HC BEAUTY
SEPTEMBER - DECEMBER 2025





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SEPTEMBER - DECEMBER 2025





Whatbeganin2015asamodestbackofficeonEastBoulevard hasgrownintosomethingfargreater Fromthoseearlyroots,HC Beauty’s story has remained grounded in community, expertise, andthoughtfulgrowth.Foundedbypassionatestylistsandsalon owners Arsalan and Arezo Hafezi, HC Beauty was built on a mission:toequipsalonownerswithbusinesscoaching,education, products, and tools to positively transform their cultures and developthemasleadersofconsistentlyprofitablebusinesses.Over the years, we ’ ve embraced a deep commitment to integrity, excellence, and contribution, making each step forward intentional.
Thanks to your trust and support, we ' ve now outgrown our 6,000-square-foot Uptown space and its sub-3,000-square-foot warehouse.We'reexcitedtoannounceourmovetoabeautifully renovated, two-story, 16,000-square-foot home in Charlotte's LowerSouthEnd.
Designedwithbothinspirationandfunctioninmind,ournew space will feature a dedicated education hub complete with 10 styliststations,acolorbar,andthreeshampoobowls,creatingan environment ideal for demonstrations, hands-on learning, and everything in between. Behind the scenes, the warehouse will expand to nearly 8,000 square feet, giving us room to welcome new opportunities The building will also house our corporate offices and a professional salon store crafted with stylists and independents in mind, offering ease in access to the tools and productstosupportyourday-to-daybusinessandartistry.
Thismoveisn’tjustaboutspace it’saboutpurpose.Itreflects ourenduringdedicationtotransformingsalonculture,building leadership,andcreatingopportunitiesthrougheducation.Weare grateful for your trust and loyalty that have made this growth possible, and we look forward to welcoming you into our new homesoon.
Staytuned officialopeningdetailsarecomingsoon

8,000-square-footwarehousespace bespokeeducationspace

Wearededicatedtoempoweringbeautyprofessionalswiththenecessaryknowledgeandexpertisetoachieve outstandingresults.Helpyourselftoourvastofferingsoffree,virtualeducationhostedbyourleading brands Discoveranewlineorbrushuponproductknowledge,thepossibilitiesareendless




Back Of Bottle™ Your start to mastering this clean, green, innovative and high performance hair care.
Advanced Hair System Trainings — harnesses the power of PTT-6® to address hair loss and thinning.
Immersion Join expert educators in this interactive class focusing on all the Color Space™ categories.
Primary Permanent
ZERO Ammonia Free Permanent
3D-EMI Demi-Permanent


Knowledge Master - Retail Overview
Base Coat - Hue-verse Overview
Essential Theoretical Trainings — Discover the foundations of OPC.
Practical Demo Trainings Experience techniques to elevate your craft.
















VIEW OUR UPCOMING COLOR SPACE EDUCATION!

Begin your Back Of Bottle™ journey with our BOB™ Virtual Class, your start to mastering this clean, green, innovative and high performance hair care.
In this virtual class, you'll explore the Clean Ingredients & Innovations that make Back Of Bottle™ the optimal choice for professional hair care. You'll gain in-depth knowledge of our BOB™ products and ingredients, empowering you to discover the perfect routine to offer your clients.


Manifestgoodthingsatyourstationwiththe GetLuckycollection,perfectforstylists embracingtheirluckygirlsyndrome!
The5x11PopUpandEmbossedRollfeaturetiny tattooillustrationsinclassicinkcolors,makingthis highlyrequestedcollectionyournewgoodluck charmthrougheveryprocess.






The holidays are here, bringing with them a sense of warmth and celebration. Our latest imagery highlights long, classic, glossywaves,creatingalookthatfeelsmodernyettimeless.We partneredwithourtalentedteamofartiststoevokethekindof understated elegance that feels right at home during the holidays. We’re thrilled to unveil our 2025 holiday collection. This year ’ s offerings are all about helping your salon shine featuring top-performing products and exclusive gift bundles curated to make sell-through simple and give every client somethingspecialtotakehome.
PHOTOGRAPHER: BryanBull
HAIRSTYLING:

TALENT:
Showcaseyoursalon’sfestivedecorations(thinkcozy,Instagrammableinstallations).
Shareyourinvolvementinlocalholidaymarketsorpop-upswithnearbybusinesses.
Createholidaymoodboardsorlookbookswith2025partyoutfitandhairstyleideas.

Highlightmust-havehaircareproductsandtoolsthatmakeperfectgifts.
Feature2025holidayhairtrendsandhowtoachievethem.
Promoteexclusiveholidaybundles,specialoffers,andgift-wrappingideas.
Before&AfterPhotos:Showcasetransformationswithholidayhairstyles.
Sharequicktipsforwinterhairwellness.

Sharetestimonialsfromsatisfiedcustomers,highlightingtheirholidayexperiences.
Featureyourteamandtheirfavoriteholidaytraditions.
Sharethank-youpostsoravideomessagetoclientsfortheirsupportin2025.
Promoteanyholidaycharityevents,toydrives,orfundraisersyoursalonissupporting.
Adaptpopulartrendswithaholidaytwistandencourageyourfollowerstojoin.
GuestPosts:Partnerwithbeautyinfluencerstosharetheirfavoriteholidayhairtips.
evo promotions: september - december 2025 (holiday)



illustrator mark conlan tells stories through his unique and playful designs. so, we’ve teamed up with the irish-born artist to bring you our wonderfully whimsical gift packs in 2025.






















1 x travel shampoo
1 x travel conditioner
2 x travel treatment get 30% off (srp) buybuy 1 x travel shampoo
1 x travel conditioner
2 x travel treatment get 30% off (srp)
promotionperiod
september–december 2025
boxof8deals=1shipper
199513
the hydrate introduction (2)
the therapist hydrating shampoo 30ml the therapist hydrating conditioner 30ml the great hydrator moisture mask 30ml head mistress cuticle sealer 30ml 199514
the repair introduction (2) ritual salvation repairing shampoo 300ml ritual salvation repairing conditioner 300ml mane attention protein treatment 30ml happy campers wearable treatment 30ml retail promotion united states a whole kit of evo minis at your service… discover one, discover them all.
1 shipper
$98.24 salon deal199518
value: $122.80 save: 20%
retail pricing single pack cost: $17.50–$19.60
value: $25.00-$28.00 save: 30%
199515
the volume introduction (2) gluttony volumising shampoo 30ml bride of gluttony volumising conditioner 30ml evo root canal volumising spray 50ml shape vixen volumising lotion 30ml
199516
the curl introduction (2) springsclean deep cleaning rinse 30ml baby got bounce curl treatment 50ml total recoil curl de"ner 30ml liquid rollers curl balm 30ml






































For salon pricing, please contact your Business Development Manager.









