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18351 Via De Las Flores | Marketing Update

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ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


CURRENT ADVERTISING 18351 VIA DE LAS FLORES

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

03

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


DIGITAL ADVERTISING

Online and digital marketing of your listing

DIGITAL ADVERTISING THROUGH DURATION OF LISTING

• sothebysrealty.com

• Featured on WallStreetJournal.com, NewYorkTimes.com, MansionGlobal.com

• realtor.com • juwai.com

• National MLS and International DASH listing systems • Distributed on SIR.comcascading website distribution to 140 international websites

• Listing syndication to Apple TV, SIR mobile, SIR touch gallery • Listed on EricIantorno.com website • Targeted social media marketing (Instagram, Facebook)

• zillow.com • trulia.com

• Featured listing on Zillow.com, Trulia.com, Realtor.com

• Featured in Sotheby’s e-gallery around the globe

• pacificsothebysrealty.com

• nikkei.com • realestate.com • luxuryproperty.zaobao.com ($1M min) • nytimes.com • wallstreetjournal.com • mansionglobal.com ($1M min) • ft.com (Financial Times) • jamesedition.com ($600k min) • real-buzz.com • house24.ilsole24ore.com • homes.com • homefinder.com • luxuryestate.com (200,000 Euros min) • countrylife.co.uk • propgoluxury.com • homeadverts.com • eGallery ($1.5M min) • 100+ SIR affiliate websites worldwide

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


ONLINE LINKS TO YOUR LISTING

Your property is being syndicated to 100+ websites worldwide. If viewing online, click on logo to view your property page.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


License Number: 01256501

MARCH 2022: DIGITAL ADVERTISING

ONLINE ACTIVITY REPORT FOR

Digital analytics of your property

18351 Via De Las Flores

USD 5,500,000

5 Bedrooms | 5.0 Bathrooms Mar 04, 2022 - Mar 08, 2022

2,596 property views 146 share(s) 10 favorite(s)

Top 10 Websites Website

Top 10 Cities Property Views

MARKETS

Zillow

‘Markets’ provides a heat map showing the location of those who

Homesnap

308

viewed your listings during the selected time period. A higher

Paragon

165

1,873

City

Property Views

San Diego, CA

182

Encinitas, CA

60 51

Paragon - Collaboration Center

125

San Marcos, CA

ColdwellBankerHomes.com

20

Rancho Santa Fe, CA

35

would be represented by red tones - you can zoom in/out for

luxuryestate.com

13

Los Angeles, CA

35

more detail views. Also, clicking the Map/List button will switch

Market Leader

12

Carlsbad, CA

29

Homes.com

11

Boomtown ROI

10

Ihomefinder Inc.

9

concentration of people viewing your listings in a given area

between a map view and a list view of the zip codes with the most views for your listings.

Total

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

2,546

Vista, CA

21

Riverside, CA

16

Oceanside, CA

15

La Jolla, CA

15

18351 VIA DE LAS FLORES | RANCHO SANTA FE Presented by your real estate professional

Eric Iantorno Pacific Sotheby's International Realty

MARKETING UPDATE


MARCH 2022: DIGITAL ADVERTISING Digital analytics of your property

VIEWS The ‘Views’ chart provides a measure of popularity for your listing online. This measurement shows how often your listing was viewed over the past week, as well as the number of unique people viewing your listing.

VISITORS The ‘Visitors’ chart depicts any upswings or downswings for viewing activity related to your listing. Seasonal impacts, a price change, or other market factors may result in an increased or decreased number of potential buyers viewing your listing online.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


P2JW063000-0-M01400-1--------XA

THE WALL STREET JOURNAL.

M14 | Friday, March 4, 2022

WALL STREET JOURNAL – MARCH 4, 2022 Distribution: 4,167,000 Targeted Circulation: 994.600

Nothing compares. NASSAU, THE BAHAMAS

SCOTTSDALE, ARIZONA

CALABASAS, CALIFORNIA

CARLSBAD, CALIFORNIA

Fairview Estate

10738 East Diamond Rim Drive

MalibuValley.com

4469Adams.com

RiverBelleInn.com

$12,500,000 USD | SIRbahamas.com/id/47551

$16,000,000 | SothebysRealty.com/id/NDF2LD

$7,685,000

From $5,999,000

$7,995,032

Bahamas Sotheby's International Realty

Russ Lyon Sotheby’s International Realty

Beverly Hills Brokerage

Pacific Sotheby's International Realty

Healdsburg Sotheby's International Realty

NICK DAMIANOS

FRANK AAZAMI

NEYSHIA GO

KATHLEEN GELCICH

DAVE ROBERTS | MARY KELLEY

LOWER LAKE, CALIFORNIA

PIEDMONT, CALIFORNIA

RanchDiamondB.com

PiedmontsFinest.com

$18,000,000

$19,850,000

Golden Gate Sotheby's International Realty

Golden Gate Sotheby's International Realty

Pacific Sotheby's International Realty

MICHAEL DREYFUS

MICHAEL DREYFUS

ERIC IANTORNO | BETH VAN BOXTEL KEY LARGO, FLORIDA

KEY LARGO, FLORIDA

nick.damianos@sirbahamas.com +1 242.376.1841

m.dreyfus@ggsir.com

+1 650.485.3476

frank.aazami@sir.com

m.dreyfus@ggsir.com

+1 480.266.0240

+1 650.485.3476

TIBURON, CALIFORNIA

STONINGTON, CONNECTICUT

2800 Paradise Drive

973StoningtonRoad.com

neyshia@neyshiago.com

+1 310.882.8357

kathleen.gelcich@sothebysrealty.com

dave.roberts@sothebysrealty.com +1 707.869.1884

SAINT HELENA, CALIFORNIA

18351 Via de Las Flores

2900SpringMtn.com

2815PacificAvenue.com

$5,500,000 | SothebysRealty.com/id/KST63V

$17,500,000

$9,975,000

Beverly Hills Brokerage

San Francisco Brokerage

NEYSHIA GO

STEVE GOTHELF

eric@ericiantorno.com +1 858.334.3577

neyshia@neyshiago.com

SAN FRANCISCO, CALIFORNIA

+1 310.882.8357

steve@stevegothelf.com

+1 415.602.3515

BALL GROUND, GEORGIA

29 Baker Road

1 Residence Lane, PH-21

811 Hawks Nest Court

$1,100,000

$5,995,000 | SothebysRealty.com/id/J8S72S

$3,250,000 | SothebysRealty.com/id/248H5N

$8,000,000 | SothebysRealty.com/id/SVX9EK

Golden Gate Sotheby’s International Realty

William Pitt Sotheby's International Realty

Ocean Reef Club Sotheby's International Realty

Ocean Reef Club Sotheby's International Realty

DON BOUSHEE

ERIC WOODWARD

SUSAN BRYAN

WESTWOOD, MASSACHUSETTS

BRONXVILLE, NEW YORK

18 Longmeadow Drive

7CarltonRoad.com

$6,750,000 | SothebysRealty.com/id/QHFSSW

$6,750,000

Gibson Sotheby's International Realty

Julia B Fee Sotheby's International Realty

l.sarkissian@ggsir.com +1 415.517.7720

RIKKI CONLEY

rikki.conley@gibsonsir.com

+1 617.413.0064

NEW YORK, NEW YORK

dboushee@wpsir.com

+1 860.772.6050

852TenthAve.com $8,900,000

Cow Neck Farm

AUSTIN, TEXAS

AUSTIN, TEXAS

1600WestLynn.com Price Upon Request

Kuper Sotheby's International Realty

KUMARA WILCOXON kumara@sothebysrealty.com

+1 512.423.5035

FiveDogwood.com $3,695,000

Daniel Gale Sotheby's International Realty

Piatt Sotheby's International Realty

KELLY HAGER

PITTSBURGH, PENNSYLVANIA

PITTSBURGH, PENNSYLVANIA

BLUFFTON, SOUTH CAROLINA

ForgedByTheFalls.com

100Dunrobin.com

+1 412.400.1998

+1 212.606.7611

BONNIE DORAN

97PinkHouse.com

jallenberg@piattsir.com

serena.boardman@sothebys.realty

$7,575,000 | DanielGale.com

PITTSBURGH, PENNSYLVANIA

Piatt Sotheby's International Realty

SERENA BOARDMAN

PITTSBURGH, PENNSYLVANIA

SANDS POINT, NEW YORK

DEBBIE KORB

PITTSBURGH, PENNSYLVANIA

JACKIE ALLENBERG

East Side Manhattan Brokerage

+1 212.606.7611

Downtown Manhattan Brokerage

debbie.korb@sothebys.realty

$2,750,000

1060FifthAve10B.com

$7,500,000

thomas.modine@sothebys.realty +1 646.610.1899

+1 917.816.9955

+1 404.237.5000

$20,000,000

serena.boardman@sothebys.realty

183-185West4thSt.com

THOMAS MODINE

Piatt Sotheby's International Realty

debra@atlantafinehomes.com

$29,000,000

SERENA BOARDMAN

Downtown Manhattan Brokerage

$3,325,000

DEBRA DENT | CHASE MIZELL

1040FifthAvenue910C.com East Side Manhattan Brokerage

+1 212.606.7611

Atlanta Fine Homes Sotheby's International Realty

NEW YORK, NEW YORK

East Side Manhattan Brokerage

NEW YORK, NEW YORK

LIZA B. CHRIST

+1 305.367.2027

SERENA BOARDMAN

serena.boardman@sothebys.realty

CRAIG GEORGE | NIKKI FIELD

lchrist@piattsir.com

susan@oceanreefclubsir.com NEW YORK, NEW YORK

$45,000,000

+1 917.843.9076

East Side Manhattan Brokerage

+1 212.400.8754

+1 305.367.2027

NEW YORK, NEW YORK

NEW YORK, NEW YORK

$17,950,000

eric@oceanreefclubsir.com

781FifthAve18FL.com

ANTHONY LANDO

anthony.lando@juliabfee.com

TheParkImperial64thFloor.com

craig.george@sothebys.realty

+1 917.701.7758

bonniedoran@danielgale.com +1 516.729.5663

khager@piattsir.com

+1 412.877.7658

550 Market Street, #14C

70 Inverness Drive

$1,398,000

$1,450,000 | PiattSothebysRealty.com

$1,971,000 | DanielRavenelSir.com

Piatt Sotheby's International Realty

Piatt Sotheby's International Realty

Daniel Ravenel Sotheby's International Realty

HEATHER KACZOROWSKI

RACHEALLEE LACEK

heatherk@piattsir.com +1 412.608.5331

rlacek@piattsir.com

PARK CITY, UTAH

SALT LAKE CITY, UTAH

+1 412.225.3404

COLLETON RIVER GROUP crg@danielravenelsir.com

+1 843.836.4451

SPRINGDALE, UTAH

BartonCreekLuxuryEstate.com

9262 Raven Way

825 N Eastcapitol Boulevard

777 Quail Ridge Road

Price Upon Request

$8,300,000 | SummitSothebysRealty.com/id/SHGGCM

Price Upon Request | SummitSothebysRealty.com/id/LMPH55

$3,000,000 | SummitSothebysRealty.com/id/DHJXXL

Summit Sotheby's International Realty

Summit Sotheby's International Realty

Summit Sotheby's International Realty

Kuper Sotheby's International Realty

KUMARA WILCOXON

kumara@sothebysrealty.com

+1 512.423.5035

KATHRYN VALLÉE

kathryn.vallee@sothebysrealty.com

+1 435.565.0797

THOMAS WRIGHT | CARA RAYMOND thomas.wright@sothebysrealty.com

© 2022 Sotheby’s International Realty. All Rights Reserved. The Sotheby’s International Realty trademark is licensed and used with permission. Each Sotheby’s International Realty office is independently owned and operated, except those operated by Sotheby’s International Realty, Inc. The Sotheby’s International Realty network fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. All offerings are subject to errors, omissions, changes including price or withdrawal without notice.

DRE#01256501

+1 858.342.4214

RANCHO SANTA FE, CALIFORNIA

L. SARKISSIAN | M. SARKISSIAN | B. BULLOCK

$17,500,000 | SothebysRealty.com/id/QHP954

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com

HEALDSBURG, CALIFORNIA

+1 801.652.5700

EDDY ORTIZ

eddy.ortiz@sothebysrealty.com

+1 435.625.1725

SOTHEBYSREALTY.COM

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


DREAM HOMES SAN DIEGO – MARCH 2022

Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484. *Seller will entertain offers within the listed price range.

Distribution: San Diego County Targeted Circulation: 15,000

MODERN DESERT VILLA Dreaming of the ultimate indoor-outdoor lifestyle in Rancho Santa Fe? Ready for you to move in, unpack, and relax, this custom singlestory home on two acres is a true showstopper! Co-listed with Beth Van Boxtel DRE# 01946320 18351 Via De Las Flores | Rancho Santa Fe | $5,500,000

ERIC IANTORNO SELLING SAN DIEGO

858.334.3577 eric@ericiantorno.com W W W.ERICIANTORNO.COM DRE#01256501

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


DREAM HOMES SAN DIEGO – MARCH 2022 Distribution: San Diego County Targeted Circulation: 15,000 8

DEL MAR BEACH

SOLANA BEACH

DEL MAR BEACH

RANCHO SANTA FE

DEL MAR BEACH HOUSE GEM | $18,900,000

R ARE DOUBLE BEACHFRONT LOT | $16,999,000

R ARE CUSTOM-BUILT WATERFRONT HOME | $16,000,000

FRENCH CHÂTEAU MASTERPIECE | $14,750,000

LA JOLLA

DEL MAR

VALLEY CENTER

JUST SOLD

THE CROSBY JUST SOLD

PANOR AMIC OCEAN VIEW COMPOUND | $9,850,000

DEL MAR VILLAGE RETREAT | $8,500,000

RANCHO SANTA FE

DEL MAR

JUST LISTED

JUST SOLD

117 ACRES + 3 PARCEL AVOCADO FARM | $5,995,000

ERIC IANTORNO DELIVERS RESULTS. GET YOUR HOME SOLD TODAY!

MODERN DESERT VILLA | $5,500,000

PRIVATE COASTAL RETREAT | $4,000,000

OCEANSIDE

COMING SOON

JUST SOLD

DEL MAR $16,500,000

RANCHO PACIFICA $6,500,000 CALL FOR DETAILS

ERIC IANTORNO SELLING SAN DIEGO

858.334.3577 eric@ericiantorno.com W W W.ERICIANTORNO.COM DRE#01256501

PRIVATE MASTERPIECE WITH PANOR AMIC VIEWS | $5,800,000

ERIC'S RECENT TRANSACTIONS DEL MAR DEL MAR POINT LOMA SOLANA BEACH POINT LOMA RANCHO PACIFICA RANCHO PACIFICA DEL MAR ENCINITAS RANCHO PACIFICA ENCINITAS RANCHO SANTA FE ENCINITAS OCEANSIDE LA JOLLA RANCHO SANTA FE RANCHO SANTA FE ENCINITAS DEL MAR ENCINITAS RANCHO SANTA FE ENCINITAS ENCINITAS RANCHO SANTA FE ENCINITAS SAN DIEGO SAN DIEGO RANCHO PACIFICA CARLSBAD ENCINITAS SAN DIEGO

$24,900,000 $18,900,000 $13,250,000 $11,000,000 $10,500,000 $8,750,000 $8,650,000 $8,020,000 $8,000,000 $7,750,000 $7,300,000 $7,200,000 $6,650,000 $6,590,000 $6,385,000 $6,200,000 $6,200,000 $6,000,000 $5,580,000 $5,350,000 $5,295,000 $4,950,000 $4,700,000 $4,200,000 $4,100,000 $4,000,000 $3,840,000 $3,695,000 $3,650,000 $3,250,000 $3,075,000

| | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |

REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS

R ANCHO DEL ORO GEM | $975,000 Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently Owned and Operated. DRE#01767484.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

*Seller will entertain offers within the listed price range.

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


PREMIER MAGAZINE – MARCH 2022 Distribution: San Diego County Targeted Circulation: 23,000 nf

DEL MAR BEACH

SOLANA BEACH

DEL MAR BEACH

RANCHO SANTA FE

DEL MAR BEACH HOUSE GEM | $18,900,000

R ARE DOUBLE BEACHFRONT LOT | $16,999,000

R ARE CUSTOM-BUILT WATERFRONT HOME | $16,000,000

FRENCH CHÂTEAU MASTERPIECE | $14,750,000

LA JOLLA

DEL MAR

VALLEY CENTER

JUST SOLD

THE CROSBY JUST SOLD

PANOR AMIC OCEAN VIEW COMPOUND | $9,850,000

DEL MAR VILLAGE RETREAT | $8,500,000

RANCHO SANTA FE

DEL MAR JUST SOLD

JUST LISTED

117 ACRES + 3 PARCEL AVOCADO FARM | $5,995,000

ERIC IANTORNO DELIVERS RESULTS. GET YOUR HOME SOLD TODAY!

PRIVATE COASTAL RETREAT | $4,000,000

MODERN DESERT VILLA | $5,500,000

OCEANSIDE

COMING SOON

JUST SOLD

DEL MAR $16,500,000

RANCHO PACIFICA $6,500,000

ERIC IANTORNO SELLING SAN DIEGO

CALL FOR DETAILS

858.334.3577 | eric@ericiantorno.com | DRE#01256501

W W W.ERICIANTORNO.COM

R ANCHO DEL ORO GEM | $975,000

PRIVATE MASTERPIECE WITH PANOR AMIC VIEWS | $5,800,000

ERIC'S RECENT TRANSACTIONS DEL MAR DEL MAR POINT LOMA SOLANA BEACH POINT LOMA RANCHO PACIFICA RANCHO PACIFICA DEL MAR ENCINITAS RANCHO PACIFICA ENCINITAS RANCHO SANTA FE ENCINITAS OCEANSIDE LA JOLLA RANCHO SANTA FE RANCHO SANTA FE ENCINITAS DEL MAR LA JOLLA ENCINITAS RANCHO SANTA FE ENCINITAS ENCINITAS RANCHO SANTA FE ENCINITAS SAN DIEGO SOLANA BEACH SAN DIEGO RANCHO PACIFICA CARLSBAD

$24,900,000 $18,900,000 $13,250,000 $11,000,000 $10,500,000 $8,750,000 $8,650,000 $8,020,000 $8,000,000 $7,750,000 $7,300,000 $7,200,000 $6,650,000 $6,590,000 $6,385,000 $6,200,000 $6,200,000 $6,000,000 $5,580,000 $5,400,000 $5,350,000 $5,295,000 $4,950,000 $4,700,000 $4,200,000 $4,100,000 $4,000,000 $3,900,000 $3,840,000 $3,695,000 $3,650,000

* SALE AT PRINTING Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. Each Office Is Independently OwnedPENDING and Operated. DRE#01767484.

ERIC IANTORNO 858.334.3577 eric@ericiantorno.com DRE#01256501

| | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |

REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESETNED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS REPRESENTED BUYERS REPRESENTED SELLERS REPRESENTED SELLERS

OF PUBLICATION *Seller will entertain offers within the listed price range.

18351 VIA DE LAS FLORES | RANCHO SANTA FE MARKETING UPDATE


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