/tavern that served travelers at the literal top of the mountain for 150 years,” he says. “Make it look and feel like it’s 1904 with clapboard on the exterior and beadboard inside.”

From the wraparound porch with an “Old Yuengling” sign as a greeting and the period

windows to the replicated bar and electrified old kerosene lights, to the clawfoot tub and vintage Reading Stove Works parlor stove, the experience is virtually a step back in time.

He worked with an architect on room layout and kitchen design, furniture, lighting, all with the goal of making this look like 1904. He researched, designed and purchased items.

“Do you know you can get quality, even antique, furniture from Craigslist for a song?” he says.

“Half the property is in Berks and the other half in Schuylkill,” he says. “You can almost imagine the revenuers showing up [during Prohibition].”

The two-bedroom house with bunk room can sleep eight. It offers hiking trails and a pond for swimming and a creek just a few steps away. On the very rare occasions when the power goes out, Najarian advises visitors to take a bucket for flushing purposes.

Trails, color coded in the 100 acres of woods of the compound, are a delight for children, dotted with fun features like an owl’s house, a fairy house and a spider’s sling – a horizontal rope creation that looks like a spider’s web.

Chief among the delights is George F. Bear, named by Najarian after the Reading Railroad kingpin (the mogul’s proper spelling is Baer), created out of a tree trunk by famed local chainsaw carver/ artist Todd Gladfelter. George now resides along the green trail that leads from the tavern-inspired cottage.

“I was so glad he had one and he brought it over, but it sure was an adventure getting it on the trail,” Najarian recalls.

Najarian could take a breather, but it was a short one before his next-door neighbors announced in 2024 that they’d be moving.

Nest of Nostalgia

In 2022, Najarian had retired from the RPL as his rental properties were turning into a second full-time job. Taking on yet another property was again serendipitous.

This time it centered on the decision of his next-door neighbors, who resided and raised their family in the home since the 1980s, to move.

The couple had enlarged a small hunter’s cabin into a family-friendly two-bedroom with bunk room dwelling and, as they often stated, “intended to stay forever.” However, they’d found a nice ranch-style home near their adult son in Myerstown.

Najarian characterizes this house as “different” from the others, and he was determined to make it a sort of 1972 time capsule in a “Hippie Grandma” style.

The orange hues which dominated the interior, from flooring to Formica countertops to lighting fixtures, were eliminated save for one “in memoriam” light. Bright colors

Cozy Appalachian Trail Cottage

airbnb.com/h/cozyappalachiantrailcottage

prevail from the exterior yellow siding with purple trim to the various rooms.

A nostalgic feature that’s become popular is an old-school stereo system with a good supply of LPs for guests. Najarian notes that one of those albums is a newly pressed Sgt. Pepper issued with the famous poster now on display.

The home is adjacent to the Stone Creek. Indeed, the bunk room juts out over it, providing the soothing sounds of running water to lull guests to sleep.

Artwork in the house is dominated by, as Najarian says, “Paintings of welldressed animals with different faces.”

They were created by his former Reading Public Library colleague Jen Mulberry, retired Southeast branch librarian, who now resides in South Dakota.

“I contracted her to do four,” he says. “She’s never seen the house, but one matches a room perfectly.”

The throw-back design of the house has proved very popular with guests of a certain age recalling their youths and childhoods.

Najarian refers to the notes of one visitor in the guest book: “You just can’t get mad in a house like this.”

Another younger visitor wrote: “When I grow up, can I have a house like this?”

Labor of Love

Najarian is a true-hands on innkeeper/ proprietor. With only the assistance of a grad student earning supplemental income, he handles all the housekeeping.

“I’m such a slow, thorough and methodical cleaner; I can no longer turn over a place same-day,” he says. “It takes me four to five hours to clean and prep. And they’re separate: cleaning is doing the laundry, making the beds, setting out towels, scrubbing the bathrooms, mopping floors, dusting, etc. Prep is making sure there’s enough firewood (and setting up a lightable fire in the fireplace), removing trash, mowing the lawn, setting out flowers, setting out s’mores makings, making sure there are condiments, spices, coffee (whole beans and grounds), running the dishwasher as needed, putting out the greeting card that says ‘Welcome’ and has my contact info. And keeping the house notebook (which has instructions on how everything works, what to do when the power goes out, where to get more firewood, or groceries, or pizza, or fancier food).”

“I try to make it turnkey,” Najarian says. The properties, with enough spacing for total privacy, are also pet-friendly.

Guests sign a policy agreement when booking, Najarian says.

He does not do traditional advertising. Through word of mouth and favorable reviews on airbnb and Vrbo and some on Facebook, he finds his properties solidly booked.

“My reputation as a host is already outstanding. I put it on Vrbo and airbnb, and it’s rented every weekend, and some weeks — sometimes even months at a time,” he says.

He’s also pretty understanding when clients’ plans change.

“When it comes to cancellations, there’s no excuse needed,” he says. “There’s a full refund.”

While that’s not encouraged, he does note an infrequent cancellation provides a bit of a breather – unless another guest acts on the newly listed availability.

Najarian savors the convenience of all his properties — the Blue Mountain House, the Kittatinny Ridge Retreat, the Cozy Appalachian Trail Cottage and Hippie Grandma — being within walking distance of his house, which is just downstream.

“I keep tearing my tendons,” he jokes. Indeed, Najarian’s permanent happy place is one he loves to share. The quiet of the wooded surroundings, the history of the Blue Mountain area, the proximity to the Appalachian Trail and natural attractions in Berks and Schuylkill counties, serve as a haven for worldweary visitors whether they come from near or far.

“I’m in this for the long run…I’m not flipping these properties; I’m investing in them,” he says, noting the building improvements and the added preserved land parcels and trails. “It’s gonna take years of renting to recoup the investment.”

DINING OUT

SAVORING Giuliana’s

BY MARIAN FRANCES WOLBERS PHOTOS BY HEIDI REUTER

It was just two years ago that Giuliana’s Italian Restaurant in Spring Township was featured on America’s Best Restaurants. And by all accounts — including this one — this truly satisfying eatery not only deserves that recognition but has added even more delicious offerings on the varied menu and increasingly solidified its presence as a dining destination for not just Berks County, but way beyond.

“It’s common,” says Frank LaPuma, “for people to tell me they’ve come here from other cities, counties and states.” He smiles broadly, opening out both arms to say, “We want everybody to feel welcome here.” There’s a strong possibility that this genial gent — born in Sicily and moving to New York City at age 13 — has even more surprises up his sleeve when it comes to expanding his building here, but for now it’s great to know there’s outdoor seating during warm months. Although he’s TikTokfamous, LaPuma swears that most customers arrive “by word of mouth.” It’s “always” the best marketing, he says, while giving ample credit to partner Chef Edgar, whose dishes, from pasta to cannoli, are a stunning example of fine dining.

The Secret’s in the Sauce

“Chef Edgar makes all the sauces,” asserts LaPuma. He adds, “We also make all the mozzarella here.” Chef’s indescribably full-on tomato marinara sauce takes center stage. It’s the kind of sauce that you’ll keep thinking about, savoring and wanting more of long after your dinner date is over. To enjoy an immediate taste, order the Ricotta Gondola appetizer: a pretty, fun, light beginning to any meal, suitable

for two. The ricotta “patties” are soft as air pillows, delicate on the tongue, thanks to perfect whipping. You can scoop up the ricotta and eat it plain, but soon you’ll want to switch to a homemade garlic-herbed crostini for dipping into the cheese, then swooping over to the bright red sauce, resulting in three merging flavors. The textural play of soft and crunchy, anointed with Italian herbs and that luscious marinara, delivers a most memorable experience.

Of all the amazing appetizers possible to start off your meal, servers all confirm that the golden fried calamari lightly dusted in flour (or grilled — your choice) is “incredibly popular,” delicious with an elegant red wine or craft cocktail. In fact, Giuliana’s cocktails run a very smooth Appian Way all their own. The Toasted Cherry Blossom is smoky! Its cherryvanilla notes make this Basil Hayden Toast bourbon oldfashioned super for sipping. Martini fans will faint for the creative Tiramitini, inspired by the classic dessert, tiramisu.

Veal Parmigiana with Tagliatelle & Eggplant Rollatini with Vodka Sauce

If you landed at this locale after hearing raves about Giuliana’s Original Grandma Pizza, of course that’s a must-order pie, which employs tasty wholemilk mozzarella endeared by a sweeter sauce and fresh garlic. Literally all pizza lovers will find themselves returning so as to sample the 25-plus other pie varieties, from Famous White to Philly Cheesesteak Pizza. For a special, full-dinner platter with lovely salad choices to accompany, mouthwatering options include a freshest-ever Homemade Manicotti, Stuffed Shells, Lasagna, Spinach Ravioli, Nonna’s Spaghetti with Homemade Meatballs and Lobster Ravioli. They’re all on the “most popular” list, along with Pappardelle Alla Bolognese

and Chicken Sicilian (think tender white meat in a light marsala with mushrooms, tangy capers and more — addictive).

It’s a hard choice amongst the parmigiana offerings. The beautifully large-portioned Veal Parmigiana is perfectly breaded to allow the tender fresh meat to shine, all topped with melted mozzarella and marinara sauce, then placed upon thick, wavy tagliatelle noodles made right on site. The server will gladly grate as much Parmesan as you like. This is a winner. Expect to bring some home for a second or third meal.

Vegetarians can’t go wrong with a hearty Eggplant Rollatini, drizzled with marinara or a gorgeous, silky vodka sauce delightfully sweet-tart and looking much like a pastel sunset. The eggplant cutlet contains aromatic ricotta and is topped with melted mozzarella. The pasta to match is homemade tagliatelle in chewy ribbons. Mwa!

To-Die-For Tiramisu & Rare Joy in Cannoli-Land

Chef Edgar makes and bakes his cannoli shells right here — no surprise! — and the classic plain and chocolate cannoli are always such a sweet finale. For sheer joy and lemony fun, Chef also has been known to mix up the flavors: his limoncello cannoli hits a super yummy, citrus-saccharine high note in the world of ricotta and crunch and twirls of lemon peel. Finally, there’s the tiramisu — specifically, the moist, light yet substantial cake that could sink a thousand diets. This is indeed a masterpiece to savor and never regret. It’s got all the right components in all the right proportions. When you slide a dessert fork into Giuliana’s Tiramisu — this beloved square of just-bitter coffee flavor melded seamlessly into sugary, layered cake — your mouth might just melt. Too full? Take the tiramisu home. Really.

giulianasberks.com

OPEN-AIR EATS

Berks County offers a rich mix of outdoor dining experiences. Whether you're sipping locally roasted coffee or having a pint and watching the game, enjoying casual fare or fine dining with friends on a scenic patio, these hometown favorites invite you to savor every bite and the fresh, summer air at the same time.

Dans at Green Hills

2444 Morgantown Rd., Reading | 610.777.9611 | dansatgreenhills.com

The outdoor patio at Dans at Green Hills is a quiet, scenic place to enjoy a great meal. Located on Route 10 just south of the city of Reading, you'll find customer summer favorites like watermelon salad, sweet potato soup, shrimp and sweet corn risotto and poached cherries over biscotti ice cream.

This summer, Dans welcomes Nikailyn Madden, a recent graduate of the Culinary Institute of America in Hyde Park, NY. As sous chef, Nikailyn and her sister, Adrianna, will join chef Emily Hackman with 15 years industry experience to continue to bring the quality food that our customers deserve.

In his 20th year in the business, Monir wishes to thank all of our customers for their enduring support.

Flanagan’s Pub

41 W. Lancaster Avenue, Shillington 610.777.6401 | flanaganpub.com

Since 1982, the Flanagan’s family and staff have made their local pub a favorite destination to gather for great food and spirit. We serve everything, from pub grub to homemade soups, steaks and seafood, a selection of craft beers and signature cocktails. Seating is available in the pub area, a separate dining area in our “downstairs” (also available for private events) and seasonally on our patio.

Experience Bertie’s Inn, Exeter Township’s gem! Savor award-winning burgers, kielbasa, cheesesteaks made from a 200-year-old family recipe and 31 brews on tap. Enjoy live music, trivia, karaoke and more on our spacious 2,500-squarefoot deck. Catch the game on one of 14 outdoor TVs. Follow us on Facebook for updates. “There’s Always Something New at the Old Inn!”

STAY LOCAL. HOST EXCEPTIONAL.

Hosting your professional or personal association in your backyard showcases our community’s incredible assets, strengthening local connections and boosting our regional economy. There’s no better place to bring your colleagues together with a top-notch venue, trusted partners, and our warm hometown welcome. Let’s show them the best of what our destination o ers—right here at home.

Hosting your professional or personal association in your backyard showcases our community’s incredible assets, strengthening local connections and boosting our regional economy. There’s no better place to bring your colleagues together with a top-notch venue, trusted partners, and our warm hometown welcome. Let’s show them the best of what our destination o ers—right here at home.

• 27,000 sq ft of flexible meeting space featuring an Amphitheater and two large ballrooms

• Meeting, event and cocktail packages o ering

27,000 sq ft of flexible meeting space featuring an Amphitheater and two large ballrooms event and cocktail packages o ering

fine dining and optional customization

fine dining and optional customization

• Complimentary Wi-Fi

The

Hilton

Voted the #1

Voted the #1 hotel and

by

Event Elevations meeting and event planning

• Event Elevations meeting and event planning and bespoke venue décor available

Convenient and complimentary shuttle service

• Convenient and complimentary shuttle service and garage parking

• 209 modern guest rooms, 7 panoramic suites

209 modern guest rooms, 7 panoramic suites

Hilton Award of Excellence Winner

and

WE’RE MORE THAN BONES & JOINTS

We’re now Berks Ortho and we’re better than ever.

We’re excited to announce that Bone & Joint Care Center is now Berks Ortho! While our name has changed, our commitment to exceptional orthopedic care remains stronger than ever. You’ll still find the same expert team providing best-in-class care options that help our patients relieve pain, regain mobility, and restore quality of life.

• Dedicated Case Manager and Physical Therapist for Joint Replacement Patients

• Fracture Care

• Infection Free Dedicated Joint Replacement Unit with Private Rooms

• Iovera° Cryotherapy

• Mako Robotic Assisted Joint Replacements with Same Day Discharge for Qualifying Patients

• Ligament Repair and Reconstruction

• Complete Shoulder Care

• Non-Surgical Treatment Options

• Partial Joint Replacements

• Personalized Care Plans

• PRP Therapy

• Revision Surgery