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The critical requirements to building a Great Dental Website for your practice!

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The critical requirements to building a Great Dental Website for your practice

Speaker: Jeff Gladnick CEO & Founder


About The Speaker: Jeff Gladnick ●

Founder & CEO of Great Dental Websites

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From a Dental Family

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18 years of Software Engineering and Marketing Experience

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Previously founded 3 other companies

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Jeff resides in Denver, CO with his wife, 2 children, and 2 cats.


Family Ties


About Great Dental Websites ●

Founded in 2006

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> 750 clients Globally

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Offices in Denver and Sydney, Australia

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> 1200 hours of SEO work per month for clients

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> 300 practices who use our marketing & consultative services

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Winner of 2017 & 2018 Dental Townie Choice Award for Website Design and Services

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A unique website software platform just for dental practices developed over 13 yrs.


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New Patient Looking Google, WoM & Referrals, Social Media

Post-Appointment

Evaluation

Reviews & Testimonials, follow-up appt, Evangelism

Website content, Reviews

New Patient Experience

Appointment Booking

Do we wow them, or will this be a one time deal?

Phone, Contact Form, Online Booking, Live Chat


“Must have” items for your Dental Website


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* Only in New Zealand ** There are some cases where this can work, but it’s limited


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Content & Writing


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Video Content for your website‌ and marketing!


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OfďŹ ce tours & photos


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How your website can help, or hurt, your online marketing


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How does your website affect SEO?


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What about Google Adwords?


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Talking to patients in new and different ways


Online booking


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Tracking ROI via your website


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Well‌ What have we learned?


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Want the slides? Additional Questions?

GreatDentalWebsites.com.au


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The critical requirements to building a Great Dental Website for your practice! by Henry Schein ANZ - Issuu