JULY 2023 • Vol.22 • No.07 (ISSN 2564-2057)
FAMILY-BUILDING BENEFITS: WHY ORGANIZATIONS ARE GETTING IT WRONG - Liz Pittinger,
Head of Customer Success, Stork Club
14
Why Emotionally Tone Deaf Brands Bomb In Today’s Empathy-Oriented Marketplace - Merilee Kern, MBA, The Luxe List
19
Tackling Human Capital Management Challenges Through Analytics And Metrics - Frank Diassi,
The Unicorn Group
24
Enhance Customer Experience By Making Employee Experience Better - Shiela Mie Legaspi, Cyberbacker
28
Secondary Meaning: The Measure Of Brand Strategy - Jerry W. Thomas, Decision Analyst