OUR BELIEF SYSTEM
WIN-WIN : or no deal
INTEGRITY : do the right thing
CUSTOMERS : always come first
COMMITMENT: in all things
COMMUNICATION : seek first to understand
CREATIVITY : ideas before results
TEAMWORK : together everyone achieves more
TRUST: starts with honesty
EQUITY: opportunities for all
SUCCESS : results through people
OUR PERSPECTIVE
A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability.
THANK YOU FOR YOUR TRUST
When you work with me, you work with a trained agent that has the backing of the world’s largest real estate company, consisting of 175,000+ associates around the globe. That puts your listing within the largest real estate network with the furthest reach. Keller Williams was built on a simple-yet-revolutionary principle: people are what matter most. To help cement this understanding, we’ve formalized a belief system that guides how we treat each other and how we do business.
Thank you for the opportunity to represent you.
about ZACH WHITE
Zach White’s enthusiasm and knowledge of Park City will win you over to the Park City way of life. Zach has lived in Park City for over 10 years and prides himself on his professionalism, honesty, integrity, and knowledge of the local area. Zach’s expertise extends beyond the Park City town limits; his market knowledge covers all of Summit County, including Snyderville Basin, Kimball Junction, Upper Deer Valley, Kamas, Heber City, and Midway. Not only does Zach’s local knowledge extend across the Wasatch, his client-base is just as wide-ranging. The top-quality service Zach provides works for his customers no matter what kind of home they’re looking for - a ski vacation condo, a family’s first home, an investor looking for an opportunity, or your forever dream home. From ski-in/ski-out condos to sprawling ranches, luxury private estates, and single-family homes, Zach White loves to sell EVERYTHING Park City.
Voted Park City’s #1 Real Estate Agent
Zach’s love of Park City developed in his youth while competing in freestyle skiing which allowed him to travel to various mountain towns, including his favorite – Park City. After he obtained a B.S. from Boise State, he worked as a ski instructor at Deer Valley Resort while obtaining a Master’s degree in education from Westminster. His travels brought him to Argentina and Chile for a few years, where he met his wife, also a lover of the outdoors. Although Zach no longer skis competitively, he spends as much time as possible enjoying the Park City lifestyle with his wife and three children. Zach continues to give back to the community he loves as a volunteer at the National Ability Center, guiding the visually impaired.
Zach taught History and Spanish at the Junior High level, but over time developed a desire to follow in the family tradition of real estate. He embarked on his real estate career in 2014, and since then has enjoyed an award-winning career and satisfied clients throughout Park City, Deer Valley, the Heber Valley, and beyond. Zach has a love for real estate just like his grandfather who went to work every day until the age of 92 and to whom he attributes his work ethic and integrity.
Zach recognizes that being successful is about knowing the business and staying on top of the changing landscape in the marketplace. While Zach prides himself on his work ethic, loyalty, and knowledge of the industry, he feels the real key to his success is his personalized approach. Zach believes his success is about understanding his clients’ needs and exceeding their expectations. Good service speaks for itself, and Zach looks forward to delivering that service to each and every client. The result is that Zach has developed a network of satisfied clients and colleagues that are essential to finding and delivering a perfect buyer/seller match.
# 1 in US and WORLDWIDE in 2024
Largest Global Real Estate Franchise
We are the largest independent real estate franchise in the world by agent count with more than 50 regions including US & Canada and more than 170K associates spread over 1,100+ offices and 300+ market centers.
170,000+ AGENTS WORLDWIDE
#1 in US in Closed Units and Sales Volume
We outperformed the industry again in closed transactions and sales volume. In 2024, KW closed 860,323 transactions and $384.3 billion in sales volume.
860K+ TRANSACTIONS in 2024
$384B in Sales Volume in 2024
Source: headquarters.kw.com
Source: headquarters.kw.com
KELLER WILLIAMS EXCELLENCE
2024 BEST OF LIST
Worlds Best Employers
World’s Top Companies for Women
America’s Best Large Employers
America’s Best Companies for Diversity
America’s Best Employers for Women
America’s Best Employers for New Grads
Our luxury brand has sold MORE LUXURY REAL ESTATE THAN ANY OTHER BRAND in the nation!
Keller Williams agents sold more luxury real estate (defined as the top 10% of any market) by units in a survey of the 24 largest U.S. luxury
88% of buyers purchased their home through a real estate agent or broker.
HOW BUYERS FOUND THEIR HOME
IN 2024
The savviest marketing plan is one that targets the channels buyers are already using to find homes. From optimized internet exposure to networking with local agents, I'll work diligently to find your buyer as fast and efficiently as possible.
GALLERY
COMPLIMENTARY SERVICES
When you hire me as your selling agent, my services include, but are not limited to, the following:
Initial Home Consultation
Professional Photography
3D Home Walkthrough Tour
Open House Event(s)
Property Brochures for Home Tours
Listing Shared at Weekly KW Team Meetings
Real-time Showing Feedback from Buyer Agents
STRATEGIC PRICE POSITIONING
PRICING YOUR PROPERTY IS NOT DEPENDENT ON:
• what you paid
• what you need
• what you want
• what your neighbor says
• what another agents says
• cost to rebuild today
You will be provided with a thorough overview of current conditions in your micro-market, and a comprehensive data analysis will be conducted to determine the price strategy that best meets your needs. The buying market has a short attention span. A property generates the most interest in the first 30 days, when it first hits the market. The number of showings is greatest during this time if it is priced at a realistic market value, with the aim to generate offers before the market moves on to newer listings.
KEY MARKET FACTORS
#1 PRICE
The price of your property is the key factor in determining how long it will take to sell. Our aim is to get you the best price for your timeframe.
#2 CONDITION
The condition of the property affects the price and the speed of sale. First impressions are critically important.
#3 COMPETITION
Potential buyers are going to compare the condition and price of your property to other listings on your area. This includes active listings, as well as recently-closed sales.
#4 TIMING
The real estate market is ever-changing, but the right pricing strategy accounts for variations in the market in order to achieve the best possible outcome for the sale of your property. The first thirty days on market are critical, which is why it is important to price correctly from the start.
#5 LOCATION
Location is the single most important factor in determining the value of your property.
#6 TERMS
Careful attention needs to be paid to the terms of sale in order to meet your objectives while also providing for the needs of prospective buyers.
THE PROCESS of Selling Your Home
There are a lot of details to be handled when selling a home. This overview is designed to help you understand the various steps along the way.
PREPARING FOR SALE
• Conduct comparative market analysis to establish a fair market value of your home
• Prepare and complete the listing agreement
• Recommend improvements to maximize your home’s value
COMMUNICATING WITH YOU
• Contact you regularly with feedback from agents and potential buyers
• Prepare and deliver regular progress reports to you
• Discuss all marketing activities with you
COORDINATING YOUR SALE
• Pre-qualify potential buyers
• Present and discuss all offers with you
• Negotiate your transaction with the other agent
• Prepare and finalize the closing
OTHER WAYS I CAN HELP
• Arrange for an agent to assist you in your relocation
• Recommend a moving company
• Provide you with a helpful moving checklist
• Recommend preferred companies for related services
MARKETING YOUR HOME
• Place a lockbox on your property. I am notified of each agent showing the property and can communicate with them to receive immediate feedback on your home.
• Broadcast your home at Park City’s largest weekly Realtor team meeting
• Schedule a professional photo shoot of your property for use on websites, open house invites, and professionally designed marketing pieces
• Place a ‘Just Listed’ advertisement in Homes & Land as well as the Park Record’s Real Estate Monthly
• Feature the property on my website: thezwgroup.com
• Google Ad Campaign that directs visitors to my site every month
• Create a custom website for your property with a custom domain name
• Email a digital marketing brochure to 1,000+ potential buyers
• Email a digital marketing brochure to 1,000+ Park City Board of Realtors members
• Mail out a ‘Just Listed’ marketing piece to neighbors
• Distribute your property’s marketing piece to local real estate offices
• Professional advertisement in real estate magazines and publications
• Utilize a virtual agent code on all marketing - this code provides instantaneous contact information for potential buyers.
• Schedule and hold an Open House
• Personally invite neighbors to the Open House with a custom designed invitation
• Advertise Open House on KSL, Zillow, Trulia, Realtor.com, Park City/Wasatch MLS
• Enter listing information into the Wasatch and Park City MLS
• Advertise on KWLS, Zillow, Trulia and over 300 more websites
• Place a FOR SALE sign on your property
• Install green flyer with virtual agent code on signpost
• Notify top local agents of the new listing
• Schedule your home for an exclusive agent tour for Park City realtors
• Arrange showings for other agents
• Feature the property in my monthly newsletter
• Create a targeted Facebook ad featuring your property
• Distribute monthly newsletter to select Park City neighborhoods / homeowners and 1,000+ client email list
• Reverse prospecting
MARKETING STRATEGY
#1 PREPARE YOUR HOME
Because home photos play such a large role in attracting buyers, we’ll start with a walk-through home consultation on staging your home to highlight its best qualities for online and in-person impact.
#2 PROFESSIONAL PHOTOGRAPHY, VIDEOGRAPHY, and 3D TOURS
I work with highly-qualified real estate photographers and videographers who specialize in making your home look its absolute best. We take our marketing seriously. To showcase the best features of a home and give it the greatest visual appeal in online and print marketing, the full package of marketing tools are utilized: profesional photos, interior video tours, aerial drone video, and 3D Matterport tours.
#4 ON MLS + KWLS
When you list with me, we’ll have access to the Keller Williams Listing System, or KWLS. This proprietary, exclusive system ensures your property is marketed online 24/7 through hundreds of the most popular search sites.
#5 DIGITAL MARKETING
In 2023, mastering the digital space is a must. My award-winning suite of digital marketing tools include a custom website for your property, social media campaigns, YouTube, and email marketing campaigns to fellow realtors, potential buyers, and my extensive contact base.
#6 PROPERTY BROCHURE
Property brochures showcase the best features of your home and will be passed out at Open House Events and delivered to the other local brokerages in the area. They are also provided in an online flipbook format that can be dowloaded from the website and any emails sent out.
#7 PROFESSIONAL SIGN + GREEN FLYER
Professional yard signs promote your property and create interest around your listing. A green flyer is a metal flyer affixed to the yard sign. Potential buyers will be able to see photos of the home and scan a QR code that will take them to the website where they can view more photos and videos and learn more about the home.
View Sample
#8 OPEN HOUSE
Conducted by trained agents, utilizing social media postings and events, emails to Realtors® and my extensive contact list, and physical advertising through signage to create exposure for your listing.
#9 PRINT MAILERS
We feature new listings in our various mail campaigns, including newsletters, event promotions, and other collateral sent to our database and local neighborhoods.
#10 LISTING MANAGEMENT
We work to get feedback from every person who walks through the home. We also stay on top of “the competition” to make sure your home stays in the forefront of buyers’ minds.
#11 PRINT ADS
We’ll place your property in our local KW Park City Park Record ad as well as in Homes & Land Magazine, a publication with local and international reach.
TOP TIPS to get your home sold
1. Clear all flat surfaces of everything other than nonpersonal decorative items. This includes horizontal and vertical surfaces.
2. Reduce clutter and arrange furniture to maximize open space. Sort through closets, drawers, and storage areas. Toss what you can, organize the rest. If you have too much furniture in your home, put some pieces in storage to make a better first impression.
3. Clean. Not only should your home be spotless, it must be clean. Apply elbow grease and strong cleansers to surfaces inside and outside your home. Clean the window sills. Consider painting if cleaning doesn’t do the job. Clean curtains and draperies, shampoo rugs and wax floors.
4. Sparkling windows are a signal to buyers that you care about your home. Clean your interior and exterior windows. Whenever your home is being shown, open your curtains to let the light in.
5. Make sure all lighting fixtures and bulbs are working.
6. Make minor repairs. Tighten loose knobs, fix leaky faucets and clean or replace discolored sinks, lubricate squeaky hinges, clean out clogged drains, replace filters, secure loose shingles, tighten loose banisters, repair doors, door knobs and remove stains.
7. Appeal to the senses and create an appealing aroma. Burn candles or potpourri, boil a pot of cinnamon sticks, or put a dab of vanilla on cold light bulbs before turning them on.
8. Spruce up the front. Put potted plants by the front door. Buy a new doormat. A coat of paint on the door, accents such as new house numbers, a door knob, and pruned bushes will make a good first impression.
9. Paint. Light, neutral colors such as beige, white, off-white, or gray have a broader appeal and can make small rooms seem larger and airier. If you have outdated wallpaper, remove the paper and paint the walls. Choose quality paint. Caulk and fill nail holes before painting.
10. Repair a leaky roof, and then paint over any watermarks on the ceiling. Don’t paint to hide a problem. Always repair and then paint.
11. Repair a wet basement as applicable. The problem can be as easy to fix as installing covers over window wells. If a moisture problem calls for more extensive repairs and you are not able to make them, be prepared to explain the problem to a buyer. Don’t try to cover up the signs of a wet basement.
12. Update the bath. If cleaning and painting can’t make a dingy bath dynamite, consider replacing the vanity and sink, installing a new floor covering, or resurfacing a stained bathtub. Even a new shower curtain or toilet seat can work wonders.
13. Make the most of decks, patios, porches, and other outdoor entertainment areas such as a pool or hot tub. Keep all indoor and outdoor areas clean and clutter-free, including covered trash cans.
14. Install outdoor lighting that properly illuminates your entrances, walkways, and drive. Turn on all those outdoor lights when your home is being shown.
15. Make sure the garage has been swept, and try to remove any stains from the floor. Paint your mailbox post.
HOW TO SELL YOUR HOME
DEADLINES TO REMEMBER
SELLER’S DISCLOSURES
(3-5 days after buyer’s offer has been accepted)
Documents provided by the seller of a home that list any known issues with the property, and/or any projects completed during the time that they have owned the home. These documents are typically provided by the seller within a few days of mutual acceptance of an offer, and the buyer will be given a specified amount of time to review them. Seller disclosures are not a substitute for a professional home inspection.
DUE DILIGENCE
(10-14 days after offer has been accepted)
A contractually-specified period of time during which the buyer is able to perform any applicable inquiries related to the home (home inspection, title, HOArelated, etc.) to their satisfaction. The buyer can terminate the purchase contract at their discretion during this period.
APPRAISAL & FINANCING
(14-50 days after offer has been accepted)
The period of time allowed for in the contract for the buyer to have a professional appraiser assess the market value of the property and to secure funding for the home.
SETTLEMENT + CLOSING
(21-30 days after offer has been accepted)
The settlement date is when all the required documents are signed and funds are paid. Closing is the final stage of the transaction, when the ownership of the property is transferred to the buyer.
ask me about my RECOMMENDED VENDORS
MOST COMMON INSPECTION CONCERNS
Roof & Structure Integrity
Site Grading & Drainage
Foundation Flaws
General Upkeep
Defective Plumbing
Faulty Electrical Wiring
Heating + Cooling Performance
WHAT TO EXPECT AT CLOSING
The escrow officer will examine the purchase contract and identify what payments are owed and by whom. The officer will prepare the necessary documents to conduct the closing, during which they will ensure that taxes, title fees, real estate commissions, and other closing costs are paid. The escrow officer will also make sure that the buyer’s ownership is recorded and ensure that you receive all the funds to which you are entitled.
WHAT TO BRING TO THE SIGNING
keys, codes, and garage door openers to the house government-issued identification your good writing hand
REVIEWS . . .
I have worked with many realtors and Zach White is by far the BEST! From the first conversation to the last, he always listened intently, understood my situation, and catered to my needs. During our negotiations his perspective was very wise, and we truly felt that he was accurately and professionally expressing our best interests. I would highly recommend Zach and will utilize his services again if I am ever in the market!
Dr. Susan Schlesinger - Drexel Hill, Pennsylvania
The experience working with Zach White on the purchase of our property was everything you would expect from an accomplished professional. From the first contact with Zach when he brought a set of ideas on alternative properties at our initial meeting, without prior contact. He was highly engaged in clarifying our preferences for second home vacation property and quickly researched available options, compiling several that were on-target. Throughout the process from viewing properties to making an offer, countering, inspections, recommendations on other service providers important to the process, Zach was extremely responsive and presented himself as having our success as his primary focus.
Johnson Family - Minnesota
I wouldn’t have sold my house without Zach. I had it listed with another agent for three years before and no offers. Zach made sure I understood what things affected the sale of a home and made sure I received the feedback from every showing. It wasn’t hard to understand with Zach what I really needed to do to get my home sold. He’s very honest and principled, and I wish I had started out with Zach when I originally listed my home.
Tim Boccia, Promontory, Park City
Zach is an outstanding individual. Not only is he a great agent by himself, but also he is dialed in with the necessary real estate professionals within the community enabling him to bring together the appropriate team to complete any transaction. Whether you’re a native to the Park City area or relocating from elsewhere, Zach is a great resource for pointing out a neighborhood that fits your needs and secret powder stashes on the mountain.
Brian King, Boise Idaho
From my first interview with Zach, I have been highly impressed by his professionalism, accuracy of his communication, and highly effective work ethic. Zach has kept me engaged from the beginning and until the end of our search for my perfect house. Zach took the time to make sure I understood the local market so I could make an educated decision when time came to make offers on properties. Thank you Zach. I look forward to maintaining a professional relationship in the future. Your expertise in real estate is a solid pillar.
Lison Plante - Florida
Zach was exceptional before, during, and after the purchase of my home. In a competitive market, as soon as a property was listed, I knew about it. When viewing property, Zach did extensive research on comparable homes and specs for recent and long term data in sales. During the purchase, I appreciated Zach’s attention to detail. I really felt Zach was in my corner negotiating the best purchase price. I was impressed that once all the documents were signed, a week later, Zach called to see how everything was going. I would not hesitate to use him again and highly recommend Zach to anyone looking to purchase or sell a home.
Cheryl Birt - Park City, Utah
Zach White is a consummate professional, extremely hard-working, responsive, and loves his job. He is a pleasure to work with and makes the process enjoyable because of his passion.
Tim and Peggy Light - Chicago Illinois
Zach White is an outstanding real estate agent who is personable, hard working, an excellent negotiator, highly knowledgeable about the Park City area, and always goes the extra mile for his clients. I would without hesitation recommend him to anyone buying or selling a home who desires to have a true professional representing them.
Gary Dean - Arizona
Selling my property was somewhat more complicated than most due to the locality and the issues that come with living in the mountains. Zach’s professionalism, endurance and handholding through the entire process was above and beyond. I began recommending him to friends and family before my sale was concluded. You will not go wrong with this individual aiding you.
Laurie Iverson - Park City, Utah
“He exceeded our expectations in every way.”
Stephen Gonter - South Bend, Indiana
Zach is an amazing realtor; he’s a real go-getter. Right after listing my condo I saw the pictures he had taken and didn’t even recognize the place. I was ready to move back in.
It was no surprise to me that he sold it right away and at listing price. He has the right balance of professionalism but at the same time is very personable. He was always communicating with me about showings and interest in my condo. I would absolutely recommend Zach White as a realtor.
Candice Baker – Encinitas,California
Zach is one of the most genuine, hard working people I have ever met. In the real estate industry it can be exceedingly difficult to find someone who is willing to set aside their personal motivations and do what is best for the client. Zach White is that agent. I recommend him to everyone.
Michael Ellch - Chicago, Illinois
You’ll be hard pressed to find anyone with a better balance of confidence, empathy, and industry passion than Zach. He is concise, knowledgeable, and passionate about his craft. Zach has earned himself a life-long customer and friend, in addition to my highest recommendation.
Zane Collins - Austin Texas
Knowledge, honesty and compassion go hand-inhand and Zach demonstrated all of these attributes in the selling of our family home. The total time it took from start to finish was only one month! A little humor also goes a long way and Zach provided some good laughs! Anyone interested in listing a home or property with Zach will not be disappointed.
Dave & Maryanne Price - Midway, Utah
